Kerala Tourism Unveils a Fresh Lineup of Experiential Products, Offering Authentic Cultural Immersion and Eco-Friendly Travel for Holiday Season Travelers

Kerala Tourism is set to captivate both domestic and international travelers this holiday season with a fresh array of experiential products. These new offerings, introduced during the ‘Network Kerala’ B2B Tourism Meet in Okhla, aim to provide an immersive travel experience that highlights the state’s diverse cultural heritage, stunning landscapes, and world-renowned hospitality. This strategic initiative is designed to reposition Kerala as more than just a scenic destination, focusing on deeper connections with the local culture and traditions.

As part of a broader marketing shift, Kerala Tourism is emphasizing its potential as a year-round destination. Beyond its famous backwaters and lush greenery, the state is now inviting visitors to connect with its people, heritage, and lifestyle, offering a richer and more meaningful travel experience.

A Focus on Year-Round Tourism

To strengthen its position as a year-round destination, Kerala’s government has increased the tourism budget by 20%, directing a significant portion of the funds toward marketing and promotional activities both within India and internationally. The goal is to attract travelers throughout the year, ensuring Kerala remains an appealing option beyond the traditional peak seasons.

In 2024, Kerala saw impressive tourism numbers, with 21.87 million domestic tourists visiting the state. The number of international visitors also surged to 738,374, marking a notable 13.76% increase from the previous year. These figures reflect the growing global appeal of Kerala, driven by its blend of natural beauty, cultural richness, and hospitality.

Experiential Travel Takes Center Stage

Kerala Tourism’s latest promotional campaigns highlight the state as a 365-day destination, catering especially to urban families looking for wholesome and restorative vacations. Kerala offers a wealth of experiences, from wellness retreats and Ayurvedic treatments to houseboat cruises, pristine beaches, wildlife exploration, and more. These diverse activities are designed to help visitors unwind, reconnect with nature, and bond with loved ones in a tranquil setting.

To further expand its reach, Kerala Tourism has enhanced its digital presence, with the tourism website now available in Hindi. This expansion aims to attract tourists from northern India, a rapidly growing market for Kerala. Kerala’s tourism website has already achieved recognition as the most visited state tourism portal in India for 2024-2025, highlighting the effectiveness of its targeted digital campaigns.

Innovative Products to Enhance the Visitor Experience

In addition to its traditional offerings, Kerala Tourism is introducing several new products to cater to the evolving needs of modern travelers. Among the latest offerings are wellness retreats, plantation visits, heritage tours, countryside stays, adventure sports, and Ayurveda-based wellness packages. These experiences are designed to immerse visitors in Kerala’s authentic culture, giving them a deeper understanding of the state’s traditions and way of life.

A key highlight is Kerala’s foray into heli-tourism, allowing travelers to experience the state’s spectacular landscapes from above. The state is also expanding its Responsible Tourism Mission, integrating local communities into the tourism experience. This initiative aims to create more sustainable and inclusive tourism practices that benefit both visitors and the local population.

In addition, Kerala is focusing on high-value tourism segments like destination weddings and MICE (Meetings, Incentives, Conferences, and Exhibitions). The state hosted a Wedding and MICE Conclave earlier this year in Kochi, attracting international event planners and showcasing Kerala as a prime destination for large-scale events and weddings.

Investing in Sustainability and Eco-Friendly Infrastructure

In line with its growing tourism sector, Kerala is placing a strong emphasis on sustainability and eco-friendly infrastructure. The state is implementing green building practices and prioritizing energy-efficient technologies in both public spaces and hospitality venues. These efforts reflect Kerala’s commitment to environmental stewardship and ensuring that tourism growth does not come at the expense of the state’s natural resources.

Kerala’s tourism infrastructure is being revamped with a focus on minimizing its ecological footprint. From waste management initiatives to sustainable architecture, the state is working to balance growth with environmental responsibility. This commitment to sustainable tourism further strengthens Kerala’s image as a responsible and eco-conscious destination.

Looking Ahead: The Future of Kerala Tourism

With its new experiential products, focus on sustainability, and ongoing investments in infrastructure, Kerala is poised to remain one of India’s top travel destinations. The peak tourism season, from November to January, continues to attract large numbers of both domestic and international travelers, and Kerala is optimistic about its growth in the coming years.

The combination of innovative offerings, sustainable practices, and a year-round tourism strategy positions Kerala to capitalize on increasing global travel demand. As Kerala surpasses pre-pandemic tourism numbers, the state is confident that its continued efforts will drive further growth in the sector.

