The Fiat Grande Panda ranks #10 in Slovenia in January.

5,141 new cars found a buyer in Slovenia in January, a 2.5% year-on-year improvement. Volkswagen (-5.5%) easily retains the brands top spot with 15.3% share, distancing Skoda (-3.9%) at 9.7% and Renault (+2.4%) at 8.3%. Toyota (+22.5%), Mercedes (+42.9%) and Citroen (+24.9%) all lodge fantastic performances in the remainder of the Top 10, with MG (+211.5%), Seat (+82.4%) and Fiat (+74.6%) standing out below.

Model-wise, the Renault Clio (+23.2%) reclaims the top spot it held over the Full Year 2025 with dominant 3.6% share. The VW T-Roc (+26.4%) is back up 21 ranks on last month to #2 while the Toyota Corolla (+146.3%) is up seven to #3. The Skoda Kodiaq (+26.7%) and Peugeot 2008 (+16%) are also very solid below, as is the VW Tiguan (+19.8%) at #7. The event of the month is the 10th place of the new Fiat Grande Panda, up from #100 in December and #131 over the Full Year 2025. 

Previous post: Slovenia Full Year 2025: Renault Clio, Skoda Octavia and Renault Captur on top

One year ago: Slovenia January 2025: Skoda Kamiq signs first ever win

Full January 2026 Top 47 All brands and Top 251 All models below.

Slovenia January 2026 – brands:

Pos	Brand	Jan-26	%	/25	Dec
1	Volkswagen	786	15.3%	– 5.5%	1
2	Skoda	498	9.7%	– 3.9%	3
3	Renault	427	8.3%	+ 2.4%	2
4	Toyota	370	7.2%	+ 22.5%	6
5	Peugeot	283	5.5%	– 26.3%	15
6	Mercedes	240	4.7%	+ 42.9%	14
7	Citroen	226	4.4%	+ 24.9%	17
8	Ford	215	4.2%	– 5.3%	7
9	Hyundai	207	4.0%	– 23.6%	4
10	Kia	168	3.3%	– 26.3%	11
11	Dacia	167	3.2%	– 14.4%	5
12	MG	162	3.2%	+ 211.5%	12
13	Opel	151	2.9%	+ 34.8%	10
14	BMW	136	2.6%	– 6.8%	13
15	Audi	120	2.3%	– 21.6%	9
16	Fiat	110	2.1%	+ 74.6%	28
17	Nissan	87	1.7%	+ 29.9%	18
18	Mazda	77	1.5%	+ 1.3%	21
19	Leapmotor	76	1.5%	new	24
20	Seat	62	1.2%	+ 82.4%	20
21	Suzuki	58	1.1%	– 44.2%	16
22	Jeep	55	1.1%	+ 17.0%	22
23	Forthing	51	1.0%	+ 54.5%	27
24	Tesla	51	1.0%	+ 168.4%	8
25	KG Mobility/Ssangyong	42	0.8%	+ 20.0%	23
26	Cupra	41	0.8%	– 56.8%	25
27	Volvo	39	0.8%	– 2.5%	29
28	Geely	21	0.4%	– 50.0%	32
29	Omoda	21	0.4%	new	26
30	Porsche	20	0.4%	– 20.0%	30
31	Land Rover	17	0.3%	+ 30.8%	36
32	Dongfeng	15	0.3%	+ 1400.0%	31
33	Lexus	14	0.3%	– 41.7%	39
34	Alfa Romeo	13	0.3%	+ 8.3%	33
35	DS	13	0.3%	+ 0.0%	44
36	Mitsubishi	12	0.2%	– 7.7%	35
37	Jaecoo	9	0.2%	new	19
38	Zeekr	8	0.2%	new	38
39	BAIC	7	0.1%	new	37
40	Mini	7	0.1%	– 12.5%	43
41	Subaru	5	0.1%	+ 0.0%	40
42	Man	4	0.1%	+ 300.0%	45
43	Alpine	3	0.1%	+ 200.0%	–
44	BYD	3	0.1%	new	42
45	Hongqi	3	0.1%	new	46
46	Lynk & Co	3	0.1%	+ 200.0%	41
47	Lamborghini	2	0.0%	n/a	–
–	Others	36	0.7%	+ 24.1%	–

