Treebo Hospitality Ventures in India Welcomes Gaurav Misra with over Two Decades of Global Experience as the New Executive Vice President & Head of the Mid-Market Business

India based Treebo Hospitality Ventures (THV) has announced the appointment of Gaurav Misra as the new Executive Vice President & Head of the Mid-Market Business. With over 20 years of global hospitality experience, Gaurav is set to lead THV’s rapidly expanding portfolio in the mid-market segment. This new leadership role will see Gaurav spearheading brands such as Medalio, Treebo’s own boutique lifestyle offering, and top global brands licensed by THV under strategic partnerships with Accor and Radisson Hotel Group. These brands include Mercure, Ibis, Ibis Styles, Ibis Budget, and Park Inn & Suites by Radisson.

A Leader with Global Expertise in Hospitality

Gaurav Misra joins THV with an impressive track record of success in the hospitality industry. His experience spans asset management, operations, and brand leadership, having worked with some of the world’s most respected hotel groups. Before taking on his new role at Treebo Hospitality Ventures, Gaurav served as Vice President – Asset Management at SAMHI Hotels. At SAMHI, he worked closely with renowned brands like Marriott, Hyatt, and IHG, focusing on driving operational performance and asset optimization. He was also instrumental in creating long-term value across a large institutional portfolio, further solidifying his reputation as an industry leader.

Proven Success Across Leading Global Hotel Brands

Prior to his time at SAMHI, Gaurav held senior leadership positions at several major hotel groups, including Radisson Hotel Group, IHG, Hyatt, and Oberoi Hotels & Resorts. At IHG, he was responsible for leading operations across the Holiday Inn Express portfolio in India, a role that involved maintaining high standards of consistency, profitability, and brand performance. Gaurav’s background in leading operations for multiple hotel brands has equipped him with the experience and expertise needed to lead THV’s rapidly growing mid-market segment.

Gaurav Misra’s Vision for Treebo Hospitality Ventures

In welcoming Gaurav to the team, Sidharth Gupta, Co-founder and CEO of Treebo Hospitality Ventures, shared his excitement about the appointment. Gupta emphasized that the company is building an industry-defining portfolio, particularly with the Medalio brand and THV’s partner brands, and that Gaurav’s deep domain expertise and strategic thinking would be crucial for scaling these brands in the years to come. Gupta noted that Gaurav’s passion for innovation and problem-solving would drive the company’s success, further enhancing Treebo’s reputation within the hospitality sector.

Commenting on his new role, Gaurav Misra expressed his admiration for Treebo’s differentiated hospitality platform. He praised the company’s commitment to strong brands, technology-led operations, and a powerful commercial engine. Gaurav was particularly excited about THV’s innovative business models, which he believes bring much-needed fresh perspectives to the hospitality industry. His goal is to help scale THV’s diverse mid-market portfolio, driving sustainable business growth and creating long-term value for owners while delivering exceptional guest experiences.

A Bright Future for Treebo Hospitality Ventures

With the appointment of Gaurav Misra as the Executive Vice President & Head of the Mid-Market Business, Treebo Hospitality Ventures is poised for significant growth in the mid-market segment. Gaurav’s vast experience and leadership capabilities will undoubtedly contribute to the further expansion and success of THV’s portfolio of brands. His focus on innovation, sustainability, and owner-centric strategies will play a key role in shaping the future of the company’s hospitality offerings. As Treebo continues to build its presence in the Indian and global hospitality markets, Gaurav Misra’s leadership will be pivotal in navigating this exciting journey.

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