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GMKtec NucBox K13 offers Windows-Ubuntu dual-boot, OpenClaw AI with security flaws, Intel Ultra 7 power, but heat and reliability issues may persist.

Meta and YouTube just lost a landmark social media case in which a jury found them negligent. Now the question is how, if at all, these platforms change?

The cost of all key PC components is being hit, as apparently, CPUs are now in the firing line.

Anthropic finds AI isn’t replacing jobs yet, but early data shows growing inequality as experienced users gain an edge, raising concerns about future displacement and workforce divides.

The spyware founder's comments are the most direct suggestion yet from anyone inside Intellexa that the Mitsotakis government authorized the hacking of dozens of phones belonging to senior Greek government ministers, opposition leaders, military officials, and journalists.

GitHub Copilot already ruffled feathers when it first arrived given what it was trained on. Now it's going to use your interactions with it to further train the models.

After Epic Games laid off 1,000 of its employees over poor Fortnite performance, CEO Tim Sweeney was singing their praises on social media.

Microsoft pledges to fix Windows 11, but users remain skeptical. Performance promises face a growing trust problem across the community.

The Lenovo Legion Tower 7i (Gen 10) is one of our favorite PC desktops for gaming, and Lenovo is giving PC players a chance to experience its RTX 5070 and Intel Core Ultra 7 265K configuration with a 10% discount.

World Backup Day is just around the corner, making it a great time to invest in a NAS for extra data protection. This one's perfect for beginners, and it's down to the lowest price of the year at Amazon's Big Spring Sale.

Newegg has procured an exclusive 44% discount for the 4TB variant of the WD_BLACK (SN850X) internal SSD with heatsink, giving PC gamers a rare opportunity to upgrade their rig's storage space without cripplling their budget.

The durable, responsive, and ergonomic Razer Wolverine V3 Pro Xbox controller is one of many gaming accessories that have been massively price-chopped for the Amazon Spring Sale.

Just days after it was revealed that Nintendo would be cutting Switch 2 production by as much as a third, Nintendo USA has confirmed that it will be changing its pricing structure for Switch 2 exclusives, specifically relating to the digital editions. As of May 2026, digital versions of Switch 2 exclusive games will cost less than the physical versions, and the first game to receive the new pricing structure is Yoshi and the Mysterious Book, which retails at $59.99 for the digital version and $69.99 for the physical version.

As one might expect, Nintendo blames the increased cost of physical games on the cost of distribution, with physical media obviously requiring physical logistics channels and additional physical packaging and storage media, which increases costs. Nintendo's wording, which refers specifically to "new Nintendo published digital titles," suggests that this pricing change will not apply retroactively, at least not initially, suggesting that games like Pokémon Pokopia will still cost $69.99, regardless of whether they're physical or digital versions.

PixelPanda is an AI photoshoot platform for product photography, UGC marketing videos, and background removal. Upload a product, choose a style or model, and generate listing-ready photos and talking-head videos in seconds. The platform includes AI model generation, background removal, image upscaling, and fashion try-on, plus ad-ready layouts for Amazon, Shopify, and social channels. Over 10,000 e-commerce brands use PixelPanda to create studio-quality assets fast without costly shoots.

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Inside Sales Manager connects companies with motivated commission-based sales reps through real, posted opportunities. Companies post opportunities, set terms, control visibility, and chat with interested reps to expand coverage without adding full-time headcount. Sales reps browse and request opportunities, message companies in-app, track status, and earn referral fees or commissions.

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trefolio is a portfolio tracker built for European investors. You can import from DEGIRO, IBKR, Trading 212, or Revolut in one click. It offers real-time quotes, AI stock analysis, dividend projections, and performance metrics in 35 European languages. There is a free tier available and a Pro plan for €4.99/month.

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Agentalent.ai enables enterprises to post, evaluate, and hire AI agents while developers gain direct access to operational deployment.

Cars are rapidly turning into computers as Android Automotive update will soon make it the ‘brain’ of your car, but Micron says vehicles will soon need 300GB of RAM to function.

You can skip Apple's newly released MacBook Air M5 — Amazon has the award-winning 13-inch MacBook Air M4 on sale for a record-low price of $949.99.

Google’s TurboQuant has the internet joking about Pied Piper from HBO's "Silicon Valley." The compression algorithm promises to shrink AI’s “working memory” by up to 6x, but it’s still just a lab experiment for now.

OpenAI’s AI video slop generator is dead – Will OpenAI soon follow? OpenAI has confirmed that it has discontinued its Sora AI video generation tool and has pivoted away from video generation tools entirely. Now, OpenAI appears to be focusing on other forms of AI. Presumably, this will be forms of AI that weren’t burning […]

The post OpenAI closes Sora AI Video Generator and cancels $1bn Disney partnership appeared first on OC3D.

Razer's Viper V3 Pro just hit $119.99. While the new V4 Pro has higher ceiling specs, the V3 Pro remains a top-tier e-sports mouse with a pro-proven 35K sensor.

Xbox has added over 45 new titles to its Stream Your Own Game feature, including Crimson Desert, Marathon and Monster Hunter Stories 3 and more.

Razer's Viper V4 Pro gaming mouse improves upon its predecessor, though it's still very expensive. Even so, it's a top-tier option for competitive players.

MAXSUN today announced the official release of its Intel Arc Pro B70 Series graphics cards, delivering a decisive leap forward in AI computing and professional visualization. Built on a close collaboration with Intel, the new lineup follows the widely acclaimed B60 series and raises the bar with more powerful hardware specifications and a deeply optimized software ecosystem. The result? A platform engineered for AI developers, multi-GPU deployments, and high-intensity professional workloads—without breaking a sweat.

Massive Memory, Effortless Performance
Equipped with 32 GB of VRAM and 32 Xe cores, the MAXSUN Intel Arc Pro B70 series eliminates memory bottlenecks once and for all. Whether handling large-scale AI models or complex visual workloads, the cards ensure seamless data throughput and consistently stable performance. In other words, "out of memory" just became someone else's problem.

Edifier, a global leader in premium audio solutions, today announced the availability of the Edifier M90. Unveiled at CES 2026, the Edifier M90 represents a defining milestone signalling the beginning of the brand's next chapter in home-entertainment audio.

Designed to elevate everyday listening, the M90 features HDMI eARC for seamless, low-latency connectivity with desktop audio, TVs, and streaming platforms, delivering a richer, more immersive experience for movies, games and streaming. With 100 W of bi-amplified power, larger 4-inch aluminium mid-low drivers for deeper bass and silk-dome tweeters for smooth, detailed highs, the M90 delivers powerful, high-fidelity sound. Enhanced connectivity and a flexible design allow it to transition easily from desktop to living-room setups, making the M90 a compact, all-purpose speaker solution.

Spotify is working on a new feature to help users discover music. The immensely popular streaming service recently introduced SongDNA, an "immersive" experience that provides extended credits to the people who contributed to one or more music productions.

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The concept, known as a solid-state ornithopter, replaces the typical network of actuators with electricity-driven materials that deform when voltage is applied. This approach could represent a turning point for next-generation aerial vehicles, combining principles of aerodynamics, materials science, and biomechanics into a single design model.

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Figure 03 humanoid robot makes a surprise visit to the White House, alongside First Lady Melania Trump, who is ready for robot teachers.

UK businesses widely adopt AI tools, yet weak planning, unclear goals, and inconsistent tracking continue to limit measurable returns and outcomes.

I'm a huge fan of the Fitbit Inspire 3 — and it's currently down to its lowest ever price thanks to the Amazon Big Spring Sale.

Aqua Security’s Trivy vulnerability scanner compromise is trickling down into a hugely popular Python package.

We ran the tests and these are the Geekom mini PCs you'll want to check out, whether you need a reliable office machine or a content creation workstation that's AI-ready.

Claude Code users have been bypassing permission prompts – new "middle ground" auto mode will speed up Claude more safely.

Say goodbye to slow speeds and dead zones with these three Netgear Wi-Fi 7 routers up to 24% off in Amazon's Big Spring Sale

Sihoo B100 ergonomic chair with adaptive lumbar support, a wide headrest, and flip-up armrests is $40 off for Amazon's Big Spring sale.

Recently, I picked up a Samsung Galaxy Watch8 Classic, and it's currently on sale at record-low prices.

The first lady sees AI and robotics playing a prominent role in the future of American education.

The startup provides an e-prescribing marketplace for the booming cash-pay clinic market.

Evidence presented at the trial swayed the jury to the plaintiff's side, demonstrating that Meta understood how addictive its platforms could be among teens in particular and that it was actively researching the issue and using its findings to increase engagement among young users.

Meta is laying off several hundred employees across multiple teams, including sales, recruiting, and the Reality Labs division. The cuts will impact employees in the U.S. and other international markets.

Season 3 adds an array of new and returning maps and modes to Call of Duty: Black Ops 7 when it launches on April 2.

SPARKLE, a leading manufacturer of professional graphics solutions and AI computing platforms, today announced the launch of the SPARKLE Intel Arc Pro B70 and SPARKLE Intel Arc Pro B65 series graphics cards. Designed to deliver powerful AI acceleration and workstation-class graphics performance, these new GPUs expand the Arc Pro B-Series lineup for modern professional computing environments.

The SPARKLE Intel Arc Pro B70 delivers up to 367 TOPS (INT8 Dense) of AI performance, enabling accelerated AI inference, engineering simulation, rendering, and advanced visualization workloads. With powerful compute capability and large memory capacity, the GPU allows professionals to handle complex datasets and AI-driven applications with greater efficiency.

CRKD, the premium collectible gaming brand known for their highly popular Nitro Deck, and line of premium rhythm gaming products, announced today ATOM+, the next evolution of its collectible keychain controller, designed to deliver powerful gameplay in an ultra-compact form. Expected to begin shipping from June 2026, the ATOM+ is compatible with a wide variety of gaming platforms including Nintendo Switch 2 | 1, PC, mobile devices, tablets, and Smart TVs, bringing big features to a small package, and delivering full-fat gaming on the go.

Small enough to attach to a keychain, backpack or just about anywhere you can imagine, the ATOM+ defies convention, expanding upon the original ATOM with a host of sophisticated features including Thumbsticks for maximum gaming compatibility, and utilizing TMR (Tunnelling Magnetoresistance), technology, a next-generation magnetic sensor designed to forever eliminate Stick Drift, and provide superior precision compared to traditional mechanical Thumbsticks or Hall Effect sensors.

NVIDIA has officially released its second hotfix driver this month, GeForce 596.02 Hotfix, addressing the stuttering issue found in the previous 595.97 WHQL, which was released just yesterday. According to the official driver changelogs, the only game experiencing stuttering was Arknights: Endfield, which was apparently severe enough for NVIDIA to issue a complete hotfix driver. No other changes have been included in this hotfix release. NVIDIA notes that the quality of hotfix drivers is usually unknown, as they go through a much shorter quality testing pipeline than WHQL drivers. These hotfix drivers are designed to provide quick iterations and changes so that gamers who installed the new game-ready or regular WHQL drivers aren't left dealing with game stutters while waiting for the next driver release. Finally, NVIDIA advises that if you aren't experiencing any issues with your current 595.97 WHQL driver, it's best to wait for the next WHQL release to ensure your system remains as stable as possible. The next WHQL release will integrate the changes from the 596.02 Hotfix driver, so you won't have to worry.

DOWNLOAD: NVIDIA GeForce 596.02 Hotfix Beta.