Kerala offers more than just stunning landscapes—it provides an opportunity for travelers to immerse themselves in authentic experiences, connect with local culture, and explore its rich heritage. With these new initiatives, Kerala is committed to providing visitors with an unforgettable experience, ensuring that travelers leave with lasting memories of this unique destination.

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Mojacar Inspires a Tourism Revolution through Year Round Experiences Cultural Renewal and Responsible Growth

Mojacar, the dazzling seaside town on Spain’s Almeria coast, is rewriting its tourism story. Once known primarily as a summer escape filled with sunbathers and beach cafés, it is now rising as a four-season Mediterranean treasure that thrives long after the summer waves recede. With gentle winters, panoramic sea views, and a deep-rooted Andalusian soul, Mojacar is embracing a transformation that blends tourism, sustainability, and culture into a seamless year-round rhythm.

From Seasonal Destination to Endless Experience

The spirit of Mojacar has always been magnetic — sunlit white houses cascading down the hillside, narrow streets lined with bougainvillea, and the distant shimmer of the Mediterranean Sea. But its rhythm is changing. Gone are the days when Mojacar would quiet down after the last summer tourists departed. Today, it is becoming a living destination — a place that hums with activity through every season, from cultural festivals to coastal hikes and wellness retreats.

Visitors are now discovering that Mojacar’s winters hold as much charm as its summers. The mild temperatures invite travelers to explore mountain trails, local markets, and traditional Andalusian dining without the bustle of crowds. This new appeal is transforming Mojacar into a balanced haven where relaxation meets vitality — a town that never truly sleeps, only shifts its mood with the changing seasons.

Community Voices Shaping a New Identity

This evolution has ignited a spirited conversation among Mojacar’s residents and international community. Many see the growing trend of off-season visitors as a positive step toward a more stable, sustainable economy. Local restaurants, hotels, and shops that once relied on a brief summer boom are now experiencing steady activity across the calendar. The shift is offering year-round employment and nurturing a stronger sense of continuity for businesses and workers alike.

Yet, Mojacar’s success story is not without debate. Some residents express concerns about over-tourism and infrastructure strain. The absence of sufficient parking, limited heated pools in hotels, and rising housing costs are among the challenges cited. Others cherish the quieter months as a period of rest, reflection, and community connection — a time when the town reclaims its peaceful soul.

These differing perspectives underline an essential truth: Mojacar’s journey forward depends on balance. Its path to growth must honor both its economic ambitions and its deep-rooted tranquility — a delicate harmony that defines sustainable tourism.

The Connectivity Factor Driving Mojacar’s Growth

Accessibility remains one of Mojacar’s most pressing considerations. Though interest in winter tourism continues to grow, direct flight options to Almeria remain limited. The recent addition of new routes between Almeria City and Liverpool has improved access for UK travelers, but many still call for expanded connections from major airports like Birmingham and Gatwick.

Improving transport infrastructure could significantly elevate Mojacar’s appeal, positioning it as a preferred destination for travelers seeking a Mediterranean experience without the crowds of larger resorts. With stronger links between Almeria Airport, regional transport networks, and Mojacar itself, the town could establish itself as a leading model for balanced tourism expansion.

Sustainability at the Core of Mojacar’s Transformation

Mojacar’s rise as a year-round destination comes with a clear awareness of responsibility. The town is focusing on protecting its coastal environment and preserving its architectural heritage while encouraging mindful travel. Eco-conscious accommodation, renewable energy adoption, and sustainable business initiatives are slowly reshaping the town’s identity.

In addition, Mojacar is diversifying its tourism offerings beyond sun and sea. Adventure and wellness experiences are gaining traction — from yoga sessions overlooking the waves to cycling routes across the Sierra Cabrera. Culinary tourism is another growing draw, with local chefs showcasing the best of Almeria’s Mediterranean flavors, paired with fresh seafood and olive-oil-rich cuisine that celebrates Andalusia’s agricultural roots.

By broadening its tourism focus, Mojacar is attracting a more diverse audience — travelers seeking authentic, meaningful connections rather than fleeting visits. This approach not only extends the visitor season but also ensures tourism benefits reach deeper into the community.

Balancing Progress and Preservation

Mojacar’s transformation reflects a larger movement across the Mediterranean — towns seeking to thrive year-round without losing their essence. The community’s discussions about balance, access, and sustainability reveal a shared commitment to thoughtful growth. The focus is shifting from mass tourism toward measured development that supports both residents and visitors.

As Mojacar redefines its place on the map, it is emerging as a symbol of how small coastal towns can evolve without sacrificing authenticity. The goal is not just to attract tourists but to foster a way of life that integrates culture, business, and well-being throughout the year.

