Denmark January 2026: Toyota bZ4X #1, Urban Cruiser lands at #5

12 February 2026 at 03:45

The Toyota Urban Cruiser reaches the 5th place in Denmark.

Excellent start of the year for new car sales in Denmark at +18.2% to 12,802 units in January. Toyota (+71.6%) surges into pole position with 16.5% share vs. #7 and 5.6% over the Full Year 2025. Skoda (+126.4%) is in even better shape year-on-year at #2. Leader last month and over the FY2025, Volkswagen (-42.9%) freefalls to #3. Citroen (+1416.7%) posts a surreal gain to #8 and 4.3% share vs. #20 and 1.2% over FY2025. Renault (+92.3%), BMW (+84.8%) and Peugeot (+24.9%) also impress in the remainder of the Top 10. Tesla (+2.5%) is stable at #10. Below, notice MG (+332.4%) and Mazda (+195.8%) while newcomer Zeekr is up to #21 with 1.2% share.

Model-wise, like a year ago the Toyota bZ4X (+95.6%) is the best-selling car in the country with a fantastic 10.5% share vs. just 1.4% over the Full Year 2025. In fact with 1,348 sales it already reaches 51% of its total 2025 volume. Leader over the Full Year 2025, the Skoda Elroq (+1961.5%) is #2 with a strong 6.3% share. The Tesla Model Y (+63.3%) rounds out the podium ahead of the Audi Q4 e-Tron (+131.3). The event of the month is the 5th place of the Toyota Urban Cruiser BEV with 3.4% share, this is a rebadged Suzuki e Vitara. The Cupra Born (+46.4%), Renault 5 (+944%) and BMW ix1 (+48.2%) also soar below. Note the entire Top 12 is composed of BEVs. Finally, the new Renault 4 is up to #17 and 1.5% share which is higher than at home in France.

Previous post: Denmark Full Year 2025: Skoda Elroq instant best-seller

One year ago: Denmark January 2025: Toyota bZ4X secures first win

Full January 2026 Top 55 All brands and Top 219 All models below.

Denmark January 2026 – brands:

Pos	Brand	Jan-26	%	/25	Dec
1	Toyota	2,112	16.5%	+ 71.6%	9
2	Skoda	1,243	9.7%	+ 126.4%	6
3	Volkswagen	1,163	9.1%	– 42.9%	1
4	Renault	898	7.0%	+ 92.3%	7
5	BMW	826	6.5%	+ 84.8%	5
6	Audi	658	5.1%	+ 18.6%	3
7	Mercedes	645	5.0%	+ 16.4%	4
8	Citroen	546	4.3%	+ 1416.7%	18
9	Peugeot	462	3.6%	+ 24.9%	11
10	Tesla	458	3.6%	+ 2.5%	2
11	Cupra	454	3.5%	– 12.2%	8
12	Ford	396	3.1%	+ 40.4%	14
13	Volvo	318	2.5%	+ 74.7%	13
14	Kia	302	2.4%	– 44.6%	21
15	MG	294	2.3%	+ 332.4%	15
16	Xpeng	249	1.9%	+ 41.5%	10
17	Suzuki	246	1.9%	– 23.4%	20
18	Hyundai	228	1.8%	– 60.8%	12
19	Nissan	220	1.7%	– 49.0%	22
20	Mazda	210	1.6%	+ 195.8%	16
21	Zeekr	156	1.2%	new	23
22	Leapmotor	118	0.9%	new	27
23	Polestar	95	0.7%	– 31.7%	19
24	BYD	89	0.7%	+ 71.2%	17
25	Mini	73	0.6%	+ 14.1%	28
26	Opel	70	0.5%	– 61.5%	24
27	Honda	42	0.3%	+ 44.8%	33
28	Seat	38	0.3%	– 84.4%	38
29	Lexus	34	0.3%	– 50.7%	36
30	Navor	30	0.2%	+ 150.0%	25
31	Subaru	15	0.1%	– 28.6%	39
32	Porsche	14	0.1%	– 76.7%	30
33	KGM	13	0.1%	+ 550.0%	41
34	Exlantix	11	0.1%	new	44
35	Jaecoo	11	0.1%	new	–
36	Skyworth	10	0.1%	new	–
37	Fiat	9	0.1%	+ 125.0%	32
38	Omoda	8	0.1%	new	31
39	Hongqi	7	0.1%	+ 250.0%	29
40	Maxus	5	0.0%	+ 400.0%	40
41	Lynk & Co	4	0.0%	n/a	46
42	Hisun	3	0.0%	+ 200.0%	–
43	Maserati	3	0.0%	+ 200.0%	49
44	Today Sunshine	3	0.0%	new	54
45	Bentley	2	0.0%	n/a	–
46	Micro	2	0.0%	n/a	–
47	Eagle	1	0.0%	n/a	43
48	Evolution	1	0.0%	n/a	47
49	Ferrari	1	0.0%	n/a	–
50	JAC	1	0.0%	new	48
51	Land Rover	1	0.0%	– 66.7%	35
52	Man	1	0.0%	– 88.9%	–
53	Nilsson	1	0.0%	n/a	51
54	NIO	1	0.0%	new	50
55	Powerland	1	0.0%	n/a	–

