UN Tourism Regional Workshop on Measuring Sustainability in Asia-Pacific – November 2025

Tourism is one of the fastest-growing sectors in the global economy. While it brings significant economic benefits, it also poses challenges related to environmental conservation, social well-being, and economic equity. To ensure that tourism contributes to sustainable development, robust frameworks for measurement and policy are crucial. The UN Tourism Regional Workshop on Measuring the Sustainability of Tourism in Asia and the Pacific, scheduled for November 18-20, 2025, in Brunei Darussalam, is a critical step in advancing these efforts.

The workshop, organized by the United Nations World Tourism Organization (UNWTO), will focus on introducing and implementing the Statistical Framework for Measuring the Sustainability of Tourism (SF-MST). The event aims to bring together tourism professionals, policymakers, statisticians, and other stakeholders to discuss the sustainable development of tourism in the region. With its emphasis on environmental, social, and economic sustainability, the workshop is set to catalyze a regional effort to make tourism more responsible and inclusive.

What is the SF-MST?

The Statistical Framework for Measuring the Sustainability of Tourism (SF-MST) is a comprehensive tool designed to help governments, businesses, and organizations track the sustainability of tourism practices. It provides a standardized approach to measuring the economic, social, and environmental dimensions of tourism and helps policymakers make data-driven decisions to promote long-term sustainable practices in the sector.

The SF-MST framework provides key indicators and methodologies for assessing various sustainability factors, including the carbon footprint of tourism activities, community engagement, economic contribution, and the preservation of natural and cultural heritage. By applying these indicators, countries can gain valuable insights into their tourism industry’s impact and make informed decisions that benefit both the sector and the broader society.

Why is this Workshop Important?

The Asia-Pacific region is one of the most dynamic and diverse in the world when it comes to tourism. Countries such as Thailand, Japan, India, and Indonesia are not only top global destinations but also regions with unique environmental and cultural assets. However, as the tourism sector continues to grow, these areas face growing pressures to balance tourism with sustainability. This is especially important in a region where tourism’s rapid expansion can sometimes lead to over-tourism, environmental degradation, and socio-economic inequality.

The UN Tourism Regional Workshop provides a platform for stakeholders across the region to discuss these challenges and explore solutions. One of the main goals of the event is to introduce the SF-MST framework to Asia-Pacific nations, enabling them to better measure and manage the sustainability of their tourism industries. The workshop will also promote greater regional cooperation, where countries can learn from each other’s successes and challenges in integrating sustainability into tourism development.

Key Workshop Themes

The workshop will address several important themes within the scope of sustainable tourism:

Environmental Sustainability: Understanding the environmental impact of tourism and adopting practices to reduce its ecological footprint is paramount. Discussions will focus on the role of renewable energy, waste management, conservation of biodiversity, and carbon emissions.

Social Sustainability: Tourism’s impact on local communities will be a focal point of the workshop. Topics like fair employment practices, equitable benefits distribution, cultural preservation, and community empowerment will be explored.

Economic Sustainability: The economic side of tourism sustainability focuses on creating a balanced, resilient economy. This includes supporting local businesses, creating job opportunities, and fostering inclusive growth that benefits all segments of society.

Data and Indicators: Accurate data is vital for measuring tourism sustainability. The workshop will delve into key metrics for assessing the sector’s environmental, social, and economic impacts, helping countries track progress and adjust policies as needed.

Policy and Governance: Effective governance is crucial in promoting sustainable tourism practices. The event will also include sessions on policy-making, international collaboration, and how countries can implement best practices at the national level.

The Role of Brunei Darussalam

Brunei Darussalam’s choice as the host country for this significant event underscores its commitment to sustainable tourism development. The country has made great strides in prioritizing environmental protection and promoting responsible tourism. As the host nation, Brunei will showcase its own efforts and serve as a model for other nations in the region to follow.

With its focus on sustainable development, Brunei is the perfect setting for such a workshop. The country’s pristine natural landscapes, cultural heritage, and commitment to conservation make it an excellent example of what responsible tourism looks like in practice.

The Path Forward

The UN Tourism Regional Workshop on Measuring the Sustainability of Tourism is not just a one-off event; it is part of a broader initiative to reshape the tourism industry into one that is sustainable, equitable, and resilient. By fostering collaboration between governments, the private sector, and civil society, the workshop is an essential step in creating a future where tourism continues to benefit economies while protecting the planet and empowering local communities.

