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Today — 21 March 2026Main stream

The latest jobs in search marketing

20 March 2026 at 22:46
Search marketing jobs

Looking to take the next step in your search marketing career?

Below, you will find the latest SEO, PPC, and digital marketing jobs at brands and agencies. We also include positions from previous weeks that are still open.

Newest SEO Jobs

(Provided to Search Engine Land by SEOjobs.com)

  • Description: This role can sit in our Hayward, CA, Santa Clarita, CA, or Farmington, MI locations. Job Summary We are seeking a strategic and hands-on Digital Marketing Manager to own and run all aspects of our marketing campaigns from planning through execution and optimization. This role will lead our digital presence across paid, owned, and […]
  • Head of Digital Marketing   About the Company Top-tier organization in the consumer services industry Industry Consumer Services Type Privately Held   About the Role The Company is seeking a Head of Digital Marketing to spearhead the development and execution of comprehensive digital marketing strategies. The successful candidate will be tasked with enhancing brand awareness, […]
  • At MERGE, we are Built Different. We are a marketing and technology agency purpose-built for the intersection of health and wellness—where human impact matters most. By weaving storytelling through technology, we move beyond traditional engagement to Whole Human Marketing. This approach recognizes that humans are multidimensional and complex, and uses AI to ensure every brand interaction […]
  • About Electra: At Electra, we’re pioneering sustainable aviation by developing hybrid-electric Ultra Short Takeoff and Landing aircraft designed to transform regional air mobility, by making air travel more efficient, quieter, and environmentally friendly. Able to operate from soccer field-sized spaces, our Ultra Short unlocks a new era of aviation through what we call Direct Aviation […]
  • Description: The Digital Marketing Specialist is responsible for executing creative marketing initiatives by producing content, copy, and digital assets that support campaigns, brand presence, and customer engagement. Requirements: Create marketing copy for ads, emails, blogs, landing pages, and social media Design digital assets including graphics, visuals, and basic video content Maintain brand consistency across all […]
  • Job Description Digital Marketing Specialist Salt Lake City, UT | Hybrid | $70,000 / year + discretionary bonus About the Role We are a fast-growing company looking for a driven, well-rounded, full-time Digital Marketing Specialist to join our expanding team. This is an exciting opportunity for a self-starter who thrives in a dynamic environment, embraces […]
  • Job Description Carter Services, Inc. in Torrance, CA is hiring a full-time Digital Marketing Representative to take charge of our outreach efforts and educate potential customers on the extensive range of services we offer. This is a great opportunity to support a local business while developing your marketing knowledge and sharpening your problem-solving skills! Here’s […]
  • SEO Project Manager · Temporary Position OPEN POSITION Now HiringTemporary · Contract (3-5 month engagement)Remote · US-Based POSITION SUMMARY We are seeking a Temporary Senior SEO Specialist / SEO Project Manager to support organic search initiatives across a portfolio of websites. This execution-focused role requires an experienced professional who can independently evaluate opportunities, execute improvements, […]
  • Position Overview We are seeking a detail-oriented, data-driven, and creative Digital Marketing Coordinator to support and execute our digital marketing initiatives across multiple channels. This role plays a critical part in driving brand awareness, lead generation, customer engagement, and campaign performance. The ideal candidate is highly organized, analytically minded, and passionate about digital marketing trends, […]
  • Job Description Location: Madison, WI Reports To: Chief of Staff Position Overview The Digital Marketing Specialist is responsible for driving measurable leasing performance, strengthening brand visibility, and executing digital marketing initiatives across a portfolio of multifamily and student housing properties, as well as corporate-level (BMOC) marketing. This is a hands-on, performance-oriented role for a data-driven […]

Newest PPC and paid media jobs

(Provided to Search Engine Land by PPCjobs.com)

