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Newly Discovered Sun Temple in Egypt: Now Boosting Cultural and Eco-Tourism with Insights into Ancient Beliefs and Architecture

13 December 2025 at 20:54
Newly Discovered Sun Temple in Egypt: Now Boosting Cultural and Eco-Tourism with Insights into Ancient Beliefs and Architecture

The Egyptian Ministry of Tourism and Antiquities has announced the discovery of a sun temple dedicated to King Nyuserre in the Abusir necropolis, near Cairo. This remarkable find, believed to date back to the Fifth Dynasty (around 2400 BCE), offers invaluable insights into ancient Egyptian religion and architecture. The temple’s discovery is poised to enhance Egypt’s cultural tourism sector, attracting more visitors to explore the country’s rich historical heritage.

This discovery comes as part of an ongoing archaeological effort in the Abusir region, which is already home to the pyramids and other monuments from Egypt’s Fifth Dynasty. The sun temple is expected to become a major new attraction, adding depth to the experience of exploring the ancient world.

The Significance of the Sun Temple: Insights into Ancient Egyptian Religion

The sun temple of Nyuserre is of immense historical significance, offering a glimpse into the religious practices of ancient Egypt, specifically the worship of Ra, the sun god. These temples were central to the ancient Egyptians’ religious and spiritual life, and this discovery provides a rare, well-preserved example of how such temples were constructed. It’s believed that the sun temple was part of a larger complex dedicated to the king, reflecting his devotion to Ra and showcasing architectural advancements of the time.

Visitors to the site will be able to view carved stone blocks, statue fragments, and other remains that shed light on the ancient Egyptians’ artistry and religious beliefs. The sun temple will help tourists gain a deeper understanding of how the worship of Ra shaped Egypt’s culture, art, and rituals.

Boosting Egypt’s Tourism: New Opportunities for Exploration

The sun temple’s discovery is set to significantly boost tourism in the region, especially in the Abusir necropolis, which has historically seen fewer tourists compared to iconic sites like the Pyramids of Giza. The proximity of the sun temple to Cairo makes it an accessible addition to the region’s tourism offerings. Tour operators are already planning specialized tours that will incorporate visits to the newly discovered site along with other nearby monuments, offering tourists a more in-depth exploration of ancient Egyptian history.

Cultural Tourism and Responsible Travel in Egypt

As Egypt’s tourism sector continues to grow, there is increasing emphasis on promoting cultural tourism and eco-tourism. The sun temple’s discovery aligns with Egypt’s broader efforts to integrate sustainable tourism practices. This includes protecting cultural heritage, supporting local communities, and ensuring that tourism remains a positive force for both visitors and residents.

Responsible travel initiatives will be key to ensuring that the sun temple and other historical sites are preserved for future generations. Efforts to minimize environmental impact, encourage eco-friendly accommodations, and promote community-based tourism are becoming integral parts of Egypt’s tourism development strategy.

The Sun Temple’s Role in Enhancing Egypt’s Global Appeal

The discovery of the sun temple adds to Egypt’s already legendary portfolio of monuments. From the Pyramids of Giza to the Valley of the Kings, Egypt’s ancient sites are among the world’s most visited destinations. The addition of new, lesser-known sites like the sun temple offers tourists fresh perspectives on Egypt’s rich past.

Moreover, as Egypt continues to attract more academic visitors and archaeologists, the sun temple is expected to become a key site for research and study, shedding further light on the religious and architectural practices of one of the world’s oldest civilizations.

A Bright Future for Egyptian Tourism

The discovery of the sun temple is not only a significant archaeological achievement but also a pivotal moment for Egypt’s tourism industry. The temple is set to become a major new attraction, further enhancing Egypt’s position as a global cultural tourism leader. As more travelers seek authentic, immersive experiences, the sun temple’s historical and cultural significance will draw increasing numbers of visitors eager to learn more about ancient Egyptian beliefs, art, and architecture.

With a continued focus on cultural preservation, sustainable tourism, and community engagement, Egypt is poised for even greater success in the tourism sector, offering both visitors and local communities the opportunity to benefit from the country’s rich historical legacy.

The post Newly Discovered Sun Temple in Egypt: Now Boosting Cultural and Eco-Tourism with Insights into Ancient Beliefs and Architecture appeared first on Travel And Tour World.

Salah back in action for Liverpool after outburst

Liverpool's Mohamed Salah came off the bench against Brighton (Paul ELLIS)

Mohamed Salah came off the bench in the first half of Liverpool's match against Brighton on Saturday, a week after he made explosive comments about the club and manager Arne Slot.

The Egypt forward was introduced to loud cheers in the 26th minute after defender Joe Gomez was forced off injured.

The home team were leading 1-0 at Anfield after Hugo Ekitike scored in the first minute.

Salah accused Liverpool of throwing him "under the bus" after he was left on the bench for last week's 3-3 draw at Leeds -- the third match in a row that he did not start.

He also said he had no relationship with Slot when he spoke to reporters after the match at Elland Road. 

He was omitted from the midweek Champions League trip to Inter Milan, which Liverpool won 1-0.

Slot said at Friday's pre-match press conference that he would speak to the forward later in the day.

"I have no reasons not wanting him to stay," he said.

Salah, who signed a new two-year contract at Liverpool in April, is due to join the Egypt squad for the Africa Cup of Nations after the Brighton match.

The length of his absence depends on how far Egypt go in the competition in Morocco, with the final taking place on January 18.

Salah, third in Liverpool's all-time scoring charts with 250 goals, has won two Premier League titles and one Champions League crown during his spell on Merseyside.

He scored 29 Premier League goals last season as Liverpool romped to a 20th English league title but has managed just four league goals this season.

Liverpool started their match against Brighton 10th in the table after a shocking run.

jw/mw

Abeokuta Polo Festival Now All Set to Become a Major Tourism Attraction in Ogun State, Nigeria

13 December 2025 at 18:58
Abeokuta Polo Festival Now All Set to Become a Major Tourism Attraction in Ogun State, Nigeria

Abeokuta, the ancient city in Ogun State, is getting ready to take the stage and become the hub of tourism, culture, and economic activities with the introduction of the first-ever Abeokuta Polo Festival. Slated for December 21, 2025, the event promises to be a game-changer to open up new vistas of economic opportunities for the host community and the region at large to emerge as a prime tourist and high-level recreation destination. Dr. Sheriff Adams Abdulrahman, President of the Abeokuta Polo Club, has stated that the festival would not only celebrate the sport of polo but would also showcase the cultural richness and historical significance of Abeokuta.

A Historic Milestone for Abeokuta Polo Club

The announcement of the Maiden Edition of the Abeokuta Polo Festival marks a significant milestone for the city and the polo sport in Ogun State. The festival will serve as a platform for economic, social, and cultural exchange, emphasizing the town’s deep-rooted history while ushering in a new era for polo in the region. Dr. Abdulrahman expressed his excitement about the event, noting that it will foster growth, unity, and development in the state.

The festival, which blends sport, tourism, and cultural heritage, will offer a mix of world-class polo action, high-end hospitality, networking opportunities, and a display of elegance and tradition. As the first of its kind in the region, the event is set to become one of Nigeria‘s premier sporting occasions, attracting enthusiasts, dignitaries, and investors from across the country and internationally.

Promoting Abeokuta as a Tourism Hub

Dr. Abdulrahman highlighted the importance of the Abeokuta Polo Festival in promoting the town as a tourism hub and an attractive destination for investment. By showcasing the region’s natural beauty and rich cultural heritage, the festival aims to boost tourism while simultaneously increasing local business revenue. As visitors travel to Abeokuta to experience the event, the town will have the opportunity to highlight its historical landmarks, cultural sites, and stunning landscapes, enhancing its appeal to tourists both locally and internationally.

“The festival is a gateway to showcasing the ancient city’s rich heritage, where tradition meets excellence,” Abdulrahman stated. He emphasized that the event is not only about polo but also about creating an environment where people can enjoy the city’s history, culture, and warm hospitality. The festival’s impact will extend far beyond sports, as it seeks to make Abeokuta a premier destination for leisure tourism, high-level recreation, and business opportunities.

Economic Growth and Community Impact

The Abeokuta Polo Festival is designed to be more than just an entertainment event; it is a catalyst for economic growth. As the festival draws tourists, athletes, and business leaders to the region, it will create a ripple effect on the local economy. Local businesses, from hotels and restaurants to artisans and tour operators, will see an increase in revenue as visitors flock to the city for the event.

Abdulrahman noted that the festival will provide job opportunities for local residents and stimulate entrepreneurship. Businesses within the hospitality and tourism sectors will benefit from the influx of visitors, as demand for accommodations, food, transport, and other services increases during the event. Additionally, the festival is expected to draw long-term investment into the region, creating a sustainable model for growth in Ogun State.

Polo, Culture, and Community: The Heart of the Festival

The Abeokuta Polo Festival is a celebration of the sport, but it is equally focused on the cultural heritage of the region. The festival’s backdrop will feature the stunning Berkete area, home to scenic landscapes, ancient landmarks, and cultural hotspots. Visitors will have the opportunity to explore not only the polo fields but also discover the local culture, music, and cuisine that make Abeokuta unique.

One of the standout features of the event is its ability to blend sport with cultural tourism. Polo, a prestigious sport with a long tradition in Nigeria, will take center stage, with international players and spectators gathering to witness world-class competition. However, the festival will also offer visitors a taste of local culture, with exhibitions of traditional art, music, and dance, as well as a variety of local food stalls.

Abdulrahman emphasized that the event would reflect the community’s hospitality and tradition, with locals actively involved in its success. The festival will not only serve as a social gathering but also as a platform for showcasing the beauty and authenticity of Abeokuta’s culture.

A Strong Focus on Local Heritage and International Exposure

The Abeokuta Polo Festival is set against the backdrop of the Alake Palace, a historic landmark, and other notable heritage sites. This strong connection to the town’s past allows the event to become a bridge between the present and the future, with a focus on both preserving heritage and fostering modern development. In addition to the polo matches, there will be cultural exhibitions, music performances, and local art displays, offering visitors an authentic experience of Abeokuta’s cultural landscape.

The involvement of local communities and the broader cultural scene ensures that the event serves not only as an economic engine but also as an opportunity for cultural exchange. The visibility of Abeokuta’s culture and tourism offerings will increase, drawing international attention to the town’s rich history and untapped potential for development.

Creating Long-Term Tourism Opportunities

Beyond the festival, the long-term goal is to ensure that the success of this event helps establish Abeokuta as a tourism destination year-round. The introduction of annual events like the Polo Festival can provide a steady stream of visitors, creating sustainable and repeatable economic opportunities for the town. The collaboration between the local government, business owners, and cultural institutions will help ensure that the benefits of tourism are felt across the community, with infrastructure and services expanding to meet demand.

Additionally, the presence of international guests and investors at the event opens the door to foreign investments in other sectors, including real estate, hospitality, and leisure. The ripple effects of this event can contribute significantly to the development of the entire Ogun State, positioning it as a key player in the tourism and cultural industries in Nigeria.

Abeokuta Polo Festival as a Gateway to Growth

The Abeokuta Polo Festival is expected to be a watershed in the development of the region’s tourist sector and economy. It has all the ingredients that are capable of making it a huge success, not only with the locals, but with foreigners as well. This is because it has all the elements that promise to bring development to Abeokuta while still retaining the rich cultural heritage of the town.

In being centered on community development, tourism development, and cultural promotion, the Abeokuta Polo Festival is a shining example of how sporting festivals can bring positive changes to communities, thus ensuring economic prosperity in the long run. The more the Abeokuta Polo Festival becomes a regular event on the tourism calendar, the more people from different parts of the globe come to discover the attraction of Abeokuta.

The post Abeokuta Polo Festival Now All Set to Become a Major Tourism Attraction in Ogun State, Nigeria appeared first on Travel And Tour World.

South Africa Summer Travel Uncovered Hidden Destinations Offering Peace Quiet and Natural Wonder: You Need to Know

13 December 2025 at 18:37
South Africa Summer Travel Uncovered Hidden Destinations Offering Peace Quiet and Natural Wonder: You Need to Know
South Africa Summer Travel

South Africa’s summer has a remarkable ability to soften the edges of everyday life. Days stretch longer, the air carries the scent of warm earth and salt, and the outdoors becomes an open invitation to slow down. Yet the season also brings crowds, packed beaches, and destinations that feel far less magical once shared with thousands of others. For travellers craving space, stillness, and a sense of discovery, the real reward lies beyond the obvious routes.

Scattered across the country are lesser-known escapes that capture the essence of summer without the noise. These are places where landscapes speak louder than traffic, where meals are savoured rather than rushed, and where each experience feels quietly personal. From misty highlands and sacred heritage sites to riverbanks under star-filled skies, these hidden gems offer a deeply South African way to reconnect with nature and yourself.

High above the Lowveld, the small village of Kaapsehoop rises into the clouds like a forgotten chapter of a storybook. Wrapped in mist for much of the year, this mountain-top settlement is best known for its free-roaming wild horses that wander calmly through open grasslands, rocky outcrops, and past old stone buildings. Early mornings and late afternoons transform the landscape into a painter’s dream, with soft light rolling over valleys and forests below.