The discussions, insights, and strategies shared at this event will play a pivotal role in driving positive change across the Asia-Pacific region and beyond. As tourism continues to evolve, events like this workshop will be instrumental in shaping a sustainable future for the industry.

Conclusion

As the tourism industry faces both unprecedented growth and increasing calls for sustainability, the UN Tourism Regional Workshop offers an invaluable opportunity for nations in Asia and the Pacific to come together and chart a sustainable course for the future. Through collaboration, shared knowledge, and the use of frameworks like SF-MST, we can ensure that tourism remains a force for good—supporting economies, preserving cultures, and protecting the environment.

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Sri Lanka Accelerates Sustainable Tourism Transition with Electric Tuktuks Empowering Eco-Travel and Local Communities

A new era in sustainable tourism is being ushered in by Sri Lanka, a country renowned for its stunning scenery and dynamic culture. Evolution Auto (Pvt) Ltd, the exclusive distributor of Mahindra Electric three-wheelers, and tuktukrental.com, a trailblazing website for self-drive tuktuk tourism, have partnered in a groundbreaking way. This partnership offers a creative solution that helps the environment and the local communities, signalling a major shift towards eco-friendly travel in Sri Lanka.

Through this collaboration, tuktukrental.com’s fleet will include the Mahindra Treo and Treo Plus electric three-wheelers, giving passengers access to smoother, cleaner, and quieter modes of transportation. The partnership will also strengthen the island’s charging infrastructure, encouraging eco-friendly travel while giving visitors a special opportunity to discover the country’s best-kept secrets. This collaboration establishes Sri Lanka as a pioneer in environmentally conscious travel, as the world’s tourism sector increasingly adopts sustainable practices.

Revolutionising Travel with Electric Tuktuks

The introduction of electric tuktuks to Sri Lanka’s tourism sector is expected to significantly impact the way visitors experience the island. The Mahindra Treo range, already proven in India with over 270,000 units sold, is now set to transform the tourism sector in Sri Lanka. These electric three-wheelers, which offer a range of 110 to 150 kilometres per charge, are perfect for slow travel, allowing tourists to explore Sri Lanka’s natural beauty in a more intimate and eco-friendly manner.

With top speeds of 50-55 km/h, the electric tuktuks provide a peaceful and environmentally responsible mode of transportation. Their robust design, paired with a comprehensive warranty and the added benefit of free charging at Evolution Auto’s dealer network, guarantees a seamless travel experience for visitors. The electric tuktuks are also equipped with 15 new charging stations strategically placed in popular destinations such as Kurunegala, Sigiriya, Kandy, Nuwara Eliya, and Thissamaharama, ensuring that tourists can confidently explore Sri Lanka without worrying about the availability of charging facilities.

Economic Benefits and Community Empowerment

Beyond the environmental benefits, the collaboration offers significant economic advantages for both tourists and local communities. For travellers, switching to electric tuktuks translates to lower fuel costs, allowing them to extend their stays, visit more attractions, and contribute more to the local economy. At the same time, the reduction in emissions improves air quality, benefiting the health and quality of life for the residents of Sri Lanka.

The charging stations, which are being set up in business hubs and popular tourist destinations, are expected to generate new income opportunities for surrounding businesses. This initiative not only supports a seamless travel experience but also creates both direct and indirect economic benefits for local communities. The introduction of electric mobility in Sri Lanka is thus not just about reducing carbon footprints but also about stimulating local economies by bringing more tourists to rural and less-visited areas.

By dispersing visitor spending across the island, this initiative helps uplift small businesses in rural areas, ensuring that the benefits of tourism are more evenly distributed. The partnership exemplifies a model of tourism that aligns with global trends, where tourism is not only about the places visited but also about the positive impact it leaves behind.

Positioning Sri Lanka at the Forefront of Sustainable Tourism

Sri Lanka’s embrace of electric mobility for tourism is in line with the broader global movement towards sustainability. According to a 2025 sustainability survey by Booking.com, nearly 70 per cent of travellers are keen on leaving destinations better than they found them. With this partnership, Sri Lanka is not just meeting the needs of eco-conscious tourists but also setting a benchmark for other destinations worldwide.

The Mahindra Treo electric tuktuks are not just about clean energy; they are part of a larger vision to develop Sri Lanka as a sustainable and responsible tourism destination. This initiative supports Sri Lanka’s commitment to reducing its carbon footprint while enhancing the local tourism experience. As the demand for sustainable tourism grows, Sri Lanka’s innovative approach will attract more environmentally aware travellers, boosting the country’s tourism industry.

