Jet2 and TUI Musement Join Forces to Enhance Holiday Experiences with New Tours and Activities Platform

Jet2, one of the UK’s leading leisure travel groups, has partnered with TUI Musement, the Tours & Activities division of TUI Group, to offer customers a comprehensive selection of tours, activities, and attraction tickets. This exciting collaboration aims to elevate the travel experience for those booking with Jet2, providing seamless access to thousands of experiences across more than 75 destinations worldwide.

A New Era of Holiday Planning

Through this partnership, Jet2 customers will be able to book a wide range of activities and excursions from the moment they book their flights or package holidays, making it easier than ever to plan a full and immersive travel experience. The collaboration will launch with a dedicated “Experiences” website, powered by the TUI Musement platform, where customers can browse and secure their favorite activities. These range from exhilarating boat trips and sightseeing tours to adventurous off-road 4×4 rides and family-friendly water park visits.

Whether travelers are heading to the beach or exploring a vibrant city, the variety of experiences available will cater to all interests. With the ability to book through the Jet2 mobile app or website, the platform ensures that booking these excursions is as easy and convenient as booking a flight or hotel.

A Seamless Experience for Every Traveler

The partnership ensures that every aspect of the customer journey is smooth and hassle-free. From the moment of booking until the customer returns home, Jet2 customers will enjoy the benefits of a fully integrated platform that guarantees access to quality excursions, activities, and tickets. The website is designed for ease of use, with a simple search function to find the best experiences in a specific destination. Whether customers book their excursions before departure or while they are on holiday, they can enjoy seamless access to the full inventory of activities, including carefully curated options that meet strict quality and safety standards.

One of the key focuses of the partnership is customer experience. Both Jet2 and TUI Musement have worked to ensure that the excursions offered meet high operational and quality standards. This includes ensuring that all activities are safe, enjoyable, and professionally managed by trusted local suppliers. The platform’s health and safety protocols have been implemented to ensure a smooth and secure experience for all customers, whether they are diving into an exciting adventure or enjoying a relaxing sightseeing tour.

A Timeline for Rollout and Future Expansion

The new offering will be available to customers booking directly through Jet2.com and Jet2holidays, including Jet2Villas and Jet2CityBreaks, starting in 2026. Independent travelers booking through travel agents will also be able to access the platform at a later date. This phased rollout ensures that Jet2 customers can seamlessly integrate the new activities into their holiday plans, whether they’re booking a last-minute trip or planning in advance.

In addition to offering customers the convenience of booking everything in one place, the partnership also benefits Jet2’s expansive destination portfolio, with activities and excursions covering a diverse range of global hotspots. This expansion of services is aimed at enhancing the company’s appeal to both existing and new customers, reinforcing Jet2’s position as a major player in the UK leisure travel market.

The Future of Holiday Excursions

This new collaboration with TUI Musement represents a significant step toward making Jet2’s holidays more immersive and memorable. By providing customers with a broad selection of curated activities, the company ensures that travelers can enhance their trips and create lasting memories in their chosen destinations.

As travel continues to evolve, partnerships like these help meet the growing demand for more personalized and flexible travel experiences. Whether it’s a peaceful city tour or an adrenaline-packed adventure, Jet2’s new platform will offer something for everyone, providing an effortless and enjoyable way to enrich any holiday.

With Jet2’s commitment to offering comprehensive holiday packages and TUI Musement’s expertise in providing top-tier experiences, this collaboration promises to redefine the way UK travelers plan and enjoy their holidays.

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