Slovenia January 2026 – models:

Pos	Model	Jan-26	%	/25	Dec
1	Renault Clio	186	3.6%	+ 23.2%	2
2	VW T-Roc	158	3.1%	+ 26.4%	23
3	Toyota Corolla	133	2.6%	+ 146.3%	10
4	Skoda Kodiaq	128	2.5%	+ 26.7%	19
5	Peugeot 2008	123	2.4%	+ 16.0%	24
6	Skoda Kamiq	117	2.3%	– 40.9%	15
7	VW Tiguan	115	2.2%	+ 19.8%	7
8	Skoda Octavia	108	2.1%	– 12.9%	4
9	VW Golf	101	2.0%	– 42.3%	26
10	Fiat Grande Panda	93	1.8%	new	100
11	Hyundai Tucson	87	1.7%	– 17.9%	8
12	VW Taigo	80	1.6%	+ 9.6%	16
13	Citroen C3 Aircross	76	1.5%	+ 3700.0%	44
14	Citroen C3	73	1.4%	– 37.6%	91
15	Nissan Qashqai	72	1.4%	+ 44.0%	20
16	Ford Kuga	69	1.3%	+ 16.9%	14
17	Dacia Sandero	67	1.3%	+ 63.4%	6
18	Renault Captur	65	1.3%	– 44.0%	1
19	Peugeot 208	64	1.2%	– 64.6%	134
20	Toyota RAV4	64	1.2%	+ 73.0%	31
21	Opel Mokka	63	1.2%	+ 250.0%	21
22	VW T-Cross	63	1.2%	– 21.3%	13
23	MG 3	61	1.2%	+ 1425.0%	167
24	Ford Tourneo Custom	60	1.2%	+ 0.0%	62
25	Peugeot 3008	60	1.2%	+ 81.8%	82
26	Mercedes A-Class	59	1.1%	+ 555.6%	192
27	Dacia Duster	56	1.1%	– 47.2%	5
28	Toyota Yaris Cross	55	1.1%	+ 0.0%	22
29	VW Tayron	54	1.1%	new	50
30	Kia Stonic	52	1.0%	– 13.3%	45
31	Mercedes GLC	51	1.0%	– 10.5%	69
30	Leapmotor T03	49	1.0%	new	58
31	MG ZS	48	0.9%	new	17
32	Renault Austral	46	0.9%	– 35.2%	39
33	Kia Sportage	45	0.9%	– 23.7%	53
34	Opel Frontera	44	0.9%	new	27
35	Renault 5	44	0.9%	+ 780.0%	55
36	Forthing T5 Evo	42	0.8%	+ 61.5%	35
37	Tesla Model Y	42	0.8%	+ 740.0%	3
38	Jeep Avenger	41	0.8%	+ 5.1%	25
39	Mercedes B-Class	41	0.8%	+ 272.7%	147
40	Hyundai Kona	38	0.7%	– 20.8%	38
41	Kia Ceed	38	0.7%	– 28.3%	34
42	VW ID.7	38	0.7%	+ 137.5%	11
43	Mazda CX-30	37	0.7%	– 14.0%	28
44	Seat Leon	37	0.7%	+ 131.3%	31
45	Audi Q3	36	0.7%	– 2.7%	51
46	VW Passat	36	0.7%	+ 0.0%	66
47	Renault Symbioz	35	0.7%	+ 75.0%	36
48	Skoda Karoq	34	0.7%	– 8.1%	47
49	Skoda Superb	34	0.7%	+ 325.0%	32
50	Toyota Yaris	34	0.7%	+ 36.0%	65
51	Citroen C5 Aircross	33	0.6%	+ 200.0%	99
52	Dacia Bigster	33	0.6%	new	29
53	Mercedes GLA	32	0.6%	+ 60.0%	117
54	Toyota C-HR	32	0.6%	– 22.0%	96
55	Suzuki Vitara	31	0.6%	– 36.7%	30
56	Skoda Scala	30	0.6%	+ 87.5%	200
57	Ford Tourneo Connect	29	0.6%	+ 383.3%	57
58	VW Touran	29	0.6%	– 23.7%	37