The Role of tuktukrental.com in Driving Social Impact

Tuktukrental.com, founded in 2016 as a social enterprise, has been at the forefront of blending authentic tourism experiences with social impact. The company’s unique model allows local communities to rent out their tuktuks to tourists, creating a direct link between the tourism industry and local livelihoods. By expanding into electric tuktuks, tuktukrental.com is reinforcing its commitment to both the planet and the people of Sri Lanka.

Having already welcomed over 70,000 travellers and created over 700 success stories for local families, the company is now expanding its efforts to ensure long-term sustainability. With the introduction of electric tuktuks, tuktukrental.com aims to meet global demand for eco-friendly travel while continuing to support the local community through its innovative business model.

A Bold Step Toward a Greener Future

More than just a switch from gasoline to electric power is symbolised by this collaboration between Evolution Auto and tuktukrental.com. For Sri Lanka’s tourism industry as well as its local communities, it represents a dedication to a cleaner, greener, and more sustainable future. By adopting new technologies that encourage environmental responsibility and boost the local economy, the initiative also shows how the tourism sector can spur positive change.

This collaboration serves as a template for other travel destinations hoping to incorporate sustainability into their tourism strategies as Sri Lanka looks to the future. An important turning point in Sri Lanka’s development into a world leader in environmentally friendly travel has been reached with the launch of electric tuktuks.

Sri Lanka is establishing a new benchmark for 21st-century responsible tourism by providing a travel experience that is both environmentally friendly and closely tied to the local community.

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ASEAN and India Take Action on Sustainable Tourism: Pollution Control and Eco-Friendly Travel at the 2025 Kuala Lumpur Summit, Here’s What You Need to Know

In a significant move toward promoting environmental sustainability, India and the Association of Southeast Asian Nations (ASEAN) have come together to endorse a shared vision of responsible tourism. During the 22nd ASEAN-India Summit held in Kuala Lumpur, Malaysia on October 26, 2025, both parties adopted the ASEAN-India Joint Leaders’ Statement on Sustainable Tourism. The declaration emphasizes the importance of eco-friendly tourism, including cutting down on pollution, reducing overuse of resources, and enhancing biodiversity-friendly practices across the region.

This agreement is set to drive changes across multiple tourism-related sectors. The overarching goal is to create a tourism model that balances the needs of local communities, the environment, and travelers while ensuring the long-term sustainability of the industry.

Shared Goals for Sustainable Tourism

At the heart of the statement is a commitment to promoting sustainable, inclusive, and environmentally responsible tourism. Both India and ASEAN nations have agreed to focus on eco-friendly tourism practices, especially reducing plastic waste, improving waste management, and ensuring that tourism development doesn’t compromise local ecosystems or resources.

A key component of the initiative is the adoption of the Reduce, Reuse, Recycle model within the tourism sector, which will play a critical role in minimizing the environmental footprint of tourism. Leaders are also calling for a focus on “Travel for LiFE” actions, a term highlighting the need for travelers and the tourism industry to take responsibility for the environmental impacts of their actions.

Tackling Pollution and Resource Management

A major focus of the agreement is addressing the pollution caused by tourism, which has been a growing concern in the region. The joint statement urges stricter enforcement of environmental regulations, especially concerning air, water, and land pollution, which have been exacerbated by tourism activities. By adhering to Environment, Social, and Governance (ESG) protocols, both parties aim to set a high standard for responsible consumption and waste reduction.

Another important measure is to reduce the overuse of land and water resources. Tourism often leads to overcrowding, which strains natural resources, disrupts local wildlife, and degrades the environment. By encouraging biodiversity-friendly tourism, the initiative aims to minimize the impact of human activities on the natural world.

Renewable Energy and Clean Technology

To support sustainable tourism, the ASEAN-India partnership will also prioritize the use of renewable energy at popular tourism sites. This is particularly important at heritage sites that are vulnerable to pollution and climate change. The initiative will encourage the use of solar, wind, and other renewable sources of energy in tourism facilities, which will help reduce carbon emissions and ensure the long-term preservation of cultural heritage.

Collaboration between the ASEAN Centre for Energy and India’s The Energy and Resources Institute (TERI) will play a pivotal role in advancing the adoption of clean energy and carbon sink initiatives. The joint efforts will focus on ensuring that tourism infrastructure becomes more energy-efficient and less reliant on fossil fuels.

