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Today β€” 5 November 2025Main stream

Ireland October 2025: Kia EV4 lands at #2, BYD Sealion 7 #4 and Opel Frontera #11

5 November 2025 at 10:09

Kia EV4. Photo Paddy McGrath

As the end of the year approaches, the Irish new car market falls into oblivion as usual. October sales endure their first YoY fall since May at -9.3% to 2,191. The year-to-date tally is still in positive however at +3.4% to 123,857. Skoda (+41.1%) surges ahead to score its 2nd win in the past 3 months with a dominant 12.4% share. Kia (+8.2%) is up three spots on last month to #2 while Volkswagen (-20.2%) sinks to #3. Leader year-to-date, Toyota implodes -39.5% to #4 and 8.2% share vs. 13.6% so far this year. Dacia (+66.7%) and BYD (+58.8%) are the only two additional gainers in the Top 10, with the latter breaking its ranking and share records at #7 and 4.9%.

The Hyundai Tucson (+68.9%) returns to the pole position it holds year-to-date with 3.5% share. The event of the month is the landing of the new Kia EV4 directly in 2nd place for its first month of sales. Granted, this is a weak month that is bound to be volatile but this is still a great achievement. The Skoda Octavia (-8.1%) is up two ranks on September to #3 while the new BYD Sealion 7 is up to a record 4th place. The Skoda Enyaq (+2250%) is euphoric at #7 vs. #53 year-to-date while the new VW Tayron breaks into the Top 10 for the second time at #8, outselling its little brother the Tiguan (#15). Two new models reach their best ranking in the world: the Opel Frontera up 155 spots to #11 and the Renault 4 landing at #21.

Previous month: Ireland September 2025: Toyota Corolla Cross edges past Tesla Model 3

One year ago: Ireland October 2024: Toyota Yaris Cross delivers first victory

Full October 2025 Top 36 All brands and Top 189 All models below.

Ireland October 2025 – brands:

PosBrandOct-25%/24Sep2025%/24PosFY24
1Skoda27112.4%+ 41.1%312,1859.8%+ 0.5%33
2Kia1989.0%+ 8.2%59,7387.9%+ 7.1%55
3Volkswagen1948.9%– 20.2%114,36511.6%+ 6.6%22
4Toyota1798.2%– 39.5%216,80413.6%– 3.2%11
5Hyundai1526.9%– 3.2%611,7519.5%+ 3.0%44
6BMW1336.1%– 34.8%85,1084.1%+ 13.2%68
7BYD1084.9%+ 58.8%102,6212.1%+ 81.0%1419
8Ford954.3%– 6.9%74,2143.4%– 2.9%109
9Audi944.3%– 10.5%94,9174.0%– 8.7%76
10Dacia904.1%+ 66.7%114,2423.4%+ 7.6%911
11Citroen753.4%+ 92.3%201,2481.0%+ 9.9%2422
12Renault693.1%+ 72.5%174,2073.4%+ 18.2%1112
13Tesla642.9%+ 68.4%42,4782.0%+ 0.6%1514
14Opel562.6%+ 115.4%252,2461.8%– 8.4%1716
15Peugeot542.5%– 30.8%134,3363.5%+ 0.0%810
16Suzuki512.3%+ 34.2%142,3571.9%+ 15.4%1617
17Seat472.1%+ 34.3%222,2331.8%– 22.6%1815
18Mercedes381.7%+ 5.6%122,7892.3%– 7.1%1313
19MG331.5%– 8.3%181,4931.2%+ 38.8%2123
20Mini301.4%– 37.5%197110.6%+ 28.6%2627
21Volvo221.0%– 29.0%151,9641.6%+ 10.0%2018
22Nissan200.9%– 83.5%214,0383.3%– 20.7%127
23Porsche200.9%– 9.1%264330.3%+ 10.7%2828
24Cupra190.9%– 59.6%162,1311.7%+ 56.8%1920
25Lexus150.7%– 55.9%231,2641.0%+ 26.8%2324
26Polestar110.5%– 79.2%291590.1%– 40.7%3229
27SsangYong110.5%+ 175.0%32590.0%+ 20.4%3634
28Leapmotor100.5%new –160.0%new38 –
29Land Rover80.4%– 50.0%248520.7%– 10.3%2525
30Mazda50.2%– 89.6%281,3231.1%– 2.3%2221
31Xpeng50.2%new301430.1%new33 –
32Honda40.2%– 42.9%274150.3%+ 69.4%2930
33Jeep40.2%– 33.3%342000.2%+ 63.9%3132
34Alfa Romeo30.1%+ 200.0%31750.1%+ 66.7%3536
35Fiat20.1%– 77.8%335420.4%– 4.9%2726
36Alpine10.0%n/a35250.0%+ 733.3%3742