60	VW Multivan	27	0.5%	– 66.3%	88
61	Citroen C4	23	0.4%	+ 27.8%	67
62	Hyundai i30	23	0.4%	+ 35.3%	89
63	Leapmotor B10	22	0.4%	new	40
64	Toyota Proace	22	0.4%	– 54.2%	64
65	VW ID.4	22	0.4%	+ 0.0%	56
66	VW Polo	22	0.4%	– 12.0%	74
67	Skoda Fabia	20	0.4%	– 39.4%	121
68	Volvo XC60	20	0.4%	+ 233.3%	104
69	BMW X1	19	0.4%	– 29.6%	85
70	Citroen Berlingo	19	0.4%	– 40.6%	158
71	Hyundai i10	19	0.4%	– 50.0%	18
73	MG HS	19	0.4%	+ 0.0%	131
74	Suzuki SX4 S-Cross	19	0.4%	– 50.0%	49
75	KG Mobility Korando	18	0.4%	+ 50.0%	63
76	Renault Megane Conquest	18	0.4%	– 14.3%	90
77	Audi Q5	17	0.3%	– 48.5%	75
78	Kia Xceed	17	0.3%	– 34.6%	101
79	Cupra Born	16	0.3%	– 78.4%	61
80	Fiat 600	16	0.3%	– 15.8%	76
81	Skoda Elroq	16	0.3%	new	71
82	Toyota Aygo X	16	0.3%	+ 700.0%	–
83	BMW 5 Series	15	0.3%	– 37.5%	129
84	BMW iX1	15	0.3%	+ 650.0%	52
85	Cupra Formentor	15	0.3%	+ 114.3%	123
86	Dongfeng Box	15	0.3%	+ 1400.0%	48
87	Mercedes V-Class	15	0.3%	– 21.1%	60
88	Omoda 5	15	0.3%	new	30
89	Ford Transit	14	0.3%	n/a	–
90	MG ZS EV	14	0.3%	– 12.5%	87
91	Opel Corsa	14	0.3%	– 61.1%	70
92	Audi Q2	13	0.3%	– 7.1%	105
93	KG Mobility Torres	13	0.3%	– 18.8%	81
94	MG 4	13	0.3%	+ 0.0%	168
95	Peugeot 5008	13	0.3%	– 31.6%	231
96	Renault Trafic	13	0.3%	– 40.9%	46
97	Volvo XC40	13	0.3%	+ 0.0%	103
98	VW Touareg	13	0.3%	+ 0.0%	128
99	Seat Arona	12	0.2%	+ 71.4%	152
100	Audi A5	11	0.2%	– 21.4%	109
101	BMW i4	11	0.2%	+ 10.0%	122
102	Ford Explorer	11	0.2%	+ 450.0%	42
103	Geely Cityray	11	0.2%	new	93
104	Hyundai Bayon	11	0.2%	– 63.3%	79
105	KG Mobility Tivoli	11	0.2%	+ 83.3%	68
106	Kia EV3	11	0.2%	– 8.3%	94
107	Mazda6e	11	0.2%	new	116
108	Mercedes AMG/GT	11	0.2%	+ 0.0%	146
109	Nissan X-Trail	11	0.2%	+ 22.2%	149
110	Skoda Enyaq	11	0.2%	+ 1000.0%	120
111	Alfa Romeo Junior	10	0.2%	+ 25.0%	97
112	Audi A3	10	0.2%	– 44.4%	98
113	Audi A6	10	0.2%	+ 400.0%	84
114	BMW X3	10	0.2%	+ 25.0%	180
115	Dacia Jogger	10	0.2%	– 61.5%	124
116	DS 7	10	0.2%	– 16.7%	159
117	Ford Puma	10	0.2%	– 28.6%	78
118	Hyundai Inster	10	0.2%	new	80
119	Jeep Compass	10	0.2%	+ 233.3%	115
120	Peugeot 408	10	0.2%	+ 25.0%	171
121	Ford Tourneo Courier	9	0.2%	– 84.7%	41
122	Forthing U-Tour	9	0.2%	+ 28.6%	125
123	Jaecoo 7	9	0.2%	new	12
