The GWM Poer is the 2nd best-selling vehicle in Ecuador in November.
New vehicle sales in Ecuador continue to surge in November at +46.3% year-on-year to 11,810 units, leading to a year-to-date tally up 13% to 112,550. Kia (+36%) significantly widens the gap with Chevrolet (-6.1%), once again in deep trouble, to 15.6% share vs. 11.2%. Hyundai (+104.3%) and GWM (+140.4%) both shoot up, up one and two spots on October respectively. JAC (+83.3%), Chery (+69.5%) and Renault (+61.9%) also beat the market below but itβs BYD (+215.9%) that delivers the biggest year-on-year gain in the Top 10. Notice also Jetour up 161.2% to #15.
Model-wise, the Kia Soluto remains in first place while the GWM Poer climbs to #2, becoming the countryβs best-selling pickup above the Chevrolet D-Max which used to be the uncontested leader here. The Chevrolet Groove follows, ahead of three Kias: the Sonet, Seltos and Sportage.
Volkswagen is up to third place in the brands ranking in October.
New vehicle sales in Ecuador are up another fantastic 47.3% year-on-year in October to 12,135 units. This is the largest monthly volume in the country since March 2024. The year-to-date tally is now up 10.1% to 100,740. Kia (+38.4%) easily remains the most popular carmaker in the country with 13.8% share, albeit a full two percentage points below its YTD level of 15.8%.
Chevrolet (-13.2%) is in great difficulty YoY but still manages to rank #2 with 10.6% share. The performer of the month is Volkswagen surging 426.7% to #3 with 6.3% share vs. #13 and 2.6% so far this year. Dongfeng (+117.9%), JAC (+94.3%), GWM (+84%), Hyundai (+82.8%) and Renault (+66.9%) also beat the market in the remainder of the Top 10.
The Kia Soluto is the best-selling vehicle in the country again and by far at 6.4% share, more than double the #2, the Chevrolet D-Max at 3.1%. The Chevrolet Groove rounds out the podium like it does year-to-date, distancing the GWM Poer and Kia Seltos. The Toyota Hilux is up to #7.
Toyota Crown sales are up 85.2% year-on-year in November.
The end of EV subsidies and tariff-induced higher prices are finally catching up with the U.S. new light vehicle market in November, with sales off for the second straight month at -6.3% to an estimated 1.28 million according to GlobalData. Retail sales are down -8.1% whereas fleet deliveries gain 3.5%. The SAAR stands at 15.84 million according to Motor Intelligence, up from 15.48 million in October but well down on the 16.61 million of November 2024. The average incentive per vehicle is $3,211, up $375 on October but down $125 on a year ago, according to J.D. Power and GlobalData said. Incentive per light truck is down -$79 year-on-year to $3,388 while cars shave off $2,362 on average, down $365 on a year ago.Β The average new-vehicle retail transaction price is $46,029, up $722 on last year.Β J.D. Power and GlobalData said fleet sales are down -7.5% to 197,358.
Among OEMs still sharing monthly data, Toyota Motor (+2.7%) is the only one in positive, Ford Motor (-0.7%) and Hyundai-Kia (-0.5%) are stable while American Honda (-15.3%) freefalls. Brand-wise, Toyota (+4.4%) and Kia (+2.7%) stand out with YoY gains, the latter managing a 5th straight uptick. The 4Runner (+3325.1%), Crown (+85.2%) and Grand Highlander (+73.1%) help Toyota up while at the Korean carmaker the Niro (+222%), Seltos (+66.4%) and Carnival (+49.5%) stand out. Ford is almost stable (-0.03%), ending 8 consecutive months of gains. The F-Series (-9.6%) disappoints while the Mustang (+78.6%), Maverick (+43.3%), Explorer (+41.5%) and Ranger (+35.8%) impress.
Honda (-16.8%) struggles mightily with the Odyssey (-17.3%), CR-V (-14.5%), HR-V (-14.1%) and Accord (-9.1%) hit hard and the Civic (-5.5%) doing ok. Hyundai (-2.3%) edges down but beats the market thanks to the Venue (+35.4%), Tucson (+17.8%), Santa Fe (+13.2%) and Palisade (+10.3%). Note Hyundai and Kia are both on track to deliver record annual results in 2025. For Kia, it would be the third consecutive year it does so. Other solid carmakers in context include Genesis (+0.2%), Acura (-1.4%) and Mazda (-1.5%). Subaru (-9.7%) endures a 4th consecutive month of year-on-year decline with all its models in negative.
The new 4 Runner plays a part in significantly lifting Toyota sales in November.Β
DesRosiers Automotive has the Canadian new light vehicle market down a painful -8.6% year-on-year in November to an estimated 142,000 units. However, November 2024 was a particularly high comparison base as it was the first November since 2017 to pass the 150,000-unit milestone due to rushed sales in Quebeck before the end of green car subsidies. The SAAR is 1.87 million vs. 2.04 million last year. Also of note is we are very close to the pre-pandemic levels of 145,000 units in November 2019.
Among OEMs still reporting monthly sales, Toyota Motor stands out with a market-defying 8.8% year-on-year gain to over 20,000 units. Reversely, Honda Canada (-23.7%) freefalls while Hyundai-Kia (-2.1%) contains its loss. As for brands, Toyota (+10.1%) is the best performer just as Hyundai (-0.3%) manages to stay stable. Honda (-26.1%) in in a rut and Genesis (+6%), Mazda (+5%), Acura (+2.4%) and Volvo (+0.4%) are all in positive. Lexus (-0.1%) is stable.
Among models with available monthly data, the Toyota RAV4 (-6.2%) is weak yet beats the market, while the Hyundai Tucson (+39.1%) surges ahead. The Mazda CX-5 (+49.7%), Subaru Crosstrek (+30.5%), Hyundai Kona (+14.1%) and Toyota Corolla Cross (+11.1%) also post fantastic scores. Further down, notice the Toyota Grand Highlander (+143.5%), Tacoma (+60.6%), Kia Seltos (+60.1%) and Kia Sportage (+40.8%) as well as the Toyota 4Runner (+3415.4%) benefitting from a new generation.
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The GWM Poer is the 2nd best-selling vehicle in Ecuador in November.