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Yesterday β€” 14 July 2026Main stream

USA June/Q2 2026: Hybrids spur market up 7.9%, Nissan and Stellantis recover

βœ‡Best Selling Cars Blog
By:Matt Gasnier
13 July 2026 at 22:33

Nissan Rogue sales are up 38.6% over Q2.

New light vehicle sales in the U.S. are up 7.9% year-on-year in June to 1.4 million units according to GlobalData. The Seasonally adjusted annualised rate of sales (SAAR) is up from 15.95 million a year ago in June 2025 to 16.6 million, also ahead of May’s 16.21 million. Q2 volumes edge up 0.6% to 4,238,996. According to JD Power and GlobalData average incentives are up 13% year-on-year in June toΒ $3,217. Incentives on non-electric vehicles are up 19% to $2,970 while incentives on EVs are up just 3.1% to $9,824. Hybrids account for 16% of the US market in June, up from 13.7% in June 2025 with EV’s share at 7.4%.

Over the second quarter of the year, General Motors (-4.2%) remains the most successful OEM in the country ahead of Toyota Motor (+1.1%). However this is GM’s third consecutive quarterly decline. Ford Motor (-10.4%) takes a big hit, but the next six manufacturers all beat the market. Notably, Nissan Group (+9.2%) and Stellantis (+5.7%) recover, with the VW Group also up significantly at +9.8%. American Honda (+8.4%) impresses while Hyundai-Kia (+3.5%) is also up.

Toyota (+2.6%) is once again the most popular marque and extends its gap over #2 Ford (-10.1%) to above 65,000 units over Q2. Chevrolet (-3.8%) is also in difficulty in third place. Nissan shoots up 10.2% in Q1 and announced it has posted 16 consecutive months of year-over year retail U.S. sales increases. Honda (+9.4%) also delivers a very solid gain, with Subaru (+6.8%), Hyundai (+4%) and Kia (+2.8%) in shape. Further down, Chrysler (+80%), Volkswagen (+24.9%) and BMW (+13%) stand out.

Model-wise, the Ford F-Series (-11%) hits a wall, as a fire at a key supplier handicapped production. The Chevrolet Silverado (-7.3%) also struggles at #2 but the Honda CR-V (+16%) confirms it is the new SUV champion in the US. Indeed the Toyota RAV4 (-24.2%) continues on its difficult generation changeover and is down to #7 for the quarter. The Ram Pickup (+14.3%) is in great shape as is the Toyota Camry (+18.5%) while the GMC Sierra (+5%) is softer. The Tesla Model Y (+2.7%) falls to #8 ahead of the Honda Civic (+8.1%) and Toyota Tacoma (+5%). Excellent performances below by the Nissan Rogue (+38.6%), Ford Explorer (+13.8%) and Honda Accord (+41.2%).

Previous month: USA May 2026: Mazda (+35%), Honda (+10.5%), Subaru (+10.4%) impress, sedans up

One year ago: USA June/Q2 2025: Ford (+13.6%) overtakes Toyota (+7.1%) as #1 brand in weakening market

Full Q2 2026 Top 15 OEMs, Top 48 All brands and Top 303 All models below.

USA Q2 2026 – OEMs:

PosOEMQ2 2026/25
1General Motors711,162– 4.2%
2Toyota Motor673,970+ 1.1%
3Ford Motor Co545,978– 10.4%
4Hyundai-Kia489,663+ 3.5%
5American Honda420,089+ 8.4%
6Stellantis329,284+ 5.7%
7Nissan Motor Group/Mitsubishi265,868+ 9.2%
8Subaru165,390+ 6.8%
9Volkswagen Group144,964+ 9.8%
10Tesla115,000– 8.0%
11BMW Group110,559+ 11.9%
12Mazda107,361+ 7.4%
13Mercedes-Benz84,500– 2.9%
14Volvo Cars34,228+ 9.0%
15JLR24,400– 28.2%

USA Q2 2026 – brands:

PosBrandQ2 2026/25
1Toyota585,210+ 2.6%
2Ford519,589– 10.1%
3Chevrolet455,944– 3.8%
4Honda382,727+ 9.4%
5Hyundai245,180+ 4.0%
6Nissan230,443+ 10.2%
7Kia223,712+ 2.8%
8GMC169,226– 0.3%
9Subaru165,390+ 6.8%
10Jeep140,699– 5.5%
11Ram123,147+ 11.3%
12Tesla115,000– 8.0%
13Mazda107,361+ 7.4%
14BMW102,713+ 13.0%
15Volkswagen89,159+ 24.9%
16Lexus88,760– 7.5%
17Mercedes84,500– 2.9%
18Buick50,167– 7.5%
19Chrysler41,710+ 80.0%
20Audi38,030– 3.1%
21Acura37,362– 0.7%
22Cadillac35,825– 19.2%
23Volvo34,228+ 9.0%
24Lincoln26,389– 15.8%
25Land Rover23,700– 25.9%
26Mitsubishi23,127+ 4.6%
27Dodge21,818– 15.3%
28Genesis20,771+ 4.6%
29Porsche16,495– 16.7%
30Infiniti12,298– 0.2%
31Rivian10,200+ 2.9%
32Mini7,456– 2.1%
33Ineos1,500+ 25.0%
34Lucid1,500+ 50.0%
35Polestar1,100– 42.1%
36Maserati1,000– 33.3%
37Ferrari880+ 6.0%
38Alfa Romeo828– 31.7%
39Jaguar700– 64.6%
40Bentley650– 6.5%
41Lamborghini630– 28.0%
42Aston Martin550+ 5.8%
43Rolls Royce390+ 18.2%
44VinFast300– 55.9%
45McLaren290+ 7.4%
46Lotus160– 48.4%
47Fisker100– 54.5%
48Fiat82– 79.2%

USA Q2 2026 – models:

PosModelQ2 2026/25
1Ford F-Series197,900– 11.0%
2Chevrolet Silverado145,011– 7.3%
3Honda CR-V126,677+ 16.0%
4Ram Pickup109,166+ 14.3%
5Toyota Camry100,789+ 18.5%
6GMC Sierra95,147+ 5.0%
7Toyota RAV494,086– 24.2%
8Tesla Model Y77,000+ 2.7%
9Honda Civic74,840+ 8.1%
10Toyota Tacoma74,585+ 5.0%
11Chevrolet Equinox69,637– 8.7%
12Toyota Corolla68,829+ 6.6%
13Nissan Rogue65,796+ 38.6%
14Ford Explorer65,538+ 13.8%
15Hyundai Tucson62,186+ 6.6%
16Chevrolet Trax60,287– 0.5%
17Subaru Forester53,702+ 16.5%
18Honda AccordΒ Β 52,751+ 41.2%
19Kia Sportage50,203+ 9.4%
20Subaru Crosstrek49,126+ 5.1%
21Jeep Grand Cherokee48,255– 5.8%
22Ford Maverick47,850– 0.4%
23Hyundai Elantra46,776+ 13.3%
24Ford Bronco45,739+ 15.9%
25Ford Transit44,677+ 7.7%
26Chevrolet Traverse43,568+ 19.5%
27Jeep Wrangler41,793– 12.3%
28Chrysler Pacifica/Voyager41,704+ 81.1%
29Toyota Grand Highlander40,914+ 3.1%
30Nissan Sentra39,817+ 28.5%
31Toyota Tundra39,752+ 0.9%
32Toyota 4Runner39,076+ 79.9%
33Kia Telluride37,674+ 19.0%
34Honda HR-V37,357– 2.1%
35Ford Bronco Sport36,466– 6.7%
36Kia K436,359– 5.6%
37Subaru Outback35,884+ 7.7%
38Mazda CX-5035,785+ 51.6%
39Hyundai Palisade35,749+ 15.5%
40Nissan Pathfinder35,517+ 32.1%
41Chevrolet TrailblazerΒ Β Β 32,341+ 28.4%
42Honda Pilot31,890– 2.0%
43Toyota Corolla Cross31,448+ 15.6%
44Hyundai Santa Fe30,660– 9.0%
45Toyota Sienna30,600+ 4.8%
46Lexus RX30,568+ 8.5%
47VW Tiguan29,002+ 152.5%
48Kia Sorento27,838+ 7.9%
49Chevrolet Tahoe27,816– 8.1%
50Mazda CX-527,700– 22.7%
51Nissan Kicks26,251+ 4.9%
52Chevrolet Colorado26,097– 3.2%
53Honda Odyssey24,371– 12.7%
54Tesla Model 324,000– 38.5%
55GMC Yukon/XL23,896– 3.9%
56BMW X522,874+ 41.6%
57Ford Expedition22,857– 27.0%
58Hyundai Sonata22,510+ 31.0%
59Nissan Frontier21,690+ 34.6%
60VW Atlas21,549+ 18.6%
61Kia Carnival21,437+ 15.4%
62GMC Terrain20,221+ 23.2%
63BMW X319,904+ 11.9%
64Kia K519,588+ 4.1%
65Nissan Altima19,317– 26.5%
66Hyundai Kona18,778– 17.7%
67Mercedes GLC18,517+ 13.4%
68Jeep Compass18,453– 20.1%
69Dodge Durango18,275– 11.7%
70Kia Seltos17,805+ 31.3%
71Mercedes GLE17,731+ 15.1%
72Lexus NX17,544– 13.4%
73Buick Envista16,627+ 3.3%
74Honda Passport16,315+ 6.1%
75Ford Ranger16,294– 9.8%
76Toyota Highlander16,276– 9.8%
77VW Jetta15,949+ 9.7%
78Lexus TX15,623+ 3.4%
79Jeep Wagoneer/Grand15,103+ 14.5%
80Ford Mustang14,651+ 3.4%
81Chevrolet Blazer14,099– 28.3%
82Volvo XC9014,025+ 35.1%
83Ram ProMaster Van13,981– 7.7%
84Mazda CX-3013,718– 1.7%
85GMC Acadia13,224– 17.9%
86Acura MDX13,173+ 16.4%
87Buick Encore GX13,101– 15.9%
88Chevrolet Suburban13,014– 20.4%
89Chevrolet Express12,930– 14.5%
90Volvo XC6012,843+ 39.6%
91Cadillac Escalade12,770– 5.4%
92Honda Ridgeline12,510– 6.2%
93Mazda CX-9012,192– 5.5%
94Audi Q512,038+ 30.1%
95Ford Escape11,715– 74.1%
96Buick Enclave11,504+ 23.5%
97GMC Canyon11,272+ 22.0%
98Mazda311,143+ 46.7%
99Hyundai Ioniq 510,940+ 4.4%
