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Hungary March 2025: Nissan up to 19.3% share in euphoric market
The Nissan Qashqai holds a record 14.2% share in Hungary in March.
The Hungarian new passenger car market surges 32.1% year-on-year in March to a whopping 17,443 units, the biggest monthly volume since 2020. Q1 levels are up 10.8% to 36,455. The surprise leader this month is Nissan (+190.8%) tripling its sales year-on-year to reach a record 19.3% share. Nissan sells almost as much as #2 Toyota (+36.4%) and #3 Skoda (+53.4%) combined, even though the latter two both beat the market. As a result Nissan ends the Quarter just 12 sales below Toyota in the YTD race. Suzuki (-3.6%) struggles and falls to #4, a ranking it also holds year-to-date vs. #1 over the Full Year 2025. BMW (+39%) is the only additional Top 10 outpacing the market, while newcomer Chery is up to an all-time high #12.
The Nissan Qashqhai (+231.4%) surges to a whopping 14.2% share for the month and easily snaps the Q1 top with 9% of the market. The Skoda Octavia (+41.1%) ranks #2 both in March and year-to-date, toppling the Suzuki S-Cross (+0.2%). The Suzuki Vitara (+3.9%) follows at #4 while the Nissan X-Trail is up to an estimated 5th place and #9 so far this year vs. #33 over the Full Year 2025. Nissan also places the Juke at #10 for the month at #18 year-to-date vs. #91 last year.
Previous month: Hungary February 2026: Suzuki S-Cross, Vitara reclaim top spots
One year ago: Hungary March 2025: Nissan Qashqai best-seller
Full March 2026 Top 20 brands and Top 20 models below.
Hungary March 2026 β brands (Passenger Cars only):
| Pos | Brand PC only | Mar-26 | % | /25 | Feb | 2026 1-3 | % | /25 | Pos | Pos |
| 1 | Nissan | 3,362 | 19.3% | + 190.8% | 6 | 4,435 | 12.2% | + 131.7% | 2 | 8 |
| 2 | Toyota | 1,716 | 9.8% | + 36.4% | 1 | 4,447 | 12.2% | + 28.0% | 1 | 2 |
| 3 | Skoda | 1,675 | 9.6% | + 53.4% | 3 | 3,421 | 9.4% | + 14.8% | 3 | 3 |
| 4 | Suzuki | 1,491 | 8.5% | β 3.6% | 2 | 3,219 | 8.8% | β 26.2% | 4 | 1 |
| 5 | Volkswagen | 913 | 5.2% | + 8.7% | 4 | 2,104 | 5.8% | β 7.7% | 5 | 4 |
| 6 | Ford | 769 | 4.4% | β 7.1% | 5 | 1,825 | 5.0% | β 26.9% | 7 | 5 |
| 7 | BMW | 699 | 4.0% | + 39.0% | 7 | 1,870 | 5.1% | + 24.6% | 6 | 7 |
| 8 | Kia | 626 | 3.6% | β 16.0% | 8 | 1,568 | 4.3% | β 21.8% | 8 | 6 |
| 9 | Hyundai | 577 | 3.3% | + 26.0% | 10 | 1,411 | 3.9% | + 18.4% | 9 | 10 |
| 10 | Mercedes | 530 | 3.0% | + 17.3% | 9 | 1,386 | 3.8% | + 6.9% | 10 | 9 |
| 11 | Opel | 459 | 2.6% | + 14.8% | 18 | 733 | 2.0% | + 15.3% | 15 | 12 |
