Eurasia International Trade Exhibition in Iran to Focus on Economic Cooperation and Export Growth, Everything You Need to Know

The 4th Eurasia International Trade Exhibition in Iran has been postponed from February 1-4, 2026, to the second half of the Iranian calendar month of Farvardin (late March or early April). The rescheduling of the event will enable the hosting of the event on a larger scale, which is essential for the development of economic ties between Iran and the Eurasia region.

Objectives of the Eurasia International Trade Exhibition

The Eurasia International Trade Exhibition is a significant event for Iran, as it plays a pivotal role in showcasing Iran’s growing trade capacity with Eurasian countries. The exhibition serves as a key platform for establishing business partnerships, exchanging knowledge, and exploring new avenues for trade in high-value sectors such as energy, healthcare, and medical equipment.

With the growing momentum of the free trade agreement between Iran and the Eurasian Economic Union (EAEU), which eliminates tariffs on 87% of goods exchanged between Iran and the EAEU member states, the exhibition is expected to further accelerate trade development. The rescheduled exhibition will help reinforce the existing trade networks and explore untapped markets across Eurasia, particularly Russia, with significant trade potential.

Increased Economic Opportunities for Iran

Iran has seen a 16% growth in exports to the Eurasian region since the implementation of the free trade agreement. According to recent statistics from the TPO, the potential trade capacity with Russia alone is estimated at $12 billion—nearly ten times Iran’s current exports to the country. By identifying domestic products that could be developed for export, the exhibition will showcase Iran’s capacity to diversify its export base, moving beyond traditional sectors and identifying opportunities in fields like technology and agriculture.

The exhibition is expected to be a key opportunity for Iranian producers to engage with foreign businesses, negotiate contracts, and create valuable partnerships. These connections will play a critical role in enhancing Iran’s position as a regional trade hub, driving economic growth, and creating job opportunities within the country.

Key Themes and Sectors at the Exhibition

The 4th Eurasia International Trade Exhibition will focus on several high-priority sectors, including monetary and financial issues, logistics, export-related challenges, and industries with comparative advantages such as energy and healthcare. The exhibition will also provide a space for discussing regional economic cooperation through the International North–South Transit Corridor (INSTC), which is expected to ease trade access to regional, European, and Arab markets through Iran.

One of the most crucial areas for discussion will be the implementation of common standards, which will address non-tariff barriers and facilitate smoother trade flows between Iran and its Eurasian partners. With the removal of obstacles such as differing standards in production and transportation, businesses will have more opportunities to expand their reach across the region.

Postponement and Impact on Trade and Tourism

While the delay may have temporarily affected the planned schedule, it is expected to have a long-term positive impact on both trade and tourism. The exhibition is not just about economic exchanges; it’s also about fostering regional cooperation, enhancing business tourism, and boosting the profile of Iran as a global player in international trade.

Tourists visiting Iran for the exhibition will be part of a growing trend of business travelers attending international events, which contribute significantly to local economies. With better planning and more comprehensive organization, the event promises to draw an even larger crowd of international participants and delegates, offering them an enriching experience that combines business opportunities with cultural exploration. Visitors to Iran will have the chance to witness the country’s historical landmarks, engage with local businesses, and experience Iran’s rich cultural heritage while participating in discussions about the future of regional trade.

Strengthening Iran-Eurasia Trade Relations

The postponement of the exhibition aligns with Iran’s strategic approach to strengthening its trade relationships with Eurasian countries, including Russia, Armenia, Kazakhstan, and others. The trade agreement with the EAEU has already laid a strong foundation for the expansion of market access, and events like the Eurasia International Trade Exhibition play a crucial role in supporting this growing economic partnership.

By providing a platform for dialogue between economic leaders and decision-makers, the exhibition will foster greater understanding and collaboration between Iranian and Eurasian businesses. The TPO has highlighted the importance of these partnerships in ensuring long-term sustainable growth and developing new trade routes that connect Iran with key global markets.

A Bright Future for Iran’s Trade Relations

While the postponement of the 4th Eurasia International Trade Exhibition may have caused temporary disruptions, the rescheduled event promises to be an even more impactful and successful gathering. By allowing for more comprehensive planning and organization, the exhibition will contribute to Iran’s strategic goals of increasing its exports, enhancing regional cooperation, and fostering new business opportunities. As trade with Eurasian countries continues to grow, the event will serve as a vital link between Iran and the global market, further solidifying Iran’s position as an important player in the global economy.

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