Denmark January 2026 – models:

Pos	Model	Jan-26	%	/25	Dec
1	Toyota bZ4X	1,348	10.5%	+ 95.6%	27
2	Skoda Elroq	804	6.3%	+ 1961.5%	4
3	Tesla Model Y	454	3.5%	+ 63.3%	1
4	Audi Q4 e-Tron	444	3.5%	+ 131.3%	2
5	Toyota Urban Cruiser	431	3.4%	new	–
6	VW ID.4	381	3.0%	– 27.3%	3
7	Skoda Enyaq	312	2.4%	– 7.7%	9
8	Cupra Born	265	2.1%	+ 46.4%	16
9	Renault R5	261	2.0%	+ 944.0%	23
10	BMW ix1	246	1.9%	+ 48.2%	19
11	VW ID.Buzz	238	1.9%	+ 0.4%	5
12	VW ID.3	229	1.8%	– 36.9%	8
13	Citroen C3	226	1.8%	+ 606.3%	75
14	BMW X1	209	1.6%	+ 1507.7%	22
15	Citroen C3 Aircross	207	1.6%	new	31
16	Xpeng G6	206	1.6%	+ 49.3%	6
17	Renault R4	193	1.5%	new	50
18	VW ID.7	190	1.5%	+ 31.9%	11
19	Volvo EX40	189	1.5%	+ 81.7%	18
20	Mazda6e	175	1.4%	new	25
21	Toyota Yaris Cross	171	1.3%	– 2.8%	12
22	Renault Scenic	160	1.2%	+ 8.1%	7
23	Mercedes CLA	156	1.2%	+ 2500.0%	10
24	Ford Explorer	153	1.2%	+ 47.1%	43
25	Peugeot 208	150	1.2%	+ 2400.0%	20
26	Renault Austral	150	1.2%	+ 226.1%	–
27	Mercedes EQA	143	1.1%	+ 6.7%	24
28	Mercedes EQB	140	1.1%	+ 47.4%	14
29	Zeekr 7X	137	1.1%	new	38
30	Suzuki Vitara	136	1.1%	+ 51.1%	40
31	Peugeot 2008	119	0.9%	+ 77.6%	44
32	Leapmotor B10	118	0.9%	new	76
33	Citroen C5 Aircross	103	0.8%	#######	97
34	Kia EV3	102	0.8%	– 44.9%	54
35	Suzuki Swift	102	0.8%	– 32.0%	72
36	Nissan Qashqai	101	0.8%	– 34.8%	55
37	Peugeot 3008	99	0.8%	– 37.3%	32
38	MG 4	94	0.7%	+ 248.1%	28
39	Audi A6 e-tron	93	0.7%	new	13
40	Peugeot 5008	93	0.7%	– 30.6%	56
41	MG ZS	88	0.7%	+ 214.3%	–
42	Renault Megane E-Tech	84	0.7%	+ 64.7%	68
43	Toyota Aygo X	82	0.6%	– 55.7%	65
44	Hyundai Kona	81	0.6%	– 49.4%	37
45	Cupra Terramar	79	0.6%	– 3.7%	131
46	BMW i4	78	0.6%	+ 39.3%	26
47	MG S5	78	0.6%	new	62
48	Skoda Kodiaq	77	0.6%	+ 492.3%	94
49	Polestar 4	76	0.6%	+ 81.0%	30
50	BMW i5	75	0.6%	+ 41.5%	35
51	Hyundai Ioniq 5	74	0.6%	– 55.2%	49
52	BMW 3 Series	70	0.5%	+ 37.3%	34
53	Ford Capri	70	0.5%	+ 20.7%	–
54	VW ID.5	69	0.5%	– 6.8%	39
