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The latest jobs in search marketing

17 April 2026 at 21:33
Search marketing jobs

Looking to take the next step in your search marketing career?

Below, you will find the latest SEO, PPC, and digital marketing jobs at brands and agencies. We also include positions from previous weeks that are still open.

Newest SEO Jobs

(Provided to Search Engine Land by SEOjobs.com)

  • Job Description LK Distribution is a leading distributor of several brands and products offered on both e-commerce and wholesale. Specialized in the Alternative Product category in the CBD/Hemp Industry ranging from a large category of products. We are seeking a creative and dynamic individual with experience with independent online storefronts for each of our brands […]
  • Job Description Benefits: 401(k) Paid time off Dental insurance Health insurance Vision insurance A Digital Marketing Specialist at a leading real estate company requires high-energy, creative, and data-driven team member who helps elevate our brand and our agents’ digital presence. As the Digital Marketing Specialist, you will be the “engine room” of our online strategy. […]
  • Director, Global Digital Marketing, Integrated Marketing Communication (IMC) Team Position Overview The Director of Digital Marketing is at the center of 10x Genomics’ digital marketing engine, delivering measurable business impact and innovating across channels to ensure leadership in scientific markets. This position reports to the Vice President of Integrated Marketing Communications as is responsible for […]
  • Job Description Digital Marketing Specialist OURCU is looking for a Digital Marketing Specialist who is equal parts data-driven strategist and collaborative teammate. This role is ideal for someone excited to build and optimize HubSpot from the ground up, create meaningful campaigns, and clearly demonstrate the why behind marketing performance. If you love blending creativity with […]
  • This role offers you the opportunity to deepen your SEO expertise and develop your leadership skills within a tight-knit agency team. Sr. SEO Analysts lead our client relationships and bring our outcome-driven strategies to life. They are responsible for delivering value and results to our clients through their high-quality work, commitment to building deep SEO […]
  • Job Summary We are seeking a versatile and data-driven Digital Marketing & Creative Specialist to join our team. In this multifaceted role, you will be responsible for the end-to-end marketing lifecycle, from high-quality visual content creation (design, photos, videos) to technical SEO and lead-generation strategy. In this role, creative and technical skills are blended to […]
  • About the Role We’re hiring a Senior SEO Specialist to lead strategy, identify high-impact opportunities, and serve as the organic growth lead across a portfolio of high-performing client accounts. You’ll guide partners through SEO strategic roadmaps, execute detailed audits, manage technical prioritization, and drive measurable performance across a wide range of industries and site types. […]
  • Job Description Content Marketing Manager (AI-Powered Content Engine) Location: Manhattan, NYC Job Type: Full-time: Hybrid – 3 days a week Job reports to: Director of Strategic Growth Salary Range: $110k-$125k anually About Jaan Health/Phamily Jaan Health is a strategic care transformation partner for health systems, medical groups, and large physician organizations. With over a decade […]
  • Job Description Trusted by many of the largest companies globally, Accertify is the leading digital platform assessing risk across the entire customer journey, from Account Monitoring and Payment Risk to Refund Fraud and Dispute Management. Accertify helps maximize revenues and user experience while minimizing loss and customer friction. We offer ultra-fast decision-making and precise control, […]
  • Job Description Company: E&K Contractors Website: www.ekcontractors.com Location: 1920 W Sylvania Ave, Toledo, OH 43613 Pay: $55,000–$90,000 per year Job Type: Full-time Work Location: In person Job Summary E&K Contractors is a Toledo-based construction company that has been serving Northwest Ohio since 1978. We’ve built a strong reputation over 45+ years, and we’re now looking […]

Newest PPC and paid media jobs

(Provided to Search Engine Land by PPCjobs.com)

