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Google Analytics Data API adds cross-channel conversion reporting (alpha)

Google is expanding its Analytics Data API to include cross-channel conversion reporting β€” giving developers programmatic access to paid and organic performance data.

What’s happening. The new feature, currently in alpha, allows Google Analytics and Google Ads users to pull conversion data across channels via the API β€” mirroring what’s available in the Conversion performance report in the Analytics interface.

This means developers can now access the same insights without relying on manual reporting.

Why we care. As measurement becomes more complex, advertisers need unified views of performance across paid and organic channels. This update enables teams to automate reporting, integrate data into their own systems and build more advanced analysis workflows.

It’s particularly valuable for businesses managing multiple platforms and looking to centralise performance data.

The caveat. This feature may not be available to every Google Analytics property yet. Google says it is actively working to expand access, and advertisers should check with their support teams to confirm eligibility.

What to watch:

  • When the feature moves beyond alpha and becomes widely available
  • How advertisers use API access to build custom attribution models
  • Whether more reporting capabilities are added to the Data API

Bottom line. By bringing cross-channel conversion data into the API, Google is giving advertisers and developers more control over how they access, analyse and act on performance data.

The real strategy behind negative keywords in 2026

The real strategy behind negative keywords in 2026

Negative keywords aren’t a checklist anymore. In 2026, they’re a series of strategic decisions β€” and how you make them shapes how the algorithm interprets your account.

If you’re still treating negatives like maintenance, you’re missing the point. Every exclusion is a signal: who you want to reach, what you’re willing to pay for, and how your campaigns should perform.

Here are six decisions that define modern negative keyword strategy β€” and why they matter more than ever.

How negative keywords shape campaign performance

Negative keywords are how you sculpt a campaign so the right ad shows up for the right person. The user’s query should match the ad. The ad should match the landing page. That alignment is what creates a good experience for the person on the other side of the screen (a.k.a., your ideal client).

When that alignment breaks down, you waste budget. You also drag down click-through rate (CTR) and Quality Score, and push CPCs up. All of this is what ultimately makes the algorithm work against you in an ads account.

But many of us were never really taught how negatives fit into an overall account strategy. We were taught how to add them. There’s a big difference.

Now let’s get into the six strategic choices.

1. How aggressive should you be with negatives?

This is the first decision an account manager needs to make, and most people skip it.

Are you scraping the bottom of the barrel every week, pulling out every search term that didn’t convert? Are you letting things slide so you can keep mining new keyword opportunities? Or are you somewhere in the middle, adding negatives mostly to show that you’re doing something?

There’s no universal right answer. But you do need to pick a level of aggression and back it up based on the account’s performance and goals.

A growth-focused account probably shouldn’t be aggressive. An efficiency-focused account probably should. A small-budget account that can’t afford to learn slowly often needs to be more aggressive than an enterprise account that can.

Pick the level. Defend the level when you’re working in the account and talking to your team. Then the rest of your choices become easier.

2. How to use match types for negative keywords

Negatives don’t match the same way regular keywords do β€” broad, phrase, and exact β€” but most advertisers default to one match type without thinking about why.

Here’s how I think about it:

  • Negative exact match: Use this for strict removal. A specific long-tail variation that’s wasting budget, but you don’t want to nuke similar queries.
  • Negative phrase match: Use this for groups of related queries you want gone. Competitor names, certain question phrases, and intent modifiers like β€œtutorial” or β€œreview.”
  • Negative broad match: Use this for words you want eliminated entirely β€” words like β€œcheap,” β€œdangerous,” or β€œfree,” that signal a misaligned audience no matter how the rest of the query is constructed.

This isn’t an either/or decision. A real negative keyword strategy uses all three match types intentionally, in different places, and for different reasons.

3. When should you add negative keywords?

I’ve seen everything here. Some account managers add negatives on a strict weekly cadence, even when the data doesn’t call for it. Some only touch them when something stops converting. Some only review when a quarterly check-in forces them to. And some add them just to look busy on a status report.

My recommendation: don’t add a negative just because a keyword didn’t convert, especially when you’re trying to scale. You never know if it would’ve converted with a little more volume. Be careful, and tie the trigger back to your account’s goals.

  • For accounts in growth mode, the trigger might be: β€œThis query has cost more than 3x my target CPA with zero conversions over 90 days.”
  • For accounts focused on efficiency, the trigger might be: β€œThis query cost more than $X without converting, period.”

Both are valid. They just align to different goals in different accounts.

4. What time frame should guide your decisions?

How far back are you looking when you make the call to add something as a negative?

A 30-day window is aggressive. You’re cutting things off before they’ve had a real chance to convert. That’s appropriate for short-cycle ecommerce, fast-moving promotions, or tightly capped budgets. But this might not work for all accounts.

A 90-day window is balanced. Long enough for sales cycles to play out, short enough to actually act on. This is the default I recommend for most paid search accounts.

A 365-day window is conservative. You’re giving every query maximum runway. Appropriate for high-consideration B2B or anything with a long buying cycle.

Longer time frames give individual queries more chances to succeed. Shorter time frames protect your budget faster. Pick the time frame that matches the aggressiveness level you set in your top choice, and don’t make these decisions in isolation from each other.

5. How much should you sculpt your campaigns?

This is where the role of AI really starts to matter when it comes to negative keywords.

  • How much control do you want over your account?
  • And maybe more importantly: how much do you trust the machine?

Some advertisers embed competitor keywords as negatives in non-brand campaigns just to keep the targeting clean. Some account managers let those queries through because they’re converting, even if they technically β€œshouldn’t.” Some refuse to add negatives at the campaign level at all, because they trust the algorithm to figure out what should match where.

Consider that the machine and the algorithms have more information than we do. The platforms know what was searched before the query and more about user behavior. They know what was searched after. They know what session context the user is in. They can match queries to keywords in ways we can’t replicate manually.

But sculpting accounts is still how we communicate intent to that machine. If you don’t sculpt, the bidding algorithm doesn’t know what you actually want, and it just optimizes against the goals you handed it, which isn’t always the same thing as the outcomes you actually care about.

I lean toward more sculpting in 2026, not less. The algorithm has gotten better and will continue to improve, but so have the ways it can spend your budget on the wrong queries.

6. How should you manage negatives in practice?

This is the choice that didn’t exist five years ago.

In 2026, you have options that previous generations of account managers never had:

  • A fully manual review with a spreadsheet and a search term report.
  • Google Ads’ built-in negative keyword suggestions.
  • A third-party tool that surfaces negatives semantically.
  • Pasting your search term report into a chat and letting AI flag candidates for you.
  • Delegating the entire task to a tool that adds negatives on autopilot, with no human in the loop.

The question isn’t which one is best. The question is: how comfortable are you removing yourself from the loop? At what level do you want AI to handle this task?

For some accounts that are highly templated, low-stakes, and high-volume, maybe fully delegated AI negative keyword management is fine. For most accounts, I’d recommend a hybrid: AI surfaces candidates, and you approve them. The middle ground gives you speed without sacrificing oversight.

But the most important part is to make this decision intentionally, not by default, and to be able to defend the choice to key stakeholders. If you’re still doing all your negatives by hand in 2026, that should be a deliberate choice, not just β€œhow I’ve always done it.”

A few golden rules that hold up in any era

No matter which choices you make above, a handful of things still hold true:

  • Pull the search terms report regularly. The data won’t tell you what to decide, but it will tell you what to decide about. Make sure you look at the reports regularly, and remember no decision is still a decision.
  • Keep your negatives updated as your campaigns evolve. The negatives that made sense for last quarter’s strategy may be the wrong ones now.
  • Start with a few negatives and build from there. Being too negative too soon is genuinely harmful when an account is in a growth phase.
  • Humans don’t search in straight lines. The query that looks irrelevant to your offer might be the final step before a conversion. Ad platforms try to teach us this in their documentation and training and reiterate that intent is messy, nonlinear, and often unpredictable. But as PPC practitioners, we still find ourselves resisting the idea that the system can make these judgment calls on our behalf.

Paul DeMott, owner of Helium, sees this most clearly in high-spend accounts:

  • β€œMost negative keyword lists are too exhaustive and haven’t been revisited in years… aggressive negative lists often hurt more than they help. You’re constraining the algorithm’s exploration on the exact accounts where it has the signal to make smart calls.”

The risk today isn’t under-negating. It’s over-sculpting based on outdated assumptions.

Jordan Brunelle, owner of Good Growth Marketing, points to a related issue: shutting down queries too quickly because they don’t match the product or service literally.

  • β€œA lot of account managers are quick to negate keywords that don’t perfectly match their product/service… we must get into the head of the searcher and consider what their ultimate need is.”

Intent isn’t always obvious at the query level. It often becomes clear only at the conversion level.

Breanne Bartlett, a paid search consultant, frames it simply:

  • β€œMost account managers still treat β€˜vague’ queries as bad and overuse negatives to control them… the mistake isn’t allowing these queries, it’s blocking them before you’ve seen how they actually convert.”

Top accounts aren’t restrictive. They’re responsive. They remove proven irrelevance, not theoretical inefficiency.

That tension between control and trust is showing up everywhere. As platforms introduce features like previewing the impact of negative keywords before applying them β€” something Menachem Ani, founder of a Google Premier Partner agency JXT, recently highlighted β€” the direction is clear: more data-driven decisions, less reactive cleanup.

At the same time, the core principle hasn’t changed. As Boris Beceric, a Google Ads consultant, reminded practitioners, efficiency starts with exclusion:

  • β€œMost small budgets don’t fail because the offer is bad. They fail because the ads get shown for the wrong searches.”

Beceric’s post on LinkedIn reframes negatives as a proactive efficiency tool, not just a cleanup task, and underscores that deciding what not to target is just as strategic as deciding what to include.

Together, these perspectives capture the evolution of negative keyword strategy: from maintenance to signal-shaping, from exclusion to intent communication. The smartest account managers aren’t just adding negatives β€” they’re auditing, previewing, and sculpting them with purpose and a larger goal in mind.

What your negative keyword decisions are really doing

Negative keywords have always been part of paid search. What’s changed in 2026 is how much depends on how you guide β€” or defer to β€” the machine.

The real risk is making decisions about negative keywords on autopilot. Stale lists, over-sculpting, and unexamined habits quietly shape how the algorithm interprets your intent.

Every choice ties back to one question: what are the goals of this ad account?

A growth-focused account makes different choices than an efficiency-focused one. A small-budget account behaves differently from an enterprise one. A B2B account isn’t the same as high-velocity ecommerce. Even the β€œright” level of control shifts as Smart Bidding gains more signal.

Negative keywords aren’t a checklist in 2026. They’re a series of decisions that compound over time β€” and the account managers who make them intentionally, with fresh data, and clear goals, are the ones who deliver better results and can explain why.

Xbox has killed Copilot for consoles and mobile

Xbox cancels its Copilot plans Xbox’s new CEO, Asha Sharma, has announced that they have stopped the development of Copilot for consoles and will be winding down Copilot for mobile. Xbox is stepping away from Microsoft’s β€œAI everything” mantra and aims to bring Xbox β€œback on track”. In her post on the matter, Sharma claims […]

The post Xbox has killed Copilot for consoles and mobile appeared first on OC3D.

PCIe 8.0 version 0.5 has been released – On track for 256 GT/s speeds

PCI-SIG members now have access to version 0.5 of the PCI Express 8.0 standard PCI-SIG members have today gained access to version 0.5 of the PCIe 8.0 standard, arriving ahead of schedule to industry partners. This is the official first draft of the PCIe 8.0 specification,Β incorporating feedback from the standard’sΒ 0.3 release last year. Currently, the […]

The post PCIe 8.0 version 0.5 has been released – On track for 256 GT/s speeds appeared first on OC3D.

Keychron Expands Hall Effect Switch Line-Up with Tactile, Silent Tactile, and New Silent Linear Options

In the world of Hall effect and TMR gaming keyboards, tactile switches are somewhat of a rarity, largely because the tactile bump somewhat defeats the object of having an adjustable actuation point. Despite this, Keychron has just announced not one, but two tactile magnetic switches for its Ultra-Fast Lime Magnetic Switch line-up: the Banana and Silent Banana switches. There is also a new Silent Red linear switch joining the two Banana variants and the original Lime linear switch. The new switches are available on Keychron's online store for $29.99 for a pack of 110 switches, which is very much on the affordable side of the spectrum, especially compared to the Gateron Magnetic Jade Emerald Heavy Tactile switch, which comes in at $59.50 for 70 switches or $76.50 for 90.

All three new switches share similar characteristics, with 3.5 mm of total travel, pre-lubed construction, N-pole magnet configurations for compatibility with most HE keyboards, like Wooting and Keychron's own HE 8K series, and 30 gf starting actuation forceβ€”the Silent Red and Lime bottom out at 55 gf, while the Banana variants both bottom out at 50 gf. Curiously, the Silent Red switch uses silicone buffers in side rails to silence the bottom-out, while the Silent Banana tactile switch features a silencing circlip to dampen the bottom out. This was likely a consideration to prioritize the switch's bottom-out feel, but it may result in a switch that is not completely silent, but rather with a damped bottom-out sound.

AMD to Expand EPYC Lineup With Specialized CPUs for AI, HPC, and Cloud

AMD's CPU offerings will soon expand into more categories, specializing in different tasks and use cases. During the latest Q1 earnings call, AMD CEO Dr. Lisa Su confirmed that customers are increasingly interested in specialized EPYC solutions and that future CPU generations will cater to different customer needs. This means that agentic AI will receive a dedicated EPYC CPU SKU, HPC workloads will have their own EPYC CPU SKU, AI training and inference will get a separate EPYC SKU, and cloud workloads will have a distinct SKU. This expansion of task-specialized CPU designs will go beyond the "Venice" CPU platform, which is expected to be released this year. At CES 2026, AMD confirmed that EPYC "Venice" will be a highly dense CPU package with up to 256 cores and 512 threads of "Zen 6c" cores, while the regular "Zen 6" configuration will have a maximum of 192 cores and 384 threads.

With this generation of EPYC CPUs based on the "Zen 6" core IP, AMD will promote "Venice" CPUs broadly, while the "Verona" CPU generation will be complemented by the "Verano" CPUs. These appear to use the same "Zen 6" microarchitecture but have optimizations specifically designed for AI infrastructure. Contrary to previous assumptions that "Verano" would be a "Zen 7" IP, it is now confirmed to be part of the 6th-generation EPYC CPU family. This indicates that AMD is starting its CPU customization for different workloads as early as this year. As the server CPU market is projected to reach $120 billion by the end of this decade, less than 3.5 years away in 2030, it makes sense to have different CPU SKUs for each task and capture a significant portion of that revenue. Server CPUs are also expected to grow at a 35% compound annual growth rate, which is impressive for a relatively mature market.

EVE Online Dev Goes Independent After Pearl Abyss Sale to Studio Directors and Google DeepMind Investment

CCP Games, the developer of EVE Online, just announced that it has been bought out by its board of directors, meaning it will no longer operate as a subsidiary of Pearl Abyss. As the announcement highlights, the studio is "returning to a model similar to how the company operated before 2018, and one designed to support strategic decision-making for persistent live games and long-running virtual worlds." The company was sold by Pearl Abyss for $120 million, and the transaction was executed using both cash and non-cash assets. Following the sale, CCP Games will also rebrand to Fenris Creations, and it has also forged a new partnership with Google DeepMind, who owns a minority stake in the company.

Hilmar Veigar PΓ©tursson, CEO of Fenris Creations, says that "EVE Online exists today because of pioneering thinking, patience, and trust between developers and players," and that the DeepMind partnership will "enable us to carry that legacy forwardβ€”continuously evolving a living universe and actively exploring what it can become, with forever in mind." The collaboration with DeepMind will also see Google's AI project develop an offline version of EVE Online running in a local server in order to "test and evaluate models in a controlled setting" and "explore new gameplay experiences enabled by these technologies." It remains to be seen how the studio and EVE Online will change with the new strategy and alongside the DeepMind partnership, but there don't seem to be any real structural changes at the time of writing.

TSMC Converts Fab 15A to 4 nm Production, 1.4 nm Taichung Site Ahead of Schedule

According to Economic Daily News, TSMC is overhauling Fab 15A in Central Taiwan Science Park, transitioning it from 28/22 nm to 4 nm production. Old equipment is being cleared out and replaced with new tooling, and the total bill (cleanrooms and machinery included) is expected to top NT$100 billion (US$3.16 billion). The displaced 28/22 nm tools aren't going to waste either, heading to TSMC facility in Dresden, Germany, which is ramping toward mass production in 2027 on mature nodes aimed at the automotive and industrial market. Fab 15B stays on 7 nm for now. Further up the process roadmap, TSMC's 1.4 nm fab at the Phase 2 Central Taiwan site in Taichung is coming together faster than planned. Groundwork is mostly completed and construction bidding is expected to start shortly. If things keep moving at this pace, trial production could start as early as Q3 2027, with full mass production following in the second half of 2028.

There are also talks of 1 nm arriving at the Central Taiwan site earlier than previously expected. Worth noting that 1.4 nm isn't part of TSMC's US fab plans at all. Once all four Phase 2 fabs are running at capacity, the Taichung complex is expected to be the single largest production base for AI and HPC chips anywhere in the world. In April, TSMC introduced its A13 (1.3 nm) process at the 2026 North America Technology Symposium as a direct shrink of the previously announced A14 (1.4 nm) node. The new node offers around 6% area reduction, along with improved performance and power efficiency through design-technology co-optimization. The A13 node remains fully backward compatible with A14 design rules to allow easier migration. TSMC A13 node is expected to enter mass production in 2029, one year after A14.

iPhone 18 Pro Tipsters Are Now Openly Feuding Over The Dynamic Island, As Apple Sidelines China’s BOE From Display Orders

Three iPhones in bronze and purple colors, featuring triple rear cameras, laid flat with the Apple logo visible on their back panels.

Apple iPhone 18 Pro is now widely expected to sport a more efficient display sourced from Samsung and LG, leaving China's BOE scrambling for the proverbial crumbs. At the same time, tipsters continue to feud over the size of the Dynamic Island on the iPhone 18 Pro and Pro Max, with the latest CAD renders inviting some hefty skepticism. The LTPO+ OLED screens from Samsung and LG will allow for an improved battery life on the Apple iPhone 18 Pro duo as the Dynamic Island conundrum continues According to The Elec, Samsung and LG are now expected to supply the […]

Read full article at https://wccftech.com/iphone-18-pro-tipsters-are-now-openly-feuding-over-the-dynamic-island-as-apple-sidelines-chinas-boe-from-display-orders/

Nintendo Reportedly Building Zelda: Ocarina of Time Remake From Scratch and New 2D Game for Franchise’s 40th Anniversary Blitz

The promotional image for 'The Legend of Zelda: Ocarina of Time' features the character Link riding a horse across a grassy field with mountains in the background.

Among the games rumored to launch in the coming months on Nintendo Switch 2 is a The Legend of Zelda: Ocarina of Time remake. Little is known about this project, but today, some additional details on the remake of one of the best games of all time have been shared by Nash Weedle. Speaking during the latest episode of the Attack The Backlog podcast, the leaker said the developers are rebuilding the entire game from scratch for this remake. The leaker first heard about the project back in 2022, at which point the studio was hiring creative and artistic leads. […]

Read full article at https://wccftech.com/zelda-ocarina-of-time-remake-building-scratch-2d-anniversary/

Steam Controller and Puck CAD files officially released under a Creative Commons license β€” Valve encourages users to create accessories for the device

Valve just released the 3D CAD files for the Steam Controller and Puck under a CC BY-NC-SA 4.0 International license, allowing gamers and enthusiasts to design and 3D print their own accessories for these gadgets. The company even encouraged everyone to share their creations.

ElevateForward.ai – Connect diagnostics, strategy design, and execution into one system


ElevateForward.ai unifies diagnostics, strategy design, and execution in one platform so leaders gain clarity and move faster. Use guided Insight Reports and Elevate Studio to spot misalignment, set priorities, and turn plans into 90-day roadmaps with real-time progress tracking. Invite your team, align KPIs, and refine decisions with cross-report intelligence and AI assistance.

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Vetano – See ID-verified video profiles and proof of skill before interviewing


Vetano is a mobile hiring and gig platform that helps employers see real people and real work before the interview. Employers can post jobs or gigs, share a Vetano link anywhere they already recruit, and review ID-verified profiles, intro videos, and proof-of-skill videos to shortlist candidates faster. Talent can build a verified profile, show their skills through video, apply to jobs, find gigs, and keep 100% of what they earn. Vetano is built for restaurants, trades, retail, automotive, haircare, and other hands-on industries where resumes often do not show the full story.

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MuddyWater Uses Microsoft Teams to Steal Credentials in False Flag Ransomware Attack

The Iranian state-sponsored hacking group known as MuddyWater (aka Mango Sandstorm, Seedworm, and Static Kitten) has been attributed to a ransomware attack in what has been described as a "false flag" operation. The attack, observed by Rapid7 in early 2026, has been found to leverage social engineering techniques via Microsoft Teams to initiate the infection sequence. Although the incident

'Protection isn't a setting you turn on; it's the foundation' β€” Norton Neo's new update makes it the ultimate AI browser with an adaptive built-in VPN, anti-phishing, and anti-tracking tools that work by default

Norton Neo just got a massive privacy and security upgrade. The AI-native browser now features a built-in adaptive VPN, proactive anti-phishing tools, and zero-setup anti-fingerprinting to keep your data safe.

3 days left toΒ lock in 50% off a second ticket to TechCrunch Disrupt 2026

Three days left toΒ lock in 50% off a second ticket to Disrupt 2026. Buy one TechCrunch Disrupt 2026 ticket, and get a second ticket at 50% off. Gain more visibility in the tech industry. Offer ends May 8 at 11:59 p.m. PT.

How to use Call assets, lead forms, and Message assets in Google Ads

Google Ads contact assets

Generating high-quality leads from Google Ads often comes down to one unexpected factor: speed. If potential customers have to jump through hoops to reach you, you’ll lose business fast.

That’s why Google Ads offers a trio of what I call β€œContact Us assets.” Instead of sending users to a landing page, Call Assets, Lead Forms, and Message Assets let customers call you, fill out a form, or start a conversation directly from your search ads.

Let’s dive into how to set up and optimize these three essential assets to simplify your funnel, capture valuable personally identifiable information (PII), and turn an expensive click into a lasting customer relationship.

Call Assets: The must-have for phone leads

If the action you want someone to take after clicking your ad is calling you, you need to use Call Assets. They display your phone number alongside your ads, allowing users to call you directly from the ad with a single click.

If you’ve been relying on Call Ads to drive phone calls from Google Search, those are being deprecated. You’ll need to use Call Assets alongside Responsive Search Ads instead.

3 essential tips for Call Assets

  1. If you want Google’s bidding algorithms to prioritize phone calls, you need to set β€œCalls from ads” as a Primary conversion action.
  2. There’s nothing worse for a customer than calling a business and getting voicemail β€” or worse, no answer at all. Use asset scheduling to show your phone number only when someone is available to answer. If your business closes at 5 p.m., consider stopping your call asset at 4:55 p.m.
  3. Getting a phone call is important, but it’s just as important for Google to know that call happened so it can optimize for more of them. When you enable call tracking, Google uses a forwarding number. That means the number shown in the ad may not be your actual business number, but it lets Google (and you) track call duration and see which keywords triggered the calls.

Lead form assets: Capturing data in the ad

Lead Form Assets let users submit their email address or phone number directly within the ad. If you’ve run lead generation ads on Meta or TikTok, the experience will feel familiar.

The main difference is that on social media, the lead form is the ad. In Google Search, it’s an optional asset attached to your Responsive Search Ad alongside your primary headlines.

Because of that, you probably won’t see the same volume from Lead Form Assets as you would from a dedicated landing page. But if generating form fills is your primary goal, Lead Form Assets are absolutely worth enabling.

Essential tips for lead form assets

  1. Because Lead Form Assets are so easy to complete directly from the SERP, they’re often more vulnerable to low-quality submissions. To improve lead quality, add a screening question. A simple question about budget or specific needs forces users to pause and qualify themselves before submitting.
  2. Don’t let these leads sit idle in the Google Ads interface. You need a system that pushes them directly into your CRM through a third-party integration. The longer it takes to respond, the colder the lead becomes.
  3. Make sure to set β€œLead form submission” as a Primary conversion action if you want Smart Bidding to prioritize lead generation. You can run it alongside your standard website lead form conversion action, which should also remain set to Primary.

Message assets: The beta that means business?

Message Assets are the newest addition to Google’s β€œContact Us” assets, and they’re currently in beta. I wrote about them last year.

These assets let potential customers start a conversation with you through WhatsApp, Facebook Messenger, or Zalo directly from your search ads. They don’t support SMS text messaging β€” only third-party messaging apps.

Essential tips for Message assets

  1. You can’t use Message Assets until you complete Google’s full advertiser verification process. It’s part of Google’s effort to keep the advertising ecosystem safe.
  2. Message Assets only appear on mobile devices, which makes senseβ€”most people aren’t trying to start a WhatsApp chat from a desktop browser.
  3. Message Assets are compatible with Search and Performance Max campaigns.

