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Today β€” 6 March 2026Main stream

Canada February 2026: bZ4X is Toyota’s best-seller

βœ‡Best Selling Cars Blog
By:Matt Gasnier
6 March 2026 at 08:34

The bZ4X is Toyota’s most popular model in Canada in February.

Local consultancy DesRosiers Automotive has the Canadian new light vehicle market down -0.2% year-on-year in February to just under 122,000 units. Even though February 2025 was already off -8.2% on the year prior, this is a relatively solid performance given the current trade environment and the extreme weather the country has faced over the past month. The SAAR comes at a sturdy 2.00 million, identical to last year and slightly lower than the 2.08 million of January. The year-to-date tally is off -1.7% to 236,000 units.

Looking at OEMs with available monthly data, Hyundai-Kia (+4.8%) is strong, Honda Canada (+0.1%) is stable and Toyota Motor (-7.6%) suffers. As for brands, Genesis (+45.4%) delivers the best performance, with Acura (+5.3%), Volvo (+4.2%), Kia (+4.2%) and Hyundai (+3.6%) also solid. Mazda (+1.3%) edges up, Honda (-0.4%) edges down, and Lexus (-9.8%), Subaru (-8.7%) and Toyota (-7.1%) struggle.Β 

Among the models with monthly sales, the Toyota bZ4X (+1228%) stuns with over 1,400 sales as the brand’s best-seller in Canada for the month. But the generation changeover of the RAV4 (-79.3%) is what sinks Toyota this month. The Hyundai Palisade (+72.9%), Tucson (+66.2%), Kia Sportage (+64.4%) and Mazda CX-30 (+43.2%) also make themselves noticed.

Previous month: Canada January 2026: Acura up 39%, Honda down -17%

One year ago: Canada February 2025: Hyundai (+6.5%), Mazda (+11.9%), Lexus (+9.5%) defy market off -8.2%

Full February 2026 figures for OEMs, brands and models with available monthly data below.

Canada February 2026 – selected OEMs:

OEMFeb-26/252026/25
Hyundai-Kia16,309+ 4.8%31,032+ 0.2%
Toyota Motor Co.12,870– 7.6%27,043– 3.7%
Honda Canada9,538+ 0.1%17,601– 6.6%
Subaru5,022– 8.7%10,083– 6.5%
Mazda4,616+ 1.3%9,590+ 3.1%
Volvo Cars Canada851+ 4.2%1,524+ 6.1%

Canada February 2026 – selected brands:

BrandFeb-26/252026/25
Toyota10,828– 7.1%22,802– 3.4%
Hyundai9,531+ 3.6%18,746+ 1.9%
Honda8,679– 0.4%15,930– 8.7%
Kia6,256+ 4.2%11,276– 4.1%
Subaru5,022– 8.7%10,083– 6.5%
Mazda4,616+ 1.3%9,590+ 3.1%
Lexus2,042– 9.8%4,241– 5.3%
Acura859+ 5.3%1,671+ 19.4%
Volvo851+ 4.2%1,524+ 6.1%
Genesis522+ 45.4%1,010+ 24.5%

Canada February 2026 – selected models:

ModelFeb-26/252026/24
Honda CR-V4,268+ 4.5%7,876+ 5.0%
Hyundai Tucson4,023+ 66.2%7,334+ 55.8%
Subaru Crosstrek2,508+ 11.9%5,156+ 21.3%
Kia Sportage2,257+ 64.4%3,945+ 58.9%
Honda Civic2,079+ 2.3%3,701– 13.6%
Mazda CX-51,818+ 25.1%3,876+ 27.6%
Hyundai Kona1,443– 24.9%2,776– 18.2%
Toyota bZ4X1,421+ 1228.0%2,073+ 921.2%
Kia Seltos1,370+ 16.1%2,436+ 8.0%
Hyundai Elantra1,243– 28.9%2,533– 23.4%
Toyota Corolla1,211– 1.8%3,197+ 9.5%
Mazda CX-301,177+ 43.2%2,463+ 48.7%
Subaru Forester1,072– 37.7%2,145– 34.4%
Toyota Corolla Cross1,064– 0.7%2,157– 5.6%
Hyundai Palisade1,032+ 72.9%2,330+ 102.1%
Toyota RAV41,023– 79.3%3,019– 64.5%
Toyota Tacoma997+ 50.4%1,831+ 1.3%
Toyota 4Runner917+ 91600.0%1,195+ 19816.7%
Honda HR-V890– 16.6%1,662– 30.4%
Toyota Grand Highlander882+ 85.7%1,844+ 78.3%
Kia K4876+ 0.5%1,594– 14.2%
Toyota Tundra866– 17.6%1,813– 15.0%
Kia Niro828+ 130.6%1,306+ 98.5%
Hyundai Venue808– 10.9%1,666– 1.6%
Lexus NX774– 10.2%1,572– 6.4%
Lexus RX759+ 9.1%1,552+ 17.4%
Subaru Outback710+ 5.0%1,719+ 25.3%
Mazda3598– 3.5%1,276– 8.2%
Mazda CX-90573+ 35.1%1,103+ 17.8%
Honda Pilot534– 5.3%887– 20.6%
Toyota Sienna524+ 12.4%1,317+ 30.0%
Hyundai Santa Fe505– 43.5%1,153– 32.2%
Toyota Highlander493+ 11.8%1,307+ 43.8%
Toyota Camry492+ 103.3%1,099+ 80.8%
Toyota Prius472+ 71.0%911+ 46.9%
Subaru Solterra424+ 48.8%471– 30.7%
Mazda CX-70387+ 83.4%736+ 68.8%
Kia Sorento374– 60.4%739– 62.3%
Acura MDX350+ 0.3%581– 1.0%
Genesis GV70325+ 55.5%625+ 23.3%
Volvo XC90280– 6.4%482– 9.2%
Acura ADX266new505new
Honda Passport256+ 48.0%510+ 41.3%
Volvo XC60247+ 11.8%454+ 32.4%
Honda Accord244+ 7.0%425– 19.0%
Toyota Crown Signia240+ 42.9%545+ 44.6%
Volvo XC40230– 0.9%429+ 7.0%
Kia Carnival214– 60.9%557– 37.1%
Honda Odyssey206– 13.4%424– 25.1%
Acura RDX182– 51.9%427– 31.6%
Lexus TX182+ 8.3%345– 13.8%
Kia EV9178+ 11.3%352– 24.8%
Subaru Impreza177+ 9.9%315– 10.3%
Honda Ridgeline158– 33.9%338– 23.5%
Hyundai Sonata136– 16.0%335+ 14.3%
Hyundai Ioniq 6122+ 177.3%177+ 25.5%
Toyota Land Cruiser118– 69.4%264– 68.7%
Hyundai Ioniq 5117– 58.8%239– 85.6%
Kia EV4112new256new
Genesis GV80110+ 18.3%238+ 36.0%
Hyundai Ioniq 999new197new
Subaru WRX96– 36.8%218– 31.4%
Lexus IS88+ 12.8%207+ 26.2%
Lexus UX86– 61.4%201– 55.9%
Lexus GX74– 10.8%152– 1.9%
Genesis G7059+ 63.9%98+ 34.2%
Toyota Sequoia50– 7.4%105– 6.3%
Volvo EX3049+ 69.0%73– 5.2%
Acura Integra46+ 24.3%116+ 30.3%
Kia EV646– 29.2%84– 74.8%
Mazda CX-5040– 96.0%94– 94.7%
Lexus RZ31+ 244.4%67+ 131.0%
Subaru BRZ30– 48.3%49– 59.5%
Honda Prologue27– 67.1%54– 79.1%
Lexus LX27– 67.5%78– 53.6%
Toyota 8626– 3.7%64– 22.9%
Mazda MX-5 Miata23– 37.8%42– 26.3%
Volvo S60/V6021+ 16.7%37– 15.9%
Honda Prelude17new53new
Toyota Crown17– 37.0%41– 29.3%
Lexus ES16– 57.9%42– 37.3%
Acura TLX15– 58.3%32– 56.2%
Toyota Supra15– 31.8%20– 67.2%
Genesis G8012+ 71.4%26+ 36.8%
Genesis GV6012– 7.7%14– 57.6%
Volvo S90/V9012+ 300.0%26+ 333.3%
Volvo EX909– 18.2%14– 22.2%
Lexus LC5– 72.2%17– 26.1%
Subaru Ascent5– 97.5%10– 97.6%
Genesis G904+ 300.0%9+ 125.0%
Hyundai Santa Cruz3– 98.6%6– 98.3%
Volvo C403– 25.0%9– 43.8%
Kia Telluride1– 99.6%5– 98.9%

Source: Manufacturers

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