124	Lexus LE	9	0.2%	– 43.8%	186
125	Mercedes CLA	9	0.2%	+ 0.0%	102
126	Peugeot 308	9	0.2%	– 65.4%	170
127	BMW 3 Series	8	0.2%	+ 33.3%	208
128	BMW X5	8	0.2%	+ 14.3%	111
129	Mazda CX-60	8	0.2%	+ 700.0%	190
130	Mazda3	8	0.2%	– 20.0%	191
131	Opel Astra	8	0.2%	+ 0.0%	107
132	Opel Grandland X	8	0.2%	– 52.9%	95
133	Porsche Cayenne	8	0.2%	+ 0.0%	108
134	Renault Scenic	8	0.2%	n/a	136
135	Tesla Model 3	8	0.2%	– 42.9%	9
136	VW Caravelle	8	0.2%	n/a	–
137	BMW 1 Series	7	0.1%	– 36.4%	156
138	BMW X6	7	0.1%	– 12.5%	181
139	Hyundai Ioniq 5	7	0.1%	– 12.5%	114
140	Mazda2	7	0.1%	– 41.7%	164
141	Mercedes GLE	7	0.1%	– 22.2%	227
142	MG S5 EV	7	0.1%	new	86
143	Mitsubishi Grandis	7	0.1%	new	–
144	Opel Zafira	7	0.1%	n/a	–
145	Range Rover	7	0.1%	+ 133.3%	135
146	Seat Ateca	7	0.1%	+ 0.0%	174
147	Toyota Land Cruiser	7	0.1%	– 76.7%	–
148	Zeekr7X	7	0.1%	new	138
149	BAIC X7	6	0.1%	new	155
150	BMW 2 Series	6	0.1%	– 14.3%	141
151	Ford Focus	6	0.1%	+ 50.0%	183
152	Land Rover Defender	6	0.1%	– 25.0%	221
153	Mazda CX-80	6	0.1%	+ 100.0%	224
154	Omoda 9 PHEV	6	0.1%	new	133
155	Opel Vivaro	6	0.1%	n/a	54
156	Seat Ibiza	6	0.1%	+ 100.0%	83
157	Toyota bZ4X	6	0.1%	+ 100.0%	–
158	VW Caddy	6	0.1%	– 64.7%	127
159	VW ID.3	6	0.1%	– 53.8%	154
160	Audi Q7	5	0.1%	+ 0.0%	140
161	BMW M5	5	0.1%	+ 150.0%	179
162	BMW X2	5	0.1%	+ 0.0%	–
163	Cupra Tavascan	5	0.1%	+ 25.0%	106
164	Cupra Terramar	5	0.1%	– 50.0%	112
165	Geely Coolray	5	0.1%	– 85.3%	184
166	Geely Starray	5	0.1%	– 37.5%	213
167	Hyundai Santa Fe	5	0.1%	+ 25.0%	162
168	Leapmotor C10	5	0.1%	new	163
169	Mini Cooper	5	0.1%	+ 150.0%	196
170	Audi Q4	4	0.1%	+ 300.0%	33
171	Audi Q8	4	0.1%	– 55.6%	110
172	BMW iX2	4	0.1%	+ 300.0%	143
173	Ford Capri	4	0.1%	new	77
174	Honda CR-V	4	0.1%	– 55.6%	113
175	Honda Jazz	4	0.1%	+ 300.0%	185
176	Hyundai i20	4	0.1%	– 76.5%	126
177	Jeep Renegade	4	0.1%	+ 100.0%	218
178	Lexus NX	4	0.1%	– 33.3%	222
179	Man TGE	4	0.1%	+ 300.0%	223
180	Mercedes Vito	4	0.1%	n/a	228
181	Mitsubishi ASX	4	0.1%	– 33.3%	132
182	Nissan Juke	4	0.1%	– 50.0%	118
183	Peugeot Expert	4	0.1%	n/a	172
184	Porsche Macan	4	0.1%	– 55.6%	151
185	Renault Espace	4	0.1%	+ 100.0%	233
186	Suzuki Across	4	0.1%	n/a	201