Ireland October 2025 – models:

PosModelOct-25%/24Sep2025%/24PosFY24
1Hyundai Tucson763.5%+ 68.9%84,6373.7%– 12.1%11
2Kia EV4733.3%new –730.1%new186 –
3Skoda Octavia683.1%– 8.1%53,6573.0%– 16.6%22
4BYD Sealion 7512.3%new135060.4%new75 –
5Skoda Kodiaq502.3%+ 16.3%142,7462.2%+ 9.8%79
6Toyota Corolla482.2%+ 33.3%72,8172.3%– 0.6%67
7Skoda Enyaq472.1%+ 2250.0%557340.6%+ 37.2%5365
8VW Tayron452.1%new341,0150.8%new31 –
9Toyota Yaris Cross432.0%– 52.2%353,4352.8%+ 2.1%45
10Kia Sportage371.7%– 47.9%93,4462.8%– 10.5%33
11Opel Frontera371.7%new166410.0%new206 –
12Tesla Model Y371.7%+ 15.6%31,0480.8%– 10.1%2926
13Dacia Bigster361.6%new424330.3%new84 –
14Ford Explorer341.6%+ 88.9%444300.3%+ 465.8%85167
15VW Tiguan341.6%– 55.8%112,6332.1%– 7.6%86
16Toyota Corolla Cross321.5%– 20.0%12,2291.8%+ 14.1%1114
17Skoda Elroq311.4%new337340.6%new52 –
18Skoda Karoq311.4%+ 14.8%231,4991.2%+ 7.2%2023
19BYD Seal U301.4%– 16.7%171,2521.0%+ 2881.0%26182
20Dacia Duster291.3%+ 45.0%211,5481.2%+ 14.9%1924
21Renault 4281.3%new –280.0%new225 –
22BMW 3-Series271.2%+ 80.0%823410.3%– 42.0%10258
23Tesla Model 3271.2%+ 350.0%21,4301.2%+ 10.3%2218
24Citroen Berlingo261.2%+ 0.0%672490.2%– 3.9%122111
25Hyundai Kona261.2%+ 4.0%152,5932.1%+ 1.9%98
26BMW 5-Series251.1%– 37.5%389210.7%+ 5.5%3737
27Kia Sorento251.1%+ 13.6%161,0280.8%+ 24.9%3041
28Suzuki Swift251.1%+ 25.0%517350.6%+ 33.2%5161
29Toyota Yaris251.1%– 10.7%522,0251.6%– 15.3%1410
30VW ID.4251.1%– 51.9%62,0361.6%+ 35.1%1321
31Peugeot 5008241.1%+ 300.0%391,1150.9%+ 32.4%2840
32VW Golf241.1%– 38.5%362,4332.0%+ 5.2%1011
33Citroen C3231.0%+ 2200.0%1351190.1%– 4.8%163145
34Seat Ibiza231.0%+ 155.6%895910.5%– 4.7%6555
35Ford Kuga221.0%+ 4.8%129320.8%– 25.3%3527
36Skoda Superb221.0%– 4.3%459280.7%– 2.1%3635
37Audi Q3211.0%– 25.0%278820.7%– 28.4%4129
38Kia EV3211.0%+ 250.0%181,2671.0%+ 21016.7%25221
39Suzuki Vitara211.0%+ 950.0%286590.5%+ 3.0%5951
40Seat Arona200.9%+ 233.3%817780.6%– 20.9%4934
41Dacia Sandero190.9%– 42.4%291,6711.3%– 18.3%1713
42Hyundai Inster170.8%new269870.8%new32 –
43Peugeot 3008170.8%– 54.1%321,6751.4%+ 25.5%1625
44Renault 5170.8%new693290.3%new105 –
45BMW IX1160.7%+ 45.5%1413850.3%+ 5.5%9492
46Ford Tourneo160.7%+ 433.3%534040.3%+ 778.3%91178
47VW T-Roc160.7%– 20.0%42,0071.6%+ 5.0%1515
