Discover the Magic of Saudi Arabia This Ramadan with Exclusive Travel Deals, Unbeatable Savings, and Extraordinary Experiences Across Iconic Destinations

This Ramadan, Saudi Arabia is inviting travelers to immerse themselves in its rich culture and stunning landscapes with exclusive travel deals for 2026. Through Saudi, Welcome to Arabia’s special campaign, visitors can enjoy unbeatable savings on luxurious stays, ranging from the serene desert resorts of AlUla to the breathtaking Red Sea coastline. These limited-time offers not only provide exceptional value but also offer a unique opportunity to experience the spirit of Ramadan in one of the most vibrant and hospitable destinations in the world. With a focus on relaxation, wellness, and cultural immersion, Saudi Arabia promises an unforgettable Ramadan journey that combines the warmth of its people with the beauty of its iconic landscapes.

Saudi Tourism Launches Exclusive Ramadan Travel Deals for 2026, Embracing the Spirit of the Holy Month

Saudi Arabia’s consumer-facing tourism brand, Saudi, Welcome to Arabia, is gearing up for a remarkable Ramadan season in 2026 with the launch of exclusive travel deals as part of its global Ramadan campaign, titled “Embrace the Radiance of Ramadan Lights.” This special promotion offers exceptional value across the Kingdom’s most iconic destinations, such as the luxurious Red Sea resorts and the historic AlUla region. The curated travel packages have been designed to offer unique experiences and special access to the sights, sounds, and flavors of Saudi Arabia during the sacred month of Ramadan.

These limited-time Ramadan offerings showcase the best of Saudi Arabia, combining luxury, affordability, and unmatched cultural experiences. The Saudi, Welcome to Arabia brand, alongside its strategic partners, is rolling out over 35 curated packages for the upcoming season. These packages span across some of Saudi’s most sought-after properties, with up to 45% off on stays in iconic resorts.

At the heart of this year’s Ramadan offerings are the serene retreats of AlUla, which capture the Kingdom’s ancient history and captivating landscapes. Guests can enjoy significant savings at renowned properties like Banyan Tree AlUla, where travelers can save up to 42%, and Our Habitas AlUla, which offers discounts of 45%. Also featured are Ashar Tented Resort and Chedi Hegra, providing up to 35% off stays, and Shaden Resort with discounts of 30%. These luxurious stays provide the perfect backdrop for a tranquil Ramadan experience, offering the ideal environment to unwind and rejuvenate while exploring the beauty of the desert and mountains.

On the stunning Red Sea coast, visitors can enjoy savings of up to 20% at properties like Desert Rock and Shebara. These resorts offer a perfect blend of modern wellness experiences, coastal relaxation, and heritage exploration, ensuring that each traveler enjoys an unforgettable stay. Whether exploring the natural wonders of AlUla or enjoying the serenity of the Red Sea, these destinations offer something for every traveler, making Saudi Arabia a premier destination to celebrate Ramadan in 2026.

As Saudi Arabia experiences unparalleled growth in its tourism sector, reaching over 122 million visitors in 2025, these exclusive Ramadan offers aim to further boost tourism during the holy month. The Kingdom continues to build momentum toward becoming one of the top ten global tourism destinations, and this series of deals perfectly aligns with that goal. With its incredible natural landscapes, rich history, and vibrant culture, Saudi Arabia offers travelers a unique opportunity to experience Ramadan in a way that is both unforgettable and deeply enriching.

During the month of Ramadan, Saudi Arabia becomes a place of warmth, hospitality, and celebration. The Kingdom’s daytime atmosphere is calm and peaceful, offering plenty of opportunities for rest, wellness, and reflection. As the evening sets in, Saudi cities like Riyadh, Jeddah, and Diriyah come alive. The streets glow softly with illuminated lights, markets buzz with activity, and seasonal celebrations fill the air with excitement and joy. Ramadan tents, special markets, and local events in these cities create a one-of-a-kind atmosphere that highlights the best of Saudi’s hospitality.

In addition to the resort stays in AlUla and along the Red Sea, visitors can explore a host of vibrant Ramadan activities. Night markets in various cities are beautifully illuminated, showcasing local crafts, spices, and traditional food. Special Iftar and Suhoor setups provide travelers the chance to indulge in Saudi Arabia’s world-class culinary offerings, surrounded by the inviting warmth of the Kingdom’s renowned hospitality. Whether it’s a serene desert escape or a night in the heart of the city, each destination offers an opportunity to immerse oneself in the spirit of Ramadan.

The “Embrace the Radiance of Ramadan Lights” campaign is about more than just travel deals; it is an invitation to connect with Saudi Arabia’s rich cultural heritage and spiritual atmosphere. From the historical marvels of AlUla to the stunning coastlines of the Red Sea, Saudi Arabia offers travelers a chance to discover its beauty and experience its unique blend of ancient tradition and modern luxury.

For those seeking a transformative travel experience during Ramadan, these exclusive offers present the perfect opportunity. Whether you’re looking to relax in a luxurious resort, explore ancient wonders, or simply immerse yourself in the heartwarming spirit of Ramadan, Saudi Arabia has it all.