187	Suzuki Swift	4	0.1%	– 69.2%	73
188	VW ID.Buzz	4	0.1%	n/a	–
189	Alfa Romeo Stelvio	3	0.1%	+ 50.0%	139
190	Alpine A290	3	0.1%	new	–
191	Audi Q6 e-tron	3	0.1%	– 40.0%	43
192	BMW 4 Series	3	0.1%	+ 200.0%	176
193	BMW i5	3	0.1%	– 25.0%	142
194	BMW IX	3	0.1%	n/a	209
195	BMW M7	3	0.1%	n/a	–
196	DS 4	3	0.1%	+ 200.0%	–
197	Honda HR-V	3	0.1%	– 57.1%	161
198	Kia Picanto	3	0.1%	– 66.7%	130
199	Mercedes C-Class	3	0.1%	– 40.0%	193
200	Mercedes G-Class	3	0.1%	+ 50.0%	–
201	Mercedes T Class	3	0.1%	n/a	–
202	Porsche 911	3	0.1%	+ 0.0%	150
203	Porsche Cayman	3	0.1%	+ 200.0%	–
204	Renault Megane	3	0.1%	+ 50.0%	199
205	Renault Rafale	3	0.1%	+ 50.0%	234
206	Volvo XC90	3	0.1%	– 78.6%	238
207	Audi RS3	2	0.0%	+ 0.0%	203
208	Audi S3	2	0.0%	n/a	–
209	BMW 7 Series	2	0.0%	n/a	–
210	BMW X7	2	0.0%	– 50.0%	182
211	BYD Sealion 7	2	0.0%	new	–
212	Citroen Jumpy	2	0.0%	n/a	145
213	Ford Mustang Mach-E	2	0.0%	n/a	160
214	Honda Civic	2	0.0%	– 33.3%	214
215	Hongqi HS3	2	0.0%	new	–
216	Hyundai Ioniq 6	2	0.0%	– 33.3%	216
217	Kia Sorento	2	0.0%	+ 0.0%	–
218	Lamborghini Urus	2	0.0%	n/a	–
219	Land Rover Discovery	2	0.0%	n/a	–
220	Lynk & Co 02	2	0.0%	new	188
221	Mini Countryman	2	0.0%	– 50.0%	–
222	Porsche Panamera	2	0.0%	+ 0.0%	197
223	Range Rover Evoque	2	0.0%	+ 0.0%	–
224	Subaru Crosstrek	2	0.0%	n/a	–
225	Subaru Outback	2	0.0%	+ 0.0%	–
226	VW Crafter	2	0.0%	+ 0.0%	153
227	VW Transporter	2	0.0%	– 89.5%	175
228	Audi A1	1	0.0%	+ 0.0%	–
229	Audi S5	1	0.0%	– 50.0%	–
230	Audi SQ5	1	0.0%	n/a	–
231	BAIC X55	1	0.0%	new	207
232	BYD Dolphin Surf	1	0.0%	new	144
233	Dacia Logan	1	0.0%	n/a	–
234	Fiat Ducato	1	0.0%	n/a	–
235	Hongqi H5	1	0.0%	new	–
236	Hyundai Ioniq 9	1	0.0%	new	217
237	Lexus UX	1	0.0%	– 50.0%	187
238	Lynk & Co 08	1	0.0%	new	189
239	Mercedes E-Class	1	0.0%	– 83.3%	165
240	Mercedes EQS	1	0.0%	– 50.0%	–
241	Mitsubishi Outlander	1	0.0%	n/a	169
242	Opel Combo	1	0.0%	– 75.0%	230
243	Renault 4	1	0.0%	new	119
244	Renault Kangoo	1	0.0%	– 80.0%	198
245	Subaru Forester	1	0.0%	– 66.7%	137
246	Tesla Model X	1	0.0%	n/a	–
247	Toyota Prius	1	0.0%	+ 0.0%	–
248	Volvo EX90	1	0.0%	new	237
249	Volvo V60	1	0.0%	+ 0.0%	–
250	Volvo V90	1	0.0%	n/a	–
251	Zeekr 001	1	0.0%	new	241

