redtag.ca Launches New M.I.C.E. Division to Revolutionize Canadian Business Travel and Tourism

Canada’s redtag.ca, one of the nation’s leading travel companies, has announced the launch of its new Meetings, Incentives, Conferences, and Exhibitions (M.I.C.E.) division. This new division is set to redefine corporate travel in Canada, offering businesses both domestic and international opportunities to enhance their meetings, incentives, and conferences with more efficiency, control, and confidence.

With more than two decades of expertise in delivering complex travel programs, redtag.ca is now extending its service portfolio with the redtag.ca M.I.C.E. division. The new offering promises to deliver high-quality and customized experiences that align with the business objectives, budget parameters, and the unique needs of corporate clients. By drawing on the global infrastructure of H.I.S. Group, redtag.ca will provide Canadian organizations with unparalleled access to international networks, negotiated pricing, and expert program management.

Tailored Experiences for Every Business

The redtag.ca M.I.C.E. division brings a wealth of experience and knowledge that will directly benefit the Canadian business travel landscape. Designed with the goal of offering tailor-made solutions for businesses seeking high-impact conferences, meetings, and incentive programs, the division promises to manage all aspects from planning to execution.

Nathalie Tanious, President & CEO of H.I.S. Canada Travel Inc., which is the parent company of redtag.ca, stated that meetings and incentive programs involve real expectations surrounding budget, delivery, and experience. She mentioned that redtag.ca M.I.C.E. was established to act as a true partner for businesses, focusing on executing meetings and incentive programs that save time, control costs, and deliver high-quality experiences aligned with business objectives.

A Boost to Canadian Tourism and Business Travel

The launch of redtag.ca M.I.C.E. represents a significant shift in the landscape of business travel for Canadian companies. As a cornerstone of Canada’s travel industry, the M.I.C.E. division will streamline and enhance both domestic and international travel for businesses. By providing access to H.I.S. Group’s global network, Canadian companies will now enjoy competitive rates and high-quality services for conferences, meetings, and incentive programs.

Not only will this expansion improve the efficiency of Canadian organizations, but it will also play a crucial role in supporting tourism. Events like international conferences and corporate incentives often bring in thousands of visitors, providing a major boost to the local economy. From hotel bookings to transportation, restaurants, and local attractions, each event will contribute significantly to the tourism ecosystem in both domestic and international destinations.

By bringing international businesses to Canada for events, redtag.ca M.I.C.E. is helping to position the country as a leading global hub for corporate events. This will drive economic growth in the tourism sector by attracting more international visitors, creating job opportunities, and supporting small businesses around event venues.

Leveraging H.I.S. Group’s Global Infrastructure

Thanks to the resources of its parent company, H.I.S. Group, redtag.ca M.I.C.E. is uniquely positioned to offer Canadian businesses a competitive edge when it comes to international programs. The global reach and strong buying power of H.I.S. Group, combined with redtag.ca’s local expertise, ensures that Canadian organizations receive both the best value for their travel investments and exceptional program management.

When it comes to international events, redtag.ca M.I.C.E. guarantees access to trusted global partners and exclusive negotiated rates. This not only provides businesses with cost certainty, but it also guarantees high-quality experiences for event attendees, whether the events are held domestically or abroad.

Nathalie Tanious also shared that the M.I.C.E. division offers Canadian-dollar pricing options, which further helps businesses avoid surprises when it comes to their travel budget. The focus is on offering clarity from the outset so that companies can manage costs with confidence while receiving the high standards they expect.

Canadian Businesses Are in Safe Hands

One of the key aspects that sets redtag.ca M.I.C.E. apart is its dedicated team of specialists who offer end-to-end support. From planning the logistics of a meeting to managing on-the-ground services, the team ensures that each program is executed flawlessly. This hands-on approach is integral to the division’s promise of saving businesses time and money while delivering high-quality results that align with their strategic goals.

By managing every stage of the program, from start to finish, redtag.ca M.I.C.E. guarantees an experience that is tailored, efficient, and impactful, whether businesses are hosting domestic or international events.

A Bright Future for Canadian Corporate Travel

The new M.I.C.E. division aligns perfectly with redtag.ca’s mission to make travel experiences seamless, personal, and impactful. This strategic expansion not only makes redtag.ca an even more valuable partner for Canadian businesses, but it also contributes to the growth of Canada’s tourism and event sectors. By bringing global businesses to Canadian destinations for conferences and meetings, redtag.ca is fostering economic growth and helping to position Canada as a global player in business tourism.