Focus on Responsible Tourism and Traveler Tips

For travelers, the ASEAN-India commitment to sustainable tourism offers a new lens through which to view their travel choices. Responsible tourism now means making conscious decisions that benefit both the environment and local communities. Travelers are encouraged to follow these travel tips for a greener experience:

1. Reduce Plastic Use: Opt for reusable water bottles and avoid single-use plastics during your trip. Many destinations are now banning plastic, so bringing your own eco-friendly alternatives will help reduce waste.
2. Respect Local Wildlife: Practice biodiversity-friendly tourism by staying on marked paths, respecting wildlife habitats, and supporting local conservation initiatives.
3. Support Sustainable Businesses: Choose accommodations and activities that are committed to eco-friendly practices, such as using renewable energy, supporting local artisans, or engaging in ethical tourism initiatives.
4. Minimize Water and Energy Usage: Be mindful of your water and electricity consumption during your travels, especially in areas with limited resources.
5. Educate Yourself on Local Environmental Practices: Familiarize yourself with the sustainability efforts of the destination you are visiting, and actively participate in conservation programs or community activities.

Looking Forward: ASEAN-India Year of Tourism and Beyond

The ASEAN-India joint initiative comes as part of the celebration of the 2025 ASEAN-India Year of Tourism, reflecting a broader commitment to enhancing the relationship between the two regions. It also underscores the importance of cultural and economic cooperation between ASEAN member states and India.

As the world faces growing environmental challenges, the collaborative efforts of India and ASEAN in reshaping tourism are a significant step toward ensuring that travel and tourism can contribute to long-term sustainability. The adoption of these principles at the highest levels highlights the region’s commitment to creating a tourism model that preserves the planet while benefiting local communities.

Final Thoughts

The move towards sustainable tourism by India and ASEAN nations is a timely and crucial response to the growing environmental concerns posed by mass tourism. By focusing on eco-friendly practices, resource conservation, and pollution reduction, the initiative sets a positive example for other regions to follow. As travelers, supporting these efforts by choosing responsible and sustainable travel options will contribute to the preservation of both cultural and natural heritage for future generations.

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Tourist Eastern Express Returns for this Winter, Offering a Scenic Rail Journey from Ankara to Kars Promoting Turkish Culture and Sustainable Tourism Growth

The legendary Tourist Eastern Express Train, perhaps Turkey’s most popular and scenic journey, will once again leave its tracks to visit the heart of Turkey this winter 2025-2026 season, entertaining tourists and local travelers alike with a memorable 32-hour ride. From December 22, 2025, and continuing through March 1, 2026, the train will run regularly from Ankara to Kars, two cities that symbolize the country’s rich landscapes, culture, and history. With the further development of its tourism infrastructure, the Eastern Express is still a major agent promoting rail tourism and presenting tourists with a glimpse of Turkey’s beauty, ranging from snow-capped mountains to monuments.

Expanding Turkey’s Tourism Offerings Through Scenic Rail Journeys

Turkey’s rail tourism sector is growing steadily, with the Tourist Eastern Express serving as a prime example of how rail travel can be a central aspect of the country’s tourism appeal. While the train offers travelers a scenic, comfortable journey between two major cities, its value goes beyond just transportation; it provides an immersive cultural experience that few other travel options can match. With spectacular views of snow-capped mountains, picturesque valleys, and historical towns, the journey is as much about exploring Turkey’s cultural heritage as it is about reaching the destination.

Barun Jolly, Senior Vice President of Robinsons Hotels and Resorts, noted that rail tourism in Turkey is gaining traction, particularly among international visitors who seek to combine scenic travel with cultural exploration. The Eastern Express is expected to become even more popular, particularly as global tourism looks for unique travel experiences that combine luxury, comfort, and cultural immersion.

Scenic Stops That Bring Turkish Culture to Life

One of the standout features of the Tourist Eastern Express is its strategic stops along the route, which allow passengers to experience the local culture and explore the historical gems of Ankara, Erzincan, Erzurum, Sivas, and Kars. The train’s cultural stops not only break up the journey but provide opportunities for tourists to immerse themselves in Turkish life and experience local hospitality.

On the Ankara-Kars route, the train will stop for two and a half hours in Erzincan and four hours in Erzurum, both cities known for their historical significance and rich cultural traditions. These stops will allow travelers to explore the architectural wonders, local markets, and traditional Turkish cuisine.

On the return trip, from Kars to Ankara, passengers will have the chance to visit Iliç, Divriği, and Sivas, where they will be treated to more historical landmarks, local culture, and architectural treasures. These stops also offer an opportunity to explore UNESCO World Heritage Sites, such as the Divriği Great Mosque, known for its stunning Seljuk architecture.