Time in Kaapsehoop is defined by unhurried moments. Visitors spend their days following hiking paths through protected reserves, exploring escarpment viewpoints, or simply sitting outside a café watching the horses pass by. Even in the height of summer, evenings remain cool, inviting fireside conversations and quiet nights under thick blankets. It is a place that rewards patience, observation, and a willingness to let nature set the pace.

In the hills of KwaZulu-Natal, a restored historic farmstead offers a very different kind of retreat. Dating back to the late 19th century, this former mission property has been carefully revived as a countryside sanctuary where heritage, simplicity, and creativity meet. Red-brick buildings, stone pathways, and cultivated gardens create an atmosphere that feels timeless, as though modern life has agreed to pause at the gates.

Days here unfold gently. Guests wander through orchards and fields, explore old chapels and mills, or sit beneath trees with sketchbooks and cameras in hand. Meals are slow and seasonal, designed to be enjoyed without distraction. The surrounding region offers walking routes steeped in history, while the retreat itself encourages reflection, artistic expression, and genuine rest. It is a destination for those who value meaning as much as comfort.

Far to the north, where the landscape opens wide and the sky seems endless, the banks of the Orange River provide a summer escape defined by water and wilderness. Near the dramatic Augrabies Falls, this riverside haven blends adventure with deep tranquillity. Days revolve around the river, whether drifting along its surface, paddling through gentle currents, or cooling off with unhurried swims during the hottest hours.

As evening approaches, the pace slows even further. Fires crackle near the water’s edge, meals are shared under open skies, and the absence of city lights reveals a canopy of stars that feels almost unreal. The surrounding terrain invites exploration by foot, bike, or vehicle, while guided night walks and birdwatching sessions add a sense of wonder. It is a place where summer feels vast and elemental, stripped back to simple pleasures.

For those drawn to mountains and movement, the Drakensberg hides a refreshing secret within its rolling grasslands. Reached by a gentle hike, a series of natural rock pools carved from sandstone offers relief from the heat and a reward for the journey. The trail winds through open landscapes filled with birdsong and wide horizons before revealing clear mountain water gathered in smooth basins.

The walk itself is as much a part of the experience as the destination. It encourages awareness of every step, every breeze, and every shift in light. At the pools, time seems to dissolve as hikers rest, swim, and listen to water moving over stone. It is a reminder that some of the best summer moments require effort, patience, and respect for the land.

Closer to the city, yet surprisingly removed from its rhythm, an organic farm on the outskirts of Gauteng offers a sensory-rich escape. Rolling fields, herb gardens, and tree-lined paths create a green refuge where the air smells of soil and plants rather than exhaust fumes. Despite its proximity to urban life, the farm feels worlds away, making it ideal for spontaneous breaks or longer stays.

Here, summer is active and playful. Trails invite running and cycling, open spaces encourage picnics and outdoor meals, and thoughtfully designed cabins provide restful places to recharge. Workshops, markets, and hands-on experiences connect visitors to sustainable living and mindful food practices. It is a destination that proves tranquillity does not always require distance, only intention.

Together, these hidden corners reveal a quieter side of South African summer. They celebrate space, authenticity, and the joy of discovering places that still feel untouched. For travellers willing to look beyond the familiar, these escapes offer something increasingly rare: the freedom to experience the season on your own terms, unhurried, grounded, and deeply memorable.

The post South Africa Summer Travel Uncovered Hidden Destinations Offering Peace Quiet and Natural Wonder: You Need to Know appeared first on Travel And Tour World.

Explore Velddrif, South Africa: A Coastal Haven for Adventure and Tranquility

13 December 2025 at 18:33
Explore Velddrif, South Africa: A Coastal Haven for Adventure and Tranquility

This summer, 30,000 visitors are expected to flock to the beautiful coastal town of Velddrif, situated in the Bergrivier Local Municipality in the Western Cape. That influx can be expected from its mix of scenic beauty, cultural heritage, and outdoor adventures that it has to offer. Known for its tranquil surroundings, rich history, and proximity to the breathtaking Berg River Estuary, Velddrif is the ideal setting in which tourists can retreat from city life. The tourism sector of the town is thus receiving a much-needed boost as more tourists flock to the area, eager to experience the one-of-a-kind offerings in its entirety, both local and international alike.

Velddrif’s Rich Cultural Heritage and the Charm of Bokkomlaan

Velddrif holds a special place in South Africa’s fishing culture and is proudly recognized as the “Bokkom Capital” of the country. The town’s historic connection to bokkoms—salted fish that are traditionally dried along the shores of the Berg River—remains a defining feature of the local culture. Bokkomlaan, named after the dried fish, is one of the town’s most beloved heritage sites and serves as the heart of Velddrif. Here, visitors can observe the unique process of bokkom drying, a practice that has been carried out for over 200 years.

At Velddrif Dagbreek Visserye, where the town’s famous bokkoms are produced, manager Bianca Mostert describes the time-honored process: “We freeze some fish for eating and dry the smaller fish for bokkoms. The fish are submerged in a salt-water solution for three days, after which they’re strung and left to dry. In winter, it can take up to three weeks for the fish to dry properly.” This local delicacy, often enjoyed as a snack, is deeply ingrained in the culture of the region, and visitors can sample it or even buy it to take home. The production of bokkoms, along with the presence of salt factories in the region, forms the economic backbone of Velddrif, contributing to the town’s appeal to both tourists and industry stakeholders.

Bird Watching and Outdoor Adventures at Berg River Estuary

Velddrif is also known for its stunning natural surroundings, most notably the Berg River Estuary, which attracts nature lovers, birdwatchers, and adventure tourists. The estuary is an Important Bird and Biodiversity Area (IBA) and is home to over 250 species of birds, making it a must-visit for birdwatching enthusiasts. A variety of bird species, including flamingos, African data birds, and the Grey Heron, can be spotted here, offering visitors an unforgettable wildlife experience.

Tourists can embark on boat trips along the river, with local guides providing informative tours of the estuary. Wendy Wentzel, owner of Crancklin Rosie boat tours, offers visitors a chance to explore the river on a three-hour birdwatching excursion. “We’ve counted over 100 species during our trips, and for those looking for a relaxing experience, our sunset tours are truly breathtaking,” says Wentzel. The peaceful atmosphere of the river, combined with the opportunity to spot diverse wildlife, makes this a memorable activity for nature lovers and photographers alike.

Velddrif as an Adventure and Cultural Tourism Hub

In addition to its natural beauty, Velddrif is emerging as a hub for adventure tourism, offering visitors a diverse range of outdoor activities. From birdwatching and boat tours to hiking, cycling, and fishing, there’s no shortage of ways to explore the local landscapes. As the self-proclaimed “adventure capital” of the region, Velddrif also celebrates its multicultural heritage, with historical traces of Italian influence still visible in the town’s architecture and street names. These cultural layers, including the town’s Afrikaans heritage, add depth to the local experience, attracting travelers interested in learning about its diverse cultural history.

Nomonde Ndlangisa, CEO of Bergrivier Tourism, highlights the unique combination of cultural and adventure tourism in Velddrif. “There is so much to offer here, not just in terms of nature but also the history and cultures that have shaped the town. We have a rich blend of Afrikaans heritage and Italian influences, which makes Velddrif a fascinating destination for travelers.”

Tranquil Sunrises and Unmatched Coastal Charm

One of the most striking features of Velddrif is the serene atmosphere that envelopes the town, particularly during the early morning hours. Visitors can enjoy the peaceful beauty of sunrises over the Berg River, where the sky is painted in soft pastels. The calmness of the river, combined with the surrounding natural landscape, creates a tranquil setting that appeals to tourists seeking relaxation and quietude. Whether sitting by the river or enjoying a peaceful stroll through the town, Velddrif offers a sanctuary for those looking to unwind.

For many, the charm of Velddrif lies in its ability to offer an authentic, unspoiled coastal experience, free from the crowds and commercialization found in other tourist hotspots. Visitors are encouraged to take time to slow down, enjoy the surroundings, and immerse themselves in the town’s warm hospitality.

Economic and Social Impact on Velddrif and Local Communities

With an estimated 30,000 holidaymakers expected to visit Velddrif during the summer season, the town’s tourism sector is experiencing significant growth. The influx of visitors brings vital economic benefits to the local community, with businesses ranging from hotels, restaurants, and cafes to small artisanal shops benefiting from the increased demand. In addition, the tourism boom provides job opportunities for locals in the hospitality, service, and retail industries.

Furthermore, tourism has the potential to help reverse the trend of migration from rural areas to cities. By creating sustainable economic opportunities through tourism, Velddrif is positioning itself as a model for rural development. As the town continues to grow as a tourist destination, it is expected to see further investments in infrastructure, making it an even more attractive location for both tourists and residents alike.

Velddrif’s Bright Future as a Leading Tourism Destination

Velddrif is poised to become a key player in South Africa’s tourism landscape, thanks to its rich cultural heritage, natural beauty, and diverse offerings for adventure and relaxation. As the town continues to attract more visitors, the local government and tourism stakeholders are committed to ensuring sustainable development that benefits both the community and the environment.

Whether it’s enjoying a boat trip along the Berg River, sampling bokkoms at Bokkomlaan, or exploring the town’s historical sites and natural wonders, Velddrif offers something for every type of traveler. As more people discover the charm of this hidden gem on the West Coast, Velddrif is set to remain a popular destination for years to come.

A Perfect Blend of Culture, Nature, and Adventure

Velddrif represents one of those unique, authentic experiences for tourists to South Africa. This rustic little town has it all: cultural heritage, natural beauty, and different forms of adventure tourism. As the tourism statistics keep growing, Velddrif is bound to stay tranquil and yet offer abuzz hub where the best of South Africa’s West Coast is represented. Whether you’re visiting for a relaxing getaway or an adventure-filled holiday, Velddrif will undoubtedly leave a lasting impression.

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Newly Discovered Sun Temple in Egypt: A Must-Visit for History and Culture Tourists

13 December 2025 at 17:01
Newly Discovered Sun Temple in Egypt: A Must-Visit for History and Culture Tourists

The Egyptian Ministry of Tourism and Antiquities has announced a significant discovery by an Italian archaeological mission: the remains of a sun temple dedicated to the ancient Egyptian king Nyuserre, located near Cairo in the Abusir necropolis. This remarkable find adds to Egypt’s already rich historical tapestry, further enhancing the country’s appeal as a top cultural tourism destination.

The sun temple of Nyuserre, believed to date back to the Fifth Dynasty of Egypt (around 2400 BCE), is considered one of the most important discoveries in recent years. Located just south of Cairo, the temple is part of the Abusir necropolis, which is already home to the pyramids of the Fifth Dynasty and other ancient monuments. This discovery has the potential to significantly boost tourism in the region by offering visitors a deeper understanding of the ancient Egyptian belief system and architectural advancements.

Discovering the Sun Temple: An Archaeological Breakthrough

The discovery of the sun temple is part of an ongoing archaeological effort in the Abusir necropolis, where Egyptian and international archaeologists have been uncovering tombs, statues, and structures dating back thousands of years. The sun temple is particularly significant because it represents an architectural style that was used by Egyptian kings to honor the solar deity Ra, a central figure in ancient Egyptian religion.

The remains of the temple suggest that it was once a grand structure, with carved stone blocks and fragments of statues that likely depicted the king and the gods of ancient Egypt. Experts believe that the temple was part of a larger complex dedicated to King Nyuserre, who ruled during the Fifth Dynasty and was known for his religious devotion to Ra. The discovery of such a well-preserved temple provides invaluable insights into Egypt’s ancient religious practices and architectural achievements.

The site’s proximity to Cairo makes it an ideal addition to the region’s tourism infrastructure, giving visitors the chance to explore ancient Egyptian history without venturing far from the capital. The excavation will likely bring more attention to the Abusir necropolis, which is less visited than other ancient Egyptian sites such as the Pyramids of Giza and the Sphinx, but offers a wealth of hidden gems for tourists seeking a more in-depth exploration of Egypt’s past.

Enhancing Egypt’s Tourism Offerings

The discovery of the sun temple is expected to boost tourism in Cairo and the surrounding regions. Egypt’s tourism industry has faced challenges in recent years, but the country’s rich history, ancient sites, and modern attractions continue to draw millions of visitors. This discovery provides an opportunity for Egypt to expand its tourism offerings and promote less-visited but equally significant historical sites like the Abusir necropolis.

For tourism operators, the discovery provides an opportunity to craft specialized tour packages that include visits to the newly discovered sun temple and other nearby archaeological sites. Guided tours of the Abusir pyramids and the newly uncovered temple could become popular attractions for history enthusiasts, archaeology tourists, and those seeking to learn more about the ancient Egyptian civilization.

Cultural Tourism in Egypt: A Rising Trend

Cultural tourism continues to be a growing trend worldwide, with travelers seeking experiences that immerse them in local history, art, and heritage. Egypt remains one of the world’s most sought-after cultural destinations, with its ancient landmarks, such as the Pyramids of Giza, the Valley of the Kings, and Luxor’s Karnak Temple, attracting millions of visitors annually.