  • Job Description Job Description About Us At Prenuvo, we are on a mission to flip the paradigm from reactive “sick-care” to proactive health care. Our award-winning whole body scan is fast (under 1 hour), safe (MRI has no ionizing radiation), and non-invasive (no contrast). Our unique integrated stack of optimized hardware, software, and increasingly AI, […]
  • Your Role in Helping Us Shape the Future U.S. News & World Report is a multifaceted digital media company dedicated to helping citizens, consumers, business leaders and policy officials make important decisions in their lives. We publish independent reporting, rankings, data journalism and advice that has earned the trust of our readers and users for […]
  • Overview Growth Marketing Manager (Outbound & Lead Gen) at FlexAI. This role is 70% outbound/automation initially and will progressively move to 50/50 outbound + content & paid. If the following tools are not your day to day, it might not be a good fit: Clay, Instantly/lemlist, unify/cargo, apollo, etc. FlexAI is at the forefront of […]
  • Performance Marketing, Growth and Business Operations Manager Join to apply for the Performance Marketing, Growth and Business Operations Manager role at Atlassian Performance Marketing, Growth and Business Operations Manager Join to apply for the Performance Marketing, Growth and Business Operations Manager role at Atlassian Get AI-powered advice on this job and more exclusive features. Working […]
  • THE ROLE We are seeking a Paid Search Associate Director who can confidently lead client relationships while also rolling up their sleeves to execute campaigns. This role requires a balance of strategic vision and hands‑on management. You’ll be responsible for guiding client strategy, overseeing performance, and ensuring flawless execution of paid search campaigns from end […]

Other roles you may be interested in

SEO Manager, Veracity Insurance Solutions, LLC, (Remote)

  • Salary: $100,000 – $135,000
  • Lead, coach, and develop a high-performing team of SEO Specialists
  • Set clear expectations, quality standards, workflows, and growth paths across the team

Senior SEO Manager, Lunar Solar Group (Remote)

  • Salary: $80,000 – $100,000
  • Lead strategy, execution, and deliverables across 4–6 client accounts independently
  • Own end-to-end SEO strategy and execution across all core deliverables and processes

Performance Marketing Manager, Recruitics (Hybrid, Lafayette,CA)

  • Salary: $70,000 – $90,000
  • Work in platform to configure campaigns – set up budgets, targeting, creative, and run dat
  • Monitor ongoing performance to identify areas of opportunity

Marketing, Social Media & PR Manager, PARTNERS Staffing (Fort Myers, FL)

  • Salary: $75,000 – $85,000
  • Develop and execute integrated marketing campaigns for shows, content releases, events, and brand initiatives
  • Identify target audiences and create strategies to grow reach and engagement

Local Search & Listings Manager, TurnPoint Services (Remote)

  • Salary: $80,000 – $90,000
  • Own the strategy and governance for local search visibility across all business locations.
  • Develop optimization frameworks and standards for Google Business Profiles and other listing platforms.

Senior Branding manager, rednote (Hybrid, New York, US)

  • Salary: $228,000 – $320,000
  • Define and drive rednote’s global brand strategy, shaping its positioning across key international markets
  • Lead integrated marketing initiatives end-to-end, ensuring alignment across creative development and media execution

Performance Marketing Manager, Hirewell (Remote)

  • Salary: $85,000 – $95,000
  • Paid Search: Lead daily execution and management of Google Ads. This is a “hands-on” role requiring deep platform expertise.
  • Multi-Channel Management: Oversee and optimize campaigns across Meta, LinkedIn, and Programmatic channels.

Senior Paid Media Manager, Brightly Media Lab (Remote)

  • Salary: $70,000 – $100,000
  • Directly build, manage, and optimize campaigns within Google Ads, Microsoft Ads, and Facebook Ads (Meta).
  • Serve as the lead point of contact for your book of clients, taking full ownership of their success and growth.

Marketing Specialist, The Bradford group (Hybrid, The Greater Chicago area)

  • Salary: $60,000 – $62,000
  • Launch and manage paid social campaigns primarily on Meta platforms.
  • Oversee daily budgets and performance optimizations against revenue and ROI goals, using data-driven insights to continuously improve results.

Paid Search Specialist, Maui Jim Sunglasses (Peoria, IL)

  • Salary: $65,000 – $70,000
  • Plan, set up, and manage paid search, display, and shopping campaigns on Google Ads.
  • Manage and optimize advertising budgets to achieve revenue and efficiency targets.

Note: We update this post weekly. So make sure to bookmark this page and check back.

Advertisers are testing ChatGPT ads — but uncertainty remains high

17 April 2026 at 21:26
From scripts to agents- OpenAI’s new tools unlock the next phase of automation

OpenAI is emerging as a new advertising channel, but early advertiser sentiment is mixed as brands grapple with limited data, unclear performance, and a rapidly evolving product.

Driving the news. Two months after launching ads in ChatGPT, advertisers are experimenting — but still lack clear measurement tools and performance benchmarks.

