VIVA Cruises Expands Its Footprint by Joining the Irish Travel Agents Association (ITAA) in 2026

VIVA Cruises has formally joined the Irish Travel Agents Association (ITAA), a crucial achievement towards deepening its connections with the Irish travel industry. Following its active involvement in the prestigious ITAA Awards and the Holiday World Show held in Dublin, this step represents another pivotal milestone in the company’s strategic push to increase its presence in the Irish market. VIVA Cruises’ membership in the ITAA demonstrates its dedication to working with and assisting Irish travel agencies, enhancing its standing as a major participant in the cruise business and fortifying ties within the travel industry.

VIVA Cruises Joins the ITAA: A Key Move in Strengthening Irish Market Presence

As part of its ongoing efforts to broaden its footprint across Europe, VIVA Cruises has taken a bold step by becoming a member of the Irish Travel Agents Association. This move is aimed at deepening the company’s ties with Irish travel professionals and enhancing its ability to offer unique, tailored experiences to Irish travelers. It is a clear reflection of the company’s dedication to the Irish market and its long-term commitment to growth and success in the region.

The decision to join the ITAA follows VIVA Cruises’ active involvement in two major events—the ITAA Awards and the Holiday World Show—both of which took place in Dublin, highlighting the company’s focus on engaging with key stakeholders in the Irish travel industry.

A Boost to Irish Travel Agents: What VIVA Cruises’ ITAA Membership Means

For Irish travel agents, VIVA Cruises’ new membership in the Irish Travel Agents Association brings with it a host of exciting opportunities. As a member, VIVA Cruises is set to offer specialized support and resources to travel agents, providing them with exclusive access to a broad range of cruise options and promotional materials that will enable them to better serve their clients.

In addition to gaining access to a wealth of information about VIVA Cruises’ diverse itineraries, travel agents will also benefit from increased cooperation with the brand, including exclusive training sessions, incentives, and support in promoting the brand within the Irish market. This collaboration promises to create a seamless experience for both travel professionals and their clients, positioning VIVA Cruises as a go-to choice for Irish travelers seeking memorable and luxurious cruises.

Participation in the ITAA Awards and Holiday World Show: A Strategic Move

VIVA Cruises’ decision to join the ITAA follows its participation in some of Ireland’s most notable industry events, such as the ITAA Awards and the Holiday World Show in Dublin. These prestigious events not only allowed VIVA Cruises to showcase its premium offerings but also provided an excellent platform for the company to network with key stakeholders, including travel agents, industry leaders, and potential customers.

The ITAA Awards and the Holiday World Show served as key opportunities for VIVA Cruises to promote its brand, increase awareness of its luxury river and ocean cruises, and foster new relationships with Irish travel professionals. The company’s presence at these events further solidifies its commitment to the Irish travel trade and sets the stage for a fruitful future in the region.

What This Means for Irish Travelers: More Choice and Flexibility

With its membership in the Irish Travel Agents Association and ongoing participation in major events, VIVA Cruises is primed to offer Irish travelers more choices, flexibility, and exclusive packages. By working closely with Irish travel agents, the company will be able to tailor its offerings to suit the specific preferences and demands of Irish cruise enthusiasts.

For Irish consumers, this collaboration means easier access to VIVA Cruises’ exceptional range of itineraries across the globe. Whether travelers are looking to explore European rivers, embark on an exotic adventure in the Caribbean, or set sail on a luxury cruise to South America, VIVA Cruises is now positioned to offer a seamless booking experience, with the expertise and support of Irish travel agents who know their market best.

A Promising Future for VIVA Cruises in the Irish Market

VIVA Cruises’ membership in the Irish Travel Agents Association marks a significant step forward in its strategy to build a lasting presence in the Irish travel market. This move, coupled with its participation in key industry events such as the ITAA Awards and the Holiday World Show, demonstrates the company’s dedication to forging strong relationships with local agents and customers, as well as expanding its influence in one of Europe’s most important cruise markets.

With its luxurious, high-quality cruise offerings, VIVA Cruises is now in a prime position to appeal to Irish travelers, offering them access to some of the world’s most stunning destinations, all while providing exceptional value and service.

What’s Next for VIVA Cruises in Ireland?

As VIVA Cruises continues to expand its footprint in Ireland, more exciting developments are expected in the near future. The company’s membership in the Irish Travel Agents Association is just the beginning of a long-term strategy aimed at ensuring its offerings remain a top choice for Irish travelers.

With the backing of the ITAA, VIVA Cruises plans to deepen its engagement with the Irish travel industry, enhance its relationships with local agents, and continue providing exclusive travel options that resonate with Irish consumers. As the company works to tailor its offerings to better suit Irish travelers, there is no doubt that VIVA Cruises will continue to see growth and success in the region.

VIVA Cruises’ Commitment to Ireland and Its Travel Professionals

VIVA Cruises’ decision to join the Irish Travel Agents Association is a clear indication of the brand’s strong commitment to the Irish market. By engaging with key stakeholders in the travel industry and offering exciting incentives to Irish travel agents, VIVA Cruises is setting the stage for even greater success in the future.

For Irish travelers, this partnership promises a wealth of benefits, from exclusive cruise offerings to seamless booking experiences with the support of knowledgeable local agents. VIVA Cruises’ strategic move positions it as a leader in the Irish cruise market, with an ever-growing commitment to delivering exceptional travel experiences that will leave lasting memories.

Image Courtesy: VIVA Cruises

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