  • Omnicom Media Group (OMG), the media services division of Omnicom Group Inc. (NYSE: OMC) – delivers transformational experiences for consumers, clients, and talent. Powered by the Omni marketing orchestration system, OMG connects best‑in‑class capabilities that enable our full‑service media agencies OMD, PHD, and Hearts & Science to deliver more relevant and actionable consumer experiences, more […]
  • Overview We are seeking a talented and experienced Paid Social superstar to join our team. The ideal candidate will develop, implement, and optimize paid media campaigns to drive business growth, lead generation, and audience engagement. The successful candidate will have a deep understanding of social as well as search platforms, keyword strategy, ad copywriting, and […]
  • Full-Time | Remote (May Transition to Hybrid in the Future) Power Couch Media is seeking a full-time Paid Media Specialist to join our growing team. This is not a contract role or short-term engagement. You will be a core part of our campaign strategy, execution, and optimization process. Meta is our primary platform, with Google […]
  • Paid Media Specialist Department: Integrated Media Solutions Employment Type: Full Time Location: Remote or Hybrid, US Compensation: $60,000 – $70,000 / year Description The Paid Media Specialist is an entry-level media professional responsible for executing and optimizing paid media campaigns across digital channels. This role supports cross-functional teams with day-to-day campaign management while focusing on […]
  • Overview Freebird is a high-growth DTC brand redefining shaving for millions of people. We’ve scaled to 9-figures in revenue, served over 1 million customers, and built a reputation for award-winning electric shaving kits that actually deliver. Our team is fast-moving, experiment-driven, and deeply focused on growth. We test relentlessly, analyze performance obsessively, and turn insights […]

Other roles you may be interested in

Digital Marketing Manager 10x Health System (Scottsdale, AZ)

  • Salary: $110,000 – $120,000
  • Measure and report on the performance of all digital marketing campaigns against goals (ROI and KPIs).
  • Document and streamline digital marketing processes to scale the team and improve operations.

Paid Ads/Growth Manager, Robert Half (Hybrid, Atlanta Metropolitan Area)

  • Salary: $65,000 – $85,000
  • Manage, optimize, and scale paid campaigns across Google Ads (Search, Display, YouTube) and Meta Ads (Facebook/Instagram).
  • Continuously refine targeting, bidding strategies, and creative to improve CPL, conversion rates, and overall ROAS.

SEO Manager, Clutch (Remote)

  • Salary: $60,000 – $75,000
  • Execute day-to-day SEO tactics across multiple client accounts, ensuring alignment with predefined campaign objectives.
  • Implement optimization strategies, including technical SEO audits and recommendations.

Marketing Manager – SEO & GEO, Care.com (Hybrid, Austin Texas)

  • Salary: $85,000 – $95,000
  • Organic Growth: Build and execute the SEO roadmap across technical, content, and off-page. Own the numbers: traffic, rankings, conversions. No handoffs, no excuses.
  • AI-Optimized Search (AIO): Define and drive CARE.com’s strategy for visibility in AI-generated results — Google AI Overviews, ChatGPT, Perplexity, and whatever comes next. Optimize entity coverage, content structure, and schema to ensure we’re the answer, not just a result.

Digital Marketplace Manager, Venchi (Hybrid, New York, NY)

  • Salary: $120,000 – $130,000
  • Define and execute channel-specific and cross-marketplace strategies, balancing brand positioning, commercial performance, and operational efficiency.
  • Manage Amazon advertising across Sponsored Products, Brands, and Display campaigns.

Advertising Media Manager, Vetoquinol USA (Remote)

  • Salary: $100,000 -$110,000
  • Develop and implement strategic advertising plans for Etail (Ecomm/Retail) accounts.
  • Analyzing advertising performance data with related ROAS & TACoS evaluations.

Programmatic Advertising Manager, We Are Stellar (Remote)

  • Salary: $75,000
  • Manage the day-to-day programmatic campaign approach, execution, trafficking optimization, and reporting across the relevant DSPs for your clients.
  • Build and present directly to client stakeholders programmatic campaign performance, analysis, and insights.

Marketing Manager, Backstage (Remote)

  • Salary: $100,000 – $140,000
  • Manage and optimize campaigns daily across Meta Ads, Google Ads, and other kay partners
  • Own forecasting, pacing, budget allocation, and optimization for high-scale monthly budgets..

