A Google expert explains what it means to take a full-stack approach to AI and why it’s been the foundation of our AI work for so long.

John Mueller explained that impressions in Google's Search Console AI report track links to your pages, and user-activated links only count after they're activated.

The post Google’s Mueller Explains How AI Search Impressions Get Counted appeared first on Search Engine Journal.

Microsoft Clarity's Bot Analytics dashboard now detects when bots request URLs your robots.txt disallows, with trends and filters by bot and operator.

The post Microsoft Clarity Now Flags Bots That Ignore Robots.txt appeared first on Search Engine Journal.

Google's new messaging to CMOs reiterates that GEO is still SEO and states that third-party tools have no access to its internal metrics.

The post Google Says SEO Tools Lack Access To Its Internal Metrics appeared first on Search Engine Journal.