100BMW 3 Series10,542+ 56.8%
101Lincoln Nautilus10,505+ 6.4%
102Subaru Ascent10,443+ 0.4%
103Mitsubishi OutlanderΒ Β 10,273+ 11.7%
104Nissan Murano10,138+ 6.4%
105Toyota Prius9,781– 43.1%
106BMW 4 Series9,618– 16.3%
107Mercedes Sprinter9,500+ 18.8%
108Genesis GV709,365+ 4.5%
109Lexus IS9,026+ 77.7%
110Jeep Gladiator8,946– 33.0%
111Buick Envision8,935– 32.6%
112Ford E-Series8,870– 9.4%
113Hyundai Venue8,864– 5.7%
114Acura ADX8,690+ 93.8%
115VW Atlas Cross Sport8,567+ 7.3%
116Mitsubishi Outlander Sport8,432+ 69.7%
117BMW X18,420+ 31.3%
118Toyota Land Cruiser8,329– 30.1%
119Acura Integra8,210+ 56.6%
120Jeep Cherokee8,112+ 7931.7%
121Toyota BZ/bZ4X8,078+ 122.0%
122VW Taos7,794– 43.9%
123Infiniti QX607,581+ 3.5%
124Toyota Sequoia7,557+ 6.2%
125Chevrolet Corvette7,182+ 23.8%
126Lincoln Aviator7,156– 1.3%
127Acura RDX7,104– 20.7%
128Ford Mustang Mach-E7,032– 30.9%
129Mercedes GLS7,024+ 13.1%
130BMW 5 Series6,984+ 17.3%
131Range Rover Sport6,800– 18.1%
132Genesis GV806,788+ 6.3%
133Land Rover Defender6,700– 23.9%
134Audi Q36,650– 8.5%
135Range RoverΒ Β 6,600– 25.8%
136Mercedes C Class6,581+ 5.9%
137BMW X76,548– 12.4%
138Lexus GX6,416– 33.5%
139Kia Niro6,312– 5.4%
140Lincoln Navigator6,072– 17.4%
141Tesla Model X6,000+ 100.0%
142Toyota Crown Signia5,938+ 35.8%
143Cadillac XT55,764– 9.6%
144Rivian R1S5,700– 6.6%
145Porsche Macan5,473– 22.7%
146Volvo XC405,460– 22.3%
147Hyundai Santa Cruz5,437– 28.2%
148Nissan Armada5,412+ 27.0%
149Honda Prologue5,088– 24.7%
150Porsche Cayenne4,969– 0.5%
151Porsche 9114,652+ 39.4%
152Nissan Versa4,649– 59.5%
153Audi A54,510+ 8.6%
154Subaru Impreza4,470– 36.8%
155BMW 2 Series4,463– 14.0%
156Mitsubishi Eclipse Cross4,408– 2.8%
157Cadillac CT54,311+ 3.0%
158Kia EV94,295+ 263.4%
159Mercedes CLE4,292– 2.5%
160Cadillac Optiq4,236+ 31.4%
161Cadillac Lyriq4,208– 16.1%
162Audi Q74,129– 15.2%
163Audi Q84,059+ 46.9%
164Mini Cooper S4,051– 9.2%
165Tesla Cybertruck4,000– 33.3%
166Tesla Model S4,000+ 100.0%
167Toyota C-HR3,735n/a
168Mercedes E Class3,717– 10.5%
169Mercedes GLA3,701– 25.6%
170Mercedes GLB3,695+ 17.9%
171Subaru WRX3,606+ 124.8%
172BMW X63,567+ 72.3%
173GMC Savana3,518– 55.5%
174Mazda CX-703,508– 6.1%
175Chevrolet Bolt3,433+ 3020.9%
176Mini Countryman3,405+ 7.9%
177Infiniti QX803,402+ 18.5%
178Lexus RZ3,358+ 44.4%
179Mazda MX-5 Miata3,315+ 42.5%
180Dodge Charger3,205+ 9.5%
181VW Golf3,182+ 15.7%
182Genesis G703,161+ 14.5%
183Mercedes G Class3,110+ 13.3%
184Lexus UX3,099+ 25.2%
185BMW 7 Series2,921– 7.3%
186Hyundai Ioniq 92,868+ 183.1%
187Audi A32,862+ 9.2%
188Lincoln Corsair2,656– 61.3%
189Subaru Uncharted2,488new
190BMW X22,479+ 44.0%
191Subaru Trailseeker2,433new
192Audi A62,415+ 29.0%
193Rivian EDV2,380+ 13.3%
194Toyota Crown2,211– 21.5%
195Mercedes CLA2,163– 1.5%
196Subaru Solterra2,096– 37.8%
197Kia EV62,020– 5.5%
198Cadillac Vistiq2,001+ 14.7%
