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Ecuador November 2025: GWM Poer up to #2 12 December 2025 at 08:49

Ecuador November 2025: GWM Poer up to #2

12 December 2025 at 08:49

The GWM Poer is the 2nd best-selling vehicle in Ecuador in November.

New vehicle sales in Ecuador continue to surge in November at +46.3% year-on-year to 11,810 units, leading to a year-to-date tally up 13% to 112,550. Kia (+36%) significantly widens the gap with Chevrolet (-6.1%), once again in deep trouble, to 15.6% share vs. 11.2%. Hyundai (+104.3%) and GWM (+140.4%) both shoot up, up one and two spots on October respectively. JAC (+83.3%), Chery (+69.5%) and Renault (+61.9%) also beat the market below but it’s BYD (+215.9%) that delivers the biggest year-on-year gain in the Top 10. Notice also Jetour up 161.2% to #15.

Model-wise, the Kia Soluto remains in first place while the GWM Poer climbs to #2, becoming the country’s best-selling pickup above the Chevrolet D-Max which used to be the uncontested leader here. The Chevrolet Groove follows, ahead of three Kias: the Sonet, Seltos and Sportage.

Previous month: Ecuador October 2025: Volkswagen up 5-fold in market surging 47.3%

One year ago: Ecuador November 2024: Sales down another -20.5%, Suzuki (+12%) swims upstream

Full November 2025 Top 20 brands and Top 10 models below.

Ecuador November 2025 – brands:

Pos	Brand	Nov-25	%	/24	Oct	2025 1-11	%	/24	Pos	FY24
1	Kia	1,841	15.6%	+ 36.0%	1	17,752	15.8%	+ 14.2%	1	2
2	Chevrolet	1,323	11.2%	– 6.1%	2	14,517	12.9%	– 21.7%	2	1
3	Hyundai	801	6.8%	+ 104.3%	4	7,028	6.2%	+ 44.6%	3	4
4	GWM	738	6.2%	+ 140.4%	6	5,657	5.0%	+ 92.1%	4	8
5	Chery	566	4.8%	+ 69.5%	7	5,155	4.6%	+ 17.6%	6	5
6	Renault	505	4.3%	+ 61.9%	8	4,383	3.9%	+ 28.8%	7	7
7	Toyota	443	3.8%	– 17.7%	5	5,557	4.9%	– 9.9%	5	3
8	JAC	416	3.5%	+ 83.3%	10	3,546	3.2%	+ 32.0%	9	9
9	BYD	398	3.4%	+ 215.9%	14	2,555	2.3%	+ 250.0%	14	n/a
10	Sinotruk	377	3.2%	+ 135.6%	13	3,079	2.7%	+ 72.9%	11	17
11	DFSK	345	2.9%	+ 104.1%	12	2,971	2.6%	+ 22.8%	12	10
12	Suzuki	328	2.8%	– 4.9%	11	4,299	3.8%	+ 11.4%	8	6
13	Dongfeng	318	2.7%	+ 96.3%	9	3,170	2.8%	+ 58.7%	10	16
14	Volkswagen	283	2.4%	+ 75.8%	3	2,903	2.6%	+ 18.7%	13	11
15	Jetour	269	2.3%	+ 161.2%	15	1,908	1.7%	+ 14.9%	17	18
16	Mazda	249	2.1%	+ 25.1%	16	2,443	2.2%	+ 8.7%	16	14
17	Hino	248	2.1%	– 0.8%	17	2,463	2.2%	+ 7.8%	15	13
18	Nissan	171	1.4%	+ 9.6%	18	1,559	1.4%	– 34.5%	20	12
19	Shineray	150	1.3%	+ 4.2%	20	1,597	1.4%	– 25.1%	19	15
20	Foton	119	1.0%	+ 60.8%	19	1,846	1.6%	+ 57.8%	18	n/a

Ecuador November 2025 – models:

Pos	Model	Nov-25	%	Oct	2025 1-11	%	Pos	FY24
1	Kia Soluto	778	6.6%	1	8,158	7.2%	1	2
2	GWM Poer	533	4.5%	4	3,352	3.0%	4	6
3	Chevrolet D-Max	465	3.9%	2	5,093	4.5%	2	1
4	Chevrolet Groove	384	3.3%	3	3,808	3.4%	3	3
5	Kia Sonet	335	2.8%	6	3,320	2.9%	5	4
6	Kia Seltos	291	2.5%	5	2,258	2.0%	7	9
7	Kia Sportage	255	2.2%	9	2,278	2.0%	6	7
8	Hyundai Tucson	225	1.9%	8	2,239	2.0%	8	n/a
9	Chery Arrizo	186	1.6%	n/a	1,342	1.2%	n/a	n/a
10	Suzuki Swift	167	1.4%	n/a	1,314	1.2%	n/a	10
n/a	Hyundai Grand i10	149	1.3%	10	1,546	1.4%	n/a	n/a
n/a	JAC HFC 1037	134	1.1%	n/a	1,331	1.2%	n/a	n/a
n/a	Hyundai Accent	113	1.0%	n/a	741	0.7%	n/a	n/a
n/a	Toyota Hilux	91	0.8%	7	1,359	1.2%	n/a	n/a
n/a	GWM Wingle	87	0.7%	n/a	1,311	1.2%	n/a	n/a

Source: AEADE

Best Selling Cars Blog
Ecuador October 2025: Volkswagen up 5-fold in market surging 47.3% 8 December 2025 at 04:59

Ecuador October 2025: Volkswagen up 5-fold in market surging 47.3%

Best Selling Cars Blog

By:Matt Gasnier

8 December 2025 at 04:59

Volkswagen is up to third place in the brands ranking in October.

