Thailand Reduces Visa-Free Stay to Thirty Days for Ninety-Three Eligible Countries, Focusing on Short-Term Tourism and Addressing Illegal Employment Concerns

Thailand has reduced the visa-free stay to 30 days for citizens from 93 eligible countries, a move designed to refocus on short-term tourism while tackling the rising concerns of illegal employment. This decision comes as part of the government’s ongoing efforts to manage the flow of tourists and prevent the misuse of the visa-free policy, which has been increasingly associated with individuals overstaying their visits for work purposes. The adjustment aims to strike a balance between encouraging tourism and ensuring that visitors adhere to the legal framework, ultimately safeguarding the country’s labor market and tourism industry.

In early 2026, the Thai government confirmed a significant change to its visa-exemption policy, reducing the permitted stay for foreign visitors from 60 days to 30 days. This decision marks a return to the previous 30-day visa-free stay that had been in place prior to the pandemic and is part of a broader shift to ensure the visa-exemption system is more aligned with short-term tourism. The move has sparked considerable discussion within the travel industry and among international visitors, as the 60-day stay period was introduced to stimulate tourism in the wake of the pandemic’s impact.

The 60-day visa-free stay, which had been in effect since July 2024, allowed travelers from 93 countries to stay in Thailand without a visa for up to two months. This expansion was part of a strategy to revitalize Thailand’s tourism sector, which, like many global destinations, had suffered from the severe downturn in international travel due to the pandemic. With a long history as a popular travel destination, Thailand sought to encourage the return of international visitors by extending the visa-free stay period, hoping to boost both short-term and long-term tourism across its cities, beaches, and cultural sites.

However, the extended stay period led to a range of unintended consequences. The Thai government has reported that the 60-day visa-free scheme, initially intended to attract tourists, was increasingly being used for purposes beyond tourism. Local authorities began to notice a rise in the number of foreign visitors engaging in activities such as illegal employment, running unregistered businesses, or even managing foreign-owned tour companies without the proper legal permits. This shift from the original tourism-centric goals of the policy raised concerns about the potential for misuse of the extended stay.

Tourism operators and local businesses also began to voice concerns about the impact of longer stays. The Thai government has stated that the current framework, which allowed visitors to stay for two months without any visa-related concerns, has inadvertently led to an increase in situations that undermine legal business practices and distort the labor market. Many of these activities, while not directly related to tourism, contributed to the rising concerns about illegal employment and the lack of regulatory oversight in the tourism sector.

In light of these concerns, the Thai government made the decision to revert to the previous 30-day visa-free stay for visitors from the 93 eligible countries. This policy change is meant to bring the system back to its original intent, which was to provide short-term stays for tourists rather than encouraging extended stays for purposes that fall outside the realm of leisure travel. By reducing the stay period, officials hope to better regulate the tourism sector, ensuring that the country remains a top destination for travelers seeking vacations, cultural experiences, and tourism-related activities, rather than becoming a base for long-term residence or business operations without proper documentation.

While the 30-day visa-free period will soon become the new standard, travelers who wish to stay beyond this period will still be able to apply for a 30-day extension at a Thai immigration office. This allows for some flexibility for those who may want to extend their stay for legitimate purposes, such as further tourism, business meetings, or other travel-related activities. The extension option ensures that those who need additional time for their visit can do so in accordance with Thai immigration laws. However, the extension process will be subject to the approval of immigration authorities, and visitors will still be required to comply with all regulations regarding their stay in the country.

The Thai government has made it clear that the list of 93 countries eligible for the visa-exemption scheme will not be changing, meaning that travelers from these nations will continue to enjoy the benefits of the 30-day visa-free stay. However, visitors should be mindful of the reduced stay period and ensure they plan their trips accordingly. With the new rule, tourists will need to be more conscious of their travel duration and may need to reconsider their travel plans if they were initially planning to stay longer than the allotted 30 days.

As of now, the exact date of implementation for the new regulation has not been announced. The government has indicated that until the new rule comes into effect, the current 60-day visa-free stay will remain in place. This gives travelers who are planning trips to Thailand in the near future some time to prepare for the upcoming changes.

Thailand has reduced the visa-free stay to 30 days for 93 eligible countries to focus on short-term tourism and address concerns over illegal employment, aiming to prevent overstays and better manage visitor flows.