Source: ADS SLO

Minor Hotels Expands into Slovenia with Hotel Palace Portorož: A Luxury Destination on the Adriatic Coast

In a significant move for both Minor Hotels and the Slovenian tourism sector, the hotel group has signed a management agreement with MK Group to operate Hotel Palace Portorož in Slovenia. This marks Minor Hotels’ first entry into the country, further expanding the brand’s footprint along Europe’s prestigious Adriatic coast. Scheduled to reopen in March 2026 after extensive refurbishment, the resort promises to elevate Slovenia’s reputation for luxury wellness tourism.

What is the Hotel Palace Portorož?

Hotel Palace Portorož, located in the coastal resort town of Portorož, is an iconic 183-key property offering an unparalleled combination of contemporary luxury and the region’s deep-rooted wellness heritage. Aimed at guests seeking privacy, exclusivity, and highly personalized experiences, the hotel blends state-of-the-art facilities with a serene environment that draws from the region’s history as a renowned spa destination.

The resort will feature three fine-dining restaurants, three bars, and a full-service spa, ensuring that visitors have everything they need for a rejuvenating stay. In addition, the hotel will have indoor and outdoor pools, beach access, and a dedicated MICE (Meetings, Incentives, Conferences, and Exhibitions) area, making it an ideal choice for business and leisure travelers alike.

When Will the Hotel Reopen, and What Are the Future Plans?

While Hotel Palace Portorož will reopen its doors for the 2026 season in late March, an extensive refurbishment is underway to enhance the property’s luxurious offerings. The hotel will relaunch in Q1 2027 as Hotel Palace Portorož, Minor Reserve Collection Slovenia, joining Minor Hotels’ prestigious new luxury soft brand. This brand is specifically designed for independent luxury hotels that offer a strong sense of identity and place.

By joining the Minor Reserve Collection, Hotel Palace Portorož will be able to position itself within a highly curated group of destinations that offer guests a unique blend of refined luxury, cultural authenticity, and sustainability.

Where Is the Hotel Located, and Why Is It Important for Slovenia?

Portorož, situated on Slovenia’s picturesque Adriatic coastline, is renowned for its long-standing wellness culture, making it a prime location for luxury tourism. The hotel will not only offer world-class accommodations but also become an integral part of Slovenia’s broader tourism strategy, aligning with the country’s growing reputation for sustainable and wellness-oriented travel. The strategic location of the hotel also allows guests to easily access Slovenia’s cultural and natural wonders, including the nearby UNESCO World Heritage site, the Škocjan Caves.

As part of Minor Hotels’ Adriatic expansion, Hotel Palace Portorož is expected to play a pivotal role in attracting high-net-worth international visitors to the region, contributing significantly to the local economy and further establishing Slovenia as a luxury destination in Europe.