A Future Built on Harmony

Mojacar’s story is one of transformation through respect — for its people, its traditions, and its natural beauty. With its soft winter sun, golden beaches, and timeless white skyline, it is becoming more than just a destination. It is a living example of how modern tourism can evolve responsibly while celebrating heritage.

For travelers seeking an experience that combines coastal peace with cultural richness, Mojacar stands as a beacon of balance and renewal — a Mediterranean paradise where every season brings a new reason to return.

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Canada Breaks Tourism Records with Sixty Billion Dollar in Revenue This Summer, Fueled by Unprecedented Domestic and International Growth

Canada tourism sector has achieved a historic milestone in the summer of 2025, with the industry generating nearly $60 billion in revenue between May and August. This represents a remarkable 6% increase from the previous year, driven by a strong demand for both domestic and international travel. The growth has not only solidified Canada’s position as a leading global destination but also highlighted the diverse factors contributing to its tourism success.

Broad-Based Growth Across Canada

Canada’s tourism growth was felt across the entire nation, with 89% of the country’s regions experiencing an increase in visitor spending. This national surge in tourism illustrates the widespread appeal of Canada as a travel destination, extending beyond the traditional hubs of major cities. In particular, Atlantic Canada saw exceptional growth, demonstrating that even the more remote regions are benefiting from the tourism boom.

Regions outside large metropolitan areas also performed strongly, with 59% of Canadian regions exceeding the average growth rate of the country’s biggest cities. This indicates that tourism in Canada is increasingly becoming more distributed, ensuring that the economic benefits of travel reach smaller communities and rural areas. The success of this nationwide growth highlights the resilience and diversity of Canada’s tourism sector.

Domestic Travel Drives Record Performance

A key contributor to Canada’s record-breaking summer was the surge in domestic tourism. Spending by Canadians traveling within their own country increased by 6.9% from 2024, reflecting a growing trend of exploring local destinations. Notably, inter-provincial travel outpaced intra-provincial spending, pointing to a heightened interest in discovering other parts of the country.

Programs such as the Canada Strong Pass played a crucial role in stimulating domestic tourism. By offering discounts to visit national parks, museums, and heritage sites, the initiative helped drive increased traffic to cultural and natural landmarks. The success of these programs highlights the importance of nurturing domestic tourism, which has proven to be an essential pillar for Canada’s tourism economy.

International Tourism Fuels Economic Growth

Canada also experienced a significant uptick in international visitor spending during the summer of 2025. International tourism revenue grew by 10.4%, further cementing Canada’s place on the global travel map. As international interest in Canada continues to rise, the country’s diverse offerings, from stunning landscapes to vibrant cities, have become major draws for travelers worldwide.

This increase in international spending is largely driven by higher visitor spending per trip, signaling a trend of travelers opting for longer stays and spending more on experiences. Canada’s growing reputation as a top destination for adventure, culture, and culinary experiences is attracting visitors from key markets including the United States, Europe, and Asia.

The Accommodation Sector Sees Strong Performance

The Canadian accommodation sector also experienced a significant boost, with national hotel occupancy rates hitting 80.7% in August 2025—the highest level seen since 2014. Despite an increase in hotel supply, demand remained robust, underscoring the growing desire for accommodations across Canada.

Revenue Per Available Room (RevPAR) saw a 7.6% increase over the summer, further demonstrating the sector’s strength. The demand for lodging was not confined to the large cities, with regions such as Manitoba, Vancouver Island, and Nova Scotia seeing some of the highest occupancy increases. This indicates that the benefits of tourism are being felt across the entire country, not just in traditional tourist hotspots.

A Bright Future for Canada’s Tourism Industry

Looking ahead, Canada’s tourism sector is poised to continue its upward trajectory. With a diverse range of offerings—ranging from cosmopolitan cities to picturesque natural parks—the country is well-equipped to attract both domestic and international visitors in the years to come.

The national tourism boom of summer 2025 is expected to have long-lasting effects, with tourism contributing significantly to Canada’s economy and job market. As global travel continues to rebound, Canada’s rich culture, natural beauty, and unique experiences will remain strong selling points, ensuring that the country remains a top destination for travelers worldwide.

In conclusion, Canada’s tourism industry has achieved remarkable success, generating nearly $60 billion in revenue during the summer of 2025. This record performance is a testament to the country’s ability to attract visitors from all corners of the globe, supported by strong domestic interest and international demand. With continued investments in infrastructure and tourism initiatives, Canada’s tourism sector is well-positioned for ongoing success and growth.