55	Ford Puma	63	0.5%	+ 6200.0%	–
56	Nissan Micra	63	0.5%	new	110
57	Volvo EX30	63	0.5%	+ 200.0%	51
58	Toyota Yaris	61	0.5%	+ 27.1%	92
59	Kia EV9	59	0.5%	+ 436.4%	116
60	Kia EV4	54	0.4%	new	179
61	Ford Kuga	53	0.4%	+ 178.9%	80
62	Hyundai Inster	53	0.4%	+ 152.4%	42
63	Cupra Formentor	49	0.4%	– 24.6%	21
64	BMW 5 Series	48	0.4%	+ 700.0%	84
65	Audi A3	45	0.4%	+ 200.0%	45
66	Cupra Tavascan	44	0.3%	– 85.4%	17
67	Kia PV5	44	0.3%	new	71
68	BMW 1 Series	43	0.3%	+ 126.3%	107
69	Xpeng G9	43	0.3%	+ 13.2%	46
70	Kia EV6	41	0.3%	– 52.3%	105
71	Nissan Ariya	40	0.3%	– 76.0%	59
72	Audi Q2	38	0.3%	– 68.1%	67
73	Opel Grandland X	37	0.3%	– 14.0%	61
74	Seat Ibiza	35	0.3%	– 22.2%	136
75	Mercedes EQE	33	0.3%	– 68.3%	64
76	Lexus RZ	32	0.2%	+ 3100.0%	132
77	Mercedes GLC	32	0.2%	+ 39.1%	33
78	Opel Frontera	32	0.2%	new	73
79	Navor E5	30	0.2%	+ 150.0%	36
80	Ford Transit/Tourneo Custom	29	0.2%	– 67.0%	78
81	Mini Aceman	29	0.2%	+ 70.6%	87
82	Volvo EX90	29	0.2%	+ 123.1%	82
83	VW T-Roc	29	0.2%	– 88.3%	47
84	Mini (incl. Cabriolet)	28	0.2%	n/a	135
85	Mazda CX-30	26	0.2%	+ 136.4%	90
86	Renault Symbioz	26	0.2%	new	53
87	Honda e:Ny1	25	0.2%	+ 92.3%	148
88	BMW ix2	24	0.2%	– 29.4%	81
89	Mercedes GLB	24	0.2%	– 33.3%	91
90	BMW iX	23	0.2%	+ 360.0%	57
91	Mercedes GLA	23	0.2%	– 17.9%	60
92	Ford Transit	22	0.2%	+ 2100.0%	70
93	Mercedes Vito Tourer	22	0.2%	+ 1000.0%	200
94	Volvo EC40	22	0.2%	+ 4.8%	127
95	Skoda Karoq	20	0.2%	+ 0.0%	–
96	BYD Dolphin Surf	19	0.1%	new	66
97	BYD Sealion 7	19	0.1%	new	77
98	Polestar 2	19	0.1%	– 78.2%	74
99	Mercedes C Class	18	0.1%	– 14.3%	96
100	Audi Q3	17	0.1%	n/a	108
101	Cupra Leon	17	0.1%	– 57.5%	93
102	MG S6 EV	17	0.1%	new	185
103	Mini Countryman	16	0.1%	– 5.9%	151
104	Nissan Juke	15	0.1%	– 80.0%	–
105	BYD Seal U	14	0.1%	– 17.6%	69
106	Volvo ES90	14	0.1%	new	190
107	BYD Atto 2	13	0.1%	new	117
108	BYD Seal	13	0.1%	+ 8.3%	114
109	KGM Torres EVX	13	0.1%	+ 550.0%	168
