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Today — 27 December 2025Main stream

Sri Lanka Sees Impressive Growth in 2025 Tourism with Over Two Million Arrivals, Despite Cyclone Impact: Strong Recovery Shaping Future

27 December 2025 at 07:34
Sri Lanka Sees Impressive Growth in 2025 Tourism with Over Two Million Arrivals, Despite Cyclone Impact: Strong Recovery Shaping Future
Sri Lanka tourism

Sri Lanka’s tourism sector continues its robust recovery, as confirmed by the latest figures released by the Sri Lanka Tourism Development Authority (SLTDA). As of yesterday, the total number of tourist arrivals to the island nation has reached 2.25 million in 2025. This impressive figure comes despite a slowdown in the first two weeks of December due to the impact of Cyclone Ditwah. The event, which caused temporary disruptions, was not enough to undermine the overall growth momentum in Sri Lanka’s tourism industry.

Tourist Arrivals Surge in November, Despite Cyclone Impact

In November 2025, Sri Lanka welcomed 212,906 tourists, marking a 15.6% increase compared to the same period last year. This growth highlights the ongoing recovery and strong demand for the island as a tourism destination. The rise in arrivals reflects an industry that is steadily recovering from the twin challenges of the Covid-19 pandemic and the economic crisis that followed.

With total arrivals reaching 2,103,593 by November 31, 2025, it’s clear that Sri Lanka’s tourism industry is on a solid upward trajectory. Notably, the lowest number of arrivals in 2025 occurred in May, with only 132,919 visitors. However, the overall trend indicates a strong rebound throughout the year, with significant growth across key months.

Consistent Growth in Tourist Arrivals from January to November

The cumulative arrivals for the year from January to November 2025 stood at 2,103,593, representing an impressive 16.6% growth compared to the same period in 2024. The most notable spike in arrivals occurred in September, where an impressive 30.2% increase was recorded. This surge highlights Sri Lanka’s growing ability to attract tourists during the shoulder season, when demand is traditionally lower. The month of September stands as a key example of how Sri Lanka is expanding its reach and attracting visitors year-round.

Double-digit growth was also observed in January, June, October, April, May, August, and November. These figures collectively paint a picture of consistent demand across various tourism periods, showing that Sri Lanka’s appeal as a destination is steadily increasing across different months of the year.

Europe Dominates as Leading Source Market

Europe has emerged as the leading source market for tourists visiting Sri Lanka, with 108,100 European tourists arriving in November 2025, making up a substantial 50.8% of all visitors to the island that month. This strong European presence emphasizes Sri Lanka’s appeal to travelers from this region, particularly influenced by winter tourism trends and established travel connections. The combination of Europe’s proximity to Sri Lanka and the favorable winter weather conditions has made the island an attractive choice for European vacationers seeking an exotic destination during the colder months.

India Leads the Way in Tourist Arrivals

The highest number of tourists to Sri Lanka continues to come from neighboring India, with 51,391 Indian tourists visiting the country in November 2025. This represents the largest single market for Sri Lanka’s tourism sector. The strong demand from India reflects the close cultural and geographical ties between the two countries, with Sri Lanka serving as a popular travel destination for Indian tourists seeking leisure, culture, and adventure.

Following India, Russia secured the second spot with 24,953 Russian tourists visiting Sri Lanka in November 2025. The Russian market has been steadily growing, and Sri Lanka remains a popular destination for Russian travelers looking for an affordable and accessible destination with rich cultural offerings and scenic landscapes.

The UK also contributes significantly to Sri Lanka’s tourism, with 16,915 British tourists arriving in the country in November 2025. This represents a consistent flow of visitors from the United Kingdom, reflecting Sri Lanka’s broad international appeal as a holiday destination.

Strong Economic Impact of the Tourism Sector

Sri Lanka’s tourism sector continues to play a vital role in driving the country’s economic growth. In 2024, Sri Lanka saw a record 90.36 million visitors, generating an impressive 137.22 billion Sri Lankan rupees (US$19.44 billion) in revenue. This marked a 16.6% increase in tourism revenue compared to the previous year, demonstrating the sector’s resilience and ongoing expansion.

The tourism industry’s economic impact is not limited to visitor spending alone. The Harbin International Ice and Snow Festival continues to significantly boost sectors such as transportation, hospitality, and retail. The Sri Lanka Tourism Development Authority projects that the total market size for Sri Lanka’s ice and snow economy in Heilongjiang Province will surpass 266.17 billion Sri Lankan rupees (US$37.8 billion). This growth reflects the broader tourism ecosystem’s expansion, creating thousands of jobs and increasing Sri Lanka’s profile as a global travel hub.

Tourism Services Enhancement for International Visitors

To further support the increasing flow of international visitors, the Sri Lanka Tourism Development Authority has made significant improvements to its services. The introduction of streamlined payment systems now allows overseas bank cards to be used for ticket purchases, making it easier for international travelers to access attractions. Additionally, multilingual guides have been introduced to cater to Sri Lanka’s growing international tourist base, enhancing the visitor experience and ensuring seamless communication.

The Path Forward for Sri Lanka’s Tourism Industry

As Sri Lanka continues to attract growing numbers of international tourists, the government and tourism authorities are focused on expanding infrastructure and improving visitor services. The ongoing recovery from the Covid-19 pandemic and economic challenges presents a unique opportunity for Sri Lanka to diversify its tourism offerings and further position itself as a top global destination.

With increasing international arrivals, a steady rise in visitor spending, and ongoing improvements in tourism infrastructure, Sri Lanka is on track to solidify its status as a major player in the global tourism market.

The post Sri Lanka Sees Impressive Growth in 2025 Tourism with Over Two Million Arrivals, Despite Cyclone Impact: Strong Recovery Shaping Future appeared first on Travel And Tour World.

Taste of Summer Festival Kicks Off in Hobart with Free Entry for Kids Under 16

27 December 2025 at 05:59
Taste of Summer Festival Kicks Off in Hobart with Free Entry for Kids Under 16
Taste of Summer

Starting today, Hobart’s vibrant waterfront will come alive with the highly anticipated Taste of Summer festival, running until January 3, 2026. This fan-favorite summer event offers a delightful celebration of Tasmania’s finest food, drinks, and entertainment, making it the perfect occasion to soak up the essence of the island’s warm, summer vibes. Whether you’re a local or a visitor, the festival is a must-visit for anyone seeking a lively day filled with delicious treats and a variety of entertainment. The festival promises to deliver a memorable experience for all ages.

The Taste of Summer festival brings together the very best of Tasmania’s culinary and cultural offerings, making it the ideal way to kick off your summer adventures. With so much to explore, this festival truly captures the spirit of the island’s rich food and drink culture while offering plenty of fun for families and tourists.

Food, Drinks, and Entertainment

One of the key highlights of the Taste of Summer festival is the incredible range of local food and drinks available. Visitors can sample the very best Tasmania has to offer, with an array of gourmet food stalls and beverage tents showcasing the region’s top produce. From fresh seafood to local cheeses and indulgent sweets, the food at the festival is sure to satisfy all tastes.

The drinks selection is just as impressive, with local wineries, breweries, and distilleries offering a variety of refreshing options to complement the food. Whether you’re enjoying a crisp glass of local wine or a refreshing craft beer, every sip is a celebration of Tasmania’s fine beverage scene. The festival also features several pop-up bars offering expertly crafted cocktails, perfect for sipping while soaking up the lively atmosphere of the waterfront.

Live music performances will fill the air, providing the perfect soundtrack to a day of indulgence and entertainment. From local bands to solo artists, there is something for everyone to enjoy, creating a festival atmosphere like no other. The music will be a focal point of the event, encouraging visitors to relax, dance, and enjoy the vibrant setting of Hobart’s picturesque waterfront.

With all the food, drinks, and live entertainment on offer, the Taste of Summer festival creates a lively, dynamic environment that celebrates the best of Tasmania’s summer culture. There’s no better place to unwind, taste, and experience the vibrant community of Hobart.

Family-Friendly Fun for All Ages

The Taste of Summer festival is designed to be fun for everyone, making it an ideal event for families. This year, the festival is offering a range of family-friendly activities, ensuring that there is something to keep every member of the family entertained. From craft stations to games and face painting, children will have plenty to enjoy. Parents can relax knowing that their little ones are entertained while they sample the incredible food and drinks on offer.

The festival offers a wonderful opportunity for families to spend quality time together. With a wide range of fun activities and events for kids, it’s an experience that the whole family can enjoy. What’s more, children under the age of 16 can attend the festival for free, making it an affordable and exciting option for families looking to enjoy a day out in Hobart. This commitment to making the festival accessible for families ensures that the Taste of Summer is a celebration for the whole community to enjoy, whether they’re locals or visitors from afar.

The event’s family-friendly approach is also reflected in its safe and welcoming atmosphere, with plenty of spaces for children to play and families to gather. The festival has worked hard to ensure that everyone, from the youngest visitors to the oldest, feels included and has access to something special.

Celebrate Summer in Hobart

The Taste of Summer festival isn’t just about food, drinks, and entertainment; it’s also about celebrating the unique culture of Hobart and Tasmania. This festival is a perfect opportunity for visitors to immerse themselves in the island’s way of life, discovering its local cuisine, arts, and traditions. For those who are new to Hobart, it’s a fantastic way to experience the heart and soul of the city and the surrounding region.

The vibrant waterfront setting provides the perfect backdrop for the festival, offering stunning views of the harbor and a chance to enjoy Hobart’s natural beauty. Whether you’re sitting back with a refreshing drink in hand, enjoying the live music, or taking part in a fun family activity, the festival encapsulates everything that makes Hobart such a beloved destination. The Taste of Summer festival invites visitors to experience the best of the city in a relaxed and friendly environment.

