Discover The Latest Urban Air Parks In California And Georgia : Perfect For Family Fun

Urban Air Adventure Park, the largest indoor adventure park operator in the U.S., continues to grow in the national market with four lease agreements. These new parks, located in Georgia and California, showcase continued consumer interest in multi-generational, family-oriented entertainment. As the franchise develops new outdoor locations, it is establishing parks in primary markets that it will position as hubs for fun, adventure, and community.

This new development is part of Urban Air’s parent company, Unleashed Brands ‘ most recent initiative to provide high-energy family experiences throughout the U.S. With parks opening in Georgia and California, Urban Air is not only fortifying its market position but also establishing meaningful relationships with communities in need of stimulating entertainment. With these additions, families throughout the U.S. will have access to new indoor adventure experiences.

The Continuity of Growth in California: New Parks in Tracy, Fairfield, and Fresno

Urban Air’s growth into California shows the developing interest in family entertainment centers in the state. Urban Air will open three new centers in the state, one of which will be in Tracy, and will be the first of its kind in this market. The new openings are supported by seasoned franchise partners who are adding new specialized business knowledge to the franchise system.

In Tracy, Anil Madahati and the Wave Wealth Team will lead the construction of the park. Both have close to 20 years in the tech industry and are poised to create a park that will give a premium experience to its visitors. Their knowledge in business and management will be a tremendous tech value to families who are looking for premium entertainment.

In Fairfield, there will be Urban Air’s unique offerings with the seasoned franchisees, who are the other two partners of this transaction, Sanj Purewal and Pinder Sangha. These two will be gaining a total of 33 years of experience, improving the quality of ownership in small businesses, and improving the quality of service to families in the area.

Parag Laddha, a successful multi-unit franchisee, will open the first-ever Urban Air location in Fresno. This location will expand Urban Air to a new market with a growing demand for family entertainment.

New Park Opening in Georgia: A New Destination in Douglasville

Outside of California, Urban Air has also been expanding in the South, with a new park now open in Douglasville, Georgia. This location will be run by experienced multi-unit operators Alison McReynolds and her husband, Uwezu “Lonnie” McReynolds. Urban Air anticipates that the McReynolds’ business strategy and operational efficiency will translate to successful park operations and a growing customer base in the region.

With the opening of the new location in Douglasville, families will have access to new entertainment options, and Urban Air will continue to cultivate its relationship with the community. Urban Air anticipates the new park will be highly trafficked, serving as a key anchor in the retail location.

Urban Air’s Business Model and Community Impact

Urban Air Adventure Park has a business model that focuses on establishing a safe and fun environment for family bonding activities. Urban Air parks feature over 20 attractions, including laser tag, obstacle courses, and ropes courses, and cater to a large array of ages. Whether guest children seek thrills and adventure, or parents seek a relaxed, family fun afternoon, there is always something to do.

While there are many attractions for guests to enjoy, each Urban Air park has a fast-casual café that serves park patrons. The café allows guests to take a break without having to leave the park, and contributes to additional revenue streams for the park locations.

Consumer demand for Urban Air has been high, and for good reason. The parks create new job opportunities in the communities and add value to surrounding commercial centers by increasing foot traffic. Urban Air’s memorable experience and value offerings foster long-term relationships and loyalty with customers.

The Momentum of Urban Air and Success of its Franchise

Adding to its national momentum, Urban Air recently ranked as the Number 1 entertainment franchise in Entrepreneur Magazine’s Annual Franchise 500 list. Urban Air’s business model, as well as its entertainment options, are rapidly growing and being recognized for the demands of its services nationwide. Urban Air is continuing to pioneer the family entertainment business with 400+ parks that are currently open or being built.

The brand’s continued entry into prime markets highlights the increased attention and need for indoor adventure parks within community frameworks. Urban Air offers an unmatched experience to families through its diverse options, including climbing walls, interactive games, and high-energy activities, and it allows families to have fun in a safe, controlled environment.

The inexplicable charm of family entertainment parks like the Urban Air Adventure Park is how the touches of every family member make the visit special. While one might sneak a jump on the trampolines, others might take a seat in the restaurant, do a small run of the Park, or find a quiet corner. While the purpose of a visit is to entertain the kids, every element of the experience is infused with the experience thinking and design of Urban Air theòs franchise partners. Every Urban Air Adventure Park visit is intended to be unique and deliver an experience no other family entertainment center can match.