  • Early campaigns are largely impression-based, with little insight into outcomes.
  • CPMs have reportedly been high, with initial minimum spends in the six figures.
  • Some advertisers say the product feels early and slow to mature.

The vibe check. According to Ad Age reporting, advertiser sentiment sits somewhere between cautious optimism and frustration.

  • Optimism stems from ChatGPT’s position as a leading consumer AI platform.
  • Frustration centers on lack of transparency, targeting, and reporting.

Why we care. This report this highlights both the opportunity and risk of investing in AI ad platforms early. While ChatGPT offers access to a fast-growing, high-intent audience, the lack of measurement and evolving product features make it a challenging channel to justify at scale.

It’s a signal to test thoughtfully and start building an AI strategy without overcommitting budget too soon.

The bigger picture. OpenAI’s ad push comes as it juggles multiple priorities — from AI development to enterprise growth — while facing rising competition from Google and Anthropic.

Some in the industry see OpenAI as having “cast too wide a net,” experimenting across video, commerce, and other products before refocusing. Its Instant Checkout commerce feature was quietly pulled back whilst video ambitions have also lost ground to competitors.

How ads actually show up. Early tests suggest ads may influence user journeys — but not always directly.

In one example, a sponsored retailer appeared more prominently in recommendations, even when multiple options were listed. Still, platforms maintain that ads do not directly alter core answers.

Yes, but. There’s ongoing tension between consumer trust (keeping answers unbiased), and advertiser goals (increasing visibility and influence).

That balance will likely shape how AI ads evolve.

What marketers should do now. Experts say brands don’t need to rush in. Large brands may benefit from early testing whilst others can focus on strategy development while the space matures. The priority is understanding how AI fits into broader media and search behavior.

The bottom line. ChatGPT ads are still in their infancy — promising, but unproven — leaving advertisers to experiment carefully while waiting for the platform to catch up to expectations.

Google Ads API to require multi-factor authentication

17 April 2026 at 21:06

Google is tightening security across its ads ecosystem, requiring multi-factor authentication (MFA) for API users — a move that could impact how developers and advertisers access and manage accounts.

Driving the news. Google will begin rolling out mandatory MFA for the Google Ads API starting April 21, with full enforcement expected over the following weeks.

The update applies to users generating new OAuth 2.0 refresh tokens through standard authentication workflows.

What’s changing. Users will now need to verify their identity with a second factor — such as a phone or authenticator app — in addition to their password when authenticating.

  • Existing OAuth refresh tokens will continue to work without interruption.
  • New authentications will require MFA by default.
  • Users without 2-step verification enabled will be prompted to set it up.

Why we care. This change affects how you access and manage Google Ads data through APIs and connected tools. While it improves account security and reduces the risk of unauthorized access, it may also require updates to workflows, especially for teams that regularly generate new credentials. Preparing early can help avoid disruptions.

Who’s affected. The change primarily impacts apps and workflows using user-based authentication.

  • User authentication workflows: Will require MFA for new token generation.
  • Service account workflows: Not affected, and recommended for automated or offline use cases.

The requirement also extends beyond the API to tools like Google Ads Editor, Scripts, BigQuery Data Transfer, and Data Studio.

The big picture. As ad platforms handle more sensitive data and automation, security is becoming a bigger priority — especially as API access expands across teams, tools, and integrations.

Yes, but. While the update improves protection against unauthorized access, it may add friction for teams that frequently generate new credentials or rely on manual authentication flows.

The bottom line. Google is making MFA standard for Ads API access, signaling a broader shift toward stricter security across advertising tools and workflows.

OpenAI begins rolling out ads in select markets

17 April 2026 at 19:13
OpenAI launches Instant Checkout in ChatGPT – bringing agentic commerce to life

OpenAI is continuing its push into ad-supported monetization — a strategy it began earlier this year — by expanding ads to more countries while keeping premium tiers ad-free.

Driving the news. OpenAI is starting to roll out ads for users on Free and Go plans in Australia, New Zealand, and Canada.

  • The rollout applies only to lower-tier plans.
  • Paid tiers — including Pro, Business, Enterprise, and Education — will remain ad-free.

Why we care. This opens up a new and rapidly growing channel to reach users inside AI-driven experiences. As OpenAI expands ads into more markets, it signals early opportunities to test and understand how advertising works in conversational interfaces. It could also shape how future search and discovery happens, making it important to get in early.