Local businesses and artisans also play a key role in the festival, with many offering their products and services, adding a personal touch to the event. The festival is an opportunity for these local makers and creators to showcase their talents, creating a true celebration of Hobart’s creativity and community spirit. From hand-made goods to locally sourced products, the festival offers a chance to take home a piece of Hobart’s charm.

For those who are already familiar with Hobart, the Taste of Summer festival offers a fresh and exciting way to rediscover the city. It’s a fantastic opportunity to spend time with friends and family, explore the waterfront, and create lasting memories while enjoying all that Hobart has to offer.

Don’t Miss Out on This Summer Celebration

With only a few days left to experience all that the Taste of Summer festival has to offer, now is the time to head to Hobart’s waterfront and make the most of this exciting event. Whether you’re sampling local food, enjoying live music, or simply soaking up the festival atmosphere, there’s no better way to spend a summer day in Tasmania. Don’t miss out on this incredible celebration of Hobart’s culture, community, and summer spirit. Make your way down to Hobart’s waterfront today and be part of the Taste of Summer festival; the ultimate way to celebrate Tasmania’s finest food, drinks, and entertainment this summer.

The post Taste of Summer Festival Kicks Off in Hobart with Free Entry for Kids Under 16 appeared first on Travel And Tour World.

Souq Al Jubail Winter Festival In Sharjah, UAE: A Must-Visit Tourist Haven Offering Unique Winter Experiences For All Ages

27 December 2025 at 02:22
Souq Al Jubail Winter Festival In Sharjah, UAE: A Must-Visit Tourist Haven Offering Unique Winter Experiences For All Ages

The Al Jubail Winter Festival 2025 is still a delight to the residents and tourists in three of Sharjah’s main markets: Souq Al Jubail in Sharjah, Souq Al Jubail in Al Dhaid and Souq Al Jubail in Kalba. This winter celebration, which is held throughout the year with some locations until 31 December 2025, aims to be a lot more than a holiday event, a very important emirate’s strategy to enhance local tourism and economic activity.

A Dynamic Festival Across Sharjah

The Souq Al Jubail Winter Festival offers a rich blend of entertainment, shopping, and community engagement. Held daily from 5:00 pm to 11:00 pm, the festival promises a festive atmosphere across all participating Souqs. The festival is not just about leisure; it underscores the markets’ transformation from traditional commercial hubs into dynamic community destinations that cater to all family members.

In Sharjah, the festival features an array of international and traditional food stalls, retail outlets, and dedicated children’s areas. Visitors are welcomed with interactive performances and vibrant entertainment designed to celebrate the spirit of the season. This festival enriches the local economy by attracting both local and international tourists. Sharjah’s Souq Al Jubail aims to provide an integrated experience that combines shopping, family entertainment, and local entrepreneurship.

According to Engineer Abdullah Al Shamsi, Director of Sharjah Markets, Souq Al Jubail’s efforts align with the emirate’s broader goal of enhancing community engagement and supporting small businesses. The festival is designed to bolster the local economy by providing a unique venue for entrepreneurs, particularly small business owners, to showcase their products. It is not just an event, it is a platform that drives tourism and economic growth.

Al Dhaid’s Local Touch

Moving to Souq Al Jubail in Al Dhaid, the festival captures the essence of the region with its local character. Known for its spice, perfume, clothing, and textile stalls, the market also provides a play area for children, making it a family-friendly location. With its focus on traditional experiences, this part of the festival highlights the authentic charm of Al Dhaid while supporting the area’s growing tourism industry.

The festival in Al Dhaid plays an essential role in promoting local traders and the culture of productive families. The Director of the Central Region Markets Department, Talal Mohammed, commented on how the event supports Al Dhaid’s unique identity. By offering a mix of culinary delights and local goods, the market fosters a sustainable model that helps small traders and attracts visitors seeking a blend of traditional shopping and modern entertainment.

For tourists visiting Sharjah this winter, Souq Al Jubail in Al Dhaid presents a cultural immersion that offers more than just a typical shopping experience. It encourages travellers to explore the city’s rich culture, where every corner holds a piece of its heritage.

Kalba: A Sustainable Future

At Souq Al Jubail in Kalba, the festival stands out for its strong community and developmental impact. Beyond the traditional market stalls and food options, the Kalba festival includes a mini zoo, inflatable play areas, and electric bikes, adding a modern twist to the festivities. One of the most notable features is the Khairat Al Dar initiative, which empowers local farmers by enabling them to sell their products directly to the public. This not only supports the local agricultural economy but also helps in promoting food security and sustainability in the region.

According to Hilal Al Naqbi, Director of Eastern Region Markets, the Kalba festival exemplifies a progressive approach to market development. Through this initiative, the market helps nurture sustainable practices and encourages visitors to engage with the local agricultural heritage. By incorporating educational workshops and competitions, the event provides an interactive learning experience for children and families. For tourists, this emphasis on sustainability presents a unique opportunity to explore a part of Sharjah that is deeply connected to both its environment and its community values.

How the Festival Boosts Tourism

Sharjah’s focus on transforming its markets into cultural and tourism hotspots is evident in the Al Jubail Winter Festival’s expansive programme. The festival’s combination of family entertainment, local cuisine, and community-driven activities makes it a highly attractive destination for tourists looking for an immersive cultural experience.

The event’s ability to bring together local businesses and tourists is pivotal in creating a sustainable tourism model that benefits both. Visitors can experience the best of Sharjah’s vibrant market culture while supporting local entrepreneurs, and in turn, contributing to the tourism economy. By focusing on family-oriented activities, the festival also provides a perfect opportunity for holidaymakers looking for safe, fun, and interactive experiences.

As Souq Al Jubail Winter Festival 2025 continues through the end of the year, it serves as a reminder of Sharjah’s commitment to growing its tourism industry. Not only does it showcase the emirate’s rich cultural heritage, but it also emphasizes sustainable tourism practices that benefit both visitors and the local community.

Looking Forward to Future Growth

The Al Jubail Winter Festival is more than just an event, it is a significant part of Sharjah’s vision to boost tourism and strengthen the local economy. The festival fosters community engagement, supports small businesses, and promotes sustainability, all while offering an enriching experience for families and tourists alike.

With Sharjah’s ongoing organization of events, it is already a global tourism hub, a place where visitors could see the wonderful mixture of old customs and new amusements at one spot. The Al Jubail Winter Festival, that shows a great skiing accident offer of an incredible experience of fun, culture, and shopping which is hard for any other event to replace, will still keep attracting tourists from all over the globe in the future.

The post Souq Al Jubail Winter Festival In Sharjah, UAE: A Must-Visit Tourist Haven Offering Unique Winter Experiences For All Ages appeared first on Travel And Tour World.
Yesterday — 26 December 2025Main stream

Lagos Unveils Monumental Eyo Sculpture to Spark Tourism Surge and Celebrate Yoruba Heritage Ahead of 2025 Festival

26 December 2025 at 20:33
Lagos Unveils Monumental Eyo Sculpture to Spark Tourism Surge and Celebrate Yoruba Heritage Ahead of 2025 Festival
Lagos unveils towering Eyo Monument to elevate cultural tourism and heritage engagement ahead of the 2025 Eyo Festival, celebrating identity and creativity.

In the heart of Lagos, Nigeria, a city alive with history and exuberant cultural expression, people from all walks of life paused on Friday as Governor Babajide Sanwo‑Olu officially unveiled the imposing Eyo Monument — a towering new emblem of Yoruba heritage and a strategic beacon for the state’s cultural tourism ambitions. For many residents and visitors who gathered at the John Randle Centre for Yoruba Culture and History on Lagos Island, the moment carried deep emotional resonance: this was not just the launch of a public artwork, but a bold declaration about Lagos’ identity, creative spirit and growing role as a global destination.

Monument Launch in Historic Onikan

The unveiling ceremony for the Eyo Monument, strategically sited at the historic John Randle Centre in Onikan, marked the climax of a year‑end cultural build‑up that includes the internationally anticipated Eyo Festival scheduled for 27 December 2025. The Lagos State Government has actively prepared the area with travel advisories and traffic arrangements to manage the festival crowd, signalling the economic and social importance placed on the event.

Governor Sanwo‑Olu emphasised that the new monument — rising nearly 40 feet above its base — embodies the essence of Lagos’ rich cultural history while creating a physical space for educational engagement with visitors from across Nigeria and the world. Officials framed the installation as a tangible asset in the broader cultural tourism strategy championed by the Lagos State Ministry of Tourism, Arts and Culture.

Significance for Lagos’ Cultural Tourism Strategy

The Lagos State Government has increasingly turned cultural heritage into a cornerstone of tourism development. The Eyo Monument fits alongside other celebrated public artworks and heritage landmarks that narrate the city’s evolution, from the iconic Welcome to Lagos statue to historic markets and festival traditions. Positioned within the THEMES agenda — Lagos’ blueprint for urban development — cultural heritage is recognised not only for its symbolic value, but for its ability to stimulate local economic activity and global interest.

State tourism officials have noted that the monument will serve multiple purposes: an immersive visitor attraction, a learning environment for students and tourists alike, and a backdrop for digital storytelling that amplifies Lagos’ heritage on social platforms and travel itineraries.

Rooted in Yoruba Tradition and Festival Heritage

The Eyo Festival itself — locally called Adamu Orisha Play — is a centuries‑old cultural procession unique to Lagos, featuring masked costumed figures called Eyo who perform through the city’s streets. Celebrated to honour departed leaders and convey community virtues, the festival has become a highlight of Nigeria’s annual cultural calendar, drawing thousands of attendees and media attention from across the continent and abroad.

Officials involved in the festival preparations, including the Lagos tourism commissioner and cultural stakeholders, reiterated that the festival and the monument together position Lagos at the forefront of African cultural celebrations. Social media coverage of the Ijade Opa Eyo rites, attended by President Bola Ahmed Tinubu and other dignitaries, further amplified the global interest in Lagos’ end‑of‑year cultural festivities.