This Ramadan, Saudi Arabia is offering exclusive travel deals for 2026, combining unbeatable savings with luxury stays and cultural experiences across its iconic destinations. It’s the perfect opportunity to immerse yourself in Saudi Arabia’s rich heritage and vibrant Ramadan atmosphere.

With its growing tourism sector and increasing number of international visitors, Saudi Arabia is quickly becoming one of the world’s most exciting travel destinations. As the Kingdom continues to develop its tourism infrastructure and attract more visitors from around the globe, it’s clear that Saudi Arabia is poised to become a leading player in global tourism, with an unrivaled ability to offer authentic and immersive experiences that are steeped in culture, history, and tradition.

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Thailand Joins Vietnam, Japan, South Korea, Saudi Arabia, France, Spain And More As Germany Issues New Travel Advisory Amid Border Instability, Identity Document Requirements And Security Alerts

As worries about border instability, stricter identity document enforcement, and changing security conditions grow, Germany has released updated travel guidelines covering Thailand, Vietnam, Japan, South Korea, Saudi Arabia, France, Spain, and other important destinations. The guidelines advise travelers to stay away from high-risk areas, always carry valid identification, and stay aware of local safety alerts and disruptions.

Germany has updated and reinforced travel guidance for several popular destinations across Asia, the Middle East and Europe, urging travellers to stay alert to evolving security conditions, border-related risks, identity document rules and public safety issues. While the nature of the warnings varies by country, the common thread is clear: German authorities want travellers to prepare carefully, follow local rules closely and avoid high-risk areas.

Thailand: Border tensions, southern unrest and rising crime risks

Thailand sits at the centre of Germany’s latest advisory focus due to a mix of border instability, internal security concerns and growing crime in tourist hubs.

Travel within fifty kilometres of the Cambodia border is discouraged. Military clashes in the border region since July 2025 resulted in deaths and injuries. Although a ceasefire was signed in December 2025 and violence has subsided, martial law remains in place across border provinces and crossings between Thailand and Cambodia are still closed. German authorities warn that renewed escalation cannot be ruled out.

Travel is strongly discouraged to the southern provinces of Narathiwat, Yala and Pattani, along with parts of Songkhla, where separatist violence, terrorist attacks and armed clashes with security forces continue. A state of emergency remains in effect and night-time curfews can be imposed without warning.

Non-essential travel to Trat province islands, including Ko Chang, Ko Mak and Ko Kut, is also discouraged.

Beyond conflict zones, Germany highlights a sharp rise in crime across tourist hotspots such as Phuket, Pattaya, Koh Samui and Koh Tao. Drug- and alcohol-related assaults, robberies and sexual crimes have been reported, particularly during Full Moon Parties on Koh Pha Ngan. Tourists are warned about scams involving taxis, tuk-tuks, jet ski rentals and corrupt police practices, especially in Patong Beach.

Foreigners must carry valid identification at all times, with frequent checks in entertainment districts. Thailand’s digital arrival card is mandatory, and overstaying visas can lead to detention, fines, deportation and long entry bans.

Vietnam: Zero tolerance on drugs, strict laws and nightclub raids

Germany’s advisory for Vietnam stresses strict law enforcement and limited tolerance for mistakes by foreign visitors.

A complete ban is in force on e-cigarettes, vaporizers and related equipment. Importing, possessing or using them can lead to heavy fines or long prison sentences.

Authorities have increased police raids on bars and nightclubs, particularly in Ho Chi Minh City. Patrons may be subjected to drug testing. A positive test can result in detention, even if drug use occurred days or weeks earlier or outside Vietnam. Consular access may be delayed or unavailable during detention.

Public demonstrations are prohibited and criticism of the government, including social media posts made abroad, can lead to questioning, travel delays or exit restrictions. Travel near military zones and borders is strongly discouraged, as restricted areas are often poorly marked.

Petty crime is rising in major cities, including theft on night trains, bag snatching by motorbikes and scams targeting tourists. Visitors are advised to keep documents secure, avoid accepting drinks from strangers and exercise caution in nightlife settings.

Japan: Restricted zones, disaster risks and nightlife vigilance

Germany considers Japan broadly safe but maintains specific warnings that travellers must respect.

Visitors are advised not to enter evacuated zones around the Fukushima Daiichi nuclear power plant, where restrictions remain in place more than a decade after the disaster. Travel to other parts of Japan is considered safe from a radiological perspective.

Japan faces frequent natural hazards. Earthquakes are common, several volcanoes remain under active monitoring and typhoons regularly disrupt travel. Winter blizzards and avalanches affect mountainous regions.

Crime levels are low, but fraud, drink spiking and sexual assault incidents have been reported in nightlife districts of Tokyo and other major cities. Foreigners must carry passports at all times, as police checks are routine.

South Korea: Generally safe, but alert systems and nightlife risks

South Korea is described as stable and secure, with demonstrations usually peaceful and well-organised. However, tensions with North Korea mean emergency drills, sirens and transport shutdowns can occur without warning.

The German advisory encourages travellers to follow local alerts and make use of emergency apps that provide English-language warnings.

Crime rates are low, though isolated cases of drink spiking and sexual assault have been reported in nightlife areas such as Hongdae and Itaewon. Visitors are urged to remain cautious in bars and clubs and safeguard personal belongings.

Visa-free entry remains available for short stays, and biometric data collection is routine at border control.