110	MG HS	13	0.1%	+ 62.5%	83
111	Mercedes EQE SUV	12	0.1%	– 20.0%	41
112	Renault Clio	12	0.1%	– 92.9%	111
113	Skoda Kamiq	12	0.1%	– 52.0%	–
114	Subaru Solterra	12	0.1%	– 7.7%	–
115	Zeekr X	12	0.1%	new	137
116	Audi A5	11	0.1%	– 88.7%	133
117	Jaecoo J5	11	0.1%	new	–
118	Citroen Berlingo	10	0.1%	+ 900.0%	163
119	Hyundai Ioniq 9	10	0.1%	new	102
120	Porsche Macan	10	0.1%	– 80.4%	95
121	Renault Master	10	0.1%	n/a	143
122	Skyworth K	10	0.1%	new	–
123	Fiat Grande Panda	9	0.1%	new	109
124	Mercedes A Class	9	0.1%	– 75.7%	103
125	Toyota Corolla Cross	9	0.1%	– 82.7%	126
126	VW Passat	9	0.1%	– 40.0%	100
127	BYD Tang	8	0.1%	+ 300.0%	101
128	Honda CR-V	8	0.1%	+ 300.0%	155
129	Mercedes E Class	8	0.1%	+ 0.0%	99
130	Omoda 5	8	0.1%	new	106
131	Skoda Scala	8	0.1%	– 42.9%	–
132	Suzuki SX4	8	0.1%	– 60.0%	144
133	Exlantix ET	7	0.1%	new	165
134	Hyundai Ioniq 6	7	0.1%	– 80.0%	115
135	Mercedes Sprinter	7	0.1%	– 74.1%	85
136	Toyota Proace City Verso	7	0.1%	new	–
137	Zeekr 001	7	0.1%	new	149
138	Audi Q5	6	0.0%	n/a	58
139	Hongqi E-HS7	6	0.0%	new	–
140	Skoda Superb	6	0.0%	+ 50.0%	104
141	VW Polo	6	0.0%	– 90.9%	113
142	BMW X3	5	0.0%	+ 66.7%	161
143	Exlantix ES	4	0.0%	new	–
144	Lynk & Co 02	4	0.0%	new	181
145	Mercedes GLE	4	0.0%	n/a	122
146	VW Tiguan	4	0.0%	– 55.6%	121
147	BMW i7	3	0.0%	– 66.7%	154
148	Ford Mustang Mach-E	3	0.0%	– 50.0%	147
149	Hisun HS5DUTV-2	3	0.0%	n/a	–
150	Honda HR-V	3	0.0%	n/a	167
151	Honda Jazz	3	0.0%	– 75.0%	–
152	Hyundai Bayon	3	0.0%	+ 0.0%	141
153	Maserati Grecale	3	0.0%	+ 200.0%	197
154	Mazda2	3	0.0%	– 91.9%	150
155	Mazda3	3	0.0%	– 57.1%	182
156	Mercedes EQV	3	0.0%	– 25.0%	142
157	Mercedes Vito	3	0.0%	n/a	183
158	Skoda Octavia	3	0.0%	– 96.3%	112
159	Today Sunshine	3	0.0%	n/a	213
160	Audi A6	2	0.0%	– 90.9%	120
161	Audi Q6 e-tron	2	0.0%	– 98.2%	29
162	BYD Atto 3	2	0.0%	n/a	129
163	Ford Focus	2	0.0%	+ 0.0%	48
164	Honda Civic	2	0.0%	+ 0.0%	166
165	Kia EV5	2	0.0%	new	–