Design, Meaning, and Experiential Narratives

Crafted by acclaimed artist Dotun Popoola, the Eyo Monument is more than a static sculpture: it is a storytelling structure that invites exploration. Designed to represent the diverse communities and historical trajectories of Lagos, the installation offers curated visual narratives and exhibition spaces that connect visitors with cultural meaning and artistic interpretation.

The monument’s scale and intricate interior present a new model for public art in Africa, combining educational exhibits and visual storytelling with a distinctly Lagosian aesthetic. Commentators at the launch noted the potential for future documentary work and multimedia documentation that will deepen public engagement with the monument’s themes and the broader heritage it represents.

Government and Community Collaboration

Governor Sanwo‑Olu acknowledged that the partnership between government bodies, cultural institutions and traditional authorities — including the Oba of Lagos — was critical to realising the project. He emphasised that sustaining Lagos’ cultural legacy requires continuous collaboration and shared stewardship of historical narratives.

The presence of local leaders, artists and tourism stakeholders underscored a shared determination to position Lagos beyond a commercial megacity into a place where history and creativity coalesce into a compelling visitor experience.

Economic and Social Dimensions

Beyond symbolism, the Eyo Monument is expected to generate ripple effects across Lagos’ tourism economy. From hospitality and retail to cultural programming and artisan craft markets, local operators anticipate increased visitor footfall during festival seasons and throughout the year. Such boosts align with Lagos State’s ambition to rival global heritage cities in Africa, promoting year‑round tourism that leverages history, culture and community vibrancy.

Educational Engagement and Cultural Legacy

Educational institutions and cultural groups have welcomed the monument as a dynamic learning resource. Students, researchers and community members are expected to use the space to deepen understanding of Yoruba traditions, historical lineage and the cultural anchors that inform Lagos’ identity. The planned documentary and digital storytelling projects will further extend the monument’s reach, bringing Lagos heritage into international conversations about cultural preservation and tourism innovation.

For the families, artists and young people who filled the grounds of the John Randle Centre during the unveiling, the Eyo Monument is more than a structure: it is a statement of pride, memory and ambition. As Lagos prepares to usher in the 2025 Eyo Festival and welcome visitors from near and far, this towering tribute to Yoruba heritage stands ready to tell the story of a city that embraces its past while forging new cultural paths for the future.

The post Lagos Unveils Monumental Eyo Sculpture to Spark Tourism Surge and Celebrate Yoruba Heritage Ahead of 2025 Festival appeared first on Travel And Tour World.

Lagos Hosts Unforgettable GTCO Food Festival, Elevating Nigerian Cuisine And Tourism To New Heights

26 December 2025 at 03:36
Lagos Hosts Unforgettable GTCO Food Festival, Elevating Nigerian Cuisine And Tourism To New Heights

The GTCO Food and Drink Festival Holiday Edition, which took place on December 20-21, 2025, at GT Centre, Oniru, Lagos, turned the metropolis into a gastronomic paradise, attracting foodies, vendors, and tourists from every part. This event made it possible for the community to come together, showcased the variety and richness of Nigerian food, and gave local businesses a chance to survive. As Lagos is still in the spotlight as the number one tourist spot, this festival’s triumph is a great advantage for the local economy and Nigerian tourism.

A Feast for the Senses: The Heart of Nigerian Cuisine

The GTCO Food and Drink Festival Holiday Edition was a celebration of the flavours that define Nigeria’s diverse food culture. From savoury jollof rice to crispy plantain chips, the festival offered a delightful array of dishes that had visitors lining up for a taste of Nigeria’s culinary heritage. Attendees were treated to a mixture of traditional Nigerian favourites and innovative fusion dishes, reflecting the country’s evolving gastronomic scene.

The atmosphere was electric, with food enthusiasts and tourists mingling, sampling dishes, and enjoying lively entertainment. Many attendees, especially those from international destinations, expressed how the event was an eye-opener to the depth of Nigerian cuisine. For first-time visitors, the festival provided a gateway to explore the vibrant food culture that Lagos is now becoming known for.

Empowering Local Entrepreneurs and Promoting Nigerian Tourism

The festival not only served as a celebration of food but also as a powerful platform for local businesses. Vendors such as Sacks and Syrup, led by Amira Mohammed Abdulrazak, seized the opportunity to expand their reach, gaining exposure and attracting new clients. Abdulrazak, who runs a gourmet dessert company, shared her excitement, noting how the festival had provided invaluable marketing and networking opportunities. Her business had already participated in over 830 events, and this festival helped increase her visibility in a competitive market.

Other businesses like ChopsCityng, a popular jollof rice vendor, and Munchies After Dark, a fast food enterprise, also expressed their gratitude for the festival’s role in helping them connect with potential customers. For many of these vendors, the festival was more than just a sales opportunity, it was a stepping stone to solidifying their place in the growing Nigerian food scene.

A Boost to the Local Economy and Nigerian Tourism

One of the standout features of the GTCO Food and Drink Festival was its tangible impact on local tourism and the economy. As an event that attracts visitors from across the country and the world, it helped showcase the diverse offerings of Lagos as a tourist destination. With its world-class food scene, bustling markets, and rich cultural heritage, Lagos is steadily becoming a top destination for international travellers seeking authentic Nigerian experiences.

According to festival attendee Bamidele Obende, who attended the event with his children, the festival served as an ideal way to introduce tourists to the variety of Nigerian food while contributing to the local economy.

Beyond the festival itself, Lagos’s hospitality industry also saw an uptick, with hotels and restaurants benefiting from the influx of tourists attending the event. The GTCO Food and Drink Festival’s success has set the stage for future editions, which are expected to attract even more international visitors, further cementing Lagos’s reputation as a must-visit culinary destination in Africa.

Building a Legacy: The Future of Nigerian Culinary Tourism

The GTCO Food and Drink Festival’s impact will be felt long after the event’s conclusion. By shining a spotlight on Nigerian cuisine, the festival has made a lasting contribution to the development of Nigeria’s culinary tourism industry. With each passing year, the festival is expected to draw more international tourists eager to discover Nigerian flavours and experience the warmth of Lagos’s hospitality.

As the festival continues to grow, so too will its ability to empower local businesses, elevate Nigerian food culture, and enhance the tourism landscape of Lagos. Many of the vendors, who reported sold-out booths and significant business growth during the event, are already planning to expand their operations and participate in more international food festivals in the coming years.

The GTCO Food and Drink Festival’s Holiday Edition has laid a strong foundation for the future, proving that food and tourism are powerful allies in boosting local economies and fostering cultural exchange. By investing in events that celebrate local heritage and entrepreneurship, Lagos is paving the way for a new era of culinary tourism in Africa.

A New Tradition in Lagos’s Cultural Calendar

The triumph of the GTCO Food and Drink Festival Holiday Edition has turned out to be a game-changer for Lagos, Nigeria, and its food tourism sector. Not only did the festival highlight the rich flavours of Nigerian cuisine, but it also supported local entrepreneurs, contributed to the local economy, and established Lagos decisively as a top culinary destination.

The post Lagos Hosts Unforgettable GTCO Food Festival, Elevating Nigerian Cuisine And Tourism To New Heights appeared first on Travel And Tour World.
Before yesterdayMain stream

Thailand’s UFO Festival 2026 Will Ignite Your Imagination and Take You on a Cosmic Adventure

25 December 2025 at 16:16
Thailand’s UFO Festival 2026 Will Ignite Your Imagination and Take You on a Cosmic Adventure

In 2026, Thailand is set to host an unprecedented event, the UFO Festival, which promises to take the country’s tourism scene by storm. This unique and out-of-this-world celebration will not only add a fresh dynamic to Thailand’s tourism calendar but also attract a global audience intrigued by extraterrestrial phenomena. The event is expected to be one of the most exciting cultural and tourism spectacles in Thailand’s history, drawing thousands of visitors who will experience a mix of adventure, curiosity, and entertainment. The UFO Festival is poised to give Thailand a new, futuristic image while showcasing its deep-rooted hospitality and vibrant culture.

As Thailand continually expands its appeal, the UFO Festival will serve as a remarkable catalyst in diversifying the tourism experiences offered across the kingdom. The festival will celebrate UFO sightings, alien theories, and space exploration in a fun and engaging way, with events ranging from themed parties, workshops, exhibitions, and star-gazing sessions to UFO-themed parades and live performances. For those fascinated by the mysteries of the universe, the UFO Festival will become an annual pilgrimage to Thailand’s thriving tourism market, giving travelers the opportunity to experience something truly unique.

This bold and innovative festival is set to become a major draw for international and local visitors alike. It will also position Thailand as a premier destination for cultural tourism, ensuring its place on the map as a must-visit destination for those eager to explore the unknown.

The Appeal of Thailand’s UFO Festival

Thailand’s UFO Festival will be held in one of the country’s most iconic tourist destinations, combining the allure of traditional Thai culture with the wonder of the cosmos. As a global hub for tourism, Thailand already boasts breathtaking landscapes, historical sites, and world-class hospitality. Adding an event like the UFO Festival will further enhance its status as a cultural and entertainment powerhouse.