Comfort and Luxury for a Memorable Travel Experience

The Eastern Express Tourist Train offers comfort and luxury on par with high-end international trains, with its eight sleeper cars, each equipped with 10 compartments, and a dining car offering meals and refreshments. With a total capacity of 160 passengers, the train ensures a comfortable and intimate travel experience, ideal for those seeking quality service and privacy while enjoying the stunning Turkish countryside.

The train’s modern amenities, comfortable compartments, and spacious seating arrangements allow passengers to relax and enjoy the journey. The design ensures passengers enjoy their travel with ample legroom, personal space, and an enjoyable experience during the entire trip.

The Role of Rail Tourism in Sustainable Travel

In an age where eco-friendly travel is a growing concern, the Eastern Express stands out as a sustainable tourism option. Rail travel is generally regarded as one of the most eco-friendly modes of transportation, producing fewer carbon emissions per passenger than cars and airplanes. By promoting the Tourist Eastern Express as a premier sustainable travel option, Turkey is demonstrating its commitment to reducing the environmental impact of tourism while still offering luxurious travel experiences.

The focus on sustainability is reflected in the train’s design, which incorporates energy-efficient systems and eco-friendly materials. Furthermore, local products and services along the journey, from food to souvenirs, emphasize the importance of supporting local economies and small businesses, aligning with sustainable tourism principles.

Enhancing Cultural Awareness Through Rail Journeys

The Eastern Express is not just about getting from Ankara to Kars; it’s about experiencing the rich cultural fabric of Turkey. Through educational programs, cultural performances, and interactive activities, passengers will have the opportunity to learn about the history, traditions, and cultural diversity of each stop along the route. This offers a more immersive experience, where travel becomes a gateway to understanding the local culture, art, and history of Turkey.

Economic Impact: Supporting Local Communities and Businesses

By promoting rail tourism, Turkey is supporting local communities along the Eastern Express route. The stops in cities like Erzincan, Erzurum, and Sivas will encourage tourist spending, benefiting hotels, restaurants, shops, and tourist services. This increase in tourism traffic is expected to boost the local economy and generate job opportunities in regions that may not traditionally attract large numbers of tourists.

The investment in tourism infrastructure and railway services is also expected to create long-term growth opportunities for local businesses in these regions, enhancing economic resilience and promoting sustainable development in rural and regional areas.

Looking Ahead: The Future of Rail Tourism in Turkey

As rail tourism continues to gain popularity globally, Turkey is positioning itself as a leader in this sector. The Eastern Express is just the beginning, with future plans to expand the service to other regions, offering even more scenic routes and cultural experiences across the country. By enhancing rail connectivity and promoting sustainable tourism, Turkey is paving the way for a new era of travel that integrates culture, sustainability, and innovation.

A Unique Tourism Experience on the Rails

The Eastern Express Tourist Train provides a unique tourism experience through blending comfort, cultural discovery, and scenic beauty. With its emphasis on luxury, sustainability, and local development, the train will be a driving force for the development of rail tourism in Turkey and the promotion of Turkey’s natural and cultural riches. For tourists interested in adventure, pilgrimage, or holidays with relaxation, the Eastern Express offers an unforgettable experience of the diversity of Turkey while ensuring sustainable development in the tourism sector.

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Saudi Arabia Set to Host 26th UN Tourism General Assembly in Riyadh: What’s at Stake for Global Tourism?

Saudi Arabia is preparing to host the 26^th session of the United Nations Tourism General Assembly in Riyadh from November 7 to 11, 2025. This milestone event marks the 50^th anniversary of the UN’s specialized agency for tourism and promises to redefine the global tourism landscape. The assembly’s theme, “AI-Powered Tourism: Redefining the Future,” will address how emerging technologies can transform the tourism industry while ensuring sustainability.

This marks a significant moment for the Kingdom of Saudi Arabia, as it becomes the first Gulf Cooperation Council (GCC) country to host a UN General Assembly session. The gathering is expected to bring together more than 160 member states, international organizations, and key global players to discuss tourism’s future, focusing on leveraging artificial intelligence and sustainability to shape the industry over the next five decades.

What Will Happen at the UN Tourism General Assembly?

The 26th UN Tourism General Assembly will feature a packed agenda designed to tackle the challenges and opportunities facing global tourism in the coming years. The event will include plenary sessions, specialized committee meetings, and a thematic session dedicated to exploring how artificial intelligence (AI) is poised to revolutionize the tourism sector. Delegates will discuss how AI can enhance the tourism experience, improve operational efficiency, and contribute to environmental sustainability.

