Citroen sales almost double in Luxembourg in January.
New car sales in Luxembourg fall a steep -10.2% year-on-year in January to 3,339 units. Mercedes (+6.9%) snaps the brands top spot for the first time since last September with an excellent 13.8% share. It distances the Full Year 2025 leader Volkswagen (+13.5%) and the year-ago #1 BMW (-25.3%). Citroen (+91.7%) and Ford (+20.8%) are the only additional gainers inside the Top 10. Just below, notice Mini (+31.1%), Toyota (+29.9%) and Nissan (+25.7%).
The Skoda Elroq is up to #8 in Germany in January.
New car sales in Germany recede by a steep -6.6% year-on-year in January to 193,981. BEV sales are up Β a splendid 23.7% year-on-year to 42,692 and 22% share vs. 16.6% a year ago in January 2025.
Market leader Volkswagen (-17.5%) is hit hard but at 19.7% it is above its Full Year 2025 level of 19.6%. The year-ago comparison base was particularly high as it reached its best share in a decade at 22.3%. Skoda (+12.2%) defies the negative market with an impressive double-digit gain leading it to a record 2nd place, also reached in June 2024. Mercedes (-6.5%) is up one spot on last month to #3, distancing BMW (+5.4%) and Audi (-4%). Opel (+27.4%) posts a formidable gain but remains in 6th place above Ford (-11.1%), Hyundai (+0.5%) and Seat (-27.9%). Fiat (+87.2%) surges to #10 vs. #18 last month and #15 over the Full Year 2025. BYD (+1018.7%) outsells Tesla (+1.9%) again at #22 vs. #26.
Model-wise, the VW Golf (-15.1%) sports an easy victory at 3.4% share and despite falling sharply year-on-year. This is because the VW Tiguan (-36.5%), cannibalised by the new Tayron, and T-Roc (-40.3%), impacted by its generation changeover, are both in complete freefall. The Skoda Octavia (-2.1%) takes advantage and climbs to a record third place, also reached in July 2020, January 2024 and July 2024. The Opel Corsa (+50.4%) and Audi A6 (+96.6%) are both in excellent shape and follow, ahead of the Mercedes GLC (-0.1%). Below, the Skoda Elroq (+1014.6%) celebrates one year in market with a first ever Top 10 finish at #8. The VW Tayron (+6984.6%) reaches a new ranking record at #13.
The Toyota Urban Cruiser reaches the 5th place in Denmark.
Excellent start of the year for new car sales in Denmark at +18.2% to 12,802 units in January. Toyota (+71.6%) surges into pole position with 16.5% share vs. #7 and 5.6% over the Full Year 2025. Skoda (+126.4%) is in even better shape year-on-year at #2. Leader last month and over the FY2025, Volkswagen (-42.9%) freefalls to #3. Citroen (+1416.7%) posts a surreal gain to #8 and 4.3% share vs. #20 and 1.2% over FY2025. Renault (+92.3%), BMW (+84.8%) and Peugeot (+24.9%) also impress in the remainder of the Top 10. Tesla (+2.5%) is stable at #10. Below, notice MG (+332.4%) and Mazda (+195.8%) while newcomer Zeekr is up to #21 with 1.2% share.
Model-wise, like a year ago the Toyota bZ4X (+95.6%) is the best-selling car in the country with a fantastic 10.5% share vs. just 1.4% over the Full Year 2025. In fact with 1,348 sales it already reaches 51% of its total 2025 volume. Leader over the Full Year 2025, the Skoda Elroq (+1961.5%) is #2 with a strong 6.3% share. The Tesla Model Y (+63.3%) rounds out the podium ahead of the Audi Q4 e-Tron (+131.3). The event of the month is the 5th place of the Toyota Urban Cruiser BEV with 3.4% share, this is a rebadged Suzuki e Vitara. The Cupra Born (+46.4%), Renault 5 (+944%) and BMW ix1 (+48.2%) also soar below. Note the entire Top 12 is composed of BEVs. Finally, the new Renault 4 is up to #17 and 1.5% share which is higher than at home in France.
The Peugeot 208 is the best-selling vehicle in Portugal in January.