With the May 19 launch of Forza Horizon 6 just around the corner, Microsoft and Playground Games have officially revealed the minimum hardware requirements for the new racing game, and, at least on the low end, Forza Horizon 6 will not ask players for a lot when it comes to hardware. The minimum spec for the game to run is an Intel Core i5-8400 or AMD Ryzen 5 1600 paired with 16 GB of RAM, an SSD, and an NVIDIA GeForce GTX 1650, Radeon RX 6500 XT, or Intel Arc A380 GPU. This should make the game playable at 1080p, 60 FPS at low settings preset. For 1440p at 60 FPS and high settings, or the recommended hardware spec, Horizon 6 will demand an Intel Core i5-12400F or AMD Ryzen 5 5600X paired with an NVIDIA GeForce RTX 3060 Ti, Radeon RX 6700 XT, or Intel Arc A580 GPU and 16 GB of memory.

The "Extreme" requirements, which target 4K native at 60 FPS, call for an Intel Core i7-12700K or AMD Ryzen 7 7700X with an NVIDIA GeForce RTX 4070 Ti or AMD Radeon RX 7900 XT with 24 GB of RAM, while the "Extreme RT" option, which targets 4K upscaled with Ray Tracing enabled, bumps up the GPU requirement to an RTX 5070 Ti or an AMD Radeon RX 9070 XT as well as requiring 32 GB of RAM and an NVMe SSD. The game also supports DLSS 4, AMD FSR 3 and 4, and Intel XeSS 2.1, as well as Ray Traced Reflections and Global Illumination, and the engine aims for "high, uncapped framerates," and will support both the Valve Steam Deck and ASUS ROG Ally handhelds, although there is no word on whether there will be a graphics preset for the handhelds.

3dfx Voodoo graphics accelerators are likely to remain a key part of retro modding projects and gaming ventures for years to come. The Voodoo chip is now almost perfectly emulated in several DOS-based emulators, such as DOSBox-X, and PC emulators like PCem and 86Box, while hardware modders continue developing their...

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The team behind Geekbench 6 has warned users about benchmarking inconsistency with Intel's latest iBOT tool found in the new Core Ultra 7 270K Plus and Ultra 5 250K Plus. Geekbench 6 can't identify when iBOT is enabled or disabled during benchmark runs.

Subspace checks what you can’t see behind job postings so you avoid dead ends. Paste a direct link from a company careers page and it scores the listing for signals like whether it’s still active, salary disclosure, hiring manager, role substance, and employer quality, then returns a clear Job Health Score. Start free with limited checks, or go Pro for unlimited checks, a full seven-category breakdown, and a job board sorted by listings worth applying to.

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The alleged administrator of the LeakBase cybercrime forum has been arrested by Russian law enforcement authorities, state media reported Thursday. According to TASS and MVD Media, a news website linked to the Russian Interior Ministry, the suspect is a resident of the city of Taganrog. The suspect is said to have been detained for creating and managing a criminal site that allowed stolen

$200 challenge: Can I build a super-cheap home recording setup for music and podcasting?

The menu is huge, but it's easy to find exactly what you want.

Developer Level Infinite just announced a new Goddess of Victory: Nikke collab and it includes an exclusive skin.

I can be pretty picky when it comes to open earbuds, but if I was going to buy a set, it would certainly be one of these.

The RAM crisis is impacting almost all aspects of the PC hardware market, but there are other ways to improve your gaming PC setup.

Amazon's Big Spring Sale is live, and as TechRadar's deals editor, I've rounded up the 13 best TVs that I'd buy to watch the Sweet Sixteen on.

Infinite Campus was breached by ShinyHunters - but says it won't negotiate with the attackers.

The World Cup is only a couple of months away, so there's no better time to upgrade your TV. I've picked four of the best models you can get right now, all for under $1,000.

CRKD just unveiled the 'ultimate' Nintendo Switch 2 controller.

I love this handwriting tablet tailored for distraction-free productivity - and it's cheaper in the sales right now.

Max Imagination has shared the painstaking design and build process that went into creating his cheap, speedy FPV drone, and provides full instructions for anyone who wants to repeat his feat.

Apple is adding 100+ new App Store Connect metrics, giving developers deeper, first-party insights into monetization, subscriptions, and user behavior as it doubles down on its app ecosystem in the AI era.

Senator Bernie Sanders and Rep. Alexandria Ocasio-Cortez introduced companion legislation to halt construction on new data centers until Congress passes comprehensive AI regulation.

Tracey Chou founded Block Party in 2018 as a tool to help people stay safe from targeted harassment on Twitter, inspired by her own experiences.

Google is launching Lyria 3 Pro, an upgraded music model that generates longer, more customizable tracks, as it expands AI music tools across Gemini, enterprise products, and other services.

Russian state-owned media reported that police in Russia arrested the administrator of LeakBase, a large hacking forum.

First responders have had to take control of Waymo vehicles and move them during emergency situations, including in at least two active crime scenes, TechCrunch found.

Google Analytics launched Scenario Planner and Projections to help advertisers forecast performance, optimize budgets, and plan cross-channel media spend more strategically.

The post Google Analytics Launches Scenario Planner and Projections appeared first on Search Engine Journal.

Forza Horizon 6’s system requirements are a breath of fresh air for PC gamers Playground Games has officially released its PC system requirements for Forza Horizon 6, and it’s great news for PC gamers. On PC, the newest Forza game will be highly scalable, supporting platforms as low-end as Valve’s Steam Deck and ASUS’ entry-level […]

The post Is your PC ready for Forza Horizon 6? PC Requirements Released appeared first on OC3D.

Treyarch aims to release Black Ops 7 campaign's Endgame mode for free as part of Call of Duty: Warzone with the Season 3 update on April 2. Free-to-play access to Endgame is only for a limited time.

Microsoft’s new AI Restyle for OneDrive reimagines photos into artistic styles.

Each week, new games and apps integrating NVIDIA DLSS, NVIDIA Reflex, and advanced ray-traced effects are released or announced, delivering the definitive PC experience for GeForce RTX players. This week, Screamer launches with DLSS 4 with Multi Frame Generation, followed by Subliminal on the 31st. And Playground Games has announced that Forza Horizon 6 is launching May 19th with DLSS 4 and ray tracing.

Additionally, we've unveiled NVIDIA DLSS 5, which delivers an AI-powered breakthrough in visual fidelity by infusing pixels with photorealistic lighting and materials, bridging the gap between rendering and reality.

Shine-through keycaps are one of the points of contention where the enthusiast keyboard market and fans of gaming and budget keyboards clash. With the rise of enthusiast-grade pre-built mechanical keyboards, though, things have become complicated, with buyers of mid-range and more affordable enthusiast-tier mechanical keyboards often longing for shine-through keycaps on those keyboards. This was one of the common gripes about Iqunix's Magi and MQ series low-profile mechanical keyboards when they launched, despite the overall positive community sentiment surrounding those keyboards. According to a new post by the official Iqunix team on r/Iqunix on Reddit, the brand has heard the community's feedback regarding shine-through keycaps and is planning to release shine-through keycaps for its MQ80 and Magi-series low profile keyboards.

Iqunix says it has not yet confirmed production with the OEM, but has reached out to the community in an interest check, since it will be small-batch production, and the brand needs 1,000 units spoken for before entering production. The idea with Iqunix prototyping and selling the keycaps itself is that it will color-match the keycaps with the aluminium keyboard cases and ensure compatibility with the Kailh Choc V2 low-profile switches and the north-facing lighting on the MQ and Magi-series keyboards. It has not yet released images of the keycaps on the Magi-series keyboards, but the white versions of the MQ80 and the Magi keyboards are two very different colors, with the Magi taking on a sort of creamy off-white color, suggesting that there will be three colorways for the keycaps. The keycaps will be PBT and follow the same profile as the original Magi and MQ80 keyboards—that is to say, uniform height with a spherical top.

CRKD, the premium collectible gaming brand known for their highly popular Nitro Deck, and line of premium rhythm gaming products, announced today the ULT PRO, a next-generation professional wireless gaming controller featuring multi-platform connectivity and an array of state-of-the-art technology.

Ideal for professional or competitive gamers who demand precision, customization, and multi-platform compatibility, the ULT PRO sets a new standard in performance, yet is priced competitively, allowing any gamer to take advantage of its premium feature set. Compatible with Nintendo Switch 2 | 1, PC, mobile devices, tablets and Smart TVs, the ULT PRO offers exceptional versatility, seamlessly adapting to a wide variety of gaming platforms.

Razer, the leading global lifestyle brand for gamers, today announced the 2026 evolution of the Razer Blade 16. While maintaining its iconic, industry-leading chassis as the thinnest gaming laptop in Razer's history, the new 2026 model shifts into a new gear of performance for gamers, content creators, and professionals who demand power on the go.

By prioritizing the latest silicon breakthroughs from Intel and faster-than-ever memory clock speeds, the new Blade 16 is engineered for those who demand the latest-generation processing in a form factor that remains impossibly slim.

On Tuesday, tipster Yogesh Brar reiterated earlier rumors that OnePlus will soon shut down in the US, the UK, the EU, and most other global markets while continuing to operate in a handful of Asian countries, including China and India. Although the post has since been deleted, 9to5Google reports that...

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Yang's meticulous, analog approach has captivated gaming communities in China and abroad, where clips of him leafing through notebooks filled with hand-sketched maps and puzzle notes have drawn admiration and nostalgia in equal measure. His accomplishment – finishing Resident Evil Requiem entirely unaided – has been hailed by fans as...

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Micron’s planned $24 billion NAND flash expansion in Singapore will require 400 to 500 power transformers, which is more than double the 100 to 150 units a standard wafer fab typically needs.

Getly is an independent marketplace for buying and selling digital products like templates, design assets, music, video, courses, and AI prompts. Creators keep 80% per sale, accept Stripe or stablecoins, and deliver instant downloads to buyers. The platform offers creator stores, analytics, marketing automation, bundles, and a Pro subscription with unlimited downloads from a curated catalog. Shoppers can browse thousands of items, filter by price and rating, and checkout securely worldwide.

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Feevio turns your voice notes into polished invoices and quotes so you can bill clients before details fade. Speak what you did, who it was for, and time or rates, and it drafts clear line items, handles totals and tax, and applies your branding. Use it on phone or desktop to capture jobs, tidy the draft, and email a professional PDF in minutes. Track revenue and outstanding invoices, keep client records together, and bulk-download PDFs when it’s time to share paperwork.

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newnity is a crowdfunding platform built on Base (Coinbase's L2) where creators launch campaigns and backers fund them in USDC. Every campaign uses on-chain escrow with all-or-nothing settlement: if the goal is met, the creator receives the funds. If not, every backer is automatically refunded. No middleman holds your money.

Supporters earn XP for every campaign they back, building reputation across the platform. Creators can run campaigns for games, music, digital art, and more. Transaction fees on Base are fractions of a cent. Currently live on Base Sepolia testnet, with mainnet launching in Summer 2026.

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LaunchPad startups can access co-working spaces worldwide, including hubs in Jakarta and San Francisco.

Kiran Mani is expected to start in June 2026 and report to Jason Kwon, OpenAI chief strategy officer.

The university said the hub will provide workspace and incubation support for areas such as AI and sustainability.

Nvidia CEO warns traditional corporate structures slow innovation, so teams should mirror products and work closely, communicate, and solve problems together.

Reliance Jio has engaged 17 banks to manage its upcoming US$180 billion IPO.

We’ve added VC funds from the US to our tracker, plus what a duopoly means for Vietnam’s ecommerce logistics market.

The price war has pushed the industry into losses and hurt consumption recovery.

An analyst said holding above US$70,000 could signal bullish momentum.

Which investors are writing the most checks to Korea-based startups?

