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Yesterday β€” 10 May 2026Main stream

Galaxy S27 Ultra price increase looks inevitable

10 May 2026 at 21:15

This year brought major problems for Samsung’s mobile business, and the next year may not be different either, which subsequenty result into a price increase for the Galaxy S27 Ultra.

The entire tech industry is witnessing an AI boom, with generative AI and Large Language Models (LLMs) dominating every area of the tech landscape. This boom has created a massive business for memory makers, including Samsung and its rival SK Hynix. Both of these have shifted their current production lines to High Bandwidth Memory (HBM), a high-speed memory for AI data centers and a high-profit maker product.

Since memory makers have diverted production from DRAM to HBM, a crisis for DRAM has appeared across the globe. Smartphone makers, including Samsung and Apple, are facing unease in memory supplies. Due to low production, both demand and prices have increased compared to last year.

Released in late February, Samsung decided to give a price bump for the S26 Plus but decided to keep the base Ultra variant at the previous tag. However, the prices for higher storage have increased by up to $140.

Samsung hasn’t mentioned the price hike for this year’s launch, but this is directly influenced by the memory bill.

For the Galaxy S27 series, Samsung will be using the Snapdragon 8 Gen 6, coupled with LPDDR6 memory. Both of these will be produced with an advanced process, which means a higher component bill. The option here would be for Samsung to go for LPDDR5 to save some cost, but we’ll have to see how it plays out.

Mobile Division loss

While Samsung is creating record profits with its AI chip sales, the mobile division is expecting its first annual loss since the launch of the MX division. Roh Tae-Moon has warned of an upcoming downturn in the business despite strong sales of the Galaxy S26 series.

He previously said that the global rush to build AI infrastructure is taking away smartphone memory chip supplies, pushing the company to increase prices. And more is yet to come.

Future

The RAM and other supplies are likely to see more problems in 2027. So, the situation is likely to get even worse for smartphone makers, and maintaining the prices will get even harder, especially for Samsung. The Korean company somehow offset the damage in early 2026, but it won’t be able to do the same in the year ahead.

Eventually, all factors indicate that Samsung will have to increase the price for the Galaxy S27 Ultra if the situation doesn’t improve.

The post Galaxy S27 Ultra price increase looks inevitable appeared first on Sammy Fans.

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