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Conquer Your Next Expedition With Katadyn’s New For The Mission Campaign

Swiss brand Katadyn, known for its premium outdoor and humanitarian gear, has launched its new global campaign, ‘For the Mission.’ The campaign focuses on the brand’s commitment to mission-critical gear and aims to strengthen Katadyn’s brand position as the industry’s top choice for adventurers and humanitarian, rescue, and military personnel.

Established in 1928, Katadyn has earned a reputation for trust in challenging circumstances. From disaster relief to outdoor adventures, their products are created to perform where others will fail. The ‘For the Mission’ campaign aims to celebrate this dedication, focusing on the company’s rich history and its innovative products, future customer engagement, and evolving brand.

A Renewed Brand Direction

Katadyn is, more or less, in the midst of a leadership change when the “For the Mission” campaign is being launched. Since April 2025, Karl A. Baumann has been the new CEO, while Lennart Müller-Teut is the new Head of Global Marketing & Communications as of November 2025. Market presence and customer- contemporary brand messaging are of utmost importance to both leaders.

Müller-Teut needs to raise Katadyn’s brand presence within the market and offer a focus on the value of creativity and the digital age in brand promotion. Müller-Teut’s campaign is to market the Katadyn brand as a legacy of the Swiss engineering and reliability of the brand. Within his campaign, a promise is made to loyal customers and new customers. That the brand is committed to the provision of trusted mission-critical equipment in the military, humanitarian, or personal adventure domains.

Meaning of For The Mission

Katadyn’s new campaign celebrates the different ways in which people have their own missions. Katadyn does not attempt to define a mission, but rather emphasizes the endless possibilities a mission can assume. From going to the top of an isolated rock formation to assisting a starving family, a mission isn’t limited by distance or magnitude, but rather by the preparedness and ability of an individual to perform under pressure.

The essence of Katadyn’s message is that it does not matter how great the obstacles may be; what is important is having the gear to take the step with certainty in order to bring the mission into focus. Their gear, meant for hydration, nutrition, and cooking, is designed to remove the guesswork so the individual can focus on the mission and how best to navigate the unpredictable hurdles in life.

Focus on Product Innovation

Katadyn intends to continue to activate the For the Mission campaign on its social and digital platforms throughout 2026. In line with Katadyn’s campaign, the company intends to launch new innovative products in its hydration, cooking, and nutrition lines. In the spirit of innovation, these new products will be designed to fit the mission of the campaign. The new products are developed for those who depend on Katadyn’s equipment under the most extreme circumstances. Katadyn’s product line helps people perform their best under any circumstances by providing clean water and reliable food sources. Through excellence and innovation, Katadyn has built trust within the community for its outdoor and mission-critical gear.

Enhancing Global Leadership

The Katadyn leadership team has a clear vision for executing the brand’s global growth and success. With a presence in all major markets, including Europe and the United States, the company’s expansion success stems from its robust and effective marketing and communication strategies. New marketing lead, Robby Müller-Teut, has a keen focus on bolstering the brand’s global presence, while also enhancing brand visibility in the digital space.

In the marketing space, Müller-Teut has placed a high emphasis on the “For the Mission” campaign, citing it as a pivotal point in the brand’s history. With the campaign, Katadyn hopes to establish a connection with the people and help them tackle all challenges with the right products. The aim is to foster lasting relationships with customers in the professional and outdoor categories.

A Commitment To Excellence

The “For the Mission” campaign seeks to continuously reaffirm Katadyn’s unwavering focus on providing customers the best possible gear for the most challenging conditions. From professional disaster relief, to the military, to the great outdoors, disaster relief, and the great outdoors, to military gear, and outdoors. Katadyn strives to equip every customer to succeed in accomplishing their mission. Reliability and optimum performance are what have shaped the extreme outdoor brand into the most trusted, go-to industry contingency.

The brand synonymously epitomizes Swiss engineering and the legacy of mission-critical gear for the mission campaign. From outdoor equipment to humanitarian gear, and to the extreme outdoors, Katadyn has implemented and enhanced various top-tier innovative solutions. Katadyn is continually back to the basics, and in this global campaign, reinforces its value of top-tier performance, no matter the mission.

Enjoying the Momentum

From 2023 to 2026, the “For the Mission” campaign is expected to grow Katadyn’s visibility and market influence. Katadyn will continue to be rewarded for successful customer-focused adaptive marketing and mission performance. Katadyn will gain and keep the trust of its customers by remaining as reliable and excellent as ever.

Katadyn’s campaign is not about selling gear, but about valuing the mission of the customers using Katadyn gear to overcome adversity. Remaining focused on customer-driven innovation will support customers in overcoming their most important challenges.

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