Demand Generation Manager, Shoplift (Remote)

  • Salary: $100,000 – $110,000
  • Design and execute inbound-led outbound campaigns—reaching prospects who’ve shown intent (visited pricing page, downloaded resources, engaged with content) at precisely the right moment
  • Build and optimize Apollo sequences, LinkedIn outreach, and multi-touch campaigns that book qualified demos for AEs

Search Engine Optimization Manager, Confidential (Hybrid, Miami-Fort Lauderdale Area)

  • Salary: $75,000 – $105,000
  • Serve as a strategic SEO partner for client accounts, translating business goals into actionable search initiatives
  • Communicate SEO insights, priorities, and performance clearly to clients and internal stakeholders

Note: We update this post weekly. So make sure to bookmark this page and check back.

Yesterday — 20 March 2026Main stream

Google launches Ads DevCast Vodcast for developers

20 March 2026 at 22:28
Click fraud in Google Ads: Where exposure rises and how to reduce it

As AI agents reshape how advertising platforms are used, Google is bringing focus toward the developers behind the systems and create content specifically for them.

What’s happening. Google’s Advertising and Measurement Developer Relations team has launched Ads DevCast, a bi-weekly vodcast and podcast hosted by Cory Liseno. The show focuses on technical deep dives across Google Ads, Google Analytics, Display & Video 360 and related tools.

Zoom out. This is a companion to Ads Decoded, hosted by Google Ads Liaison Ginny Marvin, which focuses on campaign strategy. Ads DevCast is explicitly built for developers and technical practitioners.

Driving the news. Episode 1 — “MCPs, Agents, and Ads. Oh My!” — centers on what Google calls the “agentic shift,” where AI agents are becoming primary users of advertising APIs.

Why we care. Ads DevCast gives developers a direct line to the engineers building Google’s ad tools, which should help stay ahead of technical changes, discover new capabilities faster, and build more efficient integrations in an increasingly AI-driven ecosystem.

The big picture. AI is expanding who can work with ad tech systems. Google is seeing a shift from a narrow “Ads Developer Community” to a broader “Ads Technical Community,” where marketers can execute technical tasks without full development cycles.

What’s next. Ads DevCast is a pilot, and Google is collecting feedback to shape future episodes.

Bottom line. Google is positioning Ads DevCast as a tool to give developers a front-row seat to Google’s latest ads innovations, with practical insights to build, test, and adapt faster in an AI-first landscape.

Google tightens rules on out-of-stock product pages

20 March 2026 at 21:51
Google Shopping Ads - Google Ads

A new Google Merchant Center update changes how e-commerce sites must handle out-of-stock products, with direct implications for product approvals and ad performance.

What’s happening. Google now requires that out-of-stock products must still display a buy button, but it can no longer be active or hidden. Instead, the button must be visibly disabled and appear grayed out. In other words, users should be able to see the button, but not click it.

This marks a clear shift from common practices where retailers either left the “Add to Cart” button clickable or removed it entirely. Both approaches are now non-compliant.

How it works. In practical terms, the requirement is simple. The buy button must remain on the page, but its functionality needs to be turned off. Typically, this is done by applying a disabled state so the button becomes unclickable and visually subdued.

The catch. The button change is only part of the update. Google also expects clear availability messaging on the product page, such as “in stock,” “out of stock,” “pre-order,” or “back order.” This information must match exactly with what is submitted in the product feed.

Any inconsistency between the page and the feed can lead to disapprovals.

The bigger shift. This update removes a long-standing workaround used by many retailers. Previously, it was possible to keep selling out-of-stock products by leaving the purchase button active. That approach is no longer allowed.

If a retailer still wants to accept orders for unavailable items, the product must now be labeled as “back order.” This status needs to be reflected consistently across both the landing page and the feed.

Bottom line. What looks like a small UI requirement is actually a meaningful policy change. Retailers will need to review how they manage out-of-stock products and ensure their pages and feeds are fully aligned to avoid disruptions.

First seen. This update was spotted by Google shopping specialist who shared the his how to video on LinkedIn.

Dig deeper. About landing page requirements

Before yesterdayMain stream

Microsoft Advertising simplifies automated bidding setup

19 March 2026 at 21:54
Microsoft Ads: How it compares to Google Ads and tips for getting started

Microsoft is changing how advertisers configure automated bidding, aiming to reduce complexity while keeping performance outcomes the same.