The funding will be offered through the bank’s preferential AX program, which it newly introduced to back AI-led business shifts.

SenseTime plans to launch a new foundation model based on its second-generation NEO architecture in Q2 2026.

Qualcomm’s share has reportedly slipped to about 75% from 100%, and an analyst projects 50% for the S27.

Much of the recent demand for custom AI chips has flowed to TSMC because it leads in manufacturing below 3 nanometers.

We will evaluate companies on three criteria: innovation culture, product innovations, and process innovations.

Fiuu works with payment networks including Mastercard, Visa, and Malaysia’s PayNet.

The Soundbox is positioned as a single point of acceptance across traditional and stablecoin payments.

Ripple is collaborating with Unloq to pilot automated payments triggered by shipment verification.

AirShelf AI is building a trust layer so brands don't lose control when AI agents start doing the shopping for consumers.

We've compiled a list of investors that are pouring money into Southeast Asia’s health startups.

Analysts said foreign flows are concentrating on AI-linked sectors, while higher fuel costs could curb household spending.

Platforms must deactivate high-risk accounts for users under 16 starting March 28.

South Korea’s exports to China jumped 69%, while its overall semiconductor sales abroad surged 164%.

The company previously filed a US trademark application for "TikTok Drama."

Connor Group’s Derek Anderson explains how the “AI tax” is reshaping software economics, turning high-margin SaaS businesses into cost-heavy operations.

China has restricted two Manus co-founders from leaving amid Meta's US$2 billion acquisition review.

EIB has supported Vietnam since 1997, financing projects like Hanoi Metro Line 3.

The feature will launch alongside Apple Business, a new platform rolling out in over 200 markets including Indonesia.

Tencent plans to launch its next-generation Hunyuan 3.0 system in Q2 2026.

Google’s data and analytics are being used to study routes, idling time, and fault patterns across its vehicle fleet.

At a 37% discount to its 2024 price, the deal looks attractive for Grab on paper. The real question is how it plans to unlock that value.

After a series of energy auction flops, the Philippines recalibrates with offshore wind development. But can it fully realize these projects?

Meta's stock awards to executives depend on hitting performance and share price goals.

Gulf investors balance exposure to the US and China amid concerns regional attacks could disrupt critical infrastructure like data centers.

It is the largest genAI-focused funding round in Southeast Asia to date.

Australia needs about A$52 billion (US$36.27 billion) by 2030 for digital infrastructure.

Both introduced the platform fee at 2 rupees (US$0,02) in 2023 and have increased it steadily.

Lyria 3 is now available in paid preview through the Gemini API and for testing in Google AI Studio.

We are bringing Lyria 3 to the tools where professionals work and create every day.

Top tips and best practices for collaborating with Ads Advisor and Analytics Advisor

Don't buy any Nintendo Switch 2 games without first seeing this money saving trick.

As an office furniture reviewer, this FlexiSpot sit-stand desk is the top pick for me.

Authentication standards need to extend beyond the browser to cover the full spectrum of connected devices, from vehicles to smart home infrastructure.

Invincible season 4 just introduced a storyline that isn't in the comics, but it has taken a backseat to another big fan discussion.

Cybercriminals chase notoriety, reshaping threats as disruption eclipses profit in 2026, across industries worldwide increasingly.

The iOS 26.4 update is now available. Here are 5 of the biggest new features it contains.

Amazon's next-generation, AI-powered smart assistant has made it to the UK; here's what you need to sign up for early access.

Researchers used AI to design an unusual-looking Lego-like AI robot that moves and survives unlike any robot you've seen before.

Our senior printer editor loves this Bluetooth thermal label printer for small businesses, retailers, entrepreneurs, and online sellers.

QualDerm is notifying people about a data breach which exposed their personal and health information.

Spring clean your office with these workspace upgrades, desk accessories, storage solutions, and organizers.

Three essentials — shoes, headphones and watch — to take you from first steps through to the finish line.

Discover how end-to-end AI process networks can finally deliver ROI and resilience for modern retailers.

Training is one thing - but many workers many fail to spot the difference when it comes to phishing scams.

Here's our guide to how to watch Temptation Island Spain 9 online, from anywhere and potentially free as the reality TV shows goes viral with Gilbert y Claudia!

Apple has an impressive back catalogue of classic gadgets, but which is the best ever? Cast your vote in our epic poll now.

Looking for Quordle clues? We can help. Plus get the answers to Quordle today and past solutions.

Looking for NYT Connections answers and hints? Here's all you need to know to solve today's game, plus my commentary on the puzzles.

Looking for NYT Strands answers and hints? Here's all you need to know to solve today's game, including the spangram.

AI is changing the how everyday people and businesses interact with software.

Reddit will require suspected automated accounts to verify they’re human, as it ramps up efforts to curb bot-driven spam and manipulation.

Over the past few years, a new category of mobile apps has quietly exploded into a multi-billion dollar business. They’re called “micro dramas” — short-form, mobile-first scripted shows designed to be watched vertically on your phone. Think soap opera meets TikTok, complete with secret billionaire romances, disapproving werewolf mothers-in-law, and cliffhangers engineered to keep users tapping. The leading […]

Investors like Sequoia, Andreessen Horowitz, Kleiner Perkins, and Elad Gil can't get enough of AI legal tech startup Harvey.

Granola's valuation jumped from $250 million to $1.5 billion with this round, and it has added more support for AI agents after users previously complained.

Meta CEO Mark Zuckerberg said in a memo to staff that small businesses have always been a big part of the company's business model, and that while tens of millions of entrepreneurs already use its platforms to grow and connect with customers, the company wants to do more in the space.

Once upon a time, in the delightfully chaotic 1990s, web copywriting was all about exact-match keywords and relentless meta tag stuffing. As algorithms matured, so did SEO copywriting. 

Now, with proposition-based retrieval systems, writing like you’re in the business of tricking a crawler into seeing relevance through keyword repetition is no longer a viable strategy. 

Below is a playbook for generative AI-friendly copywriting, broken down into self-contained, high-density concepts.

The ‘grounding budget’: Quality over quantity

Large language models (LLMs) don’t seek less information. They seek higher information density. Google’s Gemini operates on a limited budget of retrieved information, according to research by DEJAN AI, which analyzed over 7,000 queries.

The grounding budget is roughly 1,900 words per query, split across multiple sources. For an individual webpage, your typical allocation is around 380 words. You’re competing for a tiny slice of a fixed pie, so being precise helps the AI’s matching process.

• Weak retrieval: “Coffee maker” (Generic)
• Strong retrieval: “Semi-automatic espresso machine” (High density)

Moving structure inside the language

If Schema.org is the external scaffolding of a building, structured language is the load-bearing internal frame. Language itself is the structure we provide machines, such as “semantic triplets” (subject → predicate → object). When a copywriter moves structure inside the language, the sentences become inherently machine-readable. 

Google’s passage ranking, AI Overviews, and third-party LLMs like ChatGPT all evaluate content at the passage level using similar retrieval infrastructure. A sentence that works for one works for all of them.

A properly structured sentence fulfills four strict data criteria:

• Names the entities: Explicitly identifies subjects and objects (e.g., “Notion Team Plan”).
• States the relationships: Defines how entities interact using clear verbs (e.g., “costs”).
• Preserves the conditions: Includes context that makes the statement true (e.g., “$10 per user per month”).
• Includes specifics: Provides verifiable details rather than marketing fluff (e.g., “includes 30-day version history”).

Feature	The marketing fluff	Structured language (GEO-friendly)
Example	“Our revolutionary platform makes managing your team easier than ever. It is affordable and comes with great support.”	“The Asana Enterprise Plan [Entity] streamlines [Relationship] cross-functional project tracking [Specifics] for teams over 100 people [Condition], starting at $24.99 per user [Data].”
Machine utility	Low (Vague, hard to extract)	High (Decomposable into atomic claims)

Best practices for AI-friendly copywriting

Traditional copywriting flows like a row of dominoes. When an AI “chunks” your page, it snaps those dominoes apart. If your sentences aren’t load-bearing on their own, the logic collapses.

Rule 1: Every sentence must survive in isolation

Ensure every single sentence explicitly names its subject. Vague pronouns like “this,” “it,” or “the above” become dead bits when extracted.

• Broken: “It also includes unlimited cloud storage.”
• Anchorable: “The Dropbox Business Standard Plan includes 5TB of encrypted cloud storage.”

Rule 2: State relationships, don’t just list entities

Keyword stuffing introduces inference errors. Effective structured language explicitly states the relationship between nodes.

• The keyword dump: “We offer SEO, PPC, and content marketing services.”
• The structured relationship: “Our agency integrates PPC data into SEO strategies to lower the cost per acquisition (CPA) by an average of 15% within the first 90 days.”

Rule 3: Build ‘anchorable statements’

Provide anchorable statements instead of fluff: dense passages equipped with clear claims and specific evidence.

The gold standard example:

• “Ramon Eijkemans is a freelance SEO specialist at Eikhart.com, specializing in enterprise SEO for platforms with 100,000 or more pages. He developed the LLM Utility Analysis framework, a five-lens content scoring system that measures the likelihood of content being selected and cited by AI systems, covering structural fitness, selection criteria, extractability, entity and propositional completeness, and natural language quality, based on research into passage retrieval architectures, Google patent evidence, and proposition-based extraction systems. The framework is the subject of this Search Engine Land article.”

The AI inverted pyramid: Engineering ‘citation bait’

Research shows LLMs reliably extract claims near the beginning or end of a text. Adding more content often dilutes your coverage. 

• “Pages under 5,000 characters get about 66% of their content used. Pages over 20,000 characters? 12%. Adding more content dilutes your coverage.”

Here’s the four-step formula for citation bait.

• The direct answer: Open with a dense, 40-60 word declarative statement answering the “who, what, why, or how.”
• Context and detail: Follow up with nuance, maintaining high semantic density.
• Structured evidence: Use bulleted lists, tables, or numbered steps (extractable data).
• Follow-up alignment: Anticipate the next logical prompt in clearly labeled H2 or H3 subheadings.

Clear headings above a paragraph can improve its mathematical relevance (cosine similarity) to AI systems by up to 17.54%.

---

The 5 lenses of LLM utility

Developed by Ramon Eijkemans, this scoring system measures the likelihood of content being cited:

• Structural fitness: Does the prose build hierarchy and relationships?
• Selection criteria: Is the information dense enough to win the grounding budget?
• Extractability: Are there broken references or vague pronouns?
• Entity completeness: Are subjects and relationships explicitly named?
• Natural language quality: Is the structure rich without being “robotic”?

Here’s a table of the most common pitfalls when it comes to extractability:

Pattern	Example	Problem
Unresolved pronoun (what?)	“It features a 120Hz display”	What device?
Vague demonstrative (what + what?)	“This gives it an advantage”	What gives what an advantage?
Context-dependent (which?)	“The above specs outperform the competition”	Which specs? Which competition?
Stripped conditions (when? how much?)	“The price has dropped significantly”	From what? To what? When?
Assumed knowledge (what? who?)	“The popular supplement helps with recovery”	Which supplement? Recovery from what?
Relative claim (how much? compared to what?)	“Our fastest-selling product”	How fast? Compared to what? Over what period?

Practical content testing tips

To ensure your high-value pages are programmatically extractable, run these four stress tests on your mid-page copy.

The isolation test

The action: Select a single sentence completely at random from the middle of a webpage and read it in total isolation.

The goal: If the sentence relies on preceding paragraphs to make sense or uses vague pronouns (e.g., “This allows for…”), the page has a utility gap. Every sentence should be self-contained.

The context test (‘Scroll twice and read’)

The action: Scroll down twice on a homepage so the hero banner and primary H1 disappear, then start reading from wherever your eyes land.

