Now that Apple's product launch cadence has seemingly slowed down for the time being after the marathon that was last week, which saw the unveiling of the iPhone 17e, the M4 iPad Air, the M5 Pro and M5 Max MacBook Pro, the Studio Display and the Studio Display XDR, and the all-important MacBook Neo, attention is predictably turning to Apple's next major product launch volley in the fall of 2026, which would likely entail the iPhone Fold along with the iPhone 18 Pro and Pro Max. As such, a new report out of Taiwan has just demonstrated Apple's sunny optimism […]

Read full article at https://wccftech.com/apple-is-supremely-confident-of-the-iphone-folds-success-orders-a-20-percent-initial-production-target-hike/

The new MacBook Neo will not mark a pivot in Apple's reigning product strategy, with a bucketload of high-end, Ultra-category products still in the pipeline, as per the tidbits gleaned from Mark Gurman's latest Power On newsletter. The MacBook Neo, despite expanding Apple's TAM, will not change the Cupertino giant's fixation on high-end products According to Gurman, a number of stars had to align for Apple to launch the MacBook Neo, including Apple's increasing reliance on its own silicon instead of Intel chips, a wide-ranging overhaul of the macOS to allow it to run on ARM processors, and the A18 […]

Read full article at https://wccftech.com/apple-doubling-down-on-high-end-ultra-products-even-if-the-macbook-neo-proves-to-be-a-success/