Here’s what makes the UFO Festival in Thailand stand out:

  • A Fusion of Culture and Extraterrestrial Fascination
    The UFO Festival will bring together Thailand’s rich cultural heritage and the global fascination with UFOs and space. Expect to see traditional Thai performances infused with alien and space-themed storytelling, connecting the past with the unknown future.
  • Unique Activities for All Ages
    The festival will feature interactive exhibits where guests can explore the mysteries of the universe, engage in virtual reality space exploration, or witness holographic alien encounters. There will also be exclusive workshops where attendees can learn about space, technology, and the science behind UFO sightings.
  • Celebration of Cosmic Culture
    With Thailand’s reputation for large-scale festivals, this event promises to be no exception. From themed food stalls, designed to reflect extraterrestrial cuisine, to alien costume parades, it will be a visual feast for all. The blend of Thai creativity and universal mystery will create an event that appeals to both space enthusiasts and cultural tourists.
  • Strategic Location and Accessibility
    The UFO Festival will be held in a prime tourist location, making it easy for travelers from across the world to visit. Thailand’s well-developed transportation network, including modern airports, road systems, and a bustling public transport system, ensures smooth travel for festival-goers.
  • Global Participation and Media Exposure
    The event is anticipated to attract international media attention, which will further boost Thailand’s visibility on the global tourism stage. As a result, the UFO Festival will not only capture the attention of UFO enthusiasts but also create a buzz across different demographics, contributing to the long-term growth of the Thai tourism industry.
  • Themed Entertainment
    From UFO-inspired stage performances to interactive storytelling, the festival will be packed with engaging activities. Major tourist destinations in Thailand will collaborate to offer limited-time UFO-themed experiences, including special UFO tours of remote and unusual locations known for their historic or cosmic significance.
  • A Focus on Sustainability
    Thailand’s government is ensuring that the festival will promote sustainable tourism practices, including eco-friendly venues and waste management strategies. This focus on environmental responsibility aligns with global tourism trends and enhances Thailand’s image as a forward-thinking and sustainable tourism destination.

Key Highlights of the UFO Festival

  • Festival Dates:
    The event will take place annually, starting in 2026. The dates will coincide with optimal weather conditions to ensure a comfortable experience for attendees.
  • Festival Venues:
    The UFO Festival will be hosted across multiple popular Thai destinations, including bustling urban hubs like Bangkok, Chiang Mai, and serene locales in Krabi and Pattaya. The festival will utilize Thailand’s diverse landscapes, from cosmopolitan cities to remote countryside locations, providing a variety of experiences for festival-goers.
  • Alien-Themed Parades and Performances:
    With Thai artists and international performers coming together, the festival will feature mesmerizing alien parades and live performances that merge traditional Thai dance and music with futuristic, otherworldly themes. The performances will be a visual spectacle, drawing inspiration from both Thai cultural heritage and modern space exploration.
  • Workshops and Learning Experiences:
    Visitors will have the opportunity to learn about UFO phenomena and space exploration at dedicated workshops. Experts in UFO studies and space science will give talks and lead discussions, offering insight into the unknown and challenging our perceptions of the universe.
  • Alien Food and Cultural Celebrations:
    Visitors will enjoy the experience of tasting alien-inspired dishes—a unique take on traditional Thai food with a cosmic twist. Expect exotic flavors and innovative food presentations that will make the festival not only a feast for the eyes but also for the palate.

Why You Should Attend the UFO Festival in Thailand

Attending the UFO Festival in Thailand will be a once-in-a-lifetime experience. The combination of cultural intrigue, space exploration, and Thai hospitality will leave you with unforgettable memories and an expanded view of the world beyond. Whether you are a space enthusiast, a culture lover, or simply someone seeking a new adventure, the UFO Festival in Thailand will captivate your imagination and offer something truly special.

  • Tourist Attractions Beyond the Festival
    While the UFO Festival will be the main attraction, visitors can also take the opportunity to explore Thailand’s iconic landmarks. From the Grand Palace in Bangkok to the serene temples of Chiang Mai, there’s much more to experience in Thailand, making it an all-encompassing travel destination.
  • An Ideal Family Destination
    The festival is designed to be fun for all ages. There will be family-friendly activities, making it an ideal vacation for families. Kids can enjoy space-themed games and activities, while adults can indulge in UFO-related entertainment.
  • A Groundbreaking Event for Thai Tourism
    The UFO Festival is a monumental event in Thailand’s tourism strategy. It will elevate the country’s reputation as a global destination, attracting international attention and expanding its visitor base. The festival is also expected to generate significant revenue and job opportunities for local communities, contributing to the sustainable growth of Thailand’s tourism sector.

Conclusion
Thailand’s UFO Festival in 2026 is set to be a groundbreaking event that merges the country’s rich cultural traditions with the intrigue of outer space. As Thailand continues to attract millions of international visitors every year, the introduction of this unique festival will provide a fresh and exciting tourism offering, drawing curious travelers from around the globe. With its engaging activities, international appeal, and blend of entertainment, education, and culture, the UFO Festival will undoubtedly become one of the most highly anticipated events on Thailand’s tourism calendar.

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Dong Hosts India’s First Sunrise Festival in Arunachal Pradesh: A Landmark Event for Sustainable Tourism and Cultural Celebration

25 December 2025 at 09:14
Dong Hosts India’s First Sunrise Festival in Arunachal Pradesh: A Landmark Event for Sustainable Tourism and Cultural Celebration

India’s northeastern region, particularly Arunachal Pradesh, has long been admired for its pristine landscapes, rich culture, and biodiversity. Nestled in this breathtaking corner of India is Dong, a remote village in the state’s Anjaw district that is known for something unique—it is the first place in India to witness the sunrise each day. As the sun rises over Dong on December 29, 2025, it will not only herald the start of a new day but also the inaugural Sunrise Festival, a five-day event that promises to draw global attention to the region’s eco-tourism and sustainable tourism potential.

This festival, set against the stunning backdrop of the Eastern Himalayas, marks a milestone in promoting cultural tourism and fostering sustainable travel practices. Dong, home to the Meyor tribe, is not just a geographical landmark; it is a beacon of what eco-tourism can look like in a world that is increasingly seeking responsible ways to explore nature. The Sunrise Festival will be a celebration of Dong’s unique position as India’s easternmost village, as well as its deep cultural heritage and stunning natural beauty.

Dong: The Gateway to India’s First Sunrise

Located in Arunachal Pradesh, Dong is part of the Anjaw district, an area that has remained relatively untouched by mass tourism due to its remote location. This isolation has helped preserve its natural and cultural treasures, but it also means that the village remains relatively unknown to the wider world. Dong is primarily inhabited by the Meyor tribe, an indigenous community whose traditions and way of life are deeply intertwined with the surrounding landscape.

Dong’s strategic position—as the first point in India to greet the sunrise—has made it an increasingly popular destination for travelers seeking a unique experience. The Sunrise Festival, which will run from December 29, 2025, to January 2, 2026, will provide an opportunity for visitors to witness the first rays of the sun in a region that is steeped in natural beauty and cultural richness. As the first place to see the dawn, Dong is a symbol of new beginnings, making it the perfect location for a festival that will launch a new chapter in Arunachal Pradesh’s tourism story.

A Cultural and Adventure Extravaganza

The Sunrise Festival in Dong is not just about catching a glimpse of the first light of day. The festival has been thoughtfully curated to include a variety of cultural and adventure activities designed to immerse visitors in the local way of life, while also promoting sustainable tourism practices.

The centerpiece of the festival will be the traditional sunrise ceremonies, where the local Meyor tribe will showcase their unique customs, rituals, and dances that have been passed down through generations. These ceremonies will provide festival-goers with a chance to experience the spiritual and cultural significance of sunrise for the indigenous people of Dong.

Beyond the cultural performances, the festival will offer visitors the chance to engage in eco-camping in the surrounding hills. Participants will be encouraged to embrace the “No Trash, No Trace, No Excuses” philosophy, which promotes responsible travel and environmental stewardship. The eco-camping experience is designed to help tourists experience the region’s natural beauty without leaving a negative impact on the environment.

The festival will also feature adventure activities, such as nature hikes, bird watching, and photography workshops that will allow visitors to explore the rich biodiversity of the region. The surrounding forests and rivers are home to various species of flora and fauna, making Dong a paradise for nature lovers and wildlife enthusiasts. The festival provides an opportunity to connect with nature in its most unspoiled form, while promoting the importance of preserving these ecosystems.

Promoting Sustainable Tourism in Arunachal Pradesh

One of the primary goals of the Sunrise Festival is to promote sustainable tourism in Arunachal Pradesh, a region that is still relatively untouched by the mass tourism that has transformed other parts of India. With its fragile ecosystems and unique indigenous cultures, the region must find ways to balance tourism with conservation efforts. The Sunrise Festival serves as a model for how tourism can be developed in an environmentally and socially responsible way.

By focusing on eco-tourism, the festival highlights the importance of preserving the natural beauty and cultural integrity of Arunachal Pradesh while offering visitors a chance to engage with the region in a meaningful way. The “No Trash, No Trace” theme is central to the event, encouraging tourists to leave the environment as they found it. This commitment to sustainability is crucial in a region like Arunachal Pradesh, where eco-friendly tourism practices are still in their infancy but are beginning to gain traction.

Moreover, the festival will also emphasize local empowerment. By involving the local communities, especially the Meyor tribe, in the planning and execution of the festival, Dong will benefit from the influx of tourists in a way that directly supports its people. The event provides a platform for the Meyor tribe to showcase their culture, promote their crafts, and share their knowledge about sustainable living practices. This ensures that the tourism that does come to Dong will be beneficial to the community and that local traditions are celebrated rather than commodified.

The Future of Arunachal Pradesh’s Tourism Industry

The Sunrise Festival is expected to put Arunachal Pradesh on the map as a premier eco-tourism destination in India. The festival’s success could inspire similar initiatives in other parts of the state, leading to a greater emphasis on sustainable tourism across the entire region. As travelers increasingly seek out destinations that offer unique cultural experiences and a chance to connect with nature, Arunachal Pradesh is well-positioned to become a leading destination for responsible travelers.