With the discovery of the sun temple, Egypt now has the opportunity to market its rich cultural and religious history more extensively. This discovery aligns with Egypt’s broader tourism goals, which focus on promoting the country’s ancient sites while also ensuring sustainable and responsible tourism. Efforts to preserve the Abusir necropolis and other historical areas will help safeguard Egypt’s invaluable cultural heritage for future generations of visitors.

Engaging Visitors with Egypt’s Ancient Religious Practices

The sun temple of Nyuserre also offers an opportunity for tourists to explore ancient Egyptian religious practices. In addition to its historical significance, the temple will give visitors a deeper understanding of the central role that the worship of Ra and other deities played in ancient Egyptian society. Egyptologists and tour guides will be able to provide insights into how these religious beliefs shaped the architecture, art, and rituals of the time.

For tourists interested in religious history and ancient rituals, a visit to the sun temple could be a unique opportunity to explore the intersection of culture, religion, and architecture. Guided tours of the temple and surrounding sites could offer interactive experiences, such as workshops on ancient Egyptian religious beliefs or recreations of the rituals that would have taken place in the temple.

Building on the Legacy of the Pyramids

The newly discovered sun temple adds to Egypt’s already iconic collection of ancient monuments and could attract more visitors to the Giza Plateau and other archaeological hotspots. The Pyramids of Giza and the Great Sphinx are among the most visited sites in the world, but with the addition of newly discovered temples and unexplored pyramids, Egypt can continue to offer fresh and exciting experiences for tourists.

In addition to cultural tourism, the site could attract academic visitors and archaeologists who are interested in exploring the finer details of ancient Egyptian architecture and religious structures. As the excavation of the sun temple continues, it may yield even more discoveries that will deepen our understanding of one of the world’s oldest civilizations.

Conclusion: A Bright Future for Egypt’s Tourism Sector

The discovery of the sun temple in the Abusir necropolis is a significant moment for Egyptian tourism, offering new opportunities to explore the country’s rich cultural and religious history. As the tourism industry continues to recover, Egypt’s newly discovered sites will help draw visitors from around the world who are eager to experience its ancient wonders. With the sun temple set to become a key attraction, Egypt is poised to continue captivating travelers and scholars alike with its unparalleled historical legacy.

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Egypt’s Minister of Environment Invites Investment in Nature Reserves for Ecotourism, Here’s All You Need to Know

13 December 2025 at 14:57
Egypt’s Minister of Environment Invites Investment in Nature Reserves for Ecotourism, Here’s All You Need to Know

On the 13th of December 2025, Egypt’s Minister of Local Development, Dr. Manal Awad, who is acting as the Minister of Environment, pledged her commitment to collaborating with the private sector in developing ecotourism initiatives in the different nature reserves of Egypt. This is a major breakthrough in Egypt’s journey toward harnessing development alongside conservation. The government has identified the rising need for ecotourism, locally as well as internationally, making it a potential area for development.

Promoting Ecotourism: A Vital Component of Egypt’s Green Economy

The growing interest in ecotourism, a form of sustainable tourism that focuses on preserving the environment while providing a meaningful travel experience, is not only beneficial for Egypt’s natural heritage but also for its economy. Dr. Awad emphasized that the government sees environmental investment as an essential component in the development of Egypt’s green economy. By incorporating ecotourism projects, the country can tap into both local and global demand for nature-based tourism experiences while promoting sustainable practices.

One of the central aspects of this development is the integration of economic growth with nature conservation. Dr. Awad explained that the Ministry seeks to implement ecotourism projects that do not just promote economic benefits but also respect the unique environmental features of each nature reserve. This includes using eco-friendly materials and designs that are in harmony with the surroundings, ensuring that these initiatives do not negatively affect the ecosystems they aim to protect.

Environmental Standards: Ensuring Sustainable Development

A key principle of the new approach is that any investment within nature reserves must adhere to strict environmental standards. Dr. Awad made it clear that Egypt will not compromise on its environmental responsibilities, particularly when it comes to protecting ecosystems and natural resources. As part of this effort, she highlighted the importance of complying with regulations that protect nature reserves from any harmful impacts that may arise from tourism and development activities.

To ensure that projects align with environmental goals, the Ministry has set clear guidelines. Any investor wishing to contribute to ecotourism in Egypt’s nature reserves must submit comprehensive technical and environmental studies. These include environmental impact assessments and sustainable management plans, which will outline how the proposed projects will be managed and the measures in place to mitigate potential harm to the environment.

These proposals will undergo rigorous review by experts in nature conservation and technical bodies within the Ministry, ensuring that they meet all necessary criteria before approval is granted. This process is designed to protect Egypt’s nature reserves, ensuring that future developments benefit both the economy and the environment.

Nature Reserves: Egypt’s Unique Ecotourism Assets

Egypt is home to several stunning nature reserves that boast unique environmental features, making them prime candidates for ecotourism projects. These protected areas, such as Wadi El Rayan, Ras Mohammed, and the Red Sea’s coral reefs, are known for their breathtaking landscapes, diverse wildlife, and rich cultural heritage. They are becoming increasingly popular with tourists who seek experiences that allow them to connect with nature while supporting conservation efforts.

The country’s nature reserves have the potential to position Egypt as a global ecotourism hub, attracting tourists who prioritize sustainability and the protection of natural resources. By leveraging the private sector’s involvement, Egypt can enhance the infrastructure of these reserves, offering visitors a high-quality experience while ensuring the long-term preservation of their natural beauty.

Collaborative Efforts: Government and Private Sector Working Together

Dr. Awad emphasized that the partnership between the government and private investors is crucial to the success of Egypt’s ecotourism sector. The Ministry of Environment is actively working with the private sector to develop environmental infrastructure within the country’s nature reserves, improve visitor services, and establish a modern system for managing tourism activities.

This collaboration aims to strike a balance between development and conservation, allowing the tourism industry to flourish while minimizing the environmental impact. The Ministry is also exploring opportunities to implement new systems that will manage the increasing number of visitors to these natural sites, ensuring that they do not overburden the ecosystem.

In addition to supporting private investments in ecotourism, the Ministry is focused on improving the quality of tourism services offered in nature reserves. This includes providing better accommodations, organizing guided eco-tours, and enhancing infrastructure to support sustainable travel, such as eco-friendly transportation and waste management systems.

The Impact on Egypt’s Tourism Industry

The rise of ecotourism presents a unique opportunity for Egypt to diversify its tourism offerings. Traditionally known for its historical landmarks such as the Pyramids of Giza, Egypt is positioning itself as an attractive destination for nature-based travel. The country’s nature reserves, with their pristine landscapes, wildlife, and adventure opportunities, are expected to draw a growing number of tourists who are interested in outdoor activities such as hiking, bird watching, and scuba diving.

As global interest in sustainable travel continues to grow, Egypt’s ability to offer ecotourism experiences could significantly enhance its competitive edge in the international tourism market. The development of eco-friendly tourism projects in nature reserves will help Egypt tap into this lucrative market while preserving its environmental heritage.

A Promising Future for Ecotourism in Egypt

While this country is continuously improving in terms of environmental infrastructure and offering a variety of innovative and environmentally friendly tourism activities, Egypt will also become an excellent destination for travelers who seek nature exploration, sustainable activities, and contribution to the preservation of the planet’s natural resources.

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New Los Angeles to Casablanca Route Opens Doors to Africa for U.S. Tourists

13 December 2025 at 08:08
New Los Angeles to Casablanca Route Opens Doors to Africa for U.S. Tourists

Royal Air Maroc, Morocco’s flag carrier, has announced the launch of a historic nonstop flight between Los Angeles and Casablanca, set to begin on June 7, 2026. This groundbreaking service is the first to directly connect Africa and the U.S. West Coast, offering travelers an 11-hour flight between California and Morocco. The new route is expected to open up significant travel and tourism opportunities between the two regions, enhancing connectivity and accessibility for both leisure and business travelers.

The introduction of this direct service will reduce travel times significantly, providing an efficient and convenient option for tourists and professionals traveling between the U.S. West Coast and key destinations in North Africa. By bridging this gap, Royal Air Maroc aims to cater to the growing demand for travel between North America and Africa, facilitating tourism, business exchange, and cultural connections.

A New Gateway to Africa for U.S. Tourists

The new flight route will serve as a crucial gateway for U.S. tourists seeking to explore the rich culture, history, and landscapes of Morocco and other African destinations. Casablanca, the economic capital of Morocco, is a dynamic city known for its beautiful coastline, vibrant culture, and historical significance. Visitors can explore Hassan II Mosque, the Royal Palace, and enjoy the city’s modern atmosphere alongside its traditional Moroccan charm.

The new route also positions Casablanca as a strategic hub for onward travel to other African destinations, offering U.S. travelers convenient connections to cities like Marrakech, Rabat, Tunis, Dakar, and Abidjan. With these expanded connections, tourists will have easier access to some of the continent’s top travel destinations, from the historic sites of Cairo to the beaches of Kenya and South Africa.

For African tourism professionals, the direct flight to Los Angeles opens up new marketing and partnership opportunities. The increased accessibility to Morocco and neighboring African countries allows tourism operators to develop multi-destination packages that cater to American travelers, enhancing the overall appeal of Africa as a premier tourism destination.

Boosting Cultural and Business Ties Between Africa and the U.S.

The nonstop flight will also play a pivotal role in strengthening the cultural and economic ties between Africa and the United States. Casablanca is a key business hub in the region, and the new flight service is expected to facilitate easier travel for professionals, entrepreneurs, and diplomats conducting business between the two continents. The connection will also support trade missions and investment opportunities, helping to bolster economic ties between the U.S. West Coast and North Africa.

For U.S. businesses, the direct link to Casablanca will provide increased access to African markets, which are experiencing rapid growth in sectors like technology, tourism, and trade. With the increased connectivity, American companies can more easily engage in cross-border partnerships and expand their operations within the growing African market.

A More Accessible Morocco and Beyond

Morocco’s appeal as a tourism destination is growing, with an increasing number of international travelers seeking to experience its cultural heritage, diverse landscapes, and warm hospitality. Beyond Casablanca, tourists are drawn to the enchanting city of Marrakech, the serene beaches of Essaouira, and the historical sights of Fez. With easier access from the U.S., travelers can experience these treasures with greater ease and convenience.

The direct flight also supports adventure tourism in Morocco’s Atlas Mountains, Sahara Desert camel treks, and visits to traditional Berber villages. The streamlined access between Los Angeles and Morocco ensures that more visitors can experience these unforgettable landscapes, contributing to the growing adventure tourism sector in Africa.

Moreover, the connection between Los Angeles and Casablanca is expected to increase interest in the vibrant cultural exchanges between North America and Africa, offering opportunities for shared experiences in music, arts, film, and cuisine. Morocco, with its rich cultural history, is well-positioned to showcase the diversity of African and Arab cultures, attracting cultural tourists from around the world.

Tourism Growth for Morocco and Africa

The introduction of this direct flight also signifies the broader growth of tourism in Africa and the continent’s increasing importance on the global tourism map. The convenience of a direct flight from Los Angeles to Casablanca is likely to spur increased interest from North American travelers looking to explore the continent’s cultural and natural wonders. This aligns with Morocco’s Tourism Vision 2020, which aims to attract more international visitors and position the country as a top tourism destination.

For African tourism authorities and destination marketers, this new flight route is a critical tool to promote Morocco and the broader African continent as a competitive destination for global travelers. The increase in direct air connections facilitates greater movement of people, cultures, and ideas, driving the growth of tourism and economic exchange across both regions.

Looking Ahead: The Future of Africa-U.S. Travel

The launch of the Los Angeles-Casablanca route is a landmark development in the broader landscape of Africa-U.S. travel, with the potential to inspire further airline partnerships and routes connecting the two regions. As tourism demand continues to grow, the direct flight will serve as a key building block in strengthening global tourism networks and encouraging deeper connections between North America and Africa.

By making Morocco and other African countries more accessible to U.S. travelers, Royal Air Maroc’s new route opens up vast new possibilities for tourism, cultural exchange, and business ventures. As more travelers embrace Africa’s diverse landscapes, vibrant cultures, and rich heritage, the direct flight will help propel the region into a new era of tourism connectivity.

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Before yesterdayMain stream

Kirinyaga County, Kenya: An Emerging Tourism Hotspot with Adventure, Culture, and Business Opportunities

12 December 2025 at 20:51
Kirinyaga County, Kenya: An Emerging Tourism Hotspot with Adventure, Culture, and Business Opportunities

Kirinyaga County, in Central Kenya, is quickly becoming one of the country’s most popular tourist destinations. The county, known for its rich natural landscapes and diverse cultural heritage, is expanding its tourism offerings with a new strategy that combines adventure, culture, and conferencing. The initiative is being led by Governor Anne Waiguru, who recently announced plans to create a legal framework to lay the groundwork for the county’s tourism growth.

The Kirinyaga County Local Tourism Bill, 2025, is at the forefront of this strategy, as it aims to regulate and promote local tourism activities. Waiguru stated that the bill seeks to commercialise the county’s cultural heritage, regulate tourism businesses, and attract private investment to the sector. The governor urged the County Assembly to prioritise the bill when it reconvenes, emphasising the importance of giving Kirinyaga more control over its tourism development and long-term growth.