Another key agenda item will be the election of the next UN Tourism Secretary-General, which will play a pivotal role in guiding the organization through the next stage of its growth. The General Assembly will also host the 124th and 125th sessions of the UN Tourism Executive Council, the highest decision-making body within the organization.

As the host nation, Saudi Arabia’s Ministry of Tourism will be at the forefront of these discussions, welcoming global leaders and experts to Riyadh for this groundbreaking event. The Kingdom’s commitment to tourism as a driver of economic growth and its strategic alignment with the UN’s Sustainable Development Goals will be a focal point throughout the discussions.

When and Where Will the UN Tourism Assembly Take Place?

The 26th UN Tourism General Assembly will take place from November 7 to 11, 2025, in Riyadh, the capital city of Saudi Arabia. The event will be held at a time when the tourism sector is undergoing rapid transformations, with sustainability and technology becoming central to its future. The assembly’s discussions will also look ahead to the next 50 years of global tourism, shaping the policies and strategies that will define the industry.

This historic event in Riyadh will also coincide with the launch of the inaugural TOURISE Summit, taking place immediately after the assembly from November 11-13, 2025. TOURISE will serve as a new global platform aimed at fostering dialogue and collaboration between leaders from various sectors, including tourism, technology, investment, sustainability, and culture.

Why Is This Event Important for Global Tourism?

Saudi Arabia’s decision to host the UN Tourism General Assembly is significant for several reasons. Firstly, it highlights the Kingdom’s increasing role as a global leader in tourism diplomacy and multilateral cooperation. As the first GCC country to host a UN agency’s general assembly, Saudi Arabia has been entrusted with shaping the future of global tourism, a sector that plays a vital role in economies and communities worldwide.

The Kingdom’s strategic investment in tourism under its Vision 2030 plan aims to diversify the economy, reduce dependence on oil, and position Saudi Arabia as a global tourism hub. Hosting the UN Tourism General Assembly reinforces this vision, demonstrating Saudi Arabia’s commitment to creating a more sustainable and inclusive tourism sector.

The event will also provide a platform for dialogue on how technology, particularly artificial intelligence, can be harnessed to address key challenges within the tourism industry. AI has the potential to improve visitor experiences, optimize resource management, and promote environmental sustainability.

What Else Will Happen During the Assembly?

In addition to the plenary sessions and committee meetings, the UN Tourism General Assembly will feature discussions on the future of tourism in an AI-driven world. This thematic session will explore the ways in which AI technologies are transforming the sector, from personalized travel experiences to smarter destination management and more efficient operational systems.

One of the highlights of the event will be the election of the next UN Tourism Secretary-General, which will set the tone for the organization’s direction in the coming years. This election is critical as it will shape the global tourism agenda and influence how member states cooperate on critical issues such as sustainability, digital transformation, and resilience in the face of global challenges.

What Is TOURISE, and How Does It Fit into This Event?

Immediately following the UN Tourism General Assembly, Saudi Arabia will host the TOURISE Summit from November 11 to 13, 2025. TOURISE is a new global platform designed to bring together leaders from the public and private sectors to address key challenges and unlock opportunities in the travel and tourism industry. The summit will focus on sectors like technology, investment, culture, and sustainability, aiming to set the agenda for a future-focused and equitable tourism industry.

By launching TOURISE, Saudi Arabia is reinforcing its position as a global hub for cross-sectoral dialogue and innovation in tourism. The summit will provide a forum for governments, businesses, and other stakeholders to collaborate on solutions for a sustainable tourism future.

How Will This Shape the Future of Global Tourism?

The outcomes of the UN Tourism General Assembly and TOURISE Summit are expected to shape the global tourism sector for decades to come. By focusing on AI-powered tourism and sustainable development, these events will address the pressing challenges facing the industry, such as climate change, overtourism, and technological disruption.

Saudi Arabia’s role in hosting these events underscores its growing influence in global tourism. As the Kingdom continues to invest in its tourism infrastructure and aligns with international sustainability goals, it will play a key role in shaping the future of the sector. Through these efforts, Saudi Arabia aims to foster international cooperation and set a course for a tourism industry that is sustainable, inclusive, and future-ready.