The goal: If a reader (or a machine “chunking” that section) can’t immediately identify the product or service without the top visual layout, the mid-page text fails the context test.

The disambiguation test

The action: Read a mid-page sentence out loud and ask: Could this apply to the deforestation of the Amazon or a steamy romance novel?

The goal: If a sentence is wildly generic (e.g., “We empower our clients to achieve more”), an LLM will struggle to map it to your specific entity. Specifics prevent misinterpretation.

The URL accessibility test

The action: Run the live URL through an LLM agent or NotebookLM.

The goal: If convoluted JavaScript, heavy code bloat, or aggressive bot protection prevents an agent from “seeing” the raw text, generative search engines may skip the content entirely.

AI search content optimization FAQs

Here are answers to common questions about optimizing content for AI search.

Is generative engine optimization (GEO) a legitimate discipline?

Yes. Formalized by researchers at the University of Washington and Columbia, it focuses on optimizing for “citation frequency” through dense, condition-preserving sentences. 

Traditional SEO relies on bolt-on machine-readable code to make human narratives SEO-worthy. AI search optimization requires embedding explicit entity relationships and structure directly inside your copy.

What is the ideal section length for chunking?

Open with a dense 40-60-word declarative statement. Information buried deep in long paragraphs is rarely retrieved.

Does copywriting for AI search help traditional SEO?

Yes. Because Google uses vector embeddings to evaluate content at the passage level, structuring language for an LLM improves traditional visibility.

Is longer content better?

No. Density beats length. Pages under 5,000 characters see a 66% extraction rate, while pages over 20,000 characters plummet to 12%.

What is the inverted pyramid for AI copywriting?

The AI inverted pyramid means abandoning the slow, conversational introduction and placing your core entities, exact claims, and specific conditions in the very first sentence to guarantee flawless machine extraction.

Write for humans, structure for machines

The content creator is now a machine-readability engineer. Our job is to build narratives that are persuasive to humans while being programmatically extractable for neural networks.

If your content lacks explicit entity relationships, perfectly self-contained sentences, and highly “anchorable” citable claims, the machines will simply look right through you.

Google released the March 2026 spam update less than 24 hours ago and it is already done rolling out. The update finished today at 10:40 a.m. ET.

• This update was released yesterday (March 24) at 3:20 p.m. It took 19 hours and 30 minutes to fully roll out, which is super fast.

Why we care. This is the second Google algorithm update announced in 2026. It’s unclear what spam it targeted, but if you see ranking or traffic changes in the next few days, the Google March 2026 spam update could be the cause.

More on spam update. Google’s documentation says:

“While Google’s automated systems to detect search spam are constantly operating, we occasionally make notable improvements to how they work. When we do, we refer to this as a spam update and share when they happen on our list of Google Search ranking updates.

For example, SpamBrain is our AI-based spam-prevention system. From time-to-time, we improve that system to make it better at spotting spam and to help ensure it catches new types of spam.

Sites that see a change after a spam update should review our spam policies to ensure they are complying with those. Sites that violate our policies may rank lower in results or not appear in results at all. Making changes may help a site improve if our automated systems learn over a period of months that the site complies with our spam policies.

In the case of a link spam update (an update that specifically deals with link spam), making changes might not generate an improvement. This is because when our systems remove the effects spammy links may have, any ranking benefit the links may have previously generated for your site is lost. Any potential ranking benefits generated by those links cannot be regained.”

Impact. This update should only impact sites spamming Google Search, so hopefully you didn’t see any major negative impact.

Razer has taken the wraps off its Blade 16 for 2026, and it's a significant refresh that now builds on Intel's Core Ultra Series 3 "Panther Lake" chips. Here's what you need to know (and where you can buy it today).

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The program is for workers who have lost pay, jobs, or opportunities to AI, writes the Blood in the Machine newsletter. Called the AI Dividend, it is run by nonprofits the AI Commons Project and What We Will, which aim to support humans in an increasingly AI-first world.

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PlayStation architect Mark Cerny recently told Digital Foundry that a new, improved version of Sony's PSSR upscaler utilizes 8-bit integer (INT8). Since the company developed PSSR and FSR 4 with AMD, Sony's new variant likely incorporates technology that could expand FSR 4 to GPUs that do not officially support it.

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The young California startup is already building RVs, FedEx vans, and box trucks. Now its hybrid powertrain will underpin ambulances and mobile healthcare units.

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Influencer content isn’t just a brand awareness play. It’s showing up in Google SERPs, Google AI Overviews, and AI answers, making keyword strategy an essential part of every influencer brief.

When we brief an influencer, we assign them a keyword. Not as a nice-to-have, but as a required part of the strategy, usually woven into the script, the caption, the on-screen text, and the hashtags.

That might sound like an SEO team overreaching into an influencer team’s lane. But in 2026, the lane lines don’t exist.

Social content is search inventory. If your influencer marketing program isn’t built around that reality, you’re leaving a significant and measurable share of voice on the table.

Search journeys now span platforms, formats, and sources

For most of search’s history, optimization meant ranking on Google. That’s still important, but it’s no longer the full story.

Today, nearly half of U.S. consumers (49%) use TikTok as a search engine. Gen Z may lead that adoption, but it cuts across generations.

Over a third of consumers now prefer to start their search journey with AI tools like ChatGPT over Google. Platforms like YouTube, Instagram, and Pinterest have also become primary discovery engines for product research, how-to queries, and purchase decisions.

This is what search everywhere may look like in practice:

• A user searches “best lightweight running shoes” on TikTok and watches three creator videos.
• Then they ask ChatGPT for a comparison.
• Next, they Google for brand reviews to look at Reddit commentary and What People Are Saying content.
• Then they navigate to a brand’s site.

Each of these touchpoints is a search moment, and there’s a strong chance they involve influencer content. The brands showing up at every step are the ones treating influencer marketing content as search content from the beginning.

Ross Simmonds, CEO of Foundation Marketing, shared with me:

• “Influencers exist on practically every platform, whether we’re talking about LinkedIn, Reddit, Instagram, or TikTok. They’re creating content every day. When people search, whether through Google or directly on these platforms through things like Ask Reddit or TikTok search, they’re coming across content that influencers have created.”
• “If those influencers understand best practices around search and discoverability, they’re more likely to create content that ranks not only on native platforms, but also directly in the SERP. That’s a marketer’s dream.”

Dig deeper: Why creator-led content marketing is the new standard in search

Why your influencer’s video is now a SERP result

This is where things get concrete.

Google’s What people are saying SERP feature is a carousel that appears directly in search results and surfaces user-generated and creator content from platforms like YouTube, TikTok, LinkedIn, Instagram, and Reddit for relevant queries.

It’s now a default feature in U.S. search results and consistently shows up for mid- to bottom-of-funnel keywords, exactly where purchase decisions are made. A brand can appear in this SERP feature (either directly or indirectly via an influencer) without ranking in the traditional Top 10 results.

Additionally, the Short videos SERP feature is another prime spot for your influencer content to take up shelf space on Google. This means an influencer video optimized with the right SEO keyword can surface in multiple spots on Google for a commercial query your brand’s own site might never rank for.

It’s not theoretical. It’s happening now.

Meanwhile, AI answers are pulling from social content at scale. An analysis of 40 million AI search results found Reddit to be the single most-cited domain across ChatGPT, Copilot, and Perplexity. Ahrefs research confirms that YouTube mentions and branded web mentions are among the top factors correlating with AI brand visibility in ChatGPT, AI Mode, and AI Overviews.

Samanyou Garg, CEO of Writesonic, shared with me:

• “YouTube is the No. 1 cited domain for Gemini. And 35% of the channels getting cited have under 10K subscribers. We checked the correlation between views and citations. It’s basically zero.
• “What actually correlates? How well the creator describes the topic in their video description. So if an influencer makes a video about your product and writes a lazy two-line description, you’re leaving AI visibility on the table.”

The more creators talk about your product with consistent language, the more confident AI becomes in recommending you. So if your influencer content doesn’t contain the SEO keywords your audience is actually searching for, it won’t be surfaced in all the places that matter.

Dig deeper: Short-form, big impact: What creators can teach performance marketers

---

The keyword isn’t optional

Keyword research should be a standard step in every influencer campaign. Start by identifying your target keyword from data across three sources:

• Existing keyword targets shared by the organic strategists. 
• In platform searches for what’s trending and/or suggested auto completes.
• AnswerThePublic searches for both brand and non-brand terms related to the campaign theme.

Once the keyword is identified, embed it into every element of the creator’s content:

• Script: Spoken naturally, ideally in the first half of the video, where TikTok’s algorithm is most attentive to audio signals.
• Caption: Written to open with or include the keyword, supporting both platform and Google indexing.
• On-screen text: Reinforcing the keyword visually for accessibility and algorithm legibility.
• Hashtags: Used to connect the content to the broader topic the keyword lives in.

Don’t confuse this with keyword stuffing. It’s modern content architecture.

There’s a big difference between a creator naturally saying, “If you’re searching for the best running shoes right now…” versus a brand clunkily forcing a phrase into otherwise natural content. The influencer brief sets the requirement, yes, but the creator’s job is to incorporate their unique voice.

Ashley Liddell, co-founder and Search Everywhere director at Deviation, shared:

• “We assign keywords to influencers based on real search behaviour across platforms, not just brand messaging, and map demand from TikTok, YouTube, Reddit, and Google, then align specific queries to creators whose content style and audience best fit that intent.
• “Each brief gives a clear search-led direction, including topic, angles, and format, while leaving room for the creator’s own creativity. The goal is to make influencer content discoverable in-platform search while ensuring it remains engaging in-feed.”

Once the content is live, track whether the creator’s post is surfacing for the target keyword across:

• The native platforms (e.g., TikTok, Instagram, etc.)
• Google SERP features
  • Videos and Short videos carousel
  • What people are saying 
• Standard organic results 

Screenshot and log positions immediately (because rankings can quickly shift). This data tells a story clients aren’t used to seeing from an influencer program.

Influencers extend your search everywhere footprint

There’s a reason this matters beyond any individual campaign. Google organic CTRs have declined dramatically, by as much as 61% on queries where AI Overviews appear.

With Google SERP features increasingly highlighting video and social content, traditional web content is losing surface area on the SERPs. Social content, conversely, is gaining traction, and we cannot ignore this.

For brands, influencer content has taken on a much stronger value: scalable, authentic, human-first search inventory distributed across platforms where their audiences spend time. It doesn’t replace a traditional SEO program, but it extends reach into channels where creator voices tend to outperform brand-owned content.

Younger audiences search socially first. In some categories, a meaningful share of consideration-stage audiences see creator content before they ever search for your brand. If your influencers don’t use the language your audience searches, you’re invisible in the moments that matter most.

Search everywhere optimization comes down to one thing: showing up where your audience actually searches with content worth stopping for.

Dig deeper: Why social search visibility is the next evolution of discoverability

The operational reality: Putting things into practice

The biggest barrier to building keyword optimization into influencer programs is structural. SEO and influencer teams often sit within different parts of an organization, owned by different teams with different KPIs, and little reason to collaborate.

Even when those teams are close, a common hesitation remains: adding a keyword requirement to a creator brief may make the content feel scripted or inauthentic. That concern is valid, but somewhat misplaced. A keyword isn’t a constraint on creativity — it’s a topic signal.

Creators integrate talking points, product messaging, and brand language into their content all the time. A search term is no different, as long as the brief gives them room to use it in their own voice.

Closing that gap requires a few concrete changes.