What’s happening. The platform is streamlining its bidding options by folding familiar targets like Target CPA and Target ROAS into broader automated strategies rather than standalone campaign settings.

Going forward, advertisers will choose between two core approaches: Maximize Conversions or Maximize Conversion Value, with optional targets layered on top.

Credit – Hana Kobzova of PPC News Feed

How it works. For conversion-focused campaigns, advertisers select Maximize Conversions and can optionally set a target CPA. For value-focused campaigns, they select Maximize Conversion Value and can optionally set a target ROAS.

Microsoft says the underlying bidding behavior has not changed — only the way advertisers configure it has been simplified.

Why we care. This update makes automated bidding simpler and more standardized, which lowers the barrier to using Microsoft Advertising’s performance tools at scale. By consolidating Target CPA and Target ROAS into broader strategies, it reduces setup complexity while still keeping key performance controls available as optional targets.

In practice, this means faster campaign setup, more consistent optimization behavior across accounts, and fewer structural differences between how advertisers manage conversion and value-based bidding.

What’s staying the same. Existing campaigns using Target CPA or Target ROAS will continue to run normally without any required updates. Portfolio bid strategies also remain unchanged.

The bigger picture. The change is part of a broader push to make automated bidding more accessible, reducing setup decisions while maintaining control over performance goals.

Bottom line. Microsoft is consolidating bidding options into simpler frameworks, keeping familiar optimization controls available but moving them into a more streamlined setup experience.

Google expands its Universal Commerce Protocol to power AI-driven shopping

19 March 2026 at 21:32
What 23 tests reveal about AI Max performance in Google Ads

Google is doubling down on the infrastructure behind “agentic commerce,” introducing new capabilities to its Universal Commerce Protocol (UCP) while making it easier for retailers to plug in.

Google says UCP — its open standard for connecting retailers to AI-powered shopping experiences — is getting new features designed to make online buying feel more like a traditional storefront, even when handled by automated agents.

What’s new. The latest updates focus on making shopping via AI agents more functional and flexible.

  • A new cart capability allows agents to add or save multiple products from a single retailer in one go, mirroring how a typical shopper builds a basket.
  • There’s also a catalog feature, giving agents access to real-time product data such as pricing, inventory and variants when needed. The goal is to make interactions more accurate and responsive.
  • Another addition is identity linking. This lets shoppers carry over logged-in benefits — like member pricing or free shipping — when using platforms connected through UCP, rather than losing those perks outside a retailer’s own site.

Why we care. This update accelerates the shift toward AI-driven, agent-led shopping, where platforms like Search and the Google Gemini app may choose, compare and even purchase products on users’ behalf. That makes product data quality — pricing, inventory and feeds — very important for visibility, while simplified onboarding and support from platforms like Salesforce and Stripe suggest rapid adoption, giving early movers a competitive edge.

Zoom out. UCP is designed as a modular system. Retailers and platforms can choose which capabilities to adopt, rather than implementing everything at once.

That flexibility is key as the industry experiments with how much control to hand over to AI-driven shopping experiences.

What Google is doing. Google plans to bring these capabilities into its own ecosystem, including AI-powered experiences in Search and the Google Gemini app.

The company is also working to expand adoption by lowering the barrier to entry. A simplified onboarding process inside Merchant Center is expected to roll out over the coming months.

Bottom line. UCP is evolving from a concept into a broader ecosystem play. By adding more capabilities and simplifying onboarding, Google is pushing to make agent-driven commerce easier to adopt — and harder to ignore.

Google retires several legacy ad format policies

18 March 2026 at 21:28
How to tell if Google Ads automation helps or hurts your campaigns

Google is cleaning up outdated requirements in Google Ads, reflecting how legacy ad formats have evolved into newer, more automated products.

What’s happening. As of March 17th, Google discontinued multiple ad format policies, including those related to form ads, image quality, responsive ads, and text ads.

What changed. These requirements are being removed because the original formats have transitioned into newer campaign types and ad experiences, making the old policy frameworks no longer relevant.

Why we care. This update simplifies the policy landscape in Google Ads, reducing confusion around outdated requirements tied to legacy formats.

