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Yesterday β€” 5 June 2026Main stream

Canada May 2026: Volvo (+12%), Genesis (+10.4%) highlight 8th straight market decline

βœ‡Best Selling Cars Blog
By:Matt Gasnier
5 June 2026 at 12:39

Volvo XC90 Canadian sales are up 45.2% in May.

According to estimates by local consultancy DesRosiers Automotive, the Canadian new light vehicle market endures an 8th consecutive month of year-on-year decline in May at -1.7% to 184,000 units in what is traditionally the biggest month of the year. The year-to-date tally is now down -4.5% to 768,000. Sales of carmakers still reporting monthly results are down -1.8% to 82,419 for the month and off -4.1% to 326,731 year-to-date. The SAAR stands at 1.78 million which is the lowest so far this year. According to DesRosiers, in May the first 2,910 Chinese EVs arrived in Canada under the new trade agreement, although the majority of these will not be seen in the sales numbers until June.

Among OEMs still reporting monthly, Toyota Motor is up 4%, Hyundai-Kia up 1% and Honda Canada down -3%. Brand-wise, Volvo (+12%) and Genesis (+10.4%) are the most dynamic followed by Toyota (+6.7%), with Hyundai (+0.8%) and Kia (+0.7%) stable. Mazda (-21%), Acura (-17.2%), Lexus (-13.6%) and Subaru (-12%) are all hit very hard while Honda (-1.4%) limits its fall. Looking at models with available monthly data, the Toyota RAV4 progressively reduces its YoY drop from -79.3% in February to -13.2% this month, again above its archenemy the Honda CR-V (-0.4%). However the CR-V has a 4,386 unit advantage YTD. The Hyundai Tucson (+19.8%), Kia Sportage (+22.7%) and Toyota Tacoma (+34.7%) impress below.

Previous month: Canada April 2026: Toyota, Volvo, Genesis islands of growth in negative market

One year ago: Canada May 2025: Lexus (+41.3%), Acura (+31.1%) strongest in market up 7.9%

Full May 2026 data for selected OEMs, brands and models below.

Canada May 2026 – OEMs:

OEMMay-26/252025 1-5/25
Toyota Motor Co.27,704+ 4.0%103,431+ 1.3%
Hyundai-Kia25,917+ 1.0%102,797+ 0.1%
Honda Canada14,760– 3.0%58,819– 8.0%
Mazda6,281– 21.0%27,551– 16.1%
Subaru6,246– 12.0%28,273– 16.8%
Volvo Cars Canada1,511+ 12.0%5,860+ 12.6%

Canada May 2026 – brands:

BrandMay-26/252026 1-5/25
Toyota24,633+ 6.7%90,000+ 3.3%
Hyundai15,134+ 0.8%60,232+ 1.0%
Honda13,482– 1.4%53,259– 8.7%
Kia9,913+ 0.7%39,132– 2.2%
Mazda6,281– 21.0%27,551– 16.1%
Subaru6,246– 12.0%28,273– 16.8%
Lexus3,071– 13.6%13,431– 10.3%
Volvo1,511+ 12.0%5,860+ 12.6%
Acura1,278– 17.2%5,560– 1.3%
Genesis870+ 10.4%3,433+ 11.7%

Canada May 2026 – models:

ModelMay-26/252026 1-5/25
Toyota RAV47,772– 13.2%20,178– 43.6%
Honda CR-V6,366– 0.4%24,564– 8.1%
Hyundai Tucson4,489+ 19.8%20,993+ 32.9%
Honda Civic3,571– 6.4%13,483– 7.8%
Kia Sportage3,254+ 22.7%13,205+ 36.9%
Subaru Crosstrek3,182+ 2.3%14,076– 0.6%
Hyundai Kona3,056– 16.7%11,136– 11.5%
Toyota Corolla2,944+ 5.1%11,351+ 10.9%
Hyundai Elantra2,775+ 4.2%9,571– 8.0%
Mazda CX-52,506– 0.2%11,304+ 11.2%
Toyota Corolla Cross2,065– 17.0%7,660– 6.6%
Toyota Tacoma1,738+ 34.7%6,896+ 34.0%
Toyota Sienna1,720+ 7.4%6,050+ 21.5%
Hyundai Venue1,650+ 5.3%6,020+ 9.4%
Kia Seltos1,607– 4.8%7,515+ 14.2%
Toyota Prius1,552+ 70.2%5,595+ 140.5%
Mazda CX-301,502– 19.3%6,752+ 3.0%
Toyota Tundra1,243+ 17.3%5,641– 0.1%
Kia Carnival1,235+ 114.0%2,942+ 15.6%
Subaru Forester1,207– 42.1%6,401– 38.4%
Kia K41,187– 14.8%5,511– 10.9%
Honda HR-V1,177+ 21.6%5,317– 18.3%
Hyundai Palisade1,145+ 40.7%5,138+ 48.1%
Toyota bZ4X1,100+ 186.5%7,233+ 682.8%
Lexus NX1,087– 21.7%4,819– 16.9%
Lexus RX1,040+ 0.5%4,560+ 3.8%
Mazda31,018– 24.0%3,828– 22.5%
Hyundai Santa Fe976– 38.6%3,600– 39.5%
Toyota 4Runner907+ 37.6%3,897+ 180.2%
Subaru Outback874+ 0.5%3,853– 9.3%
Toyota Camry857+ 30.0%3,428+ 38.7%
Kia Niro795– 19.5%4,319+ 26.6%
Toyota Highlander765+ 111.3%3,705+ 80.7%
Honda Pilot762– 13.2%3,268– 14.1%
Toyota Grand Highlander747– 39.3%4,035+ 2.1%
Mazda CX-90690– 8.1%3,184– 0.1%
Honda Passport640+ 83.9%2,546+ 173.2%
Kia Sorento616– 61.3%2,508– 64.6%
Genesis GV70563+ 4.1%2,231+ 12.1%
Toyota C-HR507new782new
Volvo XC60489+ 1.9%1,872+ 17.4%
Acura MDX456+ 0.0%2,222+ 14.8%
Volvo XC90453+ 45.2%1,727+ 20.7%
Hyundai Ioniq 5444+ 72.8%1,213– 64.3%
Kia EV9442+ 10.5%1,390– 10.1%
Mazda CX-70433+ 13.1%1,913– 5.3%
Acura ADX411+ 116.3%1,590+ 562.5%
Honda Odyssey385– 27.6%1,455– 31.3%
Hyundai Sonata377+ 31.8%1,361+ 34.1%
Kia EV5365new383new
Volvo XC40359– 6.5%1,388– 9.1%
Subaru Uncharted355new651new
Kia EV4316new1,088new
Toyota Crown Signia281+ 114.5%1,469+ 65.8%
Honda Ridgeline273– 26.8%1,113– 31.7%
Lexus TX263+ 58.4%1,063+ 9.1%
Subaru Impreza260+ 5.3%1,027– 8.5%
Honda Accord250– 25.4%1,251– 18.1%
Acura RDX245– 63.8%1,124– 58.2%
Toyota Land Cruiser223– 23.6%1,182– 42.5%
Lexus UX213– 37.4%877– 42.6%
Genesis GV80201+ 15.5%766+ 12.0%
Hyundai Ioniq 9186+ 1760.0%709+ 6990.0%
Lexus IS172+ 9.6%710+ 15.1%
Subaru WRX166– 55.4%741– 38.4%
Acura Integra155+ 11.5%537+ 19.9%
Mazda MX-5 Miata132– 31.6%402+ 15.5%
Lexus GX130– 45.4%644– 11.5%
Volvo EX30125+ 101.6%529+ 98.1%
Subaru BRZ88– 19.3%274– 41.6%
Genesis G7082+ 70.8%299+ 28.3%
Toyota 8681+ 2.5%282– 7.8%
Toyota Sequoia77– 27.4%413– 1.4%
Subaru Trailseeker72new72new
Lexus RZ71+ 491.7%353+ 508.6%
Kia EV668– 60.7%234– 63.0%
Lexus LX66– 1.5%266– 30.4%
Volvo S60/V6060+ 11.1%211+ 4.5%
Honda Prologue45+ 40.6%165– 61.4%
Subaru Solterra41+ 2.5%1,153+ 2.0%
Hyundai Ioniq 636– 62.5%485+ 27.3%
Kia Telluride28– 92.4%35– 97.9%
Toyota Crown28– 15.2%127– 29.4%
Toyota Supra26– 42.2%76– 62.0%
Lexus ES15– 88.0%81– 78.9%
Honda Prelude13new97new
Lexus LC13– 18.8%41– 42.3%
Volvo C4013– 7.1%39– 33.9%
Genesis G8012– 14.3%69+ 4.5%
Genesis G909+ 800.0%27+ 107.7%
Acura TLX7– 88.5%58– 73.6%
Volvo EX907– 58.8%37– 51.9%
Volvo S90/V905– 80.8%57+ 23.9%
Acura ZDX4– 81.8%29– 72.6%
Genesis GV603– 70.0%41– 53.4%
Lexus LS1#DIV/0!6– 40.0%
Subaru Ascent1– 99.6%25– 98.1%

Source: Manufacturers, DesRosiers Automotive

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