What sets β€˜Contact Us’ assets apart

The biggest reason to use these three β€œContact Us” assets is to capture personally identifiable information (PII) from potential customers. When someone calls you, fills out a form, or sends a message, they’re giving you a direct way to follow up.

This data is incredibly valuable. Once you have an email address or phone number, you can follow up through email marketing or direct outreach without paying for another ad click. It turns a one-time ad interaction into a potential long-term customer relationship.

How to get the best results from Call, lead form, and Message Assets

Whichever asset you use, implement third-party lead tracking software to capture, filter, track, and respond to your leads. Once calls, forms, and messages start coming in, you need a system for responding quickly.

You also need a way to tell Google which leads were high quality and which were spam or a poor fit. Lead tracking software lets you send that data back into Google Ads so the platform can learn what a qualified customer looks like for your businessβ€”and stop wasting budget on junk leads.

If direct contact is central to how you win business, these contact assets aren’t just nice to have. They’re essential for effective lead generation.

This article is part of our ongoing Search Engine Land series, Everything you need to know about Google Ads in less than 3 minutes. In each edition, Jyll highlights a different Google Ads feature, and what you need to know to get the best results from it – all in a quick 3-minute read.

Your managed WordPress might be blocking AI bots and you can’t see it

Your managed WordPress might be blocking AI bots and you can't see it

Everything looked normal in the SEO data. Google Search Console, traffic, and indexing β€” no red flags. Then I opened Scrunch, our AI citation monitoring tool, and looked at platform-by-platform presence for searchinfluence.com over the prior 30 days:

  • Google AI Mode: 37.8%
  • Copilot: 22.2%
  • Google Gemini: 16.3%
  • ChatGPT: 9.6%
  • Perplexity: 7.8%
  • Claude: 0.0%
  • Meta AI: 0.0%

Two platforms at zero. Every crawler reads the same site, so content quality and topical authority can’t account for that gap. They’re identical for every platform on the list.

What varies is access β€” whether each platform’s crawler is allowed in. Nothing else explains how Google AI Mode hits 37.8% while Claude lands at 0%. So I opened the logs.

What 7 days of Cloudflare logs showed

Seven days of Cloudflare data (April 4-10) for searchinfluence.com revealed 29,099 bot requests, 65.8% of them AI bots. Here’s a per-bot share of those requests rate-limited (HTTP 429, β€œtoo many requests”), broken out by bot user-agent (UA, the identifier each request sends):

chart-waf-rate-limit-by-bot
  • Amazonbot: 51% rate-limited
  • ClaudeBot: 29%
  • GPTBot: 29%
  • Bytespider: 61% blocked (different mechanism: 403/5xx, not 429)
  • ChatGPT-User: 0%
  • PerplexityBot: 0%

The split isn’t random. Training crawlers, the ones that pull whole sites in big bursts, get throttled. User-facing crawlers, the ones that fire human-paced requests during a live user query, don’t.

For context: Cloudflare’s Q1 2026 crawl-to-referral analysis shows ClaudeBot makes 20,583 crawl requests for every referral it sends back.Β 

  • GPTBot: 1,255 to 1.Β 
  • Perplexity: 111 to 1.Β 
  • Google: 5 to 1.Β 

AI training crawlers take far more than they give back, so it makes sense that hosting infrastructure has started fighting back. Whether that’s the right fight for your site is a separate question.

The 429s in our logs were being passed through Cloudflare with a cache status of dynamic or bypass. So I wrote them off as downstream of Cloudflare, must be a web application firewall (WAF) or security plugin. That assumption sent me down a multi-hour rabbit hole through the wrong layers.

Where we looked first, and why we were wrong

chart-request-path-architecture

Suspect 1: Solid Security’s HackRepair default ban list

A WordPress security plugin we use for hardening, with a built-in bot UA blocklist. Toggled it off, ran a 24-hour before/after on per-bot 429 counts. No change.Β 

Two bots even spiked higher in the post-toggle window. Coincidental crawl bursts, not a regression. Ruled out.

Suspect 2: Solid Security’s other firewall subsystems

24,538 firewall log entries over 30 days. Every single one was a /wp-login.php brute-force lockout. Zero entries for ClaudeBot, GPTBot, or Amazonbot. Rules empty. IP Management clean. Ruled out.

Suspect 3: Sucuri Cloud WAF

SI has a Sucuri subscription. Logged into the portal and saw warnings across every service column (Monitoring, Firewall/CDN, SSL, Backups). A dig and curl confirmed why: DNS resolved to Cloudflare ranges, and response headers showed no x-sucuri-id. Sucuri was never in the request path. The subscription existed; the activation never happened. Ruled out.

Suspect 4: Cloudflare itself

Originally written off because cache-status was dynamic/bypass. That inference was sloppy: Cloudflare can return 429 from rate-limit rules with the same cache-status. Going back to the right view (Security β†’ Analytics β†’ Events tab, filtered by ClaudeBot UA, last 24 hours): zero events. Cloudflare took no security action on ClaudeBot in 24 hours while passing through 608 ClaudeBot 429s. Ruled out.

At that point, we were out of suspects on layers we could see.

The reproduction test that changed everything

We ran 60 fast curl requests with a ClaudeBot UA against three different paths. 60 x 429 every time. Control runs: same paths, browser UA β†’ 60 x 200 (HTTP β€œOK”). Same paths, Googlebot UA β†’ 60 x 200. The block was unambiguously UA-based β€” not path-based, not rate-based.

The headers gave it away. A single curl -I showed x-powered-by: WP Engine. We were on a managed host, and the block was firing from a layer that hadn’t been on the suspect list: the host’s own platform infrastructure, sitting between Cloudflare and WordPress. The hosting platform itself.

The bot-by-bot fingerprint

Once we knew which question to ask, we ran the rest of the AI bot UA list through the same curl harness.

chart-bot-fingerprint
Bot UAResultStatus
ClaudeBot60/60 x 429Blocked
GPTBot8/10 x 429, 2/10 cached (200)Blocked
Amazonbot10/10 x 429Blocked
Bytespider10/10 x 520Blocked (520 is a Cloudflare-specific error: origin returned an invalid response, possibly IP-blackholed)
anthropic-ai (older Anthropic UA)10/10 x 200Not blocked
CCBot (Common Crawl)10/10 x 200Not blocked

Two findings:

  • The blocklist is dated: It targets the AI training crawler set as of mid-2024. The older anthropic-ai UA is allowed. CCBot, the Common Crawl bot that feeds many LLM training pipelines, is allowed. If the intent is β€œno LLM training data,” this gap defeats it. Scrapers can use CCBot’s UA, or Common Crawl can pull the site directly, and the data ends up in training sets anyway. The named-bot list is a fence with a gate left open.
  • Cached responses serve through the block: WP Engine’s edge cache returns cached pages to ClaudeBot just fine (x-cache: HIT in the headers). Cache-miss requests hit the origin handler and get 429. This explains the Cloudflare data exactly: in 24 hours, 1,054 ClaudeBot requests returned 200 (cache hits) and 608 returned 429 (cache misses). Same UA, same site, two outcomes.

It’s worth flagging that ~100% of our 24-hour β€œClaudeBot” traffic came from a single Microsoft/Azure IP (AS8075, Microsoft’s network), not Anthropic’s published AWS ranges. Almost certainly, it’s a spoofed UA: a scraper on Azure pretending to be ClaudeBot. A meaningful slice of β€œAI crawler 429s” in WAF reports may be appropriate for blocking imposter traffic, not legitimate Anthropic crawl.

Why this is hard to find

Start with what WP Engine itself says about its firewall. From their support page on the security environment:Β 

  • β€œFurther information cannot be provided around our firewall, as this can compromise its secure integrity.” 

That’s the company’s own statement, verbatim. Whatever the rules are, customers don’t get to see them.

Their 2025 Year in Review reports 75 billion bot requests mitigated via Cloudflare-powered bot management. No documented user portal control opts you out per-site or per-bot. I checked every customer-facing setting that could plausibly fire AI bot 429s:

  • Utilities β†’ Redirect bots: Off (default).
  • Web rules: Empty.
  • Robots.txt setting: Not customized. Live /robots.txt only disallows a few specific PDFs.

All clean. The block is somewhere customers can’t reach.

A few more reasons it’s invisible:

  • It returns 429, not 403: Returning β€œforbidden” can get a site flagged by search engines as a site-wide failure, so 429 is the safer choice. But 429 reads as β€œrate limit” in every WAF analytics tool, which sends investigators chasing rate-limit configurations at the wrong layer.
  • It fires below the WAF plugins: Wordfence, Sucuri, and Solid Security all log at the WordPress application layer. WP Engine’s block fires at the platform edge, before the request reaches WordPress. Plugin logs show nothing.
  • It fires below customer Cloudflare, too: WP Engine runs its own Cloudflare-backed bot management at the hosting edge. That’s a separate Cloudflare layer behind your own Cloudflare zone. Events fired there don’t appear in your Cloudflare dashboard.
  • WP Engine’s billing already accounts for the block: They exclude β€œsuspected bots” from billable metrics. From a hosting-cost perspective, the customer benefits. From a GEO/AEO perspective, the customer pays in citation absence, without ever knowing they signed up.

What WP Engine confirmed when I asked

After several rounds of canned auto-replies, I reached a live agent. The relevant exchanges:

On the policy itself:Β 

  • β€œWP Engine does enforce platform‑wide rate limiting on certain high‑impact bots to protect overall server performance, and that part can’t be selectively disabled per bot.”

On whether the customer-facing Web Rules Engine could route around it:Β 

  • β€œAllowing AI bot IPs via Web Rules Engine does not override WP Engine’s platform-wide rate limiting rules, which operate at the infrastructure level.”

On whether the SEO downside was acknowledged anywhere internally:Β 

  • β€œThe documentation acknowledges that blocking or rate limiting bots like Amazonbot and similar user agents can impact their crawling and indexing… It emphasizes balancing bot management with SEO considerations and suggests customers be empathetic as many did not configure these bots themselves.”

Read that last bit twice. The internal framing assumes the customer is being protected from bots they didn’t ask for. For agencies, content sites, B2B SaaS, and anyone whose growth depends on AI search citations, the assumption inverts. Those bots are the audience the customer is trying to reach.

There’s an escalation path:Β 

  • β€œIf you have an exceptional use case or need a bot to behave differently than the platform defaults allow, we can escalate it to ProdEng (product engineering) for review.” 

So the policy isn’t immutable. It’s just not a self-service setting.

WP Engine appears to be the outlier here

We assumed every managed host did this. Public record on the other three top-managed WordPress hosts contradicts that:

  • Kinsta’s CTO said in March 2026 that they will not block at the platform level and will not bill for bot bandwidth. Their Bot Protection feature is opt-in, with four customer-controllable levels.
  • Pressable explicitly states in its knowledge base: β€œPressable does not currently disallow these bots by default.” Customer manages it via robots.txt.
  • Pantheon explicitly states: β€œWe do not block identified bot traffic from entering the platform.” They detect and exclude bots from billing only.

Outside managed WP, the closest analog is SiteGround, which blocks training crawlers by default but is more transparent about the policy and distinguishes training bots from user-action bots.

One wrinkle: Flywheel, a managed WP host owned by WP Engine since 2019, has no documented AI bot block. Same parent company, two products, two different stated policies. Not a corporate-wide stance. A product-level decision specific to WP Engine.

Caveat on the comparison: we confirmed WP Engine’s block empirically with curl. We didn’t run the same diagnostic against Kinsta, Pressable, or Pantheon. What we have for them is their public documentation, which is reliable but not the same as a live test.Β 

The precise claim: based on what each host publicly discloses, WP Engine appears to be the only top-tier managed WP host with a default-on, non-disableable platform-level AI bot block.

The question shifts. It’s not β€œAre other hosts doing this?” It’s β€œWhy is WP Engine, and apparently only WP Engine, doing it this way?”

How to check whether it’s happening to you

The standard audit advice for your WAF logs doesn’t catch this. Below are three steps that don’t require root access.

Step 1: Reproduce with curl (a command-line tool that fetches URLs)

for i in $(seq 1 30); do
  curl -sI -A "ClaudeBot/1.0 (+https://www.anthropic.com/claudebot)" \
    "https://yourdomain.com/" \
    -o /dev/null -w "%{http_code}\n"
  sleep 0.05
done | sort | uniq -c

Then run the same loop with a Mozilla/5.0 … browser UA. If the browser run returns 200s and the ClaudeBot run returns 429s, the block is UA-based and someone in your stack is doing it. If both return the same code, you don’t have this problem.

Step 2: Identify your host

Run curl -I https://yourdomain.com/ and look at the response headers for x-powered-by or server. They often name the host (WP Engine, Pressable, Kinsta, etc.). If your host is unmanaged or self-hosted, this article likely doesn’t apply. Investigate your WAF instead.

Step 3: Check what the host actually controlsΒ 

For WP Engine specifically, confirm Utilities > Redirect Bots is off and that Web Rules has no AI UA blocks, then open a support ticket. Here’s recommended wording:Β 

  • β€œWe’ve reproduced via curl that requests with ClaudeBot/GPTBot/Amazonbot user-agent strings receive HTTP 429 responses for cache-miss requests on our environment. Cloudflare and our security plugins are not the source. Is this WP Engine’s platform-level AI crawler mitigation? Can it be disabled or scoped per-bot for our environment?”

For other hosts, the equivalent path is their portal’s security section first, then a support ticket with the same evidence.

What to do once you know

Four real options, in order of effort.

Escalate to your host’s product engineering

WP Engine’s support agent named an β€œexceptional use case” escalation path. The policy isn’t immutable; it’s just not a self-service toggle. SEO and AI search visibility is exactly the kind of case that the escalation path is built for.

Allowlist via the customer-controllable Web Rules Engine

WREn lets you allowlist UAs at the site level, but the support agent confirmed it doesn’t override the platform rules. It’s useful for the bots not on the platform list (CCBot, anthropic-ai), but not a fix for the ones that are.

Move to a host that doesn’t impose this

A nuclear option, but worth costing out if AI search visibility is a strategic priority and ProdEng escalation goes nowhere. Kinsta’s and Pressable’s documented stances both leave AI crawler access to the customer.

And to be clear: AI search visibility absolutely should be a strategic priority right now. ChatGPT alone handles billions of queries a week, and the answers cite a small set of sources. If your category is being decided in those answers and your site can’t be crawled, you don’t get cited.

There is no β€œI’ll just rank later” backup plan, because the citation set hardens fast. Treating AI access as optional in 2026 is the same call as treating organic search as optional in 2008. It worked for a while. Then it didn’t.

Accept the block as a deliberate policy

Some companies will conclude that staying out of AI training data is the right call. The honest version: tell the team that’s what’s happening, factor it into AI-search expectations, stop running GEO/AEO audits that score you on missing citations you weren’t going to get anyway.

The wrong move is to keep running the WAF audit playbook and concluding that nothing’s wrong. The block fires invisibly, and the citation’s absence shows up months later in dashboards that no one connects back to it.

The citation correlation

chart-access-vs-citation
  • Googlebot ~100% access β†’ Google AI Mode 37.8% citation presence
  • GPTBot 54% access β†’ ChatGPT 9.6%
  • PerplexityBot 100% access β†’ Perplexity 7.8%
  • ClaudeBot 57% access β†’ Claude 0.0%

The platform-by-platform split in citations matches the platform-by-platform split in crawl access. Where the bot can read the site, the AI cites it at meaningful rates. Where the bot is blocked, citation presence collapses.

Suggestive, not proof: 7-day correlation on a single site, no controlled before/after. Part 2 publishes the post-fix numbers if we get the block lifted (or move hosts). The intuition: crawl access is the floor; content quality, topical authority, and freshness are the ceiling. If the bot can’t read you, the ceiling doesn’t matter.

Perplexity is the wrinkle: 100% access, 7.8% citation. Full access alone doesn’t guarantee citation. But the absence of access (Claude at 0%) is decisive.

Caveats

  • Single-site case study: The diagnostic generalizes; the specific numbers don’t.
  • AI citation is multi-factor: Content quality, topical authority, entity coverage, freshness, schema, brand recognition: all of those matter. Crawl access is the floor, not the whole game.
  • Bot UAs can be spoofed: Roughly 100% of our β€œClaudeBot” traffic was from a non-Anthropic IP. The host-level block is doing the right thing for those impostors.
  • AI bots don’t fully respect crawl-delay: InMotion’s coverage is a good reference: GPTBot and ClaudeBot only partially honor crawl-delay in robots.txt, so the 429 is one of the few signals they actually act on. That’s a feature, until they improve crawl-delay compliance.
  • WP Engine’s defaults aren’t malicious: They’re protecting customers who didn’t ask for AI bot traffic. The opacity is the issue, not the intent. Customers who do want the traffic should have a way to say so without escalating to product engineering.

What you should do next

If you’re on WP Engine, run the diagnostic above. If the curl reproduction shows the same pattern, you’ve got the same issue. Open a ticket and see where that goes, or switch providers.

If you’re on a different managed host, run it anyway. The diagnostic takes three minutes.

If you’re spending months on content updates, schema markup, and llms.txt files while a default-on platform setting is silently blocking the crawlers you’re trying to reach, you’re optimizing the ceiling of a building with no floor.

Full disclosure on method: An AI assistant (Claude) ran the curl tests, parsed headers, and walked the architecture with me. Where this piece says β€œwe” tested or reproduced something, that’s me plus the AI. Where it says β€œI,” it was me directly: portal logins, the WP Engine support chat.

Google updates links within AI Overviews & AI Mode

Google announced five changes to how the search engine will show links and citations within its AI Search features – AI Mode and AI Overviews. These changes aim to make it β€œeasy for you to connect with authentic voices and explore useful information across the web,” Google’s Hema Budaraju, VP, Product Management, wrote.

Here are the five changes that are rolling out in AI Mode and AI Overviews:

(1) Suggested angles at the end of the AI responses. Google may show suggestions for where to go next at the end of many AI responses within AI Mode or AI Overviews. This β€œsection links to unique articles or in-depth analyses on different facets of your topic, making it easy to satisfy your curiosity,” Google explained.

Here is what it looks like:

(2) Easier access to your news subscriptions. Google will highlight links from your news subscriptions in AI Mode and AI Overviews. Google said this makes it easier for β€œyou can quickly access the content you trust and get more value from your subscriptions.” Google added in its early testing that searchers were β€œsignificantly more likely to click links that were labeled as their subscriptions.”

Publishers can enable subscription linking using this documentation.

Here is what it looks like:

(3) Social media and online discussions include creator’s name, handle and community name. When Google’s AI features cite social media or online discussions, Google will not just include the name of the website, but also the creator’s name and handle – along with the community name.

This is to make it easier to understand these responses are from firsthand sources. We saw Google testing this earlier.

Here is what it looks like:

(4) More links, next to relevant text. Google also said it will show more links directly within the AI responses, right next to the relevant text it was citing. This should encourage searchers to dig deeper into those websites because those citations and links are right next to the related text.

Here is what it looks like:

(5) Hover over inline links. Google’s AI features will give you a quick preview of a website when you hover your cursor over an inline link in the AI feature, AI Mode or AI Overviews, on desktop. We saw Google testing this in February and I feel this is a better method to encourage searchers to click over.

The information in the overlay includes name of the website or title of the web page and maybe more useful information.

Here is what it looks like:

Why we care. Google wrote, β€œWe’ll keep testing, learning and improving these features based on what works best for you.”

These changes, in my opinion, should increase the chances of searchers clicking from the AI experiences to the cited page. And it also shows Google is making changes to try to improve the overall ecosystem. The big question is, will these changes be enough?

AMD claims agentic AI is driving CPU focus in AI infrastructure

Agentic AI is driving a shift towards CPUs in the AI market, AMD confirms During their Q1 2026 earnings call, AMD’s CEO, Lisa Su, confirmed that new AI deployments are shifting their focus from GPUs towards CPUs. The push for Agentic AI is creating more CPU tasks. This has led to an increase in the […]

The post AMD claims agentic AI is driving CPU focus in AI infrastructure appeared first on OC3D.

Samsung Testing Its Next-Generation Exynos On The 1.4nm Process, Initial Specifications Boast 96MB Of Cache, Higher Clock Speeds & More

Samsung testing a new Exynos chipset on its 1.4nm process

The 2nm GAA process will have a couple more iterations before Samsung has confidence in its cutting-edge 1.4nm lithography, but that doesn’t mean the company cannot begin early testing of its next-generation Exynos SoC on the newer manufacturing process. Early specification details reveal that Samsung will bring a new threshold for maximum clock speeds, not to mention the System Level Cache (SLC) boosted to a whopping 96MB. Bleeding-edge Exynos likely sticking with the same 10-core CPU cluster, with Samsung’s 1.4nm process bringing a 25 percent efficiency gain The Exynos 2700Β is yet to be released, but @SPYGO19726 has shared some juicy […]

Read full article at https://wccftech.com/next-generation-exynos-tested-on-1-4nm-process-reveals-96mb-slc-cache-and-more/

MacBook Neo Won’t Let Chromebooks Or Windows Laptops Take A Breather This Year As Apple Eyes Ambitious 10 Million Production Goal

Apple to overpay for A18 Pro chips as it wants suppliers to boost MacBook Pro production

A chip supply deficit is a situation that no company wants to face, especially when it hinders a popular product’s supply. Apple has witnessed tremendous success with the MacBook NeoΒ launch, which starts from $599, and is reportedly facing A18 Pro chip supply issuesΒ earlier. This conundrum not only threatened the company’s ability to ship its more affordable computer to customers, but Apple also faced the possibility of having to overpay TSMC for the same silicon due to the latter’s supply choke. Fortunately, the Cupertino firm didn’t reach its trillion-dollar status by caving in, which is why it has reportedly asked suppliers […]

Read full article at https://wccftech.com/apple-asks-macbook-neo-suppliers-to-increase-production-to-10-million-units/

The Hacker News Launches 'Cybersecurity Stars Awards 2026' β€” Submissions Now Open

For nearly 20 years, we at The Hacker News have mostly told scary stories about cyberspace β€” big hacks, broken systems, and new threats. But behind every headline, there’s a quieter, better story. It’s the story of leaders making tough calls under pressure, teams building smarter defenses, and security products that keep hunting threats 24/7 β€” even when it’s hard. Most of the time, this work is

Your AI Agents Are Already Inside the Perimeter. Do You Know What They're Doing?

Analysts recently confirmed what identity security teams have quietly feared: AI agents are being deployed faster than enterprises can govern them. In their inaugural Market Guide for Guardian Agents, Gartner states that β€œenterprise adoption of AI agents is accelerating, outpacing maturity of governance policy controls.” Enterprise leaders can request access to the Gartner Market Guide for

Why Facebook account lockouts are rising and what’s driving them

Why Facebook account lockouts are rising and what’s driving them

Over the past few months, a growing number of users have reported being locked out of their Facebook accounts β€” often suddenly, and sometimes permanently. What used to feel like a rare inconvenience has become a widespread frustration, affecting everyday users, creators, and business owners alike.

So what’s actually driving the increase? It’s a combination of AI moderation, security shifts, platform economics, and evolving user behavior.

Here’s what’s really going on behind the scenes.

The rise of AI moderation β€” and its tradeoffs

At the center of the issue is Facebook’s parent company, Meta, which now relies heavily on artificial intelligence to monitor activity across billions of accounts. These systems are designed to:

  • Detect harmful content.
  • Prevent scams and abuse.
  • Enforce community standards at scale.

But there’s a tradeoff. AI systems don’t understand nuance the way humans do. As a result, they can:

  • Flag normal behavior as suspicious.
  • Misinterpret context (especially in messages or posts).
  • Trigger account restrictions based on patterns rather than intent.

This has led to a rise in false positives, where legitimate users are locked out without clear justification. Reports of wrongful account disabling are widespread, often driven by AI-only moderation with little to no meaningful human review. In some cases, appeals are resolved almost instantly β€” suggesting minimal human intervention despite stated policies.

Account takeovers are increasing

Cybercrime has surged in recent years, prompting social platforms to tighten security measures.

Facebook now uses more aggressive signals to detect:

  • Logins from new locations or devices.
  • Rapid changes to account details.
  • Unusual messaging or posting behavior.

While these measures help stop bad actors, they also create unintended consequences:

  • Traveling, using a VPN, or switching devices can trigger lockouts.
  • Legitimate users can get caught in the same net as bad actors.

The system is designed to act quickly β€” but sometimes, that speed comes at the cost of accuracy.

Once a hacker gains access, they often change the email and password associated with the account, triggering security flags and locking the original owner out completely. From Facebook’s perspective, the account is now compromised β€” which it is β€” but recovery systems don’t always prioritize quickly restoring access to the rightful owner.

The role of new features and identity verification

Recent years have introduced additional layers of security, including:

  • Two-factor authentication requirements.
  • Identity verification checks.
  • Paid support options tied to account verification.

While these features improve security, they also introduce friction:

  • Add friction to account recovery.
  • Create barriers for users who can’t easily verify their identity.
  • Lead to lockouts if verification fails.

In some cases, users report being asked to submit identification multiple times without resolution, further compounding frustration.