What advertisers should do. Advertisers are now expected to rely on current Google Ads policies and ad format requirements, which govern newer formats like automated and AI-driven campaigns.

The bottom line. By removing legacy requirements, Google is streamlining policies in Google Ads — signalling a continued move toward fewer, more unified standards for modern ad formats.

Google brings vehicle feeds to Search campaigns

18 March 2026 at 20:26
Google Ads tactics to drop

Google is expanding how inventory appears in Google Ads Search campaigns, giving automotive advertisers a more visual, product-rich format directly in text ads.

What’s happening. Google Ads now supports vehicle feed integration on Search ads, allowing advertisers to pull inventory from Google Merchant Center and enhance existing text ads with details like make, model, price, and images.

How it works. Vehicle listings appear as clickable assets alongside standard Search ads, either below or beside the main text. Users can click through to a specific vehicle detail page or a broader landing page, depending on the interaction.

Why we care. This update lets automotive advertisers bring real inventory directly into Search ads, making them more engaging and useful for high-intent users. It also means richer visibility without extra campaign setup, while potentially driving more qualified leads by showing key details upfront within Google Search.

Why it’s notable. The update brings Shopping-style visual elements into Search campaigns, helping advertisers showcase real inventory without needing separate campaign types.

For advertisers. Key benefits include a more engaging ad experience, the potential for higher-intent leads, and the ability to use existing Merchant Center feeds without duplicating setup.

Measurement. Performance can be tracked using the “Click type” segment, allowing advertisers to understand how users interact with vehicle listings versus standard ad components.

Matching. Google’s automation determines which vehicles appear based on user intent and query context, continuing the shift toward less manual control and more AI-driven ad assembly.

The bottom line. Vehicle feeds in Search campaigns give automotive advertisers a way to blend inventory with intent-driven queries, turning standard text ads into more dynamic, product-led experiences within Google Search.

YouTube tests sticky banner after ad skip

17 March 2026 at 21:18
The Fujiwhara effect on YouTube: AI, Shorts, and the rise of duplicate content

YouTube is experimenting with a format that keeps ads visible even after users skip — potentially reshaping how advertisers think about skippable inventory.

What’s happening. YouTube is testing a sticky banner overlay that appears once a user skips an ad. Instead of the ad disappearing entirely, a branded card remains on-screen until the viewer actively dismisses it.

How it works. After hitting “skip,” users return to their video as normal, but a persistent banner tied to the original ad stays visible within the player, extending the advertiser’s presence beyond the initial skip.

Why we care. This test from YouTube creates a way to maintain visibility even when users skip ads, potentially increasing brand recall without requiring full ad views.

It also changes how skippable performance may be evaluated, as impressions and engagement could extend beyond the initial ad, giving brands more value from the same inventory within Google’s ecosystem.

Why it’s notable. Skippable ads have traditionally meant lost visibility once skipped. This format changes that dynamic by offering a second chance for exposure, even when users opt out of the full ad experience.

Impact for advertisers. The update creates an opportunity for extended brand visibility and recall, but could also influence engagement metrics and how users perceive ad interruptions.

The bottom line. If rolled out widely, the sticky banner test could redefine what a “skipped” ad means — turning it into continued, lower-friction exposure rather than a full exit for advertisers on YouTube.

First seen. This update was first spotted by Founder & CEO of Adsquire Anthony Higman who shared spotting it on LinkedIn.

Google adds video visibility to Performance Max reporting

17 March 2026 at 21:08
In Google Ads automation, everything is a signal in 2026

Google is incrementally improving metric visibility in Performance Max, giving advertisers more insight into how creative choices — particularly video — impact performance.

What’s happening. Google Ads has introduced a new “Ads using video” segment within Performance Max channel performance reporting, allowing advertisers to break down results based on whether video assets were included.

Why we care. Marketers can now compare performance across placements that used video versus those that didn’t, offering a clearer view into the role video plays across Google’s automated inventory.

It helps answer a key question in an automated environment: whether investing in video assets is driving better results, allowing you to make more informed creative and budget decisions inside Google Ads.

Between the lines. As video becomes more central across surfaces like YouTube and beyond, this update gives advertisers a way to validate the impact of investing in video assets within automated campaigns.

