Egypt and Turkey Strengthen Tourism Ties, Reshaping the Eastern Mediterranean Travel Landscape with an Increased Visitor Growth and Cultural Heritage

New data released from the Egyptian-Turkish forum in New Alamein City describes an emerging tourism bridge between Egypt and Turkey. Both nations have seen an increase in visitors, as a result of upgraded diplomatic relations, ethnically Turkish citizens being able to visit Turkey hassle-free, and more intermarriages between Turkish and Egyptian citizens. The increasing travel demand of the two nations is a sign of an increase in Mediterranean tourism, as it relates to the increasing travel accessibility between the nations of the Mediterranean.

Turkish Visitors to Egypt Near 400,000 in 2025

According to recent figures, Turkey is now one of the leading sources of tourists to Egypt, with nearly 400,000 Turkish visitors expected to travel to the country in 2025. This marks a substantial increase, and Ambassador Salih Mutlu Şen expressed optimism, forecasting that the number of Turkish tourists in Egypt will easily rise to 500,000 annually in the near future. This growing trend highlights the role of tourism growth in both countries, fueled by simplified travel processes, direct flights, and mutual interest in exploring each other’s rich cultural offerings.

This positive outlook is driven by the ease of travel between the two countries, bolstered by the growing diplomatic ties and increased flight frequencies, which make it easier than ever for Turkish nationals to explore Egypt’s historic sites and Mediterranean beaches. Tourism growth is further reinforced by the shared interest in each other’s heritage, with food culture, historical landmarks, and natural landscapes becoming the primary attractions for travellers.

Egyptian Tourism in Turkey Shows Similar Growth

Similarly, Egyptian tourists have embraced Turkey as a top destination. In 2022, over 350,000 Egyptians visited cities like Istanbul and Antalya, with the number expected to grow in the coming years. As Turkish cities become more accessible and both countries promote cross-border tourism, Egypt and Turkey are quickly establishing themselves as top-tier travel destinations for each other’s citizens. For Egyptians, cities like Istanbul offer a blend of rich history and vibrant culture, while coastal cities like Antalya appeal to those seeking luxury and relaxation.

This trend highlights the growing importance of mutual tourism growth between Egypt and Turkey, with both nations benefiting from increased visitation. Egyptian travellers are now more inclined to explore Turkey’s diverse attractions, while Turkish tourists are discovering the rich cultural experiences Egypt has to offer, from Luxor’s temples to the Red Sea resorts.

Cultural and Diplomatic Cooperation Drives the Surge

The boost in visitor numbers is not coincidental. Officials at the forum highlighted that improved diplomatic relations between Egypt and Turkey have simplified travel logistics, making it easier for citizens to visit each other’s countries. This enhanced cooperation has resulted in streamlined visa processes, direct flights, and strong government support for tourism initiatives. Moreover, the shared cultural and historical ties between Egypt and Turkey, especially their connections in food culture, architecture, and history, continue to drive the influx of tourists. Many Turkish visitors are drawn to Egypt’s historical sites, while Egyptians visiting Turkey enjoy the culinary similarities and historical landmarks that echo their own.

This cultural affinity combined with political alignment has also laid the foundation for tourism growth in both nations, encouraging cross-border tourism, which further strengthens their economic ties and promotes cultural exchange.

New Alamein as a Luxury Hub for Turkish Tourists

A major focus of the forum was the promotion of New Alamein City as a luxury tourism hub for Turkish visitors. Located along the Mediterranean coast, New Alamein has been marketed as an emerging destination for high-end travel experiences, with world-class resorts, beaches, and exclusive leisure offerings. This city, along with Sharm El Sheikh and Cairo, is being heavily promoted to attract wealthy Turkish travellers looking for luxury vacations in an idyllic setting. The rise of New Alamein is symbolic of the broader growth of luxury tourism in Egypt, as it caters to the high demand from international tourists, particularly from Turkey.

This influx of luxury tourists from Turkey is a key indicator of the growing diversity in Egypt’s tourism market, which is increasingly catering to upscale travellers, adding an important dimension to the overall tourism growth trajectory.

Surge in Flights and Hotel Bookings Expected

As Egypt and Turkey continue to strengthen their ties, tourism experts predict a further surge in flight frequencies and hotel bookings. The increased political cooperation between the two nations, along with the strengthening of economic ties, is expected to result in more direct flights and expanded travel routes, providing more options for Turkish and Egyptian tourists. With the continued rise in tourism, local economies are benefiting, with hotel chains and tour operators capitalizing on the increased demand from both inbound and outbound travellers.

This surge in demand for travel is expected to support tourism infrastructure growth, with hotels, restaurants, and transportation services expanding to accommodate the growing number of visitors. This is a direct reflection of the tourism boom between Egypt and Turkey, benefiting both countries’ economies and creating new opportunities for tourism professionals and local communities.

Future of Egypt-Turkey Tourism: A Promising Outlook

With both countries enjoying rising numbers of visitors and strengthening ties, the future of Egypt-Turkey tourism looks promising. Experts predict that both nations will continue to grow as dominant players in the Mediterranean tourism market, with significant benefits for the local economies, tourism sectors, and the broader region. As high-level state visits and political cooperation increase, the tourism industry will likely see further advancements, making it easier for citizens of both countries to explore the rich cultural offerings that each has to offer.