The business incentive behind platform changes

Meta’s primary reason for heavily investing in AI moderation, automated enforcement and Meta’s heavy investment in AI moderation, automated enforcement, and self-service recovery tools is driven by a simple reality: it’s more cost-effective.

Automation offers instant scalability, lower operational costs, and efficient handling of β€œstandard” cases. However, this efficiency comes at a cost. Unless you are an agency or a larger entity operating within Business Manager, access to meaningful support is often limited β€” leaving many users stuck without a clear escalation path.

Meta’s dominant position in social media advertising, combined with strong financial performance and significant political influence, creates relatively little external pressure to overhaul its support systems.

Meanwhile, search results related to account recovery are often dominated by Meta’s own resources, funneling users back into the same limited support ecosystem β€” even when alternative solutions may exist.

Get the newsletter search marketers rely on.


Platform scale is working against users

There’s a fundamental reality at play: Facebook operates at an enormous scale.

With billions of users, even a small error rate can impact millions of people. As a result, Meta’s support systems cannot realistically provide personalized assistance to everyone. Automation becomes the default β€” even when it’s imperfect.

Internal fragmentation further complicates the issue. Facebook isn’t a single system β€” it’s an ecosystem that includes:

  • Personal profiles.
  • Pages.
  • Ad accounts.
  • Business Manager.
  • Instagram, Threads, and WhatsApp.

Each of these systems operates with its own rules, infrastructure, and support pathways. When issues span multiple systems β€” which is often the case β€” there’s no single team that fully β€œowns” the problem. This makes resolution slower, more complex, and more difficult to navigate.

What feels like a deeply personal issue is often the result of a system optimized for global efficiency, not individual nuance. Facebook is designed to minimize large-scale risk β€” and that priority can conflict directly with fast, human-centered support.

Lack of human support and regaining access

One of the most consistent complaints isn’t just the lockouts β€” it’s what happens after. Users frequently report:

  • Limited access to human support.
  • Automated responses that don’t resolve the issue.
  • Confusing or broken recovery workflows.

While Meta has introduced new support tools, much of the process remains automated. If your issue doesn’t fit neatly into predefined categories, resolution becomes significantly more difficult.

That’s largely because Facebook’s support system is built around rigid, predefined pathways β€” like β€œmy account was hacked,” β€œI can’t log in,” or β€œmy ad was rejected.” In reality, most issues don’t fall cleanly into one of these buckets. They’re often layered: part hack, part lockout, or tied to both personal accounts and Business Manager access, sometimes compounded by unclear or incorrect policy flags.

When a case doesn’t align with a single category, the system struggles to route it properly. Instead of moving toward resolution, users are often pushed through repetitive workflows β€” submitting forms that don’t fully apply β€” leaving them stuck in frustrating loops with no clear path forward.

William Jennings, sole proprietor of WKJ Consulting, a social account recovery consultancy, has seen firsthand how these gaps have fueled an underground recovery market. In some cases, fraudulent services exploit locked-out users by demanding payment through unconventional methods like game credits β€” an ecosystem that exists largely because legitimate, accessible recovery channels are limited.

Accounts linked through Meta’s Account Center (Facebook and Instagram) tend to have a smoother recovery path. In some cases, users can subscribe to Meta Verified on a linked Instagram account to unlock chat support and file an admin dispute claim.

Jennings notes:Β 

  • β€œMeta Verified acts like paid protection β€” roughly 90% effective at preventing wrongful restrictions or disabling, though it offers no guarantee if rules are actually broken.”

A structured recovery approach often includes:

  • Subscribing to Meta Verified for access to chat support.
  • Filing an admin dispute claim with proper documentation (error screenshots, emails, account URL, and ID verification).
  • Escalating to legal support in more severe cases.

It’s important to note that hacked accounts must go through dedicated recovery flows (such as facebook.com/hacked or instagram.com/hacked), and prevention is significantly more effective than recovery.

After regaining access, essential protective steps include enabling two-factor authentication, saving recovery codes, and maintaining enhanced security measures.

Enforcement has scaled β€” recovery hasn’t

Facebook lockouts are a direct byproduct of the platform’s evolution. As Meta continues to scale automation and prioritize efficiency, users are increasingly interacting with systems designed for speed, safety, and risk mitigation.

Most of the time, these systems work quietly in the background. But when they fail, they can feel abrupt, opaque, and incredibly difficult to navigate.

Access to real support is often tied to high ad spend, established business accounts, and paid verification products. This creates an uneven support landscape where large advertisers receive faster assistance, while individuals and small businesses are left with limited options.

For a platform operating at global scale, this is largely by design. But for users caught in the system, the experience can feel deeply frustrating.

Parked domain monetization 2026: Adapting to the changes by RollerAds

For over two decades, parked domains generated income for advertisers and publishers. Recent Google Ads policy changes restricting ads on parked, expired, or mistyped domains show that nothing lasts forever.

If industry shifts have affected you, this article may interest you. Today, we’ll take a deeper look at domain monetization and whether you can still stabilize and optimize income from domain traffic.

The domain market shake-up

In 2025, Google began rolling out significant changes to its Search Partner Network to improve inventory quality. These updates tightened controls and limited ad delivery across parked, expired, and mistyped domains.

That process concluded Feb. 10, β€œParked Domains” were removed as a dedicated ad placement option. Since then, ads no longer appear on these sites through the previous opt-in setup, signaling a broader shift away from this inventory.

Given Google’s scale, this change affected many publishers and domain owners and couldn’t be ignored. It drove a notable market adjustment: some long-standing domain parking and monetization businesses shut down, others rebuilt their frameworks from scratch, and new entrants began exploring opportunities in the evolving landscape.

New developments in domain monetization

This shift is clear in recent developments.

Across domain forums, users show uncertainty as they navigate the transition and assess new ways to monetize idle domains. At the same time, the rise of domain conferences worldwide highlights growing interest, attracting new players and creating new opportunities.

Though this transformation is still in its early stages, a positive trajectory is emerging. Opportunities to monetize domains remain β€” this is a phase where new structures are taking shape.Β 

New players are building and testing solutions, some of which will likely prove viable and help move the market toward a more stable, sustainable direction.

RollerAds’ domain monetization solution

In response, several monetization platforms have adapted their infrastructure to better support domain traffic. One example is RollerAds, which supports parked domain traffic through its existing ad delivery ecosystem.

The platform draws on experience in domain traffic monetization and focuses on formats such as Direct Click ads.

A key factor in performance stability is a monetization model based on content-safe, high-demand verticals like eeommerce, which tend to deliver stronger payouts. A large share of revenue also comes from RSOC (Related Search on Content) units that guide users to sponsored search results, capturing and monetizing intent-based traffic.

Through simple DNS integration, the platform lets you connect large domain portfolios at scale, turning them into ongoing revenue streams instead of unused holdings.

Domain monetization example from RollerAds

Here’s a representative example of monetization results from the RollerAds platform. A publisher acquired the ******.ws domain for $5.95 to monetize it. After connecting it exclusively to the platform, the domain began generating about $7 per month consistently, covering its initial cost relatively quickly.

While the amount is modest, it comes from a single low-traffic domain and requires no ongoing management, making it a fully passive income stream.

Now consider a scenario where the same publisher owns hundreds or thousands of similar domains. Instead of managing each individually, they can focus on expanding their portfolio or core business while maintaining automated revenue streams. With higher-quality domains and stronger traffic, earning potential scales upward.

During its operation, this domain did not generate any abuse reports.

Domains sale & monetization

One key advantage of modern domain monetization setups is that you don’t have to choose between earning from a domain and selling it. You can do both in one place. A domain can keep generating income from traffic while it’s listed for sale, so it doesn’t sit idle.

At the same time, the revenue it generates provides a clearer picture of its actual value instead of relying on guesswork.

This combined approach is also available on RollerAds, where you can monetize domains and list them for sale within the same platform.

Adapting to change in domain monetization

The domain market is undergoing a period of change that brings challenges and new opportunities. In this environment, the key is to stay flexible, test different approaches, and use available tools β€” whether to monetize domains or sell them.

If you’re facing monetization challenges or looking to list domains for sale, RollerAds may be the right partner. Get in touch with the managers to find a convenient, profitable solution for your needs. Domain monetization remains active and continues to build a more stable foundation as the market evolves.

AMD predicts 20%+ gaming decline due to higher costs

AMD predicts major gaming decline due to β€œhigher memory and component costs” During the company’s Q1 2026 earnings call, AMD predicted that its β€œgaming” revenue would decline substantially during the second half of this year. Why? Rampant AI datacenter demand has substantially raised memory prices and component costs. This has made AMD’s gaming products more […]

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Terafab's Cost Could Reach $119 Billion as First Phase Starts at $55 Billion

Elon Musk recently announced an ambitious project called Terafab, which he plans to build on Tesla's campus in eastern Travis County, Austin, Texas. Thanks to recent court hearings in Grimes County, Texas, we have learned that the first phase of the Terafab project is expected to cost $55 billion. However, if additional phases are constructed, this figure could rise to $119 billion. While this is an astonishingly high amount, it seems justified given Terafab's ambitious goals. Semiconductor manufacturing is one of the greatest marvels of the modern world, with only a few companies competing for the top spot. The engineering and scientific expertise required for building modern semiconductor manufacturing facilities is so rare that it is concentrated in just a few places around the globe.

The goal of Terafab is to consolidate the entire chip manufacturing process under one roof. The plant is expected to integrate several stages of semiconductor production at a single site, including logic fabrication, memory, packaging, testing, and mask production. This setup is unusual, as these steps are typically spread across multiple specialized facilities and companies. The idea behind Terafab is that consolidating these processes could accelerate development by allowing engineers to design, test, and revise chips with fewer delays, essentially enabling rapid prototyping. This contrasts with the traditional, lengthy process of manufacturing chips at one site, packaging them at another, and testing them in-house. A typical semiconductor fab for nodes below 3 nm costs over $20 billion, but that only covers silicon manufacturing. Terafab's goal to handle everything will push that cost astronomically high.

(PR) Logitech Announces Q4 and Full Fiscal Year 2026 Results

Logitech International (SIX: LOGN) (Nasdaq: LOGI) today announced financial results for the fourth quarter and full Fiscal Year 2026.

For Fiscal Year 2026:
  • Sales were $4.84 billion, up 6 percent in US dollars and 4 percent in constant currency compared to the prior year.
  • GAAP operating income was $775 million, up 18 percent compared to the prior year. Non-GAAP operating income was $911 million, up 18 percent compared to the prior year.
  • GAAP earnings per share was $4.80, up 16 percent compared to the prior year. Non-GAAP EPS was $5.78, up 19 percent compared to the prior year.
  • Cash flow from operations was $1.04 billion. The year-ending cash balance was $1.7 billion. The Company returned $768 million of cash to shareholders through its annual dividend payment and share repurchases.

Valve Releases Steam Controller CAD Files for Modders

Valve's recent launch of the Steam Controller was successful from day one, and the company is now releasing something for the modding community to begin their adventures. Today, Valve has released 3D CAD files, providing modders with a 3D model for their needs. This means anyone can now access Steam Controller and Puck drawings in STP and STL formats, along with engineering drawings that highlight critical features and areas to avoid when modding. This allows anyone to design accessories with known clearances. The community's efforts should soon bear fruit, as Valve recognizes that its community is full of enthusiasts with a wealth of expertise who create new accessories daily. This will include 3D prints from creative individuals, as well as potential accessories to enhance the Steam Controller experience for some users.

Yesterday, Valve reassured customers that a restock of the Steam Controller is happening soon, as the initial release was so successful that the entire stock sold out in just 30 minutes. The demand has been exceptional, even for a controller priced at $99. The site experienced such a high volume of traffic that the payment processing system froze, causing many customers to encounter errors before both the website and payment processor resumed functioning. To prepare, some customers loaded their Steam Wallets with funds days in advance, but the high demand still prevented them from securing a unit immediately. For those who managed to purchase one, congratulations. However, those who didn't are turning to resellers, who are charging about $300 for the controller. Valve is reassuring customers not to worry, as another stock drop is coming soon. With the 3D files now in the hands of the modding community, we should start seeing some interesting designs on social media.

(PR) Rambus Introduces PCIe 7.0 Switch IP with Time Division Multiplexing

Rambus Inc. (NASDAQ: RMBS), a premier chip and silicon IP provider making data faster and safer, today announced the Rambus PCIe 7.0 Switch IP with Time Division Multiplexing (TDM), a new addition to its advanced interconnect IP portfolio designed to address the rapidly escalating bandwidth, latency, and scalability requirements of AI, cloud, and high-performance computing (HPC) systems.

As AI infrastructure grows in scale and architectural complexity, system designers are increasingly challenged to move massive volumes of data efficiently across CPUs, GPUs, accelerators, and NVMe storage. The Rambus PCIe 7.0 Switch IP with TDM is architected to help meet these demands by enabling more flexible and efficient utilization of PCIe links, supporting emerging disaggregated and pooled compute architectures while maintaining low latency and deterministic performance.

AIRankCite – Find threads shaping AI recommendations and get a ranked hitlist


AIRankCite helps solo founders see and improve how AI answer engines cite their products. Paste your URL to analyze your homepage, extract your category, and surface Reddit, Hacker News, and forum threads that shape recommendations for queries in your niche. It delivers a ranked hitlist with confidence scores, evidence, and a context-aware seeding kit, plus competitor tracking and keyword monitoring across ChatGPT, Perplexity, Claude, Gemini, Copilot, and Meta AI. The first scan is free.

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Qujam – Create and launch geofence ad campaigns with live reporting


Qujam is a self-serve geofence advertising platform that lets you build, target, and launch campaigns in minutes. You can draw geofences, run addressable and event geofencing, and deliver OTT, CTV, display, video pre-roll, and digital audio ads to devices seen at specific locations. Manage budgets, flights, and creative uploads, then monitor performance in a live reporting dashboard with multi-campaign views and custom date ranges. Register for free, use credit card billing, and get creative support when needed.

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TickerLeague – Explore markets with data, rankings, calculators, and skill-based games


TickerLeague brings financial markets to life with interactive data, rankings, and games across stocks, indices, crypto, commodities, and forex. Explore market cap and revenue leaderboards, track upcoming earnings, and compare dividends with clear, visual tools. Build a profile, test forecasts in the Earnings Estimates game, and climb global leaderboards. Use free calculators like investment growth and compound interest, plus story-driven If You Invested tools to see how strategies would have performed.

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RUSE returns to Steam after 10 years – The unique strategy game has returned

RUSE has been re-released on Steam with full Steam Deck support After ten years of being MIA, the one-of-a-kind real-time strategy (RTS) game RUSE has returned to PC. The game returns to Steam with all its DLC included, and existing owners will now receive all the game’s DLC. RUSE is an RTS game from Eugen […]

The post RUSE returns to Steam after 10 years – The unique strategy game has returned appeared first on OC3D.

Expect to see β€œNext-Generation AMD” motherboards at Computex – Biostar confirms

Biostar plans to showcase next-generation AMD motherboards at Computex 2026 Biostar has claimed that it plans to showcase β€œnext-generation AMD” motherboards at Computex 2026. This should include a new Valkyrie gaming model and other, more mainstream, motherboard designs. Given their β€œnext-generation” teaser, these new motherboards are unlikely to be refreshed versions of AMD 800-series motherboards. […]

The post Expect to see β€œNext-Generation AMD” motherboards at Computex – Biostar confirms appeared first on OC3D.

Teams erratically flips user status from 'Available' to 'Away' after just minutes of inactivity: "It’s not a status indicator, it’s a surveillance tool with trust issues."

Multiple users have raised concerns about Teams' status indicator, noting that it marks them as unavailable after only a few minutes of inactivity. They argue this feature feels intrusive surveillance and micromanagement rather than a helpful productivity tool.

PlayStation 5 Has All It Takes To Run PlayStation 3 Games Natively Well, But Sony Does Not Seem To Care

A PlayStation 3 and a PlayStation 5 are displayed side by side against a blue background with PlayStation logos.

Well over five years since its release in late 2020, it is now possible to run Linux on PlayStation 5 with older system software, opening the way for many interesting applications, including turning the current-generation Sony system into an emulation beast. This is exactly what one user did, proving how the system has all it takes to run PlayStation 3 games natively with little intervention, further highlighting Sony's disinterest in delivering the sort of backward compatibility users would love to see. Shortly after developer Andrew Nguyen released their Linux loader online, X user Retropierdolnik shared a video showcasing the PlayStation […]

Read full article at https://wccftech.com/playstation-5-runs-ps3-games-natively-sony-not-care/

Ubisoft Rebuilds Assassin’s Creed Black Flag Resynced’s Parkour and Combat After 12 Years, Borrowing Heavily From Shadows

A character in 'Assassin's Creed Black Flag Resynced' engaged in a sword fight in a rain-soaked market setting.

Being the first ever remake of the series, and the remake of one of its most popular entries, Ubisoft is going all in with Assassin’s Creed Black Flag Resynced. With a new post on its official website, the publisher moved away from the visual comparisons with the original and instead provided some additional details on parkour and core movement improvements, stealth and combat, complete with brand new gameplay footage. All of the improvements detailed this week seem to be based on the idea of improving what the original had and making it smoother for a more enjoyable experience. "One thing […]

Read full article at https://wccftech.com/ubisoft-rebuilds-assassins-creed-black-flag-resynceds-parkour-and-combat/

Microsoft says 'Transformation Paradox' holding back AI adoption in the workplace β€” 45% of respondents say it's safer to focus on current goals, rather than AI innovation

Microsoft's study says that it's not just enough to give employees access to AI tools for them to make the most of it. Instead, they should revamp their processes and systems to integrate AI use from the top-down.

WaiverKit – Replace paper waivers with QR-signed, timestamped PDFs


WaiverKit replaces paper waivers with secure digital forms that customers sign on their own phones. Build custom templates with an AI composer or drag-and-drop builder, share via QR code, and receive legally timestamped PDFs compliant with ESIGN and UETA. Search and retrieve waivers instantly, automate receipts and reminders, and translate forms into multiple languages. WaiverKit supports custom branding, guardian signing, and multi-location teams for gyms, studios, rentals, events, and more.

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Google's Android Apps Get Public Verification to Stop Supply Chain Attacks

Google has announced expanded Binary Transparency for Android as a way to safeguard the ecosystem from supply chain attacks. "This new public ledger ensures the Google apps on your device are exactly what we intended to build and distribute," Google's product and security teams said. The initiative builds upon the foundation of Pixel Binary Transparency, which Google introduced in October 2021

Windows Phone Link Exploited by CloudZ RAT to Steal Credentials and OTPs

Cybersecurity researchers have disclosed details of an intrusion that involved the use of a CloudZ remote access tool (RAT) and a previous undocumented plugin dubbed Pheno with the aim of facilitating credential theft. "According to the functionalities of the CloudZ RAT and Pheno plugin, this was with the intention of stealing victims' credentials and potentially one-time passwords (OTPs),"

'It'll hopefully be out soon': Landman season 3 release date prediction gets promising update from returning director β€” here's our best guess for when to stream new episodes on Paramount+

While we still don't know for certain when Landman season 3 will be released on Paramount+, we do have an new update from its director that confirms a working release date theory.

Modders rejoice! Valve releases official Steam Controller CAD files

Valve releases official Steam Controller and Puck CAD files for modders and accessories makers With the release of official CAD files for its Steam Controller and Puck, Valve has made it much easier for modders and accessories makers to create mods, stands, and custom add-ons for Valve’s new gamepad. Valve’s package contains STL and STP […]

The post Modders rejoice! Valve releases official Steam Controller CAD files appeared first on OC3D.

(PR) Synology Expands All-Flash Enterprise Storage Lineup with FS6420 and FS3420

Synology today announced the availability of the new FS6420 and FS3420, two all-flash block and file storage systems built for latency-sensitive enterprise workloads. The new systems offer significant improvements in IOPS and throughput performance for on-premises virtualization, databases, and enterprise applications.

"More organizations than ever are running demanding on-premises workloads and need storage that can accommodate them." says Jeffrey Huang, Product Manager at Synology. "The FS6420 and FS3420 deliver substantial IOPS improvements over their predecessors, boosting performance for latency-sensitive workloads. They're strong options for a wide range of mid-size and large enterprises and colocation environments looking to implement enterprise applications and virtualization workloads."

AMD Says Agentic AI Could Put More CPUs Than GPUs in Compute Nodes

AMD reported impressive first-quarter 2026 earnings, and during the earnings call, CEO Dr. Lisa Su shared some intriguing insights about the agentic AI era. This era is driving CPU usage to unprecedented levels, to the extent that the number of CPUs in a single compute node is becoming almost equal to the number of GPUs. In response to a question from an analyst, Dr. Lisa Su explained that the traditional setup of one CPU paired with four or even eight GPUs is shifting towards a one-to-one ratio of CPUs to GPUs. This change indicates a surge in CPU demand due to the agentic features, which require large language models to utilize the host CPU for continuous updates and orchestration of these agents. Previously, CPUs primarily served as hosts to initiate GPU operations for training and inferencing AI models. However, as AI becomes more agentic, the CPU's role is becoming significantly more important.
AMD's Lisa Su...We certainly see the movement towards where in the past, the CPU to GPU ratio was primarily just as a host node in like a 1:4 or 1:8 configuration node, now changing and getting closer to a 1:1 configuration or even -- you can even imagine if you get lots and lots of agents that you could have more CPUs and GPUs...

(PR) AMD Reports First Quarter 2026 Financial Results

AMD today announced financial results for the first quarter of 2026. First quarter revenue was $10.3 billion, gross margin was 53%, operating income was $1.5 billion, net income was $1.4 billion and diluted earnings per share was $0.84. On a non-GAAP(*) basis, gross margin was 55%, operating income was $2.5 billion, net income was $2.3 billion and diluted earnings per share was $1.37.

"We delivered an outstanding first quarter, driven by accelerating demand for AI infrastructure, with Data Center now the primary driver of our revenue and earnings growth," said Dr. Lisa Su, AMD chair and CEO. "We are seeing strong momentum as inferencing and agentic AI drive increasing demand for high-performance CPUs and accelerators. Looking ahead, we expect server growth to accelerate meaningfully as we scale supply to meet demand. Customer engagement around MI450 Series and Helios is strengthening, with leading customer forecasts exceeding our initial expectations and a growing pipeline of large-scale deployments providing us with increasing visibility into our growth trajectory."

Ubisoft Calls Out Trusted Assassin’s Creed Leaker for β€˜Spreading Misinformation’ After Invictus Screenshot Goes Viral

A lineup of characters from the Assassin’s Creed Invictus series, each dressed in distinctive assassin attire, standing in front of a large, illuminated Assassin's Creed logo.

A few hours ago, Ubisoft leaker xj0nathan decided to share a screenshot from a private playtest of Assassin's Creed Invictus, the rumored multiplayer Fall Guys-inspired spin-off. However, the official Assassin's Creed X account responded to him quickly, claiming that the screenshot had been heavily altered with AI tools: Nice try… This might have started as an image from our private test, but it’s been heavily altered (most probably with AI). Not great to spread misinformation. πŸ‘Ž For those genuinely curious about the project: we'll share more when the time is right! As you would expect, the leaker didn't take too […]

Read full article at https://wccftech.com/ubisoft-assassins-creed-invictus-leaker-misinformation-screenshot/

Poddle – An AI-powered decision intelligence platform for strategic thinking


Poddle is an AI-powered decision intelligence platform designed to help founders, product teams, and business leaders think better, faster, and more strategically. It transforms scattered information, ideas, and signals into structured insights by combining human input with intelligent agents. Instead of passively consuming content, users actively co-create ideas, validate assumptions, and explore strategic directions through collaborative spaces like decisions, insights, and ideas archive.

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Raziel – Track and optimize all your alternative investments in one dashboard


Raziel centralizes startup equity, venture funds, crypto, real estate, and public equities into one portfolio management dashboard. Track performance, analyze returns, manage capital calls, and generate reports with AI-powered data ingestion and over 12,000 integrations.

Raziel offers enterprise-grade security with SOC 2 in progress and supports users from individual angels to family offices and funds.

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Ceyla – Create, chat, and build with AI models, tools, and agents


Ceyla unifies creative tools, multi-model chat, and intelligent agents so you can create, converse, and build in one place. It lets you produce consistent characters, generate influencer-style photos in global locations, and reimagine rooms with interior design styles. You can explore personalities for companionship, coaching, and planning, and equip teams with industry-focused AI, shared billing, and commercial usage rights.

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Palo Alto PAN-OS Flaw Under Active Exploitation Enables Remote Code Execution

Palo Alto Networks has released an advisory warning that a critical buffer overflow vulnerability in its PAN-OS software has been exploited in the wild. The vulnerability, tracked as CVE-2026-0300, has been described as a case of unauthenticated remote code execution. It carries a CVSS score of 9.3 if the User-ID Authentication Portal is configured to enable access from the internet or any

Assassin's Creed: Black Flag Resynced Combat Overview Tips Smarter Enemy AI, AC Shadows Parkour Touches

With a little over a month left before the launch of Assassin's Creed: Black Flag Resynced, Ubisoft has given us a look at what to expect from the latest entry into the long-running game franchise, specifically the overhauled combat, parkour, and stealth. The game studio showed off a long list of features and updates to the game, but the gist of it is that Ubisoft has invested time making the combat more reactive and challenging, the parkour more responsive and fluid, and the stealth gameplay more engaging and intuitive.