Conclusion

With the 26th UN Tourism General Assembly and the launch of TOURISE, Saudi Arabia is solidifying its place as a global leader in tourism innovation and diplomacy. As the tourism industry enters a new era driven by AI and sustainability, these events will play a crucial role in defining the future of travel.

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Vancouver Joins Alaska, Caribbean, Mexico, Galveston, New York and New England in the Explosive Growth of North America’s Cruise Industry in 2025: Here is All You Need to Know

In 2025, Vancouver is joining other major cruise regions like Alaska, the Caribbean, Mexico, Galveston, New York, and New England in experiencing explosive growth within North America’s cruise industry. This significant rise in the cruise sector is driven by increasing demand, improved infrastructure, and more diverse offerings across these regions. Vancouver, with its eco-friendly focus and top-tier facilities, is becoming a key player in the industry, alongside long-established favourites like Alaska and the Caribbean. Meanwhile, Mexico, Galveston, and the East Coast—including New York and New England—are rapidly expanding their cruise offerings, making them more attractive to passengers. Whether it’s Alaska’s stunning landscapes or Mexico’s strategic port developments, each region is shaping the future of cruising in unique ways. Here’s everything you need to know about the explosive growth and exciting developments across these North American cruise hotspots in 2025.

Vancouver: A Leader in Sustainable Cruise Tourism

Vancouver has firmly positioned itself as one of North America’s top cruise destinations. In 2025, the city processed over 1.2 million passengers through its Canada Place terminal, solidifying its status as a key hub in the cruise industry.

One of Vancouver’s standout achievements is its commitment to sustainability. Over 80% of cruise ships calling at the port use shore power technology, allowing them to plug into Vancouver’s hydro-powered grid while docked, significantly reducing emissions. This dedication to environmental responsibility sets Vancouver apart as a model for sustainable cruise tourism.

Additionally, Vancouver has invested heavily in modernising its infrastructure, including the introduction of LNG refuelling capabilities to support eco-friendly fuel options for cruise ships. This focus on both sustainability and innovation has helped make the city a highly attractive destination for cruise lines seeking to meet the growing demand for environmentally-conscious travel options.

Vancouver’s appeal is not just due to its infrastructure. The city itself offers a unique combination of urban vibrancy and natural beauty. Visitors can explore Stanley Park, enjoy panoramic views of the city, and indulge in a rich cultural experience. Vancouver’s proximity to Alaska also makes it an ideal starting point for those embarking on Alaskan cruises, with many travellers choosing to experience the city before heading north.

As Vancouver continues to grow its cruise industry with a focus on sustainability and modernisation, it remains a key player in North America’s cruise market.

Alaska’s Record-Breaking Cruise Season in 2025

Alaska is leading the charge in North America’s cruise industry growth in 2025, setting new records for passenger numbers. The state, renowned for its breathtaking natural beauty, has always been a popular destination for cruisers. However, this year, demand for Alaskan cruises has surged to unprecedented levels, pushing the industry to new heights.

Alaska’s growth is not just about an increase in passenger numbers. Cruise lines are also expanding their offerings to meet this demand, with larger ships being deployed to the region and more varied itineraries being introduced. These ships are carrying thousands of passengers on journeys through Alaska’s pristine wilderness, offering visitors the chance to experience majestic glaciers, vast national parks, and unique wildlife. The increasing popularity of Alaskan cruises is not surprising, given the allure of its rugged landscapes and the wide range of activities on offer, from whale watching to hiking in Denali National Park.

Cruise lines are continuing to innovate to make the Alaska experience even more spectacular, offering passengers more flexible itineraries and new ways to explore the region. This includes more adventurous excursions to remote areas and expanded offerings for those looking for a luxury cruise experience. Alaska’s cruise season in 2025 is a true testament to how this region has become one of the most sought-after destinations in the world.

The Caribbean: North America’s Cruise Capital

The Caribbean continues to reign as the undisputed leader of the North American cruise market, attracting a significant portion of all cruise passengers in the region. In 2024, approximately 43% of all North American cruisers chose to sail to the Caribbean, Bahamas, or Bermuda. This dominance has carried over into 2025, with the Caribbean remaining the top choice for cruisers from across the world.

The region’s appeal lies in its perfect combination of beautiful beaches, tropical weather, and well-established port infrastructure. The Caribbean is home to some of the world’s most popular cruise destinations, including the Bahamas, the Cayman Islands, and Jamaica. In addition to its natural beauty, the Caribbean has been a hub for cruise lines looking to offer travellers an all-inclusive experience, with luxury resorts and world-class amenities available at many of the islands’ ports.