48Audi A5150.7%+ 650.0%567100.6%+ 177.3%55113
49Audi A3140.6%– 33.3%598950.7%+ 5.5%3939
50BMW X1140.6%– 44.0%647530.6%+ 54.6%5068
51Mini Cooper140.6%n/a504230.3%+ 277.7%87149
52Toyota C-HR140.6%– 26.3%102,1101.7%– 4.0%1212
53VW Polo140.6%+ 40.0%201,4771.2%– 7.5%2120
54BMW X5130.6%– 56.7%488950.7%+ 67.0%4059
55MG4130.6%+ 85.7%614970.4%– 16.3%7657
56Hyundai i20120.5%– 68.4%651,1190.9%– 24.2%2722
57Kia EV6120.5%– 42.9%319860.8%+ 31.8%3347
58Kia Niro120.5%– 40.0%498690.7%– 25.4%4230
59Mini Countryman120.5%+ 20.0%461830.1%+ 40.8%135144
60Citroen C4110.5%+ 450.0%942820.2%+ 27.0%113121
61Kia Stonic110.5%– 26.7%307930.6%– 2.2%4644
62Skoda Fabia110.5%+ 22.2%838200.7%– 0.5%4542
63Ssangyong Torres110.5%+ 1000.0%179420.0%+ 366.7%203241
64BMW X3100.5%– 23.1%196560.5%+ 48.4%6077
65Ford Focus100.5%– 56.5%439110.7%– 25.6%3828
66Lexus LBX100.5%– 44.4%874290.3%+ 37.1%8698
67Porsche Cayenne100.5%+ 400.0%961730.1%– 18.0%139126
68Toyota RAV4100.5%– 83.6%543,2012.6%– 9.1%54
69VW ID.7100.5%+ 25.0%373860.3%+ 35.0%93104
70BMW i490.4%+ 0.0%1242430.2%+ 13.0%125123
71Citroen Multispace90.4%n/a1251340.1%n/a156 –
72Mercedes C Class90.4%n/a772750.2%+ 164.4%116152
73Skoda Kamiq90.4%– 10.0%706680.5%– 35.5%5732
74Audi A680.4%– 20.0%797300.6%+ 2.0%5448
75BYD Atto 380.4%– 27.3%1562660.2%– 36.1%11784
76BYD Dolphin Surf80.4%new74370.0%new212 –
77BYD Seal80.4%– 55.6%864330.3%– 37.5%8349
78Ford Puma80.4%– 75.8%221,3361.1%– 18.1%2419
79MGS580.4%new120680.1%new188 –
80Opel Combo80.4%+ 700.0%106950.1%+ 1483.3%171248
81Opel Grandland X80.4%+ 166.7%1215370.4%+ 86.5%70105
82Peugeot 200880.4%– 11.1%627870.6%– 21.3%4833
83Volvo EX4080.4%new472540.2%new120 –
84Volvo XC6080.4%+ 33.3%416640.5%+ 5.4%5852
85VW ID.380.4%– 33.3%246310.5%+ 13.7%6160
86Cupra Born70.3%– 53.3%723410.3%+ 20.1%103106
87Hyundai Ioniq 570.3%+ 250.0%755730.5%+ 21.7%6673
88Nissan Ariya70.3%+ 0.0%952800.2%+ 11.6%115115
89Nissan Qashqai70.3%– 84.1%631,6121.3%– 19.4%1816
90Polestar 470.3%– 36.4%128900.1%+ 260.0%176196
91Audi Q760.3%– 14.3%1082340.2%+ 112.7%128151
92BMW IX260.3%+ 50.0%1171150.1%+ 666.7%164211
93Cupra Terramar60.3%new993820.3%new95 –
94Dacia Spring60.3%new1001400.1%new152256
95Leapmotor C1060.3%new –100.0%new256 –
96Renault Scenic60.3%+ 500.0%922430.2%+ 273.8%126174
97Renault Symbioz60.3%+ 0.0%1227900.6%+ 1115.4%47175