Possibly the most important and exciting new mechanic coming to Assassin's Creed: Black Flag Resynced is a combat rework that makes enemy NPCs more interesting to face off against. According to Ubisoft, the combat in Black Flag Resynced will be "more demanding," thanks to what it calls Adaptive Enemies, which will spot attack patterns and adapt to them over the course of a combat encounter. "For example, wait around too much for a Parry, and enemies will react by performing Unstoppable Attacks that cannot be parried. Abuse a Kick too much, and enemies will quickly dodge them. The trick is to alternate between offense and defense. Varying your combos helps. Rotate between Kicks, Sweeps, Rope Darts, Pistols and Heavy Strikes at the end of your attack combos to confuse enemies." Enemies will also come with different archetypes, each of which have their own strengths and weaknesses, like the soldiers, who prefer to work in pairs and coordinate attacks, or the Brute, Captain, and Demolitionist, which will require players to break their guard before going in for a takedown.

Phinite – Design, deploy, and scale multi-agent AI from one cloud-agnostic platform


Phinite is a cloud-agnostic platform to design, deploy, manage, observe, and scale multi-agent AI systems across the full lifecycle. It centralizes orchestration, integrations, and real-time supervision so teams can build reliable agent workflows, enforce guardrails, and ship to production faster. Developers connect channels and APIs, monitor performance, and audit activity from one control plane built for enterprise compliance.

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Tapni – Share your contact, capture leads, and sync to your CRM instantly


Tapni is a business card CRM that helps you turn real-life meetings into qualified leads. Share your profile with a tap or QR code, capture contacts via forms or an AI business card scanner, and auto-sync every lead to CRMs like Salesforce, HubSpot, and many others.

Teams brand profiles, track analytics, and manage lead ownership from a central dashboard, while automated follow-ups keep deals moving and eliminate manual data entry.

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Fluenta – Validate startup ideas in 15 minutes with 6 market signals


Fluenta is a startup-idea validator for solo founders and indie hackers who want to avoid shipping dead ideas. Unlike ChatGPT, which uses 18-month-old press releases, Fluenta scans over 200 live sources daily across six market signals: search demand, social pain, competition density, monetization, funding momentum, and urgency triggers. Each idea gets a 0-100 Launch Readiness Score with sourced data and a build, kill, or pivot verdict.

Explore more than 1,000 pre-scored ideas for free from sources including YC, a16z, McKinsey, and GitHub, or run an Idea X-Ray on your own concept for a detailed report in about 15 minutes. Plans start at $9/month with pay-as-you-go credits.

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Xbox Axes Copilot on Consoles, Winds Down Copilot Mobile Development

In a recent post on X, Xbox CEO, Asha Sharma, announced that Copilot on console will officially exit active development, while Copilot on mobile will also be wound down. Copilot for Gaming was previously announced in March 2025, with the feature first making its way to mobile and later announcements predicting that Copilot would be coming to Xbox Series consoles sometime in 2026. Copilot was slated to land on Xbox consoles in the form of an AI that effectively watches you game by taking screenshots and monitoring inputs and then providing suggestions and recommendations based on that data. Judging by the wording in the announcement, this appears to be another move by Xbox Gaming CEO, Asha Sharma, to earn back the trust of gamers in what she calls "a return to Xbox." It's unclear what this means for the rest of the Xbox Gaming software suite, especially when it comes to devices like the ASUS ROG Xbox Ally and its Xbox Game Bar, but it seems likely at this point that those integrations may also eventually be removed.

The full post by Sharma reads:
Xbox needs to move faster, deepen our connection with the community, and address friction for both players and developers.
Today, we promoted leaders who helped build Xbox, while also bringing in new voices to help push us forward. This balance is important as we get the business back on track.
As part of this shift, you'll see us begin to retire features that don't align with where we're headed. We will begin winding down Copilot on mobile and will stop development of Copilot on console.

Columns – Connect data, auto-clean it, and share live, brand-ready visuals


Columns unifies data connection, preparation, and visualization so teams turn messy files into clear, shareable insights. Use Flow to define transformations in plain language and keep everything in sync from input to output. With Drive, drop in CSVs, PDFs, or spreadsheets to automatically extract and structure data. With Graph, build brand-matched charts and dashboards you can embed or export, and schedule updates and alerts when metrics change.

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savvio – Turn videos and docs into summaries, maps, and action plans


savvio turns any video, article, or document into clear notes, a visual map of ideas, and a step-by-step action plan you can follow. Drop in tutorials, lectures, or recordings and see summaries, connections, and checklists in seconds. Grow your plans as you learn, expand steps when you’re stuck, and keep everything organized in one place while you track progress.

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AMD’s Lisa Su Pushes Back on GPU Cannibalization Fears, Calling Agentic AI’s CPU Surge β€˜Largely Additive’ to Accelerator Demand

AMD Has Begun Sampling MI450 GPUs & Also Engaged With Customers On MI500, Largest AI Deployments Are For Inference

During her firm's fourth quarter earnings call, AMD CEO Dr. Lisa Su discussed the company's AI growth, the impact of agentic AI on her firm's business and competition in the AI CPU market. AMD's earnings call comes at a time when CPUs are believed to be playing a crucial role in the AI industry due the growth in agentic AI workloads. AMD's larger rival Intel saw its shares close 23% higher last month following its earnings report which saw a major profit beat and CEO Lip-Bu Tan explain the importance of CPUs in today's world. AMD CEO Discusses CPU Market […]

Read full article at https://wccftech.com/amds-lisa-su-pushes-back-on-gpu-cannibalization-fears-calling-agentic-ais-cpu-surge-largely-additive-to-accelerator-demand/

Apple Pays Quarter Of A Billion Dollars For Overpromising And Underdelivering On AI-Powered Siri

The image shows the Siri logo with the word 'Siri' underneath, set against a gradient blue background.

Apple had gone all-in on AI at its WWDC 2024, promising a veritable suite of AI-powered capabilities that have yet to materialize even after two years. And now, the Cupertino-based tech giant is paying the price for over-promising and under-delivering on its much-hyped AI-powered Siri. Apple to pay $250 million to settle a class-action lawsuit that had accused it of running a false advertisement campaign by hyping up the yet-to-be-seen AI capabilities of its Siri voice assistant For the benefit of those who might not be aware, Apple had extensively touted a more personalized Siri at its WWDC 2024, promising […]

Read full article at https://wccftech.com/apple-pays-quarter-of-a-billion-dollars-for-overpromising-and-underdelivering-on-ai-powered-siri/

I adored Mouse P.I. for Hire’s β€˜engrossing rubberhose-style animation’ and Doom-inspired gameplay, but its performance on Nintendo Switch 2 just isn’t good enough

Mouse P.I. for Hire’s gameplay and visuals are like a beautiful vintage cheddar β€” it's just a shame that the Switch 2 edition grates some performance problems on the top.

Nuro receives driverless testing permit ahead of Uber robotaxi service launch

Nuro has been granted a permit to begin driverless testing of Lucid Gravity SUVs equipped with its autonomous tech on California public roads β€” vehicles that will eventually be used in Uber’s premium robotaxi service. But the Silicon Valley-based startup says it isn’t quite ready to begin.

AMD Warns PC & Gaming Demand Will Decline In H2 As Memory Price Surge Squeezes Consumers Out Of Market

AMD Warns PC & Gaming Demand Will Crater In H2 As Memory Price Surge Squeezes Consumers Out Of Market

AMD expects that overall PC and Gaming demand will decline in the second half of this year due to rising memory and component prices. RAMpocalypse Is The Primary Reason Why PC and Gaming Demand Will Decline In The Second Half of This Year, Says AMD In its Q1 2026 earnings, AMD's Client and Gaming segment saw a 23% increase in revenue versus the prior year, reaching $3.94 billion, while declining 9% versus the previous quarter. AMD states that its client side, which includes desktop and laptop segments, saw great traction through a strong portfolio of products, which includes its latest […]

Read full article at https://wccftech.com/amd-warns-pc-gaming-demand-will-decline-in-h2-as-memory-prices-surge/

AMD Has Begun Sampling MI450 GPUs & Also Engaged With Customers On MI500, Largest AI Deployments Are For Inference

AMD Has Begun Sampling MI450 GPUs & Also Engaged With Customers On MI500, Largest AI Deployments Are For Inference

AMD's MI450 GPUs are now being sampled to customers, and there's already huge interest in the MI500 series within AI Inference data centers. Customers Are Lining Up To Deploy AMD's MI450 GPUs As Sampling Begins, Next-Gen MI500 Also Gains Traction In The "AI Inferencing" Segment During the Q1 2026 earnings call, AMD CEO Dr. Lisa Su confirmed that they have started sampling the first Instinct MI450 GPUs to "lead" customers, and the chips remain on track for deployments at various data centers in the Helios rack, which will see production shipments commence in the second half of this year. Several […]

Read full article at https://wccftech.com/amd-sampling-mi450-gpus-engaged-with-customers-on-mi500-largest-ai-deployments-are-for-inference/

AMD Doubles Server CPU Forecast to $120 Billion as Agentic AI Rewrites Demand, CEO Says EPYC Verano Built Purely For AI

AMD has just announced its earnings for Q1 2026, posting a record revenue of $10.3 billion driven by strong demand for its EPYC CPUs & Instinct accelerators in the AI segment. AMD Delivers An Outstanding Q1 2026, Driven By Strong Sales of EPYC CPUs & Instinct Accelerators While Tackling Supply Constraints In The Agentic AI Era AMD's CEO outlined an "outstanding" first quarter for the company, with revenue of $10.3 billion, a 38% increase versus the previous year. This growth was driven mainly by strong demand in the data center and AI segments, which were up 7% year over year […]

Read full article at https://wccftech.com/amd-doubles-server-cpu-forecast-to-120-billion-as-agentic-ai-rewrites-demand-ceo-says-epyc-verano-built-purely-for-ai/

Apple Reportedly Delaying Base iPhone 18 To Squeeze More Margin From iPhone 17 As DRAM Shortage Threatens Component Costs

Apple could keep the iPhone 17 around for longer by delaying the base iPhone 18

Apple’s launch strategy for this year is going to be a little different, as the base iPhone 18Β isn’t going to be a part of the lineup, with the company delaying the unveiling to early 2027. It turns out that the device’s absence from the September keynote is part of a bigger plan to maintain healthier margins during the DRAM shortage, at least that’s what a tipster wants you to believe. The base iPhone 17 is already the best-selling smartphone in the world, with Apple expected to dominate markets by keeping it around for longer With Apple previously claimed by Weibo […]

Read full article at https://wccftech.com/base-iphone-18-launch-delay-to-keep-iphone-17-around-for-higher-margins/

Global Reach Hub – Central of smart apps to sell, organize and scale businesses


Global Reach Hub is a global platform of smart apps to sell, organize, automate, and scale businesses. It brings together an ecosystem of connected apps covering areas like payments, logistics, mobility, health, sales, and finance, operating in multiple countries and languages. You use, sell, and promote the apps from a single place, with trackable links and an affiliate program to monetize. The hub continuously grows, allowing new projects to be added without changing the structure while keeping everything integrated.

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Apple M3 Ultra Mac Studio Only Available In The 96GB Memory Configuration Now As Apple Hoards Memory For M5-Based Macs

Apple testing two new Macs before WWDC 2023

Another day and another Apple Mac configuration appears to have been pulled, all in a bid to conserve precious memory resources for Apple's upcoming M5-based Mac Studio and Mac mini devices. Just days after pulling the base M4 Mac mini, Apple has narrowed the M3 Ultra Mac Studio configurator to the lone 96GB memory option First, Apple increased their lead times. And now, entire memory configurations for the Mac Studio and Mac mini devices are going offline. Just last week, AppleΒ pulled the base variant of the Mac mini, which sported the M4 chip, 16GB RAM, 256GB of storage, and a […]

Read full article at https://wccftech.com/apple-m3-ultra-mac-studio-only-available-in-the-96gb-memory-configuration-now-as-apple-hoards-memory-for-m5-based-macs/

Xbox CEO Pulls the Plug on Copilot for Console, Admits Microsoft’s AI β€˜Doesn’t Align’ With Xbox

A monitor displays a scene from 'Sea of Thieves' featuring a ship and tentacles, with an adjacent smartphone showing the 'Gaming Copilot' app displaying 'Hey, StormYeti', along with voice input icons and text bubbles.

Shortly after the new leadership cabinet for Xbox chief executive officer Asha Sharma was made public, Sharma took to her personal X (formerly Twitter) account to comment on the appointments but also to reveal another change regarding Xbox's direction. Microsoft's Copilot AI, which had been introduced into the gaming ecosystem as Gaming Copilot through the mobile Xbox app and the Xbox PC app, is seemingly something that no longer aligns with platform's direction. "Xbox needs to move faster, deepen our connection with the community, and address friction for both players and developers," Sharma began in her statement. "Today, we promoted […]

Read full article at https://wccftech.com/xbox-ends-gaming-copilot-development-consoles-mobile/

HitKeep – Own your web analytics with a single-binary, cookie-free stack


HitKeep is an open-source, privacy-first web analytics platform you can self-host or run in managed EU or US regions. It ships as a single auditable binary with zero external dependenciesβ€”no PostgreSQL, Redis, or ClickHouseβ€”and stores data in embedded DuckDB.

Track conversions and multi-step funnels, compare periods, share read-only dashboards, and get scheduled email reports. Enforce data sovereignty with cookie-free tracking, zero telemetry, RBAC, and WebAuthn/TOTP 2FA, and export everything to Parquet, JSON, or CSV.

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Kit.Club – Skincare platform using structured data, AI, and community guidance


Kit.Club is a skincare community and product discovery platform that helps you find routines and products that truly fit. Explore honest reviews, follow real routines, and browse curated Kits from people you'd actually ask. Search in your own words or let guided discovery narrow choices by concerns, ingredients, or goals. Track what’s trending, read editorials explaining ingredients and techniques, and share your own Kit to help others.

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ASML CEO Christophe Fouquet on his company’s monopoly: no one is coming for us

Christophe Fouquet, who became ASML's CEO in 2024 after more than a decade at the company, sat down with this editor on the rooftop deck of his Beverly Hills hotel Tuesday morning ahead of his appearance at the Milken Institute Global Conference. Dressed in a blue suit and white shirt, he was relaxed β€” even when the conversation turned to the rivals.

Micron ships the world’s β€œhighest capacity” SSD – 245TB 6600 ION

Micron’s 6600 ION SSD is the storage density king Micron has officially launched the β€œworld’s highest capacity commercially available SSD”, their 245.76 TB 6600 ION. This datacenter SSD is designed for rack-scale deployments to support AI, cloud, enterprise, and hyperscale workloads. This drive allows an absurd amount of data to be stored on a single […]

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MemTest86 Adds Preliminary LPCAMM2 Testing Support

PassMark's MemTest86 update version 11.7 (Build 1000) has added preliminary testing for the LPCAMM2 memory type, primarily for Intel's "Meteor Lake" and "Arrow Lake" chips. This means that the latest memory form factor can now be tested using a standardized testing methodology. With the rise of LPCAMM2 appearances, it is only logical that MemTest86 adds support for this form factor, which we have started seeing on Lenovo ThinkBook 14+ and 16+ and Framework Laptop 13 Pro models, especially from major DRAM manufacturers such as CXMT and Samsung. CXMT's LPCAMM2 memory uses LPDDR5X-8533 modules, while Samsung's modules are running LPDDR5X-9600 memory stacks. Interestingly, with further support from SK hynix, Samsung, Micron, and now CXMT, LPCAMM2 is aiming to become a universal standard for memory. Since the upcoming DDR6 memory is scheduled to be the main driver behind (LP)CAMM2, having a memory testing tool is essential.
Below is the list of fixes and enhancements.

Star Wars Galactic Racer Will Launch This Fall With NVIDIA DLSS 4.5 Multi-Frame Gen and DLSS Super Resolution

An NVIDIA GeForce RTX graphic shows 'NVIDIA DLSS' alongside game titles '007 First Light,' 'Conan Exiles Enhanced,' and 'Dead as Disco.'

Fuse Games' highly anticipated sci-fi arcade racer Star Wars Galactic Racer is due to arrive on PC, PlayStation, and Xbox this coming October 6, 2026. That much we (officially) learned last week, and today NVIDIA revealed that it'll arrive this coming fall with support for NVIDIA DLSS 4.5 with Dynamic Multi-Frame Generation and NVIDIA Super Resolution. It'll also support DLSS Ray Reconstruction on PCs and laptops powered by NVIDIA's GeForce RTX graphics cards, and of course, players who are running NVIDIA's latest RTX 50 Series graphics cards will be able to take full advantage of NVIDIA's suite of graphical technologies. […]

Read full article at https://wccftech.com/star-wars-galactic-racer-nvidia-dlss-multi-frame-gen-super-resolution/

iPhones Aren’t Just Rising In Global Shipments, But They’re Eating Competitors’ Profits As Apple’s Q1 2026 Revenue Share Towers Over Others

Apple's iPhone global revenue market share for Q1 2026

The wins in Apple’s column haven’t stopped increasing, and that’s terrible news for rivals as the latest data reveals that the iPhone maker is now the top manufacturer when comparing global smartphone revenue share for Q1 2026. In fact, the latest statistics show that Apple rules this segment with an iron fist, with its mobile devices accounting for 48 percent of the world’s revenue, with the remaining firms left to fight over breadcrumbs. The latest research reveals that the Average Selling Price (ASP) of Apple’s iPhones is $908, with a record 21 percent share in global shipments for Q1 2026 […]

Read full article at https://wccftech.com/apple-iphone-top-global-revenue-share-for-q1-2026/

TUTOREM – The AI tutor that adapts to exactly how your child thinks


Every child has untapped potential. TUTOREM is the AI learning companion that finds it by generating endless adaptive questions across 11 subjects, learning from every answer, and adapting to exactly how your child thinks. It includes a parent dashboard, Focus Lock sessions, Kids Mode for ages 5-7, MAP test prep, and works offline. A free tier is included.

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ChatGPT ads expand with self-serve buying

How to get cited by ChatGPT: The content traits LLMs quote most

OpenAI is taking the next step in building its ChatGPT ads platform β€” introducing self-serve buying, CPC bidding and improved measurement to bring more advertisers into the ecosystem

What’s happening. Ads in ChatGPT are moving beyond a limited pilot, with new ways for businesses to buy and manage campaigns. Advertisers can now access inventory through agency and tech partners β€” or directly via a new beta Ads Manager rolling out in the U.S.

This marks a shift from a controlled test environment to a more scalable ad platform.

Why we care. Until now, access to ChatGPT ads has been restricted and expensive, limiting participation to large advertisers. These updates lower the barrier to entry, opening the door for SMBs, startups and a wider range of brands to test the channel.

At the same time, introducing CPC bidding brings ChatGPT closer to established performance platforms, allowing advertisers to optimise for actions β€” not just impressions.

Self-serve Ads Manager. The new Ads Manager gives advertisers direct control over campaigns, including budgeting, bidding, creative uploads and performance tracking.

While still in beta, it signals OpenAI’s intention to build a full-service ad platform β€” not just a partner-led ecosystem.

Between the lines. This is a familiar playbook. Platforms typically start with high-touch, partner-led campaigns before moving to self-serve tools that unlock scale. ChatGPT is now entering that second phase.

CPC bidding arrives. Previously, ChatGPT ads were sold on a CPM basis. The addition of CPC means advertisers can now align spend with user actions β€” a critical step for performance marketers.

Given the nature of ChatGPT queries β€” often exploratory, comparative and decision-driven β€” clicks could become a strong proxy for intent.

Measurement catches up. OpenAI is also rolling out pixel-based tracking and a Conversions API, allowing advertisers to measure actions like purchases, sign-ups and leads.

Importantly, this data is aggregated, with no access to individual conversations β€” reinforcing OpenAI’s emphasis on privacy.

Why this is a big deal. Measurement has been one of the biggest gaps in early ChatGPT ads. Without it, advertisers struggled to justify spend. These updates begin to close that gap and make optimisation more viable.

The ecosystem grows. OpenAI is also expanding its partner network, working with agencies like WPP and Publicis Groupe, as well as tech platforms such as Criteo and Adobe.

This allows advertisers to buy ChatGPT ads through tools and workflows they already use.

What to watch:

  • How quickly self-serve adoption scales
  • Whether CPC performance holds as competition increases
  • How measurement evolves to match advertiser expectations

Bottom line. ChatGPT ads are moving from experiment to platform β€” and with self-serve tools, CPC bidding and better measurement, OpenAI is laying the groundwork for scale.

Google expands UCP checkout to main search shopping results

Earlier this year, Google announced Universal Commerce Protocol (UCP), a protocol to allow AI-agents to buy directly from search. This went live only in Google’s AI Mode interface in February. But now, it seems to be rolling out in the main Google Search results where there are retailers that support UCP.

What it looks like. Brodie Clark posted a screenshot, which I can replicate, of the UCP-powered β€œBuy” button in the product detail overlay within Google Search, specifically for the retailer Wayfair. Here is his screenshot:

Clicking the Buy button will connect your Google checkout account with Wayfair and make the purchase without having to go to the Wayfair website to checkout.

About UCP. UCP establishes a shared language between AI agents and commerce systems, removing the need for custom integrations across agents or platforms.

  • UCP works with existing standards (e.g., Agent2Agent, Agent Payments Protocol, and Model Context Protocol).
  • Google co-developed it with partners including Shopify, Etsy, Wayfair, and Target.
  • More than 20 additional companies across retail and payments have already endorsed it.

Why we care. A lot of people are saying AI-agents are the future of the web, well, here is a clear sign of how agents can help retailers make money. While Wayfair did not get any traffic from Google for this query, and there is no click, 0 click-through rates from Google Search. There was an impression in Google Search that led to a purchase without any clicks to the web site.

This won’t necessarily stop all searchers for wanting to visit the site and learn more about the product before purchasing. Just like it doesn’t stop all buyers from going into a physical store to touch and feel the product before purchasing. But some may just click β€œBuy” and never visit your site.

Now that it is rolling out in the main search results, it is something to keep a closer eye on.

Valve confirms Steam Controller restock plans

Valve plans to update Steam fans on their controller restock plans soon Valve’s Steam Controller went on sale yesterday, and as expected, it quickly sold out worldwide. Today, Valve has confirmed that it is β€œworking on getting more stock”, and that it plans to give gamers an update and a restock timeline soon. Scalpers have […]

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Valve Confirms Steam Controller Restock is Happening Soon

Valve's highly anticipated release of the Steam Controller was so successful that the entire stock sold out in just 30 minutes. The demand has been nothing short of exceptional, even for a controller priced at $99 in the United States, €99 in European Union countries, Β£85 in the UK, $149 CAD in Canada, and $149 AUD in Australia. At around 17:00 UTC on May 4, the Steam Controller officially went on sale through Valve's website. The site experienced such a high volume of customers that the payment processing system froze, causing many to encounter errors before both the website and payment processor resumed functioning. To prepare, some customers loaded their Steam Wallets with funds days in advance, but the high demand still prevented them from securing a unit immediately. For those who managed to purchase one, congratulations. However, those who didn't are turning to resellers, who are charging about $300 for the controller. Valve is reassuring customers not to worry, as another stock drop is coming soon.
ValveSteam Controller ran out faster than we anticipated, and we hate that not everyone who wanted one was able to get it. We're working on getting more in stock and will have an update on expected timeline soon.

Xbox CEO Brings Over More CoreAI Execs, Dismisses Some of the Old Guard to β€œEvolve How We Work”

A large crowd gathers inside a modern atrium with multiple levels, watching two presenters on a stage with large monitors displayed nearby.

A new report from CNBC reveals that Xbox chief executive officer Asha Sharma is bringing over more of her former CoreAI team to the Xbox side of Microsoft in an overhaul of Xbox's executive team with five new members in total, the fifth coming instead from Sharma's other previous home of Instacart. Part of the move also includes the dismissal of more of the old guard, as one moves to an advisory role, and the other leaves the company. Since Asha Sharma stepped into the role of chief executive officer of Xbox, the former CoreAI president has been establishing what […]

Read full article at https://wccftech.com/xbox-ceo-asha-sharma-adds-more-coreai-execs-shuffles-old-guard/

LG’s Third-Gen Tandem OLED Slashes Power Draw By 18% While Doubling Durability, Hitting 1200 Nits And 15,000-Hour Lifespan

A futuristic display setup featuring '3rd gen Tandem OLED' with vibrant swirling colors on a monitor, flexible screen, and embedded in a robot and car dashboard.

LG has showcased new OLED technologies at the SID Display Week 2026, but its 3rd-gen Tandem OLED was the main highlight of the show. LG Showcases 3rd Gen Tandem OLED That Targets Efficiency, and a 5K OLED Panel With 221 PPI The LG Display is expanding its OLED stack by introducing new monitors and new panel technologies. At SID Display Week 2026, held in Los Angeles, LG Display showcased the 3rd-generation Tandem OLED technology and a 5K RGB OLED monitor panel. The biggest highlight was the 3rd-gen Tandem OLED that brings meaningful improvements over previous OLED technologies. As per the […]

Read full article at https://wccftech.com/lg-introduces-third-gen-tandem-oled-panel-and-5k-oled-panel/

NVIDIA’s CEO Jensen Huang Draws a Hard Line on China: No Blackwell, No Rubin, But US Firms Must Still Fight In Global Markets

A person is holding NVIDIA server hardware at a presentation, showcasing multiple circuit boards with visible chipsets.