A New Era of Cooperation in Mediterranean Tourism

The Egyptian-Turkish forum told us how Tourism is flourishing between the two countries. Considering the increase in customer bookings for both Turkey and Egypt, the Commercial Tourism bridge between the two countries is likely to grow and thrive while providing Economic and Cultural benefits to both countries.

With increased bookings for both Turkey and Egypt, we are likely to see more customer flow in the Eastern Mediterranean. This tells us that a new systematic approach to Tourism is likely being introduced: Collaboration. This will immensely benefit both Turkey and Egypt in the Tourism Sector and is likely to put them among the top destinations in the Mediterranean.

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Mardin Steps Into the Global Spotlight After Record Visitor Growth, Targeting East Asia for Its Next Tourism Leap

Mardin has stepped confidently into the global spotlight after a record-breaking surge in visitors reshaped its tourism landscape, with soaring overnight stays, hotels operating at near-full capacity during peak travel periods, and rising international recognition of its rich cultural and faith heritage, prompting the historic city to now turn toward East Asia as a strategic growth market to drive year-round tourism, diversify its visitor profile, and secure its next major leap in global travel appeal.

Tourism figures from 2025 tell a striking story. Close to one million visitors chose to stay overnight in Mardin, while more than three million others explored the city on short visits. For much of the year, especially during holidays and long weekends, hotels and guesthouses operated at near full capacity. With around twenty thousand beds available, the city experienced periods where finding accommodation became increasingly difficult, a clear sign of its growing popularity.

Unlike many destinations that depend on summer crowds, Mardin’s success is rooted in its cultural depth. The city’s stone houses cascading down the hillside, its monasteries, mosques, churches, and madrasahs, and its long tradition of religious coexistence have turned it into a magnet for faith and heritage tourism. Visitors are drawn not only to monuments but to the atmosphere of a place where history is still part of daily life.

For years, tourism activity in Mardin followed a narrow seasonal cycle and relied heavily on domestic travellers. That model is now being reconsidered. Local planners are working to extend tourism across all twelve months and to encourage exploration beyond a small number of iconic landmarks. The aim is to protect historic sites while creating new routes that highlight neighbourhoods, villages, and cultural experiences often overlooked by first-time visitors.

To support this shift, a comprehensive Tourism Master Plan has been introduced, focusing on sustainable growth rather than rapid expansion. The strategy places equal emphasis on preserving heritage, managing visitor flows, and ensuring that tourism income reaches local communities. By spreading demand more evenly, Mardin hopes to avoid the pressures faced by other historic cities that have struggled with overcrowding.

Expanding the international visitor base is a central pillar of this approach. At present, the majority of tourists in Mardin are domestic, leaving significant untapped potential overseas. East Asia has emerged as a priority market, particularly among travellers seeking cultural immersion, spiritual journeys, and destinations that offer a strong sense of identity. These travellers often favour guided tours and longer stays, making them a good match for Mardin’s offerings.

Global travel trends support this direction. In recent years, traditional beach-focused holidays have lost ground, while interest in cultural and historical travel has grown steadily. East Asian markets have been at the forefront of this change, with travellers increasingly motivated by learning, storytelling, and meaningful engagement with local cultures. Mardin’s layered past and well-preserved urban fabric align closely with these expectations.

The city’s profile has also been boosted by its growing role in film and television production. Mardin’s dramatic skyline and timeless streets have made it a popular backdrop for documentaries, series, and films. These productions have carried images of the city far beyond national borders, introducing it to audiences who may never have considered the region before. Over the past year alone, a high number of domestic and international projects sought permission to film in the city.

Infrastructure improvements are reinforcing these ambitions. The local airport has gained customs status, strengthening Mardin’s capacity to welcome international visitors and paving the way for expanded connectivity in the future. International recognition has followed as well, with one of the city’s historic neighbourhoods receiving global attention through its inclusion in a prestigious tourism village list for 2025.

Outreach efforts aimed at East Asia are already beginning to bear fruit. Media coverage and cultural features in Asian markets have highlighted Mardin’s atmosphere of harmony, religious diversity, and preserved heritage. Travel agencies report rising interest from China and other parts of Asia, particularly for heritage-focused itineraries that combine architecture, faith, and local traditions.

On the ground, the effects are increasingly visible. Artisans working in historic complexes say foreign visitors are now a regular presence throughout the year, not just during peak seasons. Tour guides at religious landmarks note growing international awareness of Mardin, while local traders report overseas interest sparked by documentaries and cultural programmes broadcast abroad.

Mardin has entered the global spotlight after a record surge in visitors pushed overnight stays and hotel occupancy to new highs, prompting the historic city to target East Asia as the next strategic market for sustained tourism growth.

Yet beyond statistics and strategy documents, Mardin’s appeal ultimately lies in its people. The city’s deeply rooted culture of hospitality, shaped by generations of shared living across faiths and communities, continues to resonate with visitors. As Mardin reaches out to East Asia and a wider global audience, this sense of openness and authenticity may prove to be its most enduring advantage, turning curiosity into connection and visits into lasting memories.

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