Samsung has partnered with BTS for their new “BTS WORLD TOUR ‘ARIRANG’.” The aim is to make concerts more fun and easy to enjoy for fans. This partnership uses technology to improve the live concert experience. 

The main highlight of this partnership is the Samsung Galaxy S26 Ultra. This phone has a powerful camera that can take clear photos and videos during concerts. Fans can capture their favorite moments without missing anything. They can also quickly share these memories with friends and family.

Samsung wants to bring fans closer to BTS. BTS and their fans, known as ARMY, already share a strong connection through music. Samsung is helping make this bond even stronger using its Galaxy technology. This makes the concert experience more personal and meaningful.

Image via Samsung

The tour will begin in Goyang and then travel to many cities around the world. It will continue until 2027, which gives fans in different countries a chance to attend. Along with the concerts, there will also be special events – “BTS THE CITY.” These events add more excitement to the tour.

The first “BTS THE CITY” event will take place in Seoul. Fans can join fun activities, try Galaxy features, and create stickers using AI tools. They can also win special prizes and limited-edition merchandise. 

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