The Sunrise Festival also has the potential to act as a gateway for further exploration of Arunachal Pradesh’s natural wonders, such as the Ziro Valley, the Tawang Monastery, and the Namdapha National Park. As more visitors come to experience Dong’s sunrise, they will likely be encouraged to extend their trips and explore the broader region. This will provide a boost to the local economy and help develop tourism infrastructure in a way that preserves the area’s cultural and environmental integrity.

Dong as a Symbol of Ecotourism’s Potential

Dong’s position as the easternmost village in India makes it a powerful symbol of the potential for eco-tourism in the country. As an eco-friendly destination, Dong showcases the kind of tourism that India should aim to cultivate—tourism that respects both the environment and the local cultures. The festival highlights how tourism and conservation can coexist in a way that benefits both visitors and the host communities.

By showcasing the beauty and culture of Dong and surrounding areas, the Sunrise Festival encourages visitors to think more consciously about their travel choices and the impact they have on the places they visit. The success of this event could serve as a model for other regions in India and abroad that are looking to promote sustainable tourism while preserving their cultural and natural heritage.

Conclusion: A New Beginning for Sustainable Tourism in India

The Sunrise Festival in Dong marks the beginning of a new era for tourism in Arunachal Pradesh and eco-tourism in India. This groundbreaking event not only celebrates Dong’s unique geographic location but also showcases the potential for sustainable tourism in one of India’s most remote and ecologically sensitive regions. The festival’s emphasis on local culture, eco-friendly practices, and adventure tourism is a blueprint for how India can develop its tourism industry in a way that is both profitable and responsible.

As more travelers seek out authentic and responsible travel experiences, the Sunrise Festival offers a glimpse into the future of tourism in India—one where cultural heritage, environmental stewardship, and community empowerment go hand in hand. For those seeking to experience India in its most unspoiled and traditional form, Dong offers the perfect opportunity to do so, with the Sunrise Festival marking the first chapter in a new story for sustainable tourism in the region.

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Hyderabad’s Restored Lakes to Host Spectacular Kite Festival in 2026: A Major Step in Urban Renewal and Tourism Development

25 December 2025 at 09:02
Hyderabad’s Restored Lakes to Host Spectacular Kite Festival in 2026: A Major Step in Urban Renewal and Tourism Development

The city of Hyderabad, known for its rich history, vibrant culture, and thriving urban landscape, is set to host a spectacular kite festival that promises to attract both local and international visitors. From January 13 to 15, 2026, during the festival of Sankranti, the city will celebrate a blend of traditional festivities and modern urban renewal, as the event will take place at restored lakes that have recently undergone significant environmental and infrastructure upgrades. These newly revitalized spaces are not only becoming key recreational hubs but also playing a central role in promoting the city’s tourism industry.

Restoring Hyderabad’s Lakes: A Vision for Sustainable Urban Development

In recent years, Hyderabad has undertaken major restoration projects aimed at transforming its lakes from polluted and encroached spaces into attractive, sustainable tourist destinations. These projects, spearheaded by the Hyderabad Disaster Response and Asset Protection Agency (HYDRAA), have focused on restoring water quality, expanding green spaces, and ensuring that these lakes contribute to the city’s tourism economy.

The Sankranti Kite Festival marks a significant milestone in this urban renewal initiative. With the restored lakes now ready to host this exciting cultural event, visitors will experience a perfect blend of nature, heritage, and community. The festival will take place at several lakes, including Thammidikunta in Madhapur, Nalla Cheruvu in Kukatpally, and Bam-Rukn-ud-Daula Lake in Amberpet, which have all been carefully revitalized to ensure a clean, safe, and enjoyable experience for attendees.

A Vibrant Festival to Boost Tourism in Hyderabad

The kite festival is expected to attract thousands of people, both from within Hyderabad and beyond, further boosting the city’s appeal as a top destination for cultural tourism. The event will showcase a blend of traditional and contemporary kite designs, with colorful displays lighting up the skies above the city’s restored lakes. The initiative to hold such events at these lakes is a direct effort to revitalize urban areas and make them more attractive to tourists.

This festival serves as a tourism booster for Hyderabad, positioning the city as an important player in India’s broader tourism scene. The event will draw visitors from across the country, especially kite enthusiasts, families, and tourists seeking to experience the rich cultural atmosphere of the region. For international travelers, this festival offers a unique opportunity to engage with Indian traditions while exploring the city’s cutting-edge urban development efforts.

Sustainability at the Forefront: The Role of Restoration Projects

A key part of the festival’s significance lies in the careful restoration of the lakes that will host the event. The Hyderabad Disaster Response and Asset Protection Agency has played a pivotal role in ensuring that these lakes are not only restored but also made sustainable for future generations. This is achieved by using sewage treatment plants (STPs) to treat water before it flows into the lakes, preventing contamination and improving water quality. The Musi River Rejuvenation Drive, which channels clean water into the lakes, forms an integral part of this restoration effort.

As part of the restoration works, the greenery around these lakes has been expanded, parks have been developed, and seating areas and shaded spots have been created to cater to visitors, including senior citizens and families. These enhancements have been designed to provide a more tourism-friendly environment, promoting the lakes as attractive leisure destinations where visitors can enjoy picnics, boat rides, and nature walks while participating in the kite festival.

Event Infrastructure: Enhancing Visitor Experience

The kite festival will not only be a visual spectacle but also an event that focuses on the comfort and safety of its visitors. The organizing authorities have ensured that proper infrastructure is in place to cater to the needs of attendees. Several facilities will be provided, including seating arrangements, play areas for children, drinking water stations, and toilets for convenience. Special arrangements have also been made for senior citizens, with shaded seating areas to ensure they can comfortably enjoy the event.

Additionally, careful planning has been done to manage traffic and parking at the festival venues. The authorities are coordinating with local traffic management departments to ensure smooth vehicle movement, especially since large crowds are expected. Proper safety measures will also be in place to guarantee the security of all visitors.

The Economic Impact: Tourism and Local Business Growth

The Sankranti Kite Festival represents more than just a cultural event—it is also a significant driver of the local economy. The event will encourage tourism, stimulate business for local hotels, restaurants, and transportation providers, and create opportunities for artisans and local vendors to showcase their goods. The revitalization of the lakes has already spurred growth in local businesses and service providers, who will benefit directly from the influx of visitors.

As more and more people visit the city to experience the festival, there will also be an increase in tourist footfall to other attractions in Hyderabad, such as the Golconda Fort, Charminar, Ramoji Film City, and the Salar Jung Museum. This will further enhance the tourism appeal of the city and bring long-term benefits to the region.

A New Era for Urban Lakes in Hyderabad

The efforts to restore Hyderabad’s lakes are part of a broader vision to develop these spaces into urban recreational hubs that serve both the local population and tourists. Previously encroached upon and polluted by sewage, these lakes are now emerging as popular destinations for public celebrations. The success of this restoration project has set a precedent for other cities in India looking to rejuvenate their own urban lakes and public spaces.

With the completion of restoration works at multiple lakes across the city, Hyderabad is creating a network of beautiful outdoor venues that offer a range of activities, including kite festivals, cultural performances, and environmentally sustainable tourism. This transformation has become a model for other Indian cities aiming to tackle urban pollution and create more green spaces for residents and visitors.

A Cultural Celebration with Deep Roots in Tradition

The kite festival is deeply rooted in Indian culture, particularly in the Sankranti festival, which celebrates the harvest season and the arrival of winter. In Hyderabad, the festival holds particular significance, as it celebrates the unity of the community and the rich cultural heritage of the region. Kite flying has been a traditional activity during Sankranti, and the restored lakes now provide the perfect setting for this centuries-old practice.

The festival also showcases the fusion of traditional Indian festivals with modern urban initiatives. While it preserves cultural practices, the festival also highlights Hyderabad’s contemporary development efforts, such as the restoration of urban lakes and the promotion of sustainable tourism practices.

Hyderabad’s Commitment to Sustainable Urban Tourism

The success of the Sankranti Kite Festival is a testament to Hyderabad’s growing reputation as a sustainable tourism destination. The city’s efforts to restore its lakes and develop them into public spaces reflect a broader commitment to environmental sustainability and urban renewal. As more visitors flock to the city to enjoy the festival, Hyderabad is setting an example for other Indian cities on how to harmonize cultural tourism with sustainable urban planning.

Conclusion: A Festival for the Future

The kite festival in Hyderabad’s restored lakes is much more than just a celebration of kites and Sankranti. It is a symbol of the city’s successful urban transformation, its growing role in the tourism sector, and its commitment to sustainable development. For tourists, it offers a chance to witness the fusion of traditional culture and modern urban rejuvenation, while also enjoying the natural beauty of Hyderabad’s revitalized lakes.

As this festival continues to grow, it will undoubtedly attract more visitors, further boosting the city’s status as a top cultural and tourist destination in India. The success of the Sankranti Kite Festival proves that with thoughtful urban planning, cultural heritage can be preserved and celebrated while contributing to economic growth and tourism development in the city.

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India’s 17th Bengaluru International Film Festival Set to Strengthen Cultural Tourism: A Celebration of Global Cinema from January 29 to February 6, 2026- Know More New Updates

25 December 2025 at 07:23
India’s 17th Bengaluru International Film Festival Set to Strengthen Cultural Tourism: A Celebration of Global Cinema from January 29 to February 6, 2026- Know More New Updates

The 17th Bengaluru International Film Festival (BIFFES) is poised to be one of the most eagerly awaited events in the Indian cultural calendar. Scheduled to take place from January 29 to February 6, 2026, the festival will bring together the world of cinema in the heart of India’s thriving tech capital, Bengaluru. The festival, renowned for its promotion of global cinema and cultural exchange, is expected to attract film enthusiasts, tourists, and filmmakers from around the world, enhancing India’s growing status as a hub for cultural tourism and creative industries.

