Capgemini Launches Hack the Future of Tourism in Egypt at AI Everything Summit in Cairo, Empowering Students to Design AI Tools for Tourism Growth

Capgemini organized a groundbreaking event, “Hack the Future of Tourism in Egypt,” as part of the AI Everything Middle East & Africa 2026 Summit in Cairo, gathering 24 students and young graduates. Over two days, the attendees were split into six teams to develop AI-powered solutions that could transform the tourism industry by improving the entire travel experience, from planning to engagement.

This event is in line with Egypt’s digital transformation strategy and has been organized in collaboration with Capgemini’s Global Delivery Center and the newly formed AI Center of Excellence in Cairo. This event highlights the growing role of artificial intelligence in tourism innovation, especially in a country like Egypt, which is embracing digital technology to develop its tourism industry.

AI Solutions for Tourism: From Personalized Itineraries to Real-Time Translation

The AI prototypes developed during the hackathon focused on practical use cases that address common challenges in the tourism sector. These solutions included AI tour guides, itinerary optimization tools, AR-led storytelling, predictive demand insights, and real-time translation. These tools are designed to streamline operations for tourism businesses while providing more personalized and seamless experiences for tourists.

AI tour guides, for example, can offer a customized experience for visitors, providing personalized recommendations based on preferences, travel history, and real-time data. Itinerary optimization tools can help tourists plan their trips efficiently, ensuring they make the most of their time and budget. AR-led storytelling brings historical and cultural sites to life in an interactive way, engaging visitors through immersive digital experiences. Real-time translation ensures that language barriers are eliminated, making it easier for international tourists to navigate and communicate during their travels.

These innovations are just the beginning of how technology can transform tourism in Egypt. By incorporating AI into the tourism experience, Egypt can enhance its position as a global tourism leader, while also improving the operational efficiency of tourism businesses and contributing to sustainable growth in the sector.

Empowering the Next Generation of Tourism Technologists

The top three teams in the hackathon earned places in Capgemini Egypt’s Young Professionals Program, which offers training, mentorship, and exposure to global projects. This program gives participants a chance to work on real-world projects, particularly in the area of tourism technology, and contribute to the development of innovative solutions that have long-term impact.

Capgemini mentors guided the participants through a design-thinking workshop, providing hands-on support and expertise as they developed their AI-driven tourism tools. This focus on education and mentorship helps build a talented workforce in Egypt that is equipped to tackle the challenges and opportunities that come with integrating technology into the tourism sector. By nurturing young innovators, Capgemini is fostering the growth of a new generation of tourism technologists who can lead Egypt’s digital tourism revolution.

Digital Transformation in Egypt’s Tourism Sector: A Focus on AI and Tech-Driven Solutions

The focus on tourism technology and AI solutions is perfectly aligned with Egypt’s tourism strategy, which seeks to modernize the country’s tourism infrastructure and enhance the overall visitor experience. With the growing importance of artificial intelligence across industries, tourism stands to benefit greatly from the integration of AI-powered tools that can improve both personalized services and operational efficiency.

Tourism technology such as AI-driven chatbots, mobile apps for booking and virtual tours are transforming how tourists plan and experience their trips. AI-powered solutions allow businesses to offer a more efficient service, reducing wait times, providing real-time insights, and enhancing overall guest satisfaction. By integrating these technological advancements, Egypt can significantly improve its competitiveness in the global tourism market, catering to the growing demand for high-tech, immersive travel experiences.

Egypt’s Commitment to Sustainable Tourism Through Technology

As part of its broader efforts to support sustainable tourism, Egypt is integrating eco-friendly technologies into its tourism industry, particularly in areas like resource management, energy efficiency, and waste reduction. The AI Center of Excellence in Cairo is working on developing sustainable tourism technologies that can help preserve natural resources while supporting the growth of the industry.

The geotourism initiatives, particularly those in UNESCO Global Geoparks, are being enhanced through the use of digital tools like virtual tours and interactive maps, offering tourists the opportunity to explore eco-tourism sites in a sustainable way. By focusing on green tourism technologies, Egypt aims to attract a new generation of eco-conscious travelers who are looking for destinations that prioritize environmental conservation while providing authentic cultural experiences.

Looking Ahead: The Future of AI and Tourism Technology in Egypt

As AI continues to evolve and become more sophisticated, its role in the tourism sector is expected to grow exponentially. Egypt is positioning itself as a leader in digital tourism by embracing AI and other technologies that can enhance the tourist experience, improve service delivery, and support sustainable practices.

With chartered flights expected from Japan starting in May 2026, targeting high-value, culturally aligned markets, and global interest in Egypt’s digital transformation, the tourism technology sector is set to become one of the country’s major drivers of economic growth. AI-driven solutions will play a central role in streamlining operations, enhancing guest satisfaction, and ensuring sustainable tourism growth in Egypt for years to come.

Egypt’s Tourism Technology Revolution

Capgemini’s “Hack the Future of Tourism in Egypt” is an important step in the digital evolution of Egypt’s tourism industry. Through innovation in AI technology and engaging the next generation of tourism technologists, Egypt is ready to take the lead in tourism technology. From AI-powered tourist guides to real-time translation and AR storytelling, the use of cutting-edge technology is revolutionizing Egypt’s tourism industry.

As Egypt continues to take its place as a tourism leader in the world, the use of AI and other tourism technologies will ensure that Egypt stays ahead in the competitive tourism industry, providing high-quality tourism experiences for tourists from around the world.

Image Source: Capgemini Egypt

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