The big picture. AI platforms have largely avoided traditional advertising so far, relying instead on subscriptions and enterprise deals.

This move suggests OpenAI is:

  • testing new revenue streams,
  • exploring how ads fit into conversational interfaces,
  • and balancing monetization with user experience.

Yes, but: OpenAI is clearly drawing a line between free and paid experiences — signaling that ad-free usage will remain a premium benefit.

The bottom line: OpenAI is cautiously entering the ads business, starting with limited markets and tiers as it experiments with how advertising works inside AI-driven products.

Google Ads tests direct Google Tag Manager integration for conversion setup

17 April 2026 at 19:01
Google Ads tactics to drop

Google may be streamlining one of the most error-prone parts of campaign setup — conversion tracking — by reducing the need for manual tag implementation.

Driving the news. Google Ads is testing a new “Set up in Google Tag Manager” option within its conversion setup flow, according to screenshots shared by Google Ads Specialist, Natasha Kaurra.

The feature appears alongside existing installation methods and allows advertisers to push conversion tracking setups directly into Google Tag Manager.

What’s new. Instead of copying conversion IDs and labels between platforms, advertisers can click the new button to open a pre-filled tag setup inside GTM.

That means:

  • fewer manual steps,
  • less room for implementation errors,
  • and faster deployment across accounts.

Why we care. Conversion tracking is critical to measuring performance, and this update makes it faster and less error-prone to implement. By reducing manual steps between Google Ads and Google Tag Manager, it can help ensure data is set up correctly from the start. That means more reliable reporting and better optimization decisions.

How it works. Based on early screenshots, the flow prompts users to select a GTM container and then surfaces a suggested tag configuration ready to publish.

This could be especially useful for agencies managing multiple clients, teams working across multiple containers, or advertisers with complex tagging setups.

The bottom line. It’s a small UI change with outsized impact — making it easier for advertisers to get conversion tracking right the first time.

First seen. This update was shared by PPC News Feed who credited Google Ads Specialist Natasha Kaurra for spotting it.

U.S. search ad revenue reached $114.2 billion in 2025

17 April 2026 at 18:42
digital advertising

Search remained the largest force in digital advertising in 2025. However, its growth slowed as total U.S. ad revenue climbed to a record $294.6 billion.

Search still dominates. Search generated $114.2 billion, accounting for 38.8% of total digital ad revenue, according to the latest IAB/PwC Internet Advertising Revenue Report. But growth slowed to 11%, down from 15.9% in 2024, as advertisers shifted more budget into faster-growing formats and as AI began reshaping how users discover information.

Overall market growth accelerated as the year went on. It climbed from 12.2% in Q1 to 15.4% in Q4. The fourth quarter alone brought in $85 billion, even without major cyclical events like the U.S. election or the Olympics, which boosted 2024.

Video, social, and programmatic all grew faster than search. Digital video revenue jumped 25.4% to $78 billion, making it the fastest-growing major format. Social rose 32.6% to $117.7 billion, while programmatic increased 20.5% to $162.4 billion — continuing the shift toward automated, performance-driven buying.

The market is more concentrated. The top 10 companies now control 84.1% of U.S. digital ad revenue, up from 80.8% a year ago, reflecting the advantages of scale, first-party data, and AI-driven platforms.

AI is no longer just a tool layered onto campaigns. AI is increasingly shaping discovery, media buying, and measurement as consumer journeys fragment across platforms.

Why we care. Search still delivers the most scale, but it’s no longer growing the fastest. More budget is flowing into video, social, and programmatic, where automation and AI are more deeply embedded. That means more competition for budget, less visibility into performance, and a greater need to prove incrementality.

About the data. The IAB/PwC report is based on U.S. internet advertising revenue data compiled across the industry.

The report. Internet Advertising Revenue Report Full-year 2025 results (PDF)

Microsoft makes it easier to import Google PMax campaigns

16 April 2026 at 23:15
Microsoft Ads: How it compares to Google Ads and tips for getting started

Microsoft Advertising is rolling out a slate of updates aimed at making Performance Max campaigns easier to manage, measure, and migrate — especially for advertisers already using Google Ads.

Driving the news. Microsoft now lets advertisers import Google PMax campaigns that use new customer acquisition (NCA) goals, a feature that has been generally available in Microsoft since early this year.

The update is now live for all advertisers.

