The Mill, the storied production studio that shut down abruptly earlier this year, is relaunching under new ownership across Europe and Asia. 

While the industry obsesses over automation and cost savings, they’re overlooking three huge shifts in how consumers use AI that marketers must understand in order to harness the technology.

Longtime Haworth Marketing + Media chair Gary Tobey is stepping down after three decades

2025 is the year of testing agentic commerce.

A leaked deck shows paid ads on Reddit can boost AI search visibility as the platform becomes more relevant than ever.

Paramount Skydance's cuts will happen on Wednesday.

At Brandweek in Atlanta, we're honoring the year’s visionary leaders and creators at the 2025 Brand Genius Celebration, presented by Shutterstock.

Heavyweight food and beverage brands have been trading blows for decades. But there’s a new contender stealing market share without nearly as much air time: Private label brands. Their rise […]

Crafting authentic brand positioning that goes beyond product features.

The CBS Evening News co-anchor will leave at the end of the year.

Ontario's anti-tariff ad presents Canada with ingenious political leverage in the ongoing negotiations with President Trump.

Discovery Global will host its inaugural upfront on May 13, 2026.

Pringles revives its 'Once You Pop' slogan for a new era.

Since 1985, ADWEEK Agency of the Year has honored agencies that set the benchmark for excellence in the advertising and marketing industry, demonstrating creative bravery and strategic excellence while maintaining […]

MSNBC is in the final stages of severing its ties with the NBCUniversal News Group.

DoorDash, StockX, and Dollar General are betting on programmatic ads.

Walmart reimagines Dr. Seuss' "Whoville" for its big holiday push.

Target brings back Kris K. as the star of its big holiday push.

The late President Ronald Reagan was famous for many things, including his ability to deliver speeches with his weathered baritone voice, having honed his delivery over the course of 53 […]

The retail giant is offering to foot the bill for advertisers to engage in head-to-head tests between Amazon DSP and rivals.

AKQA’s North America CEO Tesa Aragones and chief marketing and growth officer for the Americas Jabari Hearn have departed the company, the WPP-owned agency confirmed to ADWEEK. The dual exits […]

This is Amanpour's third bout with ovarian cancer within the last four years.

Napster, the company known for transforming digital music in the early 2000s, is staging a comeback in the brave new world of AI.

This post was created in partnership with Fetch Fetch, a rewards-driven app where consumers earn points for shopping, has teamed up with OpenAI to launch FAST (Fetch AI Semantic Technology), […]

This week's chart featured three titles with shared distribution rights.

Can a hologram teach a human the meaning of a “driver’s feel?” Will Jae speed to the rescue of Linh in time to save her from the clutches of the […]

David Rohde is the latest reporter to move from NBC News to MSNBC.

The CMO took the brand promise from a tagline to a multi-dimensional campaign.