Who Are the Organizers and Key Partners?

The partnership between Minor Hotels and MK Group represents a significant step in diversifying Slovenia’s tourism offerings. The hotel is owned by MK Group, a major player in the Adriatic region with diversified interests spanning tourism, real estate, renewable energy, agriculture, and food industries. MK Group operates across Slovenia, Serbia, Montenegro, and Croatia, making the partnership an important one for both companies in enhancing the visibility and appeal of the Adriatic region to global travelers.

Minor Hotels, known for its portfolio of luxury brands and properties, sees this collaboration as a strategic move to expand its footprint in Europe and particularly in the Adriatic, an increasingly important region for tourism. The addition of Hotel Palace Portorož aligns with Minor Hotels’ ambition to grow its luxury offerings and cater to the growing demand for wellness and sustainable tourism in the region.

Why Is This Move Significant for the Regional Tourism Sector?

The launch of Hotel Palace Portorož is more than just a new addition to Minor Hotels’ portfolio—it’s a pivotal moment for the broader tourism industry in the Adriatic region. Slovenia, along with neighboring Croatia and Montenegro, has been positioning itself as a key player in European luxury tourism, with a strong emphasis on wellness and environmental sustainability.

The introduction of Minor Hotels’ luxury brand to Slovenia is expected to boost the country’s profile on the international tourism map, particularly in the high-end and MICE markets. This move comes at a time when Slovenia is seeking to attract more affluent international tourists and expand its offerings beyond traditional summer holidays.

The hotel’s wellness-focused services, combined with its MICE capabilities, will help draw a variety of high-value tourists, from corporate executives to wellness seekers. It aligns perfectly with Slovenia’s ambition to create year-round tourism opportunities, helping mitigate the challenges of seasonality while supporting local businesses and communities.

What Can Guests Expect at Hotel Palace Portorož?

Guests staying at Hotel Palace Portorož can look forward to an immersive experience that blends luxury with the region’s wellness traditions. The hotel will provide a range of holistic wellness treatments inspired by Slovenia’s natural resources, such as mineral-rich waters and herbal therapies. Furthermore, the property will feature state-of-the-art facilities designed to meet the needs of modern business travelers, with versatile meeting spaces, high-speed internet, and expert event planning services.

For those seeking leisure and relaxation, the hotel offers a peaceful retreat by the beach, access to outdoor recreational activities, and fine dining options that highlight local Slovenian ingredients and international cuisine. The expansive spa and wellness center will offer tailored experiences designed to rejuvenate both body and mind.

Looking Ahead: The Future of Luxury Tourism in Slovenia

With the reopening of Hotel Palace Portorož in 2026 and its future relaunch as part of Minor Hotels’ Minor Reserve Collection in 2027, Slovenia is poised to strengthen its position as a premier luxury destination in Europe. The hotel’s combination of high-end facilities, personalized service, and unique location near one of Europe’s most iconic natural landmarks makes it a prime example of the country’s commitment to promoting sustainable, wellness-focused tourism.

The collaboration between Minor Hotels and MK Group signals a promising future for Slovenia’s tourism sector, reinforcing the country’s growing reputation for exceptional hospitality, cultural authenticity, and environmental consciousness. As Hotel Palace Portorož begins its journey into 2026, it will undoubtedly play a key role in shaping the future of luxury tourism along the Adriatic coast.

Conclusion

The debut of Minor Hotels in Slovenia with the opening of Hotel Palace Portorož represents a major milestone for both the brand and the Slovenian tourism industry. Set to become a cornerstone of luxury hospitality in the region, the hotel’s unique blend of wellness, sustainability, and business event offerings is poised to attract international guests and elevate Slovenia’s presence on the global tourism map. As the property embarks on its refurbishment journey, the future of luxury tourism in the Adriatic region looks brighter than ever.

Image: Minor Hotels

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