• SEO and influencer strategy should share a brief template. The target keyword, along with guidance on how to integrate it naturally, should be a standard field, not an afterthought. If the influencer lead and the SEO lead aren’t in the same briefing conversation, that’s the first thing to fix.
• Keyword selection should be platform-specific. What users search on TikTok differs from what they search on Google. TikTok search is more conversational and trend-based. Pull keywords from TikTok’s own autocomplete, not just a traditional keyword tool, then validate on AnswerThePublic, and cross-reference with existing organic targets to find terms that work across surfaces.
• Approval workflows should include keyword checks. When reviewing a script, a caption, or a live post, include a keyword compliance check. If the keyword is missing, ask the influencer for a revision before the content goes live. This sounds small, but it’s the difference between content that ranks and content that doesn’t.
• Reporting should include search metrics. Did the post surface on TikTok for the target keyword? Did it appear in one of Google’s video sections or “What People Are Saying”? These are trackable, reportable metrics, and they belong in campaign reports alongside reach, engagement, and conversions.

Influencer content has always shaped brand perception. Today, it also shapes search visibility across social platforms, Google’s evolving SERP features, and AI-generated answers.

Brands that recognize this apply a search strategy to a channel that, until recently, operated without it. You treat every influencer video as search content — briefing keywords and reporting on search performance as you would for other organic channels.

Influencer content is search inventory. The only question is whether you’re optimizing it.

Does schema markup really benefit AI search optimization? Some suggest it can 3x your citations or dramatically boost AI visibility. But when you dig into the evidence, the picture is far more nuanced.

Let’s separate what’s known from what’s assumed, and look at how schema actually fits into an AI search strategy.

How schema fits into AI search now

Search is shifting from surfacing a SERP with blue links to AI Overviews, generative answers, and chat‑style summaries that collate content in addition to links. 

To get your content to appear in this model, your site has to be understood as entities — singular, unique things or concepts, such as a person, place, or event — and the relationships between them, not just strings of text.​

Schema markup is one of the few tools SEOs have to make those entities and relationships explicit and understandable for an AI: This is a person, they work for this organization, this product is offered at this price, this article is authored by that person, etc.​

For AI, three elements matter the most:

• Entity definition: Which brands, authors, services, or SKUs exist on the page.
• Attribute clarity: Which properties belong to which entity (e.g., prices, availability, ratings, job titles).​
• Entity relationships: How entities connect (e.g., offeredBy, worksFor, authoredBy, and sameAs schema tags).​

When schema is implemented with stable values (@id) and a structure (@graph), it starts to behave like a small internal knowledge graph. 

AI systems won’t have to guess who you are and how your content fits together, and will be able to follow explicit connections between your brand, your authors, and your topics.​

Dig deeper: Why entity authority is the foundation of AI search visibility

How AI search platforms use schema

Two major platforms have confirmed that schema markup helps their AIs understand content. For these platforms, it is confirmed infrastructure, not speculation.

• Google AI Overviews: In April 2025, the Google Search team said that structured data gives an advantage in search results. 
• Microsoft Bing Copilot: Fabrice Canel, principal product manager at Microsoft Bing, confirmed in March 2025 that schema markup helps Microsoft’s LLMs understand content for Copilot.

What about ChatGPT, Perplexity, and other AI search platforms? 

We don’t know how these platforms use schema yet. They haven’t publicly confirmed whether they preserve schema during web crawling or use it for extraction. The technical capability exists for LLMs to process structured data, but that doesn’t mean their search systems do.

Dig deeper: When and how to use knowledge graphs and entities for SEO

Research on schema and AI

Here are a few studies that show how schema can benefit AI search.

Citation rates

A December 2024 study from Search/Atlas found no correlation between schema markup coverage and citation rates. Sites with comprehensive schema didn’t consistently outperform sites with minimal or no schema markup.

This doesn’t mean schema is useless, it means schema alone doesn’t drive citations. LLM systems appear to prioritize relevance, topical authority, and semantic clarity over whether content has structured markup.

Extraction accuracy

A February 2024 Nature Communications study found that LLMs extract information more accurately when given structured prompts with defined fields versus unstructured “extract what matters” instructions.

Put differently, LLMs perform best when you give them a structured form to fill out, not a blank canvas. When models are asked to extract into predefined fields, they make fewer errors than when told to simply “pull out what matters.” 

Schema markup on a page is the web equivalent of that form: a set of explicit entity, brand, product, price, author, and topic fields that a system can map to, rather than inferring everything from unstructured prose.

What the research tells us

This tells us that LLMs have the technical capability to process structured data more accurately than unstructured text. 

However, this doesn’t tell us whether AI search systems preserve schema markup during web crawling, whether they use it to guide extraction from web pages, or whether this results in better visibility.

The leap from “LLMs can process structured data” to “web schema markup improves AI search visibility” requires assumptions we can’t verify for most platforms.

For Microsoft Bing and Google AI Overviews, schema likely improves extraction accuracy, since they’ve confirmed they use it. For other platforms, we don’t have confirmation of actual implementation.

Dig deeper: Entity-first SEO: How to align content with Google’s Knowledge Graph

---

What we don’t know about schema and AI search

AI search is so new — for example, ChatGPT search only launched in October 2024 — that companies haven’t disclosed their indexing methods. Measurement is difficult with non-deterministic AI responses. There are significant gaps in what we can verify.

To date, there are no peer-reviewed studies on schema’s impact on AI search visibility, or controlled experiments on LLM citation behavior and schema markup.

OpenAI, Anthropic, Perplexity, and other platforms besides Microsoft or Google haven’t published their indexing methods.

This gap exists because AI search is genuinely new (ChatGPT search launched in October 2024), companies don’t disclose indexing methods, and measurement is difficult with non-deterministic AI responses.

How schema builds an entity graph

In traditional SEO, many implementations stop at adding Article or Organization markup in isolation. For AI search, the more useful pattern is to connect nodes into a coherent graph using @id. For example:​

• An Organization node with a stable @id that represents your brand.
• A Person node for the author who works for your organization.
• An Article node authoredBy that person and publishedBy that organization, with about properties that declare the main topics.

{  
  "@context": "https://schema.org",  
  "@graph": [  
    {  
      "@id": "https://example.com/#organization",  
      "@type": "Organization",  
      "name": "Example Digital"  
    },  
    {  
      "@id": "https://example.com/#person-jane-doe",  
      "@type": "Person",  
      "name": "Jane Doe",  
      "worksFor": { "@id": "https://example.com/#organization" }  
    },  
    {  
      "@type": "Article",  
      "@id": "https://example.com/blog/schema-markup-ai-search",  
      "headline": "Schema Markup for AI Search",  
      "author": { "@id": "https://example.com/#person-jane-doe" },  
      "publisher": { "@id": "https://example.com/#organization" }  
    }  
  ]  
} 

That connected pattern turns your schema from a set of disconnected hints into a reusable entity graph. For any AI system that preserves the JSON‑LD, it becomes much clearer which brand owns the content, which human is responsible for it, and what high‑level topics it is about, regardless of how the page layout or copy changes over time.​

Aspect	Traditional SEO schema	Entity graph schema
Structure	Single @type object per page	@graph array of interconnected nodes ​
Entity ID	None (anonymous)	Stable @id URLs for reuse across site
Relationships	Nested, one‑way (author: “name”)	Bidirectional via @id refs (worksFor, authoredBy) ​
Primary benefit	Rich snippets, SERP CTR ​	Entity disambiguation, extraction accuracy for AI ​​
AI impact	Minimal (tokenization often strips)	Makes site a unified knowledge graph source if preserved
Implementation	Easy, page‑by‑page	Requires site‑wide @id consistency ​

Dig deeper: How structured data supports local visibility across Google and AI

Recommendations for implementing schema for AI search

For AI search, the best way to position schema right now is to:

• Make entities and relationships machine-readable for platforms that preserve and use structured data (confirmed for Bing Copilot and Google AI Overviews).
• Reduce ambiguity around brand, author, and product identity so that extraction, when it happens, is cleaner and more consistent.
• Complement topical depth, authority, and clear brand signals, not replace them.

Use schema markup for:

• Improving visibility in Bing Copilot.
• Supporting inclusion in Google AI Overviews.
• Enhancing traditional SEO.
• Making content easier to parse (good practice regardless of AI).
• Maintaining a low-cost implementation with potential upside as platforms evolve.

However, don’t expect:

• Guaranteed citations in ChatGPT or Perplexity.
• A dramatic visibility lift from schema alone.
• Schema to compensate for weak content or low authority.

Priority schema types (based on platform guidance) include:

• Organization (brand entity identity).
• Article or BlogPosting (content attribution and authorship)
• Person (author authority and entity connections).
• Product or Service (commercial entity clarity).
• FAQPage (Q&A content formats).

Dig deeper: The entity home: The page that shapes how search, AI, and users see your brand

Implement schema for AI search today

Schema markup is infrastructure, not a magic bullet. It won’t necessarily get you cited more, but it’s one of the few things you can control that platforms such as Bing and Google AI Overviews explicitly use.

The real opportunity isn’t schema in isolation. It’s the combination of structured data with proper entity relationships, high-quality, topically authoritative content, clear entity identity and brand signals, and the strategic use of @graph and @id to build entity connections.

Big Battlemage arrives with Intel’s ARC Pro B70 and B65 graphics cards Intel has officially launched its first “Big Battlemage” graphics cards, new, higher-end Xe2 discrete GPUs that stand above Intel’s prior products. The Intel ARC Pro B70 will become available today, March 25th, with pricing starting at $949, while the ARC Pro B65 will […]

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Expect fewer upsells in the future from Windows 11 Big changes are coming to Windows 11, as Microsoft appears to be finally taking feedback seriously. Microsoft has confirmed that it plans to make Windows 11 more performant and reliable. Additionally, Microsoft appears to be looking into removing mandatory logins from the OS, freeing PC users […]

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How this game is still allowed to be on Steam as an Early Access title is beyond me.

Dell just announced its first Copilot+ mini PC running on Intel's Core Ultra Series 3 chips, and I'm in love with its customizable port selection that unlocks up to five external displays with a mix of 4K and 5K resolutions.

Intel's latest vPro upgrades on Core Ultra mean enterprise‑ready laptops with the efficiency of Panther Lake, and a more secure PC for your job.

Avoid the 2026 mini PC minefield with this 15% discount on the Geekom A6, a reliable office workhorse now down to $551.

Dell Technologies (NYSE: DELL) today introduces a transformed commercial portfolio spanning Dell Pro notebooks, Dell Pro Precision workstations, desktops, monitors and client peripherals. Thinner, lighter and more powerful, the new lineup brings a bold, refined design language to commercial devices—prioritizing sleeker silhouettes, premium materials and modern details that elevate everyday productivity. With advances in cooling, power efficiency and support for on-device AI, the portfolio delivers improved performance and long battery life in more portable form factors, enabling a consistent, elevated experience for everyone from frontline workers to senior executives.

Why it matters
Users want sleek, powerful devices. IT needs security, manageability and budget discipline. Dell's reimagined commercial portfolio delivers both. Advanced engineering—modular architecture, improved thermals, AI-ready silicon—allows thinner, lighter designs that maintain enterprise-grade performance and control. Organizations can now deploy modern hardware that professionals prefer without compromising on the standards IT demands.