Thailand’s decision to reduce the visa-free stay from 60 days to 30 days reflects a shift back to the original purpose of the visa-exemption scheme, which was to facilitate short-term tourism rather than extended stays for other purposes. While the move has sparked concerns among some travelers and tourism operators, it is aimed at maintaining the integrity of Thailand’s tourism industry and ensuring that the country remains a welcoming destination for those seeking authentic travel experiences. With the option for extensions still available for those who need more time, the policy change is designed to strike a balance between promoting tourism and ensuring the long-term sustainability of the sector. As the implementation date for the new regulation draws closer, visitors will need to stay informed about the changes to avoid any disruptions to their travel plans.

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Etihad Airways Elevates the Travel Experience on All Flights to Australia and UAE with New Fully Enclosed Business Class Suites Featuring Cutting-Edge Technology, Increased Privacy, and Comfort

Etihad Airways has redefined luxury travel on its flights to Australia and the UAE with the introduction of fully enclosed Business Class suites. These state-of-the-art suites are designed to offer travelers an unparalleled experience, featuring cutting-edge technology and enhanced comfort. The new design significantly elevates privacy, allowing passengers to enjoy a more intimate, quiet, and personalized journey. With adjustable mood lighting, advanced entertainment systems, and ergonomically crafted seating, these suites cater to the modern traveler’s desire for both luxury and convenience. This upgrade aligns with Etihad’s commitment to innovation, ensuring that every flight to and from Australia and the UAE offers a premium travel experience that is second to none.

Etihad Airways has reached a significant milestone in its premium service offerings for Australian travellers, unveiling a major upgrade to its fleet. As part of its commitment to enhancing the travel experience, the airline has now equipped all flights to and from Australia with the latest-generation Business Class suites. This upgrade follows the introduction of the Boeing 787-9 on the Melbourne–Abu Dhabi route, bringing several innovations that include fully enclosed doored suites, next-generation in-flight entertainment, and enhanced cabin capacity. This development marks a critical step in Etihad’s ongoing efforts to improve passenger experiences and solidify its position as a leader in the premium travel sector.

Etihad now stands as the only Gulf carrier to offer fully enclosed premium cabins on every flight to Australia, a distinction that emphasizes its growing investment and dedication to this market. This expansion will provide Australian travellers with more options to experience the high standards that Etihad is known for. The introduction of the Boeing 787-9 marks a shift in the airline’s operations, showcasing its focus on providing top-notch service and comfort to its passengers.

Boeing 787-9 Makes Its Debut in Melbourne

Etihad has officially transitioned its Melbourne service to the Boeing 787-9 Dreamliner, a move that increases the capacity of the route from 290 to 303 seats. Along with this capacity boost, the airline has introduced a completely new cabin design across all classes, which includes the airline’s latest-generation Business Class suites. The Boeing 787-9 is not only more spacious but also introduces several innovative features that are aimed at enhancing the overall travel experience for passengers.

Among the key features of the aircraft are:

• 32 fully enclosed Business Class suites with sliding doors, ensuring privacy and comfort for passengers
• Customised Collins Elements seats, a world-first on Etihad’s 787s, that offer enhanced functionality and design
• Increased suite height, which enhances privacy and personal space for each traveller

These upgrades elevate the service levels for travellers departing from Melbourne and set the standard for all Etihad flights to and from Australia. This shift aligns Melbourne with Sydney, where Etihad transitioned to an all-A350-1000 fleet two months ahead of schedule in response to strong demand from passengers. The consistent improvements across both Australian routes demonstrate the airline’s focus on maintaining a premium service offering, regardless of the destination.

Etihad’s Business Class: A Step Above

Etihad’s new Business Class suites are designed with privacy, comfort, and advanced technology in mind. The fully enclosed suites with sliding doors provide an enhanced level of privacy that caters to passengers seeking a more secluded and tranquil environment during their flight. The suites are equipped with lie-flat beds and increased personal space, ensuring that long-haul travellers can rest comfortably throughout their journey.

Another standout feature is the Rave Ultra 4K screens, which provide crystal-clear resolution and a premium in-flight entertainment experience. The ability to pair Bluetooth headphones to the system enhances the convenience and quality of sound, while device-to-screen connectivity allows passengers to seamlessly stream content from their devices to the screen. High-speed Wi-Fi with streaming capabilities ensures that travellers can stay connected throughout the flight, while live TV options—including news and sports—allow passengers to stay informed during their journey. These innovations help Etihad stay ahead of the curve in terms of premium service offerings for Business Class travellers, ensuring a truly elevated experience on every flight.