The proposed legislation seeks to elevate the county from its traditional status as a transit hub to a major player in Kenya’s national tourism economy. With tourism central to the country’s economic outlook, and in keeping with this year’s national theme of Tourism, Wildlife, and Meetings, Incentives, Conferences, and Exhibitions (MICE), Kirinyaga is positioning itself as a regional hotspot for both domestic and international visitors.

Kirinyaga’s Natural Beauty: A Thrill-Seeker’s Paradise

Kirinyaga County’s diverse landscapes, ranging from lush forests to rivers and the majestic slopes of Mt. Kenya, have long been seen as hidden gems. However, the county’s increasing efforts to promote its natural resources are bringing it to the forefront of Kenya’s adventure tourism scene.

The Sagana River, with its growing reputation as an adventure hub, is already drawing both domestic and international tourists seeking thrill-filled experiences. Activities such as rafting, kayaking, canoeing, zip-lining, and archery are attracting adrenaline junkies to the area. These activities, combined with the scenic beauty of the region, make Kirinyaga a prime destination for adventure seekers.

The county is also home to a number of breathtaking waterfalls, including Kamweti, Gatitika, Rwamuthambi, Karumandi, and Njine Kabia. These natural attractions are helping to position Kirinyaga as a must-visit location for nature lovers who are eager to explore the country’s spectacular landscapes.

Additionally, the hiking and cycling trails around Kerugoya, Kagio, Sagana, and Wang’uru offer the perfect escape for those seeking an active vacation. New adventure routes like Sagana-Kangocho-Karatina are also being developed, further enhancing Kirinyaga’s reputation as a top destination for outdoor enthusiasts.

Cultural and Scenic Treasures Await

While adventure tourism is being aggressively developed, Kirinyaga’s rich cultural heritage also offers a wealth of opportunities for travelers to engage with local history and traditions. The Thingira Cultural Centre and Murinduko Hill are just two of the county’s cultural treasures that offer visitors a glimpse into the area’s vibrant past. These sites allow tourists to immerse themselves in the traditions, arts, and crafts of the region, offering a well-rounded tourism experience that combines both nature and culture.

Kirinyaga’s position as a key cultural destination in Kenya is expected to be solidified with the introduction of the new tourism bill, which will help preserve and promote the county’s historical and cultural assets. This move aligns with the national drive to commercialize cultural heritage while maintaining its authenticity.

Boosting Infrastructure for a Growing Tourism Industry

For tourism to thrive, infrastructure is key. Kirinyaga has already made significant strides in improving its transportation networks and hospitality facilities, creating a solid foundation for tourism growth. With over 160 hospitality establishments, the county is well-equipped to host both short-term visitors and long-term travelers.

Increased investment in road rehabilitation projects has further enhanced accessibility to the county, making it easier for tourists to explore Kirinyaga’s diverse offerings. Additionally, the expansion of conferencing facilities within the county is expected to make Kirinyaga an attractive venue for MICE tourism, which has become increasingly important in the region. The county’s growing reputation as a destination for business conferences and meetings is bolstered by its state-of-the-art facilities and strategic location, just a few hours from Nairobi.

Linking Economic Development to Tourism Growth

Governor Waiguru also emphasized the county’s broader development agenda, which includes investments in road rehabilitation, urban upgrades, water systems, and healthcare infrastructure. These efforts are designed to ensure that Kirinyaga remains competitive and can better support the growing tourism sector. The governor noted that the improvements are part of a larger vision to create a more sustainable and prosperous Kirinyaga, where both tourism and local businesses can thrive together.

One of the key development projects underway is the Sagana Industrial City, which includes an Export Processing Zone, a Special Economic Zone, and the nearly completed County Aggregation and Industrial Park. Waiguru expressed optimism that the industrial park would boost the local economy by creating jobs, increasing business activity, and indirectly contributing to tourism growth. The project’s success is expected to bring even more visitors to the county, creating a ripple effect that benefits both the local population and the tourism sector.

Experience Kirinyaga’s Hospitality This Festive Season

As the festive season approaches, Governor Waiguru is inviting Kenyans to explore Kirinyaga’s unique offerings. She encouraged visitors to experience the county’s hospitality by sampling its famous Pishori rice and world-class coffee, which are grown in the region’s fertile soils. Adventure seekers can raft along the mighty Sagana River, explore the waterfalls, or hike through the scenic trails around Kerugoya, Kagio, and beyond. The county’s reputation for warmth and hospitality is an added bonus for those looking to relax and enjoy a peaceful getaway.

Waiguru also highlighted the expanding opportunities for weekend getaways, road trips, and ecotourism in the region. With the county’s welcoming atmosphere and vast array of attractions, Kirinyaga is becoming an increasingly popular choice for domestic and international tourists alike.

Kirinyaga as a Key Destination for the Future

In conclusion, Kirinyaga County is poised to become one of Kenya’s most exciting tourism destinations. By leveraging its natural beauty, cultural heritage, and expanding infrastructure, the county is establishing itself as a major player in Kenya’s tourism sector. The Kirinyaga County Local Tourism Bill, 2025, promises to accelerate this transformation, ensuring that the county is more than just a stopover, but a must-see destination in and of itself.

Whether you want adventure, culture, or relaxation, Kirinyaga has something for everyone. As Governor Anne Waiguru continues to promote tourism as a critical component of the county’s economic future, the spotlight is firmly on Kirinyaga as the next big name in Kenya’s tourism scene.

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Royal Air Maroc Forges Historic Nonstop Air Link Between Los Angeles And Casablanca Bolstering African-U.S. Pacific Connectivity

12 December 2025 at 20:48
Royal Air Maroc Forges Historic Nonstop Air Link Between Los Angeles And Casablanca Bolstering African-U.S. Pacific Connectivity
A Royal Air Maroc Boeing 787 Dreamliner aircraft preparing for takeoff, symbolizing the new direct route between Los Angeles and Casablanca and the expansion of the North American network.

A pivotal moment in aviation history is being marked by the inauguration of a new, direct air service. This monumental connection is being forged by Royal Air Maroc, which has officially announced the launch of its first-ever nonstop route linking Los Angeles (LAX) and Casablanca (CMN). This highly anticipated service is scheduled to commence on June 7, 2026. The establishment of this route holds immense significance, as it represents the first direct air linkage between the African continent and the vast expanse of the U.S. Pacific Coast, effectively closing a geographical gap that has long existed in transcontinental travel networks.

The new intercontinental trajectory is set to be facilitated with a high level of frequency, being operated three times per week. The journey across the Atlantic is projected to require approximately an 11-hour connection, providing a vastly superior alternative to the multi-stop itineraries that have previously been necessitated for travelers journeying between these two vibrant regions. The introduction of this direct link is viewed not merely as an operational expansion but as a substantial step forward in the solidification of the airline’s long-haul network, particularly within the crucial North American market. Extensive demand for this type of intercontinental travel has been duly recognized and subsequently addressed through this strategic initiative.

Strategic Response to Global Demand and Diaspora Links

The necessity of this direct service has been rigorously determined by growing travel demand across continents, a surge that is notably occurring ahead of major global events. The service is being meticulously designed to cater to a diverse clientele. It is anticipated that the large Moroccan and African diasporas residing on the West Coast of the United States will be significantly served, alongside American tourists seeking to explore the rich cultural tapestry of Morocco and the wider African landscape. Moreover, the route is intended to facilitate seamless passage for business travelers requiring swift and efficient access between the two continents.

A considerable impetus for this accelerated expansion is the proactive preparation for the FIFA World Cup 2026, which is scheduled to be co-hosted by the United States, Canada, and Mexico. A significant volume of soccer fans is expected to travel from Morocco, the greater African region, and Europe to the United States for this worldwide celebration of sport. The Casablanca hub is strategically positioned to act as a crucial gateway, collecting passengers from various originating points before facilitating their direct, convenient transit to the U.S. West Coast.

Casablanca: The Growing Intercontinental Hub

With the successful launch of this new service, Casablanca is expected to further solidify its already robust position as a pivotal major hub within the global aviation map. The city’s airport is strategically vital, acting as a crucial linkage point connecting the continents of Africa, Europe, and the Americas. This launch is in direct alignment with the strategic development blueprint that has been adopted by Royal Air Maroc. This plan encompasses several key areas of growth, including the essential expansion of the airline’s fleet size, the consistent opening of new and strategically important routes, and the overall increase in both international and domestic service frequencies. This systematic approach ensures that Morocco’s flagship carrier is not only maintaining its competitive position but actively enhancing its capability to serve as a world-class transit facilitator.

Enhanced Passenger Experience Aboard the Dreamliner

The successful operation of the new Los Angeles to Casablanca route will be entrusted to the esteemed Boeing 787 Dreamliner. This specific aircraft model was selected due to its globally recognized attributes of comfort, superior performance metrics, and the incorporation of cutting-edge aeronautical technology. Passengers are ensured a high-quality, comfortable travel experience that is consistent with Royal Air Maroc’s established standards for long-haul service.

The aircraft is designed with the modern traveler in mind, featuring advanced cabin pressurization and humidity control systems that are known to significantly reduce the effects of travel fatigue and jet lag. Aboard the Dreamliner, passengers are afforded the convenience of individual entertainment systems accessible from every seat, ensuring that the 11-hour journey is as enjoyable and productive as possible. The utilization of this specific aircraft underscores the airline’s ongoing commitment to delivering a premium, reliable, and technologically advanced travel environment, making the journey itself an integral part of the overall positive travel experience that is being offered to customers traveling to and from the U.S. Pacific Coast.

Broadening the North American Horizon

This monumental direct service to Los Angeles is being seamlessly integrated into and significantly strengthens Royal Air Maroc’s growing presence across the North American network. The airline already maintains established and successful operations in several major cities on the continent, which include New York, Washington, D.C., Miami, Montreal, and Toronto. The Los Angeles route acts as a complementary western gateway, balancing the existing strong presence on the eastern seaboard and in Canada.

In tandem with this major new launch, increased frequencies have also been announced for other strategically vital long-haul gateways. These include enhanced services to Miami and Washington, D.C. in the United States, as well as boosted capacity on routes serving São Paulo in South America and Dubai in the Middle East. This coordinated expansion across multiple strategic points globally demonstrates a unified approach to maximizing network reach and optimizing connectivity for passengers across the globe. The new service between Los Angeles (LAX) and Casablanca (CMN) represents a bold and confident statement regarding the future vision of African air connectivity, and tickets for this historic journey are already available to be secured by customers via the official Royal Air Maroc website, through their global call centers and sales offices, or by consulting their preferred travel agencies. This extensive accessibility ensures that demand can be readily met by the newly established, highly efficient air link.

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Explore Central Africa: Ibom Air to Launch New Destinations

12 December 2025 at 18:52
Explore Central Africa: Ibom Air to Launch New Destinations

Ibom Air, Nigeria’s state-owned carrier, is set to expand its regional network by adding two or three new destinations in Central Africa in 2025. This move builds on the airline’s existing operations within Nigeria and its only international service between Lagos and Accra, Ghana. Ibom Air’s expansion is part of a broader strategy to increase connectivity between West Africa and Central Africa, fostering economic growth, tourism, and business travel across the continent.

Ibom Air, which operates under the ownership of the Akwa Ibom State government, currently connects Abuja, Calabar, Enugu, Lagos, Port Harcourt, and Uyo. The airline’s base of operations is in Uyo, but the introduction of new routes to Central Africa will extend its influence and offer greater travel options for passengers within the region. The airline’s fleet, which consists of seven CRJ900s and two Airbus A220-300s, is well-suited for the new regional routes, providing the capacity and flexibility needed for both short and medium-haul flights.

The new destinations under consideration include Malabo (Equatorial Guinea), Douala (Cameroon), and São Tomé (São Tomé and Príncipe). These cities are strategically selected to improve accessibility to important economic and tourism hubs in Central Africa while strengthening the connection between Nigeria and the region. The expansion will also open up more direct travel options for passengers, reducing the reliance on non-African hubs and enhancing the convenience of travel across these two regions.

Connecting Central Africa with Nigeria’s Growing Tourism Market

Ibom Air’s expansion into Central Africa holds significant potential for the tourism sector in both Nigeria and the new destinations. The airline’s new routes will make it easier for African tourists to explore more diverse parts of the continent. Passengers traveling from Nigeria will have enhanced access to key Central African destinations, known for their rich cultural experiences, wildlife, and natural landscapes.

Malabo, the capital of Equatorial Guinea, is a city steeped in colonial history, with tourists often drawn to its vibrant culture and natural beauty. Douala, the commercial capital of Cameroon, offers travelers a gateway to the country’s diverse wildlife, including trips to Kribi for beach vacations and Waza National Park for safaris. São Tomé, the capital of São Tomé and Príncipe, attracts tourists with its lush landscapes, unique biodiversity, and pristine beaches. These destinations are expected to appeal to both leisure travelers and business visitors, creating new opportunities for multi-destination tourism in West and Central Africa.

