Saudi Arabia Boosts Tourism With Exclusive Ramadan Travel Packages And Discounts, Providing A Unique Opportunity To Explore Iconic Destinations And Unveil The True Essence Of The Kingdom

Saudi Arabia has launched exclusive travel deals for early 2026 as part of its global Ramadan campaign, offering a unique opportunity for travelers to explore the kingdom’s iconic destinations and cultural richness. These curated packages and special discounts are designed to attract visitors during the Ramadan season, a time when Saudi Arabia’s cities and landmarks come alive with vibrant cultural traditions and serene moments of reflection. The campaign invites tourists to experience luxury resorts, ancient history, and the festive spirit of Ramadan in destinations like Riyadh, Jeddah, AlUla, and the Red Sea, further enhancing the kingdom’s growing appeal as a top global travel destination.

Saudi Arabia has unveiled a fresh travel initiative, providing exclusive discounts and specially designed travel packages for early 2026, as a key component of its global Ramadan campaign, “Embrace the Radiance of Ramadan Lights.” Lights.” Lights.” Through this campaign, Saudi Welcome to Arabia, the official consumer brand of the Saudi Tourism Authority, aims to draw more travelers during the Ramadan season, which is a special time in the country filled with moments of reflection, celebration, and vibrant cultural experiences.

This series of exclusive travel deals invites tourists to experience the kingdom’s most iconic destinations at significant savings, with discounts reaching up to 35%. Some of the highlighted locations include the serene Red Sea, the historic city of AlUla, and renowned resorts like Banyan Tree AlUla and Desert Rock. By offering these discounts, Saudi Arabia not only seeks to make travel more affordable but also to provide an immersive experience for visitors during one of the most spiritually significant times of the year.

The Ramadan season in Saudi Arabia is a time when the atmosphere shifts towards tranquillity, reflection, and the warmth of togetherness. During this period, visitors can experience Saudi Arabia’s rich cultural heritage through illuminated night markets, festive street displays, and various cultural activities. With over 35 curated travel packages, the campaign makes it easy for tourists to explore more than 12 unique properties across the country. Each package is designed to reflect the spirit of Ramadan, providing access to special pricing at select resorts and attractions that are set against stunning backdrops of desert landscapes and ancient cultural landmarks.

The new initiative aims to appeal not only to international tourists but also to those seeking a deeper connection with the Kingdom’s traditions and heritage. The offer includes luxury stays, guided tours, and opportunities to participate in Ramadan-specific events that are deeply rooted in Saudi culture. From the bustling streets of Riyadh and Jeddah to the historic ruins of AlUla and the tranquil resorts along the Red Sea coast, this campaign promises travelers a multifaceted experience of Saudi Arabia’s stunning natural beauty and rich heritage.

The discounts offered through the campaign are designed to make these experiences more accessible. As tourists explore Saudi Arabia’s cultural treasures, they’ll enjoy a deeper connection with the essence of Ramadan, characterized by community, reflection, and a focus on togetherness. The campaign is a strategic effort to increase tourism during this key period and build on the kingdom’s ongoing tourism growth. By offering these exclusive deals, Saudi Arabia hopes to welcome more travelers who are eager to explore a destination that is steeped in history and culture while experiencing the unique atmosphere of Ramadan.

The launch of the campaign on January 26, 2026, marks a significant step for Saudi Arabia in its drive to become a top global tourism destination. The country’s tourism industry has been experiencing record growth, with the number of visitors increasing year after year. In 2025 alone, Saudi Arabia welcomed over 122 million tourists, a record-breaking number that underscores the country’s rising appeal as a travel destination. The Ramadan campaign is a continuation of this upward trend, capitalizing on the unique cultural and spiritual significance of the month to draw more visitors.

Beyond the discounts and travel packages, the campaign aims to immerse visitors in the Saudi way of life during Ramadan. Travelers will be able to enjoy the illuminated night markets that line the streets of Riyadh, Jeddah, and Diriyah, where they can sample traditional foods, shop for handmade crafts, and experience the festive atmosphere that permeates the cities. As part of the campaign, travelers can also take part in cultural activities such as traditional dance performances, poetry readings, and community feasts, all of which bring the spirit of Ramadan to life in the heart of Saudi Arabia.

Saudi Arabia is also leveraging this campaign to highlight its broader tourism offerings, including its efforts to develop sustainable, luxury tourism experiences in some of the country’s most stunning locations. With properties like Banyan Tree AlUla and Desert Rock, Saudi Arabia is positioning itself as a luxury destination with world-class resorts, breathtaking natural landscapes, and a unique blend of ancient history and modern hospitality. These developments not only cater to luxury travelers but also provide a glimpse into the kingdom’s broader tourism vision, which includes a strong emphasis on preserving its rich cultural heritage while welcoming the world to experience its beauty.

With “Embrace the Radiance of Ramadan Lights,” Saudi Arabia welcomes the world to partake in a season of tranquility and introspection.With the kingdom’s ongoing commitment to enhancing its tourism offerings, this campaign represents another milestone in Saudi Arabia’s ambitious plan to become a global tourism hub. By blending deep cultural traditions with modern hospitality, the kingdom continues to position itself as a unique destination for travelers seeking meaningful, immersive experiences during one of the most special times of the year.

Saudi Arabia has launched exclusive travel deals for early 2026, offering unique opportunities to explore the kingdom’s rich culture and stunning destinations during Ramadan. These special packages aim to attract visitors by showcasing the serene beauty and festive spirit of the season across iconic locations.

As more tourists take advantage of the exclusive deals and packages, they will have the opportunity to discover Saudi Arabia’s hidden gems and rich cultural tapestry, all while enjoying the best the country has to offer during the festive Ramadan season. With these offers, Saudi Arabia continues to invite the world to explore its treasures while creating lasting memories and experiences for all who visit.

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