The new Business Class suites reflect Etihad’s commitment to ensuring that passengers have access to the latest technology and comforts. For travellers flying from Australia to Abu Dhabi, this means an upgraded experience that includes modern cabin designs, next-generation entertainment, and premium features that make long-haul flights more enjoyable and stress-free. Whether continuing onward to Europe, the Middle East, or Africa, passengers can enjoy the peace of mind that comes with knowing they are travelling in comfort and style.

Expanded Service Network for Australian Travellers

With the introduction of the new Boeing 787-9, Etihad’s Australian network has undergone a significant expansion. The airline now offers daily Boeing 787-9 flights from Melbourne, allowing for greater convenience and flexibility for passengers travelling between Melbourne and Abu Dhabi. In addition, Etihad operates 10 weekly Airbus A350-1000 flights from Sydney, including double-daily services on Mondays, Tuesdays, and Fridays.

Both the Boeing 787-9 and the Airbus A350-1000 feature fully enclosed Business Class suites, providing consistency in the premium experience across both major Australian cities. These upgrades ensure that travellers can enjoy the same high-quality service and comfort no matter where they depart from in Australia. The new aircraft are equipped with state-of-the-art features designed to enhance the overall flight experience, from increased privacy to advanced technology, further reinforcing Etihad’s commitment to providing world-class service.

Strengthening Commitment to the Australian Market

Etihad’s recent fleet upgrade is a clear indication of the airline’s ongoing commitment to the Australian market. The introduction of the Boeing 787-9 on the Melbourne route complements the recent transition to an all-A350 operation in Sydney. These changes underline Etihad’s dedication to delivering an exceptional travel experience to Australian passengers, with enhanced privacy, comfort, and service across all classes.

The decision to retire the older Boeing 777-300ER from Australian skies marks a significant shift in the airline’s operations, signaling the end of an era and the beginning of a new chapter in Etihad’s Australian operations. With the Boeing 787-9 and Airbus A350 now exclusively serving the Australian routes, Etihad is ensuring that its passengers enjoy the latest in aviation design and technology on every flight.

Etihad Airways has upgraded its flights to Australia and the UAE with fully enclosed Business Class suites, offering travelers enhanced privacy, comfort, and cutting-edge technology for a more luxurious and personalized flying experience.

A New Era for Australia-Middle East Travel

For business travellers, frequent flyers, and luxury-focused holidaymakers, Etihad’s upgrade represents a substantial enhancement to Australia–Middle East travel. The fully enclosed suites, next-generation entertainment systems, and modern cabin designs now come standard on every Etihad flight to and from Australia. This significant fleet upgrade reaffirms Etihad’s commitment to providing the very best in air travel for Australian customers, ensuring that they can experience the highest levels of service and comfort on every journey. Whether flying for business or leisure, Etihad continues to set the standard for premium air travel between Australia and the Middle East.

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Saxon Air Achieves Landmark Status as the UK’s Largest Onshore Helicopter Operator with the Addition of Five New Helicopters to Its Fleet

Saxon Air has reached a significant milestone by becoming the UK’s largest onshore helicopter operator, a title it secured through the addition of five new helicopters to its fleet. This expansion brings the total number of aircraft to 12, with plans to further grow the fleet in the coming months. The company’s rapid growth underscores its commitment to delivering exceptional helicopter charter services across the country, positioning it as the leading provider in the UK’s competitive aviation sector.

Saxon Air has solidified its position as the largest onshore charter helicopter operator in the UK, marking an exciting period of growth and expansion for the company. With a significant investment in fleet expansion, Saxon Air has not only increased its number of helicopters but has also committed to providing state-of-the-art services to a growing number of clients across the country. This strategic growth is a clear demonstration of Saxon Air’s dedication to becoming the leader in the UK’s helicopter charter and aircraft management industry.

Since December 2025, Saxon Air has added five new helicopters to its fleet, bringing the total number of aircraft to 12. The company also has ambitious plans to further grow its fleet, with three more helicopters set to join by April 2026. This expansion not only reinforces Saxon Air’s growing footprint in the UK but also underlines the company’s unwavering commitment to providing the highest standard of helicopter services for both private and commercial clients. As the demand for luxury travel, quick access, and high-end charter services continues to rise, Saxon Air is positioning itself to meet these demands with its fleet of modern aircraft.