For Nigerian tourism professionals, the expansion of Ibom Air to Central Africa offers exciting new possibilities to develop tour packages that include these destinations. The airline’s expansion also opens doors for regional tourism collaborations and improved access for diaspora travelers, boosting tourism flows and creating additional demand for hotels, tours, and transport services in both regions.

Supporting Regional Trade and Economic Growth

In addition to its tourism benefits, the new routes are expected to enhance trade and business travel between Nigeria and Central Africa. By connecting key regional commercial hubs, Ibom Air is strengthening the logistical backbone for companies and organizations operating across Central and West Africa. With Africa’s increasing focus on intra-continental trade under the AfCFTA (African Continental Free Trade Area) agreement, Ibom Air’s expanded network will provide an essential link for businesses moving goods and services between the two regions.

Corporate travel managers, business owners, and trade delegations will benefit from the added convenience of more frequent, reliable, and direct flights, reducing travel times and costs for their cross-border operations. Ibom Air’s regional expansion can also facilitate the development of trade missions and investment tours, providing new opportunities for African countries to strengthen their economic ties with each other.

Fleet Expansion and Customer Experience

Ibom Air’s existing fleet of CRJ900s and Airbus A220-300s is well-suited for the new routes, which require both high efficiency and comfort for medium-haul flights. These aircraft are ideal for frequent flights on routes with diverse passenger demands, offering modern amenities, reliability, and an enhanced flying experience. The airline’s service model focuses on frequent, on-time departures and a customer-centric experience, making it an attractive option for both leisure and business travelers.

As part of its expansion strategy, Ibom Air is also preparing to join the Global Distribution System (GDS) by October 2025. This digital leap will provide the airline with greater international exposure and allow global travel agents to book tickets on Ibom Air more easily. The integration into the GDS network will also improve the airline’s booking processes, enabling it to tap into a broader base of international travelers and diaspora communities in Africa and beyond.

Ibom Air’s Role in Africa’s Aviation Future

The addition of Central African destinations aligns with Ibom Air’s vision of becoming a key player in African aviation. The airline has steadily built a strong reputation for reliability and customer service, and its growth in regional and international markets signals the rising importance of African carriers in the global aviation landscape.

By expanding its network and increasing its presence in the Central African market, Ibom Air is not only contributing to regional integration but also positioning itself as a major force in connecting Africa’s growing tourism and business markets. The launch of new routes will also contribute to Africa’s broader goal of increasing intra-continental air travel, enhancing access to new opportunities for both travelers and businesses across the continent.

Conclusion: A New Era of Connectivity for West and Central Africa

Ibom Air’s planned expansion into Central Africa marks a significant step forward in the airline’s regional growth strategy. By adding Malabo, Douala, and São Tomé to its network, the airline is enhancing its ability to serve both business and leisure travelers, while also opening up new avenues for tourism and trade between West Africa and Central Africa. With its modern fleet, customer-focused service, and expanding route network, Ibom Air is poised to become a vital link between two dynamic and rapidly growing regions.

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Discover Kenya Like Never Before with the New Magical Kenya Souvenir Passport, Get the Details Here

12 December 2025 at 18:52
Discover Kenya Like Never Before with the New Magical Kenya Souvenir Passport, Get the Details Here

The Magical Kenya Souvenir Passport is a dual-format tool, available both in physical and digital forms, designed to allow visitors to document their travel journey across Kenya. The passport provides a unique way for tourists to record their experiences at different destinations, including national parks, museums, cultural hubs, and local attractions, by collecting official stamps at each location they visit. This passport aims to guide tourists not only to popular spots but also to lesser-known, hidden gems across Kenya.

Tourism Cabinet Secretary Rebecca Miano elaborated on the tool’s potential, saying, “We’ve unveiled the Kenya Souvenir Passport to document your journey with official stamps at every destination. This will allow both Kenyans and international visitors to document their stay, explore more regions, and engage more deeply with our heritage.”

Engaging Visitors with Kenya’s Rich Heritage and Hidden Gems
The Magical Kenya Souvenir Passport is designed to encourage tourists to venture beyond the usual, well-known attractions. Kenya boasts an array of natural wonders and cultural treasures that are often overshadowed by more popular tourist destinations. This new passport will make it easier for visitors to explore regions that may not typically make it onto the tourist map. The aim is to provide tourists with an immersive experience that showcases Kenya’s diverse landscapes, cultures, and traditions.

One of the standout features of the passport is the Hapa Ni Wapi platform, which acts as a guide to some of Kenya’s hidden gems. The platform helps tourists uncover lesser-known areas of the country, offering insights into regions that offer unique experiences but are often overlooked by the general tourist crowd. This feature will allow travelers to plan more comprehensive itineraries, ensuring that they see not just Kenya’s famous landmarks but also the quiet corners that make the country truly special.

A Personalized and Interactive Travel Experience
The Magical Kenya Souvenir Passport is more than just a travel tool; it’s a personalized travel companion that helps visitors create lasting memories of their time in Kenya. By collecting stamps at each destination they visit, tourists will have a tangible record of their journey. Whether they visit the renowned Maasai Mara National Reserve, the beaches of Diani, or the bustling streets of Nairobi, the passport allows tourists to document their experiences and create a scrapbook of their Kenyan adventure.

In addition to the stamps, the passport will offer access to exclusive deals, promotions, and information about local attractions. This added value will enhance the visitor experience, encouraging tourists to engage with more of what Kenya has to offer.

Impact on Domestic and International Tourism
The launch of the Magical Kenya Souvenir Passport marks a major step forward in Kenya’s efforts to position itself as a global tourism leader. The tool is set to attract both domestic and international visitors by providing them with an engaging and unique way to explore the country. For local tourists, it offers a new way to rediscover Kenya’s rich cultural and natural heritage, while international travelers will have a more interactive way to explore Kenya’s many wonders.

President William Ruto’s administration has made it clear that the tourism sector is a priority for economic development, and this initiative is part of a broader strategy to elevate Kenya’s tourism profile on the global stage. As the country targets 5.5 million tourist arrivals by 2027, the Magical Kenya Souvenir Passport serves as a key element in increasing both local and international visitor numbers.

CS Rebecca Miano expressed her optimism about the initiative, noting, “The launch of the Magical Kenya Souvenir Passport is a major step in elevating Kenya’s position in the global travel landscape. It has the potential to ignite fresh interest among both domestic and international visitors, and we are excited about the opportunities it will bring to Kenya’s tourism sector.”

A New Era for Kenyan Tourism: Sustainability and Innovation
Beyond its role in boosting tourism numbers, the Magical Kenya Souvenir Passport is also aligned with the government’s broader tourism strategy of promoting sustainable and responsible tourism. The passport encourages tourists to visit multiple regions and engage with the local communities in a way that benefits both the environment and the economy. This approach aligns with Kenya’s long-term goals of developing a tourism industry that supports local communities while preserving its rich cultural and natural heritage.

The passport also encourages responsible tourism by guiding visitors to engage with Kenya’s cultural sites and natural landscapes in a manner that respects local traditions and promotes sustainability. This focus on responsible travel is in line with the broader global trends of seeking out authentic, low-impact travel experiences that contribute to the well-being of the destinations they visit.

A Gateway to More Diverse Travel in Kenya

The Magical Kenya Souvenir Passport presents an attractive and fresh interactive platform for tourists to engage with and experience the cultures and diversity that exist within Kenya. As Kenya aims to be among the premier tourist destinations across the world, the souvenir passport will be an efficient tool in placing Kenya on the global map as an ‘must-visit’ destination for tourists who would like to participate and engage with special and sustainable travel experiences.

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Nigeria’s Eyo Festival Set for Global Recognition with NTDA’s Strategic Focus, Get the Details Here

12 December 2025 at 18:43
Nigeria’s Eyo Festival Set for Global Recognition with NTDA’s Strategic Focus, Get the Details Here

This, the NTDA has made systematic moves towards the Eyo Festival becoming one of the most attractive cultural tourism showcases in Nigeria. The Eyo Festival-a very important cultural event-is one of the leading lights of Lagos’ teeming culture, which plays a vital role in raising the tourism profile of Nigeria at the international level. In a renewed effort, therefore, the NTDA is engaging the Lagos Royal Institution and other strong stakeholders on how best to present and organize the event for better appeal and value, so that at the end it shall be a world-class event.

Eyo Festival: A Cultural Symbol of Lagos
The Eyo Festival, traditionally held in Lagos as a prelude to the famous Lagos Carnival, is a vibrant cultural celebration that represents the essence of Lagos’ history, identity, and traditions. Historically, it is a ceremonial event that includes elaborate processions, with participants dressed in symbolic regalia, paying homage to the reigning monarch. The festival is known for its grand street parades, music, dance, and traditional rituals that capture the spirit of Lagos.

During the meeting with Oba Akiolu, Dr. Awakan emphasized that the Eyo Festival was an essential component of Lagos’ cultural identity. He described it as the “soul of Lagos culture” and highlighted its potential to drive the city’s tourism development. “Our focus is to work closely with the Lagos Royal Institution to elevate the Eyo Festival into a world-class cultural attraction that mirrors the vibrancy, identity, and history of Lagos,” said Dr. Awakan. This renewed focus aims to make the Eyo Festival a key cultural event that competes on the global stage and generates substantial interest from international tourists.

Promoting Sustainable Cultural Tourism and Economic Growth
The NTDA’s plans for the 2025 edition of the Eyo Festival are designed to make the event more structured and sustainable, enhancing both the cultural experience and the economic impact on local communities. By positioning the festival as a key part of Nigeria’s tourism strategy, the NTDA aims to attract a wider audience, including international visitors who seek immersive cultural experiences. This approach will not only promote Lagos’ heritage but also create economic opportunities for local vendors, performers, and artisans who will be directly involved in the festival.

Oba Akiolu expressed strong support for the NTDA’s efforts, acknowledging the importance of the Eyo Festival in preserving the legacy of Lagos while also promoting it as a global cultural pride. “The Eyo Festival is a heritage treasure and the heartbeat of Lagos tradition,” he said. He further emphasized the need for collaborations that can safeguard the legacy of the festival and promote it for future generations, ensuring that it remains a symbol of Lagos’ rich cultural heritage.

The festival’s enhanced structure aims to provide a more cohesive experience for tourists, ensuring that their participation in the event is not only entertaining but also deeply engaging. With improved organization, the NTDA seeks to attract a more diverse group of tourists, from cultural enthusiasts to those looking for authentic African experiences.

A Collaborative Effort for a Successful Festival
The successful execution of the Eyo Festival is being approached as a collaborative effort between the NTDA, the Lagos Royal Institution, and local government authorities. During the palace visit, Dr. Awakan was joined by his team, including Mrs. Alice Akinsola, the NTDA South-West Zonal Coordinator, as well as other senior officials. The team also met with Hon. Taiwo Oyekan, the Chairman of Lagos Island Local Government and Chairman of the 2025 Eyo Festival Planning Committee, who expressed his full support for the NTDA’s involvement in the festival’s promotion and execution.

Hon. Oyekan assured the NTDA that the planning committee was committed to working collaboratively with the Authority to ensure that the 2025 Eyo Festival would be a success. The local government’s readiness to partner with the NTDA further underscores the importance of the Eyo Festival to Lagos’ cultural tourism development. By combining the expertise of the NTDA with the cultural richness of the royal palace and local leadership, the 2025 edition of the festival promises to be a transformative experience for both the city and its visitors.

The Future of the Eyo Festival: A Global Tourism Magnet
The NTDA’s strategic planning for the Eyo Festival aligns with Nigeria’s broader goals to boost cultural tourism and increase global tourism revenue. By positioning the Eyo Festival as a flagship event, the NTDA aims to create a cultural tourism ecosystem that not only showcases Nigeria’s heritage but also attracts tourists to other cultural destinations across the country. The festival’s success could act as a model for other cultural festivals in Nigeria, ultimately driving further investments in the country’s tourism infrastructure and boosting its global profile as a leading cultural tourism destination.

With the 2025 edition on the horizon, there is a palpable sense of optimism surrounding the future of the Eyo Festival. As international interest in African cultural tourism continues to grow, the Eyo Festival is set to play a key role in promoting Lagos as a premier destination for those seeking to experience the rich traditions, history, and vibrant culture of Nigeria.

Eyo Festival as a Pillar of Cultural Tourism in Nigeria

This is a whole new turn of events, as NTDA has re-echoed the need to further establish Eyo Festival as an important institution in Nigeria’s tourism. The NTDA is assisting in the process of molding Eyo Festival as a flagship for Nigeria’s cultural tourism by building a better organizational structure for the event, promoting it throughout the world, and preserving it as an authentic culture. The festival now enjoys strong local and royal support and is on course to be considered a world-class event with domestic and international tourists reveling in the exuberance of Lagos’s effervescent cultural life.

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Ethiopian Airlines Expands Saudi Arabia Reach with New Jizan Route for African Travelers

12 December 2025 at 18:42
Ethiopian Airlines Expands Saudi Arabia Reach with New Jizan Route for African Travelers

Ethiopian Airlines is set to expand its Middle East network with the introduction of a new route to Jizan, Saudi Arabia, in early 2026. The addition of Jizan will bring the total number of destinations Ethiopian Airlines serves in Saudi Arabia to five, enhancing the airline’s connectivity between East Africa and the Gulf region. This move aligns with Ethiopian Airlines’ strategy to strengthen its presence in the Middle East and support the growing demand for air travel, trade, and tourism between Africa and Saudi Arabia.