Intel launches the new Xeon 600 series "Granite Rapids-WS" processors targeting workstations and HEDTs (high-end desktops). These had been announced in February. These processors mainly target AI development, where you take advantage of Intel AMX (FP16) accelerators, and a fully-fledged AVX-512 instruction set, along with a large PCIe I/O. The key talking point with this processor is its Compute complex. The processor comes with up to 86 "Redwood Cove" P-cores. These are the same P-cores powering Core Ultra "Meteor Lake" processors, and feature Hyper-Threading, besides a full-fat AVX-512 pipeline. The top-speed SKU hence comes with an 86-core/172-thread configuration, with a maximum Turbo Boost frequency of 4.80 GHz. Intel claims that the core-configuration offers a 61% multithreaded performance gain over the previous generation.

The Intel Xeon 600 series is built in the LGA4710 package, and supports Intel W890 chipset. It is configured with an 8-channel DDR5 memory interface (16 sub-channels), supporting up to 4 TB of ECC DDR5 memory, with speeds of up to DDR5-8000 being supported. The processor's PCIe root complex puts out 128 PCI-Express Gen 5 lanes. Intel is also offering CPU overclocking features with these processors. There are as many as 11 processor models, with core-counts ranging from the top 86-core/172-thread down to 12-core/24-thread, all models come with 8-channel ECC DDR5 memory and PCI-Express 5.0 x128. All processor models support Intel vPro remote manageability feature-set.

Intel today announced its ambitious Core Ultra Series 3 vPro "Panther Lake" mobile processors for commercial notebooks. The processors build on the Core Ultra Series 3 processors launched in the consumer segment earlier this year, bolstering them with the entire Intel vPro platform for remote manageability and enhanced enterprise security. The new "Panther Lake" microarchitecture debuts the Intel 18A foundry-node, a must-win foundry note for Intel that offers superior transistor density, energy efficiency, and clock speeds compared to the TSMC N3 foundry node on which Intel built its previous Core Ultra 200V "Lunar Lake" and Core Ultra Series 2 "Arrow Lake" mobile processors.

The new "Panther Lake" architecture introduces the new "Cougar Cove" P-core that's optimized for Intel 18A node with enhancements to its branch predictor, memory disambiguation, and TLB improvements to provide a minor IPC increase over the previous "Lion Cove" P-core. The new "Darkmont" E-core further pushes up IPC over the previous "Skymont." Intel Thread Director sees further improvements for more accurate scheduling. The processors launching today come with the entire constellation of Intel vPro manageability features, including Device Discovery, Innovation Platform Framework, Unique Platform ID, total memory encryption with multi-key, Stable IT Platform, Intel AMT, platform service record, remote erase, one-click recovery, and CET. Security features include Intel TXT, platform trust technology, VT with redirect protection, Boot Guard, BIOS Guard, partner security engine, linear address-space separation, and Intel Threat Detection technology.

Intel today announced the Arc Pro B70 and Arc Pro B65 graphics cards for advanced AI compute workloads on workstations, and professional visualization. The two primarily target local inferencing, software development, and deployments in multi-GPU configurations for rack scale AI GPU compute acceleration. The Arc B70 GPU in particular stands out, because it is the most powerful discrete GPU based on Intel Xe2 "Battlemage" graphics architecture, with 32 Xe cores, and a 256-bit wide GDDR6 interface. If you recall, the Arc B580 gaming GPU only comes with 24 Xe cores and a 192-bit interface, and we for long wondered if Intel would ever max out the silicon for a more powerful SKU. The Arc B70 is that SKU.

The Intel Arc Pro B70 is configured with 32 Xe cores (Xe2-HPG), 256 XMX engines, and 32 Ray Tracing Units. It comes with 32 GB of GDDR6 memory across a 256-bit wide memory interface, with 608 GB/s of bandwidth on tap. The card comes with a PCI-Express 5.0 x16 host interface. The Arc B70 offers a peak throughput of 367 TOPS (INT8). On the graphics side of things, it supports DirectX 12 Ultimate, OpenGL 4.6, Vulkan 1.3. Compute APIs include Intel's own oneAPI, OpenCL 3.0, and OpenVINO. Its media engine supports AV1, HEVC, VP9, and H.265 hardware-accelerated encode and decode. Display outputs include four DisplayPort 2.1 ports. The card comes with power draw ranging between 160 W to 290 W depending on partner implementation (230 W for the Intel reference card). Intel will provide certified drivers for Windows 11, Windows 10, and Linux.

Citrix announced that the Citrix VDI (virtual desktop) platform has been updated with greater awareness of Intel Hybrid core architecture, particularly for processors with low-power island E-cores (LPE cores). The company also announced that Citrix will leverage Intel Video Processing Library to implement a display stream super resolution feature that should improve image-quality in virtual desktop sessions. Since Citrix is essentially "GeForce NOW for work," the client's side of the application has a tiny compute footprint, of decoding the display stream from the server, and conveying user inputs to it. The new LPE-core awareness lets Citrix Desktop confine its workload to the low-power island, allowing the processor to clock-gate, or even power-gate the main CPU complex, significantly improving battery life on commercial notebooks handed out by businesses to their employees.

First-party testing by Citrix shows that LPE-core awareness is found to reduce power consumption by up to 25% on commercial notebooks. For administrators, the update requires no IT policy changes, simply deploy the latest version of Citrix desktop across clients, and the application will automatically detect and work with processors featuring low-power island E-cores. LPE cores were introduced by Core Ultra "Meteor Lake" mobile processors. These got a major update in significance with Core Ultra 200V "Lunar Lake," where all "Skymont" E-cores of the chip are located in the low-power island of the SoC tile, separate from the Compute complex. The latest Core Ultra 300 "Panther Lake" builds on LPE core concept with up to 4 "Darkmont" LPE cores.

Last week, we reported that Intel is preparing to increase CPU prices by 10% across its client PC sector. However, a new report from Nikkei Asia suggests that AMD is also joining this trend, with plans for a PC CPU price hike as well. Reportedly, AMD Ryzen CPUs could see prices rise by 15% compared to the same time last year, when prices were typically around the MSRP at retailers. Now, as CPU demand has depleted inventories and the focus remains on server and data center CPU production, capacity for the client segment has been significantly reduced, leading to little to no inventory for PC enthusiasts. Large OEMs like HP and Dell are among the first to feel the pressure from the dwindling supply chain and have reported a significant gap between demand and supply for their PC systems.

Nikkei also notes that both AMD and Intel have informed their clients that CPU price increases will take effect by the end of March and into April, which should start to manifest very soon. What used to be a one or two-week wait from order to CPU shipment has now stretched to a process lasting eight to twelve weeks. This means that a CPU batch ordered in April might not arrive until June. This period is expected to be the worst in terms of supply in the second quarter of this year. Even if OEMs are willing to pay extra to secure CPU supply, availability is lacking. The CPU shortage is worsening daily, coinciding with the ongoing memory and storage shortage we are already experiencing.

Minecraft's latest "Tiny Takeover" update gives baby mobs a full glow-up, with new models, sounds, and even a Golden Dandelion item that lets you keep them small a little longer. It's a lighter, charm-focused drop, but one players are already embracing for how much personality it adds to everyday gameplay.

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Internal software documentation from the LLVM compiler project recently added two identifiers, GFX1171 and GFX1172, marking GPUs that occupy an unusual place in AMD's architecture lineup. While the GFX12 branch represents AMD's next-generation RDNA 4 designs and GFX13 maps to RDNA 5, these new IDs remain under the GFX11 family...

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Before anyone starts picturing Copilot sitting in a control room, the companies say this is mostly about speeding up the slow work that comes before a reactor ever goes live.

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LG Display recently announced Oxide 1Hz, a brand-new display technology that it says can significantly improve battery efficiency. The new display type, which has just entered mass production, is designed to automatically change the refresh rate between 1Hz and 120Hz depending on the context.

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In benchmarks on Nvidia H100 GPUs, 4-bit TurboQuant delivered up to an eight-times performance increase in computing attention logits compared to unquantized 32-bit keys.

The Seagate FireCuda 530R is a specialized workstation SSD that prioritizes reliability and performance consistency. With high write endurance and bundled data recovery services, it provides extra peace of mind.

Intel has officially released its Xeon 600 workstation CPUs, previously known as Granite Rapids-WS, as well as detailed new features coming to its vPro platform with new Panther Lake CPUs for businesses.

Check out this great deal on AMD's Ryzen 9 9900X for only $314.99 - an all time low. Build new, or upgrade your AM5 rig on the cheap with this limited time deal from Amazon's limited tome Spring Sale

A family in Northern Kentucky received a $26 million offer for half their land — a price that's worth more than 7 times the going rate for the area. But despite the massive price, they still refused, saying that they "fed a nation off of it."

TradeMatrix scores every stock from 0 to 100 using 25 indicators organized into five factors: Technicals, Sentiment, Momentum, Macro, and Quality. Each stock gets three separate scores: short-term, mid-term, and long-term, as different factors matter at different horizons.

Short-term scores weight technicals at 40%, while long-term scores weight business quality at 60%. The same stock can be a Buy for a swing trader and a Hold for a long-term investor, and you can see exactly why. We cover the S&P 500 and NIFTY 500 (Indian market) with full factor breakdowns showing exactly which indicators drive each score. Currently in beta and seeking feedback from active investors.

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Anchored Vines offers wine education, reviews, and consulting for curious drinkers and wineries. Explore interactive resources like the Periodic Table of Wine, regions map, food pairing guides, aroma wheel, and grape encyclopedia, plus blogs and travel itineraries. You can book personalized consulting to build tasting confidence or get winery support, and use the companion iOS app to learn on the go.

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We’re breaking down the steps — from lead scoring to data hygiene — to enable your campaigns to deliver high quality lead volume.

In September 2025, Anthropic disclosed that a state-sponsored threat actor used an AI coding agent to execute an autonomous cyber espionage campaign against 30 global targets. The AI handled 80-90% of tactical operations on its own, performing reconnaissance, writing exploit code, and attempting lateral movement at machine speed. This incident is worrying, but there's a scenario that should

The U.S. Department of Justice (DoJ) said a Russian national has been sentenced to two years in prison for managing a botnet that was used to launch ransomware attacks against U.S. companies. Ilya Angelov, 40, of Tolyatti, Russia, was also fined $100,000. Angelov, who went by the online aliases "milan" and "okart," is said to have co-managed a Russia-based cybercriminal group known as TA551 (aka

Cybersecurity researchers are calling attention to an active device code phishing campaign that's targeting Microsoft 365 identities across more than 340 organizations in the U.S., Canada, Australia, New Zealand, and Germany. The activity, per Huntress, was first spotted on February 19, 2026, with subsequent cases appearing at an accelerated pace since then. Notably, the campaign leverages

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Nintendo tells Pokémon XD: Gale of Darkness players that its investigating the game crashing on Nintendo Switch 2, and a fix is planned for the near future.

One of the Disney+ show's biggest stars appears to have spoiled a major plot point for its second season.

The Galaxy A57 is the latest entry in Samsung's increasingly impressive mid-range lineup – here are my first impressions of the new device.

GPTDisguise turns ChatGPT into a fake Google Doc, offering a funny but revealing workaround

Most companies based here are too advanced to compete with emerging markets, yet not agile enough to rival the high-tech innovation of the US and China.

You know the feeling.

You launch a new TikTok ad. Early metrics look great — low CPCs, high engagement, and a ROAS that makes you look like a pro. Then, a few days later, performance slips.

Ad frequency creeps up, the hook rate drops, and you’re suddenly back at the drawing board.

Some call it creative fatigue. On TikTok, it’s closer to creative exhaustion.

A TikTok ad’s “half-life” is shorter than any other platform. If you’re still treating it like a Meta ad campaign, you’ll lose.

To win, treat creative like a supply chain, not a campaign asset.

Why TikTok creative decays so quickly

On intent-based platforms like Google, Amazon, or Pinterest, people search for things. On social platforms, people look for family, friends, and other people. On TikTok, above all, people go for entertainment (though they still discover things and people).

