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Yesterday β€” 3 February 2026Main stream

Italy January 2026: Fiat hits highest share in 3 years, places Grande Panda at #4

3 February 2026 at 13:41

The Fiat Grande Panda is up to a record 4th place at home in January.

It’s a solid start of the year for the Italian new car market, with sales up 6.2% to 141.980 units. However private sales drop -3.8% to 81,585 and 56.9% share vs. 63% a year ago. Artificial sales channels pull the market up: self registrations soar 29.2% to 14,525 and short term rentals surge 188% to 12,460 and 8.7% share vs. 3.2% in January 2025. Meanwhile long term leases are up 3.2% to 27,526 and 19.2% share vs. 19.8% last year. Petrol is down -25.4%, diesel down -16.6% and LPG down -32.8%. HEVs gain 23.7% to 74,742 including 20,604 full hybrids (+32.8%) and 54,138 mild hybrids (+20.6%). PHEVs shoot up 152% to 12,502 and 8.7% share vs. 3.7% and BEVs advance 40.6% to 9,446 and 6.6% share vs. 5% a year ago.

In the brands charts, Fiat (+20.5%) finally posts a strong month at 13.5% share vs. 8.6% in December, its highest level at home since January 2023 (14%). Toyota (+0.3%) and Volkswagen (+3%) camp on their FY25 positions to round out the podium. Peugeot (-2%) is down year-on-year but up 8 spots on December to #4 ahead of Audi (+2.6%) at #5, its highest ranking since May 2024. Like in France and Spain, Dacia (-40.8%) is hit hard at #6. Below, Leapmotor (+594.4%), Omoda+Jaecoo (+357.1%), BYD (+329.6%), Cupra (+51.8%), Mini (+40.7%), Mercedes (+30.2%) and Opel (+11.3%) stand out.

Model-wise, the Fiat Panda (-0.2%) is stable year-on-year and accounts for 9.4% of its home market vs. just 5.8% in December and 6.7% over the Full Year 2025. The Jeep Avenger (+9.6%) is back up to a record 2nd place, also hit in April, May and September 2025. The Citroen C3 (-23%) falls heavily year-on-year but is up seven spots on last month to #3. Last year I highlighted the fact the Fiat Grande Panda had disappointed, finishing the year at a paltry #37. This month proves me wrong: the model is up 16 ranks on December to land at a record 4th position, beating its previous best of #8 hit last September. TheΒ Grande Panda sells at 95% in its HEV variant. The next few months will tell whether this was just a fluke or the start of a long term trend and a much needed 2nd success for the brand at home. Meanwhile the Toyota Aygo X (+72.3%) is up spectacularly to #5, simply the nameplate’s first incursion inside Italy’s Top 5.

Previous post: Italy Full Year 2025: Fiat Panda #1 for 14th straight year, Grande Panda disappoints

One year ago: Italy January 2025: Fiat back to #1, Dacia breaks share record

Full January 2026 Top 55 brands and Top 50 models below.

Italy January 2026 – brands:

PosBrandJan-26%/25Dec
1Fiat19,16213.5%+ 20.5%1
2Toyota10,1267.1%+ 0.3%2
3Volkswagen8,7706.2%+ 3.0%3
4Peugeot7,0985.0%– 2.0%12
5Audi7,0184.9%+ 2.6%6
6Dacia6,7914.8%– 40.8%8
7Renault6,4704.6%+ 5.8%5
8BMW6,3924.5%+ 0.4%4
9Jeep5,9714.2%+ 1.3%11
10Citroen5,6954.0%+ 2.8%13
11Mercedes5,5053.9%+ 30.2%7
12Ford4,9013.5%– 5.9%16
13MG4,2403.0%+ 2.6%10
14Opel3,7012.6%+ 11.3%23
15Kia3,6772.6%– 7.1%15
16Hyundai3,5832.5%– 4.7%14
17BYD3,5532.5%+ 329.6%9
18Nissan3,4082.4%+ 8.6%25
19Skoda3,2802.3%+ 8.4%17
20Omoda+Jaecoo2,4961.8%+ 357.1%21
21Suzuki2,2041.6%– 19.6%22
22Alfa Romeo2,0821.5%– 8.5%26
23Cupra1,7121.2%+ 51.8%20
24Mini1,3270.9%+ 40.7%24
25Volvo1,2790.9%+ 16.0%28
26Mazda1,1980.8%+ 24.7%29
27Leapmotor1,1180.8%+ 594.4%19
28Lancia1,0270.7%+ 15.4%35
29Honda1,0060.7%+ 52.0%32
30DR Motor8320.6%– 38.8%27
31Tesla7130.5%+ 74.8%18
32EVO6750.5%+ 2.7%33
33Land Rover6270.4%– 2.8%34
34Lexus5700.4%+ 9.2%36
35Seat4440.3%– 35.4%31
36EMC3990.3%+ 143.3%37
37Porsche3950.3%– 33.3%30
38DS3750.3%+ 13.3%39
39Geely2820.2%new –
40Tiger2460.2%new –
41DFSK2220.2%+ 149.4%43
42Sportequipe1970.1%+ 84.1%41
43Subaru1820.1%+ 64.0%40
44Ich-X1610.1%+ 1912.5%n/a
45KGM1430.1%+ 361.3% –
46Lynk & Co1110.1%+ 82.0%42
47Ferrari880.1%+ 8.6%46
48Maserati660.0%– 57.1%44
49Polestar660.0%+ 153.8%45
50Lamborghini660.0%+ 11.9%48
51Alpine330.0%+ 230.0%n/a
52Smart200.0%– 79.4%47
53Aston Martin140.0%– 17.6%50
54Lotus120.0%– 55.6%49
55Mahindra10.0%– 96.2% –
56Mitsubishi00.0%– 100.0%38
 –Others2500.2%+ 25.6% –

Italy January 2026 – models:

PosModelJan-26%/24Dec
1Fiat Panda13,3089.4%– 0.2%1
2Jeep Avenger5,1333.6%+ 9.6%4
3Citroen C33,5162.5%– 23.0%10
4Fiat Grande Panda3,2992.3%+ 14243.5%20
5Toyota Aygo X3,0292.1%+ 72.3%6
6Dacia Sandero2,9372.1%– 47.3%2
7Renault Clio2,6511.9%+ 22.1%7
8Toyota Yaris2,4991.8%– 14.9%14
9Peugeot 2082,4621.7%– 33.9%21
10VW T-Roc2,4401.7%+ 40.8%5
11Peugeot 30082,3781.7%+ 124.8%32
12Dacia Duster2,3371.6%– 46.4%40
13MG ZS2,2391.6%– 8.2%13
14Toyota Yaris Cross2,2281.6%– 13.4%3
15Nissan Qashqai2,1601.5%+ 61.3%44
16Opel Corsa2,1371.5%– 8.7%23
17Audi Q32,0911.5%+ 29.9%42
18BMW X12,0891.5%+ 26.4%12
19Ford Puma2,0691.5%– 6.0%18
20Renault Captur2,0681.5%– 19.7%9
21VW Tiguan1,9711.4%+ 8.7%11
22Toyota C-HR1,9701.4%+ 12.8%16
23BYD Seal U1,8191.3%+ 240.6%17
24VW T-Cross1,6161.1%– 28.7%19
25Alfa Romeo Junior1,5431.1%+ 10.1%46
26Kia Sportage1,5281.1%– 0.6%22
27MG 31,3791.0%+ 19.2%35
28Kia Picanto1,3651.0%– 7.2%25
29Peugeot 20081,3480.9%– 23.8%n/a
30Hyundai Tucson1,3050.9%+ 3.7%29
31Mercedes GLA1,2750.9%+ 12.4%27
32Omoda 51,2580.9%new26
33Audi A31,1820.8%– 13.8%31
34BMW X31,1670.8%+ 27.0%n/a
35Fiat 6001,1070.8%– 32.9%33
36Ford Tourneo Courier1,0900.8%+ 32.6%n/a
37Nissan Juke1,0730.8%– 24.3%50
38Fiat 5001,0590.7%+ 328.7%n/a
39Citroen C3 Aircross1,0300.7%n/an/a
40Lancia Ypsilon1,0270.7%+ 15.4%n/a
41Suzuki Swift9510.7%+ 36.4%47
42Leapmotor T039490.7%+ 520.3%8
43Audi A19190.6%– 4.8%n/a
44Skoda Kamiq8750.6%– 14.4%n/a
45Suzuki Vitara8690.6%– 11.8%39
46Mercedes A Class8660.6%+ 119.8%n/a
47BYD Dolphin Surf8560.6%new24
48VW Golf8560.6%– 24.9%28
49Ford Kuga8380.6%– 9.8%n/a
50Audi Q58320.6%+ 5.3%48