Saudi Arabia: Regional volatility and border restrictions

Germany warns that despite a ceasefire between Israel and Iran in June 2025, the wider Middle East remains volatile. Security-related incidents, airspace closures and flight disruptions may occur at short notice.

Travel to the border region with Yemen is strongly discouraged due to ongoing conflict and the risk of missile or drone attacks. Terrorism remains a concern, with past attacks targeting civilians, security forces and diplomatic facilities.

Visitors are urged to avoid crowded places, follow security instructions and remain vigilant near religious sites, shopping centres and energy infrastructure. A valid visa is mandatory, and employment disputes can lead to travel bans.

France: Terror alert, strikes and expanded smoking ban

France remains under its highest terrorism alert level, with armed patrols, bag checks and heightened security across transport hubs, public spaces and tourist attractions.

Travellers are advised to remain vigilant during major events and avoid demonstrations, as strikes and protests can disrupt public transport and occasionally turn violent.

A major smoking ban introduced in July 2025 prohibits smoking in parks, beaches near bathing waters, bus stops and areas around schools and sports facilities. Fines apply for violations.

Petty crime, pickpocketing and organised theft affect major cities, particularly Paris. Corsica has seen recent attacks targeting state institutions, while New Caledonia remains sensitive following unrest in 2024.

Spain: Elevated terror alert and tourist-targeted crime

Spain continues to operate under an elevated terror alert level introduced after attacks in 2017. While daily life remains normal, travellers are advised to exercise caution at crowded events and transport hubs.

Tourist-targeted crime is a key concern. Pickpocketing is widespread in cities, airports and beach destinations. Along highways, particularly near Barcelona, organised gangs use distraction tactics to rob drivers.

Violent incidents and break-ins have been reported in major cities, and youth travel groups are urged to ensure proper supervision. Cash declaration rules are strict, and large cash transactions are limited by law.

A broader message to travellers

Germany’s updated guidance does not suggest avoiding travel altogether but sends a clear signal: global travel conditions are becoming more complex. Border tensions, strict enforcement of local laws, identity document requirements and uneven security situations mean travellers must prepare more carefully than before.

Registering with German crisis preparedness systems, monitoring local media, avoiding high-risk zones and respecting local regulations are no longer optional precautions. They are now essential parts of responsible international travel.

Due to border instability, stricter identity document enforcement, and growing traveler security concerns, Germany has updated its travel recommendations for Thailand, Vietnam, Japan, South Korea, Saudi Arabia, France, Spain, and other locations.

As destinations reopen and global movement accelerates, Germany’s message is simple but firm: stay informed, stay alert, and travel with caution.

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Why Saudia’s Rapid Growth Means Big Things for Your Next Trip

Saudia Airlines has recorded a significant milestone in 2025, carrying approximately 37 million guests, marking a 6% year-on-year increase in passenger traffic. This growth reflects the airline’s capacity expansion, reliable scheduling, and the sustained demand for Saudi Arabia’s international travel services. With more than 203,900 flights to over 100 destinations, Saudia has solidified its role as a key player in global air travel, continuing to grow its network and bolster international connectivity.

The airline’s performance in 2025 is a testament to its ongoing commitment to providing efficient and reliable services across both long-haul and medium-haul routes. This success is largely attributed to Saudia’s strategic approach in managing flight capacity, optimizing routes, and adjusting to seasonal demand, while also catering to a growing base of transit passengers passing through Saudi Arabia.

A Year of Expansion and Increased Flight Volumes

Saudia’s 2025 results highlight the airline’s continuous efforts to expand its operational footprint. In total, Saudia Airlines operated more than 203,900 flights, a 4.7% increase from 2024, further expanding its route network and facilitating more global connections. The airline’s total flight hours for the year reached approximately 597,000 hours, a 2.5% rise, reflecting increased activity, greater flight frequency, and higher capacity deployment across its global network.

The steady growth of passenger traffic is also a result of Saudia’s proactive planning. With its fleet of both narrowbody and widebody aircraft, the airline has been able to absorb higher traffic volumes without compromising on flight efficiency. This careful management of operations has ensured that Saudia could meet the needs of both domestic and international travelers while maintaining a focus on punctuality and reliability.

Expanding Network and Connectivity

Saudia’s strategy in 2025 also involved the further expansion of its international network, including new destinations like Moscow, enhancing connectivity between Saudi Arabia and Europe, Asia, Africa, and the Middle East. This expansion aligns with the broader objectives of the Saudi Aviation Strategy, which aims to increase the Kingdom’s international connectivity and drive growth in tourism.

New scheduled and seasonal routes formed part of Saudia’s effort to increase reach, particularly on key tourism and religious travel routes. One of the main factors driving demand has been the significant uptick in Hajj and Umrah traffic, with Saudia providing crucial connections to and from the holy cities of Mecca and Medina. The airline’s strategic route planning supports Saudi Arabia’s position as a key destination for religious tourism, and the increased number of flights during peak seasons helps accommodate the thousands of religious visitors each year.