As businesses continue to demand more personalized and efficient solutions for their corporate travel needs, redtag.ca M.I.C.E. is ready to meet the challenge. With the backing of H.I.S. Group’s global reach, the division is set to redefine the corporate events experience for Canadian businesses, enhancing the country’s competitive advantage in the global business travel and tourism market.

The post redtag.ca Launches New M.I.C.E. Division to Revolutionize Canadian Business Travel and Tourism appeared first on Travel And Tour World.

Intrepid Travel and Indigenous Tourism Association of Canada to Elevate Cultural Adventure Standards

The global landscape of adventure travel is being significantly reshaped by a new strategic alliance designed to prioritize cultural authenticity and community empowerment. A landmark agreement has recently been finalized between Intrepid Travel, recognized as a global leader in the sector, and the Indigenous Tourism Association of Canada (ITAC). This collaboration is underpinned by a substantial financial commitment of CA$500,000, which is intended to be distributed over a five-year period. Through this investment, a dedicated focus is placed on the expansion and promotion of Indigenous tourism experiences throughout the Canadian provinces and territories. It is observed that as the demand for meaningful travel increases, the integration of local perspectives becomes a vital component of the national tourism strategy.

In the early stages of this initiative, a significant shift in itinerary composition is expected to be witnessed. By the conclusion of 2026, it is projected that approximately 75% of the Canadian tours operated by the company will feature at least one Indigenous-led experience. Furthermore, a long-term objective has been set to achieve a 100% inclusion rate across all national programs. This initiative was officially introduced at the IMPACT Sustainability Travel & Tourism Summit in Victoria, British Columbia, highlighting the industry’s collective push toward more ethical and inclusive practices. By embedding these sustainable travel goals into the core of operations, the partnership aims to foster a deeper understanding of the diverse cultural heritages found across Canada.

The Framework of Development and Promotion

The partnership is structured around two primary pillars: the development of new products and the strategic promotion of existing offerings. An annual investment of $50,000 is to be directed into the Indigenous Tourism of Canada Destination Fund. These resources are allocated to support the growth of Indigenous-owned businesses and the creation of community-driven experiences. It is intended that by working through a national network of accredited operators, the authenticity of these encounters is preserved while ensuring that economic benefits are retained within the host communities.

In addition to development, a parallel investment of $50,000 per year is designated for marketing and promotional activities. This includes the organization of media tours, the utilization of influencer partnerships, and the execution of targeted advertising campaigns. These efforts are coordinated in close consultation with leadership at the Indigenous Tourism Association of Canada to ensure that all representation is respectful and aligned with the values of the communities being showcased. It is believed that by elevating the visibility of these experiences, a broader global audience can be reached, thereby stimulating further interest in the unique cultural offerings of the region.

Expansion and Operational Evolution

The announcement of this partnership coincides with a period of significant growth for operations within North America. In 2026, a new operational hub is scheduled to be opened in Squamish, British Columbia. This facility is expected to serve as a central point for local hiring and the management of domestic tours. By establishing a physical presence in this region, the commitment to the Canadian market is further solidified. This expansion is viewed as a necessary step to manage the increased complexity of itineraries that now prioritize Indigenous perspectives and local expertise.

The leadership within the organization has expressed that the evolution of travel in Canada must be rooted in the empowerment of local voices. For more than three decades, small-group adventures have been utilized as a tool for community support globally, and this model is now being applied with renewed vigor in the Canadian context. The objective is not merely to offer a tour, but to facilitate a connection between the visitor and the land, guided by those who have a deep, ancestral relationship with it. It is maintained that such connections are essential for the long-term sustainability of the tourism sector.

Strategic Vision and Future Outlook

The vision shared by both organizations is centered on the goal of making Canada a global leader in Indigenous-led tourism by the year 2030. It is recognized that current barriers, such as limited infrastructure and funding gaps, must be addressed through sustained cooperation rather than short-term projects. By committing to a five-year duration, the partnership provides a level of stability that allows for meaningful growth and the successful scaling of Indigenous enterprises. This approach is intended to move beyond transactional tourism, focusing instead on long-term success and cultural integrity.

As the industry moves forward, the success of this initiative will be measured not only by the number of participants but by the tangible benefits delivered to the communities involved. The collaboration is seen as a blueprint for how large-scale travel corporations can work harmoniously with Indigenous organizations to create a more equitable industry. It is anticipated that as more travelers seek out these profound experiences, the standard for adventure tourism in Canada will be permanently elevated. Through this collective effort, the stories and traditions of Indigenous peoples are given a prominent platform, ensuring that the future of travel is as diverse as the landscapes it explores.

The post Intrepid Travel and Indigenous Tourism Association of Canada to Elevate Cultural Adventure Standards appeared first on Travel And Tour World.