TikTok’s algorithm favors variety, and you consume content at lightning speed. The moment something feels repetitive or stale, you swipe.

Your creative decays faster because the platform runs on high-velocity novelty. You’re competing with thousands of creators and brands.

If your process relies on long feedback loops — from storyboarding to shooting to editing — you’ll fall behind. By the time your ad goes live, the trend has shifted, the audio is dated, the hooks are stale, and your audience has moved on.

Creative as a supply chain

To keep up, treat your creative like a fast supply chain:

• Raw materials: Your footage — b-roll, unboxings, natural, unpolished reactions.
• Processing: Rapid assembly with trending hooks, visuals, audio, and varied CTAs.
• Distribution: High-volume testing to see what the algorithm picks up.

Use ongoing content capture to avoid bottlenecks and keep up with TikTok’s shrinking content half-life.

• Modular creative: Record five hooks, three body segments, and four CTAs. Get 60 ad permutations from one hour of filming. Block time on your calendar to shoot.
• Creator-in-residence: Don’t rely on one-off shoots. Hire creators in-house or on retainer to capture footage and document the brand daily. Make content creation more efficient and effective.
• The 80/20 fidelity rule: Keep 80% of your content lo-fi and native, as if it were shot on a phone. Use the other 20% for higher-production, polished hero assets. Blend into the feed, maximize performance, and elevate your brand where it matters.

Dig deeper: Cross-platform, not copy-paste: Smarter Meta, TikTok, and Pinterest ad creative

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The anatomy of a modular TikTok ad

Every high-performing TikTok ad can be broken down into three distinct modules.

The hook (0:00-0:03)

The most volatile part. It stops the scroll and fatigues fastest.

Film 5–7 variations for each concept. Use pattern interrupts—start mid-action, zoom in, throw a box. Try a negative constraint: “Stop doing [common mistake] if you want [result].”

Use green screen reactions with trending news or customer reviews as the backdrop, with your commentary over it. Strong statements and questions keep it open-ended.

The body (0:04-0:15)

This is where you retain attention, deliver value, and show the “why” or “how.” It’s more educational or narrative and lasts longer than the hook.

Test “us vs. them” in a split-screen showing your product solving a common problem.

Test first-person use in real settings—at home, in the kitchen, outside, at the gym, or at work.

The CTA (last 3-5 seconds)

This is where you close. Test psychological triggers to see what moves the needle:

• Use scarcity: “Our last drop sold out in 48 hours—don’t miss this one.”
• Test low-friction angles: “Take the 2-minute quiz to find your best fit.”
• Offer incentives beyond “Shop Now” or “Link in bio”: “Use code (X) for (% off) your first order.”

When a winning ad fatigues, don’t kill it. Keep the body and CTA, swap in a new hook. TikTok weights the first seconds for audience matching — use that to reset fatigue and extend performance.

When to pause or reallocate

A common mistake is cutting an ad too soon and missing its potential—or letting it run too long and wasting budget.

Your intuition matters, but TikTok’s algorithm sees more. An ad may fatigue with one audience and find a second life with another, so don’t give up too quickly. Here’s when to pause and when to move it elsewhere:

• Kill signal: If your thumb-stop rate (3-second views/impressions) drops below your benchmark for three straight days, your hook isn’t working—pause it. If your hook is very fast, use 2-second views/impressions.
• Iterate signal: If engagement is high but conversions are low, your creative may work, but your offer, CTA, or landing page is adding friction.
• Algorithm reallocation: Before you delete any asset, test broad targeting — especially with Smart+ campaigns. Let the algorithm find a new audience that hasn’t seen your ad and compare performance to manual targeting.

With fast iteration cycles, your TikTok budget can’t be static. Dedicate 20% to 30% of your monthly budget to testing new creative concepts. This budget isn’t for hitting your target ROAS — it’s for buying data and insight.

Once you find a winner, move it into scaling campaigns. This prevents performance from dropping when a single creative hits its half-life.

Dig deeper: How to use TikTok Creator Search Insights to find content opportunities

Keep on capturing

Brands winning on TikTok aren’t the ones with the biggest budgets or name recognition. They create and test the most.

Capture everything—packaging, shipping, unboxings, product use, customer testimonials—as raw material in your creative supply chain. Shorten the distance between a brand event and launch.

The shrinking ad half-life won’t slow you down. It will become your advantage.

G.Skill pushes its memory speeds past 10K with Intel’s latest CPUs G.Skill has confirmed that its DDR5 memory kits are ready for Intel’s new Core Ultra 200S PLUS CPUs (see our review here). This includes support for G.Skill’s standard DDR5 (DIMM) modules and their CU-DIMM XMP 3 memory kits. G.Skill has noted that many of […]

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A new report details how Halo Studios is approaching outsourcing on Halo Campaign Evolved, including Abstraction’s role and how leadership strategy is shaping development.

Lenovo's hosting an exclusive 41% discount deal on its vaunted Yoga All-in-One PC, so the general public can get a hold of its solid performance, gorgeous QHD display that can rotate, and more for less.

Fallout: New Vegas for a dollar. Seriously.

A former Windows leader recently discussed a project that promised a 20% reduction in Windows 11’s memory and storage usage.

Making Microsoft's PC and console game subscription service more affordable would run counter to the multiple price hikes the service has received in recent years. However, reports indicate that the gaming division's new leadership intends to shift to a more offensive stance.

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In an update on its Indiegogo page, Ayaneo writes that even before the Next 2's launch, storage prices had been rising for several months, but the company was prepared to make little or no profit on the handheld.

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Mozilla has released Firefox 149, bringing a new mode for side-by-side browsing, a built-in free VPN with limited rollout, and improved PDF performance thanks to hardware acceleration. The update also adds a share button and enhances security by blocking notifications and known malicious sites by default.

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Gigabyte leverages Tandem OLED tech to bring a huge color gamut to its MO27Q28G. It’s a 27-inch QHD panel with 280 Hz, Adaptive-Sync, HDR500 and enough speed to satisfy hardcore eSports competitors.

A half-price discount is up for grabs on this TP-Link 5-port unmanaged Ethernet switch, down to only $8.98 in this limited-time Amazon deal, unlocking five extra ports for your network at a very low price.

One of the co-founders of American server company Super Micro has been arrested and charged with smuggling AI chips to China in deals worth several billions of dollars. Several managers and contractors are also implicated, and one remains a fugitive at the time of writing.

AttaQuiz lets you play fast, fun quizzes on topics like history, sports, design, and more. Sign up to save your scores, track progress, and challenge yourself with random questions or themed sets. New topics appear regularly, so you can keep learning and competing at your own pace.

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CANIQO is an AI-powered dog health monitoring web app that analyzes photos of your dog to detect visible health signals, such as coat condition, skin appearance, and body posture, and turns them into an objective health score. Dog owners use PetSignal to track their dog's health over time, spot changes early, and get clear guidance on when a vet visit makes sense. It takes less than two minutes, works from any phone, and builds a health timeline that makes every vet appointment more informed.

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The best hybrid mattresses under $1,000 in 2026 deliver incredible cooling, comfort and value for money

Users are loving ChatGPT for product discovery and comparison, so OpenAI is making improvements on that front.

Before The Big Bang Theory but after Young Sheldon came Georgie & Mandy's First Marriage — and it's currently the most watched sitcom on HBO Max.

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I spent 25 hours stomping on Koopas and Goombas in Super Mario Bros. Wonder for Switch 2, and although its multiplayer minigames left me conflicted, I still had a wonderful time.

Don't hang around if you need a new PC, as the latest doom nugget regarding laptop price hikes is gloomier than ever.

Pro-Ject has launched the VC-E Mini, a new vinyl cleaning machine that's smaller and more affordable than past models.

Amazon's 2026 Big Spring Sale is live, and our team of deals experts is combing through all the offers to hand-pick over 65 offers worth buying this week.

Lucid Bots has seen demand accelerate over the last year for its window cleaning drones and power washing robots.

For the past several years, marketing strategy has reorganized itself around a simple premise. Third-party data is fading. Privacy expectations are rising. The solution, we are told, is first-party data.

Collect more of it. Centralize it. Build the customer view around it.

In many ways, the shift was necessary. Direct relationships with customers are more durable than rented audiences. Consent and transparency matter. Organizations that invested early in their own data ecosystems are better positioned today than those that relied entirely on external signals.

But the industry’s confidence in first-party data has grown so strong that it now obscures a more complicated reality.

Owning customer data does not automatically translate into understanding customers.

Most marketing leaders have sensed this tension already. Despite increasingly sophisticated technology stacks, many organizations still struggle with familiar questions. Which records represent active individuals? Which identities are stale or misattributed? How much of the customer view reflects current behavior versus historical assumptions?

These are not philosophical concerns. They surface in everyday operational decisions. Campaigns that reach fewer real customers than expected. Personalization efforts that plateau. Measurement models that appear precise but produce inconsistent outcomes.

The problem is not the absence of data. If anything, the opposite is true.

The problem is the assumption that the data sitting inside our systems still reflects reality.

When first-party data becomes historical data

One of the quiet characteristics of customer data is how quickly it shifts from present tense to past tense.

Most organizations gather identity information at moments of interaction. Account creation, purchases, subscriptions, service requests. These events create durable records that enter CRM systems, marketing platforms and data warehouses.

From that point forward, the records largely persist as they were captured.

What changes is the world around them.

Consumers rotate devices. Email addresses evolve from primary to secondary. People move, change jobs, create new accounts, abandon others. Behavioral patterns shift with new platforms, new habits, and new privacy controls.

The record still exists, but the certainty surrounding the identity begins to loosen.

Marketing teams encounter this reality in subtle ways. Lists that appear healthy but deliver diminishing engagement. Customer profiles that fragment across systems. Identity graphs that require constant reconciliation as signals drift out of alignment.

None of this means first-party data is wrong. It simply means it ages.

The moment of collection is precise. The months and years that follow are less so.

The distance between records and reality

The idea of a unified customer profile has become foundational to modern marketing infrastructure. Customer data platforms, identity graphs and advanced analytics environments all attempt to bring scattered signals together into a coherent picture.

When the signals align, the results can be powerful.

But the effectiveness of these systems depends heavily on the integrity of the identifiers entering them. Email addresses, login credentials, device associations and other identity anchors serve as the connective tissue between records.

When those anchors drift or degrade, the unified profile begins to lose clarity.

This is not a failure of the technology itself. Most identity platforms perform exactly as designed. They connect the signals available to them.

The challenge is that many of those signals were captured months or years earlier, during moments when the system had limited visibility into the broader identity context surrounding the individual.

As the digital environment evolves, the original record becomes one reference point among many.

Marketing leaders recognize this gap when their systems produce technically accurate profiles that still fail to explain current customer behavior. The database reflects what was known. The customer reflects what is happening now.

Closing that gap requires something more dynamic than stored attributes alone.

The value of activity signals

In recent years, some organizations have begun looking beyond the traditional boundaries of customer records and focusing more closely on signals that indicate whether an identity is still active within the broader digital ecosystem.

Activity signals provide a different kind of intelligence.

Instead of asking what information was collected about a customer in the past, they ask whether the identity attached to that information continues to exhibit real-world behavior today.

• Is the email address still being used?
• Does the identity appear in recent digital interactions?
• Are the signals surrounding it consistent with genuine consumer activity?

These questions are becoming increasingly important for teams responsible for both growth and risk management.

For marketing, activity signals help clarify which audiences remain reachable and which identities have quietly gone dormant. For fraud teams, they help differentiate legitimate consumers from synthetic identities that appear valid on the surface but lack authentic behavioral patterns.