Transit Traffic Growth: A Key Driver for Saudia

In addition to increasing its direct flight services, Saudia has successfully expanded its transit traffic. The airline recorded over 3.2 million transit passengers in 2025, an 8.4% increase compared to the previous year. This surge reflects Saudia’s ability to capture demand for connecting flights through Saudi Arabia, with a well-coordinated schedule between long-haul services and regional feeder flights. The airline’s network ensures smoother transitions for passengers traveling from destinations across Asia, Africa, and the Middle East, facilitating easy access to a variety of global locations.

The rise in transit passengers has also been supported by Saudia’s schedule coordination, ensuring higher load factors on intercontinental flights. This connectivity plays a crucial role in supporting the Kingdom’s economic and tourism goals, enabling Saudi Arabia to become a more integral part of the global travel landscape.

Supporting Saudi Arabia’s Tourism and Economic Growth

Saudia’s growth directly supports the Kingdom’s National Transport and Logistics Strategy, which targets moving 330 million guests annually and connecting 250 global destinations by 2030. As part of this strategy, Saudia plays a central role in meeting the country’s tourism objectives by facilitating both leisure and business travel.

With Saudi Arabia positioning itself as a major player in global tourism, Saudia’s operations support the influx of international visitors drawn to the Kingdom’s growing number of attractions. The airline’s expansion efforts are aligned with Saudi Arabia’s vision to attract more tourists to its cities and cultural landmarks, including the Red Sea Project, Riyadh, and Al-Ula, as well as the Kingdom’s many modern and historical sites.

Continued Focus on Reliability and Efficiency

One of the defining factors in Saudia’s ability to scale its operations successfully is its focus on schedule reliability and operational efficiency. Despite the increase in flight volumes, Saudia has managed to maintain its reputation for punctuality. This focus on on-time performance has contributed to a greater level of customer satisfaction, ensuring that passengers experience smooth, reliable journeys.

Saudia’s efficiency improvements are not limited to its flight operations. The airline has also worked to streamline its ground operations, from check-in procedures to baggage handling, ensuring that passengers have a seamless experience from start to finish. This emphasis on service quality continues to build Saudia’s reputation as a premier airline in the Middle East.

What’s Next for Saudia and Saudi Arabia’s Aviation Industry?

Looking to the future, Saudia Airlines is poised to continue its growth, with more routes, increased passenger traffic, and enhanced connectivity all on the horizon. The airline will continue to support the goals of the Saudi Vision 2030 plan, which includes further integration of the Kingdom into global tourism and business networks. With Saudia at the forefront, Saudi Arabia is well on its way to becoming a central hub for international travel.

As the airline continues to expand its reach and operational capacity, travelers can expect a broader selection of flights, smoother connections, and increased convenience on their journeys to and from Saudi Arabia. Whether for business, leisure, or religious travel, Saudia Airlines is helping make Saudi Arabia one of the world’s most accessible destinations.

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Don’t Miss Out on the Hottest New Luxury Resort on the Red Sea : Here’s What You Need to Know!

A new era of luxury tourism has arrived in Saudi Arabia with the grand opening of SLS The Red Sea on Shura Island. Positioned at the heart of one of the world’s most forward-thinking regenerative tourism destinations, this resort is set to become a leading attraction for both international and local travelers. With its striking design, indulgent amenities, and vibrant energy, SLS The Red Sea is poised to change the way visitors experience the Red Sea coast.

A Resort Like No Other

Located on Shura Island, SLS The Red Sea is a luxury resort that combines bold architectural design with an unmatched location. Designed by the world-renowned architects Foster + Partners, the resort’s unique coral bloom buildings are framed by pristine, sugar-soft sands and crystal-clear waters. The development offers a stunning visual backdrop of lush greenery, exotic foliage, and playful design elements, such as mischievous monkeys perched on signs and the signature SLS duck, making it an Instagram-worthy spot for visitors.

With its blend of theatrical flair and design-led spaces, the resort offers a captivating atmosphere throughout. Guests will find themselves exploring a series of sinuous pathways, leading them to an experience that immerses them in the best of what Shura Island has to offer. Whether it’s lounging poolside, dining at immersive restaurants, or relaxing at the resort’s luxury spa, there’s something for everyone at SLS The Red Sea.

Luxury Accommodation for Every Guest

The resort features 150 luxurious guestrooms, which include 117 rooms, 18 suites, and 15 private villas. Each room is designed to offer the ultimate in comfort and style, featuring natural textures and bold design elements that define the aesthetic of SLS The Red Sea. For those seeking an ultra-exclusive experience, the resort’s private villas offer expansive beachfront settings with private pools, large terraces, and dedicated living and dining spaces. These villas allow guests to live within the very rhythm of the resort while enjoying the utmost privacy and luxury.

In-room amenities at SLS The Red Sea enhance every guest’s stay. The resort provides Ortigia Ambra Nera bath amenities, bespoke robes embroidered with the signature SLS icons, and a reimagined minibar stocked with premium non-alcoholic spirits, mood-enhancing mixers, and elevated aperitivo snacks. Each thoughtful detail is designed to provide a memorable experience for all guests, whether they are relaxing in their room, lounging by the pool, or enjoying the resort’s immersive dining options.

An Immersive Dining Experience

One of the standout features of SLS The Red Sea is its destination dining options. The resort’s culinary offerings are designed to complement the natural beauty and vibrant atmosphere of the region. Guests can dine in various themed restaurants that offer both international and local flavors, with menus tailored to suit the tastes of a diverse range of guests. The immersive dining experience is enhanced by the breathtaking views and the resort’s stylish and energetic ambiance.

