Olympics wrestles with a slippery question: Should certain athlete demonstrations be allowed?
MILAN — Fifty-eight years ago, during their medal ceremony for the 200m race, Americans Tommie Smith and John Carlos raised their fists in a silent protest, an expression of Black Power support. Incensed, IOC president Avery Brundage kicked the American track medalists out of the Olympic Games and threatened to expel the entire United States delegation.
Fifty-eight hours ago, give or take, Ukrainian skeleton pilot Vladyslav Heraskevych displayed a helmet bearing the images of more than a dozen athletes and coaches who have died in Ukraine’s ongoing war with Russia. IOC president Kirsty Coventry met with Heraskevych, sympathizing with his message and pleading for him not to wear the helmet during the moments of his actual competition.
By the IOC’s rules, Heraskevych could wear the helmet during practice, he could display it during press conferences, he could even — hypothetically — show it during a medal ceremony. He just couldn’t wear the helmet during competition. When Heraskevych refused to concede that condition, the IOC removed him from his lone event.
Two protests. Two demonstrations of belief in something bigger than the Olympics. Two removals from the Olympics, yes, but under very different circumstances — one with vengeful anger, one with regret. The International Olympic Committee, one of the world’s most tradition-bound organizations, is changing — glacially, but changing nonetheless — with the times.
Freedom of expression, in every sense, is coming one day for the Olympics. So why not now? Why not today?

In 1968, the International Olympic Committee spokesman called Smith and Carlos’ silent protest “a deliberate and violent breach of the fundamental principles of the Olympic spirit.” Brundage demanded that Smith and Carlos be removed from the Olympic Village. When the United States Olympic Committee, as it was then known, pushed back against Brundage, he threatened to boot the entire United States delegation — every single American athlete — from the 1968 Olympics.
On Thursday morning, IOC spokesman Mark Allen told assembled media that “we dearly wanted (Heraskevych) to compete. It would have sent a powerful message. We were happy to provide him with a number of occasions to express his grief.” What a difference six decades makes — by the IOC’s current standards, Smith and Carlos’ protest would have been perfectly acceptable.
Coventry noted that the IOC did not have a problem with Heraskevych speaking his mind … outside the boundaries of the games themselves. "It's not about the messaging,” she said Thursday, “it's literally about the rules and the regulations. In this case, the field of play, we have to be able to keep a safe environment for everyone, and sadly that means no messaging is allowed."
Thing is, with Russia, the IOC has already done some indisputable messaging of its own. Russia, as a collective nation, has been banned from the Olympics since 2022 because of its invasion of Ukraine. Not to get too simplistic here, but banning an entire nation from the Olympic Games is a political message written in the skies, not just on a helmet.
The key question, of course, is this: Once you open this door to in-competition messaging, where do you stop? It’s not difficult to imagine how one athlete’s noble protest of a crushing war becomes another athlete’s partisan protest of a political candidate, and before long you have athletes protesting for a whole range of less-than-genocide-level causes.
The IOC doesn’t often inspire sympathy, but you can at least see the immensity of the problem they’re facing here. Does the IOC restrict protests to certain areas of the body, or certain sizes, like brand logos? How would the IOC determine what causes are “protest-worthy”? If protest is permitted on a helmet, why not a full uniform? And what about the rights of athletes from other countries who might be on the other side of the issue under protest? Shouldn’t they get a say in this, too?
Allen, the IOC spokesman, noted that the Olympics already offers athletes a method of expressing grief, which is a black armband. But given the fact that, by the IOC’s estimation, there are 130 conflicts ongoing in the world at this moment, where does one draw the line? “If everyone is allowed to express themselves in that way beyond a black armband,” Allen said, “it will create a field of play which becomes a field of expression. And even where one may or may not agree with the sentiments, you can see where that would lead to a chaotic situation.”
It’s easy to dismiss this entire controversy with a wave of the hand: This is the Olympics! Can’t they put their protests aside for two minutes? But for many athletes, consumed by challenges and fears and trauma most Americans can’t imagine, the protest is the point. The remembrance of those lost, the desire to hold the guilty to account, the dream of a better life … for them, those goals are their true calling, and the Olympics are just their vehicle for making the world hear their cries.
If there’s a bright side to Heraskevych’s Olympic expulsion, it’s this: His protest now reaches much farther than it ever would have if he’d simply been permitted to compete without incident. It’s a classic case of the Streisand Effect, where the IOC’s attempt to shut down and smother a protest has the effect of magnifying it. His voice and his cause reach much further now than they would have in any other circumstance, even winning a medal.
The time will come, soon, when athletes will be able to make the statements they wish to make, when they wish to make them. But that time won’t be soon enough for Vladyslav Heraskevych and his Olympic dreams.