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Xbox Chased Netflix’s Playbook for Gaming, but $80+ Billion Later Game Pass Growth Has Gone Into Reverse

Former Xbox boss Phil Spencer wearing a gaming-themed shirt stands next to a large 'Xbox Game Pass' logo on a stage.

Following the umpteenth destructive wave of layoffs at Xbox, which this time also led to four (possibly five) studio divestitures and thousands more job cuts at historic studios like Bethesda, Obsidian, and id, it has become abundantly clear that the whole strategy centered on Game Pass was flawed. Xbox head Phil Spencer, with the blessing of Microsoft CEO Satya Nadella, explicitly sought to replicate Netflix's subscription service boom in gaming. However, the reality is that the two forms of entertainment couldn't be more different: games are generally much longer thanΒ TV series, for starters. Moreover, unlike TV shows or movies, they […]

Read full article at https://wccftech.com/xbox-netflix-playbook-game-pass-reverse/

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