With the new Jizan route, Ethiopian Airlines will build on its already significant operations in Saudi Arabia, where it currently operates more than forty weekly passenger and cargo flights. The airline’s expanded network will now include key cities such as Riyadh, Jeddah, Dammam, Madinah, and soon Jizan, ensuring that passengers traveling between Africa and the Gulf can enjoy increased frequency and more seamless connections.

Supporting Tourism, Trade, and Religious Travel

Ethiopian Airlines’ strategic expansion into Jizan is expected to serve multiple purposes, including enhancing the airline’s role in promoting religious tourism, trade, and leisure travel between Africa and the Gulf. The airline’s strong presence in Saudi Arabia has made it a critical player for Hajj and Umrah pilgrims traveling to the Kingdom, and the new Jizan route is poised to further support this sector by offering more direct flights for pilgrims traveling to the Holy City of Mecca.

The launch of the Jizan route also supports the growing demand for business and leisure travel between Africa and Saudi Arabia. With Jizan being an emerging economic and tourism hub in Saudi Arabia, Ethiopian Airlines will provide better access to this dynamic region, facilitating easier travel for tourists, business travelers, and investors alike. The airline’s expanded network will help foster stronger economic ties, enhance tourism exchanges, and open up new opportunities for travel and trade across both regions.

Enhanced Connectivity for African Tourists and Trade

For African tourism professionals, the introduction of the Jizan route opens new opportunities to promote Saudi Arabia as a destination for African travelers. With Ethiopian Airlines serving key cities in Saudi Arabia, including Jizan, the airline is positioning itself as a preferred carrier for travelers seeking easy access to the Kingdom for tourism, trade, and cultural exchanges. This is especially significant for African diaspora communities looking to connect with relatives in Saudi Arabia or travel for business and leisure purposes.

The airline’s expansion into Jizan strengthens its existing network in the region, offering more options for African travelers looking to visit Saudi Arabia. The ease of connections will also benefit tour operators, destination management companies (DMCs), and corporate travel managers who can now design more efficient travel packages that include flights to and from Jizan, as well as seamless connections to other cities across Saudi Arabia and Africa.

In addition, Ethiopian Airlines’ presence in Jizan enhances its ability to cater to growing trade between Africa and Saudi Arabia. The airline’s cargo services, which are a vital part of its operations, will benefit from increased access to Jizan’s growing business environment. This will support trade missions, commercial ventures, and economic cooperation between the two regions, boosting the flow of goods and services between East Africa and the Middle East.

Increased Opportunities for African Tourists

Ethiopian Airlines’ expansion into Jizan further positions the airline as a leading partner in supporting African tourism and promoting regional travel. By adding Jizan to its list of destinations, Ethiopian Airlines ensures that African tourists have better access to both Saudi Arabia’s heritage sites and the Gulf’s modern tourist attractions. The airline’s competitive service offerings, along with its reputation for reliability, will make it easier for African travelers to access Saudi Arabia’s unique blend of cultural, historical, and leisure experiences.

For tourism professionals in Africa, Ethiopian Airlines’ expanded route network opens new possibilities for creating and marketing tailored travel packages. With enhanced connectivity between major African cities and Saudi Arabia, Ethiopian Airlines offers an excellent gateway for African travelers seeking to explore the rich culture and heritage of the Kingdom. Additionally, the airline’s expanded service strengthens Africa’s overall connectivity with the Gulf, creating new opportunities for cross-continental tourism collaboration.

The Future of Ethiopian Airlines’ Middle East Expansion

The Jizan route is part of Ethiopian Airlines’ broader strategy to continue expanding its reach within the Middle East and Saudi Arabia, responding to the increasing demand for travel between the two regions. Ethiopian Airlines has been consistently increasing its operations in the Middle East, and this latest route expansion solidifies the airline’s role as a key player in connecting Africa with the Gulf. Ethiopian Airlines’ commitment to providing reliable service, increasing route frequency, and improving passenger convenience makes it an important partner for travelers and tourism professionals alike.

As Ethiopian Airlines continues to invest in its fleet and network expansion, the introduction of the Jizan route underscores its dedication to remaining at the forefront of African aviation. The airline’s commitment to enhancing connectivity, supporting religious tourism, and promoting trade and leisure travel will help establish stronger ties between East Africa and Saudi Arabia, benefiting both travelers and the broader tourism industry.

Conclusion: Enhancing Connectivity Between Africa and Saudi Arabia

The launch of Ethiopian Airlines’ new Jizan route in early 2026 marks a significant step in enhancing travel connections between Africa and the Gulf region. By expanding its Saudi network to include Jizan, Ethiopian Airlines is strengthening its position as a vital bridge for African travelers seeking to explore Saudi Arabia’s tourism, investment, and business opportunities. This strategic expansion aligns with the airline’s ongoing mission to provide reliable and efficient travel options for passengers moving between these two rapidly developing regions, reinforcing Ethiopian Airlines’ leadership in connecting Africa with the rest of the world.

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Flying Through Africa: Boeing’s Massive Fleet Expansion Set to Make the Continent More Accessible for Global Travelers

12 December 2025 at 15:14
Flying Through Africa: Boeing’s Massive Fleet Expansion Set to Make the Continent More Accessible for Global Travelers

Africa is on the brink of an aviation revolution. Over the next 20 years, the continent is expected to receive 1,205 new aircraft, reshaping air travel and tourism. For global travelers, this translates into more flight options, affordable fares, and easier access to both bustling cities and hidden gems across Africa.

Flying to Africa: More Destinations, More Convenience

Boeing’s aviation outlook predicts steady growth in passenger traffic, driven by urbanization, economic expansion, and rising interest in travel. Airlines across Africa are planning to expand their fleets, particularly in countries like Nigeria, South Africa, Kenya, and Egypt. This growth means more routes connecting major cities as well as lesser-known destinations, making it easier for tourists to explore the continent comprehensively.

For travelers, this opens opportunities to visit cultural hubs, natural landscapes, and coastal getaways with greater ease. Multi-city trips across Africa may become more accessible, providing richer experiences in a single journey.

Single-Aisle Aircraft to Dominate Short and Medium Routes

Most of the aircraft deliveries—about 865 out of 1,205—will be single-aisle jets. These planes are ideal for domestic and regional flights, offering frequent and convenient travel options. Tourists can enjoy more flexible schedules, shorter travel times, and greater connectivity between urban and remote areas.

This is particularly valuable for travelers seeking to explore diverse attractions, such as safaris in Kenya, the Victoria Falls region in Zambia and Zimbabwe, or historical sites in Egypt and Morocco. Short-haul jets make hopping between countries or cities easier than ever.

Affordable Travel with Low-Cost Carriers

The rise of Low-Cost Carriers (LCCs) is expected to drive affordable air travel across Africa. Budget-friendly flights will open the door for more tourists to visit multiple destinations without stretching their finances. Travelers can plan extended itineraries that include city tours, wildlife experiences, and beach resorts.

LCCs also provide options for travelers from Europe, the Middle East, and Asia to connect to Africa quickly, making the continent more reachable than ever before. This increased competition among airlines may also improve service quality, further benefiting global travelers.

Enhanced Safety and Services for Travelers

With the aviation boom comes a focus on aircraft maintenance, pilot training, and digital operational support. Boeing predicts a significant demand for aviation services, which will help ensure safer and more comfortable flights.

For tourists, this means higher reliability, fewer delays, and professional airline personnel. Travelers can enjoy smoother experiences, whether flying domestically or across regions. Well-trained crews and modern aircraft enhance the overall quality of travel, ensuring a stress-free journey across the continent.

Connecting More People, Creating More Experiences

The expansion will also generate thousands of new aviation jobs, from pilots to cabin crew. While this primarily impacts local economies, tourists indirectly benefit from experienced professionals managing flights.

Regional connectivity will allow travelers to explore Africa beyond the usual hotspots. For instance, visitors could combine urban experiences in Lagos or Johannesburg with remote adventures in Namibia or Tanzania, all within a single trip.

Africa as a Growing Travel Destination

Africa’s aviation growth positions the continent as a key player in global tourism. Modern aircraft, improved connectivity, and increasing flight frequency make it easier to plan trips across multiple countries.

From the deserts of the Sahara to the rainforests of Central Africa and the Indian Ocean islands, travelers can now access diverse environments efficiently. The expansion also supports eco-tourism, cultural tours, and adventure travel by making previously difficult-to-reach destinations more accessible.

Looking Ahead: A Sky Full of Opportunities

Over the next two decades, Africa will become more traveler-friendly thanks to fleet expansion and improved airline networks. Tourists can expect affordable flights, better services, and greater opportunities to explore the continent’s rich culture, history, and landscapes.

For global travelers, the sky is no longer the limit—it is the gateway to an unforgettable African journey.

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Discover Africa Like Never Before: Free Route Airspace Offers Direct Flights, Eco-Friendly Journeys, and Seamless Travel

12 December 2025 at 13:13
Discover Africa Like Never Before: Free Route Airspace Offers Direct Flights, Eco-Friendly Journeys, and Seamless Travel
Airport

Traveling across Africa just became faster, greener, and more flexible. The launch of Free Route Airspace (FRA) in West and Central Africa is transforming air travel for tourists and airlines alike. By allowing aircraft to fly direct, user-preferred paths instead of fixed routes, FRA is redefining how travelers experience the continent.

What is Free Route Airspace?

Free Route Airspace enables airlines to plan the most efficient flight paths between two points. Pilots can choose routes based on weather conditions, air traffic, and wind patterns. Unlike traditional air routes, FRA does not require following pre-defined corridors. This flexibility reduces travel time, fuel consumption, and delays, creating a smoother journey for passengers.

Government aviation authorities in Africa, with guidance from international bodies like ICAO and IATA, have overseen the rollout of FRA. The initiative is designed not just to improve efficiency but also to make air travel safer, more predictable, and environmentally sustainable.

Benefits for Travelers

For tourists, the advantages are immediate and tangible:

  • Shorter Flights: Direct routes mean less time in the air, allowing more time to explore destinations.
  • Reduced Costs: Airlines can save fuel, and these savings may translate into more affordable ticket prices.
  • Eco-Friendly Travel: Less fuel consumption reduces CO2 emissions, offering a greener travel option for environmentally conscious travelers.
  • Better Connectivity: Travelers can access multiple cities within Africa more conveniently.

This means that exploring West and Central African countries, from Lagos to Dakar, Accra to Abidjan, or Nairobi to Libreville, is now faster and more comfortable.

How FRA Improves African Air Travel

Major airlines including Ethiopian Airlines, Kenya Airways, EgyptAir, RwandAir, ASKY Airlines, and Royal Air Maroc have begun implementing FRA on key routes. The result is more reliable schedules, fewer delays, and an overall smoother travel experience.

From a safety perspective, FRA allows air traffic controllers to manage flights more effectively. Modern systems provide real-time data on aircraft positions, reducing congestion and improving predictability. For travelers, this translates into on-time departures and arrivals, a critical factor for connecting flights and tight itineraries.

Tourism and Trade Impacts

FRA is not only a boon for tourists but also supports Africa’s broader economic growth. Faster flights enhance regional tourism, encouraging travelers to visit multiple countries in a single trip. This supports local businesses, hospitality sectors, and cultural attractions.

The improved airspace efficiency also benefits trade. By enabling faster cargo transport, FRA aligns with continental initiatives like the African Continental Free Trade Area (AfCFTA). Businesses can move goods more efficiently, while travelers enjoy the benefits of well-connected, vibrant cities.

Traveler-Friendly Takeaways

  1. Direct Flights: Expect shorter journeys between major West and Central African cities.
  2. Greener Travel: Reduced fuel use supports sustainable tourism.
  3. Smooth Connections: Multi-destination trips are now easier to plan.
  4. Reliable Schedules: Fewer delays improve travel planning.
  5. Enhanced Experiences: More time to explore and enjoy local culture.

The Future of Air Travel in Africa

The introduction of Free Route Airspace signals a major shift in African aviation. Similar to Europe’s approach, it modernizes airspace management, giving airlines and travelers more flexibility and efficiency.

For global tourists, FRA offers a unique chance to explore Africa comfortably, responsibly, and efficiently. Whether you are visiting iconic destinations or discovering hidden gems, the new airspace system ensures that flights are quicker, safer, and more environmentally conscious.

Planning Your Trip

Tourists planning to explore Africa should check FRA-enabled routes when booking flights. Airlines now offer a mix of traditional and flexible routes, so travelers can choose options that maximize time and comfort. With FRA, seeing multiple destinations in one trip is not only possible but practical.

By embracing innovation in air travel, Africa is making its skies friendlier for tourists. With faster flights, eco-conscious options, and enhanced connectivity, Free Route Airspace Africa promises a new standard in travel experiences.

