Samsung’s free TV platform has just hit a massive milestone. Samsung TV Plus has crossed 100 million monthly active users worldwide. The company’s FAST-based streaming service has added 12 million users in just 14 months.

For Samsung, which has ruled the global TV market for 19 straight years, TV Plus hitting 100 million active users is not just growth, but transformation.

Viewing hours on Samsung TV Plus have jumped 25 percent, proving audiences are not just sampling. The South Korean tech giant is also applying its AI muscle to content.

Through its All-in-One AI Integrated Channel, classic 2000s dramas are being remastered into high definition with improved picture and sound.

Interactive features are pushing engagement further. FanVote events, including live experiences like the Jonas Brothers concert, allow viewers to participate in real time.

For Galaxy users, this matters. Samsung is weaving together TVs, smartphones, and services into one ecosystem powered by One UI and shared intelligence. The same company refining your Galaxy camera is now curating your living room.

Pre-installed on Samsung Smart TVs, it offered instant, free access to live channels without registration, payments, or extra devices.

With 4,300 channels and 66,000 on-demand titles across 30 countries, Samsung TV Plus now operates at a scale comparable to major global broadcasters.

Image via Samsung

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