Each restaurant promises a sensory journey, from the freshest seafood inspired by the surrounding waters to innovative dishes crafted with the finest ingredients. The resort’s food and beverage options are meant to be enjoyed in a setting that matches the energy of the resort, with both indoor and outdoor spaces available for guests to take in the sights and sounds of the Red Sea.

Wellness and Relaxation at Its Best

For those seeking rejuvenation and relaxation, SLS The Red Sea offers indulgent wellness facilities. The resort features a state-of-the-art spa, which provides a wide range of treatments designed to refresh and invigorate. The spa is complemented by indoor and outdoor pools, perfect for unwinding or engaging in a swim surrounded by stunning natural landscapes. Whether guests are looking for a massage to relieve stress or a more complete wellness retreat, SLS The Red Sea offers everything needed for physical and mental renewal.

Additionally, the resort’s design and layout encourage guests to connect with the surrounding environment, allowing them to experience the best of both nature and luxury. The fusion of architecture and nature creates an atmosphere that promotes relaxation and immersion in the beauty of Shura Island and the Red Sea coast.

A New Landmark for Saudi Arabia’s Regenerative Tourism

Saudi Arabia is rapidly emerging as a leader in regenerative tourism, with developments like SLS The Red Sea paving the way for sustainable, luxury tourism in the region. The resort is part of Saudi Arabia’s Vision 2030 plan, which aims to position the country as a top global tourism destination. By offering high-end accommodations, a wide range of amenities, and an immersive experience in a breathtaking environment, SLS The Red Sea is playing a key role in this transformation.

As one of the country’s most forward-looking tourism projects, SLS The Red Sea is an excellent example of how luxury tourism can seamlessly blend with environmental consciousness. The resort’s location on Shura Island is ideal for those looking to experience the natural beauty of the Red Sea while enjoying world-class amenities and services.

A Must-Visit Destination

With its unique combination of bold design, luxury accommodations, immersive dining, and wellness offerings, SLS The Red Sea is set to become a must-visit destination for travelers seeking the ultimate luxury experience in Saudi Arabia. Whether you’re coming to relax by the pool, explore the Red Sea’s crystal-clear waters, or indulge in a wellness retreat, this resort offers an unforgettable experience for all types of travelers. With the opening of SLS The Red Sea, the future of tourism in the region has never looked more exciting.

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Celestyal Adds New Athens–Jeddah Cruises for November 2026, Strengthening its Cruise Tourism Growth Linking Europe, Red Sea and Arabian Gulf

Celestyal is strengthening cruise tourism in the Eastern Mediterranean, Red Sea, and Arabian Gulf by introducing two new repositioning cruises for November 2026. The two new sailings between Athens (Piraeus) and Jeddah are experiencing the demand for November sailings that are longer, multi-destination cruises.

The repositioning cruise sector is being reconceptualized, and no longer seen merely as operational necessities. The new cruises will be the first in the Outer Mediterranean. It is believed they will provide high value tourism with the potential to develop new markets, extend seasons, and diversify the tourism spread.

Athens to Jeddah Cruises Expand Multi-Destination Cruise Demand

The Celestyal Journey will depart Piraeus on November 14, 2026, offering a seven-night itinerary with calls at Port Said and Safaga in Egypt, and Aqaba in Jordan, alongside a full Suez Canal transit. Starting from $789 per person, the cruise is positioned to attract travellers seeking immersive cultural experiences at competitive pricing.

The Celestyal Discovery will follow with an eight-night sailing from Piraeus on November 20, 2026, priced from $909 per person. This itinerary mirrors the Journey’s route while adding a call at Kusadasi, Turkey, opening access to another key embarkation market and expanding cruise tourism reach in the Eastern Mediterranean. These sailings support cruise tourism growth by encouraging longer itineraries, multi-country exploration, and increased passenger spending across ports that benefit from shoulder-season cruise calls.

Repositioning Cruises Become Growth Engines for the Cruise Sector

Celestyal’s expanded repositioning programme highlights how cruise lines are using these voyages to stimulate incremental tourism demand rather than simply relocating ships. By combining iconic destinations with lesser-visited ports, the itineraries appeal to experienced cruisers and culturally curious travellers looking for journeys with depth and narrative.

The inclusion of Egyptian and Jordanian ports, alongside a rare Suez Canal transit, adds experiential value that enhances cruise tourism growth by differentiating these sailings from traditional Mediterranean routes.

Boosting Cruise Tourism in the Red Sea and Eastern Mediterranean

Ports such as Port Said, Safaga, and Aqaba are increasingly central to cruise tourism expansion strategies as destinations seek to diversify beyond peak-season Mediterranean traffic. Cruise calls support local economies through shore excursions, transport services, guides, retail, and hospitality, often delivering outsized benefits in emerging or developing cruise markets.

By routing ships through these destinations, Celestyal contributes to regional cruise tourism development, helping integrate the Red Sea more firmly into global cruise itineraries while spreading tourism flows more evenly.