NVIDIA CEO has said that China should not have access to its most advanced AI chips, such as Blackwell or Rubin. Blackwell or Rubin AI Chips are a no-go for China, but NVIDIA's CEO Wants US Firms To Continue To Compete In Global Markets The US AI policy shift towards China has been ongoing since NVIDIA's Hopper generation of chips. Export controls restricted NVIDIA from selling its bleeding-edge chips to Chinese firms & this ban has extended into the Blackwell generation. Reaffirming the US-first policy, NVIDIA CEO Jensen Huang has stated that the company's most advanced AI chips, Blackwell and […]

Read full article at https://wccftech.com/nvidia-ceo-jensen-huang-draws-a-hard-line-on-china-no-blackwell-no-rubin/

Apple iPhone 20 Tipped To Pack A 6,000mAh Battery With Reverse Wireless Charging, Dwarfing Every iPhone Apple Has Ever Shipped

A conceptual design of the Apple iPhone 20 showcasing a triple camera setup and a display with 'Tiburon,' '65Β°,' and app icons for FaceTime, Calendar, Photos, and Camera.

Apple is still a fair distance away from unveiling the 2027-launching iPhone 20. Yet, the iPhone has been the focus of supply chain leaks for quite some time, which is hardly a surprise given the quantum of change that Apple is reportedly bringing to the proverbial table. Now, a well-known tipster has tried to wholly demystify the iPhone 20 by pairing feature leaks with plausible speculation. Apple iPhone 20 to sport an all-glass look, replete with solid-state buttons, a quad-curved display, and hefty use of under-display tech, and topped off with a massive battery The Weibo-based tipster Instant Digital has […]

Read full article at https://wccftech.com/apple-iphone-20-tipped-to-pack-a-6000mah-battery-with-reverse-wireless-charging-dwarfing-every-iphone-apple-has-ever-shipped/

IO Interactive Confirms 007 First Light Runs 20 Hours, With No New Game+ But A HITMAN-Style Escalation Mode

An in-game scene from 007 First Light featuring a detailed architectural environment with statues and people, highlighted by an 'RTX ON' graphic in the bottom right corner.

IO Interactive's James Bond licensed game, 007 First Light, is now just three weeks away from its debut. As we got closer to the launch, the developers started revealing new details; now, YouTuber JorRaptor has reported that Gameplay Director Andreas Krogh confirmed the game's average length is around 20 hours. That's without counting theΒ Tactical SimulatorΒ mode (inspired by HITMAN's escalations), which will repurpose main story locations with added difficulty, restrictions, and online leaderboards, with new missions added post-launch. Notably,Β all cosmetic outfitsΒ (including pre-order and special edition ones) areΒ restricted to the Tactical SimulatorΒ and cannot be worn in the main campaign, where Bond's wardrobe […]

Read full article at https://wccftech.com/007-first-light-20-hours-no-new-game-plus-hitman-escalation-mode/

Intel Invests In Company That Is Building The World’s Most Powerful Quantum Processor, Driving 10,000 Qubits, 100x More Than Today

A person in a lab adjusts a complex quantum computing device suspended from above in a dimly lit laboratory setting.

Quantware is building the world's most powerful Quantum processor, and Intel is one of the investors behind it and the company's KiloFab project. Quantware's VIO-4K Quantum Processor Can Drive 10,000 Qubits, 100x More Than Today's State-of-the-Art Quantum Computers Quantware has raised $176 million to build the world's fastest and largest quantum processor to date, the VIO-4K. The company will also be building KiloFab, the largest dedicated quantum open architecture fab, as it anticipates strong customer demand, boosting its production capacity by 20x. In the announcement, Quantware secured new investors, including Intel Capital, In-Q-Tel, and ETF Partners, which are in addition […]

Read full article at https://wccftech.com/intel-invests-in-company-that-is-building-the-worlds-most-powerful-quantum-processor/

Exemplar Dev – AI-enabled developer platform for SRE and Day 2 operations


Exemplar provides a web and API-based hub for SRE and Day 2 operations by centralizing uptime monitoring, incident management, and self-service automation. It integrates directly with major cloud and productivity platforms to consolidate engineering workflows under a freemium model. It supports cross-platform integrations including AWS, GitHub, Linear, JIRA, and Grafana, and provides built-in SRE tools such as status pages, SSL tracking, and vendor monitoring. The platform offers flexible access through web, MCP, and API platforms.

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Woop AI – Unify audits, content, and competitor intel to rank higher in search


Woop solves one thing: Search Results. Analyze your website, competitors, and keywords to target what makes your product stand out. It generates actionable insights and executes them.

It has six features: Woop AI Chat, your SEO strategist on call; Deep SEO Analysis with every metric in one view; Site Architecture Map to expose what's invisible; AI Blog Generator structured for Google and readers; Keyword Intelligence to find gaps before your rivals do; and 1-Click Publishing to go live quickly.

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Renowide – Hire autonomous AI agents to run ads, finance, and operations


Renowide is a marketplace for trained AI agents. There are many AI agents now, and anyone can build one. But most are not helpful if they aren't trained enough or on the right data. So we made a place where developers list agents they have actually trained and earn 85% every time one gets hired. Businesses can hire them and stay compliant with laws like data residency and audit trails. Set a budget, approve proposed actions, and the agent runs 24/7. You can also embed an agent on your site or use one API key to access 200+ agents and 36 MCP tools. Currently, there are 200+ agents listed, 65 active hires, and free credits for early testers.

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Critical Apache HTTP/2 Flaw (CVE-2026-23918) Enables DoS and Potential RCE

The Apache Software Foundation (ASF) has released security updates to address several security vulnerabilities in the HTTP Server, including a severe vulnerability that could potentially lead to remote code execution (RCE). The vulnerability, tracked as CVE-2026-23918 (CVSS score: 8.8), has been described as a case of "double free and possible RCE" in the HTTP/2 protocol handling. This issue

DAEMON Tools Supply Chain Attack Compromises Official Installers with Malware

A newly identified supply chain attack targeting DAEMON Tools software has compromised its installers to serve a malicious payload, according to findings from Kaspersky. "These installers are distributed from the legitimate website of DAEMON Tools and are signed with digital certificates belonging to DAEMON Tools developers," Kaspersky researchersΒ  Igor Kuznetsov, Georgy Kucherin, Leonid

Google rolls out new data, experimentation and MMM tools to improve measurement

Google is rolling out new tools to help advertisers better understand performance across increasingly complex customer journeys.

What’s happening. As AI continues to transform campaigns, creatives and targeting, Google is introducing updates focused on data integration, experimentation and media mix modelling β€” all aimed at helping marketers turn fragmented signals into actionable insights.

Why we care. Automation has made it easier to run campaigns, but harder to understand what’s actually working. These updates make it easier to connect data, prove what’s actually driving results, and make smarter budget decisions across channels. As AI handles more of the execution, having strong measurement in place becomes the key differentiator for performance and growth.

Data is the starting point. Google is expanding its Data Manager to give advertisers a clearer view of how their data flows across platforms like BigQuery, HubSpot and Shopify.

A new map-based interface will help marketers visualise connections between data sources and identify gaps in tracking or configuration. At the same time, updates to the Google tag aim to simplify setup, allowing advertisers to upgrade existing tags without additional coding.

The goal: make it easier to unify signals and improve data quality β€” which directly impacts campaign performance.

Between the lines. Google is acknowledging a long-standing issue β€” advertisers struggle more with data setup and integration than with campaign execution itself.

By simplifying tagging and data flows, Google is trying to remove one of the biggest blockers to effective AI adoption.

Proving what actually works. Google is also introducing Meridian GeoX, a new geo-experimentation tool designed to measure incremental impact across regions.

Built on an open-source framework, GeoX feeds into Google’s broader Marketing Mix Model, Meridian, giving advertisers a more defensible way to validate performance β€” especially when presenting results to finance teams.

This signals a shift toward causal measurement, not just correlation.

Why it matters. As privacy changes reduce visibility and attribution becomes more complex, marketers are under pressure to prove impact. Tools like GeoX aim to provide that β€œground truth” β€” something many attribution models struggle to deliver.

Simplifying media mix modelling. To address the complexity of Marketing Mix Models (MMMs), Google is launching Meridian Studio β€” a Google Cloud-powered platform that helps teams build, customise and scale models more easily.

The focus is on operationalising MMMs, making them less resource-intensive and more accessible for enterprise teams managing large datasets.

What to watch:

  • Whether advertisers adopt MMMs more widely with simplified tools
  • How effective GeoX is in proving incremental impact
  • If improved data visibility translates into better campaign performance

Bottom line. Google is making a strategic shift: in an AI-driven world, better measurement β€” not just better automation β€” will determine who wins.

Microsoft is finally axing Windows 11’s MSN feed from widgets

Say goodbye to Windows 11’s unwanted MSN feed Microsoft has announced that it is finally getting rid of Windows 11’s MSN News widget feed. With new Windows Insider builds, the MSN News Widget is gone. Better still, the Widget feed will only open when clicked, preventing it from opening on mere mouse hover. Yes, accidental […]

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Apple Eyes Intel and Samsung Foundries for Chip Production in the U.S.

Companies like Apple are always seeking top-tier manufacturing for their Apple Silicon products, which range from the A-Series chips in iPhones and low-power MacBooks to the more powerful M-Series SoCs that power iPads and higher-end Macs. Manufacturing these custom processors has traditionally been handled by TSMC, but Bloomberg now reports that Apple has been in talks with both Intel Foundry and Samsung Foundry to manufacture some of its chips in the coming months. It has been known for some time that Apple is exploring Intel's 18A-P process design kits (PDKs). Apple has used version 0.9.1 of the PDK designed for Intel's 18A-P node. With performance, density, power, and other metrics meeting expectations, Intel could become Apple's source for advanced node production by 2027.

Additionally, Apple is reportedly waiting for Intel to release the 18A-P PDK version 1.0, which is on track to launch in the first half of 2026 or may have already been released to partners. Once available, Apple plans to start with the lowest-end M-series chip, used in MacBook Air and iPad Pro devices, as previously mentioned. This node is particularly interesting due to its performance characteristics, as the 18A-P can deliver a 9% performance increase at the same power level or achieve 18% power savings at the same performance level compared to the standard 18A. This is exactly what Apple is looking for. Coupled with better thermal conductivity, these designs should offer improved heat dissipation and performance compared to what Apple currently achieves with TSMC's 3 nm process in the M5 SoC.

(PR) NVIDIA DLSS 4.5 Comes to Star Wars: Galactic Racer, 007 First Light; DLSS Added to Dead As Disco and Conan Exiles

Each week, new games and apps integrating NVIDIA DLSS, NVIDIA Reflex, and advanced ray-traced effects are released or announced, delivering the definitive PC experience for GeForce RTX players. This week, Dead As Disco enters Early Access, and there are new looks at two highly anticipated, upcoming games: Star Wars: Galactic Racer, and 007 First Light.

STAR WARS: Galactic Racer Launches Worldwide On October 6th, Featuring DLSS 4.5 On GeForce RTX PCs & Laptops
Star Wars: Galactic Racer is a high-stakes reinvention of racing born in the lawless Outer Rim of the Star Wars galaxy. The Empire's grip on the galaxy has finally broken, and with its fall comes a new obsession: speed. As the New Republic struggles to rebuild, gambling, entertainment, and glory fuel a booming underground. Out of this chaos, the Galactic League is born: an unsanctioned racing circuit where syndicates sponsor pilots, fortunes are won and lost in seconds, and only the bold survive.

Valve Scrambles to Restock Steam Controller After Launch Batch Vanishes in Minutes, Promises Timeline Update β€œSoon”

A Steam Controller is displayed against a beige background with the text 'Steam Controller' above it.

Yesterday, Valve launched its Steam Controller (2026), the follow-up to its 2015 predecessor and an improvement based on the years of learning Valve took from developing that first controller, to the Steam Deck, and now this latest gamepad. The launch went about as well as you would hope if you're Valve. The 'Buy Now' button went live on Steam, the gamepad shot up to the top of the best-selling charts, and it sold out within minutes. The unfortunate part of that last bit was that it seems Valve wasn't fully prepared for a complete sell-out of the device. In an […]

Read full article at https://wccftech.com/valve-steam-controllers-stock-update/

Battlefield 6 Season 3 Lands Next Week With Two Revamped and Beloved Maps From Past Games Entering the Fray

The promotional image for 'Battlefield 6 Season 3' depicts soldiers in combat gear against a mountainous warzone backdrop, with the text 'Battlefield 6 Redsec Season 3' prominently displayed.

After Season 2 of the best-selling game in 2025 was delayed, causing a great deal of strife within the game's community, EA and Battlefield Studios aren't allowing for the same gap between Season 2 and Season 3 of Battlefield 6. The new season will arrive next week on May 12, 2026, and the studios just debuted our first look at the new season and a tease at what will be the largest map in the game when it arrives with the return of the Railway to Golmud. Season 2 arrived back on February 17, making it a more reasonable 12-week […]

Read full article at https://wccftech.com/battlefield-6-season-3-gameplay-trailer-debut/

Arm and AMD Poised to Eat Intel’s Lunch in Agentic AI Era, Analyst Warns, as CPU Core Counts Could Jump 5x Per GPU

An ARM chip displayed in close-up with a gradient lighting effect.

The growth in agentic AI software will lead to high demand for CPUs in the AI era, believes investment bank UBS. In an investment note, the bank explains that agentic AI increases the workload for processors. It adds that this workload typically favors firms that offer chips with higher cores and are able to cater to power efficiency. As a result, UBS outlines that in the era of agentic AI workloads, chips from Arm and then AMD are slated to benefit the most, with Intel also benefiting as the total addressable market (TAM) grows. Agentic AI Workloads To Favor CPUs […]

Read full article at https://wccftech.com/arm-and-amd-poised-to-eat-intels-lunch-in-agentic-ai-era-analyst-warns-as-core-counts-could-jump-5x-per-gpu/

PlayStation 6 Won’t Be Limited By Handheld In Xbox Series S Fashion, As RAM Difference Is Reportedly Less Than 30%

A sleek, futuristic design of the Sony PlayStation 6 console is displayed next to the 'PS6' and 'PlayStation.6' logos, illuminated by blue lighting.

Although an official announcement has yet to be made, leaks from multiple reliable sources have made it clear that the PlayStation 6 will launch alongside a handheld system that should be more than capable of running current and next-generation games. However, much like the Xbox Series S did with the Xbox Series X and possibly the entirety of the current console generation, there is the real possibility this portable system could hold back the home console, especially with mandatory support. According to known leaker Moore's Law is Dead, who first leaked the specs for Sony's next-generation systems, the chances of […]

Read full article at https://wccftech.com/playstation-6-wont-be-limited-by-handheld-xbox-series-s-fashion/

NVIDIA Gives Devs More Tools To Integrate RTX & AI Features – TensorRT for Unreal Engine Delivers 50% Boost, ComfyUI Made Easy On Any RTX GPU

The GeForce RTX graphics card is displayed between large letters 'RTX' and 'AI' with green light beams in the background.

NVIDIA has expanded its RTX & AI feature set with more capabilities provided to developers for integration within their latest apps, including games. NVIDIA Bets Big on Its "AI PC" Ecosystem With RTX GPUs, Provides Devs With New & Improved Tool Sets The NVIDIA RTX and AI PC technologies are one of the industry's most advanced tool sets offered to developers. These tools make integration of the latest features and capabilities in apps & games easier than ever. Today, NVIDIA has announced more integrations that help developers create next-gen experiences. Last month, NVIDIA rolled out its DLSS 4.5 SDK, allowing […]

Read full article at https://wccftech.com/nvidia-gives-devs-more-tools-to-integrate-rtx-ai-features/

Subnautica 2 and Forza Horizon 6 Headline the First Batch of Xbox Game Pass Games for May 2026

A promotional image for 'Forza Horizon 6' featuring a red sports car drifting on a road with cherry blossoms and a mountain landscape in the background.

Xbox has unveiled the first batch of Xbox Game Pass games that'll hit the service in May 2026, with two of 2026's biggest releases set to arrive on day one for Game Pass Ultimate subscribers. Those games are, of course,Forza Horizon 6 and Subnautica 2, as one of the most anticipated first-party Xbox Game Studios' game releases and the most wishlisted game on Steam pair up on the same subscription service. They aren't the only two games entering the service in the first half of May, of course. An additional seven games are joining the service, with five out of […]

Read full article at https://wccftech.com/xbox-game-pass-games-may-2026-forza-horizon-6-subnautica-2/

Micron’s New 245 TB SSD Crushes HDDs With 84x Better Energy Efficiency, Slashing Data Center Rack Counts by 82%

Three Micron 6800 ION SSDs are displayed in different form factors, with capacities labeled as 122.88TB for the E3.S, 245.76TB for the E3.L, and 245.76TB for the U.2 model.

Micron has just released the highest capacity and commercially available SSD to date, its 6600 ION, with a capacity of 245 TB. You Can Practically Fit Anything You Want on Micron's 245 TB "6600 ION" SSD, but These Still Aren't Enough For Data Centers Press Release: Micron Technology, Inc. (Nasdaq: MU), today announced it is now shipping the 245TB capacity MicronΒ 6600 ION SSD, the world’s highest capacity commercially available SSD. The drive marks a major step forward in rack-scale storage density for data centers and is designed to support AI, cloud, enterprise, and hyperscale workloads, including next-generation AI data lakes […]

Read full article at https://wccftech.com/micron-6600-ion-ssd-the-worlds-highest-storage-capacity-245-tb/

Conan Exiles Enhanced Delivers a Massive UE5 Overhaul to the Popular Survival Game, Out Now for Free on Steam

A warrior stands on a cliff overlooking a vast desert landscape and a fortified city beneath the title 'Conan Exiles Enhanced'.

Funcom has released a massive free update for Conan Exiles players with Conan Exiles Enhanced, a new update that overhauls the game and brings it to Unreal Engine 5. Announced last month, the update introduces UE5's Lumen Global Illumination lighting system, nanite geometry, virtual shadow maps, and an improved terrain for a significant visual overhaul. It's an update that is meant to celebrate the popular survival game as it nears its eight-year anniversary on May 8, 2026, though it's not a celebration for all of the 15 million+ players who've stepped into the Exiled Lands and the Isle of Siptah […]

Read full article at https://wccftech.com/conan-exiles-enhanced-massive-ue5-overhaul-out-now-for-free-on-steam/

007 First Light Won’t Pull A Borderlands 4 On Switch 2, as Game Already Runs On The System

A character from the game 007 First Light standing in a tropical setting with lush greenery and potted plants in the background.

007 First Light is launching on PC, PlayStation 5, and Xbox Series X|S later this month, but Nintendo Switch 2 users will have to wait a little longer to experience James Bond's new gaming adventure. While the lack of a solid release window beyond a generic Summer has some worried the game has only been delayed to be canceled, IO Interactive CEO Hakan Abrak confirmed this won't be the case. β€œIt’s running on the Switch 2. We just want to make sure it’s good as it can be. I don’t want to hear it wasn’t a good version,” Abrak said […]

Read full article at https://wccftech.com/007-first-light-won-t-pull-borderlands-4-switch-2/

Intel Places Huge Order For Equipment Related To Advanced Packaging Production, Signaling Huge Interest in EMIB

Intel has placed a massive order at Taiwanese manufacturers to secure advanced packaging equipment, which will be used for its EMIB plans. Intel Bets Big on EMIB, As The Company Has Placed A Huge Order To Secure Advanced Packaging Equipment From Taiwan EMIB, the advanced packaging solution and alternative to TSMC's CoWoS, has been making headlines for some time now. The packaging technology is gaining lots of momentum as potential customers line up to utilize the tech for their upcoming chips, mainly for AI purposes. This demand has now led Intel to go after Taiwanese manufacturers to secure the equipment […]

Read full article at https://wccftech.com/intel-places-huge-advanced-packaging-equipment-order-signaling-huge-emib-interest/

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China-Linked UAT-8302 Targets Governments Using Shared APT Malware Across Regions

A sophisticated China-nexus advanced persistent threat (APT) group has been attributed to attacks targeting government entities in South America since at least late 2024 and government agencies in southeastern Europe in 2025. The activity is being tracked by Cisco Talos under the moniker UAT-8302, with post-exploitation involving the deployment of custom-made malware families that have been put

First full Dutton Ranch trailer confirms Yellowstone John Dutton subplot in 'heartbreaking' new scenes β€” but it's Annette Bening's 'grizzly in Gucci' we should be paying attention to

Yellowstone spinoff Dutton Ranch has dropped its first full trailer β€” and while it's set up a John Dutton legacy subplot, it's not the most interesting thing about the first look.

ChatGPT ads show strong early CTRs β€” but scale is still the question

ChatGPT growth

Initial reports from SimilarWeb indicate ChatGPT ads are outperforming traditional benchmarks on engagement β€” but with limited inventory and small-scale tests, it’s too early to call this a long-term trend.

What’s happening. According to early analysis, ads appearing in ChatGPT conversations are generating strong click-through rates vs Display and Podcast channels, likely driven by high-intent user queries and the native way ads are integrated into responses.

Unlike traditional search ads, these placements appear directly within conversational answers, making them feel more contextual and less disruptive.

Why we care . If these early CTRs hold at scale, ChatGPT could become a serious performance channel β€” especially for advertisers looking to reach users at the moment of intent.

But there’s a catch: inventory is still limited, and early performance often looks better before wider rollout introduces more competition and variability.

Between the lines. High CTRs don’t necessarily mean high performance. Conversion quality, cost efficiency and scalability will ultimately determine whether ChatGPT ads can compete with established platforms like Google Ads.

There’s also the novelty factor β€” users may be more likely to engage simply because the format is new.

Zoom in. Some categories are already showing stronger signals than others.

Mother’s Day-related prompts are far more likely to trigger adsβ€”about three times more than averageβ€”because they signal strong purchase intent, with brands like Etsy, Nordstrom and flower retailers already showing strong visibility.

What to watch:

  • Whether CTRs hold as inventory expands
  • How conversion rates compare to search and social
  • If pricing models evolve beyond early testing phases

Bottom line. ChatGPT ads are off to a strong start on engagement β€” but until scale, cost and conversion data catch up, advertisers should treat this as a promising test channel, not a proven one.

Dig deeper. Advertising in AI: Insights from Real User Behavior

The 10-gate AI search pipeline: Find where your content fails

The 10-gate AI search pipeline- Find where your content fails

The AI engine pipeline has 10 gates between your content and a recommendation:Β 

  • Discovered.Β 
  • Selected.Β 
  • Crawled.Β 
  • Rendered.Β 
  • Indexed.Β 
  • Annotated.Β 
  • Recruited.Β 
  • Grounded.Β 
  • Displayed.
  • Won.Β 

Confidence at each gate multiplies, which means your worst gate sets your ceiling, and a single near-zero anywhere in the chain drags the whole result down with it.

That dynamic leads to a simple rule. The β€œStraight C” principle: in any multiplicative system, the weakest stage sets the ceiling for the entire system, and the highest-leverage fix is always the near-zero, not the near-perfect.

Brent D. Payne nailed it in Sydney in 2019: β€œbetter to be a straight C student than three As and an F.” Gary Illyes had been sketching out Google’s multiplicative ranking model, and I scribbled the lot from memory on split beer mats while everyone else went to the bar for another round. The principle stuck with me even though the beer mats didn’t.

Applied to the 10-gate pipeline, the principle makes the work order obvious: find your F grades, fix them first, then find your D grades, and only then worry about pushing your other gates from C to B to A. Below, I’ll walk you through how to identify the weak gates and prioritize them by scope.

The pipeline runs in two phases with different logic

Phase 1 (discovered through indexed) is infrastructure- and bot-centric. It’s mostly pass or fail: either the system has your content, or it doesn’t. The fixes are technical and well-documented: sitemaps, structured data, rendering, and quality signals.

Phase 2 (annotated through won) is competitive and algorithm-centric. Your content is measured against every alternative the system has for the user’s needs.

Passing all five gates in Phase 1 means the system has your content in stock. Winning Phase 2 end to end means the system chooses you over your competition.

Each stall pattern points to its fix

Fix what’s weak. In DSCRI, the fixes are mechanical, and success is relatively easy to measure.Β 

In ARGDW, the fixes are less obvious, more indirect, and the cause-and-effect relationship is harder to demonstrate. That’s why so many brands and practitioners focus too much on mechanical fixes and not enough on competitive ones.

Each of the 10 gates is a place where the pipeline can stall. These are some suggestions, absolutely not exhaustive: use the strategies you already know, too.