Bengaluru’s Role in India’s Cultural Tourism Landscape

Bengaluru, known as India’s Silicon Valley, is also gaining a reputation as a thriving cultural center, with events like the Bengaluru International Film Festival playing a significant role in showcasing its rich cultural diversity. The festival, which draws global attention, contributes not only to the local cultural fabric but also to the city’s growing importance as a cultural tourism destination. As the capital of Karnataka, Bengaluru offers tourists a unique blend of traditional Indian heritage, modern technology, and vibrant art scenes, making it a key destination for travelers seeking both innovation and culture.

With the 17th Bengaluru International Film Festival set to attract thousands of visitors, the city stands to benefit economically, especially in sectors like hospitality, retail, and local transport. Festivals like BIFFES are crucial to promoting tourism in India, drawing attention not just to the event itself but also to the wider array of attractions the city offers. As more people travel to Bengaluru for this festival, the broader tourism industry is poised to experience a significant boost, reinforcing the city’s status as a global cultural destination.

A Star-Studded Festival: Global Cinema Meets Indian Culture

The 17th Bengaluru International Film Festival will feature an exciting lineup of films from around the world, with a special focus on international cinema and Indian talent. The festival’s lineup will include screenings of films from a variety of genres, including drama, documentary, animation, and experimental films, ensuring that there is something for every movie lover. Prakash Raj, a well-known film actor and producer, has been appointed as the festival ambassador, further enhancing the event’s credibility and appeal. His involvement is expected to draw attention not just from local audiences but from national and international film enthusiasts.

As a celebration of global cinema, the Bengaluru International Film Festival will feature a mix of established filmmakers and emerging voices from around the world. This inclusion of international films at the festival underscores the growing importance of cultural exchange in today’s globalized world. For tourists, attending the festival offers a chance to experience cinema that transcends borders, while also gaining insight into the dynamic and diverse world of Indian cinema.

Cultural Significance of BIFFES for Indian and Global Audiences

The Bengaluru International Film Festival has long been an important event for Indian cinema. It offers a platform for Indian filmmakers to showcase their work on an international stage, which helps to elevate India’s reputation in the global film industry. By celebrating Indian culture alongside global cinema, the festival fosters cross-cultural dialogue, offering Indian audiences the chance to explore international perspectives while introducing global audiences to Indian narratives.

The Bengaluru International Film Festival also plays an important role in the wider tourism and film industry ecosystem. The festival acts as a cultural beacon that brings together filmmakers, actors, and critics from across the globe, helping India position itself as a leading film destination. This is especially important for India’s film tourism, where visitors are drawn to locations featured in films or attracted by the vibrant film culture of the country.

Cinema as a Tool for Promoting India’s Cultural Heritage

India’s film industry, particularly Bollywood, has long been a source of national pride. The Bengaluru International Film Festival showcases not only Bollywood’s contribution to global cinema but also highlights the regional film industries, such as Kannada cinema, which has a growing presence in the festival’s programming. This allows tourists to gain insight into the diverse storytelling traditions that make up India’s cinematic landscape.

The festival will likely feature films that explore India’s cultural heritage, ranging from historical dramas to contemporary stories set against the backdrop of India’s vibrant traditions. For international tourists, the festival offers a unique opportunity to explore India’s culture through the lens of cinema, making it a must-visit event for those interested in learning more about the country’s history, traditions, and diverse way of life.

Film Festivals and Their Growing Role in Indian Tourism

Film festivals in India are gaining recognition as powerful drivers of cultural tourism. Major cities like Mumbai, Delhi, and Goa have already established themselves as prominent locations for film festivals, attracting visitors from all over the world. However, Bengaluru has increasingly become a key player in this sector, with BIFFES contributing to the city’s growing profile as a cultural tourism hub.

Film festivals like BIFFES serve multiple purposes. They are a celebration of cinema, of course, but they are also economic catalysts for the tourism industry. The tourism that film festivals generate has a ripple effect, benefiting a wide range of sectors. From hotel bookings to restaurant visits and transportation, the influx of visitors during the festival period boosts local businesses and supports the regional economy.

Festival Events and Opportunities for Travel Enthusiasts

Attending the 17th Bengaluru International Film Festival is not just about watching films; it is an immersive experience that allows tourists to explore Bengaluru’s rich cultural heritage. The festival will host a variety of events, including panel discussions, workshops, and networking opportunities for aspiring filmmakers and film industry professionals. These events provide opportunities for both local and international tourists to engage with the world of cinema in a meaningful way.

For tourists traveling from other parts of India or abroad, the Bengaluru International Film Festival offers the perfect blend of entertainment and cultural exploration. While in the city, visitors can explore Bengaluru’s vibrant arts scene, including its theatres, museums, and historical landmarks, making it an enriching experience for those seeking a deeper connection to India’s culture.

Additionally, tourists can indulge in Bengaluru’s food scene, from traditional South Indian dishes to international cuisine, while also visiting the city’s parks, shopping districts, and local attractions. The festival offers an opportunity to experience Bengaluru not just as a tech capital but also as a growing cultural destination.

Impact on Local Economy and Community Engagement

The Bengaluru International Film Festival has significant implications for the local economy. The city will see an influx of visitors from across India and abroad, leading to increased demand for hotels, transportation, restaurants, and other local services. This boosts not only the tourism sector but also the broader hospitality industry, creating jobs and contributing to economic growth.

Moreover, the festival fosters community engagement, as locals become actively involved in the cultural celebrations. The event encourages community participation through film screenings, performances, and discussions, making it an inclusive experience for the residents of Bengaluru. By creating a platform for local talent and fostering collaboration between international and Indian filmmakers, the festival strengthens the cultural fabric of the city.

Sustainability and Future Growth of BIFFES

Looking ahead, the Bengaluru International Film Festival has the potential to grow even further, building on its existing success and enhancing its reputation as one of India’s most important cultural events. The continued growth of the festival depends on sustainable practices, such as eco-friendly event management, increased accessibility for global audiences, and continued investment in local talent.

Incorporating sustainability into the festival’s operations could make it a leader in eco-conscious film events, attracting tourists who are mindful of their environmental impact. Promoting sustainable tourism through the festival’s activities could enhance Bengaluru’s appeal to travelers who seek to experience the city in a way that aligns with their values.

Conclusion: A Key Event for India’s Cultural Landscape

The 17th Bengaluru International Film Festival is set to be a major event in India’s cultural calendar, bringing together the best of global cinema while promoting India’s rich artistic heritage. The festival not only strengthens Bengaluru’s position as a growing cultural hub but also plays a crucial role in supporting tourism and local businesses.

As India continues to make strides in the global film tourism market, festivals like BIFFES serve as key platforms for promoting the country’s diverse cultural landscape. For both filmmakers and audiences, the festival offers a unique opportunity to celebrate creativity, engage in meaningful dialogue, and explore the heart of India through its films.

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Krishna University Students Triumph at South Zone Inter-University Youth Festival in Chennai, India: A Celebration of Talent and Cultural Excellence

25 December 2025 at 07:18
Krishna University Students Triumph at South Zone Inter-University Youth Festival in Chennai, India: A Celebration of Talent and Cultural Excellence

The South Zone Inter-University Youth Festival, held at Hindustan University in Chennai from December 19 to 23, 2025, witnessed exceptional performances from students across various universities in the region. Among the standout participants was Krishna University, whose students showcased remarkable talent across multiple disciplines, earning them the prestigious third runner-up position overall. The festival, renowned for fostering inter-university competition in the arts, culture, and performing arts, was a proud moment for Krishna University as they emerged victorious in numerous events.

A Stunning Display of Talent: Krishna University’s Folk Dance Victory
One of the major highlights of the event was the first-place victory of Krishna University in Folk Dance, a traditional dance form that continues to be a core aspect of India’s rich cultural heritage. This win not only secured them the top spot in folk dance but also led to their dominance in the overall dance category, proving the versatility and skill of their performing arts students. The Folk Dance event, which saw universities from across the South Zone competing fiercely, was a testament to the hard work, dedication, and cultural understanding of Krishna University’s dancers.

The victory in Folk Dance was especially significant for the university, as dance competitions are often regarded as one of the most competitive events at such festivals. The recognition brought with it not only a trophy but also increased prestige for the university, showcasing their commitment to preserving and promoting Indian cultural traditions through artistic expression.

Beyond Dance: Krishna University’s Outstanding Achievements Across Multiple Disciplines
While the university’s folk dance win was the highlight of the festival, it was far from the only area where Krishna University demonstrated excellence. The South Zone Inter-University Youth Festival is a multi-disciplinary competition, and Krishna University students excelled in several other events, showing their diverse talents. In Classical Vocal Solo, they secured a second prize, marking their strength in music and vocal arts. Additionally, the students earned fourth place in Classical Percussion, and second place in Classical Non-Percussion, displaying their skill in both instrumental and vocal Indian classical music forms.

The success was not limited to music. The university’s participation in light vocal solo earned them a third prize, and they also claimed third place in Indian Group Song, demonstrating their prowess in diverse musical genres. The folk orchestra event saw Krishna University finish in fourth place, further cementing their strong presence in musical performances. These achievements highlight the university’s comprehensive approach to arts education, emphasizing both traditional and contemporary art forms.

Diverse Success in Theatre and Visual Arts
In addition to music and dance, Krishna University also made a mark in other categories such as Creative Choreography, One-Act Play, Skit, and Mimicry, securing fourth place in each of these events. The university’s students displayed creativity and versatility in theatre and performing arts, further adding to their overall tally of awards. The Rangoli competition, a popular visual arts event at the festival, also saw Krishna University earn fourth place, showing that their students are not only skilled in performing arts but also in visual artistic expressions.