The popularity of Caribbean cruises is also supported by the region’s infrastructure, which continues to grow and improve. Cruise ports in destinations like Nassau, St. Thomas, and Cozumel are constantly expanding, with new facilities and services designed to enhance the experience for passengers. This includes more shopping, dining, and entertainment options as well as eco-friendly initiatives to preserve the region’s natural beauty. The Caribbean is not only the most popular destination for cruise passengers but also one of the most sustainable and forward-thinking.

Mexico: A Strategic Expansion in the Cruise Market

Mexico’s cruise industry is undergoing significant transformation, positioning itself as a rising star in the North American cruise market. The country’s ports are experiencing impressive growth, and its appeal as a cruise destination is only increasing. Several factors have contributed to Mexico’s rise, including strategic investments in port infrastructure, lower passenger fees, and the introduction of new private destinations.

One of the key developments in Mexico’s cruise industry is the reduction in passenger fees. This move has made Mexican ports more competitive and attractive to cruise lines, encouraging more ships to include Mexico in their itineraries. Additionally, the development of new private destinations is helping Mexico stand out in a crowded cruise market. For example, Royal Caribbean’s new “Perfect Day Mexico,” set to open in 2027, will feature record-breaking attractions, including the tallest waterslide tower in the Americas. These additions are expected to further elevate Mexico’s standing as a premier cruise destination.

Mexico is also known for its diverse offerings, from its stunning beaches on the Pacific and Caribbean coasts to its rich cultural history. Passengers can explore ancient ruins in places like Cozumel, or relax on the beaches of Puerto Vallarta or Mazatlán. Mexico’s varied attractions, combined with its growing cruise infrastructure, make it a compelling option for cruisers looking for something new and exciting.

Galveston’s Expanding Influence in the Gulf Coast

Galveston, Texas, is rapidly becoming a major player in the Gulf Coast cruise market. In 2024, the port welcomed over 1.5 million passengers, setting a new record. The growth of Galveston’s cruise industry is being driven by a number of factors, including the expansion of its cruise terminal and the increasing number of cruise lines operating out of the port.

Galveston is strategically located for passengers on the Gulf Coast, and its rise in popularity reflects a growing demand for cruises in the region. In 2025, the port is expected to see even more growth, with increased sailings and new cruise terminals. Galveston is becoming a key departure point for cruises to the Caribbean, Mexico, and other popular destinations. As the city continues to enhance its port facilities and develop new offerings, Galveston is poised to play an even larger role in the North American cruise industry.

East Coast’s Revival: New York and New England Lead the Way

The East Coast cruise market is experiencing a revival, with both New York City and New England seeing increased passenger numbers in 2025. Historically, the East Coast has not been as dominant as other regions like the Caribbean or Alaska, but recent developments are changing that. New York City, in particular, is benefiting from its position as a major international hub, attracting a steady stream of cruise passengers.

New England is also experiencing a resurgence, with more passengers choosing to explore this picturesque region. American Cruise Lines has introduced new summer itineraries along the Hudson River, including stops in cities like Troy, Albany, and Kingston. These cruises offer a unique experience for passengers looking to explore the beauty and history of the East Coast, from the charming villages of New England to the vibrant streets of New York City.

The East Coast’s cruise market is being revitalised by new offerings, expanded routes, and increased demand. As more travellers look for alternatives to the more traditional cruise routes, New York and New England are emerging as exciting destinations in their own right.

Conclusion: A Bright Future for North America’s Cruise Regions

The North American cruise industry in 2025 is booming, with several regions leading the way in growth and development. From Alaska’s record-breaking season to the Caribbean’s continued dominance, and from Mexico’s strategic expansions to Vancouver’s commitment to sustainability, North America is setting the stage for a new era of cruising. With new ports, expanded offerings, and growing demand, the future looks bright for North America’s cruise regions.

As cruise lines continue to innovate and enhance the passenger experience, these regions will remain at the forefront of the industry, offering travellers unparalleled access to some of the world’s most stunning and diverse destinations. Whether you’re seeking adventure in Alaska, relaxation in the Caribbean, or exploration in Mexico, North America’s cruise regions are ready to provide the perfect vacation experience. The cruise industry’s rapid growth is a clear sign that North America will continue to be a dominant force in global cruising for many years to come.

The post Vancouver Joins Alaska, Caribbean, Mexico, Galveston, New York and New England in the Explosive Growth of North America’s Cruise Industry in 2025: Here is All You Need to Know appeared first on Travel And Tour World.