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Hanoi Earns a Spot Among the Top Twenty Friendliest Cities Globally, Highlighting Vietnam’s Capital as a Must-Visit Destination for Warm Hospitality: Everything You Need to Know

Hanoi, Vietnam’s historic and cultural capital, has earned a spot among the world’s friendliest cities, securing 11th place in the latest global ranking by Time Out magazine. The survey, which engaged 18,500 residents across major cities, asked locals to assess how welcoming and friendly they felt their cities were. Hanoi’s position on the list underscores its reputation for warmth, kindness, and the genuine hospitality that visitors experience when they arrive.

Survey Highlights: Understanding What Makes a City Friendly

Time Out’s global survey focused on a range of factors that contribute to the overall feel of a city, including local kindness, green spaces, cultural offerings, art scenes, and overall happiness. It paints a broader picture of what makes a city not only livable but also truly welcoming. Hanoi’s inclusion in the top 20 alongside cities like Chiang Mai, Abu Dhabi, and Dubai highlights the unique blend of culture, history, and hospitality that defines the city.

Porto, Portugal, topped the ranking, with 85% of locals describing their neighbors as kind and welcoming. The city’s scenic beauty, vibrant arts, and the happiness of its residents all contributed to its success. Porto was also recently named “World’s Best City Destination” at the 2025 World Travel Awards, further cementing its place as a top destination for global travelers.

Hanoi’s Reputation for Warmth and Hospitality

Hanoi’s inclusion in the Time Out ranking is a testament to its growing reputation as a friendly, welcoming city. Visitors often remark on the kindness and generosity of the locals, from the vendors in the Old Quarter to the young professionals offering directions. The city’s warmth is felt throughout, whether you’re enjoying a bowl of pho on a street corner or taking in the serenity of Hoan Kiem Lake.

This warmth extends beyond the personal interactions with locals; Hanoi is also known for its rich history, thriving cultural scene, and green spaces that invite relaxation and connection. Visitors can explore historical landmarks, art galleries, and parks, or simply wander the streets and enjoy the atmosphere of one of Southeast Asia’s most captivating cities.

The Friendliest Cities Across the Globe

Hanoi wasn’t the only city to earn recognition in Time Out’s survey. Chiang Mai in Thailand, known for its calm, friendly atmosphere and strong cultural roots, also ranked highly. Cities such as Abu Dhabi and Dubai in the UAE, while known for their modern architecture and cosmopolitan lifestyle, have also maintained their reputation for warmth and hospitality.

Medellín, Colombia, came third, with its residents celebrating the city’s lively culture, diverse culinary scene, and welcoming nature. According to the survey, 69% of Medellín’s residents believe tourists would be embraced by locals, showcasing the city’s reputation as a growing travel destination known for its friendly people.

Hanoi’s Rise as a Global Tourism Hub

Hanoi’s rising status as one of the friendliest cities in the world reflects its increasing popularity as a global tourism destination. In recent years, the city has become a vibrant hub for travelers from around the world, drawn not only by its cultural significance but also by the warmth of its residents. The city’s unique ability to blend modernity with tradition makes it an attractive destination for those seeking an authentic cultural experience.

As tourism to Southeast Asia continues to grow, Hanoi’s blend of rich history, diverse cuisine, and welcoming atmosphere ensures that it will remain a key destination for international visitors. With an expanding infrastructure, improved flight connectivity, and a growing hospitality sector, Hanoi is well-positioned to further boost its appeal in the years to come.

Why Hanoi Stands Out as a Must-Visit Destination

Hanoi offers visitors a diverse range of experiences, from the peaceful calm of its lakes and temples to the vibrant energy of its streets. Its welcoming locals, stunning cultural landmarks, and ever-evolving arts scene contribute to its appeal. Whether you’re exploring the bustling Old Quarter, enjoying a serene moment at West Lake, or delving into the rich flavors of Vietnamese cuisine, Hanoi provides an immersive travel experience unlike any other.

Moreover, the city’s warm and inviting atmosphere makes it a place where visitors feel immediately at ease, further cementing its place among the world’s friendliest cities. Hanoi’s charm lies not only in its landmarks and attractions but in its ability to make visitors feel like they belong.

Conclusion: Hanoi’s Welcoming Spirit

Being ranked among the world’s friendliest cities is an incredible honor for Hanoi, and it highlights the city’s unique combination of historical allure, modern conveniences, and, most importantly, its warm-hearted residents. As the city continues to grow as a top global travel destination, it remains a beacon for those seeking not only a place to visit but a place to feel at home.

With its rich culture, welcoming locals, and vibrant atmosphere, Hanoi is a destination that invites travelers to experience its beauty, history, and warmth. Whether visiting for a short trip or planning a longer stay, Hanoi is a city that will always make you feel like part of its community.

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