Demand Signals Strong Cruise Tourism Momentum

Celestyal confirmed that the new sailings build on strong demand for previous Athens–Jeddah voyages, underlining a broader trend in cruise tourism growth toward longer, destination-led journeys. Travelers are increasingly seeking cruises that combine iconic heritage destinations with new cultural experiences, rather than short, repetitive itineraries. This demand supports cruise lines’ willingness to invest in complex, cross-regional routes that generate higher yields and stronger destination partnerships.

Seamless Transition Into a Growing Arabian Gulf Cruise Market

After arriving in Jeddah, both ships will continue to the Arabian Gulf, launching Celestyal’s third consecutive winter season in the region. The Gulf has rapidly emerged as a key growth market for cruise tourism, supported by modern port infrastructure, strong air connectivity, and diversified attractions.

The Celestyal Journey will operate an updated seven-night Desert Days itinerary, sailing roundtrip from Doha with calls at Dubai (overnight), Abu Dhabi, Sir Bani Yas Island, and Bahrain. Overnight stays and extended port calls increase onshore spending and deepen destination engagement, amplifying cruise tourism’s economic impact.

Shorter Cruises Support Cruise Tourism Growth in the Gulf

The Celestyal Discovery will complement this with three-, four-, and seven-night Iconic Arabia cruises, sailing roundtrip from Abu Dhabi and calling at Doha, Khasab, Dubai, Sir Bani Yas Island, and Ras Al Khaimah. Short and mid-length itineraries are vital drivers of cruise tourism growth in the Gulf, attracting first-time cruisers, regional travellers, and fly-cruise guests, while ensuring frequent port calls that benefit local tourism economies.

Cruise Tourism Growth Through Regional Integration

By linking Greece, Turkey, Egypt, Jordan, Saudi Arabia, and Gulf destinations in a single seasonal deployment, Celestyal is reinforcing cruising as a tool for regional tourism integration. These itineraries encourage travellers to experience multiple cultures and landscapes while distributing tourism benefits across a wide network of ports.

Such cross-regional strategies align with national tourism ambitions in the Middle East and Eastern Mediterranean, where cruise tourism is increasingly seen as a catalyst for economic diversification, destination branding, and international visibility.

Cruise Sector Growth Extends Into 2026–27

Added repositioning voyages showcase the positive trend on the growth of global cruise tourism as cruise lines diversify their routes and operating calendars. For Celestyal, it consolidates its niche as an expert in destination-based cruising. For the host destinations, it means an increased, sustained provision of visitor arrivals and exposure to primary source markets.

The Athens–Jeddah sailings are a testament to cruise tourism growth and the new travel patterns it creates, especially between Europe, the Red Sea, and the Arabian Gulf. It also reflects the demand for longer, more experiential journeys that integrate multiple destinations. It will likely drive further travel pattern shifts in the years to come.

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Saudi Arabia’s Game-Changing Red Sea Guide: Is This the Future of Coastal Tourism in the Middle East?

The Saudi Red Sea Authority (SRSA) has unveiled a revolutionary new tool for coastal tourism in the region: the Introductory Guide to Coastal Tourism Activities. This digital guide marks a significant shift in how tourists, investors, and industry professionals can access information about coastal tourism regulations. Designed to consolidate fragmented information and enhance accessibility, the guide is set to streamline the entire coastal tourism process, providing a clear and consistent reference for activities along the Red Sea coast.

The Challenge of Information Fragmentation

For many boating nations around the world, one of the biggest challenges in coastal tourism is the fragmentation of information. Regulations, safety standards, environmental protections, and entry procedures are often scattered across multiple agencies and platforms, creating confusion for both tourists and operators. The Saudi Red Sea Authority’s new digital guide seeks to address this issue by providing a centralized access point for all coastal tourism-related information.

Instead of navigating through a maze of documents and websites, users can now access up-to-date requirements, conditions, and procedures in one convenient location. This guide helps reduce uncertainty, improves the speed of processing, and offers a practical, user-friendly experience for both local and international operators. According to the SRSA, this initiative is essential for fostering sustainable tourism and supporting the growth of coastal tourism in line with Saudi Vision 2030.

A Comprehensive Digital Reference

The new guide is a comprehensive resource that covers a wide range of topics related to yachting activities, such as documentation, licensing, permit requirements, and port entry procedures. One of its most noteworthy features is its inclusion of directories for approved service providers, such as marinas, charter operators, and maritime agents, making it easier for visitors to find trusted businesses that meet the necessary standards.

Safety and environmental sustainability are also key components of the guide, with detailed instructions on how to adhere to the guidelines that protect the marine environment. The guide integrates a robust FAQ section and provides clear explanations about what is permitted and what is prohibited in coastal tourism activities.

What sets the SRSA’s guide apart from other resources is its emphasis on clarity before enforcement. Rather than simply listing rules and regulations, the guide explains where and how these rules apply, helping to prevent confusion and promote compliance. This approach enhances safety and minimizes the risks associated with operating in sensitive marine areas.

A Model for Other Boating Nations

The Saudi Red Sea Authority’s digital guide is not just a success for Saudi Arabia but could serve as an instructive model for other boating nations, particularly those with complex and fragmented coastal regulations. In countries like New Zealand, a similar platform could be incredibly valuable. By bringing together anchoring restrictions, fishing rules, marine reserve boundaries, biosecurity obligations, safety requirements, and more into a single digital resource, boaters and tourists could plan their journeys with greater confidence.