The newest addition to Saxon Air’s impressive fleet is a factory-new AgustaWestland AW109SP, which is a state-of-the-art, twin-engine VIP helicopter. The AW109SP joins a diverse fleet that already includes other sophisticated models such as the Leonardo AW109S, AW109 Trekker, AW109SP, AW119Kx, and Airbus H125. Each of these helicopters is equipped with cutting-edge technology, offering a high degree of versatility and reliability that ensures Saxon Air can meet the varied needs of its diverse clientele. Whether it’s for corporate executives, luxury tourists, or emergency services, the fleet is designed to offer a wide range of capabilities, making Saxon Air one of the most adaptable and modern helicopter operators in the UK.

The company’s rapid fleet expansion is not an accident; it is the result of Saxon Air’s strong relationships with its clients and its proven reputation for providing commercially intelligent, efficient, and safe solutions. Over the years, Saxon Air has cultivated a loyal customer base, thanks to its focus on delivering seamless, professional services that meet the specific needs of its clients. The company’s reputation for excellence in both helicopter charter and aircraft management has allowed it to expand rapidly in a competitive marketplace, attracting new clients and partners eager to take advantage of its exceptional services.

One of the key advantages that Saxon Air offers in the competitive helicopter charter market is its dual Air Operator Certificate (AOC), which provides the company with integrated access to both the helicopter and jet charter markets. This certification is a crucial asset in today’s dynamic and fast-paced travel industry, as it allows Saxon Air to serve a broader market, catering to clients who need flexibility and comprehensive travel solutions. By offering access to both helicopter and jet services, Saxon Air provides a seamless, one-stop solution for clients who require both types of aircraft for their travel needs. This versatility is a unique selling point that has set Saxon Air apart from other operators in the UK market.

Saxon Air’s fleet expansion is not just about acquiring more aircraft, however; it is also about building a robust infrastructure that supports quick and reliable service delivery. The company has established helicopter bases at strategic locations across the UK, including Denham, Elstree, Oxford, Redhill, and Norwich. These bases are strategically positioned to allow Saxon Air to provide rapid response capabilities, ensuring that services are available within 10 minutes of London. This swift access is particularly important for high-frequency charter clients, such as corporate executives and VIP clients, who require fast and efficient helicopter services at short notice. The geographical spread of these bases ensures that Saxon Air can meet the demands of its clients, regardless of their location, and further enhances its reputation as one of the most reliable and accessible helicopter operators in the UK.

The company’s infrastructure also supports its growing clientele, with a focus on high-frequency charter services. Whether it is daily or frequent flying needs, Saxon Air’s ability to offer a consistent and high-quality service has made it the go-to provider for many customers. Additionally, the company’s ability to provide bespoke services tailored to the specific needs of its clients sets it apart in a crowded market. From business executives to tourists seeking a luxury experience, Saxon Air’s fleet and operational infrastructure cater to a wide variety of requests, ensuring that each journey is as smooth and personalized as possible.

Saxon Air’s ongoing investment in infrastructure and next-generation aircraft reflects its forward-thinking approach to the helicopter charter industry. As one of the most experienced and well-established operators in the UK, Saxon Air’s focus is not only on growing its fleet but also on enhancing the customer experience through continuous innovation and improvement. The company understands that to remain at the top of its game, it must consistently exceed client expectations, and this is reflected in its ongoing efforts to modernize its fleet, enhance its operational capabilities, and maintain the highest safety standards.

Saxon Air has become the UK’s largest onshore helicopter operator with the addition of five new helicopters to its fleet, bringing its total to 12 and reinforcing its position as the industry leader in helicopter charter services.

As Saxon Air enters 2026, it remains a preferred choice for discerning owners and charter clients looking for premium helicopter services. The company’s commitment to excellence, its impressive fleet of modern aircraft, and its strategic infrastructure make it a standout operator in the UK’s competitive helicopter charter market. Whether for business, leisure, or emergency services, Saxon Air is well-equipped to handle the growing demand for premium helicopter charter and aircraft management services, solidifying its position as the leader in the industry. With its eyes set firmly on the future, Saxon Air is poised to continue its growth, delivering exceptional service to an ever-expanding list of clients across the UK.