Source: UNRAE

Before yesterdayMain stream

Explore: The cars of Morocco

30 January 2026 at 11:06

Dacia Logan taxi in Chefchaouen, Morocco

In December and January I was lucky enough to visit Fès and Chefchaouen in Morocco. This was a great opportunity to observe the local car landscape and confirm the 2025 sales ranking is reflected in the streets of the country.

Dacia Sandero 2 and 3 red taxis

The first striking element when arriving in FΓ¨s is the omnipresence of red taxis, absolutely everywhere. They are almost exclusively composed of Dacia Logan 2 and Sandero 2 and have for sure contributed to the two nameplates’ high national volumes each year. The Logan and Sandero 3 are also seen but much less often.

Dacia Sandero 2 and 3 red taxis

Other much rarer red taxis include the Fiat Punto, Citroen C3, Citroen C-ElysΓ©e, Peugeot 208, Fiat Palio and Albea.

Dacia Logan 2 and Sandero 2 taxis in Chefchaouen

Taxis are blue in Chefchaouen, the blue city with its houses painted in striking blue colours.

Taxis are yellow in Ouazzane, halfway between Fès and Chefchaouen.

Dacia Logan 3, 2 and 1

Outside of taxis, the Logan and Sandero also very numerous in the streets, reflecting the models ranking for the country. I noticed a slight advantage for the Logan in terms of private car numbers, illustrating 2025’s new sales ranking. The Logan 1 is relatively rare, compared to the 2 and 3.

Dacia Sandero 3 in Chefchaouen

Another observation is the quasi absence of Sandero Stepway variants, even though this is the favourite across Europe. There are also almost no Sandero 1 in the Moroccan streets.

#1 in the country from 2018 to 2020, the Dacia Dokker is indeed frequent in Fès streets, potentially the third most frequent model in the country alongside the Dacia Duster (almost no last gen though for the Duster).

The renewal of the β€œwhite taxis” fleet pushed the Dacia Lodgy up to #5 overall in 2020. White taxis are longer distance taxis, travelling on trips such as centre town to airport. Other taxis in FΓ¨s were tiny Suzuki Minivans (see above).

I could only see a handful of Dacia Jogger during the trip.

The Renault Kardian is an instant blockbuster in Morocco, already ranking #6 for its first full year in the charts and already seen often, even in small towns like Chefchaouen.

Reassuringly, the rest of the 2025 Top 10 is well represented in Moroccan streets: the Renault Clio, Express, Peugeot 208, Dacia Duster, Hyundai Tucson, Opel Corsa and VW Tiguan are all seen often.

Hyundai CretaCitroen C4Hyundai Grand i10Kia Sportage Toyota Corolla

As expected, pickup trucks are more popular in the countryside, where the Toyota Hilux is present but the Mitsubishi L200 almost holds a monopoly on this segment. As for vans, the Peugeot Partner, Citroen Berlingo, Renault Kangoo and Fiat Doblo are very successful there, with some towns completely devoid of any other type of vehicle.

The Chinese are here, but still very discreet. I only saw a couple of BYD SUVs, the Jaecoo pictured above and the Dongfeng Pickup above. To be fair, the best-selling Chinese carmaker in Morocco, BYD, ranked at a lowly #15 in December, followed by MG (#16) and Geely (#17). One thing is for sure, the Chinese invasion hasn’t started quite yet in Morocco.

Citroen C15Fiat Uno 2, Citroen C5Peugeot 309Renault 19

As for the general car landscape, it is very French, with old Renault, Peugeot and Citroen models flooding the streets. There is also a big heritage of Fiat Uno 2 and Palio.

That’s all for our visit to Morocco! Next stop Qatar.

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