166	Lexus LBX	2	0.0%	– 91.7%	–
167	Maxus E-deliver 9	2	0.0%	new	198
168	Maxus Euniq6	2	0.0%	new	–
169	Mazda CX-80	2	0.0%	– 66.7%	157
170	Mercedes EQS	2	0.0%	n/a	–
171	Mercedes G Class	2	0.0%	+ 0.0%	139
172	Mercedes V Class	2	0.0%	– 75.0%	171
173	MG 3	2	0.0%	– 93.9%	–
174	MG Cyberster	2	0.0%	+ 0.0%	184
175	Micro Microlino	2	0.0%	new	–
176	Porsche Taycan	2	0.0%	– 33.3%	208
177	Renault Trafic	2	0.0%	– 33.3%	152
178	Seat Arona	2	0.0%	– 95.7%	173
179	Subaru Outback	2	0.0%	+ 100.0%	212
180	Tesla Model 3	2	0.0%	– 98.8%	15
181	Toyota Corolla	2	0.0%	– 93.1%	–
182	VW T-Cross	2	0.0%	– 98.7%	160
183	VW Touran	2	0.0%	– 97.7%	98
184	Bentley Bentayga	1	0.0%	n/a	–
185	Bentley Flying Spur	1	0.0%	n/a	–
186	BMW 4 Series	1	0.0%	– 83.3%	52
187	BMW X5	1	0.0%	– 66.7%	162
188	BYD Dolphin	1	0.0%	– 95.2%	130
189	Eagle Golf Car	1	0.0%	n/a	164
190	Evolution Classic 4	1	0.0%	new	–
191	Ferrari Purosangue	1	0.0%	new	–
192	Honda ZR-V	1	0.0%	new	194
193	Hongqi EH7	1	0.0%	new	118
194	JAC E30X	1	0.0%	new	–
195	MAN TGE	1	0.0%	– 88.9%	–
196	Maxus Euniq5	1	0.0%	+ 0.0%	–
197	Mazda MX-30	1	0.0%	– 87.5%	134
198	Mercedes EQS SUV	1	0.0%	n/a	–
199	Mercedes S Class	1	0.0%	n/a	–
200	Nilsson Hearse	1	0.0%	n/a	201
201	Nio Firefly	1	0.0%	new	202
202	Nissan X-Trail	1	0.0%	– 97.1%	–
203	Opel Zafira	1	0.0%	– 90.0%	204
204	Peugeot 308	1	0.0%	– 75.0%	205
205	Porsche 718	1	0.0%	n/a	–
206	Porsche Cayenne	1	0.0%	n/a	207
207	Powerland Tachyon	1	0.0%	n/a	–
208	Range Rover Sport	1	0.0%	n/a	128
209	Seat Leon	1	0.0%	n/a	211
210	Skoda Fabia	1	0.0%	– 92.9%	–
211	Subaru Forester	1	0.0%	– 85.7%	153
212	Tesla Model S	1	0.0%	n/a	188
213	Tesla Model X	1	0.0%	– 50.0%	–
214	Toyota Proace City	1	0.0%	new	214
215	Volvo V90	1	0.0%	+ 0.0%	–
216	VW Caddy	1	0.0%	– 75.0%	216
217	VW Caravelle	1	0.0%	– 66.7%	–
218	VW Crafter	1	0.0%	– 75.0%	146
219	VW Golf	1	0.0%	– 80.0%	159

Source: Mobility Denmark

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