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Qatar Joins Bahrain, UAE, Saudi Arabia and More as Oman Vision 2040 Creates a Pathway for Economic Resilience and Tourism Growth in the Gulf

Qatar joins Bahrain, UAE, Saudi Arabia, and more as Oman Vision 2040 paves the way for economic resilience and tourism growth in the Gulf. As the region navigates economic shifts, Oman’s strategic vision aims to diversify its economy, reduce reliance on oil, and unlock new opportunities for tourism. By investing in infrastructure, sustainable practices, and global competitiveness, Oman’s Vision 2040 is becoming a beacon for regional development, positioning the Gulf as a leading hub for both business and tourism. This shift not only strengthens economic stability but also fosters long-term growth in the tourism sector, creating a more resilient and diversified future for the entire region.

As Oman concluded its Tenth Five-Year Plan at the end of 2025, it signified more than just the completion of a planning cycle—it represented the close of a significant transitional phase. The plan, which was introduced in 2021 as part of Oman Vision 2040, was the first executive step toward achieving long-term strategic goals. It was designed to transform Oman’s broad vision into concrete, measurable projects that would shape the nation’s future. This initiative unfolded against the backdrop of rapid economic changes in the region and the pressures of managing fiscal stability amidst fluctuating global economic conditions.

The initial budget for the plan was set at 6.4 billion Omani rials (approximately $16.64 billion). However, by the end of the period, the budget had expanded to about 9.7 billion rials (around $25.22 billion), marking a 51 percent increase. This increase was a response to shifting economic dynamics, allowing the government to adjust resource allocation to meet new challenges while maintaining the focus on Oman Vision 2040’s long-term objectives. Despite the larger budget, the government’s strategy remained consistent—ensuring that fiscal discipline was maintained while pursuing ambitious national goals.

Over the course of the five years, 388 out of the 416 planned projects were successfully implemented. These projects spanned a broad spectrum of sectors, with a particular focus on social development, economic diversification, governance, and environmental sustainability. Among the key achievements was the reduction of public debt to around 34 percent of GDP, a significant improvement from previous years. The Vision 2040 periodic report revealed that approximately 74 percent of the interim targets set for the plan had been achieved, underscoring the plan’s success in meeting its goals.

Investment in key sectors such as economic, free, and industrial zones reached 20.9 billion rials (around $54.34 billion). Notable milestones included the expansion of green hydrogen projects, which saw eight initiatives launched. Furthermore, the Oman Global Financial Centre was established, complete with an independent legislative framework. An investment and trade court was also activated to provide a conducive environment for businesses, alongside several programs designed to support startups and small and medium-sized enterprises (SMEs).

Oman also saw notable growth in its stock market, with the Muscat Stock Exchange recording its best weekly performance since 2014. This surge was driven by speculation that the exchange might soon be upgraded to “emerging market” status on the MSCI index. Such an upgrade would bring a boost to investor confidence, with analysts predicting an influx of capital totaling around $350 million initially. Over time, this figure could increase to approximately $970 million. This anticipated upgrade represents a strong signal of growing investor interest in Oman’s evolving economic landscape.

While Oman has made significant strides, other Gulf countries have been re-evaluating some of their major development projects. In Saudi Arabia, for instance, the scope of the Red Sea tourism project was scaled back as part of a broader review of spending priorities. Furthermore, projects such as “The Cube” and the Trojena development in NEOM were delayed. These changes were attributed to technical and financial reviews intended to adjust the pace of these ambitious initiatives to match the kingdom’s long-term financial capabilities.

Fiscal experts have noted that the economic stability of Gulf countries may depend on the price of oil. If oil prices stabilize at around $60 per barrel, it is expected that Qatar, the UAE, and Kuwait will be able to balance their budgets, though only marginally. On the other hand, countries like Saudi Arabia, Oman, and Bahrain may find it necessary to borrow or use foreign assets to finance their national spending. Oman’s public debt, however, has shown a substantial reduction, falling to between 35 and 36 percent of GDP by 2024–2025, down from more than 60 percent in 2020. At the same time, Oman’s non-oil sector has seen growth of about 3.5 percent in 2025, reflecting the country’s efforts to diversify its economy and reduce its dependence on oil revenues.

Looking ahead, Oman has set its sights on further diversifying its economy by strengthening manufacturing and renewable energy sectors. The country aims to generate about 30 percent of its electricity from renewable sources by 2030. In addition to energy, Oman plans to boost tourism, digital economies, and logistics. These sectors are expected to play a significant role in the Sultanate’s long-term growth and will be key to sustaining the momentum from the Tenth Five-Year Plan.

