When market distortions become so extreme that the underlying economics stop making sense, retreat is the only recourse. And, this is exactly what Morgan Stanley is now betting on in relation to Apple's ongoing bid for uncontested market share supremacy via a combination of price freezes and strategic hoarding of memory resources. Morgan Stanley believes Apple will not be able to sell the upcoming iPhone 18 variants at the same prices as those of their equivalent iPhone 17 counterparts Apple's emergent strategy to freeze the prices of its products amid the ongoing memory-driven turmoil first became evident when it refused […]

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