MXP Uses AI to Drive Onboard Revenue from Cabin TVs
10 March 2026 at 18:55
MarineXchange (MXP) has introduced an AI-powered functionality for its iTV which could help cruise lines increase revenue by enabling guest to book events from their cabins, the company said in a statement. Instead of limiting the use of cabin TV to entertainment and information, guests can book excursions, restaurants, spa, fitness, beauty salon or onboard...