While many countries in the region have pursued rapid, transformative development models, Oman’s approach has been more gradual and methodical, marked by fiscal discipline and institutional resilience. This approach, often described by economists as a “quiet transition,” has focused on incremental yet steady progress. By carefully managing its resources and maintaining clear targets, Oman has avoided the shocks and abrupt transformations that can often come with overambitious projects. Instead, it has laid the groundwork for sustainable growth, positioning itself as a stable and reliable player in the Gulf’s dynamic economic landscape.

Qatar joins Bahrain, UAE, Saudi Arabia, and more as Oman Vision 2040 drives economic resilience and tourism growth in the Gulf by diversifying economies, reducing oil dependence, and investing in sustainable tourism infrastructure, positioning the region for long-term success.

Oman’s Tenth Five-Year Plan marks a significant chapter in its development, characterized by strategic fiscal management and successful project implementation. As the Sultanate continues to diversify its economy and invest in key sectors, its measured approach to development stands as a model of gradual, steady transformation. With its focus on sustainable growth, Oman is well on its way to achieving the ambitious goals set out in Oman Vision 2040, ensuring a prosperous future for its citizens and a competitive position in the regional economy.

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Spring Festival Ushers in Over Three Hundred Seventy-Seven Thousand Tourists to Hong Kong, Marking a Thriving Start to the Chinese New Year Festivities

Hong Kong has kicked off the Chinese New Year celebrations with a remarkable surge in tourism, welcoming over three hundred seventy-seven thousand visitors during the Spring Festival. This influx reflects the city’s vibrant allure and strong recovery post-pandemic, as travelers flock to experience its festive offerings, from cultural events to shopping and dining. With a rich mix of traditional celebrations and modern attractions, Hong Kong continues to establish itself as a top destination for tourists, setting a thriving tone for the year ahead.

On the first day of the nine-day Spring Festival holiday, Hong Kong experienced an influx of visitors, filling its vibrant tourist destinations and commercial centers with excitement. By 9 pm, official data from the Hong Kong Special Administrative Region (HKSAR) government revealed that over 377,000 tourists had already arrived, marking a strong start to the city’s busiest holiday period of the year.

The Spring Festival, one of the most significant celebrations on the Chinese calendar, brings an array of festivities, and Hong Kong is no exception. Mainland Chinese visitors were particularly eager to experience the city’s festivities, filling up shopping malls, cultural centers, and entertainment districts. Many were in search of unique gifts, including intricately crafted accessories and ornaments designed to honor the Year of the Horse. These items, often made from pure gold and featuring elegant horse motifs, symbolize good fortune and prosperity for the coming year. The city’s commercial hubs saw a surge in activity, as tourists from across mainland China eagerly participated in the celebrations.

This year, Hong Kong’s Chinese New Year celebrations were especially enticing, with a diverse range of activities planned throughout the holiday period. Among the most anticipated events were the spectacular float parade, dazzling fireworks displays, and thrilling horse racing events that are an integral part of Hong Kong’s festive culture. Additionally, various soccer games were held, drawing in both sports fans and visitors eager to experience the city’s vibrant sporting scene. These events were designed to offer both locals and tourists an unforgettable celebration, one that blends traditional Chinese culture with Hong Kong’s dynamic, modern atmosphere.

For international visitors, these celebrations have become a major draw, making Hong Kong an attractive destination during the holiday season. The city’s blend of cultural and modern attractions, world-class shopping, and culinary delights create a unique experience that appeals to tourists of all types. The Chinese New Year festivities, in particular, offer a rare opportunity for visitors to immerse themselves in traditional customs while also enjoying the vibrant energy of a global city.

Local data indicated a strong upward trend in tourism, further demonstrating the city’s appeal to both domestic and international travelers. From January 1 to February 13, Hong Kong saw a 9.6% increase in total visitor numbers compared to the same period the previous year. This growth in overall tourism was attributed to the steady recovery of the city’s tourism sector, which had faced challenges in previous years. More impressively, international arrivals during this period increased by 16.4%, signaling the city’s rising popularity as a travel destination for overseas visitors.

