Some Samsung Galaxy S26 Ultra pre-order customers feel disappointed
Some smartphone users in Europe are unhappy after pre-ordering the Samsung Galaxy S26 Ultra. A few buyers say the phone became cheaper shortly after the pre-order period ended.
Samsung started pre-orders for the Galaxy S26 series on 25 February 2026 after its launch. Customers who pre-ordered the device were able to secure the phone before its official release. The Galaxy S26 series officially became available in stores on 11 March 2026.
However, one user recently shared their frustration online. According to the user, he pre-ordered the 16GB RAM and 1TB storage version of the Galaxy S26 Ultra for around β¬1,760. After the pre-order phase ended, the same model appeared to be about β¬100 cheaper.

The user questioned why people should pre-order if the phone later becomes cheaper. The user said it felt like the only benefit of pre-ordering was getting the phone earlier than others. The situation made users feel like the company made early buyers look foolish.
Pre-orders are usually meant to reward early customers. Many companies offer benefits such as early delivery, special discounts, free accessories, or trade-in offers to encourage people to order before the official release date.
But when the price drops soon after launch, some customers feel disappointed. Buyers who paid more during the pre-order stage may feel they did not get the best deal.
So far, Samsung has not made any official statement about these specific complaints. Meanwhile, the discussion continues online, with some users debating whether pre-ordering expensive smartphones is really worth it.
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