These accolades across such a broad spectrum of events are a testament to the talent pool at Krishna University, where students are nurtured to excel in a variety of disciplines, making them well-rounded individuals with a deep appreciation for both traditional and modern art forms. The university’s ability to shine in multiple areas, from dance and music to theatre and visual arts, underscores the effectiveness of its educational programs, which focus on all-round development and creative expression.

Cultural and Academic Integration: The Role of University Festivals in Tourism
The success of Krishna University at the South Zone Inter-University Youth Festival in Chennai highlights the broader role that university festivals and cultural competitions play in both academic and tourism sectors. These events, while primarily focused on student engagement and creative expression, have far-reaching implications for the tourism industry, especially in cities like Chennai, where such festivals bring together participants, visitors, and tourists from across the region.

The South Zone Youth Festival attracts a large number of visitors, including academics, artists, and tourists, which contributes to the local tourism economy. Festivals like these help in creating a vibrant cultural atmosphere that not only enriches the participating students but also boosts tourism to the host city. As more people travel to Chennai for the event, local hotels, restaurants, transportation services, and cultural sites see an uptick in business, making these festivals key contributors to the region’s economy.

Moreover, events like the South Zone Youth Festival serve as a platform to promote the heritage and culture of regions like South India, encouraging the preservation and dissemination of regional traditions and practices. For the tourism industry, these events are opportunities to showcase the city’s cultural and historical significance to a wider audience.

Krishna University’s Impact on Local and Regional Tourism
While the direct impact of Krishna University’s achievements at the festival on Cardiff tourism may not be as pronounced, their success helps put the city and the surrounding areas on the map in terms of cultural tourism. As more people learn about Krishna University’s talents and the cultural events it organizes, there is potential for increased visitation to Longford from international tourists who seek to experience the rich cultural traditions of Ireland.

The tourism impact goes beyond just Chennai or Cardiff, as students and their families from all over the region visit to witness the talent and cultural celebrations. This influx of visitors drives interest in the festivals, while also providing them with an opportunity to explore the unique tourism offerings of the region. Whether it’s exploring cultural landmarks or visiting local attractions, these visitors are likely to make a full tour of the region, contributing to local and national tourism.

The Significance of Cultural Festivals in Education and Career Development
Krishna University’s success at the South Zone Inter-University Youth Festival is also indicative of the role that cultural festivals play in shaping students’ futures, beyond their academic growth. By offering students the opportunity to participate in prestigious events and showcase their skills, universities like Krishna not only enhance their students’ personal development but also help prepare them for future careers in the arts, entertainment, and tourism sectors.

For students, performing at such high-profile events opens doors to various career opportunities in both the national and international art scene. The exposure gained through participation in national-level competitions can also help build connections within the industry, contributing to their overall career development. For the tourism industry, students who excel in creative fields like dance, music, and theatre contribute to the growth of the cultural tourism sector, as their work often attracts international audiences and performers.

Encouraging Tourism Through Cultural Excellence
The success of Krishna University’s students at the festival highlights the broader cultural significance of university festivals in fostering the creative industries and supporting tourism. By engaging in creative pursuits, students create opportunities for local businesses, as the exposure and events attract visitors and cultural enthusiasts. Universities, through their active participation in these festivals, play a key role in contributing to the growing cultural tourism sector.

In the long run, university events like the South Zone Inter-University Youth Festival become integral to the tourism economy of the region, as they draw people from all over the country and the world. The continued success of festivals such as these is essential in ensuring that cultural tourism thrives, benefiting both the local community and the wider region.

Conclusion
Krishna University’s exceptional performance at the South Zone Inter-University Youth Festival in Chennai has not only brought pride to the institution but has also demonstrated the importance of university festivals in the broader tourism and cultural industries. Their success in multiple categories—from folk dance to vocal and instrumental music—shows the breadth and depth of talent in South India’s academic institutions.

Events like these, which celebrate the arts, culture, and creativity, play a crucial role in boosting tourism and promoting regional development. For Krishna University, their achievements at the festival are a testament to their students’ hard work and talent, and for the city of Cardiff, the recognition of such talent also translates into increased opportunities for cultural tourism and the growth of the arts.

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Wolverhampton Literature Festival 2026 to Feature 90 Events, Celebrating Creativity, Culture, and Diversity Across the City: Know More New Events

25 December 2025 at 07:09
Wolverhampton Literature Festival 2026 to Feature 90 Events, Celebrating Creativity, Culture, and Diversity Across the City: Know More New Events

The Wolverhampton Literature Festival 2026 is set to become one of the most vibrant cultural events in the UK, bringing together a diverse array of talent and celebrating creativity across the city. From February 6 to 8, 2026, this festival promises to captivate both local residents and visitors, with a variety of events designed to showcase literature, poetry, dance, and much more. This festival is not just about books and authors; it is a city-wide celebration of culture, creativity, and connection, offering something for everyone to enjoy.

A Growing Festival Celebrating Diverse Voices
The Wolverhampton Literature Festival is an annual highlight in the cultural calendar of Wolverhampton, a city known for its rich history and thriving arts scene. Over the years, it has evolved into a major event, attracting a wide range of attendees from across the UK and beyond. With a growing lineup of exciting guests and events, the 2026 festival is poised to elevate the city’s profile as a hub for culture and creativity.

This year, the festival is set to feature 90 events, including talks, workshops, performances, and screenings, providing attendees with the chance to immerse themselves in the creative world of literature and the arts. The festival will highlight both renowned authors and emerging voices, with a focus on inclusivity and diversity. It is designed to create a space where different cultural and artistic expressions can be explored and celebrated.

An Exciting Lineup of Guests and Performers
Among the names announced for the festival, attendees can expect a mix of literary heavyweights and talented newcomers, ensuring a rich and varied experience. Natalie Haynes, the bestselling author of A Thousand Ships and Pandora’s Jar, will be discussing her new book, No Friend to This House. Haynes, who is known for her engaging and thought-provoking writing on classical mythology, will offer readers a chance to explore her latest work and engage with her creative process.

Alongside Haynes, Justin Hardy and Chris Nunn will present a documentary screening on the companion book to their critically acclaimed film, Children Of The Wicker Man. This event will give attendees a unique behind-the-scenes look at the making of the documentary, offering insights into the fascinating world of British folk horror.

Thriller enthusiasts will also have plenty to look forward to, with Mark Edwards and TM Logan, two renowned authors from the city, joining the festival lineup. These two writers, who have captivated readers with their gripping thrillers, will discuss their work, share their experiences in the genre, and offer tips for aspiring writers.

Also gracing the festival will be Stuart Maconie, the broadcaster and author, who will speak about one of the world’s most iconic bands, The Beatles. Maconie’s talk will provide a fascinating insight into the enduring legacy of The Beatles, making it a must-attend event for music and history lovers alike.

Poetry, Dance, and More: A Rich Cultural Experience
The Wolverhampton Literature Festival 2026 will not only feature literary events but will also celebrate other forms of artistic expression, including poetry and dance. These performances will serve to highlight the diversity of the UK’s creative talent, with poets and dancers bringing their own unique voices to the stage. Visitors will be able to witness powerful performances that blur the lines between traditional literature and contemporary art, showcasing the best of British talent.

In addition to the scheduled performances, there will be events specifically focused on the cultural significance of dance in the UK. These performances will serve as a reflection of the diverse influences that shape modern dance in the country, from classical ballet to street dance. This fusion of literature, dance, and poetry will create a multi-dimensional experience for festival-goers, allowing them to explore different art forms while celebrating the country’s artistic heritage.

A City-Wide Celebration of Wolverhampton’s Cultural Scene
What sets the Wolverhampton Literature Festival apart from other literary events is its city-wide scope. The festival is not limited to just one venue or location but spreads across multiple sites in Wolverhampton, including cultural hubs, theatres, and public spaces. This means that festival-goers can explore different parts of the city while participating in the event, adding an extra layer of excitement and engagement.

The festival’s diverse program ensures that there is something for everyone, whether you’re a fan of classic literature, contemporary works, or alternative forms of artistic expression. The wide-ranging events also give visitors the opportunity to discover new venues and cultural hotspots in Wolverhampton, making it an ideal destination for those interested in exploring the city’s vibrant cultural scene.

As the festival grows in popularity, it continues to attract both local attendees and international visitors. For tourists, the Wolverhampton Literature Festival offers a unique chance to experience the best of British culture and literature in a city that is fast gaining a reputation as a hub for creative expression.

Tourism and the Economic Impact of the Festival
The impact of the Wolverhampton Literature Festival extends far beyond the cultural scene. As one of the major events in Wolverhampton’s calendar, it plays a vital role in promoting tourism and supporting the local economy. The influx of visitors to the city for the festival leads to increased demand for accommodation, dining, and transport, benefiting local businesses and helping to raise the profile of Wolverhampton as a cultural tourism destination.

The festival also provides a platform for the city’s local talent to shine, with many events featuring local writers, poets, and performers. This focus on local talent helps to nurture creativity within the community and showcases the city’s artistic potential on a broader scale.

A Vibrant and Inclusive Festival
As Councillor Chris Burden, cabinet member for city development, jobs, and skills, noted, the Wolverhampton Literature Festival is a celebration of creativity, culture, and connection. It is a festival designed to be inclusive, ensuring that voices from all backgrounds are heard. This commitment to diversity is one of the key reasons why the festival has become so popular with attendees from different walks of life. Whether you’re a long-time literature lover, a fan of contemporary dance, or someone who simply enjoys the vibrancy of cultural festivals, the Wolverhampton Literature Festival 2026 offers something for everyone.

The festival’s inclusive approach is reflected in its wide-reaching program, which offers opportunities for everyone to get involved, whether through attending events, taking part in workshops, or engaging with artists and authors directly. This sense of participation and community is at the heart of the festival’s success, helping to create a space where ideas can be exchanged, creativity can flourish, and connections can be made.