The bottom line. The new segment adds a layer of clarity to Performance Max, helping advertisers better evaluate video’s contribution without changing how campaigns are run inside Google Ads.

First spotted. This update was first spotted by PPC News Feed founder Hana Kobzova.

Google says AI Mode stays ad-free for Personal Intelligence users

17 March 2026 at 20:00

Although Google continues to test ads in AI Mode, users who connect apps to enable Personal Intelligence won’t see ads — and that isn’t changing right now, a Google spokesperson confirmed.

What’s happening. Google has been testing ads inside AI Mode in the U.S.

  • Early results: users find these business connections “helpful,” per Google.
  • But there’s a clear carveout: no ads for users who opt into app-connected, highly personalized experiences.

The details. Google today expanded Personal Intelligence in AI Mode as a beta to anyone in the U.S., allowing Gemini to generate more tailored responses by connecting data across its ecosystem, including Google Search, Gmail, Google Photos, and YouTube.

  • Opting into Personal Intelligence creates an ad-free experience inside AI Mode.

Why we care. Ads are coming to AI Mode, but Google is moving cautiously where personal data is deepest. Personal Intelligence experiences stay ad-free for now while Google works out the right balance.

What Google is saying. A Google spokesperson told Search Engine Land:

  • “There are currently no ads for people who choose to connect their apps with AI Mode. That isn’t changing right now.
  • “Over the past few months, we’ve been testing ads in AI Mode in the US. Our tests have shown that people find these connections to businesses helpful and open up new opportunities to discover products and services.
  • “In the future, we anticipate that ads will operate similarly for people who choose to connect their apps with AI Mode. Ads will continue to be relevant to things like your query, the context of the response and your interests.”

Bottom line. Personal Intelligence positions Google’s Gemini app as a more personalized assistant, setting the stage for future ad experiences built on richer, cross-platform user context.

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Google AI Mode will remain ad-free if you link apps, even as ad testing expands in its U.S. rollout of more personalized features.

Google Ads Editor 2.12 adds creative control and campaign flexibility

17 March 2026 at 16:11
Google Ads auction insights

Google is expanding capabilities in Google Ads Editor to give advertisers more creative flexibility, automation control, and budget precision — especially as AI-driven campaign types continue to evolve.

What’s new. The 2.12 release introduces a wide set of updates across Performance Max, Demand Gen, and video campaigns, with a clear focus on scaling creative assets and improving workflow efficiency.

Creative expansion. Performance Max campaigns now support up to 15 videos per asset group, allowing advertisers to feed more variations into Google’s AI for testing. The addition of 9:16 vertical images also reflects growing demand for mobile-first formats, particularly across surfaces like short-form video.

Campaign upgrades. Demand Gen campaigns get several enhancements, including new customer acquisition goals, brand guideline controls, and hotel feed integrations. A new minimum daily budget and a streamlined campaign build flow aim to improve stability and setup.

Video & AI control. Updates to non-skippable video formats and real-time bid guidance give advertisers more control over performance, while new text and brand guidelines help ensure AI-generated assets stay on-brand and compliant.

Budgeting shift. A new total campaign budget feature allows advertisers to set a fixed spend across a defined period — ideal for promotions or seasonal bursts — with Google automatically pacing delivery.

Workflow improvements. Account-level tracking templates, better visibility into Final URL expansion performance, clearer campaign status filters, and bulk link replacement tools are designed to reduce manual work and improve account management at scale.

Why we care. This update to Google Ads Editor gives them more creative flexibility and control over AI-driven campaigns, especially in Performance Max and Demand Gen. Features like increased video limits, vertical assets, and total campaign budgets help you test more, scale faster, and manage spend more efficiently.

It also improves workflows and brand safeguards, making it easier to guide automation while maintaining consistency and performance across Google Ads.

Between the lines. The update continues a broader trend: as automation increases, Google is giving advertisers more ways to guide AI rather than manually control every input.

The bottom line. Google Ads Editor 2.12 is less about one standout feature and more about incremental gains across creative, automation, and control — helping advertisers better manage increasingly AI-driven campaigns within Google Ads.

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