98VW T-Cross60.3%– 33.3%1388460.7%– 3.6%4338
99Audi A150.2%+ 25.0%1042120.2%+ 8.7%132128
100Audi Q450.2%– 50.0%402800.2%– 39.1%11474
101Audi Q550.2%– 28.6%843870.3%– 9.8%9279
102BMW 1-Series50.2%– 61.5%852440.2%+ 27.7%124124
103Citroen C5 Aircross50.2%+ 150.0%983140.3%+ 24.1%109110
104Mercedes GLC50.2%+ 150.0%574480.4%+ 15.2%8088
105Peugeot Rifter50.2%– 68.8%127930.1%– 32.1%173142
106Renault Austral50.2%+ 150.0%1033170.3%– 41.6%10864
107Suzuki SX4 S-Cross50.2%– 28.6%718270.7%+ 69.1%4470
108Toyota bZ4X50.2%– 66.7%734800.4%+ 27.7%7787
109Xpeng G650.2%new1391430.1%new151 –
110Audi Q240.2%– 20.0%1402450.2%+ 3.4%123116
111Audi Q6 e-tron40.2%+ 100.0%1071490.1%+ 727.8%147214
112Hyundai Bayon40.2%+ 300.0%1013450.3%– 18.1%10181
113Hyundai i1040.2%– 85.7%905200.4%+ 2.2%7467
114Hyundai Santa Fe40.2%– 69.2%1265710.5%+ 117.1%67112
115Jeep Avenger40.2%+ 33.3%2041590.1%+ 127.1%144170
116Kia Picanto40.2%+ 0.0%1054380.4%– 7.6%8272
117Leapmotor T0340.2%new –60.0%new267 –
118Lexus NX40.2%– 55.6%764540.4%+ 38.0%7894
119Mercedes CLE Coupe40.2%+ 300.0%1631720.1%+ 10.3%140135
120Mercedes EQB40.2%+ 300.0%152560.0%– 48.1%194147
121MG HS40.2%n/a1142660.2%+ 660.0%118199
122MG ZS40.2%– 71.4%583720.3%+ 77.1%98125
123MG340.2%– 42.9%1371780.1%+ 100.0%137161
124Nissan Juke40.2%– 63.6%911,4001.1%– 29.0%2317
125Porsche Macan40.2%– 66.7%1021280.1%+ 509.5%159208
126Volvo XC9040.2%– 33.3%1164060.3%– 2.6%9083
127Audi A6 e-tron30.1%new93280.0%new223 –
128Audi Q830.1%+ 50.0%1481110.1%+ 68.2%167173
129BMW 2-Series30.1%– 89.3%972550.2%– 3.4%119107
130BYD Dolphin30.1%+ 0.0%1181270.1%– 57.2%160101
131Cupra Tavascan30.1%new603740.3%new97240
132Honda Jazz30.1%+ 0.0%1121260.1%+ 50.0%161165
133Kia EV930.1%– 50.0%1492270.2%– 21.5%129103
134Mercedes EQA30.1%+ 200.0%174490.0%– 18.3%200171
135Mini Convertible30.1%n/a –220.0%– 60.0%234180
136Opel Astra30.1%– 75.0%1533240.3%– 16.5%10689
137Polestar 230.1%– 92.1%155600.0%– 73.6%193114
138Porsche Panamera30.1%– 25.0%177740.1%+ 19.4%183177
139Porsche Taycan30.1%– 25.0%212310.0%– 58.7%219162
140Renault Clio30.1%– 62.5%1155630.5%– 8.8%6954
141Renault Megane30.1%n/a1302260.2%– 18.7%130108
142Seat Ateca30.1%– 57.1%1105280.4%+ 0.6%7163
143VW ID.Buzz30.1%+ 50.0%133640.1%– 23.8%191153
144VW T730.1%+ 200.0%147920.1%+ 142.1%174195