16,839 new cars found a buyer in Portugal in January, a very impressive 16.1% year-on-year improvement. Peugeot (+84.7%) surges ahead to reclaim the pole position it held over the Full Year 2025, reaching a stunning 15.6% share, its highest since the 15.7% it reached in February 2022. Mercedes (+30.8%) also returns to its FY2025 level at #2. The premium manufacturer distances BMW (+25.1%) up six spots on last month to #3, Toyota (-13.1%) and a surging Citroen (+84.2%) up 9 ranks on December to #5. Dacia (-36.5%) and Renault (-13.1%) pay for a particularly high year-ago (and month-ago) result. MG (+190.9%) breaks into the Top 10 for the first time at #10.Β
Model-wise, the Peugeot 208 (+216.6%) triples its sales year-on-year to land in first place for the first time since February 2025. Peugeot manages a 1-2 with the 2008 (+110.9%) at #2. The Opel Corsa (+26.7%) Β is up 27 spots on last month to #3 ahead of the Mercedes A-Class (+82%) and Tesla Model Y (+528.8%) up to a surprising #5 in a start of quarter. The Toyota C-HR (+123%) and Citroen C3 (+55.1%) brilliantly round out the Top 10. The best-selling new launch is the Citroen C3 Aircross at #12. Notice also the MG ZS (+548.7%) up to #15 and the MG 3 (+1754.5%) up to #21.
The Suzuki Swift is the best-selling vehicle in the Netherlands in January.
The Dutch new car market retrogrades -13.1% year-on-year in January, an after-effect of artificially boosted December sales (amendment of BEV subsidies). HEVs hold 62% of the market thanks to 17,571 sales, BEVs are at 25.3% (7,165 sales), petrol at 11.8% (3,348), diesel at 0.9% (249) and LPG at less than 0.1% (14). Volkswagen (-15.4%) lodges a 4th consecutive monthly win at 8.4% share, albeit this is well below the 10.3% it held in December. Kia (-46.6%) is back up four spots on last month to #2 but craters year-on-year. It is followed by Hyundai (+6.3%) going against the grain with a positive result, BMW (-11.9%) up five ranks to #4 and Skoda (+18.4%) in excellent shape YoY but down from #2 in December. Citroen (+49.4%), Dacia (+33.2%) and Renault (+26.3%) also make themselves noticed below.
Model-wise, the ranking is now concentrated around small non BEV cars: the Suzuki Swift (+32.2%) is the new leader above the Hyundai i10 (+45.3%) and Toyota Aygo X (+16.3%). The Skoda Kodiaq (+4%) is up 34 spots on December to #4 wit the Hyundai Kona (+17%) rounding out the Top 5. Below, we find the Ford Kuga (+21.2%), Kia Sportage (+53.8%) and a freefalling VW Polo (-42%). Leaders over the Full Year 2025, the Skoda Elroq is down to #53 while the Kia EV3 (-82.1%) is down to #16 and the Tesla Model Y (-39.2%) is down to #22.
The Toyota Yaris Cross is the most popular vehicle in Hungary in January.
New passenger car sales in Hungary drop a painful -9.2% year-on-year in January to 8,287 units. The brands ranking is completely reshuffled. Toyota (+36.3%) is a distant leader with a record 17.5% share, distancing Skoda (-35.4%) in total freefall and BMW (+35.1%) brilliantly scoring its first ever Hungarian podium finish. Volkswagen (-24.3%) and most strikingly Suzuki (-55.3%) both implode and round out The Top 5. Dacia (+49.7%), Hyundai (+45.8%) and Nissan (+40.8%) also stun but itβs BYD (+97.1%) that delivers the biggest gain near the top, although it is down 6 spots on December to #13. Chinese Chery breaks into the Top 15 at #14 while Omoda and Jaecoo make their way into the Top 25.
The Toyota Yaris Cross (+253.2%) scores its first ever Polish win with an impressive 5.4% share vs. 1.9% over the Full Year 2025. The Nissan Qashqai (+85.5%) follows with a freefalling Skoda Octavia (-42.6%) closing out the podium. The Hyundai Tucson (+148%) surges to #4 while the Toyota Corolla (+20.4%) is up to #6. Leader last year, the Suzuki S-Cross (-51.9%) falls to #5 while the Suzuki Vitara (-49.7%) is down to #7. Excellent performance also by the Toyota C-HR (+44.9%) at #8 and the VW T-Roc at #9 vs. #25 over FY2025. The BMW X5 manages a stunning month at #18.
The BMW X1 is the best-selling vehicle in Switzerland in January.