Such a guide would be particularly beneficial for visiting yachts and local boaters who need easy access to essential boating regulations and the latest regional boating notices. Direct links to organizations like Maritime New Zealand, Department of Conservation, and the Ministry for Primary Industries could streamline planning, ensuring boaters are fully informed before embarking on their trips.

Focus on Yachting: First Release of the Guide

The initial release of the SRSA’s guide focuses on yachting activities, providing a clear pathway for yachts from arrival to departure. This release includes a step-by-step breakdown of the documentation and permitting processes, along with details about port entry procedures that are facilitated through licensed maritime tourism agents.

The guide also features a directory of approved marinas and maintenance services, ensuring that yachts have access to essential amenities such as berthing, repair, and refueling services. By centralizing this information, the SRSA ensures that boaters can quickly and easily find the resources they need to keep their voyages safe and efficient. The emphasis on environmental sustainability throughout the guide encourages responsible tourism, making it a critical tool for preserving the natural beauty of the Red Sea.

A Vision for Growth and Sustainability

The launch of this digital guide is not just about making information more accessible; it’s also about promoting the growth of coastal tourism while safeguarding the environment. In line with Saudi Vision 2030, the SRSA sees this guide as an essential step towards fostering investment and sustainable development in the coastal tourism sector.

By providing a clear and structured framework for tourism operators, investors, and tourists, the guide helps ensure that activities are conducted safely and responsibly, with proper attention to environmental protection. The SRSA’s efforts align with a broader commitment to creating a sustainable tourism model that supports the region’s natural resources, benefiting both local communities and international travelers.

A Forward-Looking Resource

As the guide continues to evolve, the SRSA plans to expand its coverage to include more detailed information on other coastal tourism activities, such as diving, fishing, and beach tourism. By regularly updating the guide and incorporating feedback from users, the SRSA aims to create an adaptable and future-proof resource that supports the needs of a growing industry.

The guide’s user-friendly interface, combined with its practical, authoritative content, positions it as a foundational tool for anyone involved in Red Sea coastal tourism. As more tourists and industry professionals rely on this digital resource, the SRSA is helping to simplify the regulatory process, ensuring that Saudi Arabia’s coastal tourism sector remains competitive, innovative, and sustainable.

Conclusion: A Pioneering Step for Saudi Coastal Tourism

The launch of the Saudi Red Sea Authority’s Introductory Guide to Coastal Tourism Activities is a groundbreaking initiative that could transform the way coastal tourism operates in the region. By centralizing critical information and providing clear guidance on regulations and safety measures, the guide ensures that tourists, boaters, and operators can engage in activities with confidence. As the tourism industry continues to grow, this guide will play a pivotal role in promoting sustainable tourism practices, improving safety, and protecting the marine environment for future generations.

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Singapore Airlines Expands Reach With Direct Flights To Riyadh, Boosting Aviation And Tourism Ties Between Singapore And Saudi Arabia

In a major development which will boost aviation and tourism relations between Singapore and Saudi Arabia, Singapore Airlines (SIA) confirmed its intention to start non-stop flights to Riyadh, Saudi Arabia in June 2026. The airline will operate four scheduled flights per week between Singapore and Riyadh, which will establish direct flight service between the two major cities for the first time. The new service marks an important advancement for SIA because it enables better travel experiences for both business travelers and vacationing tourists.

Singapore Airlines will operate its medium-haul Airbus A350-900 aircraft, which boasts 303 seats in two cabin classes: 40 in Business Class and 263 in Economy Class. The new flights, subject to regulatory approvals, will provide a significant boost to the growing demand for travel between these two regions, which have seen an increase in business and cultural exchanges in recent years.

Enhancing Bilateral Ties and Tourism Growth

Riyadh, Saudi Arabia’s capital and economic hub, is quickly gaining recognition as a major business and tourism destination. With its thriving economy and ongoing large-scale development projects, Riyadh is becoming one of the Middle East’s most vibrant cities. Singapore Airlines’ non-stop service is set to further enhance these growing connections by offering a direct and convenient travel option for both business executives and leisure tourists.

By introducing direct flights to Riyadh, Singapore Airlines is not only tapping into Saudi Arabia’s flourishing business environment but also strengthening its position as a key player in the aviation sector. This will also offer greater connectivity to the wider Middle East region, as passengers travelling through Riyadh can now easily connect to other destinations across the region, including major cities in Saudi Arabia and beyond.

Riyadh is also a city that offers a rich tapestry of history and modern attractions. Visitors can explore the ancient district of Diriyah, a UNESCO World Heritage site that showcases the city’s early history, or take in the majesty of the Masmak Fortress, which played a pivotal role in the kingdom’s establishment. With world-class museums, luxury hotels, and an array of dining and shopping options, Riyadh is fast becoming a must-visit destination for international travellers.

Strengthening Singapore-Saudi Arabia Relations

The new service to Riyadh is poised to enhance Singapore Airlines’ presence in Saudi Arabia, joining the airline’s existing operations in the country, where its sister airline Scoot already offers a four-times weekly service to Jeddah. This move is part of Singapore Airlines’ broader strategy to extend its network in the Middle East, providing more options for business and leisure travellers between Singapore and the region.

