Norwegian Cruise Line’s newest ship is still a few weeks away from debuting but already the honeymoon is over where some passengers are concerned. Why? Because of a price tag being attached to one of the entertainment options offered on board Norwegian Luna.

How Much Will LunaTique Cost?

Described as a “bold, cheeky good time” available only for guests 21 years of age and older, LunaTique will require reservations and run guests $44.95 each. This covers not only the show but four cocktails and a souvenir glass.

As for the show, it is described as an “immersive evening” featuring “high energy vocals, outrageous antics and laughs.” The show is said to combine “vintage circus glamour” and “pop-decadence.” (It sounds similar to Up With a Twist, the show rolled out upon the launch of Virgin Voyages’ Brilliant Lady. Perhaps the biggest difference is LunaTique’s cover charge includes cocktails but not the meal which accommodated Twist.)

‘Why Am I Paying Twice?’

In discussing the offering, many consumers took issue with Norwegian charging for the show. “They can’t really say it’s supposed to cover the cost of the drinks,” pointed out one member of a Facebook group devoted to the ship. “Most people get a drink package as part of their booking. That’s the whole point of their Free at Sea program.” 

Added another, “Why am I paying twice for drinks?” 

It’s worth noting this is not the first time Norwegian has charged for entertainment. When Norwegian Bliss launched in 2019, the entertainment lineup included Happy Hour: Prohibition Edition (reviewed here). Like LunaTique, it was a show specifically aimed at an adult audience. It, too, featured a selection of cocktails served during the show. And like LunaTique, it was a ticketed event, costing $19.95 per person.

Over the years, several ships within the Norwegian fleet have had similar for-fee shows, including some which included both meals and drinks. This is also not something which is restricted to new vessels. On the 2013-built Norwegian Breakaway, they recently introduced the Silver Screen Bistro where, for $50 per person, guests can enjoy a pre-set meal before viewing a relatively-recent movie.

Norwegian Cruise Line Entertainment Changes

Industry observers have seen Norwegian go through several changes in recent years where their entertainment offerings are concerned. For several years, the line focused on shortened versions of popular Broadway hits such as Kinky Boots and Six. More recently, however, these productions — and the high licensing fees associated with them — have been ditched in favor of jukebox musicals.

In talking to the executive editor of Travel Weekly at an event, then president of Norwegian Cruise Line Harry Sommer addressed the topic. “Guests on a Norwegian ship don’t want to spend two hours in a theater,” he explained. “They want to spend 30 to 40 minutes in a theater, then they want to enjoy… the other entertainment we have onboard.” 

Only time will tell if they also want to pay to enjoy Norwegian Luna‘s new show.