Looking Ahead to 2026 and Beyond
With each passing year, the Wolverhampton Literature Festival continues to grow in both size and importance. The 2026 edition is shaping up to be one of the most exciting yet, with an ever-expanding lineup of events, artists, and performances. As the festival continues to attract attention from visitors and media outlets worldwide, it is poised to further cement its position as one of the UK’s premier literary and cultural festivals.

Looking beyond 2026, the Wolverhampton Literature Festival has the potential to expand its international reach even further, drawing more global audiences to the city. With the support of local businesses, cultural institutions, and tourism organizations, the festival will continue to play a pivotal role in promoting Wolverhampton as a cultural destination, while also helping to support the local creative industries.

In Conclusion
The Wolverhampton Literature Festival 2026 is more than just an event—it’s a celebration of the city’s artistic spirit, a vibrant showcase of talent, and a key moment in the UK’s cultural calendar. With a diverse lineup of events, performances, and cultural activities, the festival is set to leave a lasting impression on all those who attend. Whether you’re a local resident, a visitor from elsewhere in the UK, or an international traveler, the festival offers a unique opportunity to experience the very best of British literature and creativity.

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Marquee in Drumlish Festival: Thousands Enjoy Four Nights of Music and Culture in Longford, Ireland- Check It Out Now

25 December 2025 at 07:04
Marquee in Drumlish Festival: Thousands Enjoy Four Nights of Music and Culture in Longford, Ireland- Check It Out Now

The Marquee in Drumlish Festival in County Longford, Ireland, proved to be an exhilarating celebration of music, culture, and community, captivating hundreds of festival-goers over four incredible nights. As one of the most anticipated music festivals in Ireland, the event not only showcased a wide range of musical talent but also brought a surge of visitors to the region, boosting tourism and providing a unique glimpse into the vibrant spirit of County Longford.

A Festival That Brings the Community Together
The Marquee in Drumlish Festival, held annually in the rural town of Drumlish, brings together local residents and music lovers from all over the country. For four days, the town transforms into a lively hub of music, food, and entertainment, drawing crowds eager to experience the local culture and enjoy a wide array of musical performances.

In 2024, the festival showcased both local talent and internationally recognized acts, offering attendees the opportunity to enjoy diverse genres, from traditional Irish folk to contemporary pop, rock, and indie music. The event’s atmosphere was charged with excitement, as festival-goers savored the blend of great performances and the vibrant spirit of County Longford.

The Power of Music Festivals in Boosting Local Tourism
The success of the Marquee in Drumlish Festival not only highlights the strong cultural identity of Longford but also underscores the growing importance of music festivals in driving tourism. As an annual event, the festival acts as a significant tourism driver for the region, attracting visitors not just from nearby counties, but from across Ireland and even beyond.

Longford’s relatively undiscovered charm, with its scenic countryside and quaint villages, provides an ideal backdrop for such events. The festival helps shine a spotlight on the area, encouraging attendees to explore other attractions in the region, such as the picturesque Lough Ree, Granard Motte, and the Corlea Trackway. Visitors are often drawn to the tranquil beauty of Longford, extending their stay after the festival to experience more of the area’s rich history and natural wonders.

A Glimpse Into Longford’s Cultural Heartbeat
For those attending the Marquee in Drumlish Festival, the event was more than just a music showcase; it was a celebration of Longford’s cultural heartbeat. The festival not only highlighted the area’s growing reputation as a cultural hotspot but also gave festival-goers a deeper understanding of the local community’s warmth and hospitality. From the opening notes of the first performance to the final fireworks display, the festival provided a window into the soul of Longford, where music, arts, and culture come together to create unforgettable experiences.

The festival also emphasized the role of local businesses in making the event possible. Restaurants, hotels, and vendors across the region enjoyed a noticeable increase in business during the festival, as visitors flocked to the area for food, lodging, and post-concert celebrations. This, in turn, contributed to the local economy, ensuring the continued growth of tourism and the success of future festivals.

An Event That Elevates Longford on the Global Stage
Although Longford may not always be the first name on the list of destinations for international tourists, festivals like the Marquee in Drumlish provide the county with a much-needed platform to showcase its culture to the world. The combination of traditional Irish music with international acts creates a festival atmosphere that transcends local boundaries, attracting music fans from all walks of life. As more visitors from outside Ireland hear about the festival, Longford stands to gain more international recognition as a destination for music tourism.

Furthermore, the success of the Marquee in Drumlish Festival can be seen as part of a larger trend in festival tourism. With more people seeking unique cultural experiences, Ireland’s festivals have become an important part of the country’s tourism marketing efforts. By offering not only live performances but also a chance to connect with the country’s vibrant music scene and local communities, Ireland has firmly positioned itself as a global player in the festival tourism market.

Local Artists and the Community Spirit
What sets the Marquee in Drumlish Festival apart from other large-scale music events is its commitment to showcasing local talent. The festival gave local musicians a stage to perform alongside internationally acclaimed acts, highlighting the community spirit that is at the heart of the event. The inclusion of local artists is a testament to the festival’s dedication to supporting Irish music culture and providing a platform for emerging talent.

This focus on local artists adds to the authenticity of the festival, offering attendees a more personal connection to Longford and its cultural fabric. Whether it was a traditional Irish folk band or a contemporary indie artist from the region, every performance brought something unique to the stage, reinforcing the idea that music is an integral part of Ireland’s cultural identity.

Tourism Impact and Economic Benefits
The economic impact of the Marquee in Drumlish Festival extends well beyond the festival grounds. As one of the major annual events in Longford, the festival contributes significantly to the local economy. In addition to ticket sales, local businesses benefit from increased foot traffic, as tourists flock to the town for accommodation, dining, shopping, and leisure activities.

Hotels, B&Bs, and other accommodation providers see a surge in bookings during the festival, as do restaurants and local shops. In fact, many local businesses report a year-on-year increase in revenue during the festival, helping to sustain the community and encourage long-term investment in the region. The Marquee in Drumlish Festival serves as a reminder of the significant role that cultural events can play in supporting local economies, particularly in rural areas like Longford.

Moreover, the festival encourages a sense of pride among local residents, who take great joy in seeing their town filled with visitors. The event fosters a sense of unity within the community and helps build a lasting cultural legacy that future generations can enjoy.

Looking Toward the Future of Marquee in Drumlish
As the Marquee in Drumlish Festival continues to grow in size and scope, it holds the potential to further elevate Longford’s status as a must-visit destination for music lovers and cultural tourists. The event provides the perfect opportunity for the county to expand its tourism offerings, attracting not only more festival-goers but also those looking to explore the wider cultural and natural attractions of the region.

In the coming years, there is an opportunity to expand the festival’s international reach, drawing more global attention to the event and Longford itself. With the support of local businesses, cultural organizations, and tourism authorities, the Marquee in Drumlish Festival could become a key pillar in Ireland’s music tourism strategy, helping to attract both short-term visitors and long-term investments in the area.

In Conclusion
The Marquee in Drumlish Festival 2024 was an unforgettable celebration of music, culture, and community, offering both local residents and international visitors a unique opportunity to experience the best of County Longford. As the festival continues to grow in popularity, it will undoubtedly play a key role in driving tourism and supporting the local economy. By showcasing Ireland’s music scene, highlighting local talent, and fostering a sense of community, the festival has become a beacon of festival tourism in the region, bringing people together and putting Longford on the map as a destination for culture, music, and unforgettable experiences.

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SEF 2026 unveils masterclass series for founders

The Sharjah Entrepreneurship Festival (SEF 2026) is expanding its support for founders by introducing a series of masterclasses designed to equip entrepreneurs, creators, and early‑stage startups with practical skills to build, grow, and sustain their ventures.

Hosted within the SEF Academy, the masterclasses offer applied, skill‑driven learning led by regional and international experts, covering funding, technology, branding, creative growth, leadership, and founder wellbeing. SEF 2026 will take place on January 31 and February 1 at the Sharjah Research Technology and Innovation Park (SRTIP), welcoming more than 14,000 global attendees, including founders, investors, and ecosystem leaders.

Building and funding a business A core focus of SEF 2026 is strengthening the fundamentals of venture building. ‘Demystifying the Mechanics of Equity Fundraising’ provides founders with a practical understanding of cap tables, equity structures, and investor readiness. ‘Money Mastery 101’ helps participants manage personal and business finances, while ‘Consumer Spending Behaviour: Patterns & Risks’ explores how market dynamics influence pricing and demand.

AI, technology, and automation Technology‑driven execution features prominently, with sessions on applying AI in real business contexts. ‘Artificial Intelligence Automation for Businesses’ examines how AI agents streamline operations and customer engagement, while ‘Building Your AI Workflow for Storytelling and Creativity’ shows founders and creatives how to integrate AI into ideation and content production.

Brand, communication, and creative advantage Masterclasses also address visibility and communication. ‘Personal Branding for Founders’ guides participants in shaping authentic narratives, and ‘From Fear to Confidence’ strengthens public‑speaking skills for high‑stakes settings.

Creative practice and creator‑led growth For founders and creators, SEF offers hands‑on photowalks using DSLR and mobile tools, reinforcing content as a business asset. ‘AI Prompt Engineering for Creatives’ provides structured creative workflows, while ‘How to Make a Full‑Time Income with a Part‑Time Audience’ reframes audience‑building as a sustainable growth model.

Wellbeing and founder sustainability Recognizing entrepreneurial pressures, the Academy integrates wellbeing through sessions such as ‘Beat The Burn,’ offering tools to manage stress and prevent burnout.

Belong pass holders can reserve masterclasses as paid add‑ons, while Premium pass holders receive full access. Passes are available at sharjahef.com, with complimentary Student passes offered upon registration.

Organized by Sheraa, SEF 2026 will take place under the theme Where We Belong, celebrating creativity, impact, and entrepreneurship.

 

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