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Mane v Mbemba: An AFCON cameo to relish in Morocco

Senegal star Sadio Mane listens to the national anthem of Mauritania before a 2026 World Cup qualifier. (Patrick Meinhardt)

The highlight of Group D at the 2025 Africa Cup of Nations (AFCON) in Morocco promises to be the showdown between two former champions, Senegal and the Democratic Republic of Congo. 

They met just two months ago in a World Cup qualifier with the Senegalese coming from two goals behind to snatch a 3-2 victory through a Pape Matar Sarr goal. 

Victory led to Senegal qualifying for a third straight World Cup while DR Congo will face Jamaica or New Caledonia in March with a ticket to the global showcase on the line.  

While DR Congo hope to atone for the Kinshasa loss, the stage is set for a cameo to relish on December 27 in Tangier between Senegal striker Sadio Mane and DR Congo centre-back Chancel Mbemba.   

Mane may be less in the media limelight since exchanging Liverpool and Bayern Munich for Saudi Pro League outfit Al-Nassr two years ago.

But last month in Turkey he issued a reminder that his predatory instincts remain, scoring a hat-trick as Senegal crushed Kenya 8-0 in a warm-up for the AFCON.

Mane has already scaled the African football summit, converting the decisive penalty to give the Teranga Lions a shootout victory over Egypt in the 2022 final in Yaounde.

Three years earlier, Mane featured in another AFCON final. However, he had to settle for a silver medal as an early goal from Algeria proved the only one of the title decider in Cairo.

Senegal disappointed at the most recent AFCON, early last year in the Ivory Coast. After winning all three group matches they lost on penalties to the host nation in a last-16 clash. 

Long-serving coach Aliou Cisse did not have his contract renewed and another former national team star, Pape Thiaw, has proved a successful replacement.    

- Crucial contributions -

A friendly loss to record five-time World Cup champions Brazil last month was his first setback after 10 victories and two draws. Trouncing Kenya three days later upped the win count.

Mbemba recently celebrated representing his country 100 times with two crucial contributions as DR Congo seek a return to the World Cup for the first time since 1974. 

In African play-offs among the best four group runners-up, Mbemba snatched the late goal that sank Cameroon 1-0 in a semi-final in Morocco.

When the final against Nigeria finished 1-1 after extra time in Rabat, a shootout ensued and the penalty that separated the teams was calmly converted by Mbemba.  

The professional career of the 31-year-old began in Belgium with Anderlecht. He then had spells with Newcastle United, Porto and Marseille before joining Lille. 

While 33-year-old Mane hopes to add to his 51 goals for Senegal, Mbemba will be determined to shackle the two-time African player of the year.

Much of the credit for the resurgence of DR Congo goes to French coach Sebastien Desabre, a 49-year-old whose first African assignment was with Ivorian club ASEC Mimosas.

He then coached clubs in Cameroon, Tunisia, Angola, Algeria, Morocco and Egypt, and spent two years in charge of Uganda, taking them to an AFCON for the first time in 41 years.   

"Our first objective is to get out of Group D. Benin, Botswana and Senegal are strong teams. It will not be easy," Desabre told the Congolese media. 

"Qualifying for the World Cup intercontinental play-offs by eliminating Cameroon and Nigeria proved we are progressing.  

"I predict a bright future for the Leopards, provided we continue learning. Eliminating Nigeria was fantastic, but that result is history now." 

Benin have shown consistent improvement under German Gernot Rohr, who previously coached Gabon, Niger and Nigeria at AFCONs. They will be captained by veteran striker Steve Mounie.

Coached by South African Morena Ramoreboli, Botswana are the lowest ranked of the 24 participants. They lost all three matches in their AFCON debut 13 years ago and will do well to avoid a similar fate.

dl/dmc

    

Lagos Hosts Groundbreaking Travel Festival, Boosting African Tourism and Cultural Exchange

12 December 2025 at 07:40
Lagos Hosts Groundbreaking Travel Festival, Boosting African Tourism and Cultural Exchange
Lagos Hosts Groundbreaking Travel Festival, Boosting African Tourism and Cultural Exchange

The bustling city of Lagos recently played host to the highly anticipated Heirs Insurance Travel Festival, a vibrant event that drew thousands of tourism enthusiasts, diplomats, creatives, and business leaders. Held at the prestigious Harbour Point on Victoria Island, the festival aimed to spotlight the rich cultural diversity of Africa while addressing the pressing need for inclusive travel policies across the continent. The festival also offered a platform to advocate for the removal of travel barriers and improve accessibility for African travelers, making it a significant milestone for Nigeria’s tourism sector.

The Heirs Insurance Travel Festival was not only a celebration of culture but also a powerful statement about the potential of tourism to bring economic and social transformation. Heirs Insurance Group, the organisers of the event, highlighted the need for inclusive travel policies that promote easier movement across African borders. The festival was carefully designed to foster dialogue and cooperation between government officials, tourism professionals, and travel influencers, making it a major event in Nigeria’s growing tourism calendar.

Promoting Cultural Diversity and Strengthening African Travel

One of the key objectives of the Heirs Insurance Travel Festival was to showcase Africa’s diverse cultures and traditions, all while promoting the idea of a borderless continent. Heirs Insurance Group and its partners used the event to bring attention to the barriers that African travelers often face when attempting to explore their own continent. Through a series of panel discussions, cultural exhibitions, and networking sessions, the festival became a key platform for advocating for simplified visa processes and better regional cooperation on travel and tourism.

A particularly important panel, “Passport Power and Diplomacy,” featured discussions on how passport strength and diplomatic relations play an integral role in the travel experience. Ambassador Manuel Innocencio de Lacerda Santos Junior from Brazil and Ambassador José Bamóquina Zau from Angola spoke about the need to strengthen African diplomatic ties and create more harmonised visa systems within the region. Their collective message underscored how African nations could enhance tourism flows by ensuring easier access for both regional and international travelers.

Travel Creators Advocate for Borderless Africa

A special session was dedicated to creator-led discussions, with travel influencers such as Zim Erobu, Adenike Tejuoso, and Steven Ndukwu leading the conversation on the future of African travel. These speakers shared their personal experiences of visa challenges and highlighted how they have navigated various barriers to cross-border movement. The creators advocated for a more efficient and transparent visa system, calling for African governments to make travel easier for their citizens and for international visitors who wish to explore the continent.

The session also explored how social media and digital platforms can play a role in boosting tourism, encouraging young African travelers to share their experiences and promote local tourism destinations. By engaging with these creators, the festival not only raised awareness of travel-related issues but also promoted the positive aspects of African travel.

A New Era for Tourism in Africa

The Heirs Insurance Travel Festival 2025 represents a turning point for the African tourism industry. By bringing together stakeholders from across the continent and beyond, the festival has highlighted the critical role that tourism can play in shaping economies and fostering intercultural exchange. With discussions focused on inclusive travel, cross-border cooperation, and policy reforms, the event has set the stage for a new era in African tourism.

According to Ifesinachi Okpagu, Chief Marketing Officer at Heirs Insurance Group, the festival was not just about showcasing African culture but also about empowering local communities through tourism-driven economic growth. Okpagu noted that the collaboration between diplomats, government representatives, and the private sector is essential for achieving long-term success in African tourism.

The Economic Impact of Travel and Tourism

Tourism has the potential to significantly boost local economies, and the Heirs Insurance Travel Festival provided a timely reminder of the sector’s importance. According to a report by the World Travel & Tourism Council (WTTC), the tourism sector in sub-Saharan Africa contributed over $36 billion to the region’s GDP in 2024. Festivals like the Heirs Insurance Travel Festival are pivotal in driving this growth by raising awareness of Africa as a travel destination and encouraging more international and regional travelers to visit.

By showcasing Nigeria’s rich cultural heritage and promoting inclusive travel policies, the festival has become a beacon for future growth in African tourism. The discussions and initiatives launched during the event will continue to shape how African nations approach travel and tourism, with the ultimate goal of creating a more connected, accessible, and thriving continent for all.

Paving the Way for Future Tourism Initiatives

The Heirs Insurance Travel Festival 2025 in Lagos has proven to be an impactful event that has not only celebrated African culture but also raised essential conversations about the future of tourism on the continent. By focusing on issues like visa accessibility and cross-border collaboration, the festival has provided a platform for policy change and business growth within the tourism sector. Moving forward, this event will undoubtedly inspire other nations to invest in their own tourism sectors and join forces to create a unified Africa that is easily accessible to travelers from all over the world.

The festival’s success demonstrates the power of collaboration and dialogue in shaping the future of African tourism, and as the continent continues to evolve, so too will the opportunities for travelers to experience its diverse cultures, landscapes, and attractions.

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Nigeria choose AFCON squad stacked with star strikers

Nigeria star Victor Osimhen (L) in action against Angola in a 2024 Africa Cup of Nations quarter-final (FRANCK FIFE)

Forwards and former CAF player of the year award winners Victor Osimhen and Ademola Lookman headline the 28-man Nigeria squad named on Thursday for the 2025 Africa Cup of Nations in Morocco.

The Super Eagles open their Group C campaign on December 23 against Tanzania, then face Tunisia four days later and Uganda on December 30.

Group winners and runners-up qualify automatically for the knockout stage, and the best four third-placed teams from six mini-leagues also advance to the round of 16.

Nigeria and Tunisia are favoured to occupy the top two places, with the east African sides battling for third spot and possible survival.   

Turkey-based Osimhen was voted the outstanding African player in 2023 and Lookman from Italian outfit Atalanta succeeded him. Morocco captain and defender Achraf Hakimi topped the poll this year.

Nigeria are blessed with so much forward talent that Ivory Coast-born coach Eric Chelle has chosen nine. Three goalkeepers, eight defenders and eight midfielders complete the squad. 

A forward who did not make it, however, was Victor Boniface from Bundesliga club Bayer Leverkusen. Recent Wolverhampton Wanderers signing Tolu Arokodare also misses out.

Premier League club Fulham supply three of the squad -- centre-back Calvin Bassey, midfielder Alex Iwobi and on-loan striker Samuel Chukwueze.

Chukwueze, on loan from AC Milan with the Cottagers having an option to make the deal permanent, scored twice in a recent 5-4 loss to Manchester City.

Chelle included currently injured first choice goalkeeper Stanley Nwabali from South African Premiership side Chippa United. 

Nigeria have won the AFCON three times, most recently when they edged Burkina Faso 1-0 in the 2013 final in Johannesburg. Last year, they were runners-up to hosts Ivory Coast.

They will face fellow AFCON title contenders Egypt in a warm-up match in Cairo on December 16, then fly to Fes, the Moroccan city where they will play all their first round matches.

Squad

Goalkeepers: Stanley Nwabali (Chippa Utd/RSA), Amas Obasogie (Singida Black Stars/TAN), Francis Uzoho (Omonia/CYP)

Defenders: Calvin Bassey (Fulham/ENG), Semi Ajayi (Hull City/ENG), Bright Osayi-Samuel (Birmingham City/ENG), Bruno Onyemaechi (Olympiacos/GRE), Chidozie Awaziem (Nantes/FRA), Zaidu Sanusi (Porto/POR), Igoh Ogbu (Slavia Prague/CZE), Ryan Alebiosu (Blackburn Rovers/ENG)

Midfielders: Alex Iwobi (Fulham/ENG), Frank Onyeka (Brentford/ENG), Wilfred Ndidi (Besiktas/TUR), Raphael Onyedika (Club Brugge/BEL), Tochukwu Nnadi (Zulte Waregem/BEL), Fisayo Dele-Bashiru (Lazio/ITA), Ebenezer Akinsanmiro (Pisa/ITA), Usman Muhammed (Ironi Tiberias/ISR)

Forwards: Chidera Ejuke, Akor Adams (both Sevilla/ESP), Ademola Lookman (Atalanta/ITA), Samuel Chukwueze (Fulham/ENG), Victor Osimhen (Galatasaray/TUR), Moses Simon (Paris FC/FRA), Paul Onuachu (Trabzonspor/TUR), Cyriel Dessers (Panathinaikos/GRE), Salim Fago Lawal (Istra 1961/CRO)

dl/mw

South Africa November 2025: Chery, Omoda/Jaecoo, Jetour break records, sales up 12.5%

10 December 2025 at 05:36

The Jetour T2 is the best-selling recent launch in South Africa.

It’s a 9th straight month of double-digit year-on-year gains for new vehicle sales in South Africa, as well as a 14th consecutive positive month. November volumes are indeed up another 12.5% to 54,896, leading to a year-to-date tally up 15.4% to 547,966. Passenger cars are up 11% to 39,158 and light commercials up 20.5% to 13,048. However exports drop -3.9% to 35,848.

Toyota (+12.1%) matches the market to 24.7% share, distancing Suzuki (+6.3%) and the VW Group (-4.4%). Ford (+0.8%) and Hyundai (+3.8%) are shy and round out the Top 5. GWM (+37.2%) and Chery (+24.9%) both impress below, with Chery hitting a record share at 4.6%. Omoda + Jaecoo (+98%) reaches all time high ranking, volume and share at #11 while newcomer Jetour is up to #15 with a record volume and share. We welcome Changan at #33.