199Toyota GR861,961– 26.0%
200GMC Hummer pickup/SUV1,948– 56.8%
201Mercedes S Class1,881– 7.2%
202Lexus LX1,869– 5.4%
203VW ID.41,867– 6.3%
204Rivian R1T1,700+ 0.0%
205BMW iX1,657– 46.8%
206Cadillac CT41,564+ 9.4%
207Ineos Grenadier1,500+ 25.0%
208Range Rover Velar1,500– 34.8%
209Infiniti QX651,256new
210VW ID.Buzz1,249+ 121.5%
211Toyota Supra1,197+ 47.8%
212BMW 8 Series1,103+ 8.5%
213BMW Z41,099+ 100.9%
214Nissan Leaf1,016– 36.6%
215Lucid Gravity1,000new
216Honda Prelude928new
217Porsche Panamera891– 21.4%
218Volvo EX30890– 35.6%
219Cadillac XT6888– 81.7%
220Lexus ES852– 91.5%
221Nissan Z806– 50.7%
222Land Rover Discovery800– 27.3%
223Genesis G80783– 14.8%
224Subaru BRZ749– 13.2%
225Audi Q6 e-tron740– 80.1%
226Mercedes EQE SUV717– 40.4%
227Range Rover Evoque700– 50.0%
228Ferrari car650– 12.2%
229Maserati Truck650– 27.8%
230Polestar 3650– 61.8%
231Mercedes AMG GT644– 12.3%
232Land Rover Discovery Sport600– 50.0%
233Mercedes SL Class572+ 54.2%
234Jaguar F-Pace560– 53.3%
235Volvo S/60554– 68.6%
236Lucid Air500– 50.0%
237Porsche Taycan472– 55.6%
238Chevrolet BrightDrop 400460– 65.1%
239Bentley Car450– 10.0%
240Polestar 4450new
241Volvo EX90449– 53.8%
242Hyundai Ioniq 6412– 86.3%
243Lamborghini Urus400– 30.4%
244Rivian RCV400+ 3900.0%
245BMW XM398– 2.7%
246Subaru Legacy393– 92.7%
247Aston Martin car390+ 30.0%
248Genesis GV60368– 19.8%
249Lexus LC365+ 34.7%
250Maserati Car350– 41.7%
251Audi A8312– 20.8%
252Genesis G90306– 16.2%
253Alfa Romeo Stelvio305– 30.7%
254Dodge Hornet300– 80.5%
255McLaren Car290+ 7.4%
256Alfa Romeo Giulia267– 21.7%
257Alfa Romeo Tonale256– 40.6%
258Ferrari Purosangue230+ 155.6%
259Lamborghini car230– 23.3%
260Rolls Royce Cullinan230+ 9.5%
261Mercedes EQS SUV203– 71.4%
262Bentley Bentayga200+ 2.6%
263Mercedes EQB SUV188– 92.1%
264Mercedes EQS185– 64.0%
265Kia Soul181– 98.8%
266VinFast VF8170– 71.7%
267Aston Martin DBX160– 27.3%
268Rolls Royce car160+ 33.3%
269Lotus car155– 48.3%
270Acura TLX150– 92.9%
271Audi A7145– 69.3%
272BMW X4136– 91.8%
273VinFast VF9130+ 62.5%
274Audi e-Tron GT107– 52.0%
275Fisker Ocean100– 54.5%
276Cadillac XT483– 97.9%
277Fiat 50081– 76.2%
278Mercedes EQE79– 91.2%
279Chevrolet Malibu69– 97.9%
280Toyota Mirai66+ 371.4%
281Audi Q4 e-tron62– 95.0%
282Jaguar F-Type50– 54.5%
283Jaguar XF50– 66.7%
284Infiniti QX5039– 97.4%
285Dodge Challenger38– 93.4%
286Porsche 718 Boxster38– 98.3%
287Lexus RC37– 89.5%
288Acura ZDX35– 99.4%
289Nissan Ariya34– 99.5%
290Jeep Recon27+ 800.0%
291Infiniti QX5520– 96.2%
292Jaguar E-Pace20– 83.3%
293Jaguar i-Pace20– 95.0%
294Rivian R220new
295Mitsubishi Mirage14– 99.6%
296Jeep Renegade10– 95.5%
297Volvo S/V907– 98.8%
298Chrysler 3006– 95.9%
299Lotus Truck5– 50.0%
300Lexus LS3– 98.9%
301Toyota Venza2– 90.0%
302Audi Q8 e-tron1– 99.7%
303Fiat 124 Spider1+ 0.0%

Source: Manufacturers

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