Hong Kong’s tourism sector has worked hard to establish the city as a major hub for both leisure and business travelers. Its strategic location, exceptional infrastructure, and wide range of entertainment options make it an ideal destination for those looking to experience a blend of cultural heritage and modern luxury. The increase in international visitors is a testament to the city’s efforts to revitalize its tourism industry and position itself as a top destination in Asia.

In addition to traditional attractions, Hong Kong is also investing in new infrastructure and experiences to cater to a diverse range of tourists. The city has been continuously enhancing its tourism offerings, ensuring that it remains competitive in an increasingly crowded global tourism market. With a growing focus on sustainability and innovation, Hong Kong aims to offer travelers unique experiences that are both memorable and environmentally conscious.

Moreover, the success of the Spring Festival holiday is a reflection of Hong Kong’s continued recovery as a global tourist destination. Over the past few years, the city has faced various challenges, but the resilience of its tourism industry is clear in the increasing number of visitors and the strength of the local economy. The Spring Festival, in particular, serves as a key indicator of the city’s ability to attract both returning and new visitors.

As the Chinese New Year festivities continue throughout the holiday period, visitors to Hong Kong are expected to flock to the city’s iconic landmarks, including Victoria Harbour, the Avenue of Stars, and the city’s famous shopping districts. The impressive array of cultural performances, street fairs, and public events scheduled for the remainder of the Spring Festival will no doubt continue to draw large crowds.

Beyond the Spring Festival, Hong Kong’s tourism industry is poised for even more growth, with the city’s tourism authorities working to expand its international presence. The rise in overseas tourists, particularly from nearby countries, is expected to continue throughout the year, fueled by the city’s well-established reputation for offering a world-class experience.

Hong Kong welcomed over three hundred seventy-seven thousand tourists during the Spring Festival, driven by the city’s vibrant cultural events, shopping, and dining experiences, marking a strong start to the Chinese New Year celebrations.

the first day of Hong Kong’s Spring Festival holiday marked a strong start to what is expected to be a bustling nine days of celebration. With over 377,000 visitors already counted by 9 pm, the city’s tourism industry is witnessing a remarkable revival. The combination of traditional Chinese New Year celebrations, modern entertainment, and Hong Kong’s status as a premier global destination is attracting tourists from around the world. The city’s impressive growth in international tourism, coupled with a 9.6% increase in total visitor numbers and a 16.4% rise in overseas arrivals, highlights Hong Kong’s continued appeal and its position as a leading travel destination in Asia. With ongoing efforts to enhance its offerings and infrastructure, Hong Kong is set to remain a top choice for tourists looking for a dynamic, culturally rich travel experience.

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China Joins New Zealand, UAE, Australia, Malaysia, and More in Outbound Travel Surge, Projected to Exceed Two Hundred Twenty-Five Million Trips in 2026, Marking a New Era of Global Travel Growth

China’s outbound travel industry is poised for unprecedented growth in 2026, joining a global wave of countries such as New Zealand, UAE, Australia, and Malaysia, as travelers from these nations are expected to make over 225 million trips. This surge is being driven by a combination of factors, including relaxed travel restrictions, growing disposable incomes, and an increasing desire for international experiences. China’s tourism sector is benefiting from robust economic recovery, enhanced connectivity, and favorable visa policies, positioning it as a key player in the new era of global travel growth. As more Chinese citizens embrace the opportunity to explore international destinations, the tourism industry worldwide stands to experience a significant boost.

China’s outbound tourism in 2026 is projected to reach over 225 million trips, surpassing pre-pandemic levels and marking a shift from recovery to a phase of sustainable growth, according to a recent industry report. This surge signals that the country’s travel market is entering a new phase, characterized by longer stays, increased segmentation, and higher spending per traveler.

The findings suggest that China’s outbound travel market is no longer just focused on volume recovery but is instead evolving toward a more diversified structure. High-net-worth individuals (HNWIs) are now leading the way, taking longer international trips, often staying for over 16 days, with per-capita spending regularly exceeding RMB 100,000. While short-haul travel continues to dominate in terms of overall volume, mid-haul travel is gaining traction, particularly among higher-income groups. Meanwhile, the volume of short-haul trips remains high, with mid-income travelers maintaining frequent travel habits.