145VW Taigo30.1%– 25.0%1825230.4%+ 61.9%7396
146Alfa Romeo Junior20.1%new168370.0%new211 –
147BMW iX20.1%n/a185310.0%– 26.2%217206
148Cupra Formentor20.1%– 91.3%806220.5%+ 1.5%6256
149Fiat 60020.1%+ 0.0%187880.1%+ 72.5%177186
150Land Rover Defender20.1%– 33.3%1131570.1%+ 4.0%145138
151Mazda CX-3020.1%– 33.3%1622400.2%+ 4.3%127120
152Mercedes A Class20.1%n/a1511670.1%+ 695.2%142207
153Mercedes CLA20.1%– 80.0%882930.2%– 17.2%11290
154Mercedes E Class20.1%– 33.3%255260.4%+ 0.2%7266
155Mercedes GLA20.1%– 71.4%683820.3%– 12.4%9678
156Mercedes GLB20.1%– 33.3% –1700.1%– 6.6%141129
156Mercedes GLE20.1%– 33.3%1441800.1%– 23.7%136117
157Nissan X-Trail20.1%+ 0.0%1654450.4%– 2.6%8175
158Range Rover Evoque20.1%+ 100.0%129750.1%– 1.3%181168
159Range Rover Sport20.1%– 75.0%783530.3%– 17.7%10082
160Skoda Scala20.1%– 50.0%1784060.3%– 17.0%8971
161VW Caddy20.1%+ 100.0% –80.0%– 90.1%261163
162Alfa Romeo Stelvio10.0%n/a –200.0%+ 100.0%238239
163Alpine A29010.0%new196140.0%new245 –
164Audi e-Tron GT10.0%n/a19890.0%– 65.4%258209
165BMW 4-Series10.0%– 66.7%169640.1%– 7.2%189169
166BMW X210.0%+ 0.0% –280.0%– 48.1%224183
167BMW XM10.0%– 50.0%142550.0%+ 223.5%196228
168Citroen Ami10.0%– 66.7% –220.0%+ 340.0%233251
169Cupra Leon10.0%– 87.5%1113620.3%+ 1.1%9991
170Ford Capri10.0%new1561070.1%new168 –
171Honda HR-V10.0%– 50.0%1361430.1%+ 694.4%150229
172Hyundai i3010.0%– 66.7%1882170.2%– 1.8%131122
173Hyundai Ioniq 910.0%new158630.1%new192 –
174Lexus RX10.0%– 50.0%1601350.1%– 9.4%155141
175Mazda CX-6010.0%– 94.4%2051300.1%– 28.2%156130
176Mazda CX-8010.0%– 80.0%1721130.1%+ 653.3%165234
177Mazda MX-510.0%+ 0.0%206390.0%+ 5.4%209201
178Mercedes G Class10.0%/na –130.0%+ 1200.0%248279
179Mini Clubman10.0%– 75.0%164430.0%– 51.1%202160
180Polestar 310.0%– 75.0% –90.0%– 43.8%259212
181Range RoverΒ 10.0%– 75.0%1931540.1%– 8.3%146139
182Range Rover Velar10.0%n/a167270.0%– 3.6%228187
183Renault Rafale10.0%+ 0.0%145950.1%+ 75.9%172184
184Seat Leon10.0%– 90.9%1233060.2%+ 32.5%110119
185Toyota Aygo X10.0%– 66.7%2153230.3%– 23.8%10780
186Toyota Proace10.0%n/a194180.0%+ 1700.0%241278
187Volvo C40/EC4010.0%– 50.0%131740.1%– 25.3%184155
188Volvo EX3010.0%– 88.9%1803360.3%+ 1.5%10495
189VW ID.510.0%– 85.7%661470.1%+ 32.4%149150

Source: SIMI

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