Brookfield And Domes Unite To Expand Domes Zeen Chania, Elevating Luxury Tourism In Greece

A significant partnership is coming up in the sunbathed beaches of Chania, Crete, which will change the luxury hotel sector of the island completely. With one of its private real estate funds, Brookfield has formed a joint venture with Domes Resorts & Reserves to take a controlling interest in Domes Zeen Chania, which denotes a very positive international bet on the tourism development in Greece. The partnership, which averages investment of over forty million euro, intends to increase and improve the already prize-winning beachfront hideout, thus reinforcing Crete’s status as a year-round, upscale destination.
For travellers, the announcement promises an enriched stay experience rooted in place, design and contemporary Greek hospitality. For Greece, it underscores the continued maturation of its tourism sector, one that increasingly attracts long-term, value-driven global capital.
Deal at a Glance: Investment with a Destination Vision
Domes Zeen Chania is a 105-key beachfront resort located just minutes from Chania’s historic centre. A member of Marriott’s Luxury Collection, the hotel has garnered global recognition, including being named World’s Leading Leisure Resort 2025 at the World Travel Awards.
Under the joint venture, Brookfield and Domes plan to expand the resort’s footprint and amenities, aligning with Domes’ brand ethos of curated luxury that celebrates local culture. According to statements made by both parties, the partnership reflects a shared ambition to elevate the guest journey while contributing meaningfully to Greece’s hospitality ecosystem.
Industry observers note that Brookfield’s entry into the Greek hospitality market is a milestone, reflecting the country’s growing appeal beyond seasonal tourism and into sustainable, experience-led travel.
A Resort Designed for Modern Explorers
As highlighted on the official Domes Zeen Chania website, the resort is conceived as a refined yet relaxed sanctuary, blending contemporary architecture with natural materials and a strong sense of place. Its beachfront setting, immersive wellness concepts and understated luxury cater to travellers seeking both tranquillity and cultural connection.
The planned expansion is expected to build on these foundations, introducing additional spaces and experiences that respond to evolving traveller expectations, from wellness-focused stays to longer, more immersive holidays. This approach aligns with broader trends in luxury travel, where authenticity, sustainability and personalisation are increasingly central.
Strengthening Greece’s Tourism and Hospitality Sectors
Beyond the resort itself, the investment is poised to deliver wider benefits. The expansion is expected to create new employment opportunities, support local suppliers and reinforce Chania’s appeal as a premium destination capable of attracting discerning international travellers.
Executives from Domes have indicated that partnering with a global real estate leader provides the platform to scale responsibly, while maintaining brand integrity. Brookfield, for its part, has pointed to its extensive European hospitality experience as a means to bring operational expertise and long-term capital to the Greek market.
Together, the partners aim to contribute to a more resilient tourism model, one that extends the season, diversifies demand and enhances Greece’s global competitiveness.
Exploring Chania: Key Attractions Near Domes Zeen
From a traveller’s perspective, Domes Zeen Chania’s location offers effortless access to some of Crete’s most celebrated destinations, including:
- Chania Old Town & Venetian Harbour – cobbled streets, historic architecture and vibrant dining
- Balos Lagoon – famed for its turquoise waters and white sand
- Elafonissi Beach – known for its pink-hued sands and protected natural beauty
- Samaria Gorge – one of Europe’s longest gorges, ideal for hiking enthusiasts
- Akrotiri Peninsula – home to monasteries, secluded beaches and coastal trails
This proximity allows guests to balance beachside relaxation with cultural exploration, reinforcing Chania’s reputation as one of Greece’s most versatile travel hubs.
Brookfield’s European Hospitality Footprint
Brookfield brings to the partnership a substantial track record across Europe, having invested in and expanded platforms such as Center Parcs, edyn, Selenta Group, Experimental Group and Generator Hostels. With more than 50 billion USD in assets under management in Europe, the firm views the region as a core market, making Greece a natural next step.
Its involvement is expected to introduce global best practices while respecting the local character that defines Domes’ portfolio.
Looking Ahead: A Confident Signal for Greek Travel
As the Cretan sun sets over the Aegean, the expansion of Domes Zeen Chania feels emblematic of Greece’s tourism evolution, confident, outward-looking and grounded in quality. For future guests, it promises deeper experiences and elevated comfort. For the country, it represents another vote of confidence in a sector that continues to be a cornerstone of economic and cultural life.
Image Credit: Domes Zeen Chania
The post Brookfield And Domes Unite To Expand Domes Zeen Chania, Elevating Luxury Tourism In Greece appeared first on Travel And Tour World.