The growing demand for mid-haul travel has also led to a shift in consumer behavior. Mid-income travelers are primarily focusing on short-haul trips, with bookings typically made one to two weeks before departure. This segment tends to book quickly, capitalizing on the availability of shorter, more flexible trips. High-income travelers, however, plan their trips with more foresight, often booking mid-haul trips three to four weeks in advance. These travelers exhibit a preference for destinations that offer a balance of luxury and culture, often opting for longer stays and more premium experiences.

Among HNWIs, there is a clear trend toward longer, more flexible trips. This group tends to book their long-haul travel well in advance, often favoring destinations that cater to high-end tourism and exclusive experiences. The greater flexibility in planning allows this group to choose more luxurious and unique destinations, as well as participate in bespoke experiences that may require extended preparation time.

The report also highlights that, as China’s outbound tourism market matures, the demand for high-value experiences is rising. While short-haul travel continues to anchor overall tourism volumes, mid-haul travel is expanding into higher-income tiers, offering travelers more diverse options. High-income travelers are increasingly looking for mid-haul destinations that offer a mix of adventure, cultural enrichment, and exclusivity.

When it comes to choosing destinations, there is a clear divergence in preferences based on income levels. Mid-income travelers are still predominantly opting for nearby, short-haul destinations within Asia, including various countries with well-established tourism infrastructures. Destinations in Asia remain highly popular due to their proximity and relatively lower costs compared to more distant locations. The appeal lies in their ease of access, affordable travel options, and the variety of experiences they offer.

In contrast, high-income travelers are increasingly attracted to destinations in the Middle East, such as the UAE and Qatar, where luxurious experiences, modern amenities, and rich cultural offerings are on full display. These locations cater to affluent travelers seeking a combination of relaxation, indulgence, and cultural immersion. Meanwhile, HNWIs are more inclined to travel to destinations in Oceania, such as Australia and New Zealand, known for their luxury accommodations, natural beauty, and high-end experiences. For HNWIs, these locations offer the perfect blend of tranquility, adventure, and exclusivity.

Spending habits also vary significantly across income groups. Mid-income travelers tend to focus their spending on shopping, particularly for affordable apparel and personal items. They also seek experiences that offer good value for money, such as food and entertainment, as well as digital products. On the other hand, high-income travelers exhibit a more diversified approach to spending. In addition to purchasing clothing, this group is increasingly investing in premium products, such as financial services, high-end cosmetics, and luxury accessories. They view their travel experiences as an opportunity to enhance their lifestyles with premium products and services.

High-net-worth travelers, however, have the highest spending power and are more likely to invest in luxury goods and experiences. Their consumption priorities are focused on high-end brands, exclusive experiences, and tailored services that provide both comfort and prestige. These travelers are willing to spend significantly more on travel-related products, including bespoke accommodations, private transportation, and unique cultural or adventure experiences.

Accommodation preferences also vary across income levels. Mid-income travelers are more concerned with finding affordable, well-rated options that meet their basic needs. They rely heavily on online platforms and peer reviews to make informed decisions, often prioritizing cost and convenience over additional services. High-income travelers, however, place greater emphasis on safety standards, additional services such as concierge support, and value-added offerings that enhance the quality of their stay.

For HNWIs, accommodations are all about exclusivity and comfort. They seek out premium views, exceptional cleanliness, and personalized services that ensure a seamless, luxurious experience. For this group, the quality of the accommodation is an essential part of the overall travel experience, and they are willing to pay a premium for it.

Booking behavior also reflects the segmentation across income groups. Mid-income travelers are largely driven by social media platforms and online travel agencies (OTAs), with much of their decision-making happening close to the date of departure. High-income travelers, however, tend to rely more on official sources, curated networks, and direct booking channels. They often prefer to plan well in advance and value personalized advice, whether from travel agents or exclusive networks.

In 2026, China’s outbound travel is expected to exceed 225 million trips, joining global leaders like New Zealand and UAE, driven by rising incomes, eased travel restrictions, and greater international mobility.

Overall, China’s outbound tourism market in 2026 is set to reach new heights, driven by evolving demand patterns and the increasing segmentation of travelers. With longer stays, higher spending per traveler, and a growing interest in more tailored experiences, the market is shifting from recovery to a new, dynamic phase of growth that offers a diverse array of travel opportunities for all income levels.

The post China Joins New Zealand, UAE, Australia, Malaysia, and More in Outbound Travel Surge, Projected to Exceed Two Hundred Twenty-Five Million Trips in 2026, Marking a New Era of Global Travel Growth appeared first on Travel And Tour World.