That means marketers can more easily port over campaigns designed to prioritize first-time buyers without rebuilding them from scratch.

What’s new. Microsoft says imported Google PMax campaigns with NCA goals will carry over if they don’t already exist in the advertiser’s account. Existing Microsoft NCA settings won’t be overwritten.

For audience lists:

  • Google website visitor segments will convert into Microsoft remarketing lists.
  • Google’s “all visitors” and “all converters” lists will map to Microsoft equivalents.
  • Unsupported lists, like Customer Match, will prompt advertisers to use fallback options.

Microsoft also says it takes a more conservative approach to “unknown” customers, classifying them as existing customers to avoid overcounting new customer conversions.

Why we care. This could make cross-platform campaign expansion faster and lower the friction of testing Microsoft’s PMax inventory removing the need of rebuilding campaigns from scratch. The added landing page reporting and search term visibility also give marketers better insight into what’s driving performance, which can help improve optimization and budget decisions.

More visbility for PMax. Microsoft is also adding landing page (Final URL) reporting for PMax campaigns. Advertisers can now see spend, clicks, impressions, conversion value, and ROAS by landing page.

They can also segment by campaign, asset group, and other dimensions.

Microsoft also said search term reporting is becoming more visible by default, with more transparency updates — including auction insights and added publisher URL metrics — planned later.

Other key updates:

  • Seasonality adjustments now support portfolio bid strategies, expanding a tool advertisers use for short-term events like promotions.
  • Campaign name limits are increasing from 128 to 400 characters, helping agencies and enterprise teams manage naming conventions at scale.
  • Autogenerated assets are expanding to underbuilt Responsive Search Ads to improve ad relevance and performance.
  • Merchant Center users can now update store names and domains directly without contacting support.

The bottom line. These updates make it easier to scale across platforms, save time on campaign setup, and get better visibility into what’s actually driving performance — giving advertisers more control over both efficiency and results.

Gemini helped Google block more than 99% of bad ads before they ran

16 April 2026 at 19:06

Google is making Gemini a core part of ad enforcement, saying the AI upgrade helped catch more scams while sharply reducing mistaken suspensions of legitimate advertisers. The move shows how quickly ad safety is turning into an AI fight over speed, scale, and accuracy.

The details. In its 2025 Ads Safety Report, Google said it blocked or removed 8.3 billion ads and suspended 24.9 million advertiser accounts last year. It said more than 99% of policy-violating ads were stopped before they ran.

  • Google credited Gemini with cutting incorrect advertiser suspensions by 80%, processing 4x more user reports than the year before, and spotting scam signals faster by better understanding ad intent.
  • Scams were a major focus. Google said it removed 602 million scam-related ads and suspended 4 million scam-linked accounts.

By the numbers:

  • 602 million scam-related ads removed
  • 4 million scam-linked accounts suspended
  • 4.8 billion ads restricted
  • 480 million web pages blocked or restricted
  • 245,000+ publisher sites actioned
  • 35 policy updates made in 2025

The U.S. picture: Google said it removed 1.7 billion ads and suspended 3.3 million advertiser accounts in the U.S. in 2025. The most common violations included abuse of the ad network, misrepresentation, sexual content, personalization violations, and dating and companionship ads.

Why we care. This directly affects whether campaigns launch, stay live, or get flagged. Google is signaling that AI will play a bigger role in deciding which ads run and which accounts get stopped. For advertisers, that raises the stakes on policy compliance while also promising fewer costly false suspensions.

How it works: Google said Gemini analyzes hundreds of billions of signals, including account age, behavior patterns, and campaign activity, to detect malicious intent earlier than older systems built more heavily around keywords and rule matching.

The company also said that by the end of 2025, most Responsive Search Ads would be reviewed instantly at submission, blocking harmful ads before launch. It plans to expand that capability to more formats this year.

Yes, but. Faster automated enforcement does not always mean smoother enforcement. Some advertisers in the U.K. and U.S. have recently reported bulk ad disapproval alerts despite finding no actual policy issues. That adds pressure on Google to prove tighter AI enforcement will not create new disruptions for legitimate brands.

Bottom line: Google wants advertisers to see Gemini as both shield and filter — tougher on scams, but more precise with legitimate accounts. The real test is whether that balance holds as enforcement gets faster and more automated.

Google’s blog post. Gemini is stopping harmful ads before people ever see them

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