| 12 | Chery | 413 | 2.4% | n/a | 16 | 820 | 2.2% | n/a | 13 | n/a |
| 13 | Dacia | 405 | 2.3% | β 18.0% | 15 | 866 | 2.4% | β 6.2% | 12 | 11 |
| 14 | Tesla | 368 | 2.1% | β 9.4% | n/a | 485 | 1.3% | β 14.0% | 20 | 16 |
| 15 | Audi | 366 | 2.1% | + 2.8% | 13 | 874 | 2.4% | β 0.7% | 11 | 15 |
| 16 | BYD | 354 | 2.0% | + 24.2% | 12 | 818 | 2.2% | + 52.6% | 14 | 22 |
| 17 | Volvo | 284 | 1.6% | + 6.0% | 17 | 597 | 1.6% | β 13.5% | 16 | 14 |
| 18 | Mazda | 251 | 1.4% | + 97.6% | n/a | n/a | n/a | n/a | n/a | 21 |
| 19 | CitroenΒ | 246 | 1.4% | n/a | 20 | 573 | 1.6% | + 176.8% | 18 | n/a |
| 20 | MG | 245 | 1.4% | + 45.0% | 19 | 470 | 1.3% | n/a | 21 | 19 |
| n/a | Renault | 242 | 1.4% | β 41.3% | 11 | 596 | 1.6% | β 34.9% | 17 | 13 |
| n/a | Peugeot | 204 | 1.2% | + 1.5% | 14 | 548 | 1.5% | + 8.3% | 19 | 17 |
Hungary March 2026 β models:
| Pos | Model | Mar-26 | % | /25 | Feb | 2026 1-3 | % | /25 | Pos | FY25 |
| 1 | Nissan Qashqai | 2,472 | 14.2% | + 231.4% | 4 | 3,277 | 9.0% | + 163.6% | 1 | 5 |
| 2 | Skoda Octavia | 803 | 4.6% | + 41.1% | 3 | 1,574 | 4.3% | β 1.6% | 2 | 2 |
| 3 | Suzuki S-Cross | 656 | 3.8% | + 0.2% | 1 | 1,545 | 4.2% | β 27.8% | 3 | 1 |
| 4 | Suzuki Vitara | 643 | 3.7% | + 3.9% | 2 | 1,367 | 3.7% | β 15.5% | 4 | 3 |
| 5 | Nissan X-Trail (est) | 540 | 3.1% | n/a | n/a | 644 | 1.8% | + 129.2% | 9 | 33 |
| 6 | Toyota Yaris Cross | 351 | 2.0% | + 45.6% | 8 | 1,021 | 2.8% | + 70.2% | 5 | 7 |
| 7 | Toyota Corolla | 346 | 2.0% | + 5.5% | 5 | 899 | 2.5% | + 26.4% | 6 | 12 |
| 8 | Hyundai Tucson | 304 | 1.7% | + 77.8% | 7 | 842 | 2.3% | + 89.6% | 7 | 14 |
| 9 | Toyota C-HR | 287 | 1.6% | + 24.2% | n/a | 612 | 1.7% | + 9.7% | 10 | 11 |
| 10 | Nissan Juke | 286 | 1.6% | n/a | n/a | 438 | 1.2% | n/a | 18 | 91 |
| 11 | Skoda Kodiaq | 262 | 1.5% | + 3.1% | n/a | 497 | 1.4% | β 8.3% | 14 | 17 |
| 12 | Kia Sportage | 259 | 1.5% | + 13.1% | 6 | 699 | 1.9% | + 15.5% | 8 | 13 |
| 13 | Toyota Corolla Cross | 242 | 1.4% | + 135.0% | 10 | 557 | 1.5% | + 45.4% | 11 | 16 |
| 14 | Dacia Duster | 226 | 1.3% | β 31.9% | n/a | 430 | 1.2% | β 37.3% | 19 | 4 |
| 15 | Ford Kuga | 222 | 1.3% | + 65.7% | n/a | 514 | 1.4% | + 19.3% | 13 | 18 |
| 16 | Skoda Superb | 209 | 1.2% | n/a | n/a | 489 | 1.3% | + 100.4% | 16 | 37 |
| 17 | Toyota Aygo X | 203 | 1.2% | n/a | n/a | 450 | 1.2% | + 115.3% | 17 | 59 |
| 18 | Ford Tourneo Custom | 187 | 1.1% | n/a | 9 | 493 | 1.4% | β 39.1% | 15 | 8 |
| 19 | Citroen C3 Aircross | 182 | 1.0% | n/a | n/a | 404 | 1.1% | n/a | 20 | 78 |
| 20 | VW T-Roc | 171 | 1.0% | n/a | n/a | 531 | 1.5% | + 71.8% | 12 | 25 |
Source: Dataforce. Many thanks to Csaba.