The Toyota Hilux (+25.2%) surges ahead to remain the most popular vehicle in the country with 6.2% share ahead of the VW Polo Vivo (-4.6%) and Suzuki Swift (+33.1%). The Chery Tiggo 4 Pro (+54.3%) breaks into the South African Top 5 for the first time at #5, wit the Toyota Urban Cruiser (+52.3%) and Starlet (+30.8%) also very impressive I’m the remainder of the Top 10. The GWM P-Series (+137.5%), Toyota Vitz (+120.9%) and Omoda C5 (+85.4%) also stun below. The best-selling recent launch is the Jetour T2 breaking into the Top 50 for the first time and landing at #27.

Previous month: South Africa October 2025: Biggest October in 11 years

One year ago: South Africa November 2024: VW Polo Vivo upsets Toyota Hilux

Full November 2025 Top 44 All brands and Top 50 models below.

South Africa November 2025 – brands:

PosManufacturerNov-25%/24Oct2025%/24PosFY24
1Toyota13,57624.7%+ 12.1%1135,18924.7%+ 15.3%11
2Suzuki6,38511.6%+ 6.3%266,59912.2%+ 21.0%23
3Volkswagen Group6,04411.0%– 4.4%358,65310.7%– 4.9%32
4Ford3,0955.6%+ 0.8%531,4135.7%+ 4.2%54
5Hyundai3,0515.6%+ 3.8%433,3416.1%+ 19.4%45
6GWM (incl. Haval)2,5344.6%+ 37.2%624,7494.5%+ 43.5%69
7Chery2,5064.6%+ 24.9%823,0554.2%+ 24.6%88
8Isuzu2,1243.9%+ 3.1%724,2284.4%+ 10.5%76
9Kia1,8283.3%+ 10.0%917,0093.1%+ 28.1%911
10Renault1,4152.6%– 6.0%1115,1092.8%+ 2.7%1110
11Omoda and Jaecoo1,4082.6%+ 98.0%1311,3102.1%+ 317.0%1418
12Mahindra1,4032.6%+ 2.6%1016,8663.1%+ 42.8%1012
13Nissan1,3302.4%+ 0.3%1214,0742.6%– 34.5%127
14BMW Group1,2512.3%+ 15.5%1413,7742.5%+ 19.9%1313
15Jetour1,2352.2%new167,7021.4%new15 –
16Stellantis9361.7%+ 69.3%157,2021.3%+ 33.1%1615
17MG6181.1%new172,2340.4%new24 –
18Mercedes5000.9%– 7.6%185,6541.0%– 3.4%1714
19FAW Trucks4470.8%+ 4.7%195,0670.9%+ 11.3%1816
20Foton4270.8%new203,2860.6%new19 –
21Daimler Trucks3100.6%– 8.6%213,2120.6%– 16.9%2017
22Honda2750.5%+ 0.4%312,1980.4%– 18.2%2521
23JAC2530.5%+ 44.6%242,4820.5%+ 47.1%2229
24UD Trucks2130.4%– 2.7%222,0910.4%– 3.3%2823
25Mazda1800.3%– 29.1%232,4170.4%– 14.0%2319
26Volvo Group1800.3%+ 29.5%271,8290.3%– 8.4%2925
27Jaguar Land Rover1450.3%– 44.2%252,5930.5%+ 4.1%2122
28Mitsubishi1440.3%– 46.5%301,8140.3%– 11.0%3024
29Scania1370.2%– 36.9%262,1130.4%– 25.7%2720
30BAIC1240.2%– 36.7%292,1520.4%+ 15.5%2626
31Man1240.2%– 38.0%281,4220.3%– 21.0%3128
32Powerstar980.2%+ 10.1%331,1290.2%+ 20.7%3231
33Changan970.2%new –970.0%new42 –
34Porsche850.2%– 21.3%321,0640.2%– 7.8%3330
35Sinotruk740.1%+ 208.3%357020.1%+ 27.6%3635
36Volvo Cars720.1%+ 38.5%348420.2%– 38.3%3427
37Tata690.1%– 16.9%367620.1%+ 13.1%3534
38Iveco540.1%+ 74.2%413640.1%– 46.4%4033
39Subaru480.1%+ 50.0%375060.1%– 1.0%3736
40VECV South Africa400.1%+ 166.7%383670.1%+ 169.9%3938
41Babcock340.1%– 2.9%422070.0%+ 6.2%4137
42Shacman240.0%new39740.0%new43 –
43Proton20.0%– 95.0%404570.1%– 46.4%3832
44Ferrari (Scuderia)10.0%– 50.0%43510.0%– 15.0%4439

South Africa November 2025 – models:

PosModelNov-25%/24Oct2025%/24PosFY24
1Toyota Hilux3,3836.2%+ 25.2%133,5466.1%+ 12.8%11
2VW Polo Vivo2,8625.2%– 4.6%224,0434.4%+ 0.3%22
3Suzuki Swift2,3644.3%+ 33.1%322,9274.2%+ 59.4%46
4Ford Ranger2,2924.2%+ 2.0%523,2294.2%– 1.7%33
5Chery Tiggo 4 Pro1,8383.3%+ 54.3%615,1802.8%+ 31.2%89
6Isuzu D-Max1,6733.0%– 5.2%419,6453.6%+ 9.8%55
7Toyota Corolla Cross1,6513.0%– 37.8%719,4253.5%– 4.5%64
8Toyota Starlet1,6192.9%+ 30.8%814,6732.7%+ 14.0%98
9Hyundai Grand i101,4862.7%+ 6.5%1215,6002.8%+ 20.8%77
10Toyota Urban Cruiser1,3252.4%+ 52.3%119,4341.7%+ 58.2%1421
11Suzuki Fronx1,1762.1%+ 32.4%1012,4952.3%+ 87.9%1017
12GWM Haval Jolion1,1322.1%+ 6.6%912,3762.3%+ 52.1%1113
13Toyota Starlet Cross1,0852.0%+ 52.8%159,4691.7%+ 136.8%1327
14Toyota Vitz8991.6%+ 120.9%148,7321.6%+ 35.3%1719
15Nissan Magnite8151.5%– 13.8%169,1911.7%– 2.3%1512
16Kia Sonet7781.4%– 26.5%139,8481.8%+ 49.1%1216
17Omoda C57771.4%+ 85.4%177,0681.3%n/a21n/a
18Toyota Fortuner7631.4%– 12.5%198,4211.5%– 9.7%1911
19Mahindra Scorpio Pik Up7371.3%+ 5.4%208,7851.6%+ 10.6%1614
20VW Polo7201.3%– 28.2%188,6521.6%– 23.9%1810
21GWM P-Series6651.2%+ 137.5%344,5620.8%+ 30.7%30n/a
22Toyota Hiace6311.1%– 0.6%216,8381.2%– 2.3%2215
23Suzuki Baleno6221.1%+ 8.4%235,0180.9%– 26.6%2818
24Toyota Rumion5771.1%+ 29.7%445,6491.0%+ 43.6%2630
25Renault Kwid5701.0%– 17.6%255,8991.1%+ 20.0%2525
26VW T-Cross5681.0%+ 18.6%246,1711.1%+ 32.4%2426
27Jetour T25451.0%newn/an/an/anewn/a –
28Nissan Navara5110.9%+ 48.5%314,6660.9%– 10.6%2923
29Mahindra XUV3X05060.9%– 3.1%226,2641.1%+ 462.3%23n/a
30Chery Tiggo 7 Pro4880.9%+ 4.3%424,0280.7%– 6.8%3528
31Kia Pegas4760.9%n/an/an/an/an/an/an/a
32Suzuki Ertiga4640.8%n/a268,1341.5%n/a2020
33Renault Triber4570.8%+ 30.9%303,7870.7%+ 3.2%36n/a
34Toyota Land Cruiser 704480.8%+ 42.7%335,5621.0%n/a27n/a
35Ford Territory4140.8%+ 27.0%353,3310.6%n/an/an/a
36VW Amarok4010.7%+ 19.0%293,7140.7%+ 2.0%37n/a
37Hyundai Exter3700.7%– 15.5%454,3430.8%+ 202.6%31n/a
38Jetour Dashing3660.7%new274,2610.8%new34 –
39GWM Haval H63640.7%+ 9.0%284,2780.8%+ 10.0%32n/a
40Suzuki S-Presso3600.7%+ 69.0%373,3960.6%– 0.9%40n/a
41Citroen C3 Aircross3560.6%n/a49n/an/an/an/an/a
42VW Polo Sedan3370.6%n/a323,4230.6%– 0.4%39n/a
43Toyota Prado3350.6%n/an/an/an/an/an/an/a
44Citroen C33340.6%n/a38n/an/an/an/an/a
45Renault Kiger3270.6%– 25.5%394,2750.8%– 10.3%3324
46Hyundai Venue3250.6%n/a43n/an/an/an/an/a
47MG ZS3180.6%new48n/an/anewn/a –
48Hyundai i203120.6%– 17.7%463,4980.6%– 20.6%3829
49Kia Seltos2870.5%+ 42.8%n/an/an/an/an/an/a
50Jaecoo J52870.5%newn/an/an/anewn/an/a

Source: NAAMSA

Black Swan wins the MEST Africa Challenge 2025

Black Swan, a Mauritius-based FinTech startup, has been named the winner of the MEST Africa Challenge (MAC) 2025, following a high-energy Grand Finale at Innovation City, Cape Town on November 26, 2025.

Led by the Meltwater Entrepreneurial School of Technology (MEST Africa) and powered by Absa Group, the MEST Africa Challenge is one of the continent’s leading Pan-African pitch competitions, providing a platform for early-stage startups to secure funding, mentorship, and global visibility.

The 2025 edition turned its focus to FinTech; spotlighting startups and embedded financial solutions driving inclusion, smarter payments, and digital transformation across Africa’s economies.

Co-founded by Derick Kazimoto, Black Swan is on a mission to “Make Africa Bankable.” Across Africa, millions of consumers and MSMEs remain invisible to formal lenders because their data is fragmented, informal, and difficult to verify; a gap that locks out capable borrowers and limits credit growth. Black Swan tackles this challenge by turning fragmented data into instant credit intelligence that enables precise affordability assessments and inclusive lending at scale. Its platform helps financial institutions see real risk, unlocking new pathways for growth and economic mobility across the continent.

“Africa’s financial system cannot see the true creditworthiness of millions of consumers and Micro, Small, and Medium-sized Enterprises (MSMEs) because their data is fragmented, informal, and invisible to traditional lenders,” said Derick Kazimoto, Co-founder and CEO of Black Swan. “This invisibility locks out capable borrowers, limits credit growth, and slows economic mobility. Our mission is to make Africa bankable.” Kazimoto added, “We believe Africa is shifting from informal, collateral-heavy lending to data-driven credit. A transformation that’s changing how banks and FinTechs trust, lend, and grow.”

MAC 2025 attracted hundreds of applications from eight of Absa priority markets, including Ghana, Kenya, Uganda, Zambia, Botswana, Mozambique, Seychelles, and Mauritius. After a rigorous selection process, ten startups advanced to the Cape Town finale, where they pitched to a panel of judges comprising investors, Absa executives, and industry leaders.

The Grand Finale was a celebration of Africa’s ingenuity;  where founders showcased real, scalable solutions tackling challenges across payments, credit, insurance, and trade finance.

“Congratulations to Black Swan and all ten finalists of this year’s MEST Africa Challenge,” said Ashwin Ravichandran, Portfolio Advisor at MEST Africa. “This year showed a clear shift toward building for scale; founders are prioritizing compliance, interoperability, and cross-border readiness from day one. FinTech is now powering real sectors like agriculture, energy, and trade, and that’s where lasting impact will come from. At MEST, we’re inspired to see entrepreneurs building solutions that are deeply local yet globally adaptable. It reflects a new maturity in African innovation; grounded in customer realities, and ambitious enough to scale across borders.”

As the 2025 winner, Black Swan will receive US $50,000 in equity investment, entry into the MEST Portfolio, and the opportunity to pilot commercial solutions with Absa business units across Africa; support that will help the company scale its technology and expand its impact across the continent.

“This year’s Challenge brought forward solutions that reflect how people and businesses want to manage their financial lives in a simpler, more accessible, and more integrated way. Black Swan secured the winning position because their solution meets a clear need and shows potential to complement the services we provide across our markets. The Challenge has revealed just how much opportunity exists to enhance customer experiences through thoughtful innovation,” says Tawanda Chatikobo, Head of Digital for Absa Regional Operations (ARO), Retail and Business Banking.

Now in its seventh year, the MEST Africa Challenge has become a launchpad for early-stage founders across the continent; offering visibility, mentorship, and access to partners who can help them grow. The Challenge continues to serve as a bridge between emerging startups and established industry players, uniting the agility of innovation with the scale of corporate collaboration.

“Congratulations to Blackswan on reaching this milestone. What resonated with us was the technical discipline behind their approach: the architecture, the clarity of the build, and the way they’re thinking about scaling responsibly. For us, the Challenge is about expanding Absa’s view of the technology landscape and identifying where new capabilities or partnerships might emerge.” Tamu Dutuma, Head of Strategy and Transformation for Technology at Absa Regional Operations (ARO).

The post Black Swan wins the MEST Africa Challenge 2025 appeared first on My Startup World - Everything About the World of Startups!.

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