No.Gate nameStallFirst-party (Entity Home Website)Second-party (semi-controlled)Third-party (independent)
1DiscoveredBots never find the contentSitemaps, IndexNow, internal linking, and inbound linksLink from your Entity Home Website with clear anchor textOutbound links from owned properties and second-party content
2SelectedFound but ignoredInternal links, inbound links, anchor text, content around links, and Publisher and Author N-E-E-A-T-TAnchor text, content around the link, and link back to your Entity Home for contextOutbound links from owned properties and second-party content, anchor text, and content around the link
3CrawledRetrieval failsServer performance, redirect chains, pruning, and canonicalsChoose reliable platforms; keep URLs clean and stablePrioritize coverage on sites with strong crawl reputation
4RenderedRetrieved, but the system can’t process itServer-side rendering, reduce external resources, and JavaScript disciplineUse platform-native formatting; avoid embeds that block renderPrioritize coverage on properly rendered sites
5IndexedRendered, but not storedSite structure, content quality, pruning, and canonicalizationContent quality and original perspectivesPrioritize coverage on fully indexed sites
6AnnotatedInaccurate, low-confidence annotationsHTML5, structured data, schema markup, site structure, content quality, and unambiguous entity signalsUnambiguous entity signals, and link to your Entity Home for disambiguationOutreach to clarify entity references, clear anchor text from your owned properties and second-party content
7RecruitedMissing from one or more layers of the Algorithmic TrinityProvide what each layer wants: recency, originality, clarity, information gaps, helpful framing, etc.Fresh perspectives, original content, and regular updatesOutreach for coverage and updates from news, trade, and industry sites
8GroundedNot selected as a reference for the topic (not Top of Algorithmic Mind)Entity identity optimization, Publisher and Author N-E-E-A-T-T, and explicitly connect claims to proofConsistency of identity, credibility signals, and link claims to proofOutreach for citations from authoritative sources, and build N-E-E-A-T-T through coverage
9DisplayedNot chosen as part of relevant answers in the funnelClose the Framing Gap at each UCD layer, improve brand N-E-E-A-T-TFrame content to match each UCD layerOutreach for coverage that closes the Framing Gap, improve N-E-E-A-T-T through external corroboration
10WonThe page was the recommendation, but didn’t get the click, the citation, or the actionWrite copy, titles, and descriptions that are easy for the algorithm to extract intact; frame claims so the algorithm can respect the brand narrative without rewriting it; educate the algorithm on the brand narrative so it doesn’t distort itUse platform fields the algorithm will lift verbatim (titles, summaries, intros), and keep brand narrative consistent across every propertyBrief publishers and partners on your brand narrative so coverage frames claims the way you’d frame them yourself, and correct distorted coverage at source

Reading the table: Across the rows, infrastructure fixes (Gates 1 to 5) are specific, technical, and often binary, while competitive fixes (Gates 6 to 9) point at larger bodies of work (graph presence, proof connection, and framing gap closure) that are strategic rather than technical.Β 

Down the columns, your direct leverage drops as ownership drops:

  • On first-party, you can fix anything.
  • On second-party, you control content but not infrastructure.
  • On third-party, your only real moves are outreach and the links you point at the property.Β 

The further into the pipeline the stall sits, and the further from the entity home website it sits, the more the fix becomes about positioning rather than engineering.Β 

You can buy your way through DSCRI. You have to earn your way through ARGD. Won is its own case. By the time the algorithm reaches won, it has either understood your brand narrative or it hasn’t.Β 

If it has, it respects your titles, your descriptions, and your framing, and the click or citation lands the way you wanted. If it hasn’t understood you fully, it rewrites you, and the rewrite won’t be your framing. Assuming your copywriting is top-notch, that’ll lose clients you should have won.

Educating the algorithm on the brand narrative is the work that decides which of those two outcomes you get, and the work happens across your digital footprint, over time (ongoing), and at every gate.

Work outside-in, because most of what you need already exists

The pipeline runs at three scopes simultaneously β€” per item, sitewide, and web wide. Every gate operates at all three. You can’t work on them simultaneously, which means the order you pick is the single biggest decision in the project, and most brands pick the wrong one because they’re watching their competitors instead of the structure.

Here’s a simple fact most brands miss: most of what you need is already in place.Β 

  • You already have claims (you own a website, you’ve published positioning, you’ve explained who you are and what you do).Β 
  • You already have proof (clients have written testimonials, journalists have covered you, partners have referenced you, conferences have programmed you).Β 

The two layers exist, they’re just not connected. Joining the dots between existing claims and existing proof is the biggest single piece of leverage available to almost any brand.Β 

Almost nobody is doing it systematically because they’re too busy creating new content from scratch. When I say β€œjoin the dots,” that means both bi-directional linking and framing (which I covered in β€œThe framing gap: Why AI can’t position your brand”).

That insight reorders the work. The right sequence is outside-in, and it lines up with claim, prove, and frame at the scope level.

Sitewide first

Get your claims structurally consistent at scale. Templates make it easy for bots to digest your site only if they’re consistent. Get the templates right, and the content taken as a whole reads clearly.Β 

Make sure the categorization is logical, the schema is uniform, the internal linking pattern is predictable, and the HTML5 is built to help bots perform chunking that produces high-confidence, well-bounded representations of every part of every page.Β 

Get the templates wrong, and the algorithms annotate everything with low confidence because the chunking was bad, the categorization was illogical, and the structural signals contradicted each other. That’s a sitewide weakness that the content carries through. This is cascading confidence at scope level.

Content is the input, context is what the templates supply, and confidence is what the system produces when context is consistent enough to make sense of the content. Start at the site level because that’s where the cascade either begins clean or collapses before it starts.

Dig deeper: The funnel flip: Why AI forces a bottom-up acquisition strategy

Web-wide second

Connect the dots to the existing proof. Once your owned property is making consistent, machine-legible claims, the second- and third-party footprint is where those claims get corroborated.Β 

The work here is mostly auditing, not creating: independent journalists who’ve already covered you, client testimonials sitting on client domains, conference programs that name you, partner mentions, and third-party reviews that already exist.Β 

This is the prove layer, and the leverage is enormous because your competitors are mostly not doing it. They’re watching each other’s websites while the independent layer that actually decides who AI recommends sits unattended on the open web. So, update what you can, and insert bi-directional links strategically to β€œconnect the dots physically.”

Per item last

Frame the connection between claim and proof. Once sitewide claims are clean and web-wide proof is surfaced, it’s time to bring it all together in individual items.Β 

Per-item work builds the relational bridge between specific claims and the evidence. It’s up to you to provide the interpretive frame that tells the algorithms how to read the connection and closes the framing gap one page at a time.Β 

Framing only earns its full return once the two layers underneath are solid, because the frame is the connection between things that already exist, and there’s nothing to connect if the claim is incoherent or the proof hasn’t been surfaced.

Fix the earliest broken gate first, or the fix downstream does nothing

The pipeline is sequential. Each gate’s output is the next gate’s input.Β 

First job: get content flowing through every gate without an absolute fail at any point. If discovery is broken, improving your annotation does nothing because your content never reaches annotation.Β 

The rule is simple: find your earliest failing gate, fix it, then re-measure everything downstream on the improved signal. Fixing gates out of order wastes budget because the bottleneck hasn’t moved. I filed a patent for the technical implementation of this principle, but the principle itself doesn’t need the patent β€” it’s how any sequential system works.

Once nothing is absolutely failing, start fixing the weakest gates one by one, from weakest to strongest, to maximize the effect of each fix on the signal that flows through everything downstream.Β 

If rendering drops 50% of your useful content, every downstream gate inherits the damage, no matter how strong your competitive positioning is. Push that up to 100%, and you’ve doubled the signal for everything that follows.

Below are potential stalls at each gate (single page) with examples of fixes.

No.StallProblemPossible fix
1Not DiscoveredOrphaned article about your brand on Poodle Parlours in Paris MonthlyCreate a dedicated page on poodleparlour.paris with a TL;DR of the article (use the opportunity to close the Framing Gap), add the publication name, author, date, and an outbound link to the article
2Not SelectedThe 600th episode of your podcast on your website is ignored by bots despite a link from the paginationLink to it from the homepage, make the anchor text explicit (not β€œlisten here”), and add the link to the YouTube version description
3Not CrawledPage load time is slow at peak timesUpgrade hosting and use a CDN
4Not RenderedSchema isn’t being ingested by the LLM botsMove schema inline, or, if that isn’t possible, add the same data to an HTML table on the page
5Not IndexedRendered, but not storedSite structure, content quality, HTML5, and schema markup
6Badly AnnotatedInaccurate, low-confidence annotationsHTML5, structured data, schema markup, site structure, content quality, and unambiguous entity signals
7Not RecruitedMissing from one or more layers of the Algorithmic TrinityProvide what each layer wants: recency, originality, clarity, information gaps, helpful framing, etc.
8Not GroundedNot selected as a reference for the topics (not Top of Algorithmic Mind)Entity identity optimization, Publisher and Author N-E-E-A-T-T, and explicitly connect claims to proof
9Not DisplayedNot chosen as part of relevant answers in the funnelClose the Framing Gap at each funnel layer (Understandability, Credibility, Deliverability), and improve brand N-E-E-A-T-T
10Not WonThe page was the recommendation, but the algorithm rewrote your title and descriptionImprove brand Understandability of the brand narrative and framing, tighten the title, description, and intro so the algorithm extracts your version intact rather than rewriting it; these remain the most visible elements at the zero-sum moment in AI

Reading the table: gate-by-gate example issues at item level. I provide some suggested solutions for each. You’ll see that many of the fixes are actions you’d take at sitewide or web-wide scope, which is the point.Β 

Scope determines whether the fix touches one URL or thousands, but the underlying mechanism at each gate is identical. Per-item work is where the fixes get specific, but the patterns repeat.

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The authoritative entity advantage compounds across the competitive gates

One strategy will improve your grade at almost every gate in the AI engine pipeline: entity optimization.Β 

When your brand entity is fuzzy across the three graphs (document, concept, and entity), actively optimizing the entity identity improves clarity, focus, and confidence at almost every gate.

But the advantage you’ll gain isn’t uniform: at the infrastructure gates it does little, but from annotation onward, it will make a huge competitive difference.

Here’s the authoritative entity advantage at each pipeline gate.

No.StallThe authoritative entity advantage
1Not discoveredMarginal. A recognized entity in an outbound link from a third party is slightly easier to identify and trace, but discovery itself is infrastructure-driven.
2Not selectedSignificant. A recognized, trusted entity in anchor text (or near the link) increases the probability of selection.
3Not crawledNone. Crawling is purely server, redirect, and rate-limit mechanics.
4Not renderedNone. Rendering is purely technical processing.
5Not indexedModerate. Entity clarity helps the system make canonicalization and deduplication calls with confidence; fuzzy entities produce fuzzy storage decisions.
6Badly annotatedMajor. Entity confidence is the foundation of accurate annotation. A fuzzy entity produces low-confidence, often inaccurate annotations across every dimension. A clear entity produces clean, high-confidence annotations.
7Not recruitedMajor. Recruitment into the entity graph, document graph, and concept graph is entity-driven. Clear entities get recruited β€” fuzzy ones get passed over for clearer alternatives.
8Not groundedMajor. Top of algorithmic mind is entity-driven: topical ownership, N-E-E-A-T-T, knowledge graph presence, and more. The system grounds in references it trusts.
9Not displayedSignificant. Entity recognition reduces hedging at display. The system speaks confidently about entities it understands well and hedges on the ones it doesn’t.
10Not wonMajor. Entity confidence decides whether the algorithm respects your brand narrative or rewrites it. High confidence means titles, descriptions, and framings get extracted intact. Low confidence means the algorithm fills in the gaps from training data, and that won’t be the narrative you carefully crafted.

Reading the table: entity advantage is zero or marginal at Gates 1 to 5 (infrastructure), then carries the heaviest load through Gates 6 to 9 (the competitive phase). At won, it’s the mechanism that decides whether the algorithm respects your brand narrative or rewrites it.

This is the most underrated insight in the whole diagnostic. Optimizing any single gate gives you one gate’s worth of improvement. Optimizing the entity gives you compounding improvement across all five gates from annotated through won, which is why entity-led optimization outperforms page-led or keyword-led optimization in AI search.

The authoritative entity advantage names that compounding effect, and it’s the structural reason brands whose entities remain fuzzy pay a confidence tax at every competitive gate.

Before you create anything new, audit what you already have

Once you know which gate is failing, the first question to ask yourself isn’t β€œwhat do I need to create?” It’s β€œwhat do I already have that would fix this?” 

The content on your website already makes most of the claims you need, but they are not presented clearly and consistently. Then, all brands have more existing proof than they’re fully leveraging.

Look at things like conference programs, client case studies, trade publications, podcasts, social media, reviews, and third-party mentions. There might be a lot that you have never explicitly connected back to your brand.

Audit-first beats create-first on every metric that matters. Audit-first is cheap and fast. Create-first is expensive and slow.

The diagnostic tells you which gate needs the work, the audit tells you what you already own that could do the work, and the audit also tells you where the genuine gaps are, so when you do create something new, you’re filling a gap the diagnostic identified rather than guessing.

That principle drives the temporal triad: ROPI, ROI, ROFI.

The temporal triad turns the diagnostic into a working plan: ROPI, ROI, and ROFI

  • Return on past investment (ROPI) is the audit-first work itself: linking existing claims on your website to existing proof scattered across your digital footprint so the assets you’ve already paid for start paying you back. It’s the cheapest, fastest, and almost always the highest-leverage move available, because the asset has already been built and you’re paying only for the connection.
  • Return on investment (ROI) is the present-tense work: expanding on content that’s already live, filling the gaps the audit reveals, and creating new pieces in the short term to support what you’re doing today. This is the layer most brands jump to first, and it’s the most expensive of the three when run in isolation, because new creation without ROPI underneath means you’re paying full price to build assets that are already partially in place.
  • Return on future investment (ROFI) is the planning layer, and it’s where brand strategy and pipeline strategy converge. If you have a clear sense of where the business is going (which categories you’ll own in three years, which positioning you’ll claim, which framings you’ll need supporting evidence for), you can plant seeds today that won’t serve you this quarter but will be load-bearing in 12 or 24 months.

At my company, we plant seeds constantly: claims and framings published now that aren’t doing visible work today but will be the corroborated proof we’ll need when the next phase of our long-term strategy rolls out. The brand that runs ROFI consistently is shaping the frame against which competitors will be measured in the future.

Because you’re educating and training the algorithms, ROFI actually influences the criteria by which the market will judge you in your favor.

Three time horizons for your content (wherever it lives online): ROPI extracts value from what you’ve already built, ROI improves the present, and ROFI engineers the future.

The same diagnostic works across every AI engine

The 10 gates describe what search engines, assistive engines, and assistive agents actually do, in order, every time they decide whether to recommend you.Β 

Crawl, index, rank was the right model for a 1998 search engine. It hasn’t been the right model for a long time. The brands that are still optimizing for three steps when the systems run on 10 are optimizing for a model that the engines don’t use.

This isn’t my framework. It’s the engines’ framework.

The engines don’t care what you find easy to measure, fun to do, or impressive at the next conference. They care whether your content survives all 10 gates with high confidence at each, and they reward the brands that build for the gates with citations, recommendations, and the actions that follow.

So treat and run it like a system. Fix your F grades first and your D grades next. Work outside-in because that’s where the leverage already lives, and watch the rest compound on top of work you’ve barely had to pay for.Β 

Follow the system, and AI search pays you back, year on year, engine after engine, long past the lifespan of any acronym fashion.


This is the 12th piece in my AI authority series.Β 

Scalpers target Valve’s Steam Controller – Sells out in minutes

Valve’s Steam Controller has been targeted by Scalpers Valve’s Steam Controller was released yesterday, and it didn’t take long for it to sell out worldwide. To the surprise of no one, the controller has started popping up on eBay, with sellers trying to take advantage of Valve’s limited stock of its new PC-optimised gamepad. Scaplers […]

The post Scalpers target Valve’s Steam Controller – Sells out in minutes appeared first on OC3D.

Apex Legends patched because AMD Ryzen X3D CPUs were fast enough to break the game

Apex Legends’ Overclocked update includes performance fixes for AMD’s Ryzen X3D CPUs Respawn Entertainment has confirmed that fast CPUs are causing stutters in Apex Legends, with AMD’s Ryzen X3D CPUs particularly prone to this issue. With the game’s newly released β€œOverclocked” update, improvements have been made to Apex Legends’ physics calculations to prevent these issues […]

The post Apex Legends patched because AMD Ryzen X3D CPUs were fast enough to break the game appeared first on OC3D.

(PR) Mionix Announces the US$300 Avior Air Carbon Fiber Mouse

Mionix today announces AVIOR AIR CARBON FIBER, a limited-edition wireless gaming mouse and the first wireless gaming mouse from Mionix. Developed over more than two years, AVIOR AIR CARBON FIBER marks the comeback of Mionix with a completely new AVIOR body, handmade carbon fiber shell, and a new wireless platform built around Nordic Semiconductor's nRF54H20 chipset.

Designed as a flagship ultralight wireless FPS mouse, AVIOR AIR CARBON FIBER introduces a new rear-placed hump, back-loaded body shape optimized for claw, fingertip, and hybrid grip players. The new body replaces the previous AVIOR design, moving away from its balanced-placed hump profile to create a more specialized shape for FPS gamers who want precision, control, and fast repositioning.

(PR) Industry-Leading 245 TB Micron 6600 ION Data Center SSD Now Shipping

Micron Technology, Inc., today announced it is now shipping the 245 TB capacity Micron 6600 ION SSD, the world's highest capacity commercially available SSD. The drive marks a major step forward in rack-scale storage density for data centers and is designed to support AI, cloud, enterprise and hyperscale workloads, including next-generation AI data lakes and cloud-scale file and object storage. The 245 TB Micron 6600 ION E3.L requires 82% fewer racks to achieve equivalent raw storage capacity compared to HDD-based deployments. Built with Micron G9 QLC NAND that is at least one generation ahead of any competing QLC used in data center SSDs, the 245 TB Micron 6600 ION redefines high-capacity data center storage. Customers can now store and process significantly more data in far less space, while reducing power and cooling demands without sacrificing the performance required for large-scale, data-intensive workloads.

"AI workloads are driving massive growth in shared data, continuing the shift of data center storage share from HDDs toward SSDs. With 245 TB in a single SSD, the Micron 6600 ION makes solid state storage the clear choice for modern data centers," said Jeremy Werner, senior vice president and general manager of Micron's Core Data Center Business Unit. "This breakthrough capacity gives data center operators a critical new lever to improve rack-level total cost of ownership, especially as power availability becomes a defining constraint for AI infrastructure scale."

(PR) ADATA Celebrates 25th Anniversary as World's Second-Largest DRAM and SSD Manufacturer

In the fast-paced world of hardware, longevity is the ultimate benchmark of quality. As ADATA Technology celebrates its 25th anniversary, we reflect on a journey that transformed a visionary startup into a global titan. For the international tech community, our history is not just a series of dates - it is a 25-year track record of stability, innovation, and the relentless pursuit of reliability.

Innovation catches the eye, but reliability keeps the world moving. For a quarter-century, ADATA has served as the "Invisible Hero" behind the world's most ambitious digital breakthroughs. Whether powering professional workstations or safeguarding personal data, ADATA provides the stable foundation that makes inspiration possible. We believe that to truly inspire, technology must first be dependable.

(PR) Lenovo's New ThinkPad Headset Uses Ceva Spatial Audio

As hybrid work continues to blur the line between productivity and entertainment, Lenovo is betting that better audio, not just better video, can make digital experiences feel more natural across the board. Ceva, Inc., today announced that Lenovo has selected its RealSpace spatial audio software for its new ThinkPad Dual-Mode Wireless ANC Foldable Headset 8550 (Aura Edition).

The 8550 headset is designed to recreate the sensation of being physically present, whether listening to music, watching a movie, or playing a game. Instead of a traditional stereo experience, audio is rendered in a virtual 3D space that remains anchored in place. As users turn their head, sound stays fixed in the environment, just as it would in the real world, creating a more natural and immersive listening experience.

(PR) Bose Reimagines Home Audio with New Lifestyle Collection

Today, Bose unveils the Lifestyle Collection, a reimagined approach to home audio designed to elevate the listening experience without sacrificing convenience. The lineup includes a wireless smart speaker, an immersive soundbar, and a powerful subwoofer, all built with Bose's most advanced proprietary audio technologies and engineered to work together across flexible configurationsβ€”from a single space to multiple roomsβ€”to deliver high-quality sound. Using Google Cast or Apple AirPlay, stream audio directly from any platform and group speakers seamlesslyβ€”including those from other manufacturers. Crafted with premium materials, the new collection comes in three timeless finishes to complement any space, and an updated Bose app enables one of the simplest setup experiences in home audio.

The Bose Lifestyle Ultra Speaker ($299), the Bose Lifestyle Ultra Soundbar ($1,099), and the Bose Lifestyle Ultra Subwoofer ($899) will be available starting May 15th and can be preordered today at Bose.com. The Lifestyle Collection comes in Black or White Smoke, and the Lifestyle Ultra Speaker is also available in limited-edition Driftwood Sand ($349), a soft beige reminiscent of fine upholstery, featuring a solid white oak base that's destined to age beautifully over time.

Horizon Hunters Gathering to Host its Second Playtest in May With New Hunters, Story Content, While Dialing Up the Difficulty

A character battling a robotic creature in the game 'Horizon Hunters Gathering' amid a vibrant, rocky landscape.

Guerrilla Games' upcoming multiplayer spin-off of its mainline open-world Horizon series, Horizon Hunters Gathering, is set to have its second closed beta playtest later this month, from May 22-25, 2026. The closed playtest adds two new characters for players to try out, a new story mission from the game's narrative, a new region to explore, and an increased challenge with more difficult missions and changes to one of its core game modes. The game's first closed playtest, which, just like this upcoming one, you'll need an invite to participate in, took place at the cross between February and March of […]

Read full article at https://wccftech.com/horizon-hunters-gathering-closed-beta-playtest-may-2026/

Teamgroup Pushes Elite DDR5 to 8000 MT/s at Just 1.1V, Squeezing JEDEC-Compliant Speed Out of Mainstream Memory

TeamGroup DDR5 Elite Plus memory modules are shown with '8000 MT/s' speed specification.

Teamgroup has released its latest Elite DDR5 memory modules featuring high speeds of up to 8000 MT/s, which are ready for next-gen platforms. Next-Gen Platforms Will Support Some Crazy High-Speed DDR5 Memory & Teamgroup Is Ready With Its Elite Series Offering Up To 8000 MT/s Transfer Rates Press Release: Global memory leader Team Group Inc. continues to advance product performance with the introduction of new high-frequency specifications for its ELITE PLUS DDR5 and ELITE DDR5 desktop memory modules. Both products deliver speeds of up to 8000 MT/s and operate at 1.1V with CL56-56-56-128 timings, fully compliant with JEDEC standards. Designed […]

Read full article at https://wccftech.com/teamgroup-elite-ddr5-8000-mtps-1-1v-jedec-compliant-speed-mainstream-memory/

Intel PC Platform Roadmap On-Track To Tackle AMD With Nova Lake, Razor Lake, Titan Lake & Moon Lake CPU Lineups

Intel PC Platform Roadmap On-Track To Tackle AMD With Nova Lake, Razor Lake, Titan Lake & Moon Lake CPU Lineups

Intel has accelerated its PC roadmap, with several chips including Nova Lake, Razor Lake, Titan Lake & Moon Lake on track to tackle AMD. Intel To Offer Four PC CPU Families In The Next Two Years As It Positions Its Lineup To Compete Aggressively Against AMD, Apple & Qualcomm Chipzilla is going aggressive not only on the Foundry front, but also in its PC business as it remains on track to offer four diverse chip families in the next two years. This shows heightened confidence at Intel as its PC platform execution not just accelerates, but also gets back on […]

Read full article at https://wccftech.com/intel-pc-platform-roadmap-on-track-to-tackle-amd-nova-lake-razor-lake-titan-lake-moon-lake-cpus/

Samsung Only Being Seen As A Backup Option For TSMC Instead Of Viable Alternative, Companies Only Opening Doors Due To Access To 2nm Technology

Samsung has much to prove before becoming a viable alternative to TSMC

The AI boom has resulted in TSMC battling to increase its manufacturing capacity for clients to fulfill 3nm chip orders, leaving a massive opportunity for Samsung to capitalize on. However, even though the Korean giant has made strides in bringing its 2nm GAA technology to U.S. soilΒ in the form of its Taylor plant, its reliability in manufacturing higher volume at stable yields remains in question. While there have been talks of Samsung becoming a viable alternative to TSMC, companies like Tesla and Qualcomm are only considering a dual-sourcing strategy because they now have a backup option to a foundry that […]

Read full article at https://wccftech.com/samsung-yet-to-prove-is-reliability-against-tsmc-only-seen-as-a-backup-option/

GammaFlip – See live crypto gamma levels and trade sizes with real hedging flows


GammaFlip provides live gamma exposure charts and heatmaps for BTC, ETH, SOL, and XRP, helping traders see dealer hedging pressure and identify key volatility zones. The web app auto-plots gamma flip levels, shows 10 structural price markers, and lets you replay full GEX history with OHLC overlays. Data updates every ~60 seconds from Deribit, Bybit, and OKX. Premium unlocks dashboard, heatmap, and Time Machine, while Pro adds a REST API for bots and research.