Itβs a shy start of the year for the Swiss new car market at -5.1% year-on-year in January to 14,207 registrations. 4Γ4 sales drop -6% to 7,124 and 50.8% share vs. 51.3% a year ago. Petrol sales sink -22.2% to 2,975 and 21.2% share vs. 25.8% last year while diesel is down -28.5% to 873 and 6.2% share vs. 8.3% in January 2025. In contrast HEVs are up 1.4% to 5,557 and 39.6% share vs. 37%, PHEVs soar 26.1% to 1,709 and 12.2% share vs. 9.2% but BEVs disappoint at +0.1% to 2,913 and 20.8% share vs. 19.7% a year ago.
Over in the brands ranking, BMW (-20.2%) snaps the lead despite a harsh year-on-year loss (the carmaker broke its share record a year ago). This is the first time since April 2025 that BMW is the best-selling brand in Switzerland. Volkswagen (-0.3%) is relegated to 2nd place 31 units below. Skoda (-5.4%) and Mercedes (-2.9%) follow with Toyota (+24.1%) excelling at #5. Below Audi (-14.4%), struggling, the rest of the Top 10 all register positive results. Volvo (+23.4%) is the most dynamic ahead of Kia (+9.9%), Dacia (+3.4%) and Renault (+0.4%). Further down, Citroen (+33.3%) stands out at #15 vs. #24 in December.
Model-wise, after the BMW X3 signed its first win a year ago, itβs now the turn of the BMW X1 (+17.7%) to do the same thing, even though it only holds 1.9% share as Switzerland is the most fragmented market in the world. The Skoda Kodiaq (-10.8%) is up 11 spots on December to #2 despite falling hard. The Toyota Yaris (+36.6%) is up 21 to #3, the BMW X3 (-27.2%) up 30 to #4 and the Renault Clio (+229.3%) up 78 to #5. Leader over the Full Year 2025, the VW Tiguan (-20.1%) is down to #6 for the month. Notice also the new Skoda Elroq ranking #10.
The Jaecoo 7 is only outsold by the Kia Sportage in January.
The UK new car market is up 3.4% year-on-year in January to 144,127 units, this is the highest January volume in six years: since pre-pandemic January 2020. Encouragingly, private sales beat the market at +4.5% to 52,397, but remain at a low 36.4% share vs. 36% a year ago. Fleet sales edge up 1.6% to 88,269 and 61.2% share vs. 62.3% in January 2025. Meanwhile business sales are up 46.5% to 3,461. BEV registrations disappoint at +0.1% to 29,654 and 20.6% share vs. 21.3% last year, the lowest since March 2025. HEVs are up 4.8% to 19,297 and 13.4% vs. 13.2%, PHEVs surge 47.3% to 18,557 and 12.9% share vs. 9% but petrol is off -1.9% to 68,757 and 47.7% share vs. 50.3% and diesel down -8.8% to 7,862 and 5.5% share vs. 6.2%.
In the brands ranking, the three best-sellers disappoint with year-on-year drops. Volkswagen (-7.6%) remains by far the most popular carmaker in the country with 8.7% share, consistent with its FY2025 level of 8.8%. Kia (-7.7%), although down significantly, continues on its traditional strong start of years at #2, a ranking it last held in September. BMW (-12.6%) is in trouble but climbs back up to the podium. Audi (+17.1%), Ford (+13.6%, Skoda (+13.1%) and Mercedes (+6.7%) all post solid scores below, whereas Peugeot (-21.6%) and Nissan (-16.7%) struggle. Further down, Chinese fare Jaecoo (+569.9%) ascends to a record ranking (#15) and share (3.4%) and is only 200 sales below MG (-6.6%). Omoda (+211.3%), BYD (+149.1%) and Citroen (+97.5%) also impress. Tesla is down -50.8% to #33 and 0.5% share.
Looking at the models charts, the Kia Sportage (+34.5%) snaps the top spot for the 5th time in the past 13 months, another good start of the year for the crossover. The event of the month is the brilliant 2nd place of the Jaecoo 7, a new record for the nameplate reaching an all time high share at 2.8%. Its previous best was #4 last September. This the 6th consecutive month the Jaecoo 7 is inside the UK Top 10, confirming it is an instant (and surprising) blockbuster here. Leader for the past three years, the Ford Puma (+59.3%) drops to #3 but manages surging year-on-year volumes. The BYD Seal U is up to a record #6, a ranking it also held last September. Strong showing also by the VW Tiguan (+18.8%) and Nissan Juke (+8.5%).