New vehicle sales in Ecuador are up another fantastic 47.3% year-on-year in October to 12,135 units. This is the largest monthly volume in the country since March 2024. The year-to-date tally is now up 10.1% to 100,740. Kia (+38.4%) easily remains the most popular carmaker in the country with 13.8% share, albeit a full two percentage points below its YTD level of 15.8%.

Chevrolet (-13.2%) is in great difficulty YoY but still manages to rank #2 with 10.6% share. The performer of the month is Volkswagen surging 426.7% to #3 with 6.3% share vs. #13 and 2.6% so far this year. Dongfeng (+117.9%), JAC (+94.3%), GWM (+84%), Hyundai (+82.8%) and Renault (+66.9%) also beat the market in the remainder of the Top 10.

The Kia Soluto is the best-selling vehicle in the country again and by far at 6.4% share, more than double the #2, the Chevrolet D-Max at 3.1%. The Chevrolet Groove rounds out the podium like it does year-to-date, distancing the GWM Poer and Kia Seltos. The Toyota Hilux is up to #7.

Previous month: Ecuador September 2025: Chery, GWM get noticed in market up 39.5%

One year ago: Ecuador October 2024: Market off -20.4%, Chinese at 34.5% share

Full October 2025 Top 20 brands and Top 10 models below.

Ecuador October 2025 – brands:

Pos	Brand	Oct-25	%	/24	Sep	2025 1-10	%	/24	Pos	FY24
1	Kia	1,676	13.8%	+ 38.4%	1	15,911	15.8%	+ 12.1%	1	2
2	Chevrolet	1,283	10.6%	– 13.2%	2	13,194	13.1%	– 23.0%	2	1
3	Volkswagen	769	6.3%	+ 426.7%	15	2,620	2.6%	+ 14.7%	13	11
4	Hyundai	722	5.9%	+ 82.8%	3	6,227	6.2%	+ 39.4%	3	4
5	Toyota	612	5.0%	+ 14.8%	5	5,114	5.1%	– 9.2%	4	3
6	GWM	541	4.5%	+ 84.0%	7	4,919	4.9%	+ 86.5%	5	8
7	Chery	499	4.1%	+ 7.3%	4	4,589	4.6%	+ 13.3%	6	5
8	Renault	454	3.7%	+ 66.9%	8	3,878	3.8%	+ 25.5%	8	7
9	Dongfeng	427	3.5%	+ 117.9%	12	2,852	2.8%	+ 55.4%	10	16
10	JAC	410	3.4%	+ 94.3%	10	3,130	3.1%	+ 27.2%	9	9
11	Suzuki	401	3.3%	+ 31.9%	6	3,971	3.9%	+ 13.0%	7	6
12	DFSK	373	3.1%	+ 98.4%	9	2,626	2.6%	+ 16.7%	12	10
13	Sinotruk	365	3.0%	+ 97.3%	13	2,702	2.7%	+ 66.7%	11	17
14	BYD	268	2.2%	+ 226.8%	11	2,157	2.1%	+ 257.1%	16	n/a
15	Jetour	237	2.0%	+ 109.7%	18	1,639	1.6%	+ 5.3%	18	18
16	Mazda	224	1.8%	+ 25.1%	17	2,194	2.2%	+ 7.1%	15	14
17	Hino	217	1.8%	+ 14.2%	16	2,215	2.2%	+ 8.9%	14	13
18	Nissan	195	1.6%	+ 33.6%	20	1,388	1.4%	– 37.6%	20	12
19	Foton	186	1.5%	+ 82.4%	14	1,727	1.7%	+ 57.6%	17	n/a
20	Shineray	134	1.1%	– 4.3%	19	1,447	1.4%	– 27.2%	19	15

Ecuador October 2025 – models:

Note this ranking features the Top 15 best-selling models year-to-date ordered based on their October volumes and may not be 100% accurate.

Pos	Model	Oct-25	%	Sep	2025 1-10	%	Pos	FY24
1	Kia Soluto	774	6.4%	1	7,380	7.3%	1	2
2	Chevrolet D-Max	382	3.1%	2	4,628	4.6%	2	1
3	Chevrolet Groove	292	2.4%	3	3,424	3.4%	3	3
4	GWM Poer	287	2.4%	4	2,819	2.8%	5	6
5	Kia Seltos	274	2.3%	6	1,967	2.0%	8	9
6	Kia Sonet	250	2.1%	5	2,985	3.0%	4	4
7	Toyota Hilux	227	1.9%	n/a	1,268	1.3%	n/a	n/a
8	Hyundai Tucson	212	1.7%	7	2,014	2.0%	7	n/a
9	Kia Sportage	192	1.6%	n/a	2,023	2.0%	6	7
10	Hyundai Grand i10	160	1.3%	10	1,397	1.4%	n/a	n/a
n/a	JAC HFC 1037	159	1.3%	n/a	1,197	1.2%	n/a	n/a
n/a	Chery Arrizo	154	1.3%	9	1,156	1.1%	n/a	n/a
n/a	Suzuki Swift	138	1.1%	8	1,147	1.1%	n/a	10
n/a	Hyundai Accent	83	0.7%	n/a	628	0.6%	n/a	n/a
n/a	GWM Wingle	78	0.6%	n/a	1,224	1.2%	n/a	n/a

Source: AEADE