SMX Next returns online Nov. 18, focusing on navigating today’s complex search landscape and mastering the tactics that will define success in 2027 and beyond.

Search marketing isn’t just changing; it has evolved into an entirely new beast.

• SEO has shifted to mastering AI Overviews, search everywhere optimization, and consideration for autonomous AI agents that browse on behalf of users. Demonstrating trustworthiness, digital authority, and precise alignment with user intent is even more important now.
• On the PPC side, generative AI and deep automation are driving unprecedented personalization, but marketers are facing new challenges: How do you maintain strategic control, preserve data privacy, and prevent waste?

If you’re an enthusiastic search marketer who has a passion for sharing knowledge please consider submitting a session pitch for SMX Next. We’re looking for subject matter experts to share insights, strategies, and tactics to help SEO and PPC marketers thrive in 2027.

Whether you’ve been speaking for years or you are a practitioner ready to share something new you’ve developed, we welcome your voice. We are actively seeking new speakers with diverse points of view and real-world experience.

The deadline for SMX Next pitches is Aug. 7.

Here are a few tips for submitting a compelling session proposal:

• Present an original idea: Focus on advanced, forward-thinking topics or unique frameworks not commonly covered at other search events.
• Focus on actionability: Include explicit details about what attendees will be able to do better, faster, or differently as a result of your session.
• Bring the data: Back up your theories with a case study or specific examples, explaining how they can be scaled across different types of organizations.
• Keep it focused: Be realistic about what you can present in 30 minutes. Going deep on a narrow or specialized topic provides much more value than a broad overview.
• Provide tangible takeaways: Ensure attendees walk away with a clear action plan or framework they can implement immediately.

Jump over to this page for more details on how to submit a session idea, or directly to this page to create your profile and submit a session pitch.

If you have questions, feel free to contact me directly at kathy.bushman@semrush.com. I’m looking forward to reading your proposals!