Both disciplines are ultimately trying to answer the same question.

Does this identity correspond to a real person who is active in the digital world right now?

Stored data alone rarely answers that question with confidence.

A more durable identity anchor

Among the many identifiers circulating through the digital ecosystem, one has proven particularly resilient over time.

Email.

For decades it served as both a communication channel and a persistent identity anchor. It appears in authentication systems, commerce transactions, subscriptions, customer service interactions and countless other digital touchpoints.

That ubiquity produces a secondary effect. Email addresses generate a continuous stream of activity signals that reflect how identities move through the online world.

When those signals are analyzed across large networks, they reveal patterns that extend far beyond a single company’s customer database.

They can indicate whether an identity is actively engaged in digital life or has fallen silent. They can highlight inconsistencies that suggest risk. They can surface connections that help reconcile fragmented customer views.

In other words, they transform a simple identifier into a dynamic indicator of identity health.

Organizations that understand this dynamic tend to treat email differently. It becomes less of a campaign endpoint and more of a reference point for understanding identity across channels.

Rethinking what it means to know the customer

Over the past decade, marketing technology has made extraordinary progress in storing and organizing customer data. Few organizations today lack the infrastructure to capture and analyze enormous volumes of information.

The next frontier is not accumulation. It is validation.

Knowing a customer increasingly depends on the ability to verify that the identities inside a database still correspond to real individuals with ongoing digital activity.

This shift changes how teams think about data quality.

Instead of focusing solely on completeness, forward-looking organizations pay closer attention to vitality. Which identities remain active. Which have quietly faded. Which exhibit patterns that suggest fraud or synthetic creation.

These distinctions influence everything from campaign reach to attribution accuracy to risk exposure.

When identity signals are strong, the rest of the marketing ecosystem performs more reliably. Personalization becomes more relevant. Measurement reflects real outcomes. Customer experiences align more closely with actual behavior.

When identity signals weaken, even the most advanced tools begin operating on uncertain ground.

Moving beyond the illusion

The industry’s embrace of first-party data was an important correction after years of dependence on opaque third-party sources.

But ownership alone does not guarantee clarity.

Customer records capture moments in time. The people behind them continue to evolve.

For organizations that want to truly understand their customers, the challenge is no longer simply collecting data. It is maintaining an accurate connection between stored identities and real-world activity.

That requires looking beyond the database itself and paying closer attention to the signals that reveal whether an identity remains alive in the digital ecosystem.

Companies that make that shift discover something important.

The most valuable customer data is not the information they collect once.

It is the intelligence that helps them keep that data connected to real people over time.

GAMDIAS, a global leader in high-performance gaming hardware, announces the ATLAS M5 Series, a new mid-tower case lineup designed for immersive performance and standout aesthetics. Featuring a panoramic showcase and three built-in NOTUS M1 ARGB PWM fans, the case delivers both visual impact and efficient cooling. Aligned with GAMDIAS' 2026 vision, "AUGMENTED IMMERSION," ATLAS M5 Series showcases the brand's dedication to immersive design and high-grade engineering. "ATLAS M5 Series reflects our commitment to gamers who expect both performance and aesthetics, our goal is to deliver a truly immersive gaming experience at an accessible price" said Stimson Wang, CEO of GAMDIAS. The lineup features the ATLAS M5 CG, distinguished by its seamless one-piece curved tempered glass panel. An embodiment of "Immersion" and a clear expression of GAMDIAS' vision for the year.

The ATLAS M5 Series is designed to present your entire build through a refined panoramic showcase. The ATLAS M5 CG elevates the presentation with a striking L-Shaped curved tempered glass panel, meanwhile the ATLAS M5 features seamless tempered glass panels on the front and side. This immersive design removes visual corner obstructions, delivering an uninterrupted view of the internal components.

High-end GPUs are hungrier than ever, and connector safety is a top priority. MSI's new MPG Ai TS Series PSU introduces GPU Safeguard+, a proactive protection for 12V-2x6 interfaces that stops hardware damage before it even starts.

Proactive Detection, Not Reactive Shutdown
Most PSUs only react after a crash. GPU Safeguard+ is different—it spots hidden issues in real-time to stop damage or melting before it happens. Say goodbye to sudden system crashes. With our "Save Buffer," you'll get instant alerts from a hardware buzzer and a software pop-up screen. This gives you plenty of time to save your work or exit your game safely. Keep your hardware safe and your progress secure.

Alongside "Arrow Lake Refresh," Intel released a new Binary Optimization Tool, available for Core Ultra 270K Plus and 250K Plus SKUs. However, since the tool essentially changes the way .exe applications run, scores on popular benchmarking applications may be deemed invalid. According to Primate Labs, the developer behind Geekbench, the use of Intel's binary optimization tool will result in a special flag on Geekbench scores. Reportedly, as the tool modifies the instruction sequence that the CPU exhibits, benchmark scores will deviate from the standard range. In a standardized benchmarking environment, this is a massive negative consequence, as the inner workings of the Binary Optimization Tool are unknown and resemble a black box that benchmark makers like Primate Labs have to deal with. To combat the use of this tool, Geekbench will now display the message "This benchmark result may be invalid due to binary modification tools that can run on this system" as a warning.

In TechPowerUp's own testing of the Binary Optimization Tool, we found that Intel's Binary Optimization Tool boosts Geekbench v6 single-core performance by 8.2%, while the multi-core score has risen by 7.8%, resulting in about an 8% average uplift in Geekbench testing. Games like Cyberpunk 2077 experience smaller uplifts, while some select titles like Shadow of the Tomb Raider can see up to a 22% increase using the Binary Optimization Tool. In reality, Intel only supports 12 games for now, which will expand further as the company labs release more optimizations. For gamers, this is fantastic news as the performance uplift is essentially free without any drawbacks, but for benchmarks, it is a potential issue as it represents an execution mystery since no one outside Intel knows exactly how the tool runs and how the code paths get modified.

The decision stunned Disney executives, who just 30 minutes earlier had been meeting with OpenAI teams about Sora's future, according to a person familiar with the matter. "It was a big rug-pull," the person told Reuters, describing how the media giant learned of the shutdown moments before it became public.

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HP's Z8 Fury G6i workstation has an alternate "max" side panel that makes the internal chassis 15% larger and adds more active cooling to the system.

Russia has began to deliver on its plans to establish a domestic state-funded rival to Elon Musk’s Starlink, dubbed Rassvet.

If controlling the notorious Flipper Zero pen-testing and hacking tool using its native interface is too difficult, a new AI-powered companion app for Android, called V3SP3R, is ready to help you make the most of it.

As agent hype fades, machine learning quietly proves it’s still essential.

Primate Labs call Geekbench results with Intel’s IBOT tool “invalid” Primate Labs, the company behind Geekbench, the popular cross-platform benchmarking tool, has responded to the release of Intel’s Core Ultra 200S PLUS series CPUs (see our review here). The company has stated that all Geekbench 6 results using Intel’s new CPU “may be invalid” due […]

The post Geekbench declares all Intel Core Ultra PLUS CPU benchmarks potentially “invalid” appeared first on OC3D.

GAMEMAX, a rising innovator in PC gaming hardware, today announced the MAX PB-Series 80 Plus Bronze Power Supply, a new lineup designed to deliver stable, efficient, and reliable power for modern gaming systems.

Engineered to meet the demands of today's hardware, the GAMEMAX MAX PB-Series is fully compliant with the latest Intel ATX 3.1 specification, supporting high transient power loads from next-generation GPUs while maintaining consistent performance. Built with premium internal components and a robust power design, the MAX PB-Series is positioned as a dependable and cost-effective solution for entry-level and mainstream PC builders.

Colorful Technology Company Limited, a leading brand in gaming PC components, gaming laptops, and Hi-fi audio products, proudly introduces the iGame Z890 ULTRA-S W and iGame Z890M ULTRA Z motherboards designed to support the latest Intel Core Ultra 200S Plus Series processors. Designed to meet the needs of modern gamers, creators, and PC enthusiasts, both the new iGame ULTRA Series motherboards feature a white color scheme designed to complement the our popular iGame ULTRA W Series graphics cards.

With high-speed memory support, robust power delivery, and user-centric features such as simplified building mechanisms and cleaner cable management approaches, the new iGame Z890 series aims to deliver a balance of performance, usability, and distinctive visual identity for today's high-performance PC builds.

Prowl automates competitor tracking for pricing, website changes, hiring, news, and social channels. It delivers clear weekly reports explaining what changed, why it matters, and how to respond, plus real-time email or Slack alerts for critical updates. Use dashboards for trend analysis, side-by-side comparisons, and sales battlecards. Get started free for two competitors with no setup required.

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The U.S. Federal Communications Commission (FCC) said on Monday that it was banning the import of new, foreign-made consumer routers, citing "unacceptable" risks to cyber and national security. The action was designed to safeguard Americans and the underlying communications networks the country relies on, FCC Chairman Brendan Carr said in a post on X. The development means that new models of

Lofree is no stranger to peculiar peripheral designs, with the brand having previously released devices like the Hypace wireless gaming mouse and the Lofree Flow 2, with all its ergonomic quirks. It seems as though Lofree's next release, the Hyzen keyboard, may be even more unique than even those examples. The Hyzen is a futuristic, but otherwise unassuming 65% keyboard made out of CNC-cut aluminium, but its design conceals a few nifty features and an entirely new switch design that supposedly combines the best of both mechanical and magnetic tech. The Hyzen will be a wireless keyboard with a gasket mount design, and Lofree claims that the 10,000 mAh battery can last up to 80 hours. It will launch on Kickstarter on April 23, but early bird reservations are available on the Lofree site ahead of the official launch. Kickstarter pricing plans include the tri-mode wireless version priced at $189 with a $299 claimed MSRP further down the line or a $169 wired version that will later retail for $279.

The Nexus switch is a hybrid mechanical switch, designed by Lofree in collaboration with Kailh, that features both a magnet in the stem for TMR functionality and metal contacts and pins for traditional mechanical operation. Lofree says that the new switch design, which it claims is the first of its kind, combines the tactile feedback of mechanical switches with the low latency, customizable actuation distance and analog features of TMR switches. Aside from the new switches, the keyboard also has a physical toggle that switches the number row to a function row, with the function indicated by a row of LEDs above the num row when the function row is active. The Hyzen also has a knob on the back edge for volume control and a switch to select between 2.4 GHz, Bluetooth, and wired operation. It will also be powered by a Nordic nRF54L series MCU and be capable of 8 kHz polling.

QR Dex lets you create, brand, and manage dynamic QR codes while tracking every scan with real-time analytics. You can customize codes with your logo and colors, choose from URL, Email, Phone, SMS, WhatsApp, and Wi-Fi types, and update destinations anytime without reprinting.

Collaborate with your team using folders and roles, view campaign performance across locations, and export reports. The platform secures data in transit and offers SSO for teams that need centralized control.

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VaultIt helps parents preserve their children's artwork, photos, and quotes in a secure, organized space. Capture memories quickly, tag by child, date, or theme, and find milestones fast without paper clutter. Choose who sees what, keep everything private, and upgrade for unlimited memories, advanced tags, custom timelines, and HD media. Build a digital time capsule today and later turn it into beautiful printed albums.

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Repurpose social media posts with unique content per format

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A unified foundation model that thinks in pixels

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Publish your markdown as a beautiful website – in seconds.

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Create 3D, apps, and websites with parallel agents

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AI-native global banking on stablecoins for emerging markets

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Your tasks are the interface

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Deploy and Host AI Agents for $1/month

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