Lee Lik Hsin, the Chief Commercial Officer of Singapore Airlines, shared that the return to Riyadh is strategically significant due to the city’s rapid development and dynamic business environment. He added that beyond just a new destination, the new service would allow Singapore Airlines to collaborate with its partners to offer customers a wider range of travel options within the region, further strengthening ties between Singapore and Saudi Arabia.

Tourism Prospects and Future Opportunities

This direct flight service is expected to serve as a catalyst for increased tourism in both directions. For Saudi Arabian tourists, Riyadh’s enhanced connectivity with Singapore means they can easily explore the island nation’s world-class attractions, such as the famous Gardens by the Bay, the stunning Marina Bay Sands, and its diverse and vibrant cultural scene. Singapore, known for its efficient infrastructure and tourism-friendly offerings, is set to see an influx of visitors from Saudi Arabia who will be drawn to the city’s cosmopolitan charm and well-established hospitality industry.

Moreover, Singapore Airlines’ presence in Riyadh will also foster greater cultural exchange between the two countries. As both nations place a strong emphasis on economic growth and international partnerships, this new air service will undoubtedly play a crucial role in enhancing cross-cultural understanding and collaboration.

Supporting Economic Growth and Business Ties

With Saudi Arabia’s Vision 2030 in full swing, the country is positioning itself as a global business hub. As one of the main economic centres in the region, Riyadh is home to a growing number of multinational companies and is fast becoming an essential stop for international business executives. The new non-stop service will offer greater convenience for corporate travellers flying between Singapore and Riyadh, further facilitating trade, investment, and business development.

For Singapore Airlines, the route offers the opportunity to tap into this burgeoning market, serving not only the needs of business travellers but also accommodating the growing demand for direct international connections from Riyadh to the wider world.

A New Era of Travel and Connectivity

The new non-stop flights between Singapore and Riyadh herald a new era of travel connectivity between the two cities, reinforcing their shared goals of economic growth, cultural exchange, and tourism development. The launch of this service will open up new opportunities for both nations, providing seamless access to each other’s vibrant business landscapes and diverse tourism offerings. As the aviation industry continues to recover and expand, Singapore Airlines’ decision to launch direct flights to Riyadh is a strategic move that will undoubtedly enhance tourism and business ties, benefiting both countries in the long term.

The direct connection between two places will create economic benefits for both tourism and aviation while increasing collaborative efforts which will result in greater ties between Riyadh and Singapore than ever before. The launch of these flights shows how the relationship between the Middle East and Southeast Asia has developed, which will create more business opportunities and travel experiences for both travelers and businesses.

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Savvy Games Group and NEOM came together to streamline the journey of Saudi gaming startups from incubation to acceleration. This joint initiative aims to strengthen the Kingdom’s end-to-end gaming ecosystem and advance the goals of the National Gaming and Esports Strategy under Saudi Vision 2030.

Together, both Savvy’s Nine66 Incubator Program and NEOM’s ‘Level Up’ Accelerator ensure that startups graduating from Savvy’s Incubator have the training, resources and support required to progress efficiently into NEOM’s Accelerator. This Savvy-NEOM collaboration builds upon the rapid evolution of both programs and shall ultimately support a stronger pipeline of investable gaming studios.

Savvy’s Nine66 Incubator Program has helped early-stage studios validate prototypes, build foundational capabilities, and prepare for investor engagement. Through this initiative, Savvy aims to help startups achieve readiness to move into the subsequent stages of development and scaling.

NEOM’s Level Up Accelerator provides funding and mentorship to scale incubated studios into self-sustaining businesses. Since 2023, it has grown into a multiphase platform supporting more than 45 Saudi startups, deploying 15 investments, and achieving a 100% survival rate within its portfolio – outperforming many global benchmarks. With 17 international partners offering publishing and support, Level Up has enabled more than 170 jobs and facilitated a historic milestone: the Kingdom’s first international publishing deal for a domestic gaming start-up – signed between Fahy Studio and UK-based publisher Kwalee.

Amr Sager, Group Chief of Staff at Savvy Games Group, said: “As the games industry continues to grow at a rapid pace in Saudi Arabia, there is an increasing number of programs and initiatives designed to help emerging studios and entrepreneurs to build, run, and scale their businesses. This momentum is encouraging, and the next step would be to create stronger synergy and alignment across these efforts, so that the journey is smoother and clearer for startups to identify and source the support they need. This is what our partnership with NEOM is really about, and we look forward to working with the team to continue empowering Saudi studios and game makers.”

Toby Evan-Jones, Executive Director and Head of Gaming at NEOM, said: “NEOM Gaming is proud to play a role in nurturing the Kingdom’s gaming ecosystem, in line with the National Gaming and Esports Strategy. From sparking interest within high schools, to investing into young gaming studios via the Level Up accelerator, it’s immensely satisfying to see the green shoots of a viable self-sustaining industry appear. We share a joint view, with Savvy Games Group, that increasing coordination around the startup journey shall benefit all parties, not least the young game makers which we support. We couldn’t be more excited about this alignment.”

The respective program websites are below for further information:
Savvy Nine66 Incubator: www.savvyacademy.sa/savvy-incubator-program/
NEOM Level Up Accelerator: www.neomlevelup.game

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