The post AI Drives Digital Ad Spend Through Precision and Measurable Return appeared first on StartupHub.ai.

“If someone came to you and said, ‘Hey, let’s play a game, you give me a dollar and I’ll give you three dollars back,’ when would you stop playing that game?” This potent analogy, offered by MNTN CEO Mark Douglas, encapsulates the fundamental shift driving the current digital advertising boom: artificial intelligence is making ad […]

The post AI Drives Digital Ad Spend Through Precision and Measurable Return appeared first on StartupHub.ai.