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Cuukbuuk – Craft your own recipes with the help of AI.


Cuukbuuk lets you create your own recipes with AI. Describe what you want to eat or list ingredients you have to get a tailored recipe. You can ask for vegetarian, budget-friendly, or other variations. Upload photos to turn snapshots into editable recipes. Ask the AI to adjust portions or flavors, keeping ingredients and instructions in sync. Save recipes to your personal library, translate them into other languages, and share them with family and friends.

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4 days left: Get 50% off a second TechCrunch DisruptΒ 2026Β pass to make more deals faster

For the next four days only, you can buy one pass to TechCrunch Disrupt 2026 and get 50% off a second of the same ticket type.Β That window closesΒ May 8 at 11:59 p.m. PT.Β After that, prices go up, andΒ you’llΒ pay more to bring aΒ partner orΒ colleague.Β Register todayΒ to get your plus-one pass at 50% off.

Web Bot Auth, Google’s new experimental method to validate authentic bots

Google is trying a new method of bot authentication named Web Bot Auth. Google posted a new help document that explains that Web Bot Auth is a β€œnew cryptographic protocol that helps websites to validate that bots are authentic.”

The goal of Web Bot Auth is to help you automate the process of authenticating which AI Agent bots are authentic and which are fraud.

Limited test. Google said the search compan is β€œtesting the protocol with some AI agents hosted on Google infrastructure.” Not all Google user agents are using Web Bot Auth and Google is not yet signing every request of agents using the protocol.

Thus Google recommends that in addition to Web Bot Auth you continue relying onΒ IP addresses, reverse DNS, and user-agent stringsΒ as Google gradually rolls out signed traffic.

What is Web Bot Auth. Google defined Web Bot Auth as β€œWeb Bot Auth is an experimental cryptographic protocol used to authenticate requests sent by bots. Instead of relying solely on self-reported headers and IP addresses, Web Bot Auth allows agents to cryptographically sign their requests.”

Web Bot Auth can bring the following benefits according to Google:

  • Future-proofing:Β Help establish a web where agent providers and websites can build mutual trust and make informed access decisions.
  • Cryptographic certainty:Β Move beyond easily spoofed headers to a verified identity and decouple agent identity from IP addresses.
  • Better observability:Β Gain clearer insights into how agents interact with your content.

Why we care. As AI Agents become more and more common across the web, managing which Agents can access your site and web pages may become more and more of a challenge. This new method of authentication may help you allow authentic AI Agents and block the inauthentic AI Agents.

Again, this is an β€œexperimental” feature right now, so keep track of its progress.

Query intent vs. conversion intent: Why the difference matters

Query intent vs. conversion intent- Why the difference matters

One of the major reasons PPC practitioners hold onto syntax-oriented keyword strategies is the disconnect between β€œquery intent” and β€œconversion intent.” For years, you’ve likely relied on keywords to show you understand what your customers want and to prequalify traffic using syntax-oriented signals.

As user behavior shifts to more conversational queries and AI becomes an increasingly relevant part of the user journey, the distinction between these two intents becomes even more critical to understand and act on.

Here, we’ll define query and conversion intent and explore strategies to apply them effectively. This isn’t prescriptive. You should make decisions based on what will serve your business well. However, it provides a framework for analyzing your data and optimizing for the right humans.

Disclosure: I’m a Microsoft employee, and I’ll be sharing some examples that pull from Microsoft tooling. However, most of the strategies reflect platform-agnostic approaches.

What are query and conversion intents?

Query intent is the underlying need driving the text put into a search function. This search function can be on a SERP (search engine results page), video/social/gaming/email/site search bar, or AI surface.

Conversion intent is the human need to achieve some outcome, understood through stated and inferred data points. These range from text entered in various search experiences, content consumed, and tracked actions taken.

Different examples of query and conversion intent will have higher or lower rates of confidence based on how explicit text is, as well as patterns in content consumed.

For example, if I search β€œMicrosoft ads login,” both query and conversion intent are clear β€” I want to log in. It’s easy to match ads and organic content to that query. Videos shown in any video query would have to do with logging in, and emails would be focused around login information.

Google SERP

Bing’s SERP

YouTube results

The query β€œMicrosoft ads” is more nebulous, as such, needs to draw from other signals like previously engaged content and search history. While I might get a login page, I’d likely also see blog/sales content, third-party advice on Microsoft ads, and potentially competitor info trying to capitalize on the general nature of the query.

Google SERP

Bing SERP

YouTube results

Let’s look at a non-branded example as well. β€œPurple hair dye” has a clear transactional intent. While the user might not have a brand in mind, they know they want a specific color.Β 

We don’t know if the user is looking for a semi-permanent or permanent color. We also don’t know the user’s pronouns, so matching them to a specific demographic to entice a purchase is a gamble.Β 

Google SERP

Bing SERP

YouTube results

In the query β€œpurple hair dye for long wavy hair,” the transactional intent is maintained. However, the query focuses more on the core needs of the person behind the text. Long, wavy hair means there needs to be enough dye to cover long hair.

Additionally, while some men have long wavy hair, the person behind the query is more likely to identify as female.Β 

Wavy hair has a different composition than straight or curly hair, so products specifically for wavy hair will be more relevant than those without hair type identifiers.

Google SERP

Bing SERP

YouTube results

In all of these examples, there was clear conversion intent. The human behind the query clearly wanted to achieve something. However, if we relied only on the text (i.e., query intent), we might miss a meaningful opportunity to connect with customers.Β 

This is why close variants (which have been available on both Google and Microsoft for ~10 years) represent a useful way to unshackle ourselves from syntax alone.

Additionally, by limiting our understanding of queries to SERPs, we ignore critical insights from where our customers connect, work, and play. Microsoft’s internal data from March 2024 shows that brands that use both Audience ads (display, native, and video) and Search see a 6x conversion rate. Part of this is brand recognition, and the power of brand media buys influencing performance.

Yet there’s also the pragmatic piece that some marketers refuse to engage with video and social. By being where your competitors refuse to be, you can shape and capture desire while they fight over a shrinking share of voice.

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How to optimize for each intent

Once you understand the difference between query and conversion intent, you can begin mapping out the actions needed to capitalize on both.

Conversion intent is much easier to understand than query intent. This is why AI systems typically run queries in the background to understand human input and get at the conversion intent behind the query.Β 

To succeed at shaping queries and capturing conversions, it’s critical to understand the input points for humans and the AI systems that will be serving them results.

Let’s revisit the β€œpurple hair dye for long wavy hair” query:

Copilot surfaces how it arrived at the output by looking up information and finding the best matches. This is similar to the SEO concept of E-E-A-T.

Yet you’ll notice that the results for my personal Copilot are different than the traditional SERP (chiefly that ads aren’t the dominant result β€” ads serve at the bottom of clearly transactional conversations after organic listings).

This is where the β€œDetails” function comes into play and can help you know where to focus content, feed, and messaging functions:

This product is pretty flat on price, save for some deep summer dips. If I’m desperate for color, I might buy now, or I might wait for what seems like a regular summer sale. I’m also getting insights into why this product is wonderful (hair conditioning, cruelty-free, vibrant, and customizable color, etc.).

These are things I’ve shown interest in through past purchases, conversations with Copilot, and other signals it has access to.

Brands that want to optimize for query intent need to make sure the following are in good order:

  • Feed/landing page clarity
    • It should be incredibly easy to map what the product/service is to the query. While there is value in some 1:1 matching of language, it’s much more important that the core offering be understood as aligned with what the human is looking for.
    • For example, DUI and DWI are technically two different charges and have geo implications. However, DUI tends to be the universal legal charge and service.
  • Images adding context
    • Visual content is critical to engage humans. However, if the image isn’t clear or is duplicative of another service/product page, you might confuse the user and the machine attempting to understand and position you for queries. This is why it’s critical to add alt text (even on paid landing pages) for images and videos.
    • A good way to test whether your visuals are serving you well is to put the landing page into a PMax campaign creator. If you see the images and they match the correct service text, you’ve done a good job.
  • Invest time in understanding how humans and AI are querying
    • Free tools like Google Trends, Microsoft Clarity, and Bing Webmaster offer insights into search trends, citations, grounding queries, and which AI systems and humans are successfully engaging with your content.

Conversion intent is more straightforward, though debatably harder because it requires more creative and critical thinking:Β 

  • Matching messages to personas
    • The reason one person says yes to you might be completely different from the reason someone else does. Locking in conversion intent includes being mindful of how you’re selling yourself. If you ignore what matters to your customers in reviews, intake from customer success or sales, and other signals, you risk selling yourself badly and losing the customer.
    • This is where AI-powered creative and audience mapping can be helpful, since platforms have access to more insights than a brand does during the auction.
  • Honor the impulse nature of visual content
    • Someone coming to you from a display spot or short video is very different than someone coming from a text-laden SERP. They were inspired to act and need frictionless paths to conversion.
    • One-click checkout (including solutions like Copilot Checkout) ensures humans don’t need to think to do business with you.

Ultimately, both query and conversion intent need brand and performance marketing to be successful, and it’s critical to understand how the success metrics manifest.

The converging roles of brand and performance

For a long time, brand and performance marketing were treated as separate motions, with separate owners, budgets, and success metrics.Β 

  • Brand was about reach, recall, and long-term connection.Β 
  • Performance was about efficiency, conversion rate, and immediate return.Β 

That separation made sense when channels, measurement, and user journeys were cleaner than they are today. It’s much harder to maintain in an environment where AI systems infer intent continuously and across surfaces.Β 

A user doesn’t experience brand and performance as separate. They experience confidence, familiarity, relevance, and ease. Those signals are created over time through exposure, engagement, and trust, and they often determine whether conversion intent ever materializes, regardless of how β€œhigh intent” a query might appear on its own.

From a metrics perspective, this convergence is clear. Brand-oriented activity influences performance outcomes even when it isn’t the final touch. Exposure to display, native, or video doesn’t always produce an immediate click, but it changes how humans and systems interpret future behavior.Β 

When someone later performs a search, engages with an AI assistant, or compares options on a marketplace, prior brand interactions act as accelerators. They reduce hesitation, shorten decision cycles, and increase the likelihood that a conversion signal will be credited downstream.

From a strategy standpoint, this means brand work should no longer be evaluated solely on isolated upper-funnel KPIs, and Performance work can’t be evaluated purely on last-click efficiency.Β 

Audience-based formats, contextual placements, and visual storytelling directly shape conversion intent by shaping preferences and expectations before a query even occurs. Search and shopping formats then serve as capture mechanisms, translating that latent intent into action.

This is particularly relevant in AI-assisted experiences, where systems synthesize multiple inputs before presenting options or recommendations. Content, feeds, reviews, images, and historical engagement all influence how brands are represented and when they appear.

In these environments, strong brand signals don’t compete with performance outcomes. They enable them by making the brand easier to understand, trust, and choose.

Brand and performance don’t need to use the same tactics, but they must be planned together. Measurement frameworks should account for assistive value, not just final interactions.

Creative strategies should recognize that inspiration and conversion often happen at different moments. Optimization should focus less on forcing intent into rigid buckets and more on supporting the full decision journey.

When we recognize that query intent and conversion intent are related but not identical, the convergence of brand and performance becomes less a philosophical debate and more an operational necessity.

Success comes from designing systems that reflect how humans actually decide, not just how they type.

Key takeaways

  • Query intent describes what is said; conversion intent reflects what the human needs to accomplish. They overlap, but they aren’t interchangeable.
  • Brand activity shapes conversion intent long before a query is expressed and influences how future interactions are interpreted.
  • Performance outcomes improve when Brand signals reduce friction, uncertainty, and choice overload.
  • AI-driven experiences amplify this convergence by relying on cumulative signals rather than single actions.
  • Sustainable optimization requires aligning brand and performance strategies, metrics, and expectations around the same human outcomes.

How China’s fragmented search ecosystem is reshaping SEO in 2026

How China’s fragmented search ecosystem is reshaping SEO in 2026

In February 2025, the world watched as a small group of humanoid robots took the stage at the CCTV Chinese New Year show for the very first time. It was a charming performance, even if the steps were shaky and the movements were mostly limited to the arms.

Just one year later, at the Spring Festival Gala, the shaky steps were gone and the humanoid robots were able to actually run and do standing somersaults and full kung fu routines with swords and nunchaku. The message was clear: in just one year, we have witnessed a decade’s worth of advancement.

The 10-year leap in technology is real and not limited to robotics. Which raises a critical question for every digital marketer eyeing the world’s largest web population: How has search in China progressed in recent years?

A parallel in the Chinese search landscape

The answer is that we’re witnessing the first, calculated tremors of a massive shift. AI models have not yet replaced traditional search. The evolution isn’t happening through a single β€œbig bang,” but through a constant, iterative pulse.Β 

New LLM models are surfacing every few months, each more specialized than the last. Chinese tech giants are increasingly open-sourcing their models, and even industry leaders are hedging their bets. Baidu, for example, is integrating DeepSeek into its search experience, even as its own Ernie (Wenxin) model remains a formidable powerhouse.

Let’s look at how users actually search in China today β€” and what this nuanced shift from links to reasoning means for your 2026 SEO strategy.

The great narrative fallacy: Is web search dead in China?

In many marketing circles, a specific narrative has been repeated so often it has become an article of faith: β€œTraditional search on Baidu is dead β€” and has been for years. Websites are obsolete. In China, everything is WeChat.”

This narrative is almost always driven by service providers whose business models depend on WeChat, Douyin, Weibo, or Xiaohongshu marketing. To them, the β€œopen web” is a ghost town. But is this actually true?

The social supremacy argument

There’s a grain of truth in the hype. The Chinese web is a mobile-first multiverse. Users access and explore the web through super-apps:

  • RedNote (Xiaohongshu / Little Red Book): This is the de facto engine for lifestyle research and travel planning.
  • Pinduoduo and Douyin: These are the juggernauts of social commerce and impulse buying.
  • WeChat: The absolute center of daily life, where everything from a quick message to a utility bill payment via QR code happens.

In this environment, social media isn’t just a channel. It’s the air people breathe. For B2C brands, social ads can β€” and often do β€” exceed website-driven sales by orders of magnitude.

The B2B reality check

For those of us working with B2B companies that need real visibility in China, the β€œBaidu is dead” narrative falls apart the moment you look at the analytics. Clients who invest in Baidu SEO and Baidu search engine advertising (SEA) continue to see a steady, high-volume stream of real human visitors β€” in many cases generating more qualified leads and higher conversion rates than their counterparts in the UK or Germany.

Why? Because when a B2B procurement officer or a technical engineer needs a specific industrial solution, they don’t just scroll until they find it on a social media feed. They search for a verified, authoritative source. In other words, they look for a website.

Is the social media narrative a lie? No. But ignoring a channel that β€” at least in the B2B sector β€” remains more effective in China than in many search-first Western countries is simply bad business. The goal isn’t to choose one over the other; it’s to understand how they coexist.Β 

And just as we’ve settled the debate between web marketing versus app marketing, a new challenger β€” the LLM β€” has entered the battleground to disrupt both.

Mapping the 2026 landscape: Intent-based specialization

To a Google-first marketer, the idea of searching anywhere but a search engine feels like a detour. In China, it’s the standard operating procedure. Users don’t just β€œGoogle it.” Instead, they choose the tool that fits the intent.

As a Baidu specialist living and working in China, I see this daily. While I might be optimizing a B2B landing page for Baidu, my wife is likely on Pinduoduo, finding household deals, or on Xiaohongshu, planning our next weekend trip.Β 

The β€œeverything app” exists, but the β€œright app” always wins the click.

1. Traditional web search: The authority tier

Despite the β€œdeath of the web” narrative, traditional web search remains the primary battleground for B2B and high-authority research. If a user needs a technical whitepaper, a government regulation, or a verified corporate headquarters, they go here.

  • Baidu: Still the mobile heavyweight, with a ~70% mobile market share. Its structural advantage is massive: The Baidu app is installed on over 724 million monthly active devices (as of early 2026). It has evolved into an AI-first portal, but for SEOs, it remains the place where the open web lives and breathes.
  • Microsoft Bing: The professional’s sanctuary. It has claimed a massive chunk of desktop search for those seeking a cleaner, international, or technical experience.
  • Haosou (360 Search): The enterprise default, often pre-installed on corporate PCs and known for its security focus.
  • Sogou: Deeply integrated with WeChat, it’s the bridge between the walled garden and the web.
  • Google: Yes, Google. Despite the firewall, a significant population of tech-savvy professionals and researchers use it via VPN for global technical data and academic resources.

2. Social discovery: The inspiration tier

This is where search becomes discovery. Users don’t always have a keyword, but they do have an interest. In this context, SEO is about social indexing: ensuring your brand appears when a user looks for proof and not just products.

  • WeChat (Weixin): The internal search for official brand news and private traffic.
  • Xiaohongshu (RED): The ultimate product-discovery engine. If you aren’t on RED, you don’t exist in the lifestyle or luxury sectors.
  • Douyin: Visual, video-first search. Users search Douyin to see how something works.
  • Kuaishou: The powerhouse for lower-tier cities and raw, authentic grassroots content.
  • Weibo: Real-time search β€” what is happening right now in the public eye.
  • Bilibili: Long-form video search for deep dives, tutorials, and Gen Z subcultures.

3. Ecommerce: The transactional tier

In the West, users often start on Google and end on Amazon. In China, the journey frequently starts and ends in the same place.

  • Taobao / Tmall: The grand bazaar. If you want variety and brand stores, this is the first stop.
  • JD.com: The Amazon of China for logistics and high-end electronics.
  • Pinduoduo: The favorite for daily essentials and group-buy deals. Its search logic is entirely driven by value for money.
  • Douyin Mall: The rising star of β€œimpulse search,” merging entertainment with immediate checkout.
  • Xianyu (Goofish): The go-to for the thriving second-hand market and hobbyist niches.

4. Generative AI (LLMs): The reasoning tier

This is the newest layer of the map β€” the β€œthinking” search. These AI models don’t just produce lists of links. They are assistants that synthesize the web for the user.

  • Doubao (ByteDance): Currently the most popular consumer AI assistant, used for casual, conversational queries.
  • DeepSeek (Domestic): The choice for developers and those in need of β€œdeep thinking” logic. It’s the engine currently getting tested inside WeChat’s search bar.
  • Kimi (Moonshot AI): The king of long-context. Users use Kimi to search through 50-page PDFs or complex financial reports.
  • Qwen (Alibaba): Powerfully integrated into the Alibaba ecosystem for business and coding tasks.
  • Tencent Yuanbao: The β€œAI brain” for WeChat content.
  • Wen Xiaoyan (Baidu): The AI-facing evolution of Baidu search.

5. Hyper-local and logistics: The utility tier

For the physical world, search is about β€œnow” and β€œnear me.”

  • Meituan / Dianping: If you’re hungry or want to see a movie, you don’t use Baidu. You use Dianping for reviews and Meituan for transactions.
  • Amap (Gaode) / Baidu Maps: The β€œsearch engines of the real world.” SEO on these platforms is purely about point-of-interest (POI) optimization.
  • Ctrip (Trip.com) / Railway 12306: The specialized gates for the massive domestic travel market.

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From mapping to maneuvering: The Baidu specialist’s edge

Baidu SEO isn’t dead; your website just isn’t the sole focus of web search anymore.

The β€˜walled garden’ SERP: A decade of distraction

If you’re a Google-centric SEO, there are some notable differences when working with Baidu:

  • The ad-heavy layout: It isn’t uncommon to see ads claiming the top, middle, and bottom of a Baidu search engine results page (SERP), occupying nearly 50% of the visible real estate.
  • The Baidu monopoly: The most coveted organic positions are almost always reserved for Baidu’s own properties. Baidu Baike (the encyclopedia), Baidu Zhidao (the Q&A hub), and Baijiahao (the news/blogging arm) are the permanent residents of Page 1.
  • The portal giants: High-authority giants like Zhihu (China’s Quora), Bilibili, and Sohu take up whatever space is left.

Riding the Chinese SERP dragon

In this environment, ranking a corporate homepage for a high-volume keyword is a fool’s errand. Instead, we’ve mastered the art of the β€œlong-tail dragon.”

In the West, we talk about the long tail of search as a small, niche opportunity. In China, with its linguistic complexity and massive user base, the long tail is a winding, multi-layered beast that is often more lucrative than the head terms.Β 

And we don’t just rank a website; we piggyback on the authority of the platforms Baidu already trusts. If you can’t beat Baidu Baike, you become the verified entry inside it.

Interestingly, it is these very platforms β€” the ones we’ve been using to bypass the β€œblue link problem” β€” that have now become the primary focus of the next generation of search.

What is changing in Baidu SEO?

In China, there is no brand loyalty toward particular AI models, as Westerners have toward platforms like ChatGPT and Claude.

The AI-switching reality

Chinese users are restless. They don’t stick with one model. They switch β€” sometimes because a hyped model hits a downtime wall, and sometimes because a new model claims the throne of the β€œmost intelligent AI.” In this cycle of competition and user preference, an SEO can’t just focus on the β€œbig sources.”

If you’re following the Western playbook, you’re likely chasing Reddit, Quora, and YouTube as your β€œsources of truth” for AI training. But in China, that focus is dangerously narrow. To win the reasoning battle, you must understand the investor-source connection.

Brainstorming the wisdom platforms

If you want to train AIs to see your brand in China, you have to look at the platforms they were built on:

  • Tencent is invested in Sogou. In 2021, Tencent fully privatized Sogou. This means Sogou Baike is no longer just a Baidu alternative β€” it is now a core training set for Tencent’s Yuanbao. If you ignore Sogou Baike, you’re invisible to the AI search bar inside WeChat.
  • Bytedance owns Baike.com. Bytedance bought Baike.com (formerly Hudong Baike) specifically to fuel its search ambitions. If you want to get cited by Doubao, your content needs to be mirrored here and not just on Baidu.
  • The neutral giants: Keep an eye on Zhihu. Because both Tencent and Baidu are heavy investors in Zhihu, it remains one of the few neutral high-authority sources that almost every Chinese LLM uses for opinionated or expert reasoning.

The new SEO commandment

We’re no longer just optimizing for a search engine. We’re optimizing for a data pedigree.

If your client is B2B, you might still prioritize the Baidu ecosystem. But if your client is in ecommerce and you aren’t feeding the Qwen engine via Alibaba’s ecosystem, or the Doubao engine via Baike.com, you’re limiting your visibility across key AI systems.

The 2026 China SEO/GEO blueprint: From keywords to semantic saturation

If you’re waiting for a β€œDeepSeek optimization checklist” or a β€œDoubao ranking guide,” you’ve already missed the point. Because users switch models as often as they switch takeout apps, you can’t afford to be β€œBaidu-only” or β€œWeChat-centric.”

Here is what’s actually working for SEO in China in 2026:

Optimize for citations and not just clicks

While SEO in the West is focused on generative engine optimization (GEO), in China, it’s all about fact density.Β 

  • The logic: When Kimi or DeepSeek performs a reasoning query, the AI looks for verifiable facts.
  • The tactic: Stop writing marketing fluff. Start using the inverted pyramid writing style. Lead with a direct, data-backed answer in your first paragraph. Use hard statistics, expert quotes, and structured lists. If a model can’t extract a fact from your content in 200 milliseconds, it might hallucinate a competitor’s data instead.

Build an entity moat across wisdom platforms

As we brainstormed earlier, every AI has a β€œparent” with a preferred data source. But since models are now open-sourcing their weights and distilling each other’s intelligence, your brand must achieve entity consistency.

  • The goal: Your brand name, headquarters, and core product claims must be identical across Baidu Baike (Baidu), Sogou Baike (Tencent), and Baike.com (ByteDance).
  • The result: When these models cross-check their reasoning, they find a consensus. In 2026, consensus is the new authority.

Leverage information gain

Chinese AI models have a well-observed recency bias β€” they prefer sources that are roughly 25% fresher than traditional search results.

  • The tactic: Don’t just regurgitate what’s already on Zhihu. Provide a β€œunique data slice.” If everyone says β€œThe best time to post on Douyin is 6 PM,” and you publish a case study proving β€œ11 AM is better for B2B industrial leads,” the AI will cite you as the β€œnuanced exception.” That citation is worth more than ten #1 rankings.

The era of the entity architect

We’ve come a long way from the shaky steps of the 2025 CCTV Gala.

In 2026, China’s search ecosystem is no longer a directory of links. It’s a living, reasoning entity.

For the Western search specialist, the lesson is clear: The β€œsuper app” was a distraction. The real story is the fragmentation of intent.

My wife still goes to Pinduoduo for the best price. My colleagues still go to Bing for technical sanctuary. And the β€œI, Robot” enthusiasts of 2026 are using a rotating door of LLMs to find their answers.

As a Baidu specialist, my job has shifted from β€œranking a website” to β€œarchitecting an entity.” We no longer build for the bot; we build for the source. If you’re the undeniable source of truth across the platforms that shape China’s information ecosystem, it doesn’t matter which model delivers the answer.

You’ll be the one they’re cheering for.

be quiet unveil their Dark Rock 6 and 6 Pro series of CPU coolers

be quiet’s Dark Rock 6 series CPU coolers are launching this month be quiet has officially announced their new Dark Rock 6 and Dark Rock 6 Pro CPU coolers, both of which are launching this month on May 19th. These coolers feature all-new designs, promising significantly improved CPU cooling performance compared to their predecessors. This […]

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Microsoft Pulls Windows 11 "No Worries" 32 GB RAM Recommendation After Backlash

Microsoft recently published a note stating that gaming PCs running Windows 11 should be equipped with 32 GB of RAM as a "no worries" update for systems handling demanding tasks like Discord alongside AAA titles running in the background. However, after our post reached millions of readers online, gamers reacted negatively to Microsoft's seemingly excessive requirement amid the worst DRAM shortage ever recorded. In response, Microsoft deleted the entire blog post. Now, clicking on the old link redirects to the Windows Learning Center, which features general blog posts with tips and tricks on enhancing your Windows 11 experience, with no trace of the original post.

As readers may recall, Microsoft promised to make Windows 11 a much-improved operating system with better performance, more UI uniformity, and reduced RAM consumption. The company is reportedly using feedback from its Insiders group, user telemetry analytics, and customer focus groups to ensure that Windows 11 is efficient, thoughtfully designed, and stable. Earlier this year, Microsoft pledged to address many user complaints, such as poor memory optimization within its flagship operating system, but these fixes have yet to be implemented. In the meantime, having more RAM is the only solution to keep operations running smoothly. However, when the company began recommending 32 GB as a "no worries" upgrade, these plans seemed like empty promises, causing enthusiasts to stick around without considering alternatives. Now, Microsoft appears to have recognized the mistake and has deleted its previous blog post, indicating that the company is actively listening to user feedback online.

(PR) Trust Launches Vyran Ergonomic Multi-Wireless Hyperscroll Mouse

Combining cutting-edge ergonomic design with convenient productivity features, the latest mouse in the Trust Home & Office range - the Vyran Ergonomic Multi-Wireless Hyperscroll Mouse - is the perfect choice for professionals looking for a comfortable mouse that works as hard as they do.

Designed with user wellness in mind, the Vyran features a vertical form with an optimal 50Β° angle and comfortable thumb rest that naturally reduces arm and wrist strain during extended use. Ideal for those working through lengthy documents, spreadsheets, and web pages, its premium metal hyperscroll wheel with tilt function enables effortless vertical and horizontal navigation, making marathon work sessions that bit more comfortable.

(PR) Samsung Display Showcases Next Generation Technologies at SID Display Week 2026

Samsung Display announced today that it will participate in Display Week 2026, hosted by the Society for Information Display (SID), and showcase its latest display innovations.

The exhibition will take place from May 5 to 7 at the Los Angeles Convention Center in California. Display Week is one of the world's largest display industry exhibitions, where global companies and experts gather to share advanced technologies and research achievements. Under the theme "The Spectrum of Display Innovation with AI" Samsung Display will present its latest technologies as a leading OLED company.

(PR) Kensington Introduces New Multi-Port USB-C Power Adapters and 240 W Fast-Charging Cable

Kensington, a worldwide leader of desktop computing and mobility solutions for IT, business, and home office professionals, today announced an expansion of its USB-C GaN charging portfolio with the addition of new multi-port power adapters and a 240 W USB-C fast-charging cable, designed to support fast, efficient charging across multiple devices.

The expanded lineup adds 70 W and 140 W USB-C GaN chargers that allow users to power laptops, tablets, smartphones, and accessories from a single compact adapter, reducing the need for multiple chargers and outlets.

The Back Door Attackers Know About β€” and Most Security Teams Still Haven’t Closed

Every AI tool, workflow automation, and productivity app your employees connected to Google or Microsoft this year left something behind: a persistent OAuth token with no expiration date, no automatic cleanup, and in most organizations, no one watching it. Your perimeter controls don't see it. Your MFA doesn't stop it. And when an attacker gets hold of one, they don't need a password. OAuth

MetInfo CMS CVE-2026-29014 Exploited for Remote Code Execution Attacks

Threat actors are actively exploiting a critical security flaw impacting an open-source content management system (CMS) known as MetInfo, according to new findings from VulnCheck. The vulnerability in question is CVE-2026-29014 (CVSS score: 9.8), a code injection flaw that could result in arbitrary code execution. "MetInfo CMS versions 7.9, 8.0, and 8.1 contain an unauthenticated PHP code

Apple Eyes Intel and Samsung Fabs in Early-Stage Talks, a Rare Crack in Its Decade-Long TSMC Loyalty

A cleanroom worker in protective gear holds a silicon wafer with an 'Apple M5' chip, under an 'intel foundry' logo.

Apple has once again raised the possibility of making its chips at Fabs besides TSMC, as it is in early talks with Intel and Samsung. Intel & Samsung Emerge As Potential Fix To Apple's Supply Constraints Affecting Its Consumer Chips Bloomberg has just dropped some big news surrounding Apple, which is in early talks with Intel and Apple to secure additional supply for its consumer lineup. The report highlights that Apple has held "exploratory" discussions with the two semiconductor firms as it aims to diversify the production of its chips. The company has so far relied upon TSMC for its […]

Read full article at https://wccftech.com/apple-eyes-intel-samsung-fabs-in-early-stage-talks-a-rare-crack-decade-long-tsmc-loyalty/

AMD’s Ryzen X3D Chips Were So Fast They Broke Apex Legends Physics, Forcing Respawn to Patch the Game Around Them

AMD's Ryzen X3D Chips Were So Fast They Broke Apex Legends Physics, Forcing Respawn to Patch the Game Around Them

Being fast can be a problem, well, you haven't heard that one right? Apex Legends developers just fixed an issue with physics calculations on AMD Ryzen X3D CPUs caused by their high single-threaded performance. Apex Legends Patch Addresses Physics Calculations-Based Stutters Encountered On CPUs With Fast Single-Threaded Performance, Such as AMD's Ryzen X3D Apex Legends rolled out its latest patch, "Overclocked," which includes a range of changes, including performance improvements on the PC platform. One of the changes is unexpected, which calls out the fast single-threaded performance of AMD Ryzen X3D and a similarly performant CPU as the primary cause […]

Read full article at https://wccftech.com/amd-ryzen-x3d-cpus-so-fast-they-broke-apex-legends-physics/

CI Games Doubles Down on Lords of the Fallen 2’s Skimpy Armor After CEO’s Anti-β€˜Political Correctness’ Pivot: β€˜You Wanted Provocative’

A fantasy warrior character wearing ornate gold armor and holding a spiked sword stands against a dark background in the game Lords of the Fallen 2.

Around five months ago, CI Games CEO Marek Tyminski signaled a shift in tone for Lords of the Fallen 2 away from "political correctness" and toward, among other things, skimpy female armor designs. Now, that's been confirmed with the official reveal of five concept art pieces that leave little to imagination: the female characters will feature much more revealing armor sets in the upcoming Soulslike sequel. The studio claimed to be responding to players' feedback: You wanted fierce. You wanted beautiful. You wanted provocative. The reveal also took place in partnership with content creator TheBackgroundNPC, who focuses specifically on female […]

Read full article at https://wccftech.com/ci-games-lords-of-the-fallen-2-skimpy-armor-female-characters/

Apple considering Intel and Samsung for US chip production, report claims β€” consumer electronics giant looks to diversify supply chain amid chip shortages

Apple is reportedly in early talks with Intel and Samsung to secure more production for its advanced chips, as the company is constrained by the limited availability of advanced nodes that its SoCs are produced on.

Karaads – Share moments with friends in your space and earn from ads


Karaads is a social platform that lets you connect, share moments, and earn rewards by engaging with ads. It offers a personalized space where you can build friendships, watch relevant ads, and discover the latest trends tailored for you. Scroll through an algorithm-driven feed, follow creators, and engage in conversations to build authentic communities.

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Essay Grader AI – Grade essays in seconds with AI feedback, error checks, and custom rubrics


Essay Grader AI helps teachers grade essays quickly, delivering specific feedback, error detection, and rubric-aligned scores. It supports custom rubrics, bulk uploads, and class organization, plus built-in summarization and AI content detection. Companion tools generate questions, lesson plans, and classroom materials to streamline daily work.

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Unifying the search experience for real growth in 2026 by Level Agency

In February 2024, Gartner predicted that traditional search volume would drop 25% by 2026. It didn’t. Google’s search revenue accelerated to 17% year-over-year growth, crossing $63 billion in Q4 2025 alone. But clicks per search are falling while query volume explodes. The pie got bigger. The slices got redistributed. And most search teams are still optimizing for the old pie.

Are you still poring over spreadsheets full of organic keyword rankings like it’s 2003? Your customers don’t care where they’re getting their answers. They’re just looking for answers they can trust. And they’re finding those answers across more surfaces than your rank tracker knows exist.

If your organic strategy lives in one spreadsheet, your paid strategy in another, and your AI search strategy in a third (or nowhere), you’re optimizing for a search experience that no longer exists.

What β€œsearch” actually looks like now

Google β€œbest tax software” right now. Go ahead, I’ll wait.

Count the surfaces on that single results page. Sponsored ads across the top. An AI Overview with its own recommendations and citations. A Reddit thread (because Google knows people trust other people more than brands). Organic listings from CNET, H&R Block, and others. A video carousel. Discussion forum links. A product carousel with images and prices. More sponsored results at the bottom. And a β€œPeople also search for” section feeding the next query.

That is one search. One keyword. And nobody owns it.

Now think about how different people actually use that page. I scroll past everything to find the Reddit thread, because I want to know what real humans recommend. My dad clicks the first sponsored ad because he doesn’t understand paid advertising (sorry, dad!) and just trusts Google to surface the best option up top. Someone else reads the AI Overview, gets a good-enough answer, and never clicks anything at all. A fourth person watches the Smart Family Money video and leaves.

Same query. Four completely different paths. Four different β€œwinners.” And if you’re the brand celebrating a number-three organic ranking on this page, you may be missing that most of the real estate, and most of the user attention, lives somewhere other than those blue links.

This is what I mean by the total SERP experience. Your customer sees the whole page. You should too.

The AI layer changes the math

AI Overviews now appear on roughly 25% to 48% of Google queries, depending on the study. ChatGPT processes 2.5 billion prompts a day. Perplexity is up 239% year over year. These are real numbers from real platforms where real buyers are forming opinions about your brand, or not forming opinions because you’re nowhere to be found.

But before the panic sets in: AI tools still account for less than 1% of U.S. web traffic. Google sends 300x more referral traffic than all AI platforms combined. The sky isn’t falling, but the ground is shifting.

The shift that matters most is behavioral. Wynter’s 2026 research found 68% of B2B buyers now start their research in AI tools before they ever open Google. They ask ChatGPT to narrow the field, then Google the shortlist to validate. AI evaluates, Google verifies, and your website converts. If your brand is missing from that first AI conversation, you’re not even on the shortlist when the Googling starts.

Why the click data is more interesting than scary

A Search Engine Land analysis of 25 million organic impressions across 42 clients found organic CTR drops 61% when an AI Overview appears. In addition, paid CTR drops 68%.

EVERYBODY FREAK OUT!!! Right? Not quite.

Here’s what the panicked LinkedIn posts leave out: brands cited inside AI Overviews see 35% more organic clicks and 91% more paid clicks. Being in the AI Overview doesn’t cannibalize your traffic. If anything, it amplifies it. The AI Overview functions like a trust signal, a stamp of β€œthis brand is relevant to your question” that makes people more likely to click your listing below.

The real twist, though, is that ranking well in organic doesn’t guarantee you show up in AI. Tom Capper’s research at Moz found 88% of AI Mode citations are NOT in the organic SERP for the same query. Organic and AI are pulling from different source pools. You can be number one in Google and completely invisible in ChatGPT’s answer to the same question.

And the small amount of traffic that does come from AI? It converts at more than quadruple the rate of organic, according to Semrush. These visitors arrive more informed, more intentional, and more ready to buy. Which makes sense, because they’ve already done the evaluation inside the AI interface. By the time they click, they’re just confirming and often converting.

The org chart is the problem

Most companies have SEO reporting to content, PPC reporting to demand gen, and AI search reporting to nobody. BrightEdge found 54% of organizations have handed AI search to the SEO team alone, which is a little like asking your plumber to also handle the electrical work because, hey, it’s all in the same house.

The waste from this setup is real. One branded Performance Max campaign paid roughly $500,000 for clicks that would have come through organic anyway. Google’s own research confirms: when you rank number one organically, only half your paid clicks are truly incremental. The other half? You bought what you already owned.

Meanwhile, McKinsey found that a brand’s own website makes up only 5% to 10% of the sources AI references. AI pulls from Reddit, review sites, affiliates, publishers, and user-generated content. You can have the best SEO program in your category and be completely absent from AI search results because AI is reading what other people say about you, not what you say about yourself.

The unified approach works. Level cut acquisition costs 18% and boosted SEO leads 22% by merging paid and organic for a B2B SaaS client. And we can use tools in our Level Intelligence Suite to connect performance signals across search surfaces. The channels compound each other. Treating them as separate line items on separate P&Ls leaves that compounding on the table.

Three audits you can run Monday morning

You don’t need a six-month transformation to start seeing the gaps. Three lenses, applied to your top 20 keywords, will show you where the opportunities and the waste are hiding.

Lens 1: Where do you actually appear? Check your organic rankings, paid ad coverage, and AI visibility across ChatGPT, Perplexity, and Gemini for the same set of keywords. Semrush has a free AI visibility checker. Most teams have never looked at all three surfaces side by side, and the gaps are almost always larger than they expect.

Lens 2: Where are you paying for traffic you already own? Cross-reference your number-one organic rankings with active PPC bids on the same terms. Start with branded keywords, where the waste is usually largest and the test is cleanest. If you rank first and you’re still bidding, you’re probably buying your own clicks.

Lens 3: Where is AI ignoring you? Compare your organic rankings with your AI citation presence. Only 11% of domains get cited by both ChatGPT and Perplexity, so strength in one guarantees nothing in the other. And check your robots.txt while you’re at it. If you’re blocking AI crawlers like OAI-SearchBot or PerplexityBot, you’ve pulled yourself off those shelves entirely.

This diagnostic shows you the full picture. What to do about it, the actual unification framework, is what I’m laying out at SMX Advanced.

The window won’t stay open

Generative Engine Optimization (GEO) keyword difficulty currently averages 15 to 20, compared to 45 to 60 for equivalent SEO terms. That gap will close. Once an LLM selects a trusted source, it reinforces that choice across related prompts. The brands getting cited now are training the models to keep citing them. Winner-takes-most dynamics are being baked into the weights.

Many companies are seeing search traffic drop significantly. Those same brands, the ones that get it right, are seeing the inverse when it comes to business growth. Rankings and revenue have decoupled. The brands that win from here are the ones that stopped measuring channels in isolation and started measuring the search experience their customers actually have.

We’re presenting a search unification framework at SMX Advanced in our session, β€œOrganic, paid, and AI search: one strategy to rule them all.” If you want to stop optimizing for three separate channels and start compounding performance across every search surface, join us for the session or come find the Level team at Booth #9.

Remember: The search experience that existed in 2023 is gone. The strategy should be too.

Halo 2 and Halo 3 remakes are currently in development – leaker claims

Halo Studios plans to remake the original Halo Trilogy According to a report from Rebs Gaming, Halo Studios is planning to create remakes of the original Halo Trilogy. Remakes of Halo 2 and Halo 3 are reportedly in early development, and both projects will continue regardless of the performance of Halo: Campaign Evolved. Halo: Campaign […]

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Team Group launches new DDR5-8000 memory kits for Intel and AMD Ryzen PCs

Team Group expands its Elite and Elite PLUS DDR5 range with new DDR5-8000 kits Team Group has officially released new JEDEC standard DDR5-8000 memory modules for its Elite and Elite PLUS product ranges. These modules can deliver 8000 MT/s speeds at 1.1V with CL56-56-56-128 timings, and support both AMD Ryzen and Intel Core Ultra systems. […]

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(PR) be quiet! Introduces Dark Rock Pro 6 and Dark Rock 6 CPU Coolers

be quiet!, the German manufacturer for premium PC components and peripherals, is proud to announce Dark Rock Pro 6 and Dark Rock 6. These high-end air coolers feature an all-new design, significantly better performance thanks to optimized heat sinks and optimized high-performance heat pipes, as well as an extended feature set for even greater ease of use and compatibility. Both coolers are built for users who demand powerful cooling performance, maximum compatibility with high-end motherboards and RAM modules, and the virtually inaudible operation that defines be quiet!'s Dark Rock series.

"With Dark Rock Pro 6 and Dark Rock 6, we have taken our high-end air cooling portfolio to the next level," says Aaron Licht, CEO of be quiet! "With improved performance and a new level of quietness through its optional semi-passive mode, the Dark Rock 6 series delivers the cooling power and elegance users expect from be quiet!, whether they are building a heavily overclocked workstation or a compact high-end gaming system."

(PR) LG Display Presents Future of Displays With Next-Generation OLED Technologies at SID Display Week 2026

LG Display, the world's leading innovator of display technologies, announced today that it is unveiling its next-generation OLED technologies at SID Display Week 2026, further strengthening its OLED leadership.

During the exhibition, held at the Los Angeles Convention Center from May 5 to 7, LG Display will present OLED display solutions optimized for the AI era under the theme, "OLED Evolution for the AI Era." SID Display Week is the world's largest display event, where global companies and researchers gather to present research papers and showcase mid- to long-term future technologies and new products.

Lattice Semiconductor to Buy AMI for US$1.65 Billion

Last week, news broke that Lenovo had bought Phoenix Technologies' firmware (BIOS) technology business and now it looks like AMIβ€”also known as American Megatrends Incβ€”is about to get a new owner, namely Lattice Semiconductor. That leaves Taiwanese Insyde Software as the only independent UEFI/BIOS developer in a market that at least on the desktop side has been largely ruled by AMI and is likely to continue to be so, even with AMI now being a subsidiary to Lattice Semiconductor.

Lattice is offering US$1.65 billion in cash and stock for AMI, which is a privately held company today. For those unfamiliar with Lattice, the company makes a range of FPGA solutions for a wide range of markets and is a competitor with AMD's Xilinx subsidiary and Altera, which is part owned by Intel. It's not entirely clear what the synergy is between Lattice and AMI, but a statement by Lattice CEO Ford Tamer suggests that the company thinks it might help its customers "deploy complex systems faster and with greater confidence" under Lattice's "everywhere companion chip strategy". Time will tell if this will lead to changes to AMI's current customers or not, since as the biggest UEFI/BIOS vendor out thereβ€”used by almost all mainstream motherboard makers and many other x86/x64 hardware makersβ€”they have something of a unique position in the market.

We Scanned 1 Million Exposed AI Services. Here's How Bad the Security Actually Is

While the software industry has made genuine strides over the past few decades to deliver products securely, the furious pace of AI adoption is putting that progress at risk. Businesses are moving fast to self-host LLM infrastructure, drawn by the promise of AI as a force multiplier and the pressure to deliver more value faster. But speed is coming at the expense of security. In the wake of the

ScarCruft Hacks Gaming Platform to Deploy BirdCall Malware on Android and Windows

The North Korea-aligned state-sponsored hacking group known as ScarCruft has compromised a video game platform in a supply chain espionage attack, trojanizing its components with a backdoor called BirdCallto likely target ethnic Koreans residing in China. While prior versions of the backdoor have primarily targeted Windows users only, the supply chain attack is assessed to have enabled the

Final Fantasy VII Remake Part 3 Detailed Leak Is Setting Community Ablaze, But Could Be Too Good To Be True

A character from Final Fantasy VII Remake Part 3 leaning on a bar counter with a relaxed expression.

Final Fantasy VII Remake Part 3 has yet to be officially announced, but recent statements from director Naoki Hamaguchi suggest theΒ game's reveal and release aren't too far off. According to a high-effort leak posted onΒ ResetEra, the third and final entry in the remake trilogy will be revealed during this year'sΒ Summer Game FestΒ opening showcase on June 5, but many of the detailsΒ sound too good to be true. "I am posting this on behalf of somebody else I know to protect their identity who works somewhere in the chain between Square Enix marketing and Summer Game Fest event staff. The level of […]

Read full article at https://wccftech.com/final-fantasy-vii-remake-part-3-detailed-leak-too-good-true/

Apple’s Chip Supply Crunch Is Affecting iPhone 17 Pro Max Shipments As Customer Claims A Single Unit Couldn’t Be Found In One U.S. State

Chip supply and memory shortages is making it difficult to find iPhone 17 Pro Max units in the U.S.

The memory shortage faced by Apple can be avoided as the company can purchase DRAM quantities in bulk for a multitude of products, but one area where the Cupertino firm may continue to struggle is chip supply. As TSMC is operating at its maximum capacityΒ by fulfilling 3nm silicon orders for AI customers, it’s adversely affecting iPhone 17 Pro Max shipments to the point that a customer who has been searching around for a flagship unit is unable to find one in a U.S. state. Low A19 Pro chip supply could also affect the second-generation MacBook Neo shipments, as Apple will […]

Read full article at https://wccftech.com/iphone-17-pro-max-shipments-affected-due-to-low-chip-supply/

Levelop – Master coding and system design with AI-guided challenges


Levelop helps developers master coding patterns and system design through interactive challenges, an intuitive system design canvas, and daily practice. It adapts to your goals, tracks progress with personalized dashboards, and uses AI-powered guidance to keep you focused and productive. Join a community of learners and builders, set achievable milestones, and consistently grow your skills.

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Vimi – Transform your photos into styled portraits and artwork


Vimi is an AI-powered photo studio that turns selfies, pet shots, and couple photos into polished portraits and creative artwork. Browse themed collections like Cute 3D World, Premium Portrait, Playground FX, and Elegant Sari to find a look you love. Upload photos, pick a style, and generate unique images for profiles, gifts, or celebrations in minutes.

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It’s official; no PS4 – Call of Duty is abandoning last-gen

The next Call of Duty game isn’t coming to PlayStation 4 Over the weekend, rumours began circulating that the next Call of Duty game is being developed for last-generation consoles. This means that the game was being developed with PlayStation 4 and Xbox One in mind. In response to these rumours, Activision has used their […]

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DDR6 memory is officially in development – 2028-2029 launch planned

DDR6 memory is officially in development All major memory manufacturers, including Samsung, SK Hynix, and Micron, have reportedly started developing DDR6 memory. Alongside substrate manufacturers, β€œjoint development” for the standard has reportedly begun. According to The Elec, this happens β€œmore than two years before product launch”, placing DDR6’s launch in a 2028-2029 timeframe. JEDEC has […]

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(PR) Sharkoon Releases Skiller SGM70W Gaming Mouse

Are you looking for esports-level performance without unnecessary weight? The SKILLER SGM70W delivers professional performance in an ultra-lightweight design - whether used wired or wireless. Equipped with the precise PixArt PAW3395 sensor, an extremely high polling rate, and ultra-smooth glass feet, it offers maximum control with minimal weight and is perfect for ambitious gamers who demand speed, precision, and flexibility.

The SKILLER SGM70W relies on the proven optical PixArt PAW3395 sensor, delivering up to 26,000 DPI to capture even the smallest movements with accuracy. This ensures the precision needed for fast reactions and exact tracking during competitive gameplay. Whether wired or wireless, the SKILLER SGM70W adapts effortlessly to any gaming situation. Both modes offer professional performance, while the wireless mode benefits from an impressive 8,000 Hz polling rate for especially responsive input.

Weaver E-cology RCE Flaw CVE-2026-22679 Actively Exploited via Debug API

A critical security vulnerability in Weaver (Fanwei) E-cology, an enterprise office automation (OA) and collaboration platform, has come under active exploitation in the wild. The vulnerability (CVE-2026-22679, CVSS score: 9.8) relates to a case of unauthenticated remote code execution affecting Weaver E-cology 10.0 versions prior to 20260312. The issue resides in the "/papi/esearch/data/devops/

Microsoft Details Phishing Campaign Targeting 35,000 Users Across 26 Countries

Microsoft has disclosed details of a large-scale credential theft campaign that has leveraged a combination of code of conduct-themed lures and legitimate email services to direct users to attacker-controlled domains and steal authentication tokens. The multi-stage campaign, observed between April 14 and 16, 2026, targeted more than 35,000 users across over 13,000 organizations in 26 countries,

Remedy’s New CEO Personally Vouches for CONTROL Resonant after Franchise Crosses 6 Million Units

A character in the game Control Resonant stands on a wrecked taxi as floating figures rise from a surreal, distorted cityscape.

This morning, Finnish developer Remedy Entertainment posted its Q1 2026 financial report, which revealed, among other things, a new sales milestone for CONTROL: 6 million units sold. The year's first quarter was profitable but slightly down year over year, with revenue falling 1.9% to €13.1 million, though EBITDA (earnings before interest, taxes, depreciation, and amortization) actually improved to €2.9 million from €2.6 million. The more notable shift is in the revenue mix:Β game sales and royalties nearly doubledΒ to €5.0 million (from €2.6 million in Q1 2025), while development fees fell from €10.7 million to €8.2 million as CONTROL Resonant nears completion. […]

Read full article at